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1/72 Soviet APC BTR-80
Original price was: £14.99.£13.49Current price is: £13.49.
1/72 Soviet APC BTR-80
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£14.99 Original price was: £14.99.£13.49Current price is: £13.49.
1/72 Soviet APC BTR-80
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1/72 Soviet APC BTR-80
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** Limited to maximum weight of 2kg
*Free delivery is subject to restrictions, orders between £60-£99.99 containing products that can only shipped with Royal Mail. Orders that include products like aerosols, large quantity of flammable products or over maximum size and weight allowed by Royal Mail will not be sent free and are subject to a carriage charge, Orders over £100 are not subject to restrictions and apply to UK Mainland only. Orders containing hazardous or oversized goods cannot be shipped to NI, IOM, IOW, Highlands, these are excluded from our free shipping.
Order cutoff times - Monday 11am, Tuesday to Friday 12pm.
Order processing days Monday-Friday
Working days are Monday to Friday and do not include weekends


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Is the world's most eligible bachelor going off the market?
The Telegraph U.K. reports that Prince Harry is set to marry girlfriend Cressida Bonas. Citing unnamed sources, the publication claims the 24-year-old beauty has overcome her qualms about marrying into the royal family.
"Cressie is going to marry Harry," one of her friends supposedly tells The Telegraph. "Harry never stops talking about marriage and children, and she has now got used to the idea. The wedding is likely to take place next year."
Prince Harry, 29, has opened up in the past about the difficulty of finding someone to settle down with.
"I've longed for kids since I was very, very young," the party Prince said in March 2012. "I'm just waiting to find the right person, someone who's willing to take the job."
Prince Harry and Crissida had back-to-back date nights last week in London, proving that they are very much still going strong.
The duo attended a James Blunt concert on Monday with Harry's cousin Princess Beatrice. On Tuesday, the lovebirds went to see "Book of Mormon" at the Prince of Wales Theater.
Harry and Cressida first sparked dating rumors in the summer of 2012. Before Cressida, Prince Harry was on-again, off-again with Chelsy Davy for about five years. It's believed they split because Chelsy wasn't comfortable with the duties that came along with marrying into the royal family.
It sounds like Prince Harry may have found the lucky lady to take on the job!

subset: commoncrawl


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Beech Chiropractic & Acupuncture Clinic is committed to ensuring digital accessibility for people with disabilities. We are continually improving the user experience for everyone, and applying the relevant accessibility standards.
The Web Content Accessibility Guidelines (WCAG) defines requirements for designers and developers to improve accessibility for people with disabilities. It defines three levels of conformance: Level A, Level AA, and Level AAA. Beech Chiropractic & Acupuncture Clinic's website is partially conformant with WCAG 2.1 level AA. Partially conformant means that some parts of the content do not fully conform to the accessibility standard.
Beech Chiropractic & Acupuncture Clinic makes available an Accessibility Menu powered by UserWay. The UserWay Accessibility Widget allows this website to improve its compliance with the Web Content Accessibility Guidelines (WCAG 2.1).
The UserWay Accessibility Menu can be enabled by clicking on the accessibility icon that appears on the corner of the page. After triggering the accessibility menu, please wait a moment for the menu to load in its entirety.
Despite our efforts to make all pages and content on our website fully accessible, some content may not have yet been fully adapted to the strictest accessibility standards. This may be a result of not having found or identified the most appropriate technological solution. Please contact us if you encounter an issue.
We welcome your feedback on the accessibility of Beech Chiropractic & Acupuncture Clinic's website. Please let us know if you encounter accessibility barriers on Beech Chiropractic & Acupuncture Clinic's website by submitting the form below.
We try to respond to feedback as quickly as possible.


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The best things come in small packages. These darling Personalized Lacrosse Birthday Party Petite Invitations are the perfect way to kick off your special occasion.
Important things to know about our Lacrosse Birthday Party Invitations:
This Lacrosse Birthday Party Invitation features personalized text available in a large selection font types and text colors. Adding your custom text is simple and easy with our real time personalize and preview system which is as easy as typing in your text and seeing your changes is real time right on your computer screen!
All of our custom invitations are offered with both square and rounded corners, they are printed on sturdy feeling 120 pound card stock with our digital press.
Free white envelopes are included with every order and a standard postage stamp is all that is required to mail them to your invited guests.
Our Birthday Party Petite Invitations are left blank on the back for handwritten notes but if you would prefer to have a special message printed on the back just let us know and we will be happy to help!
We offer a large selection of matching personalized Birthday Party favors, thank you notes, decorations and much more so planning your special Birthday Party couldn't be easier!
If you have questions or don't see what you are looking for just contact one of our party specialist and they will be happy to help you create the perfect Birthday Party.
Except during severe weather conditions or other natural disasters, guaranteed delivery means if we miss our delivery date we will refund the shipping cost.
Guaranteed delivery dates only apply to orders shipping within the 48 contiguous United States. Orders shipping to Alaska, U.S. territories, or international destinations may take up to an additional 5 business days.
Flat rate shipping charges are calculated based on pre-tax and pre-discount merchandise totals.
Flat rate shipping charges only apply to orders shipping within the 48 contiguous United States.
For orders shipping to Alaska, Hawaii, U.S. territories or international destinations, shipping rates can be calculated during checkout.


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House Speaker John Boehner, R-Ohio, has sent President Obama the invitation that precedes each year's State of the Union address:
"Our nation continues to face immense challenges, and the American people expect us to work together in the new year to find meaningful solutions. This will require a willingness to seek common ground as well as presidential leadership. For that reason, the Congress and the Nation would welcome an opportunity to hear your plan and specific solutions for addressing America's great challenges. Therefore, it is my privilege to invite you to speak before a Joint Session of Congress on February 12, 2013 in the House Chamber of the U.S. Capitol Building."
We added the bold.
Copyright 2021 NPR. To see more, visit https://www.npr.org.


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VA2T Stainless Steel Coffee Ice
VA2T Stainless Steel Coffee Ice
- Đánh giá
- Model:
- VA2T Stainless Steel Coffee Ice
- Price from:
- From 239.000.000
- Status:
- Available
- Manufacturer:
- Genuine VA
- Standard:
Advice Request
Factory premises:
To produce bottled purified water effectively with Inox VA2T, customers need to prepare a site plan below:
VA2T Power saving stainless steel exported tube ice making machine!
Viet An General Trading Joint Stock Company formerly known as Viet An General Trading Co., LTD was equitized from 08/2009, is the leading company of importing, distributing water filtration lines and filling lines, manufacturing stainless steel exported tube ice making machine with VA-USApec-Vinaro brands, are No. 1 quality in Vietnam.
After almost 20 years of building and growth, Viet An JSC. has received "2009 Gold Medal – High Quality Vietnamese Goods" , "2009 Golden Lotus Cup – High Quality Vietnamese Goods", "2015 Gold Medal – Viet Nam Leading Brands", "ISO 9001-2015 Standard Certificate" of Viet An brand for Water filtration line and tube ice making machine production process, especially to represent The Vietnam Association of Small and Medium Enterprises to attend a meet and greet with President TRUONG TAN SANG on January, 12th 2016.
