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Spruced Goose is a children's online boutique offering stylish beachwear and rainwear for girls, boys and babies. The labels we carry are Australian Designers, who have taken in to account Australia's often harsh climate when designing their beautiful products.
Since having my two beautiful and cheeky daughters, Makayla and Ashlyn I have dreamt of opening an online children's store which would allow me to spend more time at home with them, relishing their every milestone. Since Makayla was born, I have found it really difficult to find stylish, fun, age appropriate beach wear, and struggled with the same problems when it came to rainwear.
I want the children to have fun outside, whether it be sunny or stormy and with this in mind I gathered up my dear mother, Sue, and together we have started Spruced Goose to help other parents easily shop for beachwear and rainwear.
Our dream is to grow in to an online store that covers everything a family may need for a day at the beach, or a day splashing in puddles and we hope that this is just the start of a bright and exciting future for Spruced Goose.
Spruced Goose is bringing fun and style outside again!!

subset: commoncrawl


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UK government funds road safety MMO
The UK government has spent £2.8 million developing a browser based MMO designed to teach young players road safety.
The game is called the Code of Everand, and it was commissioned by the UK Department of Transport. It's a free-to-play MMO designed to teach young players the basic tenants of road safety. Our own Ed Fenning gave it a quick spin earlier today. He says "I don't think I learned much about road safety. Only to look both ways and then place a deadly trap to kill monsters before crossing."


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David Byrne once shouted, "Well I'm a tumbler!" And then he snorted some fat rails, probably.
Folks, I'm here to tell you I'm no longer a Tumblr. I'm moving on. It's been a fun almost-coupla years. We've shared laughs, tears, and needles. We talked about card tricks, and we made fun of Harry Lorayne. I genuinely appreciate all who showed up. Thankee.
Now, lest ye think this is a grand, tearful goodbye—it's not. Really, I'm just ditching Tumblr for Wordpress. Put down the gun, you still have something to live for.
The new blog will be located at
(suspenseful parentheses)
(suspenseful parentheses)
(suspenseful parentheses)
I do encourage all to come join the fun at the new place. I like most of you, and would rather enjoy your company. As an incentive, I will be posting 100% more nudie pics.
Well, onward and upward. Or, as they say in Italy, "Io non so parlare italiano!"
Spread cull cards to bottom, injogged. Proceed with mechanics of diagonal palm shift. Fin.
Common knowledge reinvention? Probably. It's a bit finicky. But academically interesting.
Despite my general misgivings about Sankey's output, I would buy those big books in a heartbeat if I had that kind of d'oh. There's no denying that the guy is full of creative ideas, filter be damned. Mr. Musgrave has written at length about similar thoughts on Sankey on his blogge. Plus, I trust the Vanishing Inc guys with a project like this. They're smart, discerning guys, and they have good taste to boot. To really make a (true) Best Of work, you couldn't ask for more.
Not sure why I decided to write this. I downloaded the free sample they've so graciously provided. I recommend it. There's four neat ideas, one cool idea, and one really great idea. It made me smile. I think that's why I wrote this.
I think this is something I've talked about before, but reading Ryan Swigert's neat-o contribution to this year's TFD booklet got me going on this again.
A very sneaky thing that I love doing is feigning strict mathematical conditions in a trick. This allows several things. My favorite way to go is to play up the supposed mathematic procedures, and then fuck them up. For instance, tell the spectator to shuffle, accompanying the request with hand motions that suggest a riffle shuffle. Then, once they've shuffled, cry out something cute, like, "No, what the fuck are you doing, you fucking piece of shit idiot? I said to fucking give the deck a straight cut. Christ, I swear the world would've been better off if you'd've just been left a sticky glop running down your mother's taint."
The audience laughs at your patter. And then, despite everything, you find their card. I'm sure you get the idea. It's basically a clever way to reveal a forced card, so there's a shit-ton of possibilites.
Another, more subtle, feature to this approach is that it can justify actual mathematical procedures. I'll let your mind fill in the blanks.
Okay, now take the last digit of your birth year, divide it by how many bananas you've eaten in your entire life, and fuck off.
Courtesy of Zach Lambert, a card from Tyler Wilson's proposed design for a TSD deck.
Truly a prized possession.
Why am I thinking LSD?
Cuz you got Wesley James on the brain.
Courtesy of Zach Lambert, a card from Tyler Wilson's proposed design for a TSD deck.
Truly a prized possession.
I'm eating a sandwich, reading Ascanio, and watching Curb Your Enthusiasm. What are you doing? Don't answer, cuz what I'm doing is better.
Fuckin' cats.


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" BenQ DC 2300 - Digital camera - 1.9 Mpix / 3.0 Mpix (interpolated) - supported memory: MMC, SD "
* Prices may differ from that shown
BenQ DC2300 Digital Camera The BenQ DC2300 is a snap-and-shoot digital camera that is rich in style and performance. It provides more than two hours of power with the LCD on and boasts a 4x digital zoom and allows continuous AVI recording for extended footage. The DC2300 has several features and options, including 2.1 mega-pixels of CCD resolution, 3.1 mega-pixels of enhanced resolution, a 1.6-inch TFT color LCD with distinct preview/review images, dual storage modes and Histogram and Image Transformation (HIT) technology. PRICE in INR 13,499/- MODEL DC 2300 Total Pixels 3.1M (Interpolated) Effective Pixels 1.92M Sensor CCD Picture Resolution 2048X1536 (interpolated) 1600x1200, 1280x960 640x480 LCD 1.6" Color TFT LCD PC Camera Function NO Storage Built-in 8Mb Flash mem & SD/MMC expandable Focus Range Normal: 1.3m to infinity Potrait: 0.8 - 1.3 m Macro : 18 - 25 cm Optical Zoom 1X Digital Zoom 4X Flash Built-in (Auto/fill-in/ off/ Auto & redeye reduct/ slow sync) Movie Mode AVI format (with unlimited) Self Timer 10 sec TV -Output X Power Source AA Alkaline Batt X2 Weight (g) 145 Dimension (mm) 94X66X40 Mehul Patel is the Consulting Director of KIPL.Net - Digital Design & Communications, The author can be reached directly via email on email@example.com
BenQ DC 2300 is equipped with 2.1 Mega pixels CCD but can boost its resolution to 3 Mega pixels in resolution (2408 x 1536). The camera offers 3 different levels of resolution: Super Fine, Fine and Normal to ensure the users that the picture taken is up to their expectations. With the built in 8MB memory, DC 2300 can digitize your memory for up to 126 pictures. What is more, the DC 2300 is equipped with the BENQ's unique HIT technology, which ensures the best print out of 5x7 photos.
The DC 2300 has the longest power durability in the same class, which will provide the user uninterrupted photo taking and worry free. With only 2 X AA batteries, the DC 2300 can last over 2 hours of photo shot with LCD on (no flash). This unique long power durability ensures the users continuously usage of camera without the need to change them every hour. Whether you are taking pictures or recording a movie, you do not have to be afraid the sudden loss of power, bringing enjoyment to your life.
With its dual media storage, the DC 2300 offers you unlimited and uninterrupted movie recording to digitize your memory and fun. The 8 MB built in memory and the expandable SD card will ensure that your movie recording can go on and on.


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Kourtney Kardashian's Beautiful Boy
Dec 14, 2009 11:09 AM
The reality star show and her boyfriend, Scott Disick, welcomed their first baby a little early! Mason Dash Disick was born Monday, December 14th, and weighed 7 pounds, 6 ounces. Kourtney's due date was originally December 23rd. We're looking forward to seeing the baby pictures!


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Great free lecture at Pierce Chiropractic!
Sorry for this change! I have just been notified that it will start at 6 pm. NEW CLASS at the Pierce Clinic of Chiropractic! We are very familiar with our 5 physical... Learn more
- Pierce Clinic of Chiropractic
- 2201 62nd Avenue North, St. Petersburg, FL (map)
Hosted by: Denise Rispoli (.
Recent Meetups
July 19 · 4:30 PMHow to Prevent Aging and Heal Disease Lecture by Dr. Brian ClementTHANK YOU EVERYONE FOR YOUR RESPONSES. I WANT TO BRING IT TO YOUR ATTENTION THAT YOU MUST REGISTER WITH THEIR WEBSITE DIRECTLY. IF YOU DON'T PAY IN ADVANCE THEY WILL... Learn more
June 6 · 6:00 PMMeet the Photographer Reception, Jude BagattiExperience the "About Face" photography show by Gulfport artist Jude Bagatti. View faces from five continents on Friday, June 6 from 6 - 8 p.m. at the Catherine Hickman... Learn more
May 24 · 12:00 PMMarch against MonsantoMarch Against Monsanto in St. Petersburg May 24th, 2014 @12 PM - City Hall Steps in St Pete DescriptionTHE COUNTDOWN IS ON! Let's work together to make our presence... Learn more
April 13 · 10:00 AMGRAND RE-OPENING!!! NEW LOCATION!!!UPDATE! We are excited to announce that, along with our opening blessing service, the staff at Surya Namaskar Yoga (the studio is located at 41st Street and 5th Ave N)... Learn more
October 17, 2013 · 6:00 PMAN EXCITING EVENT AT LEAFY GREENS CAFE!WHEN: October 17, 2013 Starts at 6 pm - Break from WHERE: Leafy Greens Cafe 1431 Central Avenue St Petersburg FL 33705 [masked] COST: $50 per COUPLE - $30... Learn more


