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Sharapova: "I Can't Control What People Say About Me'
Maria Sharapova has returned to the tennis court, winning her first match at the Porsche Grand Prix in Germany after serving a 15-month suspension for using a banned drug, and although she called the moment 'the best feeling in the world' and is getting support from marketing partners including Porsche, Nike, Evian and Avon, the 30-year-old former No. 1 is still facing hurdles on many fronts, including tennis players such as Roberta Vinci (whom Sharapova defeated in straight sets), Caroline Wozniacki and Agnieszka Radwanska, who feel she should not be given wild card entries into tournaments; and the French Tennis Federation, which said that she must wait until May 16, just days before the French Open, to learn how and if she would be allowed to play in the Grand Slam competition. MORE
Philly Eyes $80M Economic Impact From '17 NFL Draft
The NFL Draft, a long-time staple in New York before relocating to Chicago in 2015, is on the move again, returning to Philadelphia — which hosted the initial Draft in 1936 and last feted the event in 1961 — for 2017 as part of the NFL's strategy to enhance and financially enrich the platform, with local planners envisioning more than 200K visitors and eying an $80M economic impact on the city via what could be a week-long party in late April that is scheduled to include many league and city marketing partners and sponsors and cover an area that features such landmarks as the Philadelphia Museum of Art, the Rodin Museum and the Cathedral Basilica. MORE
NHL Partners Fill Stanley Cup With Ad Campaigns
As the second round of the Stanley Cup playoffs begins this week, a full roster of NHL partners have hit the ice with a plethora of marketing efforts on TV, Internet, social media, POP and other fan and consumer activation in the U.S. and Canada, including Geico, Gatorade, Enterprise, Pepsi, Bridgestone, Reese's, SAP, ScotiaBank, Honda, first-year league partners PPG Paints and Sonnet Insurance and the NHL itself, with creative featuring such players as Patrick Kane, Patrice Bergeron, icon Martin Brodeur and even the Keeper of the Cup, Phil Pritchard. MORE
Go Green: Outdoor Recreation Sector Tops $885B Spend
With LA 2024 working hard to bring the Summer Games to the U.S. and with the future of the environment being put in dire straits by decisions being made by the current administration, there might be more emphasis on maintaining, supporting and protecting the great outdoors than ever, one key reason why people went on 11 billion outings last year, spent $887B and help to support 7.6M jobs, according to a new study from the Outdoor Industry Assn., which covers such activities as hiking, boating, fishing, camping, skateboarding, horseback riding, off-road motorcyling and motorbiking, scuba diving, sailing and wildlife viewing. MORE
Q&A: Shawne Merriman Thrives In Life After Football
This week, more than 250 players will begin their pro football life when they are drafted by an NFL team, just as Shawne Merriman did in 2005 when he was selected by the Chargers No. 12 overall, a move that led to Defensive Rookie of the Year honors and three-consecutive Pro Bowls when he led the league with 39.5 sacks. But a serious knee injury and other issues cut his career short and turned Merriman's attention to another desire: Creating a sports apparel company based on his nickname, Lights Out. Merriman has made Lights Out a thriving business, and he also is an owner in Nascar, a spokesman for and in-training with Bellator MMA and on the roster of MTV's new reality competition, The Challenge: Champs vs. Pros. But as the 32-year-old ex-linebacker shares in this Q&A, life after football has been filled with challenges and obstacles, all of which have made the victories that much more rewarding.
Top Hoops Exec Tapped To Lead NBA 2K eLeague
The NBA 2k eSports League, unveiled in February with a launch scheduled for 2018, now has a top executive, Brendan Donohue, the NBA's svp-team marketing and business operations, who has been assigned to 'ramp up this venture in record time,' with immediate goals being to determine which NBA teams will be participating, oversee the process to select a squad of gamers for each franchise and jump-start the competition. 'The league will have all the structure and polish of the NBA coupled with the thrills and engagement of our NBA 2K franchise,' said Strauss Zelnick, CEO for 2K parent company Take-Two. MORE
Actress Hailee Steinfeld Takes Mission To Hollywood
Since its inception in 2009, Mission has been known as a performance apparel and accessories brand driven by its endorsement roster of athletes who score in sports, but now the brand is moving into Hollywood territory by signing actress/singer Hailee Steinfeld, who will take her on-screen talent (True Grit, Pitch Perfect 2/3, The Edge of Seventeen) and music skills ('Starving,' 'Love Myself') into the retail and marketing categories to help Mission spread the word to a younger, more style-focused demographic about its new women's activewear line. MORE
WTA: Serena Williams Back At No. 1, Maria Sharapova Back On Court
Even as the NBA and NHL playoffs heat up and the NFL Draft looms large this week, the WTA is making news on several fronts, listing Serena Williams back as No. 1 in the world and anticipating the return of Maria Sharapova after a 15-month suspension due to the use of a banned drug, with Williams not playing but Sharapova expected to take the court at the Porsche Grand Prix in Germany in an opening-round match on April 26 against Roberta Vinci; all happening even as the WTA is unveiling a revamped and more dynamic Web site that the organization said would be part of a larger enhancement of its social media and WTA Network. 'This is instrumental in building the businesses,' Micky Lawler, WTA president, said of the new offerings. MORE
MLB Says Chicago Cubs Are Champs — In Jersey Sales
After winning your first World Series since 1908, anything is possible, which is what the Chicago Cubs are saying now that they not only have title rings, but the title of best-selling jerseys, with four of the top five spots held by members of the team — led by Kris Bryant at No. 1 (a position he has held since 2015), Anthony Rizzo, Javier Báez and Kyle Schwarber — according to MLB and MLBPA, based of sales at MLBShop.com between the the end of October and Opening Day in April, with only Clayton Kershaw of the Los Angeles Dodgers able to break into the Top Five. MORE
Sly Enters The Ring With Canelo For Tecate's 'Be Bold'
If you want to add some more noise to an already loud boxing match you should put Sylvester 'Rocky' Stallone into the fray, which is exactly what Tecate has done in a new creative under its 'Be Bold' campaign to support the upcoming Canelo Alverez-Julio Cesar Chavez Jr. bout (scheduled for May 6 in Las Vegas), in which Sly shows Canelo how to punch a bee hive, use raw meat to reduce a swollen eye and the best way to display a championship belt, and Canelo gets bolder by taking an ice bath and grilling steak. According to one of the tag lines, 'Be Bold. Be Bolder. Be Sly. Be Canelo.' MORE
Q&A: ACS Game Plan To Beat Cancer More Than X's & O's
The American Cancer Society was named as the Grand Marketer of the Year through a vote by the readers of NYSportsJournalism, based on activations with many impactful partners that raised money and drove awareness for one goal: to find a cure for cancer. In this Q&A, Sharon Byers, chief development and marketing officer for ACS (and former veteran marketing executive for Coca-Cola), and David Doan, ACS's vp-sports alliances, share the advantages of being able to work with such organizations as the National Association of Basketball Coaches, IMG College and Princess Lacey's Legacy; activating during such high-profile events as the NCAA College Football Playoffs, March Madness and the Final Four; and having hundreds of college and high school coaches be part of Coaches vs. Cancer; but also the challenges of having the mechanics and logistics in place to run the 24/7 year-round fund-raising efforts needed to support the work of countless thousands of people seeking to put an end the disease.
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Gruden: NFL Teams Should Draft QB's In First Round
Jon Gruden has been up-close and personal with QBs for nearly 20 years, including 11 as a NFL head coach and eight with ESPN's Gruden QB Camp, and he has words of advice for executives and coaches in the NFL Draft on April 27: Even teams with solid QBs such as the Saints, Giants and Cardinals should look at the incoming group of signal-callers and plan for the future, making such athletes as Deshaun Watson, Patrick Mahomes, Mitch Trubisky, Nathan Peterman and DeShone Kizer their heir apparent. 'Three or four QBs will be selected in the first round (so) wouldn't it be wonderful to get one of these guys, put him in your program now and watch him develop,' said Gruden. MORE
Tony Romo: Why I'm Taking CBS Sports Over Cowboys
Romo, oh, Romo. Where forth art thou? He may have played for 14 seasons at quarterback in the NFL, but Tony Romo is a rookie again as he plans to join CBS Sports as lead analyst for the network's Sunday NFL on CBS and Thursday Night Football broadcasts beginning in 2017, replacing long-time analyst and former NFL QB Phil Simms and leaving behind a pro career with the Dallas Cowboys during which he passed for more than 34K yards, threw 248 TD passes and made the Pro Bow four times, but was plagued by various injuries and fell to No. 2 on the depth chart last season behind rookie phenom Dak Prescott. 'It's going to be a great challenge,' said Romo. 'If I don't do a good job, I'll spend 20 hours a day in the film room to get better.' MORE
Despite Challenges, NFL Sponsor Spend A Record $1.25B
Although TV ratings may have been down, issues of health and player safety at the forefront and franchise relocation a focal point, sponsors and marketing partners still saw a bevy of reasons to put their money into the NFL to the tune of $1.25B this past season — up 4.3% over 2015 but behind the 4.7% increase in overall sports spending, according to research firm IEG — led by the beer and auto categories and driven by activity from insurance and QSR, with the Super Bowl LI champion New England Patriots among nine teams that recorded sponsorship deals above the league average. MORE
SB LV Could Raise Naming Rights In L.A. To $1B
Tom Brady Finds That Gifting 'The Rock' Can Be Testy
Hot Property: Dez, Brady, Rodgers Top NFL Salesmen
Led By NFL, MLB, Licensed Sports Merch Nears $48B
How Car Companies Got Mileage From Super Bowl Ads
NFL Continues To Build Presence In U.K.
Q&A: NY Mets Have Recipe For Success In Citi Field
In sports and entertainment laden New York, the Mets have been working hard to make their home venue a buzzwothy destination, including restaurants and concession stands that feature lots of local goodies — Shake Shack, Papa Rosso, Two Boots, Mama's of Corona, Mister Softee and Nathan's Famous Hot Dogs, to name a few — the Jackie Robinson Rotunda, out-of-the-box promotions and touchpoints throughout Citi Field that are unique in MLB and sports. As Lou DePaoli, evp and chief revenue officer for the team, relates in this Q&A, everything is done using a fan-first strategy, with food, activations and players all directed to keeping the people who pass through the gates coming back for more. And as Patrick Schaeffer, senior executive chef for Aramark, which oversees food, beverage and merchandise services in Citi Field and works with the likes of such top culinary masters as Michael White, John Capon and Pat LaFrieda, offers, 'We want everyone from adults to kids to come here and eat, be entertained and tell others about it.'