With modern equipments, a professional production management, skilled technical teams, Viet An JSC. was, and is providing to the market high quality products with reasonable prices and guaranteed progress to meet the different needs of customers at home and abroad.
International standards ISO9001-2015 |
Viet An's 2TPD capacity exported ice making machine Model VA2T is assembled and its quality is managed according to international standards ISO 9001:2015 which is the most demanding standard nowaday. Viet An has exclusively registered VA brand no. 250969 and 250970 at the National Office of Intellectual Property of Viet Nam. VA2T Power saving ice making machine is produced at Viet An's factory in Hanoi, Viet Nam. This is the largest scale ice maker factory in Viet Nam with an area of thousands of m2. Every year it could provide thousands of ice making machines for the domestic and international market. Ice machines are distributed across the country with branches in Hanoi – Ho Chi Minh City – Hue – Danang – Buon Ma Thuot and exported to Asean countries. VA2T Stainless steel Exported tube ice making machine is number 1 quality product in Viet Nam, qualified to export to Asean countries and the world with best price compared to similar products on the market. |
Technology saving 45% power |
VA2T Stainless steel Exported tube ice making machine is applied USA's latest energy saving technology saving 45% power consumption compared to other ice machines on the market. VA2T Power saving SS Exported tube ice making machine has an automated and completely closed ice making process. Ice products have purity level which is qualified for Viet Nam 6-1/2010/BYT standard of Health Ministry on hygiene and food safety and USA's international standard FDA and qualified to export to Asean community. |
Increase machine's working life expectancy by at least 15 years |
With construction of industrial-strength stainless steel, including evaporator shell with stainless steel tubes, cutter system, sump, refrigeration piping, etc…VA2T ice making machine is designed for durability and lasting performance, not corroded because of oxidation, well-adapted to climate conditions, to increase machine's working life expectancy by at least 15 years. Stainless steel material helps cleaning VA2T extremely simple, ensures food safety and hygiene for superior end product. |
Other advantages of VA5T Stainless steel |
VA2T ice making machine uses cooling methods according to international standard with R22 solvent imported directly from India, ensures safety for human health thanks to the good quality of finished product. |
Because of good silencer system, VA2T ice making machine has small noise, less affecting people around. |
VA2T ice making machine has a very compact industrial design, makes installation simpler for customers. It is designed for 24/7 performance. |
VA2T ice making machine has an Auto Electrical System helps operating the entire process of ice making, automatically disconnects when there're electrical problems, automatically adjusts ice making time to have a satisfied hollow core. |
Depending on demands, VA2T ice machine has various types.When using for coffee, we use 18, 23, 27, 30mm diameter ice.When using for beer, we use 44, 48mm ice, when using for both coffee and beer, we use 34, 38mm diameter ice also known as multi-purpose ice …etc. There are many ways to choose a suitable ice machine for your needs. In North Vietnam, people tend to use multi-purpose ice while in South, Tay Nguyen and The middle use coffee and beer ice.
The auxiliary equipments for VA2T ice machine include:
Cold storage |
Commonly using a storage with dimension Length x Width x Height = 2x2x2 m = 8m3. With this volume, it could contain about 2 tons of ice, ensures there's ice to use in maintenance cases, power outage, storing ice at night or on rainy days. Using the best white Styrofoam material , wrapped with two thick steel sheets, referred to as Panel and safety lock system ensure ice storage temperature stabl,e about -4 to -9oC, with this temperature, ice becomes separate, doesn't stick together when deliver to customers. |
Packaging system |
Are manufactured of stainless steel at Viet An's factory, this system supports user efficient and effective in packing ice into bags to distribute to customers. |
Water filtration systems |
Customers can use sterilizing filtration system based on nanotechnology or RO technology to make ice because both of these systems are good for water quality which is qualified for drinking water standards of Ministry of Health. Water filtration systems based on nanotechnology don't have wastewater and have low cost, usually from 15 million VND, ensure water for VA2T ice machine runs continuously throughout the day. Water filtration systems based on RO technology have 50% or more of waste water, cost is from 30 million VND. |


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20+ Years Experience
Specialist Debt Help
We are Cannot Pay, a company offering company debt help in Yeovil, who have assisted thousands of companies throughout the UK.
With specialists based in Yeovil Somerset we can offer fast support and in July 2024 are able to get help to you very quickly.
Are you are struggling to make payments to creditors from your business in July 2024?
During the current pandemic, this is very common in the UK with business debts rising.
It can be a stressful time and you need to understand there are many solutions to help you during these hard times.
In this guide, you will understand there is light at the end of the tunnel with some debt options to make the process manageable for your company in Yeovil Somerset.
Britain's economy is facing a lengthy recovery from the third coronavirus lockdown.
Business debt levels have risen in the UK massively after almost a year of economic turmoil caused by the pandemic.
British businesses took on debt at more than twice the normal average growth rate since the crisis began and are on course to have borrowed £61bn in total by the end of 2021.
If you are wondering what to do if you cannot afford to run the payroll this month you should always try to make it a priority to ensure your staff are paid.
Not being able to pay your staff their wages on payday could spell disaster for your business in Yeovil. Without a workforce, you could see operations rapidly grinding to a halt, preventing you from taking on any new work and struggling to fulfil current orders.
For the ongoing viability of your business, having staff you can rely upon to carry out the work required is vital. In order for you to be able to rely on them, they, in turn, must be able to rely on you to be a good employer, which includes fulfilling your duty of paying their wages in full and on time.
If struggling to pay employee wages, there are some options for lending from bounceback loans, bridging loans or invoice factoring measures.
When your business is insolvent, you have a duty as a director to place the interest of its creditors above those of the company itself and to ensure you do not do anything that could worsen your creditors' position. When you have failed to pay your employees, they become a creditor of the company and their welfare must be adequately safeguarded.
If you cannot pay your staff wages, you need to speak to an insolvency practitioner in Yeovil Somerset. Get in touch today and the IP will run through all possible solutions you have available (all calls are no obligation and completely confidential).
You can consider Time to Pay arrangement with HMRC (TTP) if you are unable to pay VAT.
HMRC may allow you to make outstanding VAT repayments through monthly instalments across a maximum of 12 months.
You will need to negotiate new payment terms with HMRC or run the risk of winding up your company if there is no viable repayment plan agreed with HMRC.
Yes, you can go to jail for not paying VAT with a possible prison sentence of up to 7 years.
It is a serious offence to intentionally evade paying VAT payments.
VAT evasion is a criminal offence under section 72(1) of the Value Added Tax Act 1994.
Charges can also be brought under the Fraud Act 2006 for not paying VAT.
If you are struggling to pay your self-assessment tax you need to speak to HMRC to arrange a time to pay the agreement.
You'll be charged penalties if you do not arrange a time to pay arrangement.
The penalties will be charged if you are one month late, then again at 6 months late and again if 12 months late.