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Ronnet Connington
From A Wiki of Ice and Fire
Ser Ronnet Connington - by Sardag ©
|Red Ronnet
| Ser
the Knight of Griffin's Roost
|House Connington
|In 274AC[1]
| A Clash of Kings (Appears)
A Storm of Swords (Mentioned)
A Feast for Crows (Appears)
A Dance with Dragons (Appears)
Ser Ronnet Connington, also known as Red Ronnet, is the Knight of Griffin's Roost.[2] He is a landed knight. [3]
Appearance and Character
He is a husky man[2] with a long red beard and long red hair.[4] He is considered fierce.[5]
He was once betrothed to Brienne of Tarth. This was his father's idea, who probably considered his son marrying the daughter of the Lord of Evenfall Hall a good match, as the Conningtons were only landed knights. However, Ronnet was opposed, having been told that Brienne was ugly.[6] When they first met at Evenfall, the two had the same height, although Ronnet was six years older. Brienne remembers how Ronnet brought a rose to give it to his betrothed. She wasn't able to look him in the eye or speak the simple words of welcome that she had been taught.[7] When he handed her the rose, he told her that this was all she would ever have from him. He had no real interest in marrying her.[6]
Recent Events
A Clash of Kings
During the War of the Five Kings, Ronnet is with King Renly's host at Bitterbridge. He participates in a meleé in which his once-betrothed, Brienne of Tarth, also joins. Brienne, using the meleé to take revenge on a couple of former suitors, considers meeting Ronnet last among them a gift by the Mother and every blow she deals him sweeter than a kiss, defeating him in the end.[2][8]
He is among the lords and knights that follow Renly to Storm's End and switch sides to King Stannis after Renly's death.[5]
Ronnet survives the Battle of the Blackwater, either being taken captive or turning sides in the midst of the conflict, and is presented to King Joffrey I in the Iron Throne room to swear his allegiance.[5]
A Feast for Crows
When Brienne of Tarth meets Podrick Payne for the first time and he is unable to even pronounce his own name, she feels a rush of sympathy for the boy, remembering how, at the age of 12, she was unable to speak the simple words of welcome to her betrothed Ronnet Connington that she had been taught.[7] She later has a dream, in which she changes the outcome of her first meeting with Ronnet, cutting his hand off when he holds the rose out to her.[9]
Ser Ronnet is spotted by Ser Jaime Lannister riding at a quintain in the yard of the Red Keep in which he breaks his lance clean.[10]
When Ser Jaime is sent north to end the siege of Riverrun, Ser Ronnet accompanies him as his standard bearer. He joins Jaime and others for supper at Castle Hayford on the first night of their voyage. At Harrenhal, Jaime comes across Ronnet as he inspects the bear pit. When asked what he is doing there, Ronnet explains he wanted "to see where the bear danced with the maiden not-so-fair". He asks Jaime whether it is true that Brienne fought naked and, when Jaime denies this, says that the sight might have made the bear flee in terror. Jaime realizes that Ronnet knows Brienne, but he is completely surprised when he learns that they were engaged. Ronnet shares some details about this as well as his utter disdain for her. When he suggests that the bear was "less hairy than that freak", Jaime snaps and hits him with his golden arm on the mouth, sending him tumbling down the steps and causing some bleeding. Jaime demands that Ronnet respects a highborn lady and that he call her by her name, in reply to which Ronnet speaks of "Brienne the Beauty".[6]
After Harrenhal, Ser Jaime, to get rid of Ronnet, charges him with returning Ser Wylis Manderly to White Harbor via Maidenpool.[11] He also gives him command of the Mountain's former men as an escort, so Jaime will get rid of them, too.[12]
A Dance with Dragons
When Jon Connington retakes his former seat Griffin's Roost, until then ruled by his cousin's son Ronnet, he learns that Ronnet is away, said to be fighting in the Riverlands with Ser Jaime Lannister. Jon Connington is relieved about this, as he expected that Ronnet would fight for Griffin's Roost and he wouldn't have wanted to celebrate his return home by killing one of his own kin. Ronnet may be the son of the cousin who took advantage of his downfall, but he was a child at the time and Jon Connington bears him no personal grudge. However, Jon Connington considers it fortunate that Ronnet's siblings Raymund and Alynne as well as his bastard son Ronald Storm become his captives, as they would make good hostages in case Ronnet should return and try to get the castle back. He announces: "No harm will come to any of you unless Red Ronnet proves an utter fool."[13]
Ser Ronnet arrives in Maidenpool in the company of twenty soldiers, some of whom immediately commit crimes. From Maidenpool, he is sent to King's Landing and brought before Ser Kevan Lannister, Lord Mace Tyrell, Lord Randyll Tarly and the other members of the small council, to determine whether he was involved when the Golden Company attacked the Stormlands. Ronnet swears he is King Tommen's man and will prove it with his sword by bringing the Council the heads of his uncle Jon Connington and the Targaryen pretender. The council decides to put him under guard until they march on the Golden Company, where he will be given a chance to prove his loyalty. After Ronnet has been taken away, Grand Maester Pycelle points out how his promise of delivering the heads of Jon Connington and Aegon reflected Jon Conningtons's promise to King Aerys to bring him the head of Robert Baratheon. Lord Randyll suggests sending Ronnet and all in his company to the Wall.[14]
References and Notes
- ↑ See the Ronnet Connington calculation.
- ↑ 2.0 2.1 2.2 A Clash of Kings, Chapter 22, Catelyn.
- ↑ The Citadel. "Knights and Lords" March 02, 2002 So Spake Martin
- ↑ A Dance with Dragons, Epilogue.
- ↑ 5.0 5.1 5.2 A Clash of Kings, Chapter 65, Sansa.
- ↑ 6.0 6.1 6.2 A Feast for Crows, Chapter 27, Jaime.
- ↑ 7.0 7.1 A Feast for Crows, Chapter 9, Brienne.
- ↑ A Feast for Crows, Chapter 20, Brienne.
- ↑ A Feast for Crows, Chapter 25, Brienne.
- ↑ A Feast for Crows, Chapter 16, Jaime.
- ↑ A Feast for Crows, Chapter 30, Jaime.
- ↑ A Dance with Dragons, Epilogue
- ↑ A Dance with Dragons, Chapter 61, The Griffin Reborn (Griff II).
- ↑ A Dance with Dragons, Epilogue


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Published on March 3rd, 2014 | by Christian Cawley
Is This The End for Character Building?
Doctor Who fans have been calling for a deal with Lego for many years. Back in 2010 we got Character Building, a similar block-building system, but it never felt quite like the real thing, for obvious reasons.
However, something has happened over the past few days which may have put an end to the wait. The Lego Cuusoo site – which handles fan builds and product requests – has a special feedback area, which explains itself thus:
Sometimes we have to turn down project submissions that refer to specific brands or licensed properties. We do this to avoid getting your hopes up for something we know we aren't able to make. In these cases, we already know the LEGO Group can't secure licensing rights to produce construction toys based on a particular brand or property, due to a conflicting interest with a third party.
Last week, the self-same site published an update:
Resolved Past Licensing ConflictsWe now welcome projects based on the following licenses that used to have conflicts:
- Doctor Who – February 2014Last updated February 25, 2014
Now, you may have seen this news since it was announced. We decided to hold back a few days to see if anything formal was announced by Lego, BBC Worldwide or – more crucially – Character. After all, their Character Building range has been supplying fans with building-block Doctor Who toys. Has it's license for this type of toy come to an end?
All we have to go on is the Lego Cuusoo announcement, but either way it is pretty intriguing, and very exciting for any fans who have been holding out for genuine Lego Doctor Who sets. Head over to lego.cuusoo.com to register and upload your suggestions to perhaps one day see Dalek playsets, TARDIS interiors and even the Captain's bridge from The Pirate Planet!
So, what do you think? Has the Character Building range come to an end where Doctor Who is concerned? And if that particular license has been lost, what might be on the cards for Character following their controversial switch to the 3.5″ figures?
(With thanks to Gareth | Image credit Shadowman)
6 Responses to Is This The End for Character Building?
Well…why can't we have both Lego and Character Options?
I didn't get any of the character builder stuff but it seemed pretty much indistinguishable from Lego. You might just end up paying more for the Lego name.
Being an AFOL I've always been bothered that there couldn't be any official Doctor Who LEGO sets because a clone owned the rights. No matter how good the clone is (and Character Building is good), it's stil a clone.
I hope a CUUSOO set will soon become a reality and that it will just be the start of an actual line (as it happened for Minecraft).
I've been thinking exactly that, and non Lego fans don't always seem to understand! Character Building is probably the best clone out there, but Lego Doctor Who would have more potential.
Grief, the character options stuff was very much inferior to Lego as a brand. Am hoping Lego take over. Character options did a fair job, but they didn't pull out all the stops. If i was a rival, I would have exceeded my main competitor by leaps and bounds.
Lego Dr Who sets would be overpriced and rarely on sale, unlike CB stuff. I'll pass, the same as I do for 99% of the Marvel/DC/Star Wars sets even if I do REALLY want them. My son wanted the TMNT figures, but you needed to buy three separate sets to get all 4 turtles! Lego bricks are cool, but the way the company tries to screw money out of people sucks.


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Supply Teacher Agency
Lancashire, Cumbria and North West
Key Stage Teacher Supply has over 13 years expertise as a recruiter in the education supply sector.
Working in partnership with over 300 nurseries, primary, secondary and academy schools across Lancashire, Cumbria, and the North West generally, to provide teachers, teaching assistants, nursery nurses, cover supervisors, HLTA's and invigilators.
Through our network of 4 branches in Blackburn, Chorley, Lancaster and Warrington, we have worked hard to gain the reputation as one of the leading education recruiters in Lancashire & Cumbria.
Our reputation has grown amongst our schools and supply team as being a recruiter that operates to high standards of practice and professionalism.


