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Bronx Whitestone Bridge
A selection of articles related to bronx whitestone bridge.
Original articles from our library related to the Bronx Whitestone Bridge. See Table of Contents for further available material (downloadable resources) on Bronx Whitestone Bridge.
- Experiences of a Pagan Practicing Pranic Healing
- My exposure to the Old Religion and to the Earth-based Religion also exposed me to tried and true healing techniques involving herbs, oils and some other shamanic rites. Most of these techniques did not ritualize a systematic division of bodies and/or energy...
Body Mysteries >> Pranic Healing
- Argentum nitricum (Silver Nitrate)
- This is silver nitrate, a very 'warm' remedy, meaning that it fits warm-blooded people. There is also Argentum metallicum, the homoeopatic metal silver, and that one fits very chilly persons. Argentum nitricum and Argentum metallicum are quite alike, although...
Remedies >> Remedies A
- Promise of the Universe
- The walls of time peel away like fruit The gem of life shines untarnished Friendship and love turn like the world Names and people spring eternal in our garden The abundant Universe makes full our cup. And we, victorious warriors of a shining star Reach for...
Poetry & Fable >> Poetry
- The Skeptical Witch
- The Choir finished the last notes of the worship service. I sit down in unison with 3000 other people preparing to hear the word of the Lord from Apostle Benjamin. The worship service does not touch me. The words of the Apostle are empty for me. My mind is in...
Paganism & Wicca >> Daily Life
- The Four Symbols of Usui Reiki Ryoho
- " It is not God's will merely that we should be happy, but that we should make ourselves happy." Immanuel Kant According to many traditional teachers the Reiki symbols are sacred and therefore secret and should only be seen by insiders, meaning...
Body Mysteries >> Reiki
- What day are you born on?
- The day of the month on which the you were born - regardless of which month or year it is - is a key numerological indicator, providing an excellent "thumbnail sketch" of standout traits. It strongly influences your Life Path and is helpful in...
Symbology >> Numerology
- Popular Oracles and Omens
- I think it would be correct to assume that man has always been anxious to lift a corner of the veil of the future. In this section I've included several popular oracles, omens and superstitions. Some of these might seem a bit ridiculous, but why not consider...
Psychic Abilities >> Divination
Bronx Whitestone Bridge is described in multiple online sources, as addition to our editors' articles, see section below for printable documents, Bronx Whitestone Bridge books and related discussion.
Suggested Pdf Resources
- Bronx-Whitestone Bridge Rehabilitation (tie)
- A $165 million rehabilitation of the. Bronx-Whitestone Bridge – part of Inter- state 678 and a crucial link over the East.
- newyork.construction.com
- Bronx-Whitestone Bridge Truss Removal and Installation of
- Bronx-Whitestone Bridge Truss Removal and Installation of. Aerodynamic Wind Fairings by. G.
- www-ce.ccny.cuny.edu
- Bronx-Whitestone Bridge Painting and - Greenman - Pedersen, Inc.
- the Bronx-Whitestone Bridge. The major tasks associated with this $22.
- www.gpinet.com
- The Bronx-Whitestone Bridge, NY, USA
- Last Printed: July 05, 2007. The Bronx-Whitestone Bridge, NY, USA. Wind Engineering Study.
- www.blwtl.uwo.ca
- Copy of B&T Toll Rates_Website_102810
- Bronx-Whitestone Bridge. - Throgs Neck Bridge. - Brooklyn-Battery Tunnel.
- www.mta.info
Suggested News Resources
- Hurricane Irene: What You Need to Know
- Tolls are suspended at the Bronx-Whitestone Bridge, the Throgs Neck Bridge, the Cross Bay Veterans Memorial Bridge and the Marine Parkway-Gil Hodges Memorial Bridge.
- $109 million contract to rehab Bronx-Whitestone Bridge
- NEW YORK - MTA Bridges and Tunnels has awarded a nearly $109 million contract to two construction firms for a three-and-a-half-year Capital project on the Queens approach at the Bronx-Whitestone Bridge.
- Tracing the Legacy of a Controversial Master Builder
- Artifacts from other sources include souvenirs from the 1964 New York World's Fair (Moses was involved with the 1939 and 1964 fairs), a giant light bulb from the Throgs Neck Bridge and a cable from the Bronx-Whitestone Bridge.