HMRC charges 5% interest of the original amount you owe HMRC on penalties.
If you have received a County Court Judgement you should act quickly to pay.
Regardless of whether you think you shouldn't pay you should act quickly on these debts.
If you can't pay the CCJ the parties you owe money to can pursue further action to recover what they're owed, such as sending in bailiffs or issuing a winding-up petition.
Creditors can send debt collectors, bailiffs, or High Court Enforcement Officers (HCEOs) for unpaid County Court Judgements.
Enquire today and see what a regulated insolvency practitioner might be able to do in stopping the bailiffs and debt collectors knocking on the door.
If your company is unable to pay back this emergency bounce-back loan, it is not too much of a problem, if you have acted "reasonably and responsibly as a company director".
Who knew what length of time the Covid crisis would last? If circumstances changed and you act properly there is nothing much to worry about. However, it is likely that if you do not pay back the bounceback loan then your credit rating may be affected at the bank.
What does not acting "reasonably and responsibly" mean? Well, if you used the bounce-back loan to repay yourself any loans that you introduced, or pay dividends or drawings when the company cannot pay normal suppliers or creditors, then this is called a preference and is actually against the law set out in the Insolvency Act 1986.
If businesses are unable to pay back their bounce-back loan, then the declarations made at the application stage will be reviewed by any insolvency practitioner and your actions carefully considered.
Upon applying, business owners were asked to formally declare that COVID-19 was the cause of the negative impact their business was facing and, that prior to 2020, the company, was "financially sound". If this information is found to be false, then again, the director may be made personally liable for the loan, post-liquidation.
If you know your business cannot pay rent, it is best to approach your landlord about business premises arrears, informing them of your current situation and try to reach an amicable agreement, potentially including a temporary suspension or reduction in rent.
Any agreement should be properly documented.
If your company cannot pay its debts as and when they are due, it is insolvent. This means directors must look at and assess the options available to them.
Business credit cards are designed to help you finance entrepreneurship, though they do not shift responsibility from you to your company. In fact, most issuers embed a personal guarantee into the agreement that permits it to hold you liable for repayment of any debt you accrue with the card, even if all the charges were for your business.
If personal guarantees are applied to your business credit card agreement this will mean if you wind up your company then any debts on this business credit card would be transfered to your personal debts and could make you go into a personal IVA or debt management plan.
If you find yourself overwhelmed with business credit card debt try getting assistance from a professional. IP's are here to help stressed-out borrowers. An IP can create a payment plan to help you stay on your feet while also paying your bills.
Business rates are essentially a tax imposed on properties which are used for commercial as opposed to residential purposes.
Business rates are enforced on a variety of units including retail units, warehouses, offices, bars and restaurants.
There are a number of business rate relief schemes which could help cut the amount you have to pay should you qualify for them.
Business rates are administered by local councils, and they have the power to implement a variety of measures on companies which fail to pay on time. This typically follows the following process:
If you are having problems paying your business rates, your first port of call should be getting in contact with your council. If you notify them of your inability to pay before you miss a payment, you stand a much better chance of being able to negotiate some form of plan with them going forwards.
It's important to note that if you can pay your tax bill, you should.
An HMRC Time to Pay arrangement is based on your income and expenditure and HMRC reserves the service for those in financial difficulty. Plus, because of the added interest, it'll end up costing you more to clear the debt in the long run.
If you've considered this and still think you can't pay your tax bill, you should get in touch with HMRC as soon as possible.
Yes you can get HMRC debts written off through a debt solution such as an IVA.
However, the firm has to agree to this.
As a result, you should be in a position where the solution ultimately grants HMRC more money than they would otherwise have gained through bankruptcy.
If you do not pay your HMRC tax bill on time and cannot make an alternative arrangement to pay we strongly advise you speak to a business debt expert.
HM Revenue and Customs (HMRC) can take enforcement action to recover any tax you owe.
You can usually avoid enforcement action by contacting HMRC as soon as you know you've missed a tax payment or cannot pay on time.
Help and advice is available to give a manager director or financial director confidence in hat is the best business decision to deal with your current financial situation.
From vat issues, tax returns owed, hmrc tax arrears, cash flow problems to supplier debts then insolvency practitioners can offer feedback and advice to assist business owners.
The best thing you can do before repaying any creditors or making an arrangement to repay money owed is to seek advice from a business debt advisor.
A business debt advisor can talk you through all the various solutions available to make sure you can consolidate debts into an affordable payment plan.
If you feel the debts have soared out of control the business can no longer carry on trading the business debt advisor can also help wind up the company, liquidate the business or look at solutions to close your company.
But before making any decisions on the business debt solutions below we strongly advise you speak to a financial business expert who can assist with any questions you might have.
A CVL is also known as 'insolvent liquidation'.
A Creditors' Voluntary Liquidation is a procedure which can be instigated by the director(s) of an insolvent company, where the shareholders of the company agree that the business should cease trading.
This is the form of liquidation, which is most commonly used in the UK.
When the directors' have resolved that the company should enter into CVL, all trading must cease and company assets will be sold in order to repay its liabilities.
Secured creditors with a fixed charge will generally take priority, followed by creditors' with a floating charge, and unsecured creditors.
A CVA is an option for a company which has a viable business but maybe facing financial strain.
A Company Voluntary Arrangement might be the best solution when receiving increased creditor pressure as a result of poor cash flow.
It is a form of composition (similar to an Individual Voluntary Arrangement), which will be overseen by a licensed Insolvency Practitioner ("IP").
The purpose of a Company Voluntary Arrangement is to provide the business with 'breathing space' so that it can continue trading.
The company makes an affordable monthly contribution in relation to its existing business debts.
Monthly repayments are usually made for a period of 60 months, but the duration can be shorter if this is acceptable to the company's creditors.
A Compulsory Liquidation is a process to wind up an insolvent company through the courts. Compulsory Liquidation is usually referred to as "Winding-Up Order".
The S123 IA 1986 sets out the definition of Insolvency:- Creditor(s) are owed more than £750 and have either served a 21-day demand which has not been met or judgment has been given or it is proved to the satisfaction of the Court that the company cannot pay its debts as they fall due or the company's liabilities exceed its assets including contingent liabilities.
Once the company has been wound up, creditors cannot bring action against the company except with the courts' permission. Creditors will be invited to send in details of their claims and if there are surplus funds after costs, unsecured creditors will participate equally for a dividend.
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An MVL is also referred to as 'solvent liquidation'.
The Members Voluntary Liquidation procedure enables shareholders to place a solvent company into liquidation to realise the business's assets and distribute the surplus proceeds to the company's members.
The process is most often used to wind-down a company which has come to the end of its useful life.
A Members Voluntary Liquidation will only be suitable for a company which is solvent.
The statutory definition of 'solvent' is that the company is capable of paying its debts, in full, plus statutory interest, within 12 months of the date of the liquidation.
The administration is an option for a business facing financial strain or creditor pressure.
In many cases, a company which enters Administration can preserve the core business, and maintain continuity with its customers, and staff.