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Day 31 of 365 in 2013
"Many Meetings" / Chapter XIII of The Lord Of The Rings / 13 of 62 / view whole collection here
Main art:
At first the beauty of the melodies and of the interwoven words in elven-tongues, even though he understood them little, held him in a spell, as soon as he began to attend to them. Almost it seemed that the words took shape, and visions of bright things he had never yet imagined opened out before him; and the firelit hall became like a golden mist above seas of foam that sighed upon the margins of the world. Then the enchantment became more and more dreamlike, until he felt that an endless river of swelling gold and silver was flowing over him, too multitudinous for its pattern to be comprehended; it became part of the throbbing air about him, and it drenched and drowned him. Swiftly he sank under its shining weight into a deep realm of sleep.Then he wandered long in a dream of music that turned into running water, then suddenly a voice.
"Many Meetings", pg 227
Complementary art: lights in Rivendell


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Chimney Cleaning in New Jersey
Everlast Construction is a professional chimney company in NJ specializing in a number of chimney services throughout NJ. Among many reasons, chimney cleaning in NJ is important to maintain safety in your home. The National Fire Protection Agency suggests that a chimney inspection is conducted yearly, and this will help determine whether or not a chimney cleaning is necessary.
There are a few reasons that cleaning a chimney is mandatory, including the fact that there are many things that contribute to a dirty, unsafe chimney. One of these contributing factors is creosote, a highly-flammable substance that builds up as you burn wood. The accumulation of creosote leads to chimney fires, and it therefore needs to be removed as often as possible.
When it comes to our chimney services at Everlast Construction, our chimney contractors in NJ inspect your chimneys thoroughly to determine what exactly needs to be done for your chimney cleaning.
Our trained professionals will remove any and all venting hazards that have the potential to endanger the health and safety of your family. While we remove these hazards, soot and debris, we also scrape the walls to ensure absolute cleanliness. This is a messy process, but our chimney company in NJ guarantees that we will make it look as though we were never even there!
We specialize in providing Chimney Cleaning in the following counties of NJ:
- Chimney Cleaning in Bergen County, NJ
- Chimney Cleaning in Passaic County, NJ
- Chimney Cleaning in Essex County, NJ
- Chimney Cleaning in Union County, NJ
For more information about our chimney company and chimney cleaning in NJ, or for a free chimney cleaning estimate, contact us today at 1-888-399-0955.


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Home » Pharmacology » Other Pharmacology » Miscellaneous Compounds » P7C3
Cat. No. 4076
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Chemical Name: 3,6-Dibromo-α-[(phenylamino)methyl]-
Biological ActivityProneurogenic, neuroprotective compound. Protects newborn neurons in the dentate gyrus and stimulates the growth of new neurons. Also enhances learning and memory in aged rats. Orally available and brain penetrant.
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Soluble to 100 mM in DMSOPurity:
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For batch specific data refer to the Certificate of Analysis.
Certificate of Analysis / Safety Data Sheet
Certificate of Analysis: View current batch
Safety Data Sheet: View Safety Data Sheet
Pieper et al (2010) Discovery of a proneurogenic, neuroprotective chemical. Cell 142 39. PMID: 20603013.
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Wale Returns To The Breakfast Club
Breakfast With Wale.
Wale visited Hot 97 earlier. He spoke on releasing The Gifted a week after Kanye, J.Cole, and Mac Miller, the cover art, Twitter, Tiara Thomas signing with another label and Sunday's Summer Jam.
Below, he chops it up with Power 105 and discusses his Rihanna remix, giving out Jordan 3s to commemorate his third album, his recent convo with Jay-Z and more.
UPDATE: Wale's Back. This time, he discusses Complex, being overlooked, Africa documentary, advice from Jay Z, and more.


text:
Robert Milbrath
Clinical Professor
Teaching areas are financial and managerial accounting. Research interests concern share based payments and accounting for pensions and postretirement health care benefits. Between 1987 and 1993 Bob was a professor in University of Houston international graduate management programs in Guayaquil Ecuador, and Madrid, Spain before joining the department of accountancy and taxation. Faculty Advisor to Beta Alpha Psi 1997-1999, Bob currently serves as coordinator of accounting principles courses, and Chairperson of the Accounting and Auditing Committee of Texas Society of CPA's.
Research Interests
- Accounting for share based payments and accounting for pensions and other post retirement benefits.
Contact Info
- Phone:
- 713-743-4854
- Email:
- email@example.com
- Room:
- 390C Melcher Hall
- Website:
- Visit Web Site
University of Michigan
University of Michigan
Yale University


text:
How should I trim this window?
Cheryl Nelson
February 21, 2013 in Design Dilemma
Since the cabinets are knotty hickory? I am confused as to what to trim this window in.....or the rest of the room as far as that goes. Thoughts?
Curb Appeal Renovations
you would either trim it out the same as your crown/baseboards, which I can't see, or trim it out with the same wood as your cabs. It's personal preference here. How have you trimmed out the other windows that are near this? I'd probably do the same.
February 21, 2013 at 3:37PM Like
I agree, it's best to keep it consistent with the rest of the house.
February 21, 2013 at 3:55PM Like
Love your cabinets! Personally, I think with the cabinets and floor you have a lot of wood going on, and I would paint the trim white or off-white.
February 21, 2013 at 4:05PM Like
Custom Home Planning Center
you could carry your back splash tile or stone as the around window trim and end it with a crown across the window top.then at the top of the cabinets for a consistent finish
February 21, 2013 at 4:28PM Like