Q&A: Fans Spoke, Brand Keys Listened, MLB Again No. 1
With baseball in full swing and the NFL coming off a campaign that saw overall viewing and ratings numbers take a hit, many people were asking, 'Can baseball reclaim its spot as the favorite sport among fans?' According to the recently released 25th annual Brand Keys Sports Loyalty Index, that has happened, with people ranking MLB No. 1 and the NFL dropping to No. 3 behind the NBA. In this Q&A, Robert Passikoff, founder and president for Brand Keys, reveals how the Chicago Cubs played a key role in moving baseball back to the top spot it last held a decade ago, how MLB is building loyalty between players and fans in ways that the NFL can not, how attitudes among fans have changed over the past quarter century and why baseball may remain No. 1 for years to come.
Led By Yankees, Cubs, MLB Teams Top $1.5B In Value
Stating that 'long gone are the days when MLB was replete with teams bleeding cashing,' a new report from Forbes shows that, on average, MLB's 30 teams are valued in excess of a record $1.5B, led by the New York Yankees ($3.5B), Los Angeles Dodgers ($2.75B), Boston Red Sox ($2.7B), World Series champion Chicago Cubs ($2.68B) and the San Francisco Giants ($2.65B); with the league's per team average trailing the NFL ($2.39B) but ahead of the average of the world's top 20 soccer teams ($1.49B), the NBA ($1.36B) and the NHL ($517M). MORE
New MLB Partner Set To Deliver Series Trophy To Cubs
For an organization involved with a lot of traveling you'd think MLB would have an official freight carrier, an untapped category until now with the league signing Old Dominion Freight Line as its partner, to be supported by mutli-media marketing, 30K MLB-branded trucks and presence at the seven ballparks where OD has team alliances, including delivering the World Series Trophy to the Chicago Cubs at the club's home opener (April 10, ESPN) in Wrigley Field. MORE
5-Hour Energy Gets Roster Spot For MLB All-Star Game
MLB games last about three hours, but the league is looking at a different time frame via a new alliance that names 5-Hour Energy drink an official partner for the '17 All-Star Game this July in Miami and also for the '18 All-Star Game in Washington Nationals Park, with the brand unveiling a limited-edition Apple Pie 5-Hour Energy sporting a MLB label and multi-media marketing to include a TV spot with José Altuve of the Houston Astros and presence during All-Star Week, which may come with the message, 'With its delicious apple pie taste, Apple Pie 5-Hour Energy is sure to deliver in the clutch.' MORE
Under New Ownership, Majestic Still In Baseball Plans
In a plan initiated last summer, VF Corp. has sold its Licensed Sports Group, anchored by Majestic Athletic, to online sports apparel retailer Fanatics, a move that will be integrated with a deal signed in December naming Under Armour as MLB's official on-field apparel supplier when the league's pact with Majestic expires in 2019 that also gave Fanatics consumer product licensing rights to distribute UA products, which created significant concern among Majestic employees until it was revealed that their factory was also part of the VF Corp.-Fanatics transaction, supported by Under Armour stating that Majestic's crew 'would continue to play a major role in building Under Armour's MLB team apparel business.' MORE
Buster Posey Leaves Home (Plate) For Esurance
Apparently not content to have shown up in a hospital to mentor a couple about to have a baby, three-time World Series champion catcher Buster Posey is back for Eurance in a new series of humorous ads, 'Pep Talks With Buster,' leaving the comfort of his position behind home plate to help people resolve situations in the neighborhood, all car-related owing to the fact that the Esurance is the official auto insurance sponsor for MLB, including a dad trying to install a stubborn car seat and a young man who is driving challenged, with the on-air and online creative part of a platform that encompasses the all-digital Esurance MLB All-Star Game Ballot and the Esurance MLB Awards. MORE
Soda Wars: Coca-Cola Reclaims MLB From Pepsi
In the world of MLB partnerships, Coca-Cola has alliances with 18 teams and Pepsi 11, but Coke has taken back the big chip by signing a multi-year pact to be the league's official soft drink, a status it last held in 1996 before rival Pepsi moved in, complete with planned multi-platform marketing driven by two elements that had barely seen the light of day 20 years ago — digital and social media — as well as more traditional TV and print efforts, with presence at jewel events including the All-Star Game and post-season. 'Our goal is to entertain and refresh fans on a daily basis,' said Sandy Douglas, president for Coca-Cola North America. MORE
Big Papi Is Bored, Tell Him What He Should Do Next
Since retiring from baseball in 2016 after 20 MLB seasons, David Ortiz has been involved in numerous projects — including Big Papi's Kitchen, The Big Papi Network, Big Papi Cigars and the David Ortiz Children's Fund — and has been in marketing campaigns for the likes of Turbo Tax, JetBlue, Amazon Web Services, Dunkin' Donuts and ESPN — but all of that still leaves him with too much time on his hands, so Ortiz and John Hancock are asking people so submit ideas as to what the three-time World Series champ with the Boston Red Sox should do next: go surfing, learn to speak Japanese, work as a vendor in Fenway Park . . . all to support John Hancock's retirement services and their alliance with Ortiz' Children's Fund, which will field a team in the upcoming Boston Marathon, for which John Hancock is a lead sponsor. MORE
Cubs Help MLB Tackle NFL In Sports Fan Survey
It may have taken ten years, but MLB has regained the No. 1 spot it relinquished to the NFL in the new Brand Keys 25th annual Sports Fan Loyalty Index, with the NBA also moving up to second and the NFL down to third (ahead of the NHL), a situation that came as a surprise to Robert Passikoff, founder and president for NY-based Brand Keys, but one that was not completely unexpected. 'The Chicago Cubs win the World Series and fans say, 'All the support I put into them was worth the wait,' and baseball is fostering that attitude,' said Passikoff. 'But fans see the NFL treating franchises like Monopoly pieces and it is reflected in lower TV numbers and fan loyalty.' MORE
Bryzzo '17: Bigger, Badder, More Dingers, Eddie Vedder
It's good to win the World Series after 108 years, which has raised the Chicago Cubs to new heights and helped the faux business of Kris Bryant and Anthony Rizzo — Bryzzo Souvenir Co. — thrive, with new employees (including teammates Addison Russell, Javier Baez, Ben Zobrist and Kyle Schwarber), an intern (retired catcher David Ross) and a new jingle, courtesy of long-time Cubs fan and Pearl Jam front man Eddie Vedder: 'Gone, gone, home run, this one's gonna go. Kiss it goodbye — that ball was Bryzzo'd!' All part of MLB's umbrella campaign, 'This Season in Baseball.' MORE
Tailgating Rules During MLB Dog Days Of Summer
MLB is famous for its dog days, those hot, oppressive games in summer when players and plays seem slow and lethargic, but MLB is also known for its Dog Days — aka Bark in the Park, Pups at the Park and Pooches in the Ballpark — when canines can go to the stadium along with their owners, with more than half the league's teams holding such events this year, supported by team marketing partners and aligned with local and national animal adoption or rescue agencies, including Animal Rescue Foundation (ARF) under the auspices of three-time winning World Series manager Tony La Russa. 'Our commitment to people saving animals and animals saving people has never been stronger,' said La Russa. MORE
Frank Further: Nathan's Named MLB's First Official Hot Dog
People ate more than 19.4M hot dogs at MLB games last year, with each vender selling about 10K each over the course of the season, according to the National Hot Dog and Sausage Council, but MLB has not had an official hot dog until now, signing New York-based Nathan's Famous as the league's official dog, with the iconic brand, already aligned with such teams as the New York Yankees, New York Mets and Miami Marlins, planning a marketing campaign to launch at the beginning of the season, including a sweeps that would 'grant one lucky dog the the chance of a lifetime.' MORE
MLB Comes To Bat With New Heroes, Stars Campaign
MLB is known as 'The Show,' which fits in perfectly with a new multi-platform effort to support the Open Day 2017, 'This Season On Baseball' which will track rivalries, storylines, top plays and players and other key events in the league, ala a reality show, with the umbrella intro spot starring such players as Clayton Kershaw, Mike Trout, Giancarlo Stanton, Kris Bryant and Mookie Betts, with creative to arrive throughout the year. 'MLB is must-see entertainment with new heroes, starts and stories developing every day,' said Tony Petitt, COO for MLB. MORE
Topps, Aramark Cook Culinary Treats For MLB Fans
Sy Berger was a major influence at Topps for more than 50 years before his death in 2014, so it makes sense that the company would join with Aramark, which handles food, beverage and/or service facilities for ten MLB stadiums, to create an 18-card insert series featuring some of the hottest menu items around the Big Leagues, including the Cracker Jack & Mac Dog (Pittsburgh Pirates), Classic Pastrami Sandwich (New York Mets), Cheesy Corn Brisket-Acho (Kansas City Royals) and the Chicken and Waffle Cone (Houston Astos), classic treats that will be sold alongside an array of new delectables from Aramark, Delaware North, Levy Restaurant and other MLB food-beverage partners. MORE
Q&A: The WBC And Olympics 'Can Absolutely Co-Exist'
In 2005, in response to the IOC voting to oust baseball and softball from the Olympics beginning with the 2012 London Games, the sport's overseeing body worked with MLB, MLBPA and other governing bodies worldwide to launch the World Baseball Classic — the fourth iteration of which is currently underway with 16 teams and more than 60 marketing partners — but baseball and softball have been reinstated to the Olympics beginning with the 2020 Tokyo Games. Does that put the future of the WBC in jeopardy? 'The WBC and the Olympic Games can absolutely co-exist,' Dominick Balsamo, vp-international media sales and marketing partnerships for MLB, says in this Q&A. 'The two events are distinct and attract their own fans and marketing partners.'
