Questions/Business/ManagementBlue Ocean Strategy Paper
Write a 700- to 1,050-word paper that describes the importance of blue ocean strategy and identifies a product or service that would be considered a blue ocean move. Include the following:
-A description of blue ocean strategy and its importance
-A product or service that might be considered a blue ocean move and why
-An alternative red ocean move for the same product or service along with the pros and cons of that strategy
Format your paper consistent with APA guidelines
Must be all original
must contain references
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MKT_421_WEEK_4_Blue_Ocean_Strategy_Paper-Blue_ocean_and_Red_Ocean_strategy.docx
Blue Ocean and Red Ocean Marketing Strategies
Name
Course
Instructor
Date
Introd******
** *** ******* ******** ****** ****** *** ****** ***** ******** **** **** ***** ** *** ***** ***** ** available ****** ***** ** ** established ******* industries *** constantly ******** **** ***** ** **** customers *** ******** ***** *** ******** ** ***** ** ****** **** **** industries ****** ***** ** *** **** operating ***** *** *** ***** ***** ** ****** ******** **** ****** *** *** ****** **** ***** ******** ****** ***** ** ** * ******** **** ****** ** ** ******** **** ***** ***** ** *** *** ****** industries ******* ** outperform ***** ******** ** ****** ****** ***** **** ***** describes **** ***** ******** *** *** importance ** **** identifies ******* ** ******* **** ***** ** considered * **** ***** **** **** *** ***** **** **** *** **** *** ****
**** ***** ******** *** *** importance
**** ***** ******** ** *** ** *** **** ******** ******** ******** innovative ******** *** * **** **** *** *** ******** ****** ***** ******* ******** **** ***** ******** ****** ***** ** ** * ******** **** ****** ** ** ******** **** ***** ***** **** * Mauborgne, *****
Importance ** **** ***** ********
** ** ******** **** ***** ****** ******** ****** *****
** ******** ** non-customers
** Reconstruct ****** boundaries
** *** **** ********
** *** *** strategic ******** *****
*** importance ** *** **** ***** ******** ** **** ** ***** ***** ** ******** ** ****** ***** *** ******** ** ******** *** ******** **** profitable ****** ** ******** ******** ******** ** **** ***** ******** innovation *** * *** **** ** ****** *** ******* **** ***** ******** ***** *** ***** **** ******** *** customers; ** ***** ** ******* different approaches ** ****** *** solutions, **** ****** non-customers ***** *** ** ****** *** ****** ****** ******** **** * Mauborgne, *****
* **** ****** ** ****** *** successfully ******** *** **** ***** ******** principles, innovation ******* *** ***** ***** *** examples, ****** ***** **** ** ***** implementing **** ***** ******** ***** **** * ******* innovator ** ***** * ******* innovator ***** industries **** ******** **** *** ******** ******** ****** Agricultural **** ** ****** **** *** ******** *** **** ***** ******** *** ***** ******** ****** ******** *****
******* ** ******* **** considered * **** ***** ****
Technological ******** ** **** ***** **** substantially ******** industrial productivity ** ******** *** ******** *** strategic ******* ****** ** ***** ** ******* ** ******* **** *** traditional ****** ***** ** * *** ****** ****** **** * significant **** ** profitable ****** ******** **** * Mauborgne, *****
**** ** **** identified **** ** *** ******* ** ******* **** ***** ** considered * **** ***** ****
Apples ****** Apples ****** **** implements **** ***** ******** ** ******* ****** ***** ******* ***** ****** ***** ******** **** ******* ***** ** * ***** *** *** * **** affordable ***** ******** *****
*** ***** **** ******** *** *** ******** ** innovative ***** **** ** ******* ******* *** *** ******* ****** **** ***** ** *** **** ***** ***** ******* increasing *** ******** ****
***** ****** ******* surrounding **** ** * *** “blue-ocean ******** ***** *** **** ** ******* *** *** ****** ***** ****** ******* ******** *****
**** Motors **** *** **** ****** *** ******* **** ***** ******** *** ******* ****** ***** ** ******* ******** *** *** ******* ******
****** ***** **** ***** **** ***** strategic **** ****** ***** ***** developed * ******* ***** ****** ****** ** ****** ** **** ** ***** ***** ******** ******* **** ***** ******
******** ******** ****** *** ******* *** **** implementing **** ***** ******* **** *** *** **** **** *****
*** ***** **** *** *** ******* ** *******
*** ****** ******** ****** *** ****** ** **** ** ******** ****** ***** ** *** *** ******* ******** **** ** specified ******* *** *** ******** ***** ** *** ******** *** ***** ** *** *** ****** industries ******* ** outperform ***** ******** ** ****** ****** ***** *** ******* *** ****** ** ******** *** ******* *** ** *** ****** ***** **** ****** ******** *** ***** *** ******** *** ******** ***** ** ** *** *** ***** ****** ******* ** *** *****
*** ***** **** *** *** **** ******* ** ******* *** ***** *****
****** ******** **** ** *** panies ** ******* **** **** *** *** ***** *** ***** ******** *** producing ******** ****** ******** *****
Computers **** ***** *** *** * *** ***** *** ***** ******** *** producing ******
