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A group of residents has begun a petition effort to convince Cincinnati officials to use an unexpected $5.5 million windfall to keep several city-owned swimming pools open.
Republican vice presidential candidate Paul Ryan weighed in on the controversy over replacement National Football League referees in a Tuesday town hall-style meeting in Cincinnati, comparing the Obama administration to the substitute officials who cost his home-state Green Bay Packers a victory with their botched call Monday night.
"Give me a break. It is time to get the real refs," Ryan said.
"And you know what, it reminds me of President Obama and the economy — if you can't get it right, it's time to get out. I half think that these refs work part time for the Obama administration in the budget office."
Ryan was referencing a play that should have been called an interception for the Packers but instead allowed the Seattle Seahawks to score a game-winning touchdown on Monday Night Foodball. Replacement referees — some of whom may have been fired by the Lingerie Football League for incompetence — are filling in for unionized officials who are locked out.
The vice presidential candidate spoke inside a Byer Steel warehouse surrounded by piles of I-beams and rebar. A self-proclaimed Southern gospel rock band played before the event, occasionally pausing to talk up GOP presidential candidate Mitt Romney's conservative credentials.
Much of Ryan's prepared speech, as well as questions from participants in the town hall, focused on the economy, the deficit and the need for changes to entitlement programs.
Asked by an audience member how he would limit government and eliminate programs, Ryan said he and Romney would spur economic growth by lessening the tax burdens on small businesses, cut discretionary spending on government agencies and overhaul entitlement programs such as Medicare, Medicaid and Social Security.
Outside before the rally, protesters called for Ryan — whose House-passed budget made deeps cuts to many welfare and safety-net programs — to have more compassion for the poor.
Meanwhile an airplane sponsored by MoveOn.org carried a banner reading, "Romney: Believe in 55% of America?" referencing comments revealed in a recent video where Romney claimed 47 percent of Americans didn't pay any income tax and viewed themselves as victims reliant on government so it wasn't his job to worry about their votes.
"We're here with several messages, including the immorality of the Ryan budget and how it will impact the vast majority of Americans negatively," said David Little with the liberal advocacy group ProgressOhio. "When a budget protects those with the most and negatively impacts those with the least, I would suggest that is immoral."
Bentley Davis with the Alliance for Retired Americans said she was concerned about what Romney and Ryan's plans for Medicare and Social Security would do to retirement security.
Ryan had proposed to keep Medicare the same for anybody already 55 and over, but give younger Americans the choice to get money to spend toward private insurance or stay in a Medicare-like program.
Inside the warehouse was a digital sign that ticked up the national debt, which was at $16 trillion and rising.
"Here is what our government, our Congressional Budget Office, is telling us our debt is in the future if we stay on the path that President Obama has kept us on, has put us on … the debt goes as high as two and a half times the size of our economy by the time my three kids are my age," Ryan said.
The Obama campaign fired back in an email response, saying Ryan used misleading rhetoric to hide his own record and Republican plans to raise taxes on the middle class to fund tax cuts for wealthier Americans.
"The Romney-Ryan ticket has plenty of questions to answer about a failed record on manufacturing and job creation and their support for policies that will devastate middle class families by raising their taxes and shipping jobs overseas," Obama for America – Ohio Press Secretary Jessica Kershaw wrote.
"These policies would take the growing manufacturing industry backward, not forward."
For some in the audience, the economy was also on the forefront.
Steve Teal, 56, of West Chester, said he doesn't like the direction the country is going in.
"Just get the country back to work," Teal said. "I don't trust him (Obama). He doesn't stand up for America. He doesn't stand up for Americans."
CityBeat writer Stefane Kremer contributed to this report.
Ryan went from Cincinnati to an event with Romney in Dayton later on Tuesday.
Local clergy, civic leaders and residents will participate Tuesday in the National Day of Fasting and Prayer for Immigration Reform.
Cincinnati's prayer vigil will be held at the Su Casa Hispanic Center in Carthage.
Activists gathered on Thursday outside of the West Chester office of U.S. House Speaker John Boehner, asking the House's top official to look at reducing military spending when coming up with a budget.
The group of nearly two dozen — which included nuns, a veteran, a retiree advocate, a small businessman and progressive activists — held signs reading, "It is time for Nation Building in the United States. Cut Massive Pentagon Budget Now!" and "End Tax Breaks for Richest 2%."
"We're here today in front of Speaker of the House John Boehner's West Chester office to drive home the fact that we believe that over 50 percent of the budget magically, this elephant in the House, has failed to be discussed as we discuss taking away services that provide human needs," said David Little of Progress Ohio.
"Any discussion that fails to address excesses in that budget is failing the American people."
Little added that it was possible to support the troops and veterans without spending billions on pointless wars.
Butler County attorney and Navy veteran Bruce Carter said the military can be more efficient in what he called the changing mission.
"When you refuse to have a discussion on over half of the budget, that's like trying to tell the Bengals to win a game without going over the 50 yard line," he said.
The group had a letter to deliver to Boehner, which contained what they called a statement of principles.
"We believe in a holistic approach to the budget crisis, and in order to protect the middle-class, cuts to the Pentagon need to be at the forefront," the letter states. "We understand that Pentagon cuts are a controversial issue, however, Pentagon cuts in the sequester do not threaten our national security."
The letter suggests that some of the money currently being spent on the Defense Department goes to providing services for veterans.
The military accounted for about 52 percent — or $600 billion — of discretionary spending in fiscal year 2011.
In contrast, education, training and social services collectively made up 9 percent of the budget.
The group of four activists weren't allowed into Boehner's office, but a young staffer met them outside. He said that the speaker thought everything should be on the table when it came to budget cuts.
This week's issue of CityBeatfeatures an article about the grassroots effort last year to have the city of Cincinnati establish a Domestic Partnership Registry.
Ultimately, Equality Cincinnati (EC) became part of the effort, assumed responsibility for the registry and then delayed trying to have one officially enacted through City Council.
Instead, EC created its own symbolic registry, with no connection to City Hall.
Who says Republicans don't respond quickly to change?
A blog item posted Wednesday by the Hamilton County Republican Party chairman has ignited public outrage, but how much is genuine and how much is political opportunism is hard to tell.
City Leaders have decided that they
don't need to sell Music Hall to a private organization in order for
the historic building to receive tax credits toward its renovation.
Mayor Mallory on Sunday told The Enquirer that selling the building
was not part of any discussion he's willing to have. While city
leaders hope a public-private partnership like that which has
renovated Washington Park can help update the building, organizers
with the Music Hall Revitalization Co. say some donors willing to
contribute to the private renovation of the building will not
contribute to the project while it is city owned. On Saturday, the Music Hall Revitalization Co.'s leader, Jack Rouse, resigned.
First they had a giant bridge built over their neighborhood. Now the residents of Lower Price Hill who live near the Sixth Street viaduct hope construction crews can take it down without causing too many clouds of lead paint dust to cover their homes. The viaduct is being replaced by a new structure currently under construction south of the existing one.
Ohio's second of four new casinos is set to open in Toledo next week. Cleveland's casino opened last week, while Columbus' Hollywood Casino is scheduled to open this fall with Cincinnati's Horseshoe in-line for an early 2013 unveiling.
Jury selection in the trail of former Goldman Sachs/Procter & Gamble board member Rajat Gupta began today in federal court in Manhattan. Gupta is accused of insider trading stemming from a 2008 phone call that authorities have already used to convict hedge fund manager Raj Rajaratnam, who is currently serving an 11-year sentence. From the AP:
Rajaratnam has been the biggest catch so far in a wide-ranging insider-trading investigation by U.S. Attorney Preet Bharara that's resulted in more than two dozen prosecutions of white collar defendants. But based on Gupta's standing in the world of finance, his trial could draw more attention — and a potential conviction could resonate farther.
Aside from his role at Goldman Sachs, the Indian-born Gupta is the former chief of McKinsey & Co., a highly regarded global consulting firm that zealously guards its reputation for discretion and integrity.
Gupta, 63, is also a former director of the huge consumer products company Procter & Gamble Co., a pillar of American industry and one of the 30 companies that make up the Dow Jones industrial average. P&G owns many well-known brands including Bounty, Tide and Pringles.
Researchers have created a national registry of wrongful conviction exonerations that has identified 873 faulty convictions during the past 23 years that have been recognized by authorities. The registry's founders say the collection is only a fraction of such convictions and that it demonstrates a serious problem with America's criminal justice system.
"What this shows is that the criminal justice system makes mistakes, and they are more common than people think," said University of Michigan law professor Samuel Gross, the registry's editor. "It is not the rule, but we won't learn to get better unless we pay attention to these cases."
Mitt Romney is having some trouble getting conservative donors to back his campaign. Meanwhile, Obama continues to talk about Romney's business dealings.
The John Edwards jury is still in deliberations today trying to determine whether the former Democratic presidential candidate conspired to violate election laws while hiding an extramarital affair during his campaign. Prosecutors say Edwards solicited more than $900,000 from a 101-year-old woman named Rachel "Bunny" Mellon and a Texas lawyer to hide a child from his wife, who had cancer at the time.
Protests continued in Chicago today during the final day of the NATO summit.
Apparently 25 percent of American teens have diabetes or pre-diabetes, up from 9 percent in 1999-2000.