A company in Administration is legally protected from the commencement (or continuation) of any action against it.
This protection provides 'breathing space' and gives the company's Board time to put together a plan of action which could include restructuring, assessment of cash-flow and future plans, or even marketing the business for sale.
Typically, a sale is agreed upon before the Administration. This is widely known as pre-pack administration and involves a sale to (all, or a number of) the existing directors operating a newly formed company.
In any case, a sale of the business must be viable and a buyer will need to demonstrate that the newly formed company has a good prospect of success.
Behind most success stories, there may be a previous failure or a very near failure.
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Want to submit a personal review of our products? This is the place!
Note: for published reviews, please see www.empirisoft.com/pressreleases.aspx
Want to submit a personal review of our products? This is the place!
Note: for published reviews, please see www.empirisoft.com/pressreleases.aspx
Last edited by jarvis24; 09-05-2020 at 05:31 PM.
[submitted via email]
In the nearly two years that my graduate students and I have been using MediaLab and DirectRT, we have been continually impressed with the extent to which these programs facilitate nearly every aspect of our laboratory research. Because MediaLab and DirectRT have such a wide range of options and capabilities, we have rarely encountered a project that could not be easily run with these programs. The nearly intuitive programming, the diverse functionality, and the complete elimination of data entry have made our lab more efficient from the very first day that we installed these programs on our computers.
Robert B. Cialdini
Arizona State University
Last edited by jarvis24; 09-05-2020 at 05:31 PM.
[from the SPSP discussion group, January 8, 2001]
Dear Colleagues,
It has been a couple of weeks that I have asked you for experiences with lab software. Your responses were most informative. Many thanks for your help! Here is a short and impressionistic summary that is, of course, highly biased by the self-selection of the respondents: Over all, of the some twenty replies that we have received, there seems to be a strong preference for MediaLab and the corresponding RT tool named DirectRT. Only strong suggestions in favour of MediaLab were reported, literally every respondent who was using MediaLab seemed to be pleased with it. A different picture has emerged for other software:
Unfortunately, very few respondents seemed to have first-hand experience with EPrime. There still seem to be some problems in adapting old MEL programs. Supposedly, the programming code has not changed that much and still seems to be less intuitive than the easy-to-use, clickable tools of MediaLab. Nevertheless, the RT measuring tool of EPrime seems to be comfortable and exact - something we do not know for Inquisit and Superlab, programs that seem to be less widely distributed. In sum, both EPrime and MediaLab seem to have good RT-tools that work properly and yield accurate results in the "not so easy to handle" windows environment.
Fritz Strack
Universitaet Wuerzburg, Germany
Last edited by jarvis24; 09-05-2020 at 05:32 PM.
A stunning breakthrough: at last a software package is able to bring the vivid possibilities of computer multimedia to the laboratory, and all without any advanced programming skills required. Putting a questionnaire onto a PC has never been easier. With color, font, image and other formatting so effortlessly manipulated, MediaLab raises the computer experiment to a whole new aesthetic level.
Neal Roese
University of Illinois, UC
Last edited by jarvis24; 11-25-2005 at 11:04 AM.
MediaLab is a fantastic software tool that allows graduate students with a minimum level of computer expertise to program their own relatively complex multi-media experiments. Students find the program to be not only extraordinarily useful, but fun to interact with as well. As a result of the popularity of MediaLab experiments in our lab, we are doubling the number of computer work stations for conducting studies.
Richard E. Petty
Ohio State University
MediaLab and DirectRT have been extremely useful for our research in the past several years. My lab had used other experimental software in the past, and we had found the experience excruciating. DirectRT, which we use for our response time research is very user friendly. I require that students who work in my lab learn to use it before getting started with their research, and this has never been an impediment to a quick start. I am very pleased with MediaLab and DirectRT and recommend them highly.
John Bassili,
University of Toronto
I've been using MediaLab and DirectRT in my lab for the past 3 1/2 years and am thrilled with both packages. They are very flexible and user-friendly (i.e., minimal programming). I toyed around with other software packages and found them to be less flexible and much more difficult to program. I highly recommend MediaLab and DirectRT!
Lowell Gaertner
University of Tennessee
In general I have liked using DirectRT and MediaLab very much. The programs are easy to learn and intuitive for researchers (and especially research assistants) who might have little to no programming experience. The customer support has been outstanding, and in my view is the best in the industry.
Bruce Bartholow
University of North Carolina, Chapel Hill
This is the most user friendly program that I have ever used (and I have tried many). To me, the most impressive quality about it is that I can train students in how to use it in a very short period of time. This is a boon to anyone teaching research methods where students are devising their own experiments. Using MediaLab has made my students excited to do research as it does not limit the type of stimuli material they need to use. The reaction time measure in the basic module represents a great way to blend current social cognition methodology into design and is also a commendable feature. The technical support is wonderful, and the fact that the head programmer is very accessible give the user a lot of comfort. This program is THE way to do computer research!!!
Regan Gurung
University of Wisconsin, Green Bay
I've tried the DirectRT implementation of the IAT. It worked like a charm and has an appearance very similar to the lab procedures we've been using for the last few years.
Anthony Greenwald, Co-Creator of the IAT,
University of Washington
Of all lab software packages I have used now, MediaLab and DirectRT were not only the most flexible tools, but also the ones which were most easy to handle. The programming is so easy that even an inexperienced research assistant can create basic experiments within a day of practice. And the two programs are capable of combining nearly any kind of stimulus and response you may wish to use for your research. Most importantly, the service provided by empirisoft is exceptional. In fact, I can't think of any better lab software for psychological research.
Bertram Gawronski,
University of Western Ontario
I plan on purchasing MediaLab for 31 machines. I'm sold on your product! You really don't have any competition. This is easily the best product on the market for researchers interested in running computerized experiments.
Stephen M. Smith,
North Georgia College
We often look at effort or time on a task, and MediaLab has a built-in feature that unobtrusively allows us to get timed data for any aspect of our study - everything from time spent reading stimulus materials to completion of individual dependent measures. My graduate students have found programming in MediaLab to be very easy to learn. They have been able to begin running studies within days of being introduced to the program. It has cut the amount of time required to prepare an experiment in half; we no longer need to create multiple versions of the experimental materials or waste time at the copy machine to produce them. It has eliminated the need for data entry or conversion - the data are automatically stored in SPSS and Excel formats and ready for analysis. We also have noticed that research participants seem to be more engaged in experiments using MediaLab. MediaLab has greatly facilitated the research being conducted in my lab.
Gifford Weary,
Ohio State University
Perhaps the most exciting thing about MediaLab software is its potential to expand the types of research questions we can address. MediaLab gives researchers the full benefits of interactivity -- both in presenting information and in assessing responses.
Sharon Shavitt
University of Illinois, UC
MediaLab and DirectRT have greatly improved the efficiency of work in my lab. I'm able to present a wide variety of experimental stimuli, including video, audio, still photos, web pages, etc. in a very precise and controlled environment. I've also found that I have had a better success rate, with my experiments being more likely to result in good data. I attribute this to greater control in presenting experimental stimuli, and less room for experimenter variability in the presentation of information.