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"What is your growth strategy?" It is a classic question from VCs to early-stage consumer Internet companies, and one often difficult to answer at such an early point in a company's life cycle because you have not yet seen which specific tactics work best. There is usually no silver bullet answer, just a lot of hard work ahead.
This post, targeted at early stage Internet companies, tries to put some structure around that question, and provides some tactical ideas. I'll preface with two caveats: 1. Internet marketing is a constantly evolving battleground and some tactics lose their usefulness; 2. this article does not cover important marketing topics like product-market fit, figuring out your target demographic or great customer support.
I'll tee it off with three statements:
- Viral marketing
- product design
- word of mouth
- pricing
- Active marketing/outreach
- Advertising
- PR (broadly defined)
- Direct outreach
- Distribution partnerships
- Design optimization
1. Virality
VCs hate the term "viral" when it is waved around like a magic wand, however they respond well if you've got concrete drivers of behavior. There are multiple ways to encourage virality and I'll break it into three sub-sections.
1.1 Product design :: Some products are well suited for virality — Hotmail was the big example in Web 1.0 with their simple email footer, and today the reigning champions are probably the social games. Playfish and Zynga have designed human motivators like competition, teamwork, pride, and generosity directly into the user experience to get people to interact and spread the word.
Take a step back from your product, think about touch points between people, and examine whether you can strengthen or encourage social interaction, and thus word of mouth, through your functionality, starting with the sign-up process all the way through. Remember that your design has a huge influence over a customer's behavior. Viral triggers work best when integrated into an experience.
1.2 Word of mouth :: Take a look at successful companies that are similar to yours and analyze their marketing practices. In particular, try to study their latest tricks because their previous tricks are probably so copied that the noise level is overwhelming to consumers. If nothing else, this might help you get creative.
One simple approach is to enable "shout-outs" to sites like Facebook, Twitter, etc. but the key here is making sure you place these links where customers have a legitimate reason to shout out. Don't think about what *you* want them to do, but rather focus on what they will want to do — and test it!
Again, don't get so overzealous that you are causing a spam problem, because that will backfire. If you are on Facebook, you'll want to examine how successful social game companies are adapting to the FB redesign and policy changes, and pay attention to Justin Smith's analyses on Inside Facebook and Inside Social Games.
Don't overlook more traditional methods. Blog widgets have gone a little bit out of style, but that might make them attractive again. Email marketing can be incredibly effective. For example, Mint.com was not a naturally viral application but they had incredibly passionate users. In one instance, they ran an email marketing campaign asking their users to spread the word and more than 10 percent of the email recipients invited an average of 5 others to join, resulting in one new user signing up per 2.6 invitations (see case study).
Lastly, I'll note that anything related to charitable giving always gets faster word of mouth than things purely commercial, but it must feel genuine.
1.3 Pricing :: don't forget that you have an incentive structure in the form of pricing. A few ideas: you can reward users with discounts for inviting others (or gift cards but just don't kill your cash flow), offer group discounts to get teams to join in unison, and offer lifetime memberships in the early days.
- – -
2. Active Marketing / Outreach
For Active Marketing, I want to hit on three areas:
I believe that most Internet successes came about because of a great product, not advertising. I loved this recent quote from Sean Ellis:
It's taken years for me to realize that our growth was less a function of clever marketing tactics than beginning with something that customers truly needed. Some growth would have been automatic; the marketing team simply accelerated this growth.
Mint.com spent only about $50K on search terms. Pandora spent about $100K on search in the early days, but stopped that approach and founder Tim Westergren says "he's not interested in traditional marketing" (source). Evernote hit 1.4 million registered users withno advertising, and EventBrite says growth has been primarily through word of mouth. Social games company Playfish did no advertising, although I would be remiss to not point out that competitor Zynga advertises heavily on top of viral designs and admittedly has grown faster.
This does not mean that you should sit back and passively wait for organic growth to appear for your highly-iterated, agile-developed product. Even without advertising, Mint.com says they spent ~$2 million on marketing in the two years prior to Intuit's acquisition, which primarily went towards a marketing staff of 5 people and consultants like a PR agency and email marketing partner.
2.1 Advertising :: I think most early stage companies would be foolish to forecast significant spend on advertising. Google Search is no longer an affordable growth mechanism. However, I do think you should experiment with advertising in small doses. Folks seem to be increasingly turning to Facebook and possibly even StumbleUpon for more affordable, targeted campaigns.
Make sure you do two things before you spend much money:
1. understand your cap on customer acquisition cost by guesstimating the "lifetime value" of an average customer (i.e. revenue) and subtracting how much it will cost you to operate your company and service in order to earn that "lifetime value". Make sure your LTV is conservative, i.e. reasonable customer spend and over a limited time span. (interesting post on LTV)
2. have analytics in place so you can measure results of campaigns (and ideally A/B/n tests of campaigns)
If you are finding that an ad campaign is netting great conversions at affordable prices, then by all means continue! Expect that it will take several weeks to find your sweet spot on bid levels and conversion rates.
2.2 Public Relations :: PR covers not just getting press, but also engagement with the blogosphere and online communities. If you are running the business end of a seed-stage company, don't put this off to a PR firm — not only is it expensive but frankly, no one can explain your product and company as well as you.
With the media, don't actively chase PR too early (wait until you are confident of product-market fit), but learn about the journalists who cover your space and try to build your own relationships even before you are asking for a story. Be willing to share concrete metrics — that always increases the odds of getting a story. Look for PR help when you are hitting more of a growth stride. You can hire a firm, or look for independent PR people/boutiques in your industry who offer better rates and might be more likely to understand your product.
With the blogosphere, you can't market *at* the community — you have to join and support the community. Find bloggers with content you respect and an audience that is relevant, and participate on their sites. Make comments and engage in a dialogue with them — not about your company but about the relevant topics you both love (otherwise you wouldn't be doing a startup around it, and they wouldn't be blogging about it). Again, you are building relationships. Having a blog of your own helps here.
Look for online forums with a match to your target demographic, and again participate withrather than market at. I heard that Microsoft generated some of its best early growth for Office Live by participating in SMB discussion sites. Building up a reputation takes time but not a lot of direct cash, and as you grow, is something that can be passed on to bright, young (thus less-expensive) employees.
Create your own touch points, such as a blog, a Twitter account, and a Facebook page. Put in the time to make these actually useful and interesting, i.e. think about adding value through interesting content, not just sending out the online version of press releases. You should also examine whether YouTube videos or knowledge sharing through Slideshare, Scribd, or Docstoc could be useful.
2.3 Direct Outreach :: Finally, don't stop getting out there and selling individuals, especially (but not exclusively) those you consider influencers. As you grow, don't let customer interactions get captured by customer support, the marketing team, and HCI testing, but rather keep those sales skills honed. The insights you will get from these discussions are invaluable. It battle-tests your ability to effectively message your product and company. It keeps you grounded in the marketplace rather than the la-la land of ivory tower thinking which has cratered so many startups.
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3. Distribution Partnerships
This is always a doozy for me. Sadly, many partnership deals are more useful for how they impress VCs than for what they actually do for your business. Over 15 years, I've seen so many deals which looked good on paper deliver completely mediocre results. Don't get me wrong — you need to invest time in this area because the sales cycles can be very long (exceptions being partners who are explicitly in the distribution business such asMiniclip), but do not count on quick results. As an unproven company, it will be tough just to get time and attention.
Ruthlessly prioritize your targets because trying to cut deals with big companies can suck up an enormous amount of time from both bizdev people and developers (what, you thought that mega company wasn't going to demand new features or some crazy integration?). Make sure you really match up your target demographics with that of your target partner. Make sure you really believe that results will come and don't waste time on "press release" partnerships unless you really think it will transform your company's credibility. For example:
If you want access to someone else's customer base, you are going to need to be prepared to pay in one form or another. Thankfully, it's no longer the bubble years where companies like AOL could charge millions up-front for a bullshit placement on a semi-buried page, but you should expect to give up a chunk of the economics and possibly of your company as well. The numbers really range quite widely. Please just don't forget to negotiate performance metrics and contractual outs for yourself based on poor results (speaking as someone who has inherited deals missing these key elements, and had to attempt to renegotiate — *not fun*).
A wonderful thing for today's startups is that there are a number of interesting, open platforms where you can get distribute your product without needing a partnership, such as Facebook, iPhone (cough, semi-open), Android, and maybe LinkedIn if they truly are opening up. However, that kind of distribution takes you out of this section (i.e. those aren't partnerships) and back into other marketing tactics.
After spending all this time bashing BD deals, would I still spend time on this? Yes, I definitely would, albeit with a rigorous filter for deals that could truly enable my business. Ask yourself:
Make sure you also think through competitive risk, but don't let that cripple you. Lastly, I will also note that you can achieve shorter sales cycles and possibly better terms if you and your target distribution partner(s) share the same investor. That is one useful criteria for examining which investor you want to work with.
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4. Design Optimization
This is no-brainer stuff, but it is worth remembering that you need a few key things when it comes to design:
This stuff is critical for execution, but not really something you would bother talking to a VC about because it is just expected. However, if you have some concrete A/B testing results, they might find that both illuminating from a product/market perspective and see that you really walk the walk.
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Final Thoughts
1. I believe that an early stage company should experiment and iterate, using both qualitative feedback and quantitative analytics to help prioritize, grow or kill various initiatives. This post isn't meant to be an all-encompassing list of marketing methods but hopefully it has helped with your brainstorming.
2. Remember that marketing tactics need to constantly evolve as effective channels become flooded over time, destroying their usefulness either out of noise or inflated cost.
3. As you think through lots of marketing activities and ideas, remember to bring your mind back to your product and think about how/if favorite concepts can be better integrated into your design.
4. This post talked about types of marketing activities, and if you want to read a great post about timing and priority of activities, check out Sean Ellis' post Milestones to Startup Success.
5. I am constantly learning and would love to learn from you. Please let me know your thoughts via comment or direct email to me.
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Angry Birds is the first waste of 75 millions people's time that can be accurately quantified. Every day, users spend 200 million minutes — 16 years every hour — playing the mobile game. Three trillion pigs have been popped. It has filled billions of those interstitial moments spent riding the bus, on a plane or in important work meetings, and it is or has been the number-one paid app on iTunes in 68 countries, as well as the best-selling paid app of all time. It went straight to the top of the new Mac App Store in January, selling 150,000 copies in its first week. Sixty thousand Angry Birds soft toys have been sold. In January, the trailer for the new Angry Birds Rio racked up 500,000 YouTube views in a weekend; on official videos alone, Angry Birds has had 27 million total views. In total, the "brand" has taken more than €50 million: not bad for a game that cost €100,000 to make. On the first anniversary of its release, 2,405 people in 756 cities worldwide wasted even more of their time holding events in celebration of "Angry Birds Day". David Cameron and Justin Bieber say they are fans. So do Paul Gascoigne and Salman Rushdie.
Background: We created Domainr almost four years ago, and since then many people have contacted us asking how to buy domain names that other people already own. We've not yet been through that process ourselves, so we asked our friend Julian Shapiro, founder of NameLayer, to write a guest…
How much more dynamic, successful and funcould your business be if you cultivated your creativity? Here are 17 ideas to get you started.
Play. When we were young children, creativity was all we knew, as we filled all that we didn't know with imagination. When we started school, facts and rules began to edge the imagination out, making it harder and harder for us to be truly creative, says Smith. Try to be a kid again and do some of the things you loved: Color, shoot hoops, build blocks with your kids, pretend (if only in your head).
Make it a habit. Renowned choreographer Twyla Tharp believes that creativity is not a gift from God, but rather the result of ritualized hard work. Her ritual involves waking every day at 5:30 a.m., hailing a cab to the gym, working out, and then returning home to write. "Turning something into a ritual eliminates the question, Why am I doing this?" she writes in her book, The Creative Habit: Learn It and Use It for Life. "By the time I give the taxi driver directions, it's too late to wonder why I'm going to the gym and not snoozing under the warm covers of my bed… doing it the same way each morning habitualizes it, makes it repeatable, easy to do." Apply the same thinking to whatever challenge you're tackling, and turn it into a habit that you can maintain long-term.
Try "thought experiments." Smith is with Tharp: "Creativity is a muscle that you must use on a regular basis in order for it to function effectively," she says. To that end, she suggests challenging yourself with what Albert Einstein called "thought experiments" every day: While you're driving to work, exercising or brushing your teeth, ask yourself, "What if my neighbor was a secret intelligence agent?" "What if the whole city was painted blue?" Using your imagination this way serves to reanimate your everyday world and get you in the habit of invention, she says.
Pay attention. Right now, look around the room where you are sitting. List 20 things that you didn't notice before. Paying close attention and tuning into your surroundings helps sharpen your powers of observation, a key component to creativity, Smith says.
Watch foreign films. Choose books about subjects you might not normally pick. Read a poem or two. Go to the theater every once in a while. See a dance performance even if you think you don't like dance. Try exotic or international foods. Travel somewhere new. Jill Murphy Long, author of Permission to Play: Taking Time to Renew Your Smile, says the more you expand your world and allow yourself to be inspired by the creativity of others, the more likely you are to come up with new ideas.
Be oppositional. If you've already established some creative habits but find yourself in a rut, for one week, try doing the opposite of what you normally do: Take the bridge instead of the tunnel to work; go to the gym after work instead of before; have sushi instead of a sandwich for lunch; do a puzzle instead of watching TV at night; switch your daily morning meeting to an afternoon one. Why? "Doing the same thing over and over gives you the same response or solution over and over," Smith explains. "Trying things differently puts you in the habit of experimentation, and experimentation leads to new ways of thinking."
Use your left hand. One powerful "opposite" trick to try: Writing with your non-dominant hand. Ninety percent of people are right-handed, but the right hand is connected to the left side of the brain, which is rational and analytic, says Susanne Alexander-Heaton, a motivational speaker and author of the children's book The ABC Field Guide to Faeries. "By switching and printing with your left hand, you are connecting to the right side of the brain, which is creative, emotional and intuitive," she says.
Stop thinking about it. If you're trying to come up with a new idea for something or a solution to a problem, dedicate a certain amount of time to research and brainstorming, but then forget about it. Chris Grivas, co-author of The Innovative Team: Unleashing Creative Potential for Breakthrough Results, recommends going for a run, walk or hike, taking a yoga class, browsing a toy store, sitting on a bench outside and people-watching. The fancy term for this strategy is "excursion technique." But whether you call it that or simply "taking a break," the time away allows the information to incubate in your subconscious, where new ideas often arise. "When you get away from the problem for a while, that's when the answer comes to you," Grivas says.
Steal ideas." Anyone who has studied Picasso knows that his genius was in three areas: self-promotion; taking ideas from others and improving upon them; and taking existing ideas and recombining them in unique ways," says Pablo Solomon, an artist and designer in Austin, Texas. Creativity doesn't mean you have to reinvent the wheel every time.
Do a "stimulus dive." If you're working with a team, Henry recommends sending everyone out into the neighborhood to find something that inspires them (a toy robot, a well-designed takeout menu, a magazine, a piece of pie from the diner). Then come back and share the findings. What ideas can the group derive from each item? A clever mechanism from the robot? A font from the menu? A sensory experience inspired by the pie? The stimulus dive combines many of the creativity strategies (excursion technique, stealing ideas, doing something different) into one fun exercise.
Slip into hypnagogia, the transitional state between wakefulness and sleep when you start to dream but are aware that you are dreaming. May sound kooky, but it worked for Thomas Edison, who was famous for a proliferation of inspiring quotes about creativity, as well as that lightbulb thing. Whenever Edison was stuck on a problem, he would settle into a comfortable chair for a nap. But he never let himself fall fully asleep. He held a steel ball bearing in each palm and positioned tin plates on the floor underneath his hands. If he started to drowse, the balls would slip out and clang on the plates, waking him up. He would then write down his pre-sleep ruminations, images and dreams in a pad he kept handy. Lauri Quinn Loewenberg, author of Dream on It: Unlock Your Dreams, Change Your Life, says during hypnagogia (and hypnopomp, when you emerge out of sleep into wakefulness), your brain is in a more associative, impressionistic state where your ideas are not restrained by conventional wisdom.
Remember your dreams. Don't be so quick to dismiss all your "weird" dreams. Some of history's biggest innovations are the products of dreams. Larry Page, Google co-founder, got the idea for the search engine in a dream. Frankenstein came from one of Mary Shelley's nightmares. Stephanie Meyers had no previous interest in vampires before she dreamt about them, a dream which she turned into the best-selling Twilight series. And the famous swoosh-branded sneakers were going to be called Dimension Six until the name "Nike" came to an employee in a dream. But dreams won't do you any good if you don't remember them. Loewenberg recommends lingering in bed once you wake up. "If you jump to the floor as soon as your eyes open, you kill your dream recall." (She suggests getting an alarm that gradually wakes you up rather than one that jolts you awake with a loud beep.) Stay in the same position you woke up in for a few minutes and think about your dreams, then write them down.
Schedule time to be creative. "Time is the currency of productivity," Henry says, "but many of us think only about efficiency and not about effectiveness." We stack meeting after meeting and crank through dozens of emails each day, he says, but neglect some of the activities that could add great creative value to our work. Dedicate time to idea generation and to "excursions" and other activities that get your creative juices flowing. If sitting around making paper airplanes helps you think, schedule "make paper airplanes" into your Outlook calendar. Hey, think of all the time Don Draper of Mad Menspends lying around on his office couch!
Use SCAMPER. If you're trying to improve an idea, make it work or determine whether it's workable at all, ask your team the questions prompted by the acronym SCAMPER, a creative thinking tool developed by Robert Eberle (who built upon the work of advertising innovator Alex Osborn):
S – What can you Substitute?
C – What can you Combine or Change?
A – How can this idea Adapt to the circumstances at hand?
M – How can this idea be Modified? What parts should you Minimize or Magnify?
P – How can you Put this idea to other uses?
E – What can you Eliminate?
R – What if you Reverse the idea?
Be a superhero. When trying to devise creative solutions for your business problems, think about the enemies involved, whether those villains are budget or time constraints, a competitor or a lack of manpower. How can you attack these enemies? What is their kryptonite? Think of yourself and your team as superheroes. What powers does everyone have that could be leveraged for a solution?
Don't buy into "writer's block." "I believe creative block is a choice," Henry says. "I think it's a mental trick we play on ourselves that goes something like, 'I don't know if what I'm about to make is any good, so I'd rather not make anything than violate my assessment of my capabilities.' The artists I know who make really brilliant work also make a lot of not-so-brilliant work. It comes with the territory." The point: Just do it. Pour yourself into the work until ideas start to come again.
Ask everyone. Good ideas can come from anywhere, so ask your entire staff—from interns to VPs—to contribute. Don't have a huge team? Poll your family and friends, even if—especially if!—they don't know much about your business.
Stop believing them today.
1. Only some people are really creative.
Sure, the big names when it comes to innovation—Steve Jobs, Steven Spielberg, Albert Einstein, J.K. Rowling, Michael Jackson, Coco Chanel—are intimidating and can lead you to believe that creativity is the sole propriety of singular geniuses. Or that creativity is, as Todd Henry, author of The Accidental Creative: How to Be Brilliant at a Moment's Notice, describes, "a mystical and elusive force that resides somewhere between prayer and the US tax code on the ambiguity scale." Not true, he says. "We are all inherently capable of creative thought," he insists. We just have to tap into it.
2. Creativity is all about the "big idea."
Creativity is more than just a grand idea that comes to you in a dream; it's a process. "Generating an idea is fun and sexy and makes you feel good about yourself, but it's just one part of the creative process," says Chris Grivas, co-author of The Innovative Team: Unleashing Creative Potential for Breakthrough Results. The idea still needs to be refined, developed and implemented, and creativity is needed at each of these stages. By the end of the process, the "big idea" may look completely different than it did in the beginning.
What you do when compiling can ruin your life. And not just when compiling, but when waiting for any short computer operation to finish.
That time is ridiculously tiny compared to the rest of your workday, yet it can have a huge impact on your productivity and well-being overall. Yes, that's a big fat claim.
And by the way, this article is not just about coders or programmers. It's about any smart people working with computers. And there will be pictures! Let's rock and roll -
I recently started implementing certain time management techniques into my work style to boost my productivity, reduce stress, and help my body and brain rest. I basically wanted to work in uninterruptable 100% focused 60-120 minutes blocks of time, followed by a 20-30 minute breaks.
However, I almost immediately run into a big problem: When I was compiling or deploying something, I automatically opened one or more of the following: Email client, Facebook, news reader, news sites. That's a bad habit. It's hard to break. It ruins my goal of clean focus.
So I decided to do some research. There was a discussion on "What to do while compiling?" on StackExchange. The most up-voted answers were of the "reduce the compilation time" kind. However, these answers don't solve the more general problem: There will always be waiting times while working on the computer.
Other than that, the people in the discussion were mostly suggesting what they usually do (such as checking email or news) – which is a horrible idea. One good advice was that "Multi-tasking is bad". I agree with that. But overall? Not. Good. Enough. The answers were disappointing. So, in this article, I am going to explore this issue deeply and present you with the optimal approach.
There are two extreme archetypes of coders – The "zen coder", and the "distraction junkie coder". Both are extreme, so both should be rare on the bell curve of distribution, right?
Wrong. Although the "Distraction junkie coder" is, in fact, extreme, he is unbelievably prevalent.
A picture is worth 1000 words, so I am going to show you, with pictures, what is happening on the mental desktops of both of these kinds of coders.
What does zen coder do?