People in Asia and the western U.S. last night got to see a solar eclipse that looked like a ring of fire.
The private rocket scheduled to launch a commercial space capsule was forced to abort its mission on Saturday but is scheduled to fly up into space on Tuesday.
It's been a wild couple of days in local politics, with most of the names on East Side yard signs losing in Tuesday's City Council election. The newbies: Democrats P.G. Sittenfeld, Yvette Simpson and Chris Seelbach. The new Council will include only one Republican, Charlie Winburn, although Chris Smitherman acts like he's from all sorts of political parties. For the first time ever, the Council will be a majority African American, and Seelbach's win marks the first election of an openly gay candidate to Council.
Four members of the conservative majority that spent most of last year either blocking the mayor's initiatives or Twittering — Chris Bortz, Leslie Ghiz, Amy Murray and Wayne Lippert — were ousted, paving the way for Mayor Mallory and the seven Democrats on council to things they want to do. Congratulations "environmentalists and people who use health clinics!"
Headline: "Stadium tax rebate favors wealthy." Analysis: "No shit." Owners of the county's most-expensive homes reportedly receive more savings from the property tax rollback than they pay in the sales tax increase that was supposed to pay for the sports stadiums. An Enquirer analysis of last year's property tax payout found that the half-cent sales tax increase amounts to a maximum of $192 annually, while some high-value homeowners received tax rebates of $1,175 or more.
• Million-dollar homes account for less than 1 percent of households, yet they received nearly 5 percent of the total rebates — or one out of every $20 paid out.
• One out of four homeowners - those with a home worth $200,000 or more - got $8.8 million in rebates - more than half the total rollback.
• The median Hamilton County homeowner with a property worth $106,700 is eligible to get a $50.15 rebate under the rollback.
• The 132 Hamilton County homeowners with houses worth $2.5 million or more get at least $1,175 apiece.
• Property owners with homes worth $150,000 or less account for nearly six out of 10 households, but collectively they received less than 23 percent of the benefits.
County commissioners have four days to tell the auditor to go ahead and tax homeowners at the previous rate, but Chris Monzel and Todd Portune are up for reelection this year and won't dare change take it away from the powerful rich people.
[Correction: Monzel is not up for reelection.]
Said former commissioner David Pepper:"At its core, the property tax rollback creates a reverse-Robin Hood scheme, where middle-class homeowners and renters are not only the ones paying for the stadium, but also footing the bill for a tax break for high-value property owners. Those high-end property owners are not paying for the stadium at all."


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The Era is our classic lace-up skate shoe. We could tell you the whole history of why it has become a skating legend, but we'll let the comfort tell the story. Crafted with a soft footbed, double-stitched vamp, padded tongue and lining, and our signature waffle sole.
(based on 299 reviews)
Ratings Distribution
5 Stars
4 Stars
3 Stars
2 Stars
1 Stars
of respondents would recommend this to a friend.
Best Uses
Feels full size too small
Feels half size too small
Feels true to size
86% (244 reviews)
(244 reviews)
Feels half size too big
Feels full size too big
Feels too narrow
Feels true to width
94% (260 reviews)
(260 reviews)
Feels too wide
Most Liked Positive Review
The Best Shoe On Earth.
I have been wearing these shoes for a very long time now. These shoes are by far my favorite footwear I have ever and probably will ever wear.With that being s...Read complete review
I have been wearing these shoes for a very long time now. These shoes are by far my favorite footwear I have ever and probably will ever wear.With that being said, lets get the cons out of the way. The foxing on these shoes are a bit flimsy. After a few weeks of wearing these shoes the foxing starts to separate from the canvas where your foot bends. Also, if you have white foxing, it will stain fairly easily.Now to the pros of these shoes. Ahhhh, where should I start?These shoes are the best shoes for casual wear, any type of skateboarding sport, fast or slow, going to the boardwalk, going to a party, going to your friends house, etc. These shoes are pretty much the best for ANYTHING! I have ran miles in these shoes, skated down a hill at 40 mph in these shoes, I have hiked in these shoes, and the list goes on and on!The canvas of these shoes is top notch material that is very durable. I have taken several falls in these and it has barely frayed. The canvas has been through the rain and mud and the only stain on it is from paint. Speaking of paint, these shoes are perfect for custom artwork that really is 'you.' People all around have their Vans painted, both guys and girls.Bottom line is that these classic shoes are great for anyone no matter what you do or where your from. These are a MUST BUY!
Most Liked Negative Review
beware blisters!
When i wear these shoes i get really bad blisters on the back of my heels. I have to wear super thick socks with them because heel socks (which are my favorite) are too...Read complete review
When i wear these shoes i get really bad blisters on the back of my heels. I have to wear super thick socks with them because heel socks (which are my favorite) are too thin. I was disappointed because i really like the look of the shoes for everyday. I bought the shoes in purple and it looks really cute. I do not see myself buying these again. I own a pair of classic slip-ons and i do not experience the same problem with those. I think that this shoe should be made with a little more cushion in the heel and then they would be perfect!
Reviewed by 299 customers
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great fit and feel
By madalyn p.
from Toledo,OHIO
About Me Stylish
Comments about Canvas Era:
great fit and feel!
Pretty Good!
By Joseph
from Pawleys Island
About Me Trendy
I have the Navy ones and the Black ones which I love! The Navy ones usually look like they are a lighter tone of black so I would get a dark blue instead, but otherwise I think they are great! Also, the white rubber part stains way too easily.
awsome product
By wilson
from philadelphia
good shoe very comfy, and looks great with skinny jeans
(0 of 1 customers found this review helpful)
not durable enough
By richie
from girardville pa. 17935
About Me Conservative
my shoes wore through the side in less than a week and a half not happy with them at all could have bought shors a lot cheeper if i only wanted them to last a week and a half. thank you
Awesome shoe!
By Tiffy Cat
from Ocean County, NJ
The only problem that I had with this shoe is for the first week I had them, they rubbed against the back of my heels and it hurt after a while (but a band-aid can fix that). But after you break them in they are the most amazing shoe you will ever own. Great support, you can walk in them for hours without your feet hurting, and you can wear them with anything! Jeans, shorts, skirts, and even making a statement with dresses. I recommend also buying peds with your Vans, or ankle socks. But that's just my opinion. I wore them all winter without getting unbearably cold, and now when it's getting hot they're perfect. I wear them pretty much every day.

subset: commoncrawl


text:
After building a sizable lead through the first three quarters, the Sycamore Lane Middle School lady Bucks found themselves in a closer-than-expected battle with East Hoke down the stretch in last season's Southeastern championship game.
Noticing his team was losing momentum at a critical time, coach Daniel Dockery called a timeout to give his players a chance to regroup. And that's when starting point guard Shanqaylia Stanton made her opinion known.
"I told my team and coach that we should run a full-court press on defense so we could trap them down-court and set up easy baskets," said Stanton, who is currently an eighth-grader at Sycamore Lane. "It worked the whole game, so I thought we should go back to it."
Dockery listened to his star player's advice, and shortly thereafter East Hoke's best player would foul out en route to the lady Bucks securing the crunch-time victory. Sycamore Lane finished their season with a perfect 10-0 record.
And during their undefeated run, Stanton was Sycamore Lane's best player and unquestioned leader, averaging 20 points, five assists and five steals-per-game on the year.
But more importantly, that timeout in the championship game confirmed everything that Dockery knew about Stanton: That she is a player with skills and smarts beyond her years. And now the entire county has been put on notice.
Stanton is a future star in the making.
"I've been fortunate enough to coach a lot of great players over these past five years, but Shanqaylia is one-of-a-kind," Dockery said. "Not only is she a leader on the court, but she also excels in the classroom too. She's a player of few words, but when she does speak those words have power and everyone stops what they're doing to listen to what she has to say. She's got a great future, and I'm humbled to have had the opportunity to coach her."
Having grown up in Bennettsville, S.C., Stanton began playing basketball at the age of 8, working close with her uncle Quandaveon McCollum who she says had a big impact on her game.
In just a couple years, Stanton's natural basketball talent began to shine through and earn the attention of players, coaches and onlookers alike.
"When I was playing a lot of people were talking about me," Stanton said. "People were telling me that I was good, and it made me want to work harder and become a better player."
The chatter has followed Stanton ever since, and it continued right into her seventh grade year when she enrolled at Sycamore Lane.
"I've found myself asking 'did I really just see that?' quite a few times watching her play basketball," said Sycamore Lane athletic director Adam Romaine, who has overseen future Scotland High School standout athletes such as volleyball player Caroline Pridgen and football stars Tony McCrae and Caison Murphy during his tenure at the school. "Players like Shanqaylia naturally stand out, and as an athletic director it's exciting to say you got to witness someone get their start at your school."
And as Stanton demonstrated her scoring ability, stellar court vision and willingness to get teammates involved last year, one coach was in the stands watching her development. That was Scotland High School varsity girl's basketball coach David Johnson, who subsequently invited Stanton to take part in the lady Scots' summer workouts which involved visits to more than a half-dozen different basketball camps.
The skills that Stanton exhibited to her stunned Scotland teammates this past summer were eerily reminiscent of a current star making waves for the lady Scots.
