So, it’s kind of the first of its kind so that’s the reason why there’s been a lot of confusion as to why I want to do it, to why is he getting so frustrated about it. It’s like: why don’t you just do music? It’s an overall creative expression. Like I have a friend, Yves Béhar, that designed the Jawbone wristband and stuff, and the Jambox and everything. As a designer, you know, he's not in a box to only design, you know, a speaker. He can design whatever he wants and I'm like, that's the type of creative expression and freedom any creative, you know, wants.