As an artist who has been making music since the 90s I am constantly seeking new avenues to connect with fans that was not at my fingertips 20 years ago. Rap Genius is an outlet that provides fans with something they have always sought: access into our craft. In our tech-savvy society where streaming is actually having a positive impact in reducing piracy, organizations such as the NMPA should understand and embrace the ever-evolving mediums in which music is consumed. The #1 issue that the music industry has always had is its lack of innovation and the inability to pivot along with our audience. I admit I have had my challenges with this as well, but being a member of the Rap Genius family since it’s inception has really opened my eyes to how incredible music enthusiasts are. Rap Genius is an educational vehicle and a social network that quenches their thirst for knowledge. As members of the music community, WE WANT our fans to know and understand our art and this is what this platform accomplishes. Rap Genius is a non-traditional academic institution that engages and sparks dialogue amongst its constituents in a way that makes makes professors and scholars envious. If anything, Rap Genius makes people want more music!EmbedShare Url:CopyEmbed:Copy