"She reminds me of what Ariel (Ratcliff) does out there for us," said Scotland senior forward and reigning Southeastern Conference player of the year Jonissa Monley. Last year for the lady Scots, Ratcliff averaged 10 points, eight assists, six rebounds and six steals a game as Scotland won their first conference championship tournament in 30 years. A former lady Buck herself, Ratcliff has also gotten off to a scorching start this year for Scotland, collecting 18 steals and 12 assists just two games into the 2012-13 season.
"In my opinion, she's the next big thing here in Scotland and will be good for this team when all of our seniors leave after this year," Monley added.
With her sights set on making an impact at Scotland High School and beyond in the years to come, Stanton nonetheless has one last season to play at Sycamore Lane.
That season started Nov. 29 at home against West Hoke Middle School, a game that the lady Bucks handily won 42-10. In the season-opener, Stanton put together a stat line reading 18 points, five steals and three assists, scoring eight-straight points at one interval in the second quarter as Sycamore Lane promptly put the game out of reach.
And while Stanton's still got a year to go before making her lady Scots' debut, that hasn't stopped Johnson from making his intentions known regarding the Sycamore Lane honor roll student waiting in the wings.
"The minute she steps foot on the Scotland campus I'm handing her a basketball," Johnson said. "From what I've seen, Shanqaylia can start right now."


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Let's improve on the pay toilet model for public wi-fi
Public wi-fi in airports and hotels is offered on the pay toilet model. It charges money to use low-cost plumbing facilities. I believe it would be better for airports, and their passengers, if plumbing usage were free, just as it is for water and trains between terminals.
Can we tell them how?
I'm thinking about this while going through the usual insanity of logging on, in this case at the airport in Zürich. Here's a photoset of the login gauntlet I just went through.
Bottom line: I have no idea what I'm paying.
Okay, I need to catch the next flight. More in Paris.
Doc Searls is Senior Editor of Linux Journal
Where is is pay, where is it free?
WiFi is free in the Managua and San Salvador airports Both are Claro—owned by Carlos Slim, the richest man in the world. But, at least last time I was there, access was not free in Mexico City which is Slim's home country.
To me, it seems that airports collect fees from airlines and vendors and those fees are huge compared to the cost of WiFi. In fact, I expect the cost could be zero—trading a "free WiFi supplied by ..." sign for the service. It would seem the Starbucks model would work for airports as well. That is, if people are there and happy, they will spend money on other things that you can profit from.
Phil Hughes
failed auth - maybe for you...
1st shot: suuuure it failed. Evil Twin attack anyone? Hot spots lose. We need a model which provides user segregation and auth/encryption ala 802.1x+user-level VLAN segregation but for public, anonymous services. But we don't want to do something stupid like tie it to another source like OpenID, MS Passport, etc. And don't give me using WPAPSK/WEP as, once authed, you're all in the same (un)happy network.
Basically you can sit in an airport and collect iPass, etc auth all day long. People don't notice if you don't redirect them to SSL. Fake certs aren't even necessary. iPass and other global IDs can be used globally (duh).
Now *that's* a stupid model. At least when this was for dialup someone would have to somehow get the PSTN to direct the dialin number to the trojan. With wireless become "T-Mobile Hotspot", etc and voila you're golden.
And with DNS tunneling only chumps pay for public wifi.
In the Netherlands some wifi are free to use
In the Netherlands the WIFI in some Hotels (van der valk) is free to use if you are a ADSL customer at XS4all. So XS4ALL is paying for the WIFI infrastructure (for a part, as there are other companies)
For foreign visitors this is not really working but I think it is a good case to start with, maybe in the future use all the WIFI access points when you are ADSL customer...
who should push for free wifi
I think there always is a company that could act as a sponsor to pay for wifi costs, everywhere, if you think about it.
What if wifi is free, but you need to either:
1) subscribe with a valid email, or
2) view an initial web page with promos or ads about the shop where the hotspot is, or
3) whatever promotional stuff they can trow at us, at the expense of having a wifi router and an internet conection for us to use after that?
I woudn't mind the promos.
Internet is overhead
Internet should be overhead for the hotel. An expense, not a revenue source. Just like water, electricity, garbage pickup and cable TV. Some motels many years ago experimented with coin-operated televisions. They were an awful kluge, and failed.
I would rather pay $110 for a $100 room than pay extra for Internet on the pay-toilet model. And I think this is where it's going to go on the long run anyway.
We also need to pay more attention to quality of service. I'm staying in a Paris hotel right now that's only 55€ per night, and with free wi-fi. But the wi-fi is terrible. It's stays up, but the speeds are sub-dial-up most of the time. I would gladly pay 70€ per night for good Internet at the same hotel.
Doc Searls is Senior Editor of Linux Journal
Paris experimented with free WiFi
Zurich has a nice airport, yes?
Your story reminded me of my payphone calls in Sicily in Dec 2001. Pay
by credit card with no idea of cost. Bill at home showed $5/min !!
Paris experimented with citywide free Internet a few years ago. I think
it was just a temporary test - may not have been really 'citywide'.
You could put up a list of cities with free Internet. Might be something
that other cities would like to be on.
Free WiFi Hotspots in Guernsey
All wifi hotspots in guernsey, channel islands are free. Airport, harbour, pubs, hotels. Lucky aren't we :)
I contacted Zurich Airport
I just emailed Zurich Airport about the importance of monitoring what people are saying about Unique (the company that runs Zurich Airport) online and in the social media space. I also linked to this post.
Wonder if I'll get an answer.
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Today we found some stellar articles on saving money for big expenses, replacing lost tax documents, and picking the right car insurance.
by: Ashley Jacobs | channel: Frugal Living
Today we found some great articles on saving on wedding expenses as a guest, strategies to lower your healthcare costs, and making extra money this holiday season.
Don't let these five common tax and entertainment expense myths trip you up at tax time.
by: Barbara Weltman | channel: Entrepreneurship, Small Business Resource Center, Taxes, Travel
In a tough economy, too much focus on cost cutting can stifle growth. Here's how to keep your company growing without blowing your budget.
by: Annie Mueller | channel: Entrepreneurship, Small Business Resource Center
Looking for more ways to cut costs in a tight economy? Borrow some ideas from young entrepreneurs who have only ever operated in a tight business climate.
by: Elaine Pofeldt | channel: Small Business Resource Center
With careful planning, and good record-keeping, you really can combine business and leisure.
by: Barbara Weltman | channel: Entrepreneurship, Small Business Resource Center, Travel
Today we found some great articles on ways to split expenses with a partner who makes more, how to get more value from Netflix, and dating tips for frugal men.
by: Ashley Jacobs | channel: Personal Finance
Let a few dollars leak here and a few dollars leak there, and pretty soon it's a torrent of dollars rushing away.
by: Annie Mueller | channel: Small Business Resource Center
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Hellman, Long Beach Apartments and Rentals on Walk Score
The map below shows apartments and rentals in Hellman, Long Beach.
Hellman has a population of 19,997 and an average Walk Score of 77. Hellman is the #14 most walkable neighborhood in Long Beach.
Apartments Near Amenities
Use Gotta Have filter above to find Hellman, Long Beach apartments near grocery stores, coffee shops, restaurants, parks, and more.
Apartment Buildings
- Close to everything but far from expensive!
- Long Beach, Ca - 3 Br 1.5 Ba - $1,325.00 Availa...
- Private fenced patio, remodeled kitchen, built-in faux fireplace, pull-down desk, glass door bookcase, ceiling fans and blinds. Downstairs, in gated courtyard, next door to the 5th St Community Garden, owned by this building.
- LARGE LOWER - $300 deposit, Parking Available, Laundry Room in building.
- 1ba…Condo..1001Chery#207 ..NO CREDIT CHECK FEE.. .L~I~V~E...THE..C~O~N~D~O….L~I~F~E…&..S~T~Y~L~E..!..!..!..!..!..!..!..!..!..!..!..! Custom Designer Porcelain Tile Floors Private Enclosed Patio = BBQ EASY First Floor Access = No Steps FREE Garage!!
- 800 Rose Ave. , Long Beach
- Spacious 2 BD/1 BTH. Newly Painted. New Hardwood Floors. New Kitchen Granite Countertops. Small complex.
- Nice, well-kept building has on-site laundry. Close driving distance to schools, grocery stores, and major freeways. Comes with a garage.
- THIS IS A DUPLEX with YARD. Very walkable. Close to grocery, 3 major bus lines, restaurants, & schools + college. Good Housekeeping habits required.
- NO DEPOSIT! Available May. Upper front. Garage available $75/month. Modern style, carpet & tile .
- 3 bed, 2.0 bath, 1400 sqft, $1,800
- 1 Bedroom - $850
- 3 bed, 2.0 bath, 1023 sqft, $1,450
- 2 bed, 1.0 bath, 750 sqft, $1,084
- 2 bed, 1.0 bath, 675 sqft, $1,084
Average Apartment Costs in Hellman, Long Beach
Based on the first few accommodations in this search, we found:One Bedroom apartments at an average cost of $962. The cheapest 1 bedroom rent is $900. The most expensive 1 bedroom price is $1025.
Two Bedrooms apartments at an average cost of $1197. The cheapest 2 bedroom rent is $1195. The most expensive 2 bedroom price is $1200.