- Whitestone Bridge to be rehabilitated
- "We appreciate our customers' patience while we do this important work, which in the long-run will improve traffic flow and provide a smoother driving experience for all who use the Bronx-Whitestone Bridge.
Suggested Web Resources
- Bronx–Whitestone Bridge - Wikipedia, the free encyclopedia
- en.wikipedia.org
- Bronx-Whitestone Bridge (I-678)
- Descriptive history and current conditions on the Bronx-Whitestone Bridge (I-678) in New York City.
- www.nycroads.com
- Bronx Whitestone Bridge
- Bronx-Whitestone Bridge. Bronx-Whitestone Bridge Approach Roads Toll Information. Close.
- www.mta.info
- Bronx-Whitestone Bridge
- webcam.mta.info
- Bronx-Whitestone Bridge | Flickr - Photo Sharing!
- www.flickr.com
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Volunteers come forward to help crisis-hit west Cumbrian charity
Last updated at 14:22, Monday, 01 September 2014
Volunteers have been stepping forward to help a crisis charity which warned it could close unless people supported it.
The Samaritans of West Cumbria appealed for support through the News & Star as volunteer numbers plummeted, throwing the service's future into uncertainty.
Leaders of the charity have said that although there has been a good response from people showing interest, it "can't relax" and has to keep planning for the future.
The charity has been established in Whitehaven for 40 years and provides confidential, emotional support for people who are experiencing feelings of distress, despair or suicidal thoughts.
David Earley, deputy director for recruitment, warned last month that if the situation did not improve the charity could cease to exist in west Cumbria as early as January.
The blow came at a time when new figures revealed parts of the county – particularly Copeland – are suffering some of the highest rates of suicide and hospital admissions for self-harm in the country.
However, Mr Earley has now said that the charity is "very happy" with the early results, but know through past experience that numbers will inevitably be reduced during the initial introduction, selection process and training programme.
"We are very careful that prospective volunteers know what they are signing up to because it can be emotionally demanding and this is why they often choose not to proceed, because listening is not for them.
"Because of this, we can't relax and have to keep planning for the future. Nobody in the branch is paid as we are all volunteer, but we reimburse expenses as a volunteer is not expected to be out of pocket.
"However, we are very pleased with the way things are going at the moment."
At the moment there are 34 volunteers situated at Whitehaven's Church Road, who provide a listening ear for people needing to talk, but a further 20 are needed.
According to the Department of Health, the average suicide rate in England for 2010-12 was eight people per 100,000. In that time, 33 people in Copeland ended their lives making it the second-highest rate in the country. Anyone over the age of 18 can volunteer, as they will be offered full training.
In Whitehaven they can expect to work a three to four-hour shift each week as well as an overnight shift every four to six weeks.
There will be an informal information day on Sunday, September 14 between 2pm and 3.30pm at the Whitehaven branch.
First published at 14:15, Monday, 01 September 2014
Published by http://www.newsandstar.co.uk
Have your say
- Police call handling shake-up could cut demand on officers (29 comments)
- Cumbrian council set to axe chief executive job (14 comments)
- Former Carlisle hotel one of England's most at risk buildings (22 comments)
- Thirty new Cumbrian entries in Camra's latest 'beer bible' (5 comments)
- Parents furious as children kept out of lessons for flouting uniform rules (85 comments)
- 'Rude' Cumbrian town name banned at national WI fair (45 comments)
- Carlisle's Toni & Guy hair salon shuts (40 comments)
- Plans unveiled to revamp Carlisle's Castle Way (139 comments)
Court & crime
- Carlisle man who had nearly two million child porn images on computer jailed
- Driver lost control and crashed through Carlisle charity shop window
- Carlisle man jailed for lying for cocaine trafficker dad
- Cumbrian man convicted of raid on Dartmouth gift shop
- Men who turned Cumbrian mansion into cannabis farm jailed for total of almost 40 years
Anne Pickles
Quick links
- More jobs to be axed at Cumbrian council (6 comments)
- Chaos for Carlisle motorists (21 comments)
- Rod Stewart Carlisle gig tickets selling for £2,000 (6 comments)
- Jobs threat at nuclear agency in Cumbria (3 comments)
- Historic Cumbrian house to be demolished (6 comments)
- More jobs to be axed at Cumbrian council (6 comments)
- Chaos for Carlisle motorists (21 comments)
- Rod Stewart Carlisle gig tickets selling for £2,000 (6 comments)
- Jobs threat at nuclear agency in Cumbria (3 comments)
- Historic Cumbrian house to be demolished (6 comments)

subset: commoncrawl


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Posts Tagged 'LinkedIn'
35 Stupendous Social Networking Facts and StatsTuesday, August 11th, 2015
Though "social media" broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks.