Bryan Gibson,
Central Michigan University
I have worked with a variety of experimental design software packages in the past, and I have found DirectRT to be the most user-friendly program that I have encountered. Within hours, I had sophisticated programs up and running. DirectRT's ability to record very accurate response times from a Windows environment is a very nice asset, and its ability to record voice activated reaction times and actually record and save the responses is wonderful. Also, the support offered by Empirisoft was extremely timely and helpful. I highly recommend DirectRT to anyone who needs to design a reaction time task. I have found this software to be easy to use, efficient, and accurate.
Michael Suvak,
The National Center for Posttraumatic Stress Disorder
I began to feel at ease with MediaLab after having spent just 30 minutes fooling around with it. The user interface is, oxymoronically, simultaneously intuitive and complex. That is, MediaLab is intuitive enough to be employed almost immediately, even by users with little or no knowledge of computer programming (unlike competing programs like *****); however, MediaLab also offers more than enough user options to allow the development of very complex multimedia experiments. I particularly like MediaLab's data output features: MediaLab provides researchers with Microsoft Excel, SPSS Syntax, and SPSS data files. This feature is an excellent time-saver and makes the transition from data collection to data analysis a breeze.
Patrick Vargas,
University of Illinois, UC
When I first saw what MediaLab could do, I was afraid that it would take an advanced degree in computer science to operate. Much to my surprise, the program is highly intuitive, requiring only a general understanding of Windows to learn. MediaLab offers researchers the ability to easily and quickly design multimedia experiments that would take far longer (and a far more in-depth understanding of computer programming) to create in any other way. It also makes data entry a snap, as the data files are automatically created as an Excel or SPSS file.
George Bizer,
Eastern Illinois University
Essentially, MediaLab is a powerful tool for research. The flexibility and diversity in the types of stimuli that can be presented and the types of response options make it an excellent program for many different types of psychological research. The variety of data output formats ensures that the data will be easily available, regardless of which format you prefer. This also saves a lot of time and resources that could be spent on data entry. This program is essential for psychological research labs.
Kristen N. Moreno,
Northwestern University
As researchers begin to appreciate the benefits of computer-based data collection, they are often faced with the tough decisions about how to go about getting software to match their needs. Writing one's own software programs is time consuming and often results in a less than optimal solution. 'Canned' computer programs exist but these often lack the flexibility needed for creative research designs. MediaLab offers an ideal solution. Straightforward and easy to follow instructions for basic experiments yet allowing the flexibility to integrate other software routines and more complex stimulus presentation and data collection should it be necessary or desirable. The program fits the needs of researchers because MediaLab was developed in collaboration with a wide range of active researchers.
Curtis Haugtvedt,
Ohio State University
MediaLab holds the potential to reshape the way social psychologists conduct research. With MediaLab, it is possible to present participants with involving manipulations including graphical arrays, Power Point shows, and even video clips. All of these can be seamlessly integrated into a single experiment. No doubt, the quality of the data is improved because participants are more engaged in the experimental procedures. MediaLab is great for researchers, too. Not only is it easy to create experiments, but it's simple to run participants and integrate the data as well. In fact, because MediaLab automatically records the data on a spreadsheet, it's possible to run 200 participants during the day and analyze the data that night. Also, because the entire administration is computerized, it's possible for interested researchers to conduct replications of your work using your exact experimental procedures. You can post your experiments on the web or e-mail them to interested researchers. Simply put, MediaLab allows the researcher to obtain better data with less time and effort. It's the next wave in psychological research.
S. Christian Wheeler,
Stanford University
I find the software (both MediaLab and DirectRT) to be extremely user friendly. The software has been instrumental in reducing the amount of time required to program complex experiments. Customer support is exceptional. Blair is strongly committed to producing a quality product that is both user friendly and readily meets the experimental needs of his clients.
Ana Franco-Watkins,
University of Maryland
I have found DirectRT to be a very useful tool for conducting experiments requiring the accurate assessment of response times. It is incredibly easy and intuitive to program, and it has been flexible enough to handle most of the experimental designs I've dreamed up. Moreover, the program's developer provides excellent product support.
Antonio Luis Freitas,
State University of New York at Stony Brook
Simply put, MediaLab makes experimental design easy. A researcher can design experiments with minimal computer experience and no programming knowledge. The program is extremely flexible as it is, and it is constantly growing and developing to add new features. Regardless of the type of stimulus materials, dependent measures, or experimental designs I've used, MediaLab has been up to the task. DirectRT, the reaction time tag-a-long program it also quite easy to use. The programming is very intuitive. Now that I've used it for a few studies, I can usually design something like a sequential priming measure or lexical decision task in under an hour. One of the greatest "features" is the support. Whenever I've had any problems, Blair has been quick to offer suggestions or to fix any problems. He also willingly takes (and solicits) suggestions for future improvements in the program, allowing the program to grow with the needs of those who use it. All-in-all, I've had nothing but good experiences with the program. I would strongly recommend this program to anyone doing experimental or questionnaire research in the social sciences.
Ken Demaree,
Ohio State University
Overall, I have been quite impressed with MediaLab. I have only had experience with one other software package for conducting experiments (xxxxxxxxx) and I have to say that MediaLab is a much more sophisticated software package and extremely user friendly.
Celeste Alvaro,
Simon Fraser University
I have been able to quickly and easily create a wide variety of priming procedures including IAT and Fazio evaluative priming procedure. My collaborators and I have run about 20 experiments using this paradigm and have obtained not only reliable patterns of moderation, but also substantial correlations (r = .5 range) between evaluative priming procedures and conscious attitude measures and motivation measures. This speaks well of the interface with DirectX in measuring precise presentation and response times. I think that if you are looking to dabble in priming methods, or if you have more complicated measures in mind, this is a great program, low investment in time, high return.
Jamie Barden,
Howard University
I think MediaLab is an excellent program for conducting in-person interviews, which is what I do most often. Our lab has successfully conducted over 100 interviews with older adults (60 or more years old) and even those with no experience with computers at all were able to understand the process, enter their answers to a questionnaire of over 200 items and were still cheerful at the end. Creating questionnaires is not difficult, and the program enters and saves the data; no more data entry! And cuts way down on missing data, the bane of survey methodologists everywhere. And the purchase process couldn't be easier; download and go! No waiting for CDs to come in the mail. Best of all, however, is customer support. No automated response system H***. Empirisoft answers even the dumbest questions (like mine) with patience, kindness and humor. They have created additions for special needs, been helpful to my students as well as myself, and are an all around stand-up company. I couldn't be happier with MediaLab, and expect to use it for many years to come.
Aurora Sherman,
Brandeis University
MediaLab is the easiest program I have used for questionnaire-based experiments. The experiment editor interface is very intuitive, so it takes very little time for even a beginner to get an experiment up and running. Also, there is less room for user error than in an more complicated interface. MediaLab is also very flexible, even for a beginner. I am often able to select a pre-programmed option that in other programs would require custom programming. Related to this, the data is produced in a format that can immediately be imported and analyzed in SPSS, unlike some other programs. Again, this saves time and reduces the possibility of errors. Finally, the tech support is simply unparalleled. I generally receive helpful responses to my questions within a few hours. In sum, I would recommend MediaLab to anyone doing questionnaire-based experiments!