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The Best Way to Build a Cloud In most companies, the needs of the business are outpacing what IT can deliver. Technology is the foundation and enabler of business innovation, the foundation and enabler of business innovation, but developing and implementing new solutions is resource-intensive. Integrating and optimizing islands of IT is complex, time-consuming and costly. Now, with the advent of cloud-based infrastructure and business process, IT is both a builder and a broker, simultaneously needing to build internal private clouds, consume services from the public cloud, and manage all of these services. Virtually every company is interested in transforming its infrastructure and applications to take advantage of the cloud and a more
server administrators
Research Report:The Best Way to Build a Cloud
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(This post is aimed at business owners and new Moz users studying search engine optimization, not full-time, experienced SEOs. This is an in-depth answer to a frequently asked question in the Q&A forums. If you are a full-time SEO, this is one post you can easily skip.)
Regular readers of the SEOMoz Q&A forum will likely notice that the "general" SEO questions come up again and again as new users struggle with the same questions we have all asked at some point.
And the one we will address here:
"Why is example.com outranking me for X and Y keyword, even though...?"
This question has been posted in various forms many times in various forms lately on Q&A. Here are a few:
Non-SEOs, mostly small business owners, come to SEOMoz to learn a bit about SEO and hopefully improve their site. You learn about Domain Authority and Page Authority and work hard to improve your MozTrust and MozRank. Those metrics are readily apparent and easy to track with the SEOMoz trial.
So you sign up for the trial, run your brand new SERP overlay tool and see this:
The Keyword Difficulty score for "credit card debt" here in Australia is 53, which is rated "highly competitive." Is debtrescue's very high ranking an aberration? Maybe this keyword is an anomaly and other sites do not "make sense" based on metrics, either. But that is not the case. In fact, this ranking (debtrescue is 2nd on my search, 4th by the Keyword Tool's search) has the lowest Domain Authority by over 15 points and the 2nd lowest Page Authority by 22 points.
This is not really close – by the stats, debtrescue.com.au has no business ranking on page 1. Just for information, the 9th site (95 DA, 1 PA) is a .gov site so we know why this particular "PA 1" ranks this well.
So you own a business and you are new to SEO. You have looked at the SERP overlay and it makes no sense. You look at the DA/PA chart on keyword difficulty and it is fairly clear that this site does not rank based on metrics. Let's pull just one more set of data to make the point.
Our target site has nearly the lowest mozrank, by far the fewest links of the non-.govs, the lowest subdomain mozrank by a lot, the lowest Page authority by a wide margin and the lowest domain authority by a mile. The page 2 results for the same search shows a trusted bank site – NAB.com.au – they have a DA of 82, PA of 44. They have 300,000 links.
So our question is clear now – how can a site like debtrescue outrank anything else on page one or NAB on page 2? The metrics all say these other sites should be winning handily.
So what is the magic answer?
That elusive magic answer …
I could give you twenty, maybe fifty possible answers. Unfortunately, I could give you twenty and the right one for your situation may be #21. So let's ask the question again and then reword it so you can see the problem clearly.
"Why is example.com outranking me for X and Y keyword even though _________?"
The real question is this:
"Aren't these Moz metrics what count?"
That leads us much closer to the answer: these metrics count, but they don't come close to telling the whole story.
According to the 2011 Search Engine Ranking Factors on SEOMoz, many SEOs think Page Level and Domain Level Link Metrics account for roughly 43% of the algorithm. Over half of your total ranking is determined by factors other than Page and Domain link metrics.
Are you starting to see the bigger picture? How sites rank on Google depends on many factors other than the few you are introduced to when you start learning about SEO. Pagerank, number of inbound links, and the main Moz stats tell a story about your site. Unfortunately, it is like a two-part season finale of your favorite show. You didn't know there was another part next week and now this?
So what is the rest of the story? What else matters?
If you ask 100 SEOs for the top 50 ranking factors, you will get back 100 completely unique lists. The fact is, we don't know the whole story. Google can't come out and tell us the whole algorithm because people would take advantage of that information to rank poor quality sites simply by manipulating the ranking factors and focusing on nothing else.
Here is what we know: Google tracks certain data. You should believe that Google tracks data it finds relevant and reliable. So what can you find in Analytics and with a bit of testing?
Visit duration matters. This metric tells Google that someone found your page and enjoyed it enough to stay on site longer than when they went to your competitor's site. Duration is a sign of the page's overall quality and usefulness.
Pages per visit matter. If a user searches for "credit card debt" and visits just one page on the #1 site then seconds later bounces back and goes to #2 where they spend 15 minutes and visit 3 pages, any guess which site Google thinks matters more to that search query?
On page factors matter. The days of putting your keyword keyword keyword on the page three keyword times are keyword thankfully over. This will rarely help you and can actually penalize your site. However, having accurate and descriptive titles that match the content of the page and the user intent of a search? That does matter!
Algorithmic and manual penalties matter. If you put that keyword fifty times on your page, as we discussed above, you will run into an algorithmic penalty. This means Google knows you have "stuffed" the page and will take a bit off your ranking. Do it repeatedly and you'll get a much larger penalty. If a Google manual reviewer catches you doing this, or a competitor reports you for it, you may get a manual penalty. You will get a notification in your Webmasters Tools about this one and you do need to fix it or suffer a harsh penalty.
Social Share Metrics Matter. Some SEOs believe social metrics matter very little. We have tested these ourselves and found that social metrics matter "some." If you get three retweets on your link, no, it won't help you very much. You won't notice a bump. Get 200 retweets on that same link, have it shared 50 times on Facebook and now it is pinned 8 times? Yes, that will affect your ranking.
Anchor text matters. Don't misunderstand what I am saying here. Anchor text can be positive *and* negative. If you over-optimize a handful of keywords, it will be a negative effect. If you balance these, include branded anchor text across a variety of link types, it will have a positive effect.
301 redirects matter. Your competitor with the poor metrics may actually have fantastic metrics – on another site. They may have changed domains and redirected all that great SEO juice over to the new site, which looks like it has no value but is absorbing a lot of the value from the previous domain.
We could keep playing this game for a while but we won't. You should understand that the metrics you start with are a small part (less than half) of the overall picture. We also know of certain "exceptions" to all these rules, such as the ranking bonus new sites get when they first appear on the SERPs. You can't control how Google sees other people's sites so try to stay focused on what you control.
For even more information, be sure you go back to Eppie Vojt's phenomenal "How Garbage Ranks in the SERPs: A Case Study"
Eppie posited that manual penalties may occur because "Google just can't allow low quality sites to outrank billion dollar brands for high visibility terms" and I tend to agree with him. Sites that do not "deserve" their ranking often fall off quickly or get manual penalties. Ask yourself if this site was there a month ago – and then check whether it still ranks in another month.
When you are done with Eppie's excellent article and you want to learn even more about how truly bad sites rank, continue your education with Wil Reynolds' "How Google Makes Liars Out of the Good Guys in SEO"
I hope this explanation helps some of you who are just learning and starting your SEO journey. I also hope the more experienced SEOs jump in and give a few of their ideas on ranking factors, why some sites rank well despite their average or even poor Moz metrics.
I'd like to add one more reason: Google uses their own algorithm, and we haven't been able to convince them to use Moz Metrics for ranking or to give us access to an API for their algorithm. :)
Exactly! I think after people signup for a trial of SEOMoz, they sometimes see these few metrics and think that's it - if they can improve those, they win. And that's *somewhat* true... but not the whole story by far. :)
Keri, you are BRILLIANT! That's the response I'll be giving from now on - "I wasn't able to call and convince Google to move you up, sorry :( "
Good post, Matt! Kudos!
Thanks Max! Appreciate the kind words - watching my first post is nerve wracking. :)
Nice answer Keri.
I would also add that first two results in the SERP overlay above have keyword rich url's and third not, so that could be reason for page with lower PA outranking page with higher PA.
Thanks for nice post Matt!
Nice one Keri. As Matt mentioned its not easy to come to conclusion on how exactly a site ranks above that of yours. Google has more than 200 search engine ranking factors which are fair and the algorithms does a smart job of separating the wheat from the chaff. Also Google shouldn't and won't make each and every ranking signal pubic as most people will always make the best use of the wrong side of it. Having targeted keyword at the beginning of a page title gives a ranking boost, over stuffing of keywords in title tag makes it looks spam and also the rankings drop down etc., these kind of experiments have been done by other webmasters to know what works and what not. SEO is all about experimentation.
When google can treat keyword 'Dr. Surname' and 'Surname, MD' as the same person I'll have more faith in humanity. Some SEOs have used 'Dr. Surname, MD' but this is redundant as you've already said they are a doctor going informal and formal.
Can you talk about why and how you believe visit duration and pages per visit may be a factor?
These metrics are a bit ambiguous because visit duration and pages per visit, without context, are not obviously a good or bad thing either way (except if they bounce immediately, of course.)
For example, if someone lands on my landing page and completes my form, that may be a visit duration of 1 minute and 1 page view. If someone lands on my product page from a long tail product search, adds an item to cart and checks out, again, that may be a very short visit with low page view count.
I think there are two partial answers to your question and maybe nothing satisfying since it's definitely a vague topic.