And with Google+ being deprecated, social networking now primarily means the "big three" of Facebook, Twitter and LinkedIn, plus Pinterest now at #4.
Here are a few highlights from the social networks stats and facts below:
- • Everyone's on Facebook–except CEOs? Facebook is of course (by far) the largest social network. It drives more than one-fifth of all social media referral traffic to websites; 30% of the U.S. population gets its daily news there; and 77% of B2C companies have acquired a customer through Facebook. Yet just 8% of Fortune 500 CEOs have a Facebook account–a lower adoption level than American grandparents.
- • Twitter can't get no respect. Though 85% of B2B marketers distribute content on Twitter, only half view it as an effective social media channel, and just 42 Fortune 500 CEOs have a Twitter account (and a third of those haven't posted anything in the last 100 days). Yet 75% of journalists use Twitter to build their personal brands, and Twitter drives more web visits than StumbleUpon, Reddit, Google+, YouTube, and LinkedIn–combined.
- • And LinkedIn means business… 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 65% of B2b companies have acquired a customer through LinkedIn; and 91% of B2B marketers distribute content there. The most popular type of content is industry insights.
- • …while Pinterest means shopping. Pinterest drives 25% of all retail website referral traffic. Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012.
Find these and many more nuggets of information in these nearly three dozen stupendous social networking facts and stats.
12 Facebook Statistics and Facts
1. Each day on Facebook, there are 350 million photos uploaded; 45 billion "Like" buttons clicked; and 10 billion messages sent. (The Wonder of Tech)
2. Facebook accounts for 21% of all social media referral traffic to websites. (TechCrunch)
3. 81% of B2B marketers use Facebook to distribute content. (Digital Marketing Philippines)
4. Worldwide digital ad spending topped $140 billion in 2014. Facebook accounted for 7.8% of that total. (eMarketer)
5. 8.3% of Fortune 500 CEOs have a Facebook account, putting them firmly behind America's grandparents in terms of adoption. 2.6% of CEOs have Instagram accounts. (MediaPost)
6. While 55% of SMBs maintain a Facebook Page, just 20% have run a Facebook ad or promoted post. (MediaPost)
7. 77% of B2C companies have acquired customers through Facebook. (Ber|Art)
8. In an average month, 1.28 billion users are active on Facebook. (Convince & Convert)
9. In the United States, average click-through rate (CTR) for Facebook advertising increased by better than 50% last year, from .09% to .14%. But the average Facebook CTR in the U.K. is nearly twice that, at 0.27%. (Convince & Convert)
10. Facebook drives 23% of all website traffic. (Shareaholic)
11. 81% of millennials are on Facebook and their median friend count is 250. (Heidi Cohen)
12. 30% of the U.S. population gets its daily news on Facebook. (BentoBox Media)
8 Twitter Facts and Stats
13. 85% of B2B marketers use Twitter to distribute content. (Digital Marketing Philippines)
14. Or 74% of them do, depending on whose stats you believe. (Biznology)
15. And yet – only half of B2B marketers view Twitter as an effective social media channel. (Ber|Art)
16. Twitter offers more referral traffic per share than Facebook. (Social Media Today)
17. 42 Fortune 500 CEOs (8.4%) have a Twitter account, though nearly a third haven't posted anything in the last 100 days. Those who do post send an average of 0.48 tweets per day. Roughly half tweet once a month or less, and less than a quarter tweet daily. (MediaPost)
18. Twitter drives just over 1% of all website traffic. While that's considerably less than Facebook or Pinterest, it's more visits than are driven by StumbleUpon, Reddit, Google+, YouTube, and LinkedIn–combined. (Shareaholic)
19. Twitter is where millennials turn for business and financial information as well as sports. (Heidi Cohen)
20. 75% of journalists say they use Twitter to build their personal brands. (BentoBox Media)
10 LinkedIn Statistics and Facts
21. 91% of B2B marketers use LinkedIn to distribute content. (TopRank)
22. Just 30% of executive directors at the top 100 companies in NASDAQ are active on social networks. LinkedIn led the way, with 23% of executives maintaining a profile on the professional site, followed by Twitter with 11%. (MediaPost)
23. Nearly two-thirds (65%) of B2B companies have acquired a customer through LinkedIn. (Ber|Art)
24. 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase. (Ber|Art)
25. 97% of the Fortune 500 companies have a company profile on LinkedIn. Yeah, I'm thinking the same thing–how is it possible this isn't 100%? (Sword and the Script)