MLB Starts Countdown, Sales Pitch To '17 All-Star Game
With the dust from the 2016 All-Star Game having just settled, and Home Run Derby balls hit by Giancarlo Stanton still rattling around PetCo Park, MLB has started the march to the 2017 All-Star Game and festivities in Miami Marlins Park, unveiling the official logo and accompanying promo video for such events as the SiriusXM Futures Game, T-Mobile Home Run Derby — where Marlins outfielder Stanton could defend his title while serving as one of the hosts for the week of events — the FanFest in the Miami Beach Convention Center and the All-Star Game presented by MasterCard, with the Marlins using the jewel activities to sell season tickets for this year and beyond. MORE
Cubs, Braves Drive Up MLB Tickets
MiLB Sees Ballparks Of The Future
Bud Has Can-Do Attitude In Baseball
Topps All In With WBC Cards, Collectibles
MLB Delivers Fans Cool Goods With Sports Crate
Majestic Athletic Effort Helps Players Paint The Town
NCAA Eyes Changes In Men's Hoops, March Madness
With the end goal being to 'create more excitement' and 'create a less-compressed schedule to benefit student-athletes,' the NCAA said it would spend the next six-to-12 months gathering data that could initiate such changes in men's hoops as widening the lane, extending the three-point line, reconfiguring games from two 20-minute halves to four ten-minute quarters and starting the campaign days earlier while providing a break during mid-season, some or all of which could happen for 2018-19. According to the NCAA, the Men's Basketball Rules Committee would 'conduct a holistic review of potential significant rule changes, including an examination to determine if changes would benefit the sport and help positive trends continue.' MORE
NCAA, March Madness Returning To North Carolina
Looking ahead to the 2019-22 seasons, the NCAA has unveiled more than 600 host sites for preliminary and finals games across its 90 championships, with perhaps the biggest take-away being a return to North Carolina, which the NCAA, NBA and others had previously withdrawn from due to HB2, the controversial bill that local officials said has since been amended but which major opponents claim has not. While the NCAA stated that is decisions on these host sites would 'create a great atmosphere for student-athletes, coaches and fans,' James Essecks, director for the ACLU's LGBT and HIV Project, had a different view. 'When the NCAA originally withdrew from North Carolina they did so because they claimed to care about fairness and inclusion for college athletes and fans. It's a shame to see that those concerns have already fallen by the wayside.' MORE
Nike, adidas, UA Get A Foothold On Big Dance Kicks
According to the saying, There's no business like shoe business . . . especially if those shoes can help take you to the NCAA hoops championship, and the big three brands during March Madness are Nike which has deals with 40 schools — including No. 1 seeds Villanova, Gonzaga and UNC, as well as women's No. 1 overall seed UConn — adidas with 15 schools (including No. 1 seed Kansas) and Under Armour with ten schools plus Russell Athletic (which outfits the feet of Texas Southern), according to Apex Marketing Group, whose numbers also show that while Nike sits atop the Big Dance kicks count, they have eight fewer schools than in 2015 while Under Armour (plus six) and adidas (plus four) schools have taken those spots in the tourney this year. MORE
Citizen Watch Makes Time For College Hoops Trophy
With the NCAA Div. I Men's and Women's Basketball Tournaments heading to their respective Final Fours this weekend, trophies, honors and awards for the top players and coaches from this past season will be front and center, including what is considered the most prestigious, the Naismith Trophy, which now has a presenting sponsor, Citizen Watch, just in time to see four men and four women vie to be named the college players of the year, including Lonzo Ball (UCLA), Josh Hart (Villanova), Frank Mason III (Kansas) and Caleb Swanigan (Purdue) among the men; and Naphessa Collier (UConn), Kelsey Plum (Washington), Katie Lou Samuelson (UConn) and A'Ja Wilson (South Carolina) among the women — each hoping to join a list of such previous Citizen Watch Naismith College Players of the Year as Kevin Durant, Blake Griffin, Anthony Davis, Diana Taurasi, Brittney Griner and Breanna Stewart. MORE
NCAA Gets Real With Intel VR March Madness Partnership
With the Men's Div. I Basketball Tournament heading toward the Sweet 16, it is fitting that Intel has signed on to become the NCAA's 16th Corporate Partner — the NCAA also has three Corporate Champion alliances — which said it would enable people to access for the first time Sweet 16, Elite 8, Final Four and the Championship Game in VR for the first time via Intel True VR, providing the equivalent of a courtside seat with 360-degree capability and live commentary, plus an Intel VR app that will offer enhanced video highlights, stats, scoreboards and other touchpoints in and around the games. 'Intel's technology integrations during March Madness is one example of how Intel is changing the fan experience with True VR and 360 replay technology,' said James Carwana, GM for the Intel Sports Group. MORE
Reggie Miller Calls Amazon's Alexa For Mad Assistance
NBA Hall of Famer and member of the CBS/Turner Sports college hoops' Tournament broadcast team Reggie Miller likes Coca-Cola, is a messy eater, sleeps late and loves to sing Seal's 'Kiss Like a Rose,' all of which we know thanks to a series of TV spots from NCAA partner Amazon to support its Echo and Alexa platforms, with Reggie calling for assistance in a variety of situations, part of a larger March Madness campaign that also includes Internet, social media, presence on March Madness Live and Alexa programmed to answer specific questions about scores, schedules and live radio feeds of games in progress. MORE
Watch How B-Dubs Puts Real Time, Overtime Into Tourney
As the official hangout for the NCAA, Buffalo Wild Wings knows a few things about wings, beer and unusual sports situations, such as sprinkler systems that unexpectedly turn on mid-game, stadium lights that mysteriously turn off at key moments, the possibility that Men in Black had something to do with Brett Favre's record number of NFL interceptions, voodoo dolls made from food and a 'Hit The Button' that can send a Super Bowl or March Madness games into overtime, all of which B-Dubs is putting into play for a multi-platform 'We Do It All For You Campaign' with TV, social media and in-restaurant and on-site activation that will run through the Big Dance and to the Final Four in Phoenix. MORE
Cap One Will Survive Madness With Charles, Gloria Gaynor
Of all the people heading to Phoenix to see the men's Final Four and championship game, Charles Barkley, Samuel L. Jackson and Spike Lee are three of them, thanks to Capital One's fourth edition of 'This Is March Madness,' which sees the trio also bringing a guest, Gloria Gaynor, who in one of several new spots gets to sing her signature song, 'I Will Survive,' as part of a multi-platform campaign in which the official NCAA partner will be title sponsor for the March Madness Bracket Challenge, Capital One Jam Fest (starring Aerosmith), the Final Four FanFest and, on the women's side, presenting sponsor for Tourney Town at the Final Four in Dallas. MORE
$1.2B Ad Spend Makes Tourney 'Valuable TV Franchise'
When it comes to March, there is no shortage of Madness or marketing, with the 2017 tournament seeking to top last year's record $1.24B ad spend, driven by NCAA partners including GM ($493M), AT&T ($80M), Coca-Cola, Capital One and Unillever and such categories as automotive, telecom, financial services, restaurants and insurance; with broadcast partners CBS and Turner Sports' TBS, TNT and truTV again loaded with companies seeking to reach eyeballs and wallets from the First Four (March 14-15) through the Final Four (April 1) and Championship Game (April 3). MORE
Q&A: Ivy League Learning Lessons In Hoops Tourney 101
The Ivy League is going to a new classroom — its first post-season men's and women's basketball tournament, being played in the iconic Palestra in Philadelphia (March 11-12), with the winning teams getting a bid to the NCAA Tournament; joined by such marketing partners as presenting firm Citizens Bank, Coca-Cola, Nike and Under Armour, and games to air on ESPN platforms. But as Paul Bamundo, former marketing exec for the NBA and Subway and now CMO for Ivy League Sports — a collaboration between JMI Sports and the Ivy League — relates in this Q&A, although the Ivy League was the last NCAA hoops conference to organize a post-season event, the excitement, intensity and competition will rival that of more-established basketball tournaments.