He codes. That's the only thing he does, and that tells it all. Perhaps the more important question is what he does not do: He does not succumb to distractions. Clean focus. Clean cuts. Clean coding. 60-120 minutes of pure coding, then a 20-30 minute break, which is usually off the computer. Then he codes again. (The minutes are just an example. He can use a different pattern – but he is always balanced and betting on the long-term productivity.)
His mind is like calm fluid water with a steady flow. It is not like frozen water shattered to 1000 constantly shaking pieces.
In one of his recent presentations, Frans Johansson explained why groundbreaking innovators generate and execute far more ideas than their counterparts. After watching his presentationThe Secret Truth About Executing Great Ideas, my thoughts began to surface about how meaningful the presentation was regardless of a persons industry, culture, field or discipline. Anyone can come up with an amazing idea but how you execute the idea will determine your success.
Coming up with an innovative idea will require some methods of generating ideas from brainstorming to mind mapping that can help conjure up useful ideas. During this process one must make sure to keep focused on a goal. If you have no goal, how will you know when you have reached the finish line and are ready for refinement? Start out with a few thoughts or themes and see what you can come up with.
Don't get stuck on trying to come up with different variations of the same idea as you will want to develop ideas further later. While there is no exact path in ideation or other creativity techniques from start to finish, creating an idea you are happy with and feel hasinnovative potential is the key. Believing in your ideas innovative ability will give the confidence you will need later on during pitch time.
Is this new disposable cup holder an improvement or an innovation?
Many people have tried to innovate, but because something similar had already existed, it's merely an improvement. When designing within familiar bounds, you can still create something amazing but your audience will not likely be astonished at the sight of it. It is easy to see the particular innovative idea as something that was so simple to come up with but if that's the case, then why didn't you do it? The trick is to come up with them before. That's the challenge. Once you find that special seed of an innovative idea, try to avoid key mistakes that will stop your idea from ever seeing the light of day.
As interesting as some ideas may be, that is not always enough for consumers. Getting the message out that your new idea is imperative will gain more consumer attention, especially in more difficult economic times. Always having a short and clear value proposition with an inescapable feeling of necessity can help gain capital, exposure and consumers. Do not wait until everything is "perfect" as they may never be and this will only further delay your ideas release. Act, do not sit idle!
Think of your typical cup holder from a fast food restaurant or coffee house made of cardboard. They are rigid with no handle and have been cause of drink spills and panic attacks for years. Recently a new cup holder has come about that is more mobile and has a handle (see image above). These changes have made it easier to transport drinks and prevent spills. This idea in itself is only an improvement on what was there previously.
To truly be innovative, you should take opposing thoughts and combine them, which increases the innovative potential of your idea (see image below). Think of the invention of the Burqini that combines the idea of a burqa that Muslim women wear and the flexibility of a swimsuit at the beach. Innovative ideas can sometimes be explosive but many potential barriers will arise and just having an innovative idea is not always enough.
Groundbreaking and innovative ideas come from combining ideas from different industries, cultures, fields, and disciplines.
In order to take an innovative idea from the embryo of a concept to market, you need to have the determination to push through failure. The odds are against you no matter the idea and statistics say you are going to fail a few times on your road to success. Knowing this, you have to hedge your bets more effectively so you can adjust your path and continue forward.
Don't be intimidated by the perceived brilliance of innovative designs, because you are typically seeing the last iteration that has changed compared to its original concept. This happens with adjustment through failure. As Johansson mentioned, Picasso had made around 20,000 (as high as 50,000) works of art in his lifetime and Einstein published 240 papers with a short number of successful creations. Innovative success happens in volume (see image below).
Stevens, G.A. and Burley, J., "3,000 Raw Ideas = 1 Commercial Success!"
Don't put everything behind your first idea! You wouldn't go to the racetrack and put your life savings on 1/3000 odds, would you? Even though we are taught that all innovations come from a visionary who predicted a need for the future, this is usually not the case. Naturally, most inventions come from necessity and others from creative spark. When executing a creative idea with the resources you have available, you will have to make adjustments along the way that may not have been accounted for originally. Johansson suggests that you take the smallest executable step (smallest bet) so you don't risk everything on your original idea.
Once you define the smallest step, you know your scope of risk. This is very important because you can then take baby steps to overcome challenges and utilize resources more efficiently on your road to success (see image below). While strategy is paramount, one shouldn't get lost in planning and take too long to execute. Stay motivated to move forward, because forward motion even through failure is the key to success.
"Nearly every major breakthrough innovation has been preceded by a string of failed or misguided executions." — Frans Johansson.
When implementing strategy, whether it is used to free up resources or define a path to move forward, do not plan on coming up with the ultimate plan that will carry your idea to the finish line. Coming up with a base and enabling yourself to act will help to get things done and eventually discover the final solution that goes to market. You will need to bring yourself to an idea intersection where you can pick and choose the best ideas. This intersection can be used to generate extraordinary, electrifying and trendsetting ideas.
Pablo Ruiz Picasso was a Spanish artist that had a unique talent in painting by combining different techniques, theories and ideas making him one of the most well-known figures in 20th century art. Picasso had always shown a passion for art from a very young age and was determined to express his passion to the world. Overcoming high and low barriers, he achieved much success and fortune in his life. As Pablo Ruiz Picasso said, "action is the foundational key to all success." Continuing to move forward by taking action and not sitting idle will create momentum for success.
Early in his life, Pablo Picasso slept during the day, worked at night and persevered through poverty, cold and desperation. He was known to have burned much of his early work just to keep warm at night. Picasso motivated himself through passion to push forward and eventually made luxurious connections. Constantly updating his style from the Blue Period, to the Rose Period, to the African-influenced Period, to Cubism, to Realism and Surrealism, he was a pioneer with a hand in every art movement of the 20th century.
Picasso was extraordinarily abundant throughout his long lifetime. A skillful self-promoter, he used politics, whimsicality, and harassment as a selling tool. The total number of artworks he produced has been estimated at 50,000, comprising 1,885 paintings; 1,228 sculptures; 2,880 ceramics, roughly 12,000 drawings, many thousands of prints, and numerous tapestries and rugs. From all of these works, only a few dozen have been regarded as a great success, leaving thousands in museums for viewing after his death and even more collecting dust. Picassco dedicated his life to art and has very influential with his portrayal of Cubism.
Frank Epperson was an average American who at a young age discovered a "frozen drink on a stick" that would later become an innovative idea. In his life he dabbled in real estate before discovering how to take his idea to market.
At the age of 11 Frank Epperson invented the "Epsicle" that is now known as the "Popsicle". He was mixing powdered soda with water to make soda pop and accidentally left the mixing bucket outside on an unusually cold night. During the night the mixture froze solid, with the wooden stirring stick standing straight up. There was one huge problem: you can't start an Epsicle production line on your back porch because the weather didn't allow for such a thing. Epperson overcame this hurdle by gaining access to a commercial freezer, stamped his name on the sticks and wanted to sell his idea.
Unfortunately for Epperson, ice-cream makers were not interested and he did not share his idea again until a fireman's ball years later. He pushed through rejection and failurewithout burying all of his resources until he had achieved a solid idea. While he discovered this wonderful treat early on in life, it took him 16 years to introduce the idea and 7 years more to sell his Popsicle patent. The popsicle can be credited for the entrance of tasty frozen deserts into the mainstream and happy children's faces around the world. Todayhundreds of millions of Popsicles are eaten in the United States each year, and there are more than thirty flavors available.
Alexander Graham Bell was a scientist from Scotland (originally) that had always had a natural curiosity for the world. This resulted in experimentation with inventing at a young age, most notably a simple dehusking machine at age 12.
Due to the gradual deafness of his mother starting at a young age, he was led to study acoustics which eventually led to the invention of the telephone. Bell's telephone grew out of improvements he made to the telegraph. He had invented the "harmonic telegraph" which could send more than one message at a time over a single telegraph wire. His path to success was not as clear as one might think and is surrounded by past failures and controversy.
Bell's first serious work with sound transmission used tuning forks to explore resonance. Unfortunately, this groundbreaking undertaking had already been completed worlds away in Germany. A short change in path led Bell to transmit sound through electrical means. He experimented first by trying to transmit musical notes and articulate speech.
Alexander Graham Bell had not set any clear destination and became overwhelmed with his experiments. After many sleepless nights he created a harmonic telegraph which became the first stepping stone to the creation of the telephone. After entertaining other possibilities such as the phonautograph and sending multiple telegraph messages on a single line, Bell refined the idea of acoustic telegraphy.
By recognizing progress and changing his path, Bell (with the help of Thomas Watson) was able to invent the sound-powered telephone. By starting with the idea of transmitting a voice through electricity, Alexander Graham Bell was able to, through a series of refinements, invent technology that is used around the world even today. Bell continued to test out new ideas involving kites, airplanes, tetrahedral structures, sheep-breeding, artificial respiration, desalinization and water distillation, and hydrofoils.
Jack Dorsey is an American software architect that had an interest in making "instant messenger" updates available for friends to see. This was a refined concept that eventually grew into what we now know as Twitter. Three guiding principles of this innovative idea are simplicity, constraint and craftsmanship.
Jack had an early fascination with cities and how they work, so he would always carry maps around with him. His attraction with mass-transit and how cities function led him to taking advantage of public transit databases in Manhattan. He built off of his original idea that gave meaning to his overall concept. His idea make clear though working on dispatch software, programming real-time messaging systems for couriers, taxis, and emergency vehicles.
Jack Dorsey's experience helped him see his idea in a completely new perspective. Taking his seedling of an idea that would update friends of his status, Dorsey completed several field tests before recognizing that the technology available didn't support his innovative idea. There are times when putting off a project is irrefutable. Jack Dorsey originally came up with his idea in the year 2000 but wasn't able to execute effectively until 8 years later. Jack was effective in not letting his idea sit for too long but instead taking action when technology would let it thrive.
Making ideas happen isn't easy and requires patience, determination and hard work. The most important part of it is not just coming up with a promising concept, but rather rethinking it over and over again, implementing it and then putting it to practice.
Most inventions come from necessity, so pay attention to small problems in your environment and find simple solutions to these problems. Do not sit idle on the idea — act instead. Take opposing thoughts and resolve them in your innovative designs. And keep innovating all the time, one step at a time. The time will pass, and if you have some luck, you will see your idea growing, flourishing and maybe even turning into a real success. …So what are you waiting for?
Last year I wrote an article on GigaOM about the ultimate lesson [learned] from my last startup: Knowing what matters to everyone involved is the most important thing when founding a company.
Knowing what matters requires you to:
Several people who thought this made sense contacted me, because they weren't sure how to operationalize the advice. Having learned from past mistakes, we created a set of "Value Alignment Questions" before starting Otelic.com. I'm sharing them with you below in the hope it will eliminate a lot of "WTF?!" moments for you down the road — whether you already have or are about to start a company.
It took us two days to go through the questions and build a thorough understanding of each other's perspectives. While that's not an insignificant time investment, I think it might be the cheapest form of risk mitigation a founder will ever find.
Starting a company is an emotional and probably financial rollercoaster. Why are you doing it? What's the intrinsic drive that's going to power you through all the obstacles ahead?
What you might hear: "I want to make a dent in the universe." "I want to be invited to Davos" "I want to attract more gold diggers than the 1848 Gold Rush."
What are your personal constraints?
What you might hear: "I have a kid, so I'm only staying in the office for eight hours a day" "I'm committing a maximum of three years to this venture, because after that I think I might need a sabbatical."
What are your biggest fears about the venture?
What you might hear: "That it will turn into an enterprise company." "That my wife gets tired of our financial struggles and leaves me." "That I don't get enough say about product direction."
What are the things that really tend to bother you?
What you might hear: "Lack of progress." "Music in the office." "Lack of ownership/accountability." "Not having crystal-clear goals." "Not shipping or testing a new version of our product at least weekly."
What would cause you to want to shut down or leave the company?
What you might hear: "When it's not fun anymore."
What are your character flaws, and what are you bad at?
What you might hear: "I tend to over-promise and under-deliver." "I am not good at time management." "I can be irritable." "I'm easily distracted." "I just can't stand doing certain types of work, including XYZ."
What are your character strengths, and what are you really good at?
What you might hear: "I consider my signature strengths to be love of learning, humility and integrity, and I'm really good at XYZ."
What about working hours and working weekends?
What you might hear: "40-hour weeks" or "16 hours per day, including weekends."
What about time off?
What you might hear: "Five weeks per year." "Two weeks per year." "Nothing until the company is profitable."
What types of people do you want, and do you not want, to work with?
What you might hear: "I only want to work with people who can X." "I refuse to work with anyone that is Y."
How do you expect to grow as a person from building this company and what to you hope to learn?
What you might hear: "In the short term, I want to get better at lean startup methodology."
What support do you need from your co-founder(s)?
What you might hear: "I need you to understand my financial situation and not pressure me to take risks I can't afford."
What role do you see yourself in two years down the road?
What you might hear: "CEO." "I couldn't care less."
What if others don't feel this role is a good fit?
What you might hear: "Then I'm flexible." "Honestly, then I'll probably leave."
How do you want us to make day-to-day decisions?
What you might hear: "I want veto right on X." "I think I should decide everything related to Y, and I don't care about the rest."
How do you want us to make major decisions like firing, selling the company and raising funds?
What you might hear: "I want to vote on executive hiring/firing, parting ways with co-founder, raising funding and issuing stock options."
What barriers are you worried about us running into?
What you might hear: "Funding." "Burnout." "Product direction."
What would be your fair market salary?
What you might hear: "I'm currently making $140,000 per year, but could probably get another $20k somewhere else."
What's the minimum salary you'd be willing to work for and for how long?
What you might hear: "Six months with no pay plus 18 months with $50,000 per year."
What your maximum "tolerable" opportunity cost?
What you might hear: "$120,000, because my market salary is $100,000 post-tax, and I'm willing to work for two years at $40,000 per year. That's the most I can afford."
What do you think of the possible financing solutions: paying customers, venture funding, consulting, keeping our day jobs, etc.?
What you might hear: "Getting venture funding is probably a requirement for me. I don't want to **** around and do random consulting just to keep the boat afloat."
What do you think is a fair approach to splitting the founders' pie?
What you might hear: "Equal parts." "Founders' Pie Calculator." "I don't know; make me an offer, and let's take it from there."
What valuation would make you want to sell the company?
What you might hear: "$5 million." "$1B", "I don't ever want to sell. Are you in it for the money?!"
I recommend writing down and revisiting the answers to these questions periodically. The answers will inevitably change as you move forward. Your personal circumstances will change; your knowledge of the market will change, and the company itself will change. Still, if you do proper values due diligence on day one, you have a good foundation to stand on as you move forward together.
A site called Pinterest is growing like crazy and none of us are talking about it enough.
What Tumblr was to 2011, Twitter was to 2007, and Facebook was to 2006, a site called Pinterest is to 2012.
Launched in 2009, the site had 11 million visits during one week in December of 2011. You can safely figure its monthly number is around 40 million by now. That's impressive 40% growth year over year.
Like any social media success on the Internet, what Pinterest is, exactly, is hard to explain. Users post things they find on the Internet there. Mostly, they post photos – photos of products, pretty people, dogs, houses, design, and landscapes.
Pinterest calls itself "an online pinboard to collect and share what inspires you. Discover new things hand-picked by people who share your interests."
How is Pinterest growing so fast? Mostly through word-of-mouth. My wife joined when her mother told her about it. Since then, my wife has told lots of her friends to join.
Word of mouth marketing like this only starts when there's a great product to inspire it. So that's the foundation of Pinterest's growth. The web site works well and people (mostly women, it seems) love to use it.
But the other thing Pinterest does exceptionally well is get people on-board who think they may want to try the site, in a very sticky, compelling, and highly branded way. It is not run-of-the-mill.
The Pinterest sign-up process is the secret to its success. Any startup can learn from it.
(The original post in French can be found here. Because of its success, we are translating it in English and hopefully in other languages. Do not hesitate to leave comments and suggestions)
Since the launch of Kima Ventures with Xavier Niel in February 2010, we received thousands of pitches from around the world. The vast majority of business plans are received via our website, which is linked to our database of start ups.
We have invested in over 130 start-ups (some are visible on our site) in 18 countries, from China to Nicaragua through Pakistan, Israel, Norway or Switzerland.
Reading business plans can be fun, but for this to be true, it needs to clearly answer the questions on the investor's mind without going into unnecessary detail.
For instance, there is no need to present the evolution of the e-commerce market over the last 10 years when you present a start-up selling pins on the Internet.
You really have to realize that an investor receives a large number of projects. You can be the most motivated entrepreneur, you may even think that you have an idea to rival Google and Groupon, but do not think this is enough to convince an investor.
Examples such as :
"I told all my friends about it, and they believe it's a killer idea".
"We already have 30 users; this proves that there is a need".
will not convince an investor. You have to be pragmatic and provide some real and factual elements to prove that you have a project with high potentials.
These elements must be as concise and precise as possible.
Here's how to present your company in a few slides. Please note that the quality of this slide deck (clarity, design, setup) is as crucial your project itself.
An investor once told me when he saw a friend's pitch: "I don't know anything about this market but I have never seen such a great presentation. I want to invest."
Personally, the fact of seeing a well crafted presentation let me think that the execution of the project can be equally good. (not always the case I agree )
Let talk about content now.
Here's what you need in your business plan.
Ideally target between 10 to 15 slides for a first contact. You can double some of the slides below if it is strictly necessary.
Slide 1: Name + Company logo + Baseline + Vision.
Example 1: Google : let's reinvent online search
Example 2: Kima Lab, become the go-to tool to help create business plans/pitches for entrepreneurs.
Slide 2: Be sure to explain who is in the operational team.
You will notice that you have not yet described your product. That's fine.
Describe precisely the founding team, it's experience, specialties and roles within the company.
Feel free to add hobbies to highlight your temperament.
There must be a minimum of two founders to succeed:
1 sales person + 1 tech person or 1 product person + 1 tech person.
The ideal is a team of three founders:
The sales/marketing person + the tech person + the product person.
or the tech person + the product person + the business/finance person
You can of course recruit necessary skills later, but nothing beats a good team of cohesive and complementary founders .
I will write another post about the importance of the founding team later.
Do not be confused if you have no experience … Just demonstrate why you think you are the most appropriate person to properly implement your project.
Slide 3: Explain the product very clearly
Briefly explain the product. Ideally, your grandmother should understand what you say – some investors may not be more competent than your grandmother on some topics anyway.
Really, I'm not kidding. Make a test with non-professionals to verify that your presentation is clear and that your product is understood.
Slide 4: Show the product.
You should definitely show your product (if it's already live) or your prototypes. If you do not have a prototype, use precise mock-ups of what you plan to deliver.
Some tools allow you to make mock-ups like Balsamiq Mock-up, but you ideally want to present the project's design or your online site.
Slide 5: Economics and scaling Forecasts.
Provide the following:
• Revenue per transaction
• Gross margin per transaction.
• Net margin per transaction.
• Planned transaction per unit of time (day, month)…
• Cost of acquisition (for each channel)
Please present your figures over time (It is very likely that your gross margin evolves after a product launch and as you achieve higher volumes of sales)
For instance, if you have an e-commerce web site, your shipping costs will get down as volume rises. Same for all your operational costs when you get economies of scale.
If your service requires high level of resources (server, bandwidth, ..) it is likely that your costs will decrease with time too. To make it simpler present it in 2 parts: before scaling / after scaling
It's still too early to build a financial plan (see below). The goal here is to understand how much you actually earn on each transaction.
Slide 6: Describe the project situation and current progress.
Where are you in your roadmap? Is the site / product ready? Already launched? Since when? Do You already have customers?
Slide 7: Numbers.
If your service is already live, or selling products … how many customers do you have? How much revenue have they generated in the last 30 days? The last 12 months? Since the launch of the project?
What is your customer/user acquisition cost so far?
Provide as many meaningful figures as you can. That is the THE most important slide.
Simply put, demonstrate that the revenue generated with your customers is more important than the cost to acquire them. Not so simple.
And if your model does not work yet, describe practically why you think it will be working in the future work.
Slide 8: Market Size.
AStartup investors want to make at least 10X on each of their investments. You need to show you're in a big market and that your company can get big.
A typical VC will not be interested in a business that can generate less than $ 100M in revenue within 3-5 years.
Your market sizing needs to be realistic. If you run a mobile application to monitor heart rates, don't show the size of the mobile applications market in general. This will not help anyone.
Slide 9: Describe the international deployment strategy (if any).
It's cool to plan to conquer the world, but as you know it is never simple. Explain specifically how your product will be deployed in other countries.
Slide 10: Do mention all your direct competitors and differentiation factors.
An investor will have to check your competitive environment before investing. Do not hide competitors from us because you will get blamed for not knowing your market.
Describe your real position in the competitive landscape.
Slide 11: Your financial forecasts.
Give details of your expenses and income over the next 3 years. Show something simple but detailed enough to determine whether your approach is realistic. (Excel allows you to dream, but selling a B2B product to 5000 customers per year with 3 sales reps may be difficult).
Slide 12: Your Financial Needs.
Provide your past fund raising data, what you plan to raise today, and under what conditions. Do not write "Conditions: to be discussed." Offer something.
Slide 13: Your Contact Info.
First Name / Last Name / Email.
Some other tips:
- Do not send your presentation in PPS format (which requires the reader to view it in full size)
- Do not use animation in your PPT presentation.
- Feel free to incorporate a little screen-cast demo of your product. You can create it with Camtasia or Screencast.com.
- Prepare your presentation in ENGLISH. Your investor may be anywhere.