1) My guess is always that Google does things a lot closer to perfect than we think. Stumbleupon traffic hits your site, almost always immediately bounces. It's crap traffic. If that's all you ever get, it harms those metrics, for sure. I don't know what is going on at Google but for me, I would want to know the page size, the percent seen, and where the search keyword was - did they get to see it?
For instance, say your contact page gets hit and immediately they send the form, per your example. I think Google can figure out that they searched for a page that included a form, they used a contact form (usually some type of redirect, coding change, etc.) and then they see they leave but don't go back and necessarily search again. Same thing with the product searches. If someone searches "cheap cell phone" comes to your page, buys the first thing they see - they're *very* unlikely to go back to Google, do the same search, and buy a phone from #2 as well. So the visitor behavior should definitely change.
2) I think the other part of the answer is in your question. You mentioned "without context" and I agree. I just think Google sees more context than we would assume from a simple search. Searchers don't usually just "give up" so if you are the last site someone hits, and you hit a page called "cart" and completed an Analytics Goal, I'm going to assume that Google can tell that's not a bad thing.
Again, these are assumptions based on my own testing and client data but it seems to matter. We had a client do a big promotion on Groupon and they had a landing page for the people who had bought the Groupon. It linked to a couple internal pages - both of those pages went up DRAMATICALLY in Google organic SERPs for about 6 weeks. It couldn't be a single internal link, so we figure it was a combination of where the referral came from, how long they stayed, how many pages they saw and/or other "metrics" that we just don't understand fully.
Final thought on this - I don't know that visit duration counts. But Google preaches to us over & over, quality and user experience. I believe if you have a 1400 word post and people spend an average of 11 seconds on it, Google *knows* they aren't reading it all and therefore your quality isn't up to what the searcher expected.
We know there are possibly hundreds of factors - I guess my overall thought is "other things" do matter.
I think, page views and time duration of visit are few important points. I have some some video by Matt Cutts saying that Google data centers collect data send by browsers, servers etc. It is sure that the tool bar installed web browsers send data details for time duration of visits, number of page views etc
Hey Matt!
Thanks a lot for answering my question the other day related to this topic. I can see this is the post you were talking about and it's awesome. I did think it was all about the moz metrics, can't deny I also got addicted to trying to improve those numbers. I have learned a lot in just a month thanks to all the people here posting in SEOmoz, I'm confident to say my basic knowledge on SEO is solid now.
I'm bookmarking this post for sure to check out all the links on it one by one.
Hey Eblan! I'm glad you found this! I was actually going to go back to your post and add this link or private message you with it but you saw it first. I agree that when people first learn about Moz and those Moz metrics, it's easy to get obsessed and work on those.
Glad the post (and Q&A answer) have been helpful & thanks for commenting!
Great job on this one Matt!
What are your thoughts about blog articles that have higher PR, Domain Authority, and Moz metrics than their homepage? My communication manager has stumbled on a few of those and was wondering how that could happen.
Time on page must be a decent portion of the algorithm. For example, there's a hidden benefit to having authorship status: If a user returns to the search results after reading an author-tagged search result for a certain period of time, Google will add three additional links to similar articles from the same author below the originally clicked link. Matt McGee wrote a blog about it last September that was pretty interesting: Google Confirms Hidden Benefit Of Authorship: Bonus Links After A Back-Button Click
Thanks for sharing, stay awesome.
Hi another-Matt!
First - thanks for sharing my post on G+. I saw that!
As far as the blog articles outranking, I actually think that's common. I think blog articles get the majority of social media links (who goes to Twitter and links their homepage like "Check out this great company I am!" lol But a lot link in their latest posts - and those get picked up on non-social media sites. People also use commentluv and such to drive links back to blog posts specifically. Some blog comments are obviously to the main page - depends what you're promoting, I guess.
Yes - I agree about time on site (duration in Analytics). I remember the 2 minutes on an authored page then using the back button actually *changes* the SERPs. Again, time on site must matter or why would they think "well, 2 minutes, you like this author, let's give you more of him or her"?
Thanks again!
Hi Matt,
Thanks for the post, more often than not, we are being this question, and at times, the honest answer is " I dont Know"... and even though you can understand why the site is outranking us, its even harder for us to make our clients understand the same.. Anyways, thats the added "task" if you are into online marketing.. My question is as follows:
I can understand that Google can track that how many visitors are bouncing back to serp from a website, the CTR , the "dwell time" sort of things which Google can use to understand user behavior.. But, number of pages visted, pages/visit sort of data can come only from Google analytics.. So are you saying that Google use Google Analytics data?
Salik Khan
Hi Salik!
Yes, you're right - it's often "I don't know." Or even as I said "Unfortunately, I could give you twenty and the right one for your situation may be #21."
To answer your main question, I think Google uses everything they can get their hands on. For Chrome users, that's different than IE users. For Analytics sites, that's different than those who use Statcounter. I would say if Google can get to it, they use it - or POSSIBLY use it - and that's the biggest thing we need to keep in mind. We don't know the algorithm - so when someone asks "why are they outranking me" the real answer is "something the other guys did is better than something you did." :)
There has to be a benchmark in order to rate websites.. If I am not using GA on my website, its not a fair call to judge other websites using their GA data.. I believe that Chrome has bigger role to play here, with growing popularity of Chrome, I guess it is no more a browser, but a data/user behavior collector..
Thanks for your reply...
Hey Matt. Thanks very much for the thoughtful post. I think you really highlighted some important concepts of SEO here.
We use the phrase "correlation doesen't equal causation" a lot in SEO (it's over used in fact) but it's very true. If someone sets their goal on getting their Domain Authority up (only) then it's no surprise if it doesen't nessecarily lead to a top position. Our jobs are difficult because we need to be thinking about a variety of factors and not focusing on one thing. If we were to "think outside the box", we could start to look at Page Speed and other technical aspects (such as 301 redirects), like you said.
Thanks for the comment Nick! I agree that we need to focus on a variety of factors and more importantly, not let clients get hooked up on one factor. I would say that used to be "let's improve our Pagerank" and now I think it's "let's get more links" or here on Moz "let's improve DA/PA and we'll be fine!" And it just isn't.
BTW - good call on "page speed." I usually mention that one every time I talk about this stuff - amazing I missed it on my short list but then again, even my list is 8 or so out of 100, 200 or who knows, 500 factors.
Super article, Matt. Yes, there do seem to be a lot of factors impacting the page well beyond page authority/domain authority. I also wonder how the landscape may shift if/when they truly integrate google authorship.
I also wonder about the importance of topic authority (which I think may be what you were mentioning w/ domain level key word usage. My blog seems to do very well. It's about flooring (all types), but I tend to rank much better for articles about hardwood flooring (maybe due to my domain name that has flooring in it), but less so for carpet. (and, not sure how to rank better on carpet).
Just taken a quicky overview of your site and there's a few things i'd change -
1) URLs, your blog posts are WAY to long and for example the free quote form is under "contact-form-2.html" which isn't optimized for friendly use as well "westchester-flooring-blog.html" - why not just change it to /blog.html? It'd cut down the huge size of your blogposts (which extend over Google's limit)
2) Image/Design - Having your face plastered 2 times within my 1080p display isn't the best thing for a user or for google.. your trying to sell a product (from what i understand) and associating yourself with the brand, i totally get but "over-association" is a thing too.. About us great, but i'd get rid of the image next to your logo.
3) Link building... HOLY S$%T you have close to 10,000 backlinks on a site that honestly, doesn't need it.. If i were you i'd focus less on external link building and a LOT more on internal! that's having your keywords in a blog post linking back to your specific sales or "money pages" - which is a great way to add value to your site.
Now i realize i've just given you a bloody audit but i hope this is helping you and feel free to contact me if you need any other support/help. I need to get back to work now before i spend another day on SEOmoz and have a client phone me up screaming about no work done, yet again.
Hope it helps- Charlie
thank you so much for your input.
1. I agree w/ your point about the home page/2 picts...and the home page in general needs some work for optimization - visually, contentwise and SEO wise...and that is a project for March. This is due to the limitations on my theme and I need time to figure out the new one. I completely agree. (also, most the entrances (90%) come in through the blog posts where there is only 1 picture of me and I like that better.
2. URL's too long...actually most are wi/ the google guidelines/SEOMoz stuff, but point well taken as some should be shorter and that is a good guideline and there are still some I need to fix.
3. Link building. I'm surprised that I have 10,000 inbound links. I have actually not done that much link building for the site. However, I do have a blog on Active Rain, and I have a hunch that most are from there and then the agents reblogging my content. What I don't have is a much diversity of linking/more domains.
Thank you for all your advice. Very helpful.
I think authorship will be an interesting one. As was mentioned above, if someone spends two minutes or more on your article, and then clicks back, they're taken to more articles by you. What if they were taken to this article by me on Moz and then after a couple minutes perusing these great comments were to go back to Google? Would they then see more of me on Moz? More of me on my own site? (All this reminds me that I forgot to put a bio on this post and no link to my G+ profile. I should get that fixed so I get authorship for this! lol)
On the second part of your comment - you actually rank #1 here for westchester carpet pad - that's what you blogged about recently.