Unhidden Figures: Hoops Tourney Means Money, Beer
By the numbers, the NCAA Men's Basketball Tournament starts with the First Four (March 14-15) and runs through the Final Four (April 1-April 3), with 68 teams and some 900 players seeking to be this year's real deal or Cinderella, but the numbers can be drilled down much farther, including a projected $150M economic impact on Final Four host city Phoenix, where 125K visitors will spend an average of $2,100 each, according to online financial destination WalletHub; with some 70M brackets expected to be filled out; but of equal importance: the sales of pizza and desserts will rise and the number of barrels of beer being produced will go up 3.5M to 17.5M during the month. MORE
NCAA Unveils Details, Activation For '18 Final Four
The NCAA, currently involved with the college basketball season en route to March Madness 2017 in Phoenix, has unveiled some activation details for March Madness 2018 in San Antonio, including the official logo, marketing and community plans to support the event, with the Final Four to take place in the Alamodome March 29 and April 2, all part of the city's Tricentennial Celebration, marking the first men's Div. I hoops championship there since 2008 but the fourth overall. According to Dan Gavitt, vp-NCAA men's basketball championships, 'It's evident that the Final Four has a lasting effect on the host city and we're excited to bring it back to San Antonio.' MORE
Ivy League Markets First Tourney
Hoops Final Four '22 Playing In NOLA
College B-Ball Coaches Make Call For ACS
NCAA Plays In Candy Aisle With Hershey
Marriott Books Room For Tourney Campaign
Curry, Warriors Still Driving NBA Jersey, Merch Sales
The Golden State Warriors have again finished with the best record in the NBA, a rewarding advantage for them in the upcoming playoffs and a rewarding result in marketing and sales, with Stephen Curry for the second season leading the league in jersey sales and the Warriors sitting atop team merchandise sales, according to NBAStore.com results from the beginning of the 2016-17 campaign, with LeBron James coming in second in jersey sales and his Cleveland Cavailers No. 2 in team merchandise, but James' and teammate Kyrie Irving were the leaders in shoe sales, with their respective Nike lines outpacing all other players. MORE
LeBron, Adriana Tell Kids 'We Need More Scientists'
Athletes such as LeBron James, Drew Brees, Karl-Anthony Towns, Joey Logano and David Villa know how much hard work and sacrifice it takes to become a pro player, just as model Adriana Lima and actress Zendaya understand the years of dedication it takes to get high-paid jobs in their fields, but they all come together in Verizon's Innovative Learning campaign, 'We Need More . . .' to tell kids 'We don't need more LeBrons, more Drews or more Adrianas, we need more scientists, technicians, engineers and mathematicians — the STEM fields — which are growing and well-paying professions that can help to improve the future of the world.' MORE
Global Games Helps NBA To Strengthen Ties With China
As part of its on-going efforts to build alliances with and create more inroads to fans and consumers in China, the NBA is continuing to send top stars to the nation under its Global Games platform, with the Golden State Warriors — led by Stephen Curry, Kevin Durant, Klay Thompson and Draymond Green — scheduled to play two pre-season games this coming October against the Minnesota Timberwolves with Karl-Anthony towns, Zach LaVine, Andrew Wiggins and Ricky Rubio; part of the NBA's strategy that also includes games airing on TV and streaming live, a dedicated China Web site, offices in three cities, products sold in some 50K locations and a NBA Playzone family-themed destination in Shanghai, as well as off-season tours by LeBron James, Damian Lillard, Curry, Durant and others spearheaed by the likes of Nike, adidas and Under Armour. 'We are proud that after these games, nearly half of the NBA teams will have played live in front of fans in China,' said David Shoemaker, CEO for NBA China. MORE
NBA Fetes Latin Month With Marketing, Merch, Games
The NBA is entering el mes de Marzo como un leon, unveiling a multi-platform effort to support its 11th annual Noches ene•be•a Latin Nights platform, including TV, Internet, social media, community and in-arena activation and such merchandise as jerseys, hats, T-shirts and socks, which will be brought to light via all 30 teams and numerous Latin-themed games involving Los Suns, Los Bulls, El Heat, Nueva York and others; as explained by the campaign's lead TV spot: 'Vive La Passion celebrates the Latino fans who weave the NBA into everyday life, not just watching but living it, true fans who live NBA passion both on and off the court. MORE
'Magic' Johnson's Reappearance With NBA's Lakers No Sleight Of Hand
Hall of Famer, five-time NBA champion and three-time NBA Finals MVP Earvin 'Magic' Johnson, who played his entire pro career with the Los Angeles Lakers and has also been their coach, vice-president and a minority owner, is returning to the franchise after team president Jeanie Buss named him president of basketball operations, the center of a shakeup among team hierarchy that also sees long-time GM Mitch Kupchak relieved of his role and Jim Buss, brother of Jeanie, reassigned from his duties as vp-basketball operations (although remaining as a team owner along with Jeanie and other siblings), the result of the Lakers posting a combined record of 84-220 since 2013-14 (through the All-Star Game break this season), with both Jeanie Buss and Johnson vowing to return the franchise to 'the values and standards of the purple-and-gold' set by Buss' father and long-time franchise owner, Dr. Jerry Buss (who passed away in 2013). MORE
Gee Whiz: Gatorade Takes Title Role For NBA D-League
Beginning next season, in what was called an unprecedented alliance, Gatorade will take title sponsorship of the NBA's Developmental League, which will be known as the NBA Gatorade League, to include uniform logos, signage and other marketing platforms, with the partnership to focus on players testing new Gatorade 'products and innovations' and Gatorade using its Sports Science Institute to 'collaborate with the G-League on programs to enhance sports performance and recovery,' much of which will be shared with the public and NBA marketing partners during All-Star Game weekend. MORE
LeBron, Serena, Alicia Raise Their Voices For Nike Equality
Nike has gathered together some of its most impactful athletes — including LeBron James, Serena Williams, Kevin Durant, Gabby Douglas and Megan Rapinoe, plus singer Alicia Keys and actor Michael B. Jordan — for a mutli-platform cause-marketing push, 'Equality,' which encompasses partnerships with Mentor and PeacePlayers — organizations that use sports to support and encourage youth and equality worldwide — to be shared via TV, outdoor, Internet, social media and on-site activation at the NBA All-Star Game in New Orleans in an effort to show how equality on the court, based on skill not color, should extend to all walks of life. MORE
Triple-Double Russell Westbrook Schooled By Bill Russell
Despite the fact that he's averaging a triple-double this season, Russell Westbrook claims he is not about the numbers but is all about the wins, until he shares a list of his stats in a new spot from Foot Locker, including the number of times he has crashed into cameramen (1.7 times a game), appearing in 72% of opposing coaches' nightmares and keeping Vine alive for seven months with his highlights, then crosses the line when he claims to be the 'greatest Russell in NBA history,' a statement quickly refuted by Hall of Famer, 11-time NBA champ and five-time MVP Bill Russell — all in good fun to sell Air Jordan XXI kicks and other gear from Jordan Brand. MORE
NBA Lifts Marketing Spirits With Jack Daniel's Partnership
Calling it the 'largest partnership with a professional sports league in its history,' Jack Daniel's has signed a multi-year deal making it an official marketing partner with the NBA, WNBA, D-League and USA Basketball, to be supported by a hoops-themed multi-level campaign — which has launched with an ad that shows a statue of brand founder Jasper Newton 'Jack' Daniel and a basektball — to also include a heavy dose of 'Drink Responsibly,' with the alliance's coming-out party to be staged at the NBA All-Star Game in New Orleans, where the spirits and alcohol company to feature sponsorship of the All-Star Celebrity Game and Jack Daniel's House No. 7 hosting music, food, 'unique programming' and, of course, drink for people legal age. MORE
Curry, LeBron Top List Of Best-Selling NBA Merchandise
The Cleveland Cavaliers and Golden State Warriors have won the past two NBA championships and they could meet in the Finals again this June, so it comes as little surprise that LeBron James and the Cavs and Stephen Curry and the Warriors have the best-selling jerseys and overall NBA merchandise October-December 2016, according to NBAStore.com, with Curry's teammate Kevin Durant, who joined the team this season from the Oklahoma City Thunder, at No. 3, James' teammate Kyrie Irving at No. 4 — with James and Irving tops among players via sales of their Nike shoes — and Russell Westbrook of the Thunder rounding out the Top 5 ahead of Dwyane Wade (Chicago Bulls), Kristaps Porzingas (New York Knicks), Kawhi Leonard (San Antonio Spurs), Jimmy Butler (Bulls) and Derrick Rose (Knicks). MORE
Q&A: Inside Inside The NBA's Animal House Frat House
In the mischievously good-natured vein of the 1979 classic, Animal House, Turner Sports has its own Delta Tau Chi fraternity, populated by Robert Hoover (played by Ernie Johnson), John 'Bluto' Blutarsky (played by Charles 'Sir Charles' Barkley), Eric 'Otter' Stratton (played by Kenny 'The Jet' Smith) and Daniel Simpson 'D-Day' Day (played by Shaquille 'Big Diesel' O'Neal). But as Turner Sports evp-production and chief content officer Craig Barry — who here gets the role of Animal House director John Landis — relates in this Q&A, letting the four Inside The NBA guys banter and joke among themselves on almost any topic — such as Shaq investing in the company that makes one of his favorite foods, Krispy Kreme — resonates with viewers because they are real, the show is authentic and, above all else, the focus always comes back to the NBA.
Jersey Score: NBA Eyes $100M+ With Ads
Twitter Builds Sports Presence With NBA, Fans
Chris Ball On The Ball For Spalding's 125th Fete
Survey: NBA Teams Find Fan Loyalty More Than Winning
State Farm Tops NBA $800M Sponsorship Spend
Pepsi Maker Much Ado About Uncle Drew
Q&A: Upper Deck Holds Top Cards, Coins, Connections
In 1989, Upper Deck made sports history by releasing its first MLB set with then rookie Ken Griffey Jr. in the leadoff spot as card No. 1, and earlier this month the company again made history with the release of the Grandeur Hockey Coin Collection featuring 20 NHL icons and stars, including Wayne Gretzky, Patrick Roy, Sidney Crosby, Patrick Kane and young phenom Connor McDavid, which comes in limited-edition and is available via 'blind pack' in silver and gold. But as Jason Masherah, president for Upper Deck, relates in this Q&A, it's not such products as the coins, the Griffey Jr. card, collections from Disney and Marvel or NHL and other sports collectibles that are driving the trading card and memorabilia category, but rather the personal aspect he is seeing as more parents are connecting with their kids via these pieces of sport.
To Coin A Phrase: Upper Deck Goes Gold With Gretzky
Hall of Famer Wayne Gretzky is known as 'The Great One,' and now he has gold and silver coins to prove it, part of a just-released set of 20 limited-edition coins from Upper Deck, the Grandeur Hockey Coin Collection, which includes pure silver and 24 karat gold minted coins featuring images of 20 NHL icons or stars — Patrick Roy, Jaromir Jagr, Henrik Lundqvist, Connor McDavid, Sidney Crosby, Patrick Kane and Alex Ovechkin among them — that will arrive in 'blind bags' and, according to the trading card and memorabilia company, will quickly become collectors items. 'This is groundbreaking. No one has presented anything like this for the coin business, adding a layer of anticipation,' said Jason Masherah, president for Upper Deck. MORE
NHL Puts '18 Games On Ice, Players, IOC Feel Burned
Stating that 'we now consider the matter officially closed,' NHL commissioner Gary Bettman said that the league would not stop play to allow its players to participate in the 2018 Winter Games in South Korea, citing finances as a major issue, but there was an opposing viewpoint from the NHL Players' Assn., calling Bettman's decision 'disappointing' and 'short-sighted,' as well as from the IOC, which stated, '(We) feel sorry for the atheltes' and from the players themselves,' including All-Star Alex Ovechkin, who said he still plans to be in the Olympics with Russia's National Team, and New York Rangers goalie Henrik Ludqvist, who posted on his Twitter page, 'A huge opportunity to market the game at the biggest stage is wasted.' MORE
After 125 Years, Stanley Cup Still The Life Of NHL Party
You must be doing something right if you are 125 years old and people want to earn the right to be in your presence, carry you around, take you on trips, pay homage to your history and strive to be part of your future, a description of how the NHL and its players feel about the league's ultimate honor, the Stanley Cup, as it takes center ice in a multi-media effort honoring the 125th anniversary of Lord Stanley's trophy, which, according a campaign TV spot, 'If this Cup could talk, it would recall countless hearts it has touched and all of the places it has been.' MORE
NBC Sports, NHL All-Stars Shine Spotlight On Hollywood
As they sing in the 1937 warbler, Hooray for Hollywood, 'Any office boy or young mechanic can be a panic,' which is what NBC Sports is crooning for a multi-media effort, 'Hockey Goes Hollywood,' to support its coverage of the Honda NHL All-Star Game and surrounding events taking place this weekend in Los Angeles, with a dozen of the league's top players — such as Sidney Crosby, Alex Ovechkin, Patrick Lane, Tuukka Rask and Wayne Simmonds — appearing in a series of TV spots and NBC and the NHL joining their Internet and social media forces to put a spotlight on the game as well as the league's Centennial Celebration. 'The campaign is about bringing the stars and the sport to life authentically through the lens of Hollywood, including the movie life that Los Angeles is known for,' said NBC Sports Group CMO Jenny Storms. MORE
Reebok 'Born In The Cold' Promo Eyes NHL Classic
According to The Weather Channel, it is expected to be in the mid-30s in St. Louis on Jan. 2, 2017, not freezing but cold enough for the Bridgestone NHL Winter Classic to add a spicy chill to the event, and just right for a promo from league partners Reebok and Lids, 'Born in the Cold,' which asks people to submit via Twitter and Instagram pictures or videos showing how they brave frigid temperatures, with the top prizes including tickets to the game between the Chicago Blackhawks and host Blues or to the Alumni Game, scheduled to include such icons as Wayne Gretzky and Brett Hull. MORE
NHL Fans, Players Can Now Run On Dunkin' Donuts
The NHL's Centennial Celebration just got a bit sweeter with the league signing a multi-year deal with Dunkin' Donuts to become its official coffee, donut and breakfast sandwich partner in the U.S., to begin at the Bridgestone Winter Classic game Jan. 2 and then continue through All-Star Game weekend, the Stadium Series and Stanley Cup playoffs and Stanley Cup Finals, which will see Dunkin' Donuts activate multi-media marketing via TV, Internet, social media and in-arena through deals with the NHL's U.S. franchises, including fresh creative that will feature new spokespersons Ryan McDonagh of the New York Rangers, David Backes of the Boston Bruins and Meghan Duggan of the NWHL. MORE
NHL Stars Trash The Place For Bauer Hockey Campaign
In a spot that channels an iconic ad from the 1990s in which Magic Johnson and Larry Bird play an über game of H*O*R*S*E for a Big Mac and fries (and re-created years later by LeBron James and Dwight Howard), Jonathan Toews of the Chicago Blackhawks and Auston Matthews of the Toronto Maple Leafs are featured in the humorous 'Call Your Shot,' part of a multi-media 'Aim For Greatness' effort from Bauer Hockey, in which the two players challenge each other to take ever-increasingly difficult slap shots using Bauer's new 1N hockey stick, with the pair ultimately trashing on-set cameras, lights, an ice sculpture, a table filled with food and other items. MORE
Gretzky: Why I Returned To NHL, Oilers
With Gretzky At Center, NHL Plans 100th Fete
Will Hockey World Cup Drive Fans, Brands To ESPN?