26. 98% of sales reps with 5000+ LinkedIn connections achieve quota. (Biznology)
27. You are almost 5X more likely to schedule a first meeting if you have a personal LinkedIn connection. (Biznology)
28. Twitter and Facebook may reign when it comes to social sharing of stories, blog posts, and visual media, but when it comes to direct traffic to your main site, LinkedIn is far and away the No. 1 social referral source. LinkedIn accounts for 64% of social media-driven visits to corporate home pages, vs. 17% from Facebook and 14% from Twitter. (Buffer)
29. The three most popular types of content on LinkedIn are industry insights (favored by 60% of users), followed by company news (53% – likely popular with job seekers) and new products/services (43%). (Buffer)
30. To optimize reach, post at least 20 times per month on LinkedIn. But keep in mind that "LinkedIn's best-in-class marketers post 3-4 updates per day, which could mean up to 80 posts per month" (though only if your content supports this). (Buffer)
5 Pinterest Facts and Stats
31. Women account for 69% of all users but 92% of all pins on Pinterest. (Ber|Art)
32. Pinterest accounts for 25% of all retail website referral traffic. (Ber|Art)
33. 36% of Fortune 500 companies had a presence on Pinterest in 2014, up dramatically from 9% in 2013 and just 2% in 2012. (Sword and the Script)
34. According to data from Shareaholic, Pinterest drives nearly 6% of all website traffic–5X as much as Twitter (does that sound right?). (Shareaholic)
35. Pinterest is where millennials shop. (Heidi Cohen)
This was the eighth and penultimate post of Marketing Stats Summer (#statssummer) on Webbiquity.
#1: Welcome to Marketing Stats Summer!
#2: 34 Compelling Content Marketing Stats and Facts
#3: 21 Spectacular SEO and Search Marketing Stats and Facts
#4: Five Intriguing Inbound Marketing Stats [Infographic]
#5: 31 Sensational Social Media Marketing and PR Stats and Facts
#6: 17 Excellent Email and Mobile Marketing Stats and Facts
#7: 14 Dazzling Digital Marketing Stats and Facts
#8: 35 Stupendous Social Networking Facts and Stats
How to Optimize Events with Social Media [Infographic]Wednesday, February 4th, 2015
Guest post by Dave Landry.
Nothing promotes event marketing as well as social media. Many marketers use social media regularly, whether for networking or business purposes. As a result, social platforms are a great way to publicize events in real time.
In order to generate social media buzz on your business's upcoming event, create and share content in the weeks leading up to it. Connect with other event attendees on social media. Find event pages on Facebook or Google Plus and join in conversations.
During the event, post updates with photography or prepared graphics. Let those not present at the event know what your business is doing and generate additional interest for those who are.
Content is extremely important for social event marketing. When appealing to other businesses, it's necessary to choose your presentation and share it optimally.
Blog posts covering events either before or after the actual event date are a great way to keep your audience informed. They give an overall picture of your business's activities as well as the important details. Event wrap-ups also serve to close the loop with new or existing clients or partners who weren't able to attend the event.
Marketing your events with LinkedIn reaches out to the right people including peers, partners, and current as well as prospective clients. It's important to post company updates of upcoming events, and include updates from important trade shows or industry summits.
In order to reach users who don't follow your company, join groups on LinkedIn related to industries and even specific events themselves. In the first case, join the MJSA LinkedIn group and post about your company's attendance. For the latter, it may be very helpful to join a jewelry designer group and post information about tradeshows like MJSA.
If there isn't an event page, create one. Whatever your company's level of involvement in an event, groups facilitate connecting with those from other participating organizations.
Twitter is perhaps the most important tool for communicating about events in real time. Your business presence on Twitter is crucial not only for presenting a specific side of your company through microblogging and thought leadership, it also serves as a platform for real-time events. Be sure to post new content regularly ramping up to the event date, and mention your partners and other influencers who may be attending the show.