Amara Brook,
University of Michigan
DirectRT is truly an outstanding response time program! It is extremely user friendly, allowing people with little-to-no computer programming knowledge to quickly and easily design their own response time experiments. Other key advantages of the program include permitting multi-level randomization of stimuli, allowing for the presentation of high-end graphics, and writing data on to files that can be easily read by Excel or SPSS. Perhaps most important, the program is very sensitive in its recording of response times, maximizing response time accuracy. For anyone interested in conducting response time experiments, this is the program to use!
Christine Page,
Skidmore College
MediaLab and DirectRT are programs that clearly have been designed by a psychologist for psychologists to use. Compared to other similar software I have used, the programs meet all of my needs, from the way trials and questionnaires can be randomized to the type of stimuli that can be presented and the varieties of responses that can be collected. The many facets of the program have on occasion even prompted me to come up with study ideas I might not have otherwise. Also, the customer support that Empirisoft offers is unparalleled. They have without exception responded to my queries promptly and patiently, and do an excellent job of troubleshooting from afar. Furthermore, when DirectRT once did not meet the needs of a study I was designing in terms of the type of responses it would accept, he was able to rewrite the program for me very quickly so that it would. Getting custom-made software was definitely a new experience for me.
Abigail Marsh,
Harvard University
I found both programs to be very user friendly and easy to learn. The instruction manuals for both programs were very well written and easy to follow. The examples were helpful to see what the end result would look like, as well as to use for practice in learning the programs. To be honest, I was a little worried when my supervisor asked me to learn the programs, as I did not really have a lot of programming experience. Once I started reading the manuals and trying things out for myself, my worries subsided. And when I needed help with something that I could not figure out myself, Blair Jarvis himself was very helpful. He was very patient with me an explained things very clearly and was able to help me solve any problems, just from my descriptions of what was not working. These were usually little things I had forgotten to do, and so a little reminder was sometimes all that was needed. As well, the fact that the input files are created in Excel was helpful, since I am familiar with that program. This also made making changes to the experiment easy. Many of the subjects commented on the fact that the experiment looked nice, since were able to create instruction screens using PowerPoint (which allowed us to incorporate all of the capabilities of PowerPoint as well). Finally, the data merging capability of the programs is wonderful, as it saves a lot of time for the experimenter. In summary, I would definitely recommend the programs to others and feel that they make programming experiments an easy and fun experience (even for those of us who have not done any programming previously).
Shilaja Sundaramoorthy,
University of Toronto
I purchased MediaLab and DirectRT after receiving positive recommendations from a number of colleagues. When I started using the software I was surprised by the short amount of time required to feel comfortable with the interface. Since then, my lab has used MediaLab and DirectRT for many different types of studies, and we continue to be impressed by its ease, scope, and flexibility. In addition, my students particularly like the way data are saved - they find that it really simplifies the move from data collection to analysis. Finally, the support (if needed) is superb. When I did have a query about the program, Empirisoft was very quick to respond with the necessary information.
Geoff Haddock,
Cardiff University, United Kingdom
Overall, I think DirectRT is a fantastic product. The software is easy to use, versatile, and the customer support is outstanding. The program itself offers ample help with examples, sample programs, and text, so there are various methods to solve problems. When I do e-mail customer service, I typically get a response within 24 hours. Empirisoft customer service helped me design solutions to my particular needs and they were incredibly helpful. In the past, I used a different experiment-building program. It was slow, difficult to navigate, couldn't organize files well, and was simply limited in the amount of information that could be included (text, video, images, sound, animation, etc.) The customer service for the other program was polite, but seemed like it was limited by the many constraints of the software. With DirectRT, I was able to run twice as many studies in half the time. The programming was easy to learn, and it was possible to incorporate all kinds of media. The program allowed me to organize hundreds of files with ease. The cost of the program was very reasonable. I highly recommend this software!
Mary Alt,
University of Arizona
With MediaLab/DirectRT, a truly straightforward device which does not require elaborated technical knowledge finally has become available for researchers. With this truly user friendly program endless opportunities for psychological research are being provided. MediaLab/DirectRT offers a variety of different options making more extensive research and the handling of complex issues possible. With its highly flexible character this program certainly has contributed to facilitating lab research. The positive effect MediaLab/DirectRT also has on the participants and especially the excellent and immediate support offered by the programmer, further contribute to this remarkable flexibility. In addition, MediaLab/DirectRT not only eliminated the extensive waste of paper as well as of other resources, but even more importantly, its automatic storage of data in the appropriate formats like SPSS or Excel enables the attainment of better data while simultaneously saving a lot of time and effort. This program is definitely more than a device; MediaLab/DirectRT marks the beginning of a new era in computerized research…
Markus Denzler,
International University Bremen
DirectRT has the potential to simplify the life of any experimenter. As a researcher with no experience in computer programming, but with some complicated experimental requirements, DirectRT has been an invaluable tool for me. It offers great flexibility and precise control, via an intuitive Windows-based interface. Various types of experiments, from ratings of pictorial stimuli to response times of verbal stimuli, can easily be conducted either independently or simultaneously. Learning to use DirectRT is simple and quick. I had programmed my first experiment within 2 or 3 hours of installing the software on my lab computers. The instruction manual is comprehensive, including several easy-to-grasp tutorials, and the experiments can actually be programmed in the familiar Microsoft Excel environment. Technical support from the folks at Empirisoft is speedy, excellent, and personalized--when I encountered a problem I didn't know how to solve, they worked with me to create a solution. And finally, the data are saved in a well-organized manner that facilitates immediate analysis. I do not hesitate to recommend DirectRT to experimenters at all levels of experience.
Zachary Estes,
University of Georgia
I am a clinical psychology Ph.D. student, but my interests often require methodology outside of my area of expertise. For my dissertation study, I wanted to create a new Implicit Assumption Task (IAT), but I was daunted by the required programming that I had seen in other software packages. I downloaded a trial version of DirectRT and was amazed at how quickly I was able to get an experiment up and running. DirectRT decreased the amount of time it took to set up my dissertation study substantially, and has provided reliable and accurate data recording throughout my data collection. Any time that I encountered difficulties, they were quickly addressed by Empirisoft (actually, it's more accurate to say immediately, given the fast support turnaround). I would recommend DirectRT to anyone in cognitive/social psychology, but would even more strongly recommend it to those in other areas who have avoided data collection methods that require precision and accurate timing.
Bryan Cochran,
University of Washington
[edited for kindness by moderator :]
I just started using DirectRT and MediaLab this month, and all I have to say is I love them. If you are using ******* or some other program go throw it in the garbage and buy these programs. You will not be sorry.
Jason Allaire
Last edited by jarvis24; 09-27-2007 at 03:26 PM.