L.A. Kings Go To Market With Golden Jubilee
Pittsburgh Penguins Add 'Most Loyal' Fans To Cup Reward
NEWS FROM eSPORTS
eSports, Mobile Boost Games Rev To $100B Worldwide
Stating that 'consumers are embracing the possibilities that games now offer to view, create and play on every screen,' marketing and research firm NewZoo's Global Games Market Report shows that revenue from the global games market hit a record $99.6B last year and would top $100B in 2017, led by such titles as League of Legends, Heroes of Warcraft, Counter Strike: Global Offense and Minecraft; that eSports, mobile and live-stream are the leading drivers; that the top companies are led by Tencent ($10B revenue), Sony ($7.8B), Activision Blizzard ($6.6B) and Microsoft ($6.5B); and with China overtaking the U.S. as the nation with the largest games revenue. MORE
How Shaq, A-Rod Are Helping DC Become eSports Capital
In what was called a move intended to help make Washington DC the 'eSports capital' of the world, Events DC, the official convention and sports authority for the District of Columbia, has signed a deal to be an exclusive sponsor for NRG eSports, the Los Angeles-based organization that has teams in numerous eSports competitions, which was co-founded by owners of the NBA's Sacramento Kings and lists among its investors Shaquille O'Neal, Alex Rodriguez and Jimmy Collins, with Events DC also making alliances with Overwatch and other players in the eSports field. 'DC is no longer your grandparents' capital,' said Max Brown, chairman for Events DC. 'In the next five to eight years, DC will be positioned to be the capital of eSports.' MORE
Twitter Builds eSports Platform With ESL Live-Stream
Following live-streaming deals with the likes of the NFL, MLB, NBA and NHL, Twitter is now boosting its presence in the burgeoning landscape of eSports by signing alliances with top category players ESL and DreamHack to not only live-stream events during the coming year — beginning with the Intel Extreme Masters in Katowice, Poland — but to also run live and original content, including a weekly show from ESL to include highlights, behind-the-scenes footage and access to gamers and upcoming competitions, encompassing some 1,500 hours of content. 'eSports is growing at a rapid pace and we see this collaboration as a way to tap into the engaged audience of gamers who already use Twitter as a primary source of content,' said Anthony Noto, COO for Twitter. MORE
Report: eSports Revenue To Accelerate To $1.5B By 2020
Envisioning it as the next battleground for brands, marketers, media and players, the global eSports landscape will continue to grow in 2017 and accelerate thru 2020, reaching revenues of $1.5B, according to a new study from research and consulting firm NewZoo, which anticipates that the number of players will top 58M, the audience will hit 358M and the global eSports economy will near $700M this year; and forecasts the category could impact nearly 2B people over the next four years, driven by increased viewership on TV, the addition of more pro sports leagues such as the NBA and FIFA; and more investments and activation from non-endemic companies, a list that already includes the likes of Coca-Cola, Bud Light, Buffalo Wild Wings, Taco Bell, Ford, Hyundai, Gillette, Axe and sportswear and shoe companies Nike, adidas and Under Armour, 'which will battle it out for eSports team jerseys and footwear deals.'


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Play another fun game of Super Mario Bros as you had never played in a flash game. You have to rescue your princess and for this you have to collect all the stars from the screen to unlock the doors and get to her. Again the evil Bowser has kidnapped Princess Peach and Mario has to go to their aid.
move, jump, shoot,

subset: commoncrawl


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Commerzbank AG (CRZBY.PK)
3:59pm EDT
$0.04 (+0.41%)
Latest Key Developments (Source: Significant Developments)
Komercni Banka says selling HQ building in Prague
Komercni Banka As
Poland's mBank plans no dividend for 2016
Rickmers Trust Management entered into deed of consent with Commerzbank AG
Rickmers Trust Management Pte. Ltd.
Fitch says German banks stable, but universal banks under pressure
Fitch on German banks : Fitch: German banks stable, but universal banks under pressure . Fitch on German banks - domestic operating environment is sound, but remains tough with low interest rates, rising costs, intense competition . Fitch on German banks - savings, cooperative banks are germany's most profitable & resilient due to stronger & wider-margin retail and sme franchises . Fitch on German banks-interest rates risk is a long-term challenge for most german banks due to high share of long-term, fixed-rate loans . Fitch on German banks - we expect banking sector's net interest margin will come under pressure as proportion of low-yielding loans increase .Fitch - believe short-term execution risk will be high for Deutsche and Commerzbank. Full Article
Commerzbank currently has no plans for CoCo bonds - CFO
Commerzbank: strategy and financial objectives 2020
Commerzbank AG
Bafin head says not looking at Commerzbank-Deutsche Bank merger
Bafin head Felix Hufeld, speaking at a financial conference in Frankfurt: Asked about possible Deutsche Bank - Commerzbank merger, says "we currently don't look at hypothetical problems" Further company coverage: [DBKGn.DE] ((email@example.com; +49 69 7565 1272;)). Full Article
Commerzbank CEO says Germany has too many banks
Polish regulator seeks capital buffer for Commerzbank unit
Commerzbank CFO says definitely no plans to sell M-Bank
Commerzbank AG
More From Around the Web
BRIEF-Commerzbank to digitalise 80 percent of business processes within 4 yrs
* CEO says have set goal last year to digitalise 80 percent of our business processes within 4 yrs, up from 30 percent, will affect jobs Further company coverage:


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Twitter transparency report finds government requests for data on the rise
Governmental requests for user data on the rise
Twitter's transparency report has found that governmental requests for data spiralled over the course of 2012.
Governments from around the world made 1,858 requests for Twitter data during the second quarter of 2012. That is compared to the first quarter when world governments only made 849 requests for user data. Twitter's statistics come from its biannual transparency report.
"We believe the open exchange of information can have a positive global impact," wrote Twitter's manager of legal policy Jeremy Kessel in a blog post.
"To that end, it is vital for us (and other Internet services) to be transparent about government requests for user information and government requests to withhold content from the Internet; these growing inquiries can have a serious chilling effect on free expression and real privacy implications."
Twitter has released its second transparency report which covers the requests for user data the company received from July to December 2012. The report comes following the recent release of Google's transparency report earlier this month.
According to Twitter's report, over 81 percent of user data requests came from the US, where 815 requests for data were made. The number represented a rise in overall requests for the US. Officials in the country only made 679 requests for Twitter user data in the first half of 2012.
Over 60 percent of US requests came following a subpoena order. Another 19 percent came following a US court order. Twitter said it at least partially complied with those requests 69 percent of the time.
Japan was reported to be the second biggest requester with 62 requests for Twitter user data. Japan was one of the few countries to have made more requests for user data in the first half of 2012. The country made 98 requests for data during the first half of last year.
The UK also came in the top five for most requests with 25. In comparison, UK officials only made 11 requests for data during the first half of 2012.
Much has been made about corporate transparency reports in recent months. A letter from privacy advocates was recently sent to Skype asking for the firm to release its own transparency report.
V3 Latest
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Samsung's latest Android tablet is fast and good-looking - but where's the innovation?
NatWest and RBS say mobile apps and online banking 'now running as normal'
Customers in panic over 'vanishing money'
Microsoft Surface sales crash, while cloud revenues continue to increase
Microsoft Surface sales down 26 per cent, but cloud revenues rise by 11 per cent


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Grant Writer for Non-Profit Animal Rescue
40.276554, -76.86922)
Cause Areas
WhenWed Nov 16, 2016 - Sat Mar 30, 2019
Where30 Minute radius of Harrisburg/HersheyHarrisburg, PA 17103
Miffy's Animal Rescue is a 501(c) non-profit organization located in Harrisburg, Pa. We save animals from abuse, neglect, homelessness and find them loving forever homes. Since we rely on donations and grants to run the rescue, we are in need of a volunteer grant writer. We would love if you had some experience with grant writing but are willing to give a non-experienced, enthusiastic person a chance.
Please contact us via email at email@example.com if you are interested!
Thank you!
- Grant Writing / Research
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The Kirchberg convent is a monastery located in Sulz am Neckar in Baden-Wuerttemberg, Germany. The monastery is considered to be one of the most historically important religious buildings in Baden-Wuerttemberg. It also ranks as one of the oldest, having been built in the early 13th century, and one of the first female church houses in central Europe.