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Prep Time:
Cook Time:
Difficulty: Easy
2 (6-ounce) packages cream cheese
2 teaspoons grapefruit juice
1 teaspoon grapefruit zest
3/4 cup powdered sugar, sifted
6 to 8 drops yellow food coloring
1 (1-pound) can grapefruit sections, well drained
Let cream cheese soften to room temperature. Beat cheese until fluffy. Add grapefruit juice and zest. Gradually blend in sugar. Mix until well blended. Add food coloring. Crush several grapefruit sections to measure 2 teaspoons. Blend into frosting.


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Potrero Hill House Rental Photos and Description
House, 3 Bedrooms + Convertible bed(s), 1 Bath, (Sleeps 6-8)
(Special) Rent on days that are available 7 Days before your wanted rental dates. Rent for 7 nights at $225. a night and a one time cleaning fee. Up to 6 people. Not valid on Holidays, and you must pre book. Please check our Calendar for availability. Only good for dates that are unbooked one week before the current dates.
This beautiful and elegantly-furnished Victorian suite sits high on the north slope of Potrero Hill in the heart of San Francisco and is the perfect short-term residence for professionals, corporate executives, or vacationers.
There are sweeping views of downtown San Francisco and the Bay from the living room, kitchen, and dining room. There are eight rooms in each 1600 square foot unit.
The master bedroom has a spacious queen-size bed. Each of the other two bedrooms is furnished with full size beds. Each bedroom comes with 1000 count Egyptian cotton bed linens and is tastefully furnished by a San Francisco decorator. There are two sofas for two additional sleeping spaces.
The two dining areas in the Top unit have panoramic bay and city views and are decorated so that you can enjoy them. The living room decor has wonderful rich Victorian accents and it has a sweeping view of the bay. The other furniture in the condo has been acquired from family collections and heirlooms. Genuine Persian rugs provide an elegant finish to these rooms. Both the kitchens are fully furnished and comes with a microwave, stove, refrigerator, dishes, pots, pans, and eating utensils. It too has a panoramic city view.
Both the units has a very nice bathroom that blends Victorian and modern elements.
To make certain that your stay is trouble-free, the owners live in the downstairs unit and are ready to assist you as necessary.
Also, we have a house in Palm Springs. Surround yourself with the Hollywood History that this famous neighborhood is known for. This wonderful remodeled house is on the same street as homes where Heady Lamour and Bob Hope lived. It is a couple of blocks from homes owned by Lucille Ball, Frank Sinatra, and Bing Crosby among others. Look at VRBO listing # 224245
- Suitability:
- Events Allowed
- Long-term Renters Welcome
- Minimum Age Limit for Renters
- non smoking only
- pets not allowed
- unsuitable for elderly or infirm
- wheelchair inaccessible
About Tim Sigle
Hi, Tim and Keith would love to help you with your Vacation and Holiday plans. I try and learn lots of this about our area to share with our guest. Things you would never hear about in a hotel or one room setting. We also have a place in Palm Springs CA. Need help just ask. Thanks Tim
Tim Sigle purchased this house in 2006
Why Tim Sigle chose Potrero Hill
We love San Francisco and Palm Springs for all the things to do and see as well as the many differant people that come to visit and live here in the area.
What makes this house unique
There are sweeping views of downtown San Francisco and the Bay from the living room, kitchen, and dining room. There are eight rooms in each 1600 square foot unit.
Here is what one of our guest had to say about his stay. 'I really believe this is an awesome location. 18th street is a neat little street with GOOD restaurants. Buses are really close (bus 10 will take you downtown in just under 15 mins, bus 19 takes you to Fishermans wharf without changing buses in about 30-35mins). The appartment is very nice with 3 separate bedrooms. There is a lot of light in the appartment, but the bedrooms can be made quite dark for sleeping in the night. Also worth mentioning is that they have 4 sets of keys, which is really handy in case you want/need to go separate ways. The owner was really helpful in every way. We could call at any time (though we didn't need to). He arranged getting us back to the airport, which saved us some effort.'