After all the glowing reports above, a note of dissent is in order. Let's see if Empirisoft dares to keep this in here.
Shortcomings of DirectRT include:
Shortcomings aside, DirectRT clearly remains a superior platform for a select class of experimental psychology researchers engaged in a select subset of psychological work. But for many others, DirectRT will not do at all. Fortunately, plenty of other products will. Despite the banner on Empirisoft's web site, DirectRT is *not* THE way to do computer research. If your experimental designs by their nature entail any sort of computational complexity, you will need to look beyond DirectRT.
- Cannot do loops. E.g., cannot repeat a stimulus or trial an indefinite number of times until the subject gives a correct response (see forum threads support.empirisoft.com/showthread.php?t=975, support.empirisoft.com/showthread.php?t=698).
- Cannot do arithmetic. E.g., cannot halve a stimulus parameter on response success, and double it on failure, in order to derive a threshold value. (And do not even imagine using anything like Maximum Likelihood Estimation for adjusting stimulus parameters during the experiment.)
- Cannot process strings.
- Cannot draw. E.g., cannot draw a circle of arbitrary diameter calculated during the experiment.
- Cannot stop sound playback once started (User's Guide 3.12, p. 30).
- Displays a blank, black screen during every intertrial interval (see forum thread support.empirisoft.com/showthread.php?t=37).
David McFarlane, Systems Designer
Dept. Psychology, Michigan State University
(Disclaimer: The opinions expressed are not necessarily those of my employer or anyone else associated with me.)
Last edited by jarvis24; 11-09-2010 at 01:44 PM.
David, thanks for taking the time to provide a thoughtful review. And although I altered the formatting here and there, your review has not been censored in any way. Fwiw, we are working on adding the kinds of features you have mentioned--all great ideas. And thanks for the kind words--I did find them!!
I have been using DirectRT and MediaLab for several experiments, and I have had a very positive experience. Thank you for putting together these excellent pieces of software. The main thing that stands out to me is the intuitive interface (particularly for MediaLab) combined with flexibility and functionality. I hope to continue using your products for many more years. Thank you!
Overall, I have been quite impressed with MediaLab. I have only had experience with one other software package for conducting experiments (xxxxxxxxx) and I have to say that MediaLab is a much more sophisticated software package and extremely user friendly. http://#e##o#.com
[Note from moderator: With some regret, The URL here has been edited and the poster has been banned for spam content. But with some joy, the post will remain. After years of deleting 1000's of spam posts this is the first I've ever seen where the spammer was so polite as to actually include (ok, plagiarize) a positive review of MediaLab. Thank you Shomam--if only all SPAM were as pleasant as yours ]
Last edited by jarvis24; 04-25-2011 at 04:43 PM.
I find the software (both MediaLab and DirectRT) to be extremely user friendly. The software has been instrumental in reducing the amount of time required to program complex experiments. Customer support is exceptional. Blair is strongly committed to producing a quality product that is both user friendly and readily meets the experimental needs of his clients.
I just wanted to say that MediaLab and DirectRT have been big timesavers for me. They run flawlessly every time and I have never encountered any bugs. Plus I find MediaLab very user friendly. I was able to get started with my experiments in no time at all. I am very please with both MediaLab and DirectRT!
Last edited by Sanders; 02-18-2022 at 04:58 AM.
Thank you for the kind words, Sanders!
Jason Reed
Empirisoft Software Support Specialist
Thank you for the feedback, somer234! We are happy to hear that MediaLab is meeting your needs.
Please let us know if you need assistance by posting here on the forums or emailing us at email@example.com
Jason Reed
Empirisoft Software Support Specialist
MediaLab and DirectRT are programs that clearly have been designed by a psychologist for psychologists to use. Compared to other similar software I have used, the programs meet all of my needs, from the way trials and questionnaires can be randomized to the type of stimuli that can be presented and the varieties of responses that can be collected. The many facets of the program have on occasion even prompted me to come up with study ideas I might not have otherwise. Also, the customer support that Empirisoft offers is unparalleled. They have without exception responded to my queries promptly and patiently, and do an excellent job of troubleshooting from afar. Furthermore, when DirectRT once did not meet the needs of a study I was designing in terms of the type of responses it would accept, he was able to rewrite the program for me very quickly so that it would. Getting custom-made software was definitely a new experience for me.
Thank you for the nice review, kelukaliya. Please let us know if we can be of further assistance to you.
Jason Reed
Empirisoft Software Support Specialist
Just wanted to let you know that I received my button box today and it works like a charm! Thanks so much for working your magic! As soon as our budget clears for next year (probably over the summer), I'll be ordering one of your rotary controller input boxes. I'm very impressed with the quality of your equipment, and now I'm a big fan of your company's customer service practices, as well!
John E. Sparrow, Ph.D.
Psychology Program
University of New Hampshire at Manchester
Thanks for your order details, this will help others ordering this. Could you let me know where you order the box from?


text:
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I'm Michel Martin, and this is TELL ME MORE, from NPR News. We'd like to start today by mentioning that, as you would imagine, NPR is continuing to follow developments concerning that deadly tornado that struck Oklahoma yesterday. We hope you will stay tuned to your public radio station or check our website, npr.org, for the latest updates.
Now, though, we are going to turn to the debate about balancing safety and civil liberties in New York City. On Monday, closing arguments were heard in a federal court challenge to the New York City Police Department's stop-and-frisk policy. For years, civil rights groups have accused the department of racial profiling and point to data that 87 percent of the stops last year were of black and Hispanic people.
But city officials, including New York City's Mayor Michael Bloomberg, continue to defend stop-and-frisk.
MAYOR MICHAEL BLOOMBERG: I can't imagine any rational person saying that the techniques are not working and that we should stop them.
MARTIN: We wanted to talk more about the whole question of racial profiling, in this case and more broadly. So we're joined now by two law professors who have been following this issue for decades. David Harris is professor of law and a distinguished faculty scholar at the University of Pittsburgh. Professor Harris, thank you so much for joining us.
DAVID HARRIS: It's good to be with you, Michel.
MARTIN: Thank you. And Delores Jones-Brown is a professor in the department of law and police science at John Jay College of Criminal Justice in New York. Professor Jones-Brown, thank you so much for joining us.
DELORES JONES-BROWN: Thank you for having me.
MARTIN: For people who have not been following these events in New York City, why is it that this policy in New York City has come under such intense scrutiny from so many people for so many years?
JONES-BROWN: Well, there are two primary issues. One is that 87 percent of those stops involve black and Latino persons, and almost 90 percent of those stops are people who are innocent, as opposed to who are found to be involved in criminality. There is the suggestion that the stops are for the purpose of finding guns. However, in 98.8 percent of all cases, no guns are found.
MARTIN: Professor Harris, if you'd pick up the thread there.
HARRIS: Sure. It is legal for police officers to do this, as long as there is reasonable suspicion. But it became a tactic that looks like it was over-relied on to the point that people felt this was not a tactic being done for them to provide greater public safety, but being done to the them, and the people subjected to this in an outsized way were overwhelmingly people of color.