The Kirchberg monastery was a convent built in 1237, on the site of a former castle. In 1245 the monastery was recognised by Pope Innocent IV. Over roughly the same period, the number of nuns entering the convent went from around ten to sixty. This rise in the population of the convent can be credited in part to the apparent surge of 'religious awareness', with more women wanting to live the life of a nun or at least one of piety in order to ensure that they remained spiritually healthy. The convent continued its religious work for the next 500 years, despite the many changes that occurred in the area. However, after a secularisation that occurred in 1806, the monastery was virtually condemned to disuse: the nuns that were there were allowed to remain for the rest of their lives, but no more were allowed to join. The last nun left the monastery in 1865.
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Featured Links
FREE Soccer Training Tips from Coerver Coaching - Signup Now!
6 Small-Sided Soccer Games - FREE eBook From Soccer Coach Weekly
The French prankster has a ton of skill with the ball. Take a look. Can you imitate him at all? Do you have the skill?
Take a look at Remi Galliard's 2008 video, where he finds goals everywhere.
Gaillard's motto is "C'est en faisant n'importe quoi qu'on devient n'importe qui" in translation: "It's by doing whatever that you become whoever", by which he explains the reason for his behavior.
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"There is always someone out there getting better than you by training harder than you."
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Enrolment Information Evening
15 February, 2017
Our next Annual Enrolment Information Evening will be held on Wednesday 22 February 2017 at 7pm in the Sr Carmela Ritchie School Hall. If you would like to attend, please contact the school to book a place.
To download a printable version of the flyer, please click here.
For general information about enrolling at Mater Dei, please go to our Enrolment Section.


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Installing a ceiling light fixture is a home maintenance item that can be done by the average homeowner with little or no electrical experience. Following simple safety procedures, the typical homeowner can easily learn to remove and replace an inoperative or undesirable ceiling light fixture using simple tools and following easy-to-understand instructions. This home improvement can be completed in 15 minutes or less and result in a dramatic improvement in a room's appearance and functionality.
- Skill level:
- Easy
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Things you need
- 1 replacement light fixture
- 1 flat head screwdriver
- Light bulbs to match fixture's requirement
- 3 wire nuts
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- 1
Turn off power to light fixture at the circuit box.
- 2
Remove light bulbs and globes from existing fixture.
- 3
Locate screws that secure the fixture base to the ceiling and, while supporting fixture base with one hand, remove securing screws with the other hand.
- 4
Lower fixture from the ceiling and remove the wire nuts that splice together the pairs of white and black wires and the bare copper wires in the light fixture to the wires leading from the terminal box in the ceiling. Set aside old fixture.
Remove existing light
- 1
Hold new light fixture in position 10 cm (4 inches) below the ceiling terminal box and, using the free hand, join the black wire of the fixture to the black wire in the terminal box and twist the 2 wires together in a clockwise direction.
- 2
Lock the paired wires together using a wire nut inserted over the 2 paired wires and twisting the nut in a clockwise direction until it can be turned no further.
- 3
Repeat step 1 and step 2 to join the 2 white and 2 copper wires.
- 4
Push the 3 pairs of joined wires and wire nuts up and into the ceiling wire terminal box.
- 5
Position the new light fixture over the securing screws in the wire terminal box and lock down by replacing and tightening the nuts provided with the new fixture.
- 6
Install globes or decorative bulb shields, and secure in position around bulb socket by tightening 3 screws around perimeter of each socket.
- 7
Insert required number of light bulbs.
- 8
Turn on circuit breaker.


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Will she get her Prince Charming? This was the question of the week, quivering on the lips of audiences across the country, spreading like a seasonal epidemic. Now, I have to reveal that the answer wasn't always jolly, but please don't start booing and hissing. The imperfect romances cropping up this Christmas serve as anti-comedic relief, striking some startlingly sour notes amongst all the traditional, sweetly jingling, happy-ever-after fairy tales. The RSC is certainly offering two boldly contrasting folk stories, and Shakespeare's All's Well That Ends Well is also intriguing because it's so rarely tackled.
What a wintry vision of love this is: a variant of the rags-to-riches formula that ends with the ethics of the great and the supposedly good seeming decidedly shabby. Helena is a servant, a gentlewoman, who dares to adore her mistress's son, the young count Bertram. Pursuing her dream, Helena follows him to the ailing King's court and, because she saves his Majesty with a miraculous cure, her wish to choose a husband is granted. She seems to be the aspiring spirit of the Renaissance, an emblem of more power to the people and a proto-feminist icon. But Bertram is appalled by their thus-arranged marriage and is, what's more, far from charming. A scornful youth, he gives Helena the slip and is only brought to heel by a bed trick - sleeping with his bride quite unwittingly. Helena's repeated mantra, "All's well that ends well", is evidently ironic. People talk of redemptive grace, but this world seems bleakly pragmatic, as rotters get a second lease of life without voicing repentance and our virtuous heroine resorts to deceitful devices.
Greg Doran's absorbing production looks beautiful and sombre. The costumes are puritanical in tone, dove grey and black, with some cavalier flourishes. Some might accuse Doran of softening up this play and they may wish for more sharply ambiguous characters and focused moral conflicts. Jamie Glover's bland performance as Bertram is certainly a disappointment, completely failing to explore his close male friendship with the treacherous braggart, Parolles. Judi Dench makes the Countess a poignantly tender surrogate mother, but somewhat underplays her flashes of harshness. Gary Waldhorn, as the King, doesn't quite rise to crushing wrath either, but ultimately their humane warmth contrasts bleakly with the next generation's egocentricity. Guy Henry's gangly Parolles, rather than a dreadful fop, is endearingly vulnerable and Helena's dogged devotion, as played by Claudie Blakley, is disturbingly thoughtless. Doran achieves a delicate balance of cynicism and hope in the final reunion. Worth catching.
There's more cause for rejoicing at the close of Beauty and the Beast, the company's family show. The scary monster transmogrifies into an apparently flawless handsome prince, having been humanised by the power of Beauty's love. Writer-director Laurence Boswell (substantially reworking his previous Young Vic production) gets off to a splendid start. Stylishly incorporating elements of commedia dell'arte, Beauty's brothers and sisters clown around in all-white breeches and waistcoats and pretty corseted frocks. Their mercantile father's townhouse is a canvas chamber that simply whisks away when his ships are lost at sea. A brown Lycra "field" of mud slides in when the family has to move to a country farm and the sludge takes on a comic life of its own, hugging the new arrivals' legs. The pace is lively and Boswell's ensemble engagingly narrate the story as they go. It's also less sugary than the Disney stage version and the imagination is encouraged far more.
This adaptation isn't afraid to symbolically deal with sex and death either, as Aoife McMahon's self-assured Beauty is carried off by the Beast's black steeds carrying skull masks and banging staves. Mick Sands' music is electrifying too, with barnstorming folk songs giving way to haunting exotic ululations. That said, Jeremy Herbert's set designs get less classy and more cluttered, and the plot drifts in the second half.
The Beast is a rich hybrid, with a reptilian head pierced with thorns, and his feral howls can sound heart-wrenchingly like sobbing, but Adam Levy isn't an actor with emotional depth and his hunched, scampering Beast sometimes looks embarrassingly like a cross between Sher's Richard III and the Phantom of the Opera. Still, the kids seemed to love him.
The love interest in Jason and the Argonauts isn't too reassuring. Wounded by Eros, Medea uses her magic powers to help Jason steal the golden fleece from under her royal father's nose. Jason proposes and they sail away, but then it all turns nasty. In the last leg of Carl Heap's production (co-written with Tom Morris), Medea cozens and stabs her own brother as he tries to halt the Argo. In another curious little scene, Circe turns surgeon and removes the love-shafts from the sleeping couple's hearts. Medea's future as a wife and mother is also, of course, a horror story.
Though this dramatisation spares us that episode, this isn't BAC's Yuletide fare at its best. The whole thing gets off to a rather tiresome and bemusing start with a bout of morris dancing at an English village fête where Tom Espiner's Jason suddenly bangs his head and wakes up in Ancient Greece. Though supposedly linking our folk roots with Hellenic sagas, this set-up is really just roughly tacked-on. Too often the dialogue is bland and the acting crassly exaggerated. The composer Jon Boden also throws in some peculiarly dull English folk songs and shanties.
Nonetheless, elsewhere this production is inspired by the muse of playful inventiveness, and there's a sense of adventure about staging an epic on a shoestring budget. The Argo is merrily cobbled together using upturned pub tables, with step ladders for towering masts. Jason and his crew pile on board like a human pyramid. The aerial antics are a hoot as well. Hannah Ringham's dowdy Hera wafts down from Olympus in a hilariously ungainly fashion, dangling from a rope, hands flapping desperately as she comes into land on an elusive pedestal. Gemma Brockis's truculent Eros fires off passion-inducing shuttlecocks, and the Harpies are stupendously foul. Screeching in dirty, hooded waterproofs, they swoop from the rafters like winged monkeys, poo wantonly on a banquet, and fight the Argonauts in mid-air. Exhilarating.
Still, Cinderella: The Musical is more consistently enjoyable fun. Admittedly, Rodgers and Hammerstein hadn't exactly hit their stride when they collaborated on this 1943 Broadway show. Most of the lyrics are a bit lame and not many of the tunes leap out, but Tim Sheader's production brings out a lovely comic warmth and designer Laura Hopkins makes it look wonderfully, weirdly chic. Cinderella's kitchen is faded yet fantastical, with its chintz wallpaper strangely magnified. Meanwhile, the Prince's landscape gardener is clearly a surrealist, creating walks scattered with Roman columns under tangerine skies. The pumpkin also turns into a coach in a spectacular fashion, with a flurry of snow appearing to form instantaneously into a frosted rococo carriage with slow-galloping carousel horses.
Sophie Bold's sparky Cinderella is refreshingly natural. Her prince (Simon Thomas) manages to be impossibly handsome without being an absolute bore; her ugly sisters (Sirine Saba and Daniele Coombe) are a terrific comic duo, sulking with gusto; and her fairy godmother (Helen Hobson) has a no-nonsense exterior concealing fab secret powers. Nice work.