Certainly, hashtagging is a fast and convenient way of cataloging information. Twitter's instant and continual format has aided in breaking news, from uprisings to elections; this quality also lends itself to the purposes of planners and organizers who instate a Twitter hashtag for events. Take advantage of event hashtags by informing everyone at an event—such as, say, the recent Consumer Electronics Show—of where to find your company and why. Simply using #CES2015 grabs the attention of other marketers and representatives scrolling a trending hashtag for the latest pertinent news.
Using social networks for events is one application for which such platforms are ideally suited. See the infographic below on how to round out your event marketing strategy with strong social media activity.
About the author: Dave LJ is a financial expert who also studies and writes about social media's use in business and marketing efforts. He is very excited to contribute to Webbiquity.
10 Social Media Marketing Mistakes Businesses Must AvoidMonday, February 2nd, 2015
Guest post by Gary Dek.
Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites, the opportunity to increase your site's online exposure to new customers cannot be ignored.
While the ROI of social media marketing remains hotly debated, there is no doubt that it can be a great tool for optimizing your web presence—or total nightmare experience depending on the execution of your strategy. Here is a list of social media marketing mistakes to avoid, and ways to ensure your campaign's success.
- Paying for fans and followers.
Having thousands of fans, followers, and likes leverages the power of validation and social proof, especially since visitors tend to take positive action when they see others have already shared the page.
However, social media sites have algorithms that track and analyze user engagement and interaction, including the number of people interested in an account's updates as a percentage of total followers. When businesses have low engagement rates, platforms limit the reach of certain accounts because the numbers indicate low relevance and interest among followers. Therefore, fake followers only serve to hurt brands in the long run.
Instead of wasting money on paid fans, spend more time on creating your strategy and increasing your fan base organically. Considerations include:
- Having specific, measurable goals with timelines.
- Creating a system or set of policies for updates, such as the types of posts allowed and how employees should respond to feedback, criticism, or suggestions.
- Identifying the appropriate corporate persona and tone via social media.
- Using too many social networks.
Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). However, the three social networks you should focus on depend on your niche or industry.
Recent research shows that the largest social platforms of 2014 were:
- Facebook, 1.28 billion active users
- Google Plus, 540 million active users
- Twitter, 255 million active users
- Instagram, 200 million active users
- LinkedIn, 187 million active users
- Pinterest, 40 million active users
If your primary demographic is women and your site relies heavily on images and graphics, you should allocate resources to Facebook, Instagram, and Pinterest. If you offer professional advice, services or products, LinkedIn and Twitter will yield the best results. The networks you dedicate time to should yield the highest ROI for your niche and target demographic; otherwise, your time, money, and resources would be better spent elsewhere.
- Failing to use (or optimize) hashtags.
Harness the power of hashtags by creating your own. If your own hashtag gets picked up, then you'll have a viral thing going. It is critical that you create a hashtag that has a specific message, one that's interesting, engaging and free of ambiguity.
Examples: #TweetFromTheSeat by Charmin (the toilet paper company) and #SFBatKid (remember Miles, the 5-year-old kid who had cancer and wanted to become a superhero for a day? He even caught the attention of President Obama!).
Brands should also be using trending hashtags. This can help spike your reach and inject your brand into trending conversations. So, how do you find trending hashtags that you can use effectively?
- Use tools such as Hashtagify.me to identify hashtags that are related to your business.
- Then use RiteTag.com to tell you when a hashtag is overused, and that you should choose another hashtag to piggyback off of. This way, your content won't get lost in the sea of tweets and posts.
- Isolating social media marketing from other activities.
The focus on social media marketing is so high that some marketers forget the other assets of the business. In order for social media marketing to reach its full potential, it has to be tied in with a business's website, blog, product pages, and other digital platforms—the essence of the web presence optimization (WPO) framework.
Setting up and growing a business blog is critical to your brand's long-term success. After all, followers don't want to click-through to product pages from Twitter, but are more than willing to check out interesting news, tips, advice, or guides.
For instance, if you manage a skincare product company, linking to a page selling acne medicine won't get you many visits. On the other hand, blog posts titled "Top Skin Care Experts Reveal Secrets" or "How To Feel Confident In Your Own Skin" will get tons of engagement. The added benefit is that consumers will also develop positive associations with your brand.
- Overselling.