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Time to answer some questions.
Continue reading
Answer Friday!
Time to answer some questions.
Time to answer some questions.
Continue reading
USC QB Matt Barkley is doing more than just playing football this season. Link here.
That was the team that beat USC?
Notre Dame linebacker Manti Te'o is on the cover of Sports Illustrated and there was this quote from Irish defensive coordinator Bob Diaco on Wednesday.
I would say that Manti's the finest football player in America, all positions, all teams in college," Diaco said.
USC is not immune from hyperbole as Lane Kiffin's said Marvin Sanders is the best secondary coach in the nation.
But back to Te'o, isn't he the same guy who wasn't considered a lock as a first-round draft pick last year? And has anyone seen Georgia linebacker Jarvis Jones play? Why isn't he the best player in the country?
Cornerback Chris Hawkins, who committed to USC, is attending tonight's Washington-Stanford game as a guest of the Huskies. Hawkins said he is committed but is also going to take trips to Arizona State and Notre Dame.
Time for some more reader questions. One per person please.
What does Lane Kiffin think USC's identity is? The Trojans' three victories are against teams with an 0-8 record against FBS opponents. Link here.
The Pac-12′s suffered from SEC-envy for years now and now the coaches are finally doing their best impressions. The latest escapade is UCLA coach Jim Mora's tirade about TV camera crews setting up at the start of practice.
What was he worried about? Rivals coaches figuring out the warmup routine?
This follows the well-documented episodes with Lane Kiffin. I already noted how Kiffin's tactics simply mirror Oregon coach Chip Kelly and Washington coach Steve Sarkisian slavishly follows whatever Kiffin does.
Kiffin's already mentioned how Pete Carroll's open ways were not smart and would not work today.
Which brings me to Oregon State coach Mike Riley, the nicest guy in the conference. He doesn't worry about supressing injuries or TV crews showing up for warmups. And he is 2-0 at a school that really has no business beating Wisconsin or UCLA.
Defensive tackle Antwaun Woods said defensive end Morgan Breslin influences the rest of the line with his play.
"He's quiet and super humble," Woods said. "He gets all these sacks and thinks it's not good enough."