Not that you asked but I'm obsessed with looking:
You have no meta description so Google will put whatever they feel like on search results. The Facebook oauth line keeps slowing your site loading time down considerably. You have 23 validation errors, 16 warnings. Of your 10,600 links on Ahrefs, 9500 are dofollow - seems high, especially as 7000 are "sitewide" links.
That's just a couple ideas but fits in well with my post. You can always find a few areas to improve - over & over. And as you do, you slowly do find those reasons but they're not always obvious.
Glad my comment was able to prompt something to help you. I do think authorship will have an impact, but we shall see. From what I've read, it seems that you would be more of a topic expert - for you SEO, for me flooring, so it might help you rank a bit better on your topic authority.
I'm not surprised about ranking well for Westchester carpet pad. Almost no one has written about it, so not that hard to rank for it. This article was inspired by a customer who found me typing in "Westchester moisture barrier carpet pad." I realized that she found a page I wrote on my old site and I thought it was okay, but not great and not complete, so I rewrote and expanded it on my new site and I was really only competing with myself.
Yes, I still have some red errors on here that I need to fix. Wow, on 9500 do follow links. I wasn't even aware. Maybe I need to share more on social media to balance things out. I don't know what "sitewide" links are. Again, I think the majority may have come from my blog on Active Rain. I need to look into this as now I may have by accident created a monster. this is ironic as I have not been doing a ton of link building, but I do blog daily on that site.
Great Article Matt and i always love huge amounts of Infographics :3
I think what could be added to this is more indepth talk about the products Google actually provides (e.g. Analytics) though MozMetrics is great! SEOmoz isn't Google... Having multiple tools (and multiple information, is always good.. the more info we have always allows us to get an extra edge).
In terms of authority, it's very dependent.. I have a client with a 10 authority site who ranks better for specific keywords then their competitor with a 34 authority..The only difference between each site is the competitor has the added domain age & more pages (not more content, but PAGES!) Eventually we'll catch up but they have a few years advantage on us.. I'd love to buy a fresh domain and see if i could beat 1 with medium authority and a few years age on it, probably not with the current state of Google re-writing the book, but it'd be fun!
Thanks! I like using screenshots & graphics! I obviously (from the post and comments) like to discuss things in depth and talk a lot so whenever I can say things in FEWER words, I'm all for it. :)
Love the idea of taking a new site/domain and ranking it simply. I may start a blog next week and outrank something just for fun. lol
Well said! But understandably frustrating for the recipient of "I don't know" - especially one that's gone by the white-hat text book. I guess Yoda would say "An unfortunate profession, SEO is"
I definitely understand that it's frustrating when we can't figure it out. I'm actually glad for all these comments, especially the next couple below yours, as well, because it gives us the words and ways of saying why we don't know.
It is frustrating when you can't figure it out. It's circular.
"Why are they outranking us?""I don't know but here are a few reasons it may be."
"Well which is it?"
"Ultimately Google thinks that site is a better match.""But why?""I don't know but here are a few reasons it may be." (lather, rinse, repeat.)
I think a lot of site owners are looking for the "formula" to SEO success. They want to know that A+B=C every time and unfortunately, that's not how SEO works. I know it can be super frustrating for site owners, especially when they feel like they are being outranks by sites that don't deserve it. We can only control so much and do the best we can with what we know and understand.
Good point Nick. I think there *is* a formula for success, but we don't know the whole thing and have no real way of figuring it out. Our best guesses are always going to be some version of well, SEO starts with A+B+C+D+E+F+G+H+I+J+K/L*M=N We may know a bit about A, B and C but really J, K and M are speculation. F, G and H, we may not even think about.
Agree we can only do the best we know how. Thanks for the comment!
Great post - people need to stop thinking about rankings as a video game always trying to get more of x and y to be more powerful. Google wants to see you as brand with quality and relevant material and value to add that people like share and link to in places that have traffic, People need to Chase that, not the algorithm.
Exactly - I couldn't agree more! I think it's harder to "make good content" than "add more meta keywords" so people are definitely still figuring out this SEO Video Game and they aren't necessarily loving what has replaced traditional quests.
I think the crux of all this is that user experience is what really counts. By creating pages with users in mind rather than search engines means that many of our metrics (average page on time, bounce rate, click through rate, shares, links back etc) are naturally good and therefore you will rank better. Of course following Webmaster guidelines underpins all this, but people really need to create great user experience (including embracing mobile and responsive design) if they are wanting to rank highly.
You said it, exactly. "Many of our metrics are naturally good and therefore you rank better." THIS is exactly what we need to do. If you give visitors exactly what they're looking for every time in the way they want it, they won't leave. If they don't leave, your metrics all improve. If your metrics ALL improve, your SEO improves naturally. You may not beat competitorY tomorrow for keyword1 or keyword2 but in 6 months, a year, 3 years, 5 years, you'll have passed them and stayed well beyond them because you do it the right way.
Awesome post, Matt.
One thing I want to point out is link relevancy. This is something Moz Metrics can't pick up and is HUGE right now.
One reason I've been giving my competition an old-fashioned beat down in the last year is that I've been ignoring most metrics...and focusing on the relevancy of the sites linking to me.
If you look at the sites that hit the top 3 (and stick around), you'll notice they have a very small number of authoritative, relevant links.
So true! And as I said, "we could keep playing this game" because link relevancy, co-citation, page speed, all not mentioned but I would say all important. Authorship, not mentioned. I would say it's very easy for new business owners and especially new Moz users to get enamoured of a single metric. PageRank is always one I hear. "But my Pagerank..."
Thanks for the informative article, I know there was a time in my career where I saw this happening, a low page authority site out ranking a high page authority site and couldn't figure out for the life of me what the magic bullet was.
My thought now is, everybody is saying we should disregard ranking results, they are too tied to ones ISP, browser history and location. So how do we truly know who is out ranking another in any consistent way for any given search to make a proper evaluation?
I don't disregard ranking results but what I tell clients is the actual data from Analytics "average position" is going to be closer to the truth. Average position is where someone saw you, clicked or not, on a real search. That's going to mean you can have some idea of ranking but not as much a "I'm #3" as it was 2 years or 5 years ago. :)
Haha! Sorry, check with the clerks on your way out. ;-)
Thanks for the kind (and funny) comment! Appreciate it.
I wholeheartedly agree..
As an SEO trainer I always make sure I teach my clients to firstly create useful, original, loveable content, and then optimize it!
I work with them on the useful and original part just as much as I do on the optimization part.
I would add that how often you update your website is also something important that we don't see in the metrics. Sure, quality beats quantity but a good frequency keeps you up in SERPs.
Yes, yes and yes! Frequent updating helps - especially if you have a page called /blog. People don't really realize that there are certain page types Google must be aware of. /contact, /contact-us, /blog, /news, /portfolio, /services ... you really do need to do what these things say. If you have a blog, update it. If it's not going to be updated, remove it. Either, or. :)
Hello , nice sharing i am working as SEO there are some error related to ranking my team work on tourism sites from last 2 years results are very good but from last 15 we are stop working on it now results moving from 2nd to 32 links. We can change or update or remove some links from over site is it possible that this can be effect on our ranking condition? You can help me for some new trends to improve SERPs?
Great post, more happy to know that more business owners are coming at Moz forums. I do follow and keep transparency in my works. I use to discuss each and every seo process with site owners. Some times I show webmaster tools videos and seomoz blog posts to convene the site owner. It is very helpful in keeping a good client relationship. Keeping a good relationship is very important.
Come on guys .. you simply cannot explain why on earth some spammy sites still outranking genuine ones. Google is trying but that does not mean that bad guys [smart guys I would like to call them] would not be able to outrank others.
This one of the best articles on SEO I've seen in a long time because it addresses the questions no one wants to ask. With all this knowledge and experience, why do some sites rank for no apparent reason? I'm afraid it also begs the question of whether MOz's DA and PA are accurate - because when those metrics start to get it right more consistently, they'll become more useful for SEO.
I think DA & PA are accurate reflections of the overall "power" of that page/domain. What we're not taking into consideration on that glance is relevancy. If you have a 90 DA, 30 PA page all about trains and I have a 60 DA, 25 PA page all about trains but your main domain is all about cars and mine's about trains, wouldn't my site be the "expert" site and thus rank higher?
And I know DA doesn't work this way but it's a useful way to think about it. If you have 70 DA and you have 69 posts about cars and 1 posts about trains, it's useful to consider that you really have a 1 "train" DA and even though you'd beat me for "auto show in Kansas" you probably won't beat me for "Sheldon loves trains."
I appreciate your post, but every search engine has their own algorithm and to get ranking on that particular search engine we must follow them. If we need ranking in Google we must follow the Google algorithm otherwise our all SEO Efforts will be effortless if we don't get the desired results.
Nazre,What he is saying that it is impossible for us to know the algorithms -- one, Google's business is entirely dependent on people not knowing it and two, Google changes the algo. constantly and consistently. All we can go on is our own trial and error and learning info. from others in the industry, and sometimes what works for me might not work for you, and vice-versa.
Great stuff. Even the comments for this post are useful! I would also add CTR as a factor in there(not sure if somebody already mentioned it in the comments). After all they tell us they use it for AdWords and there has been plenty of other research done to prove it's effective in SEO.