One of the biggest mistakes marketers often make is pushing their brand too hard. Don't be overly promotional and forget to share some value-added content. This means brands shouldn't only broadcast their own posts, products, and company-specific information. Showing the consumer you care about their well-being, regardless of whether they buy your product, is critical to developing a loyal fan base.
- Not using visuals to drive engagement.
The power of visual content cannot be overstated. For example, on Twitter:
- Photos average 35% more Retweets
- Videos earn 28% more
- Famous quotes get 19% more
- Tweets with numbers achieve 17% more
- Hashtags receive 16% more
With a high volume strategy, the boost you can achieve with a visual aid is too good to past up.
- Including the full URL in the description.
When you paste a link in the status field, Facebook generates a clickable image/excerpt. The link you've pasted is thus redundant, should be removed and a catchy description should be incorporated. The bare link should never take the place of your description.
An expansion of this concept can be applied to Twitter—don't use long, full URLs in your Tweets. Marketers should leverage URL shorteners (including Twitter's own) to leave space for other users to respond or share. Also, URL shorteners such as Bit.ly or Google can help you track the number of click-backs.
- Sharing too much at once and overwhelming your followers' feeds/streams.
Sharing posts one after another within a few minutes time is a good way to get people to unfollow you or overlook all your posts. Businesses should use scheduling tools such as Buffer and Hootsuite to space out tweets and posts for optimal sharing times. For Facebook, marketers can visit "Insights" then "Posts" to see what times most fans are online.
On the other end of the spectrum, sharing infrequently or irregularly will make your followers forget you. Create a regular posting schedule so your readers know when to expect new content from you.
- Ignoring comments/tweets.
Whoever is responsible for your social media marketing strategy and message should be responsive to customers by replying to comments on Facebook, tweeting to customers on Twitter, thanking followers for Retweets, and proactively engaging with others, including influencers.
Similarly, brands must deal with negative messages as quickly as possible. If you ignore this aspect of your marketing efforts, you're bound to lose credibility and followers. Sometimes turning a negative experience into a positive one by rectifying issues can earn a company life-long customers.
- Not measuring results.
To optimize results, businesses need to analyze their social media marketing efforts. Is your reach growing? Are you engaging more followers month after month, or are your engagement stats decreasing? Is your social message consistent with your mission statement and branding? If possible, can you calculate an ROI? What metrics are important to you?
Whether you're getting positive or negative results, analyzing and understanding your performance is crucial to a successful marketing campaign. But remember, it's not just about getting more followers, comments, likes, etc. You can be growing your account every month, but if your effort isn't translating into sales revenue, lead generation, growing your email subscriber list or whatever your goal is, you are wasting your time.
Final Word
While the idea of going viral and earning thousands of shares and likes is exciting, businesses should always keep in mind that social media is a tool within a broad, overall marketing strategy—every aspect of which must be laser focused and executed. By avoiding these social media marketing mistakes, marketers can prevent setbacks and further grow their online presence.
What mistakes have you avoided or committed and learned from?
Gary Dek is a professional blogger, writer and SEO expert. He helps new and experienced bloggers grow their online businesses at StartABlog123.com.
What Could Kill Google and FacebookWednesday, July 18th, 2012
Imagine that you walk into a restaurant and there's no one there to take your order. You can't even find anyone working in the place. Or you are waited on and place your order, but have to repeat it to three different people, because the servers won't talk to each other. Or you're told shortly after placing your order that you'll need to choose a different item, because the menu has changed in the last five minutes. Twice.
You'd probably rip the place on every review site you can think of and then never return to that establishment. Yet we tolerate exactly that type of behavior from leading search and social media sites every day, and even reward them with growing traffic and more of our precious time. Why?
A potential Google killer, Facebook killer or even Twitter killer may not do it with superior technology, but simply with a better user experience.
One of the biggest complaints about Facebook is of course its constantly changing interface, and its convoluted privacy settings have also repeatedly come under fire (as have changes to its privacy settings). The constant changes are a problem for brands not only due to the expense of keeping up to date, but also because the newest (Timeline) layout has reduced tab engagement.But the most appalling shortcoming of the world's most popular social network may be how un-social it is.
Granted, even with its never-ending UI changes, Facebook is easy enough to use even for technophobic grandmas. But imagine that you did have a question, or something wasn't working quite right, and you wanted to contact Facebook for assistance. Try this: go to Facebook and see how long it takes you to find any way to contact the company: phone number, email address, even a fax number. I'll wait. Let us know in the comments below how long it took.