**** *** *** ** *** ***** ********
****
** *** ***** ** ****** ** ***** **** ****** ***** ******* *** businesses *** ******* ******* **** * Mauborgne, *****
** Competitions ***** ** *** ***** ***** ** ******* contested
****
** ******* *** ******* *** **** ** * *** ***** **** * Mauborgne, *****
** Difficult ** ******* ** ****** *****
Conclusion
** **** ***** ** **** discussed ***** ******* ******* **** ***** ******** *** *** ***** ******** *** *** **** ** todays ******** ***** Oceans innovation ******** ***** *** ***** ** ******** ******* *** ****** ** * *** ******** ****** ***** ******* *** *** Oceans ******** ******** ***** *** ***** ** ******* ** ******** ****** *****
References
****** * ** * *** ***** ** ** ****** ***** ***** ****** Competitive ******** ****** *** Evidence, ******* ******** ****
**** *** Mauborgne, * ****** **** ***** ******** *** ** ****** ******** ****** ***** *** **** *** Competition Irrelevant ****** ******* ******** ****** ****** ****Price: $25.00
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Management.doc
Running head SHORT TITLE OF PAPER (Price: $30.00
steffyATUTOR Posted 39. Sold 19. Solution preview:
Write a ***- to *,***-word paper that describes the importance of blue ocean str***** *** identifies * ******* ** ******* **** ***** ** considered * **** ***** **** ******* *** following ** description ** **** ***** ******** *** *** importance ** ******* ** ******* **** ***** ** considered * **** ***** **** *** *** *** alternative *** ***** **** *** *** **** ******* ** ******* ***** **** *** **** *** **** ** **** ********
Attachments
MKT 421 Blue Ocean Strategy Paper original.docx
Date
Author
Name of professor Introduction
In the current petitive business sect*** organizations regularly ***** * *** strategies ** ***** ** ******* adequately ***** strategic ***** *** ******** ****** **** ****** *** ****** strategies Development *** innovativeness ** *** *** ******* associations *** concentrate ** discovering *** ****** *** ****** ****** ******** ***** ******* ** *** ****** *** expanding ***** ******* ******** *** **** ******* ******** ******* *** *** industries **** *** *** ** existence ***** **** * ***** ** *** ******* **** ****** ** incorporates ******* ****** *** ** untainted ** rivalries ** **** ****** ****** ** ******* ****** ** ******* ***** Accordingly, ***** ** * sufficient **** **** *** development ***** ** ***** *** ******* ** **** ** *** ***** **** ****** ******** ** ******** ** *** ******** ****** ***** **** ******** ***** *** ******* opportunities **** ******* ****** ******* ******* ****** ****** ** ******* ***** ******** ******* ******* ****** ** ***** *** organizations **** ** ******** ******** situations **** ******* ****** *** **** ******* *** **** * ****** ******* ** ******* *** ****** ** ******
**** ***** ********
**** ***** ******** ** *** ****** ******** *** considering, ******* ***** personality *** **** * ****** *** *** *** ** *** ****** ** * ** ** ******** ** ******** *** ******** everybody **** ***** ******** concentrates ** ****** *** ******* ** ******* ** contending ** ******** **** ** ***** separated *** **** *** ******* ***** *** associations embracing **** ***** ******** **** *** ******** ** **** *** ****** ****** **** *** requests, concentrate ** development *** ******* **** contending ** ******** ******* ***** ***** ****** **** methodology ***** ***** separation *** ******* ******* ** ****** ******** ******** ****** ***** ** minimizes *** ****** *** ******** *** **** ***** *** ** considered ** *** *** *** ****** *** **** organization *** ******* ** ** incorporated *** ** **** **** technique, **** ***** ******** demonstrates arrangement **** ***** *** remendations, ** ****** ****** *** ******
Importance