That was my hope when I asked others to chime in and there are a lot of great comments here with other ideas, suggestions, and things to check out. I'm glad everyone seemed to enjoy the post and hopefully it helps some people. :)
As a small biz owner I spend way too much of my time trying to "get this right" and end up with a few trials and plenty of errors along the way. Thanks for this insightful post, Matt.
Glad it helps a bit! That sounds like all of us - few trials and plenty of errors! :)
I used Seomoz for a few months and was faced with the same issue, in terms of Seomoz analysis we were ranking better than some competitors albeit in real life this was not the case. Made me decide to stop using Seomoz as I couldn't see the added value in comparison to Google's own tools.
The biggest value I get is having OpenSite exports. Easily my favorite Moz tool. I use the SERP overlay to know how many links someone has. I also use PA & DA every day to see if it's their "overall" ranking helping them (DA) or one page they've been promoting (PA). If a site I'm competing with has a high PA, low DA, I know I can work on that. I've found it's harder to outrank sites with DA in the 60s and 70s than it is to outrank pages with PA in the 60s/70s, at least overall.
I also love FollowerWonk and have gained a few thousand twitter followers b/c of it. I haven't been using GetListed but I will. I can see a lot of value in having Moz stats and Moz tools available but I definitely understand if you use it just to see PA/DA/mR and mT how it would be frustrating to "win" most of those and lose the SERP battle.
Thanks this is a great post. Would you say that patience matters too? I fell like I have been doing everything right for the past six weeks, but I have made no progress in terms of moving up the rankings - it's really annoying me!
6 weeks isn't enough time to rank most competitive keywords. What are you trying to rank? I ranked a wedding planner in like 6 days. But most of my clients see appreciable differences in a month, two months, three months ... and then we can see how we're going. Patience is definitely a virtue or you're going to want to "do anything" to get to the top - which is a short term strategy.
This is probably one of the most useful, helpful posts I have ever read. :) I love it here. Agree with Heather, patience is very important too. Ive found myself frustrated with things in the past only to check it a couple of months later to find pages ranking highly that id almost given up on.
As a small business owner, I am guilty as charged. What is also frustrating for us is when we see an strong correlation like age of site or exact match domains, and those correlations are dismissed out of hand by SEOs.
I think age of site definitely matters but do you want another little secret? So does the length left on your registration. I did a pretty extensive test awhile back with some domains I had never used. A couple had 6 months left, one had a year and a month, a couple had more than a year - like 18 months and 22 months. They were all registered around the same time but I extended a few out, thinking I'd use them.
Anyhoo - fast forward and we found that the one with 13 months ranked better and easier than the ones with 6 months on them until it hit the 11 month mark. Two months in, the year+ domain fell dramatically and joined the worse-performing soon-expiring domains, instead of the better performing ones with over a year left.
The results were actually fairly shocking so I let those 3 domains expire and then watched the long-registration ones. They ended up falling with about 10 months to go. Following the logic of our test, we figured that since most spam domains are registered for under a year, Google must trust domains with "under a year" left on registration differently than those with over a year. I would say older domains still do perform better at that point but there's a serious drop off if you have 8 or 10 months left on your registration, rather than say 4 years.
Great article Matt. I have just finished my monthly analysis and to my horror found quite a few sites have maintained core business offerings as top rankings, but bombed out of the SERPs on other terms that they have ranked #3 - #10 for over the past 6 months plus.
In analytics many of these terms are not getting the CTR that the core business terms do and I can only deduce that Google updated this particular algo in December as it seems to run through a few sites against the phrases that have dropped furthest.
This concurs with your time on page and length of visit, but I am left thinking it is the CTR from the SERPs that has more weight - at least with the other metrics users did click into the site, rather than leave the data with just an impression.
Working on optimised descriptions and snippets for the SERPS to sell the site to users has been prioritised.
GREAT ranking factor. I think CTR is another one of those hidden things people forget. It's nice to optimize your meta description to be relevant to keyword searches (I don't necessarily think it's a "ranking factor" but I think if someone searches "melbourne photographer" and your description says "Melbourne photographer: hire a photographer in Melbourne, Melbourne VIC AU wedding photographer" nobody will click that crap. Then you get to the next one and it says "Julie has been a wedding photographer in Melbourne for 8 years. View galleries, get pricing." Which are you going to click?
When a site draws that click, it has to help. Google has to think "someone saw that, thought it was relevant. Let's serve that to more people." I would say a #1 NOT getting clicks is a big indicator, as is a #10 getting more clicks than the #5 or 6. Good points!
First of all congrats for your first post Matt... I like your blog as the most of people here do. And, I am again asking the same question here which I asked on other posts on SEOmoz.
Can we really rely on Google if it will not kick off sites again from top rankings even if you are doing a great job with linking, content and everything? Google's algorithms always change and this time all the predictions and good work seems going waste as most of the crap bad content websites and keyword rich domains are taking over all the masters.
So do you think, if it will not happen again even if we keep in mind variation in linking, quality content and all as experts say?
Share your thoughts on this.
Cyrus just had a beautiful Whiteboard Friday on the topic I think you're addressing - how to "future proof" your SEO.
I would start there. I think he's right - stuff to the right of center will "always work" and stuff to the left will work less & less. And the stuff in the middle depends how you use it. I think automated SEO is going away and even though there will always be those who can and will use it successfully, they have to get smarter and smarter while those of us ranking without "tricks" can just get better at doing the good stuff.
Nice post. But I think your point about on-page factors is a little vague. SEO folk certainly know what you're saying about keyword density in on-page content, but to the less enlightened, it may be translated to mean the actual content doesn't matter. All (hopefully all) SEOs know this to be untrue. Also untrue is to say keywords do not need to feature in the on-page content. They do, but it needs to be in a fashion that flows and educates human visitors.For the novices, this should be more clear.
A few questions for you, if you don't mind:
1) Pages per visit matter. & Visit duration matters.
Does that mean you're assuming Google is tracking non Google property behaviour? If so, how?
2) "Get 200 retweets on that same link, have it shared 50 times on Facebook and now it is pinned 8 times? Yes, that will affect your ranking."
Did you isolate your tests? What was your sample size?
Nice post for newbies. There are so many factors involved in Google's algorithms beyond good content. From my experience, most small businesses assume that Google is "smart enough" to find their website and properly categorize and rank their site. They have no idea what it takes to outrank their competitors, so it takes a lot of educating small companies to sell white-hat SEO.
To all the other small business owners out there stick to long term strategies. Quality content along with white hat seo practices will stand the test of time. There are very little 'low lying fruit' these days when it comes to seo. Trust your instincts - don't fall for all the black hat tactics out there or businesses claiming they will get you at X location on the serps.
I would love to see a followup article up from this one Matt getting a little deeper/advanced into some of your points. Keep up the great work!
Interesting that you say,
"We have tested these ourselves and found that social metrics matter "some." If you get three retweets on your link, no, it won't help you very much. You won't notice a bump. Get 200 retweets on that same link, have it shared 50 times on Facebook and now it is pinned 8 times? Yes, that will affect your ranking."
I agree with you to some extent although my personal opinion is that it's not the social metrics themselves that impact rankings directly, it's more the indirect factors that come as a result of the social exposure. Getting a couple of hundred Facebook likes and Tweets increases exposure, which in turn is likely to increase links (either from others sharing your link in a forum, in a blog post or from scraper sites like Topsy.com) and may increase other metrics such as brand searches or searches for the URL etc.
This is one to show the senior management, but will they get it? It can take some explaining.
I think the scraper sites are the big one. Sites like Topsy, ManageFlitter, twopcharts, etc. that measure Twitter users all help. Same with Klout, Kred, etc. Anything that pulls in your social feeds has the potential to help - and the more those links are shared, the more they are scraped and seen. It's "automated" link building without being an automated spam tool.
I guess my point was/is that if you work on social, it helps (for lots of reasons, direct or indirect). If you don't, there's no chance for it to help.
One should change the way you look at the seomoz tools.
They are very helpfull and provide analysis of many elements of your webpage.
E.g. level of competition for keywords, average ranking # for certain keyword, basic on page things.
However it is certain that google is not using the seomoz tools to rank websites.
The level of expertise of google is far (far far) beyond what the tools of seomoz can do.
The seomoz tools are very helpful to debug and to track and to get the basics in order. But they cannot answer why you rank #1 or #10.
;-) Not to upset seomoz the tools are great.
But in the end they are just tools and you need to do the seo yourself.
Really appreciated the post!
Yes, that's the idea, I think. If we change how we see the Moz tools - from "this is why or why not" a site is ranking to "this is a piece of the puzzle" everyone will be happier, I think. Now let's convince clients. :)
Yeah. I see myself lot web sites on the first page, and they "don't deserve to be there" by any SEO means. This post explain some points. But still lot stuff unknown. I understand that SEO moz stuff is not all, but still good orientation. Other things - we will find out one day.
I think I answered part of this in my reply to David here: http://www.seomoz.org/blog/going-beyond-moz-metrics-to-answer-why-is-this-site-outranking-me#jtc210853
But, just to clarify:
I think visit duration matters (on some types of searches.) Informational searches are likely not to be as much of one. If it's a query you expect Google to answer with a Knowledge Graph, I don't think duration matters. They don't even want you to bother going to the sites. For instance, a search of "george w bush" turns up his dates in office, VP, date of birth, etc. right on Google. I don't think they care how long you visit the wiki page.