Given these issues, it's little wonder that Facebook has the lowest user satisfaction rating of all the major social media sites. And Facebook's size may be no defense against ultimate demise; it wasn't all that long ago the MySpace was the largest social network, and the experience of social news site Digg—once valued at $100 million but sold recently for just 5% of that—is a cautionary tale.
Google not only accounts for 85% of all web searches but controls an astounding 44% of the global online advertising market. It's the 800-pound gorilla of the web, and acts like it with increasing frequency.
The search giant has annoyed everyday users with moves like dropping popular tools (Picnik, Knol, Gears) and presenting search challenges when it sees an "excessive" volume of searches from a single IP address (yes, this was designed to thwart automated rank-checking tools—though it isn't clear why those are a problem—but can be triggered by a much lower volume of searches; my daughter has had these thrown up while doing research for high school English papers).
Google has thumbed its nose at businesses, advertisers and SEO professionals as well through a series of recent moves like hiding a significant share of keyword data in the "not provided" category within Google Analytics, eliminating the Website Optimizer tool in AdWords, and the recent Panda and Penguin algorithm updates, which were designed to eliminate webspam but caught a lot of innocent sites in their wake.
The leading micro-blogging tool isn't as friendly to other web services as its cute little bluebird icon would make it appear. Last year it stopped sharing tweet data with Google (bad for the SEO results of Twitter users) and more recently the company eliminated the ability to automatically share tweets on LinkedIn. And after six years, the platform still doesn't offer simple and obvious functions like the ability to download one's followers and tweet history.
These web giants are assuming we're so addicted to their services that we won't quit or go elsewhere, no matter what they do, change, or eliminate. But the next Google killer or Facebook killer may very well not be a better search engine or social network, but simply one that treats its users with respect. And listens.
Eloqua, TopRank, Demandbase and More – OMS Minneapolis WrapupTuesday, June 14th, 2011
Last week's Online Marketing Summit in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. It was three days of drinking from a firehose of expertise from an impressive lineup of speakers, but did the conference deliver the goods? Here's a recap of a few of the key sessions and conversations from the summit.
Steve Woods, Eloqua
Steve is one of the most brilliant marketing strategists I know, and co-author of a new book, Revenue Engine. Among Steve's observations and insights from the summit:
- • The buying process is now 1) online, 2) all about the buyer, and 3) complex (multiple stakeholders).
- • The sales "discovery" call, where a sales rep spent an hour learning about a prospect's issues and pains, is extinct. 78% of executives report that they are spending less time with sales reps than ever before. Research, through social media, has to fill in much of this gap.
- • Social media killed newspapers; anyone can now publish to the world. The most important users of social media are Google and Bing, who are attempting to create "social filters" to identify the most relevant content.
- • QR codes marry social media with traditional direct marketing.
- • With marketing moving online, everything is measurable now. The days of not knowing which 50% of your marketing dollars you're wasting are over.
- • "Sales and marketing" has to be one budget, with dollars flowing back and forth based on measurable value. But few companies have sufficiently sophisticated analytics in place today to do this properly.
- • The trick in using social media monitoring tools is not to automate "fast, shi**y answers" as Steve put it, but rather to find the right person to respond. Even in fairly large organizations, the actual number of social media mentions that really require any kind of detailed response tends to be fairly small.
- • The best social media managers will work themselves out of their jobs by making their organizations social media proficient. Social media will ultimately be another tool, like email, but it will take some time to reach that stage.
- • Online buyers discover information in three ways, which require three different approaches to capitalize on: active search (use SEM), passive search (use content marketing and SEO), and influence (social media).
- • A common issue for B2B vendors: how do you sell "boring stuff" online? Don't be boring! Find a tie between your "boring" product and something interesting and capitalize on it. For example, gaskets are boring. But they may be used in race cars, and race cars are not boring.
- • Tap your internal subject matter experts and help them create personal brands. Answer questions and establish expertise. Don't explicitly sell products, rather solve problems. The revenue team is no longer just sales and marketing.
- • Facebook is better for B2B than many businesses realize (the one point of Steve's on which I remain skeptical).
- • Don't try to talk to everyone; this drives people away. Buyers are open to sales conversations when 1) they are the right buyer and 2) their "digital body language" indicates they are actively engaged in looking for a solution right now. Use data–intuition often leads down the wrong path.