text: Litchfield Jazz Camp is thrilled to announce the launching of a new partnership with The Kent School. With the overwhelming response to the camp in 2008 we accepted an invitation to begin a long term association from a prestigious boarding school among ?America?s best? (Forbes). Kent?s gorgeous campus and excellent facilities on the banks of the Housatonic River provide the perfect backdrop for Litchfield Jazz Camp.


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A man was held in jail Friday, after being arrested for allegedly setting fire to a vehicle.
The Tuscaloosa Police Department reports Steven Matthew Lyons, 20, was arrested and charged with Criminal Mischief 1st Degree, Public Intoxication, Giving False Name To Law Enforcement, and Obstructing Governmental Operations.
Officers were called to the 1100 block of East Hargrove Road at 1:50am CT Friday, May 10, 2013.
Officers saw a black Audi A4 on fire and the windows were busted out.
While there, officers were called to another fire reported nearby in the brush, and when they arrived, began a foot chase with the suspect, and then arrested him.
1732 Valley View Dr.
Telephone: 205.933.1313
Can't find something?
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Week: Points
Unit Size Varies
Bathrooms Vary
Sleeps Varies
Vacation Internationale - Multi-Destination
Exciting Resorts Network! 121 Annual Points For Exchange! Make An Offer & Start Traveling!
*Vacation Internationale - Multi-Destination* is a chain of 22 resorts that offers a wealth of exciting vacation opportunities! From resorts in Hawaii such as Kihei Kai Nani, Valley Isle, Holonai, Papakea, and Royal Kuhio, to mountain retreats such as the Elkhorn in Sun Valley, Idaho, to Mexican resorts such as Vallarta Torre and Torres Mazatlan, Vacation Internationale provides many options in vacation ownership. A point system allows full weeks or single night stays, allowing you to tailor your vacation to suit your needs. Visit www.vacationinternationale.com to discover more!
*Premier Multi-Destination Vacation Club* Featuring beautiful floating accommodations. Annual usage is based on points, with 121 points per year included in sale! Points are available for sale and for rent. For more exciting details or to make an offer, please submit the inquiry form.
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