MARTIN: Professor Jones-Brown, I mean, the plaintiffs in the case presented a secret recording of a police leader who told officers explicitly that black males 14 to 21 were the right people to stop. What's the city's response to this specific kind of evidence that says that these particular people were targeted because of their race?
JONES-BROWN: The city seems to support the notion - you may know that the commissioner was on "Nightline" the other evening suggesting that blacks are being under-stopped under this policy, because 75 percent of violent crime perpetrators are described as African-American males, while only 56 percent of folks who are stopped are black.
So black and Latino males between the ages of 14 and 21, or 14 and 24 are believed by the commissioner to be the crime problem in the city. No differentiation is being made between those who are law-abiding and those who are not. In addition to the recording that you spoke of, Senator Eric Adams testified that the commissioner said to him in front of then-Governor Paterson that, yes, stop-and-frisk focuses on black and Latino males because they want to instill fear in those males.
And when the commissioner was questioned about whether he thought that was, you know, fair or valid, he said: How else are we going to get guns off the street?
MARTIN: That's actually what I was going to ask you, though. If you're just - and if you're just joining us, we're talking about a case involving New York City's stop-and-frisk policy. That case is being challenged in federal court, and closing arguments were heard on Monday. We're talking about this with law professors Delores Jones-Brown and David Harris, who have been following the issue closely through the years.
But, Professor Harris, I mean, again, what's the answer to the argument that if that is indeed the group of people where crime is most present, then that's the appropriate group of people to subject to this level of scrutiny? What's the answer to that?
HARRIS: The answer to that is that targeting them based on their racial or ethnic appearance is not a successful crime-fighting strategy, despite what the commissioner and the mayor seem to believe. What they say is, see? It's working. By this method, they say, of instilling fear in people, we don't want people to carry their guns. That's why we do this.
So they win either way. Targeting people based on race or ethnicity has never been shown - not in New York, not in anywhere else where this has been statistically tracked - to be the successful way to get guns, to get drugs, to get bad guys. Because what you do is you force people overall to pay an enormous cost across an entire racial or ethnic group for the actions of a very few people.
And it also leaves out the fact that you could certainly use other methods, as other cities do, to force crime down that don't rely on this kind of very aggressive stop-and-frisk activity that embarrasses and humiliates, and most importantly, drives people away from police. It gives them the idea that the police are their enemy. So what they are doing is they are simply saying it works because we know it works. Look at the results. And, of course, heads I win, tails you lose.
MARTIN: Professor Delores Jones-Brown, you're in New York. Why do you believe that the city officials are so vigorously defending this policy?
JONES-BROWN: I think part of it is in the investment in the stereotype, that if the commissioner actually believes that the crime problem in the city and the mayor believes that the crime problem in the city are black and Latino folks, then they can't move off of that belief. The other notion is if they were - they believe that if they were to change tactics now - in 2012, we now have data that stops were reduced by 22 percent and crime did not go up.
We also have data from the first quarter of 2013, where stops are down again and crime has not gone up. And so it's a really good question that you ask. Given this information, why isn't the mayor or the police commissioner changing position some to at least recognize we can reduce the number of stops without jeopardizing the public safety?
MARTIN: Professor Harris, you have any final thought here?
HARRIS: It just points out the fact that they can do the same kind of crime reduction with a much lesser degree of this very intensive stop-and-frisk activity. Stop-and-frisk is legal. It's done in every city, as long as there is reasonable suspicion. There's no reason that police can't do it. What we don't want to have is this kind of overreliance on one tactic that takes an incredible chunk out of the cooperation and the partnership that you need to have between police and the people they serve.
MARTIN: Professor Jones-Brown, before we let you go...
JONES-BROWN: Mm-hmm.
MARTIN: ...both of you are critics of the policy. Both of you clearly believe that the policy has kind of passed the point of being constructive, to the point where it's destructive to the social fabric. Apart from the city officials who are defending it, what do people think about it in the city overall?
JONES-BROWN: People are confused. There are members of the communities of color who have accepted the notion that this is what they need to be safe in their community. And I think it's a sad position, because those folks don't accept the fact that they have as much a right to be able to walk to the store to get that quart of milk without getting stopped, as if they lived in a different community. And so that's problematic.
So communities are divided over whether they support or they oppose stop-and-frisk. There are other policing tactics - something called hot spots policing - that's being used by the NYPD that doesn't necessarily involve stop-and-frisk that researchers have found have, in fact, contributed to the crime reduction in the city. So one of my suggestions recently has been to do more of that, and less of stop-and-frisk, because we can see a direct causal or relationship between that kind of a practice, hot spots policing or something else where we focus on the few dangerous people that can be identified individually and remove those people from the street while leaving the law abiding people alone.
MARTIN: I just think a lot of people listening to our conversation will not understand what is wrong with what the police are doing. I mean the police - I think pretty much anywhere in the country, I think most people would agree, if they see something suspicious, then I think most people would believe that the police should stop and intervene in whatever is going on. So what is it that in your view the New York City Police Department is doing wrong?
JONES-BROWN: In my view, the department is engaging in something I call appearance profiling, and so if they see a young black or Latino male in certain types of clothing, like a hoodie or sagging pants and they appear to be seen between certain ages, they automatically suspect them, but there's nothing criminal about being young, being black, being Latino, being male and wearing saggy pants or a hooded sweatshirt or wearing particular colors that the police assume are gang-related.
And so it is the way in which people are not allowed to walk on the street without being suspected simply because of how they appear. It's not even their behavior, because the majority of stops are based on something called furtive movement. It's a very ambiguous term that New Jersey has almost outlawed as a reason for a reasonable suspicion or a reasonable stop. But it is, more than 50 percent of the time, cited as a reason why a police officer, in combination with other factors, has stopped a person on the street in the city of New York.
And so the notion is that you should not be suspicious simply based on what you look like, simply for where you're standing or walking. The notion of high crime area is often cited, but people live in an area because that's where they can afford to live, and so everyone who lives in a high crime area should not automatically be suspected of being criminal, and in fact the crime statistics in this city indicate that not everyone, and in fact a very small number of folks who live in high crime or low crime areas, are involved in serious violent offending, and the rhetoric around Stop and Frisk doesn't make that point clear.
MARTIN: Delores Jones-Brown is a professor in the department of law and police science at John Jay College of Criminal Justice in New York. She was with us from our bureau in New York. David Harris is professor of law and a distinguished faculty scholar at the University of Pittsburgh. He joined us from member station WESA in Pittsburgh.
Thank you both so much for speaking with us.
JONES-BROWN: Thank you for having us.
HARRIS: It was a pleasure.
MARTIN: Needless to say, there are other perspectives about Stop and Frisk. Tomorrow we expect to hear from Paul Brown, the deputy commissioner of the NYPD. We'd also like to hear from you. We'd like to hear if you have an experience with Stop and Frisk, either as a person who's been stopped, as a bystander or as a law enforcement officer. Send us a tweet using hash tag #TMMFrisk. Transcript provided by NPR, Copyright NPR.