- • Buy his new book!
Lee Odden, TopRank Online Marketing
Lee presented a session on search and social media. Highlights:
- • SEO is dead, social media is sexy? No, SEO is still not dead yet. As technology and buying processes change, SEO evolves. The top priority in SEO this year should be search and social integration, as the search engines seek to incorporate more social signals into search results.
- • 92% of b2b buying cycles start with search. It's not enough just to produce great content, it has to be made "findable."
- • Every two days, we now (collectively) create as much information as was created from the dawn of time through 2003 (according to Eric Schmidt)–5 exabytes of data.
- • Make your customer service content searchable, and extend the customer relationship to build loyalty and recommendations. Google does a good job of this with the help information for their various tools.
- • To scale content creation, use of a mix of original content and content curation–select the good stuff and add value to it.
- • To optimize time spend on social networking, allocate about 15 minutes per day per network, with perhaps a bit more time spent on the 2-3 most important sites.
- • Use Knowem.com to claim your (and your company's) profile across social networks; you don't have to be active on all of them (only the ones where your customers and prospects are).
- • Use keyword research to coordinate content creation, SEO and social media efforts.
- • SEMrush is a valuable tool for analyzing your competition in SEO and SEM, search traffic, and keywords that work today.
- • Use knowledge gleaned from analytics to scale up what works and kill what doesn't.
Angie did a phenomenal job of communicating a highly visual topic largely without the use of visuals, thanks to technical glitches with the hotel's equipment.
- • When evaluating 2D barcode readers (mobile apps), look for support for multiple barcode types as well as autoscan capability. BeeTag is her favorite.
- • There are numerous free 2D barcode generators available online. Some also serve as management platforms, which is helpful. Delivr is a good option, particularly for local retail businesses, due to its mapping functionality.
- • Minimize the data stored in the barcode by using a shortened URL.
- • Brainstorm ways to add value to the user when using QR codes. Don't just send them to your mobile site home page. Try to deliver exclusive content.
- • When it comes to QR codes, size matters. Bigger images are better (easier to scan with a wider range of phones). 1″ x 1″ is considered a reasonable minimum, but go a bit larger than that if possible. Also, always include a URL just in case someone's phone can't read your barcode.
- • Tell users what will happen when they scan! It's okay to "tease" a little, but don't try to be too mysterious; that will reduce scan rates. Make it a strong call to action.
- • Link to a smartphone-friendly destination (e.g. NOT just to a standard web page or to a high-definition video). Ideally, apps should take advantage of smartphone features.
- • B2C use of QR codes is about selling, B2B use is about branding: provide the visitor with some kind of value (e.g. tracking a shipment) or send to a (low resolution) video, for example.
Jennifer Kane, Kane Consulting
Jennifer braved a displaced neck disc (ouch!) and tag-teamed with Kary Delaria to deliver an excellent presentation on tools for measuring online media effectiveness. I have to say, I expected Jennifer to be smart (which she certainly is) but wasn't expecting her to be funny, especially given the neck issue. But her presentation was the best of the day at combing humor with valuable information.
- • Start with what you think social media success looks like. Measurements must have meaning, or else they are just data.
- • To define the "return" on your social media efforts, ask people to do specific things (e.g. visit a link, download a report)–then measure how many people do it.
- • The "big three" KPIs for social media success are 1) increase brand awareness, 2) drive sales, and 3) build brand loyalty.
- • Basic metrics include reach (who reads your content and where), sentiment and conversion. When looking at sentiment in social media monitoring tools, always double check the results. To use Jennifer's example, if someone writes that your product "kicks ass," that is likely a positive, though many social media monitoring tools will tag this as a negative sentiment because "getting your ass kicked is generally a bad thing."
- • It takes 10,000 brand mentions at a minimum to get statistically relevant sentiment tracking from a social media monitoring tool.
- • Social media ROI can't be measured directly. But you can measure "tons of stuff" and find correlations. And correlations are good data.
- • The best social monitoring tools are "Excel and your own eyes." Don't overlook the value of native searches on LinkedIn, Twitter, YouTube and Technorati.
- • Tools like Klout and PeerIndex are good for measuring your "cool factor" but not really business results or the quality of your content or interactions. They can be gamed. However, when paired with other data, results from these tools can be interesting.
- • Tools such as TwentyFeet, Trackur and