'All's Well That Ends Well': Swan, Stratford (0870 609 1110), to 7 Feb, then Gielgud, London W1 (0870 890 1105), 18 Feb to 24 April; 'Beauty and the Beast': RST, Stratford (0870 609 1110), to 21 Feb; 'Jason and the Argonauts': BAC, London SW11 (020 7223 2223), to 17 Jan; 'Cinderella: The Musical': Old Vic, Bristol (0117 987 7877), to 24 JanReuse content


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Dr. Tahira DuPree Chase, Superintendent
I am very proud (and honored) to serve as your Superintendent of Schools. Since my appointment in 2012, I have always viewed our district as one of the most progressive school districts in the state of New York. Read More
6:00 PM - 7:00 PM • Highview Book Club
7:00 PM - 11:00 PM Board of Education Meeting
9:00 AM Highview Parent Coffee
5:30 PM - 8:00 PM WMS/WHS Parent Teacher Conferences & Report Card Distribution
Taste, Visit, Vote, Win, & Honor 7th Annual Greenburgh Taste Off, Saturday, April 29th @ Noon!
Greenburgh Central Schools Takes The Field at Citi Field Stadium on May 31st


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Recent Posts
Copyright notice© Charlotte Walker and purplepersuasion, 2013. Unauthorized use and/or duplication of this material without express and written permission from this blog's author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Charlotte Walker and purplepersuasion with appropriate and specific direction to the original content.
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Category Archives: Inpatient care
Arrested adjustment
They always say the period after a hospital admission is a difficult one, but I didn't expect it to go on and on being difficult. My mood was good in the first three weeks or so, which I at least partly … Continue reading
Posted in Bipolar, Crisis care, Depression, Hospital, Inpatient care, Medication, Mental health services, Mood disorder, NHS services, Psychiatry, Self-management, Therapy, Uncategorized Tagged Aripiprazole, Bipolar, Bipolar disorder, Bipolar mood disorder, Community care, Community mental health service, Depression, Drugs, Home Treatment Team, Hospital care, Inpatient treatment, Inpatient unit, Medication, Medication side effects, Mental health, Mental health medication, Quetiapine, Side effects 8 Comments
Today I unpacked a little wheelie suitcase. To the casual observer it would probably have looked as if I were off to a weekend in Barcelona or Prague or somewhere, trying to get by with just a carry-on bag. It … Continue reading
Check in, check out
I thought maybe I wouldn't be here by this time today. Because today was the day. I had a hotel room booked. I was to leave early and be out all day under the cover of an (actual) psychology appointment and … Continue reading
Posted in Bipolar, Crisis care, Depression, Hospital, Inpatient care, Mental health, Mental health services, Mood disorder, NHS services, Psychiatry, Suicidal thought, Suicide, Uncategorized Tagged Bipolar, Bipolar disorder, Crisis care, Depression, Home Treatment Team, Mental health, Suicidal feelings, Suicidal ideation, Suicidal thoughts, Suicide 61 Comments
NHS cogwheels: why should I have to grease them?
There are oodles of definitions of person-centred, or patient-centred, care – sometimes it can feel like people/organisations reinvent what they mean by these terms every time they start a new project or initiative. I'll tell you what I mean by it: … Continue reading
Posted in Bipolar, Crisis care, GP, Hospital, Inpatient care, Medication, NHS services, Primary care, Psychiatry, Self-management, Treatment planning, Uncategorized Tagged Antipsychotics, Bipolar, Bipolar affective disorder, Bipolar disorder, Bipolar mood disorder, Crisis care, Home Treatment Team, Mental disorder, Mental health, Psychiatry 12 Comments


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Keenan's Boutique Hotel
On the main N5, Tarmonbarry, Co. Longford, Ireland
Barry Keenan is the fifth generation of his family since 1838 to run this first-rate hotel and restaurant overlooking the Shannon, making Keenan's a virtual village within a village. Initially known as a pub, Keenan's has evolved into a quality restaurant perfectly capable of challenging the Purple Onion next door for culinary polish and panache. The bar is a mini-museum filled with memorabilia and a "Wall of Fame" featuring some well-known celebrity visitors over the years. Bedrooms are painted in calming beige and cream, with black curtains, dark-wood furnishings and plasma TVs. Ask for a room where you can watch sunrise over the Shannon from your small flower-filled balcony—an ideal time-out spot to gaze at the river and listen to birdsong.
- hospitable and helpful family-run operation
- great tree-lined walks nearby along the riverbank
- Tarmonbarry is best as a one-night stand on your way east or west
- a long way from the bright lights
Rate Includes: Breakfast


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Cover FX
Cover FX understands that everybody's skin is different. The brand offers over 25 shades of foundation, each with a unique formula to ensure a precise match. Made with ingredients chosen specifically to prevent irritation, Cover FX makeup is suitable for even sensitive skin. Products are free from parabens, fragrance, mineral oil, talc and gluten, and rich instead in vitamins, emollients and redness reducers, guaranteeing a pristine, airbrush-like finish.
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In recent years people who appreciate Shropshire's most productive
lead mine have started to preserve and restore the remains.
Now the site
is something to be proud of. Not a derelict industrial wasteland, but a
fascinating testimony to the work of countless miners over the past two thousand
years of Shropshire history.
For more information on Snailbeach lead mine see the
Snailbeach Site Feature.
see the historical production: Snailbeach
This production was only intended to be seen by visitors to
Snailbeach visitor centre. Many people have asked to buy a copy though,
so by popular demand, we are now making it more widely available!
Please see the 'Sales' page for additional purchasing information.
The images on this
page are taken from the video.


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Sunday 04/30/17 7:30 PM
New York, NYGotham Comedy Club
Tuesday 05/23/17 9:30 PM
New York, NYGotham Comedy Club
Michelle Buteau
Fresh from The Bonnaroo Music & Arts Festival, HBO's Aspen Comedy Festival and Seattle's Bumbershoot Festival, Michelle Buteau can also be seen on this season's "Last Comic Standing", Comedy Central's "Premium Blend" and Paramount Comedy Network's "The World Stands Up" show.
She was a favorite at this year's South Beach Comedy Festival and HGTV's "25 Worst Mistakes" series can't get enough of this hot talent.
Michelle has also shared more then her opinions on VH1's "Best Week Ever" & "Black to the Future", MTV's "Walk of Shame", and the Oxygen Network's "Kiss & Tell" series. And check out the latest issue of Glamour magazine where Michelle dispenses " some hilarious " dating do's and don'ts.
Michelle Buteau has a truly international following, with regular appearances in London, Dublin, and Amsterdam. And when she isn't touring the country performing at colleges, Michelle hosts "Travelzoo Unleashed" for Travelzoo.com.
"Buteaupia" is her premiere comedy album available on www.filmbaby.com. Catch her on stage when you can and see comedy's mistress blend her Jamaican-Haitian sassiness and girl-next door quality into a show that is anything but routine.
Michelle Buteau's Upcoming Shows
Michelle Buteau is Known For
Michelle Buteau's Videos
Tweet Feed
- RT @ComedyJuiceNY: NYC TONIGHT! Grab an umbrella & end your Tuesday w/ some laughs at our HUGE SHOW Tonight! 930 at @GothamComedy TIX: htt… Apr 25
- @yannispappas Thank YOU for a great weekend! 👏👏 Apr 24
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2017 ScheduleAll times ET
2017 Schedule
8-11, 5th in NL Cent
Cubs keep rolling, crush Pirates 14-3
Addison Russell set a career high with four hits, Jason Heyward homered for the third time in four games and drove in four runs as the Chicago Cubs drubbed the Pittsburgh Pirates 14-3 Monday.
Pirates call up Lithuanian reliever Neverauskas
The Pirates called up Dovydas Neverauskas on Monday, who became the second Lithuanian-born player to ever appear in a major league game.
David Schoenfield ESPN Senior Writer
As a sinker/slider guy, Pirates starter Chad Kuhl has a large platoon split so far in his brief major league career. Working carefully, he walked lefties Anthony Rizzo and Ben Zobrist with two outs and paid the price as Addison Russell knocked in Rizzo with a base hit and then lefty-swinging Jason Heyward popped a three-run homer.
David Schoenfield ESPN Senior Writer
Cool story as the Pirates called up reliever Dovydas Neverauskas, who will be the first Lithuanian-born player in the majors when he gets into a game. Signed as a 17-year-old in 2010, his dad was a baseball coach in a country where few people play the sport. He throws hard and had 56 K's in 58 IP in the minors last year, with just one home run allowed.
ESPN Stats and Information
After getting swept by the Pirates in Chicago last week, the Cubs will be looking for revenge when they face Chad Kuhl and the Pirates on Monday night (7 p.m. ET on ESPN/WatchESPN). Luckily for the Cubs, Kris Bryant loves facing the Pirates and has a .361 career batting average against them.
Ultimate guide for MNB: Will Kris Bryant feast on Bucs pitching?
Chicago's bats are heating up. Andrew McCutchen is back in the spotlight in center field. Here's everything you need to know as the Cubs face the Pirates on ESPN.
ESPN Stats and Information
Pirates starter Iván Nova had a 4.90 ERA with the Yankees last season. Since they traded him to the Pirates, he has an ERA of 2.75, with 67 strikeouts and 4 walks. Nova defeated the Yankees on Sunday afternoon.
Rumor Central: Pirates looking externally for outfield help?
The Pirates are searching outside the organization for outfield help following Starling Marte's suspension, GM Neal Huntington said.
Nova beats former team, pitches Pirates over Yankees 2-1
Pittsburgh's Ivan Nova gained a measure of revenge over his old team, limiting the New York Yankees to just four hits over seven innings as the Pirates held on for a 2-1 victory on Sunday.
Carter, Yankees jump on Pirates late in 11-5 win
Pinch-hitter Chris Carter drilled a three-run homer in the eighth inning off reliever Felipe Rivero to lift the New York Yankees to an 11-5 win over the Pittsburgh Pirates on Saturday.
Preocupa a Cervelli situación de crisis en su natal Venezuela
La temporada de MLB es rigurosa y requiere absoluto enfoque físico y mental, pero jugadores como el receptor de los Piratas de Francisco Cervelli han tenido que hacer un gran esfuerzo para mantener ese enfoque debido a la crítica situación política-económica en Venezuela.
Marly Rivera ESPN Writer
Some old friends got together outside the clubhouse today!
Gregory Polanco feeling impact of Starling Marte's suspension
Countrymen and stars in the same outfield, the two are as close as teammates can be. Where does Marte's PED suspension leave Polanco and the Pirates?
Cervelli's thoughts with Venezuela during crisis
Pirates catcher Francisco Cervelli is troubled by the crisis in his native Venezuela.