** *** **** ** inquiring ***** *** effective *** ****** manifestations, ** *** ***** **** *** **** ***** ******** ******* *** organizations **** ******* *** opposition ** ******** ******** ******* *** ******* industries *** considered ** *** *** *** ******* **** contracting *** ******** *** constrained development opportunities ****** ** *** ** **** **** ***** ******** ***** ** *** ******** **** *** **** ***** **** ****** ******* ******** *** boundless development opportunities ***** **** *** organizations **** ** *** ****** ****** *** ******* ****** ** **** ****** ******** *** *** ****** ***** *** ** ***** ** * **** ***** ** organizations *** ** * **** ***** ** industries
*** **** ***** ******** concentrates ** ******* ** ***** *** purchasers ***** ******* **** *** ******* *** organizations ** ** *** **** ***** ******** ** **** ******** ** concentrating ** development *** inventiveness ** *** **** ***** ******** ** **** ******** *** ******* *** opposition *** ****** *** *** ******
******* ** ******* **** ***** ** considered ** **** ***** ****
***** *** ******* ******** *** ******** **** **** considered **** ***** **** **** ** ***** ******** ****** incorporate ******* Bloomberg, ******** ***** *** ******* *** ** ** ******* *** ******** *** customarily *** duplicate ******* ***** **** ******* ** ****** ******** ******* *** organization ***** ** *** ******* **** *** ***** ****** ******* substantial *** ******** insignificant ******* Resisting *** ******** rationale, ****** ******** **** ***** **** ** ****** *** *** ****** ***** ** ***** *** ****** **** ****** ******** ** straightforward ******* ** **** **** *** organization ***** ** ****** ******* **** *** ****** ** ******* ******* ******** ******** ** *** ****** *** ******* ******* ******* ** ***** **** ** *** **** **** *** ***** *** ******** ****** ** ******* ** ******** *** ******** *** ******** **** ** ******** different **** *** ******** *** *** *** ******* ** ******* customers ******* ******* ****** ** *****
*** ***** ****
*** ***** ******** ** **** concentrates ** contending ** ******** ******** ****** ***** *** methodologies *** **** ** ***** ** ******** *** ****** variables *** **** ******* Typically, *** ******* ** ***** ** **** **** *** *** association endeavors ** ****** *** aggressive ******** ** ****** ******* *** ******* ******** *** *** (Antariksa ******* *** *** ***** **** **** incorporates arrangement ** *** ****** arrangement ** * ****** exercises **** *** ***** ******** ** **** *** separation *** ***** ******** ******** ** ******* ***** ** ******* ** industries **** *** ** ** *** ** ******** *** instance, ** **** ****** industry, organizations **** ***** *** **** frequently ******* *** ***** ******** ** **** ** *** ******** ******* ***** ******** ****** *** **** ******* ******* *** *** **** **** ** ****** *** ******* ****** ** *** organizations ** ** **** *** opposition *** adventure *** ******* ******** *** **** ***** ******** *** **** ** ******** *** **** **** *** ******** ******** hindrances ** ******* *** organizations **** restricted **** ****** distributing ****** ******* ******* ****** *** * *** different variables **** ****** ******* ***** ******* **** *** ***** *** **** ***** ******** ** ** exceptionally ******* ** ***** *** ******* **
Advantages *** disadvantages ** *** ***** ****
*** ***** ******** ** *** ******* ******** procedure **** *** ****** ** *** ******* **** ** *** organizations **** ** **** *** opposition Organizations utilizing **** methodology ****** *** ******** **** ******* ** ******* ** *** supposition **** ******* ******* ****** ******* ** ***** conceivable ***** *** overwhelming ******* *** organizations embracing *** ***** **** ***** ** ******** ******** ******* *** ******* ** **** ****** ****** ** ******* * percentage ** *** organizations receiving *** ***** ******** *** ******* **** **** ***** *** *** ** **
*** **** detriment ** **** technique ** organizations **** ** **** ******* *** ******* *** **** * ****** ******* ** ******** ***** ******** *** **** ******* *** ****** ******* *** ******* *** organizations **** * ****** ******* ** ****** ***** ******* *** ****** *****
Conclusion
** **** ******* ** *** ** **** **** *** ******* ****** **** ***** ******** ***** ***** ** **** ** **** *** ***** ******** ** *** *** discerning ****** *** investment ****** organizations **** ** ** **** *** opposition ** recognizing *** approaches ** **** *** ******* *** specialty ** *** separated technique **** ***** **** *** ** * prevalent methodology ** ** ****** understood **** ****** ****** ***** ** * **** *** aggregate diversion ***** *** ******** ** *** organization ** immediate misfortune ** ******* *** **** ***** ******** ** *** *** ** ****** **** circumstance ** *** ***** ***** *** ***** ** *** officially ******* ******** ****** **** ******* techniques *** rivalries
References
* **** ** **** ***** strategy?, **** retrieved ** *** *** **** ****
* Antariksa ******* *** *** ***** **** ***** Strategy, **** retrieved ** *** *** **** ****
* ****** **** retrieved ** *** *** **** ****
* *** * ***** ** *** ******* **** ****** **** ***** Strategy, **** retrieved ** *** *** **** ****
* ****** ******* ****** ** ***** *** ** **** ***** strategies, **** retrieved ** *** *** **** ****
* Introduction ** *** ***** *** **** ***** Strategy, **** retrieved ** *** *** **** **** Price: $20.00