But if you do a search for say "marketing blog" and you bounce off the first one in 10 seconds, the second in 2 minutes and you visit 8 pages on the third, spending 24 minutes, I think that matters. Otherwise it would be silly of them to tell us to "create the best user experience" if they couldn't track that (I think Google uses whatever data they have - Analytics, search page data, etc.)
Hi Matt, thanks for your article. I have clients asking me the same thing re outranking competitors and since Panda/Penguin it's getting harder and harder to find an answer. However your tips give a lot more insight into what to look for. I de-optimized my own site to the point where I had to add some keywords back in as I think I overdid it. I'm going to renew my domain for a few years ahead and see if it helps too.
Great Post Matt - Your new post reminded me to come back and read this 1 more as well :D
Thanks Mike! Glad you enjoyed the posts and hope they help you going forward. :) Appreciate both comments.
Thanks, Matt! This post is very helpful. I am one of the small business owners you wrote this for. I came to SEOMoz because of some freshly troubling SERPs, got seduced and carried away by trying to improve my Report Cards (read:obsessed); did that and as a result may have contributed to getting myself buried in the SERPs and into devastating trouble for just the thing I was trying to make better.. But I'll never know for sure for all the reasons you state here. ;) maddening! But us humans want to create order out of chaos and make sense of things even when it's futile.
But seriously, I always watch for your responses in the forum because I value them, and I think I've now spent almost 45 minutes on this page. No bouncy. Someone mentioned you have since written another post on this topic. Can't wait to read!
Hi Gina!
I'm glad you found the post helpful and you're right, you sound exactly like my target audience so I'm glad you found it at all! haha
It is maddening - and there is a lot of controversy over some of the ones I mention, as well. That's because we all just don't know. We know some things matter, we know others should, we know some don't... but yeah, I don't know anyone with the keys to the whole castle.
Thank you for your very kind comments about my Q&A responses - I try to take a few minutes every day to answer a few and help people. I always feel like I could do more but I'm glad they are generally helpful. :)
Another post on the topic? I'm not sure. Not at Moz I didn't. I have one on my blog that is similar called "Think Like Google, Genius." I don't want to link it in but if you search that in quotes, you should find it. Ignore my comment about density - the post is a little old and that particular item is out of date. I still stand by most of that post, though. Once we think LIKE Google, all manner of "context clues" become available to us.
SEOmoz doesn't provide consulting, but our friends at Distilled still do. Rock on!
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is there really any manual juicer that can take on the task of things like carrots? i've become pretty dependent on my solostar, but am going to ireland for the summer and hate to drag that 10-12 pound base over with me. SoloStar has put out the EZ manual juicer and u can buy just the manual base to be compatible with your other solostar parts, and it says it juices greens and veggies, but when i called tribest, the CSR i got (who was not particularly helpful...) said that she has used it for wheatgrass and greens and thats really what its meant for (despite the fact that its advertised as for veggies?). when i asked her about carrots she said it would crush them but not do a good job extracting the juice from the pulp. i dont really understand why because it seems that if its the same juicer parts, shouldnt it do the same job? argh.
In any case, does anyone have any other suggestions? i could just buy the manual adaptor and see how it works, but i dont really want to waste the 60 bucks.... or has anyone used this juicer?
Im looking for something that can juice carrots because thats the only veggie I can be certain of getting a reliable organic supply of; i spent last summer in ireland as well and the variety of organic veggies and of any greens at all is pretty limited; mostly cabbage carrots potatoes onions....
Thanks for any advice--


text:
Mount Saint Mary College's academic programs are structured in eight academic divisions.
Each division has a chair and faculty that oversee its academic programs.
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Arts and Letters 845-569-3273
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text:
6. | crushed | ||
Past tense form of the word crush. He crushed on me last year.
1. | Crushed | ||
Means to get hurt by a person either by there words, actions, etc I was crushed by my crush.
2. | crushed | ||
When your whole world caves in on top of you (metaphorically or physically), you can be described as being crushed.
You can be crushed by large weights, but the most painful type of 'crushing' for a man is when he is smitten with a young lady over a long period of time (a co-worker or flatmate for example), only to be rejected when he attempts to initate a relationship. Normally a man crushed in such a way will be inconsolable for a few weeks, and will probably never recover. The only way for a man to avoid being crushed in such a way is to avoid ever getting emotionally close to a woman, and as such lead a lonely but un-crushable existance. Women, being the apostles of Satan, are not crushable in this way. But they are crushable physically. Richard: "Poor Clinton was knocked back by Julie,"
Samuel: "Yeah, he was crushed." |
3. | Crushed | ||
When you and a fat chick are having sex, and you're on the bottom. "Dude, samantha and I did it last night.."
"Yeah right, I bet you got crushed." "Shutup!" |
4. | Crushed | ||
To be higher then you have ever been before. After smoking six bowls, i was totally crushed.
5. | Crushed | ||
To make someone pay more for something then it is actually worth. Most commonly used by commission sales persons. Kalivas just crushed this dude on a dodge charger... he paid 3 g's over sticker.
7. | crushed | ||
to devour food at a rapid speed "damn you crushed that burger"
"im about to crush this food" |


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The Huntley Farmside |
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Homecoming Special Section — see inside Park Board Minutes — see inside 35 cents The HimtleY Faimside Thursday, October 8,1998 A Press Publications newspaper mr serving the Huntley community Volume 37 Issue 78 Homecoming fever heats up Steve Brosinski Press Publications The sight of students walking the halls of the Huntley High School campus in their pajamas Monday wasn't an indication of a more lenient dress policy. Dozens of seniors wore their robes and PJs to school, not because they woke up too late, but to show their school spirit for School District 158's home¬ coming celebration. A weeklong of events began with Sunday's Powder Puff Game and will be capped off when the Huntley football Redskins play against the Winnebago Indians on Friday. The junior varsity game begins at 5:30 p.m., followed by the varsity game. While the Redskins will be looking for their first victory, the combined senior/freshman team barely beat their sopho¬ more/junior counterparts in the Powder Puff match. "We scored our last touch¬ down when there were 22 sec¬ onds left," said senior Nina Hansen of Huntley, who was a nose guard in Saturday's game and-wore her bed clothes to school Monday. Senior Amanda Shackelford said the 48-42 final score showed that the game could have gone either way. "It was fun," said Shackelford. "Homecoming seems to be helping out a lot. During lunch, we were talking about events we were participat¬ ing in." Many of this week's activities will take place Thursday prior to the homecoming parade down Main Street at 1:30 p.m. Shackelford said her class¬ mates are looking forward to one competition in which the winner gets to toss a pie into the face of a teacher. The winning team will be the one that raises the most money. see Homecoming—page 2 nioto by Steve Brosinski Scott Baldwin, 2, stands next to Fire Marshall Al Wiesneth as he meets Sparkey the Fire Pup. Huntley firefighters visited the Huntley Park District preschool promoting Fire Prevention Week, which runs fmm Oct. 5-11. Photo by Steve Brosinski Huntley High School students come to school wearing pajamas during festivities for Homecoming week. School District 158 has scheduled a full week of activities, culminating with the football game and dance during the weekend. Fire Dept. marks Prevention Week Steve Brosinski Press Publications One week of stressing fire safety techniques will not pre¬ vent all deadly fires, but fire offi¬ cials believe that teaching fire safety tips may go a long way towards saving at least one life. Fire departments nationwide are commemorating Oct. 5-11 as Fire Prevention Week. Friday, Oct. 9, marks the 127th anniver¬ sary of the Chicago Fire.' Members of the Huntley Fire Protection District spent this week talking to children in classrooms about ways to stay alive in case of a fire. "I think it is a great idea for families to go over a fire plan at their house so they know what to do in the middle of the night." Al Wiesneth Huntley Fire Marshall Firefighters visited preschool¬ ers at the Huntley Park District on Monday, teaching them about fire safety and letting them experience a real fire drill. Fire Marshall Al Wiesneth brought "Sparky the Fire Pup," the real-life mascot of the National Fire Safety Council, along as an added treat. Tlie theme of this year's fire safety campaign is "Fire Drills: the Great Escape." "These little guys are really enthusiastic," said Wiesneth. Safety drills are especially important for younger children because they have a higher fatality rate than older people, Wiesneth said he will never for¬ get when a five-year-old Huntley boy died of smoke inhalation in 1994. see Prevention—page 2
Object Description
Title | The Huntley Farmside |
Date | 1998-10-08 |
Month | 10 |
Day | 08 |
Year | 1998 |
Volume | 37 |
Issue | 78 |
Decade | 1990-1999 |
Creator | The Huntley Farmside |
Coverage | Huntley, Illinois, United States |
Description | Weekly Newspaper from the Huntley Area Public Library Collection |
Subject | Newspaper Archives |
Rights | This material may be protected by U.S. Copyright Law (Title 17 U.S. Code). |
Publisher | This Collection was digitized and loaded into CONTENTdm by OCLC Preservation Service Center (Bethlehem, PA) for the Huntley Area Public Library. |
Source | Reproduction of library's print newspaper archives |