Pirates get to Sabathia early, top Yankees 6-3
Josh Bell hit his second home run in as many games and the Pittsburgh Pirates got to CC Sabathia early for a 6-3 win over the New York Yankees on Friday night.
Marly Rivera ESPN Writer
Moment of silence at PNC Park in honor of Steelers chairman Dan Rooney. This is the Pirates first home game since Rooney died at the age of 84 on April 13th. Pirates are honoring Rooney, son of Steelers' founder Art Rooney, with his name around home plate and a Steelers logo on the mound.
Marly Rivera ESPN Writer
Pirates honor Steelers chairman Dan Rooney, son of Steelers' founder Art Rooney, with his name around home plate and a Steelers logo on the mound. This is the Pirates first home game since Rooney died at the age of 84 on April 13th.
'Roids to ruin? Turns out, PED punishments aren't a deterrent
Starling Marte will bounce back. And that's the paradox of PEDs: Almost everybody who gets caught taking them keeps thriving afterward -- leaving few cautionary tales to scare others straight.
Starling Marte's suspension leaves gap in Pirates roster
With defense, power, speed and athleticism lost from its lineup, Pittsburgh will experiment with how to fill the giant hole in center field.
2017 NL Central Standings
|St. Louis
Team Leaders 2017
- Batting
- Pitching
Team Stats
- Pitching
- Batting
Earned Run Average4.0418th
Quality Starts12Tied-2nd
Batting Average.23321st
On Base Percentage.31016th
Slugging Percentage.35924th
Find Tickets
- Pirates vs CubsPNC Park - Tue 4/251,807 tickets available
- Buy Pirates tickets at PNC Park with VividSeats
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Finding the Real Cairo
September 13, 2016 in Africa, Egypt, Travelogue
Cairo does not exist inside the fantastic Egyptian Museum…
…lined, shoulder to shoulder, two floors and endless rooms full of sarcophagi, canopic jars, pottery, deities, carvings of every sort, all of the ones you've seen in the National Geographic specials, and the tiniest pieces of life three thousand years ago.
She won't be found amongst the combs or the arrowheads, the meters of papyri, or the carved scarab beetles inlaid with lapis lazuli. It isn't even beneath the polished, solid gold burial mask of Tutenkamen, the very one I saw when I was twelve years old, at an exhibit in Montreal; the one that first brought the concept of the Nile and a civilization on the other side of the world and the other side of the curtain of time to life for me and sparked the interest that placed my feet among the long dead pharaohs in the cradle of civilization this afternoon.
It's not even among the mummies, perfectly preserved, hair intact, looking (many of them) as if they are just taking a nap on this hot afternoon, and got a bit dehydrated in the Egyptian sun. Perhaps if a cool drink of water is offered Queen Tiye, King Tut's grandmother, might sit up, stretch her arms over her head and ask what in the world I am doing, peering at her with such interest.
Cairo is not found in the sweltering walk along the languid Nile.
Or the harrowing traffic that honks and lurches through the arteries of the city with a drunken swagger. It is not found in the cool interior of the Ramses Hilton, or on the pool deck overlooking the river, where men and children swim while well wrapped women wilt in the shade. I left my dress on over my bathing suit, the only woman and the only westerner in the pool.
The Real Cairo…
Cairo is found in the warren of streets behind Bab Zuweila mosque, where the souq bleeds into the street and men pushing carts full of dates, or riding bicycles with enormous wooden racks of pocket bread, fresh from ovens, or roasting corn over charcoal braziers jockey for position with veiled women shopping, boys fighting in the street, and old men leaning on wooden canes heading towards the mosque for afternoon prayers. It is found in the bustle of preparation for Eid Al Adah, and one last meal of lamb kabob before the fast that begins at sundown. And it is found in the call to prayers as the sun god sets for another night behind the city that dominates his ancient landscape.
Mohammed, in his lemon yellow shirt, had claimed me before I'd even stepped out of my cab, I'm quite sure. "Where are you going Miss? To the Sufi dance show? What? Well, you're in luck! I am one of the drummers! I can show you where to get tickets… would you like to see the mosque? We can have a look, climb up onto the roof before the sun sets… it's only a short walk, there's lots of time before the show…"
I looked at my map and tried to ignore him. I knew where this would lead: straight to a carpet shop, three cups of tea and the long, laborious process of extricating myself from his "helpful" clutches.
I was wrong.
Well. I wasn't exactly wrong. There was tea. There were shops. I did need to buy some stuff, but it turns out it was exactly the stuff I didn't know I wanted, and there was also a wonderful adventure.
Sunset from the top of the Bab Zuweila and Al-Muayyad mosque, first built in 1092 and then added to over the centuries, most notably by Amir Al Mu'ayyad, a sheik who was once imprisoned there and promised Allah that if he was restored he would build a mosque on the site of the prison, is nothing short of spectacular. The only thing better was the light on the spires and dome as the call to prayer was sung by a barefoot man in a pair of blue trousers and a white shirt rolled to his elbows.
Women, emerging from the veiled section reserved for their use smiled and offered "welcome," in English. A bearded man in an ankle length thobe offered me a bright red, fresh date, careful not to touch me as I accepted it with my best "shukran" in return.
"You want lamb kebab or Egyptian Pizza for dinner?" Mohammed asked me, as we stepped back through the medieval gate of the city and he pointed up: "That right there, that's where they used to hang people. Dead. You know?" I nodded and took the obligatory picture. "We don't do that no more. Well. We do. We hanging people sometimes… but only for bad stuff like drug use, and only in private, not on the wall of the city. We don't do that no more… you want pizza or kebab for your dinner?"
The shouting in the kebab shop was only slightly more unsettling than the stares. There were no other western women that I saw in the streets of Old Cairo today.
"He say no kebab. It's the last evening before Eid Al Adha, and everyone be fasting tomorrow so tonight they have too many orders, they can't fit us in." Mohammed's cousin, Ahmed, who we'd picked up somewhere along the way shouted away in Arabic using his hands for punctuation, pointing at me often and back at the grill. The men rolling raw meat around metal skewers paused in their angry gesticulation in return just long enough to stand up straight and smile for my photo before chaos descended again.
"I'm sorry madam," Ahmed apologized, shaking his head, "How 'bout we have pizza instead."
The argument between cousins spilled out into the street and I stepped around it like the pools of blood between the stones outside the butcher shop as we passed, until my thoughts were interrupted by a prodigious BANG! It sounded like a firework right in the street, or a gunshot, or a… "Don't worry Madam!! It's not a bomb! This is Cairo! Not Belgium!" My self appointed protectors laughed hard and ushered me past the tuk tuk, the wheel of which had just exploded violently leaving the three wheeled vehicle leaning precariously, tipping it's cargo, a mother and her child, out into the street.
"We have a plan!" Mohammed announced. "We go back, we sneak into the tea shop next door, then, my cousin, he go back to the kebab shop and he order the food quietly, take away, and he bring it to us in the tea shop, yes?"
Ahmed looked at me with pleading eyes, "You must have our kebabs Madam, they are the best in all of Egypt!"
His cousin scoffed. Ahmed shot him an evil look. "What? Why are you scoffing?"
"Well, you said all of Egypt. Egypt is a big place!" Ahmed did not look amused as he stomped ahead determined to be proven right.
Shisha smoke hung like a grey curtain between the bare concrete walls. Dominoes clacked on a plastic table. A blender whirred in the corner, making my lemon water, and the men who populated the room tried hard to stare at the soccer game on the TV screen and not at the Canadian girl trying to shoo away an emaciated cat in the darker corner of the room.
"Well?" Ahmed hovered, as I mopped up the last of the hummus like dip with my torn scraps of flat bread.
"Best kebab I've ever had in Egypt!" I assured him. No need to let him know it was also my first. He cast a smug glance at Mohammed, who, pulling hard on his shisha pipe, lifted his eyes to the ceiling and exhaled a cloud.
My evening was not spent, as I'd hoped, attending the Sufi dance performance, having been canceled on the eve of the Eid celebrations. Instead, Mohammed and Ahmed paraded me around their family shops, first, Ahmed's mother of pearl inlay business, he's the twelfth generation in his line, apparently to do this work. "We do the walls of the mosques, the one you were just in, did you see it? (I had.) And we does the coptic churches too, to keep the Christian happy. And we even does the Jewish stuffs too, to keep the Jews happy. Everyone is happy with good work, and god blesses it all."
I came away with two boxes.
Tourism is lagging…
Since the revolution five years ago, and then the Russian plane crash, and the unfortunate hijacking of that Egypt Air flight to Malta in May, tourism has been hit hard in Egypt. "No one is coming," Mohammed lamented, as we walked the long roof of the mosque. "Everyone says it's too dangerous to get here and too dangerous to be here… but you see, of course, that it's very safe. Cairo is very safe, especially for tourists."
"I had friends who told me I was crazy to come," I confessed. He nodded sadly. "It's very hard for us here now. No travelers come. We cannot sell our crafts. The stuff in the tourist shops is all Chinese made. We cannot feed our families. I had four shops before the revolution in this souq. Four. Now I have only one for our whole family. My father in law's papyrus shop. He is famous. He is in all of the guidebooks. People come from the whole world to buy his excellent work. Now, no one comes."
I looked around for the rest of the night: he was right. I did not see even one other western face.
The Papyrus Shop…
His father in law's papyrus shop is on the third floor of a decrepit building. There is a sign on the street, but alone, I'd have lost confidence long before I'd actually located it. His sister in law and her precocious little son welcomed us and, of course, tea was served. When Ahmed arrived he was surprised to see me. "You're still here?" he laughed, and then he dove into telling Mubarak jokes:
"Okay, okay. This one, this is a really good Mubarak joke. During the revolution, I tell this one to the CNN guys. Are you ready?" He didn't wait for me to nod before barreling onward.
"First, I tell you… you know Mubarak, yes? Okay. Before him we have Sadat. He was killed with a gun. Then, before him we have Nasser, he was killed with poison, okay? So, the joke:
Mubarak goes to hell and there he meets Sadat and Nasser. Sadat comes up to him and he says, "Hey baby!" You're here too! You get shot like me?" Then, Nasser wakes up and he says, "Hi Mubarak! You're here! I got poisoned! What killed you?" And Mubarak replied: Facebook."
Everyone laughed. I felt like I only got half of the joke, so I tossed the ball to the baby and turned my eyes to the papyri. I bought one of course. Two, actually.
It was that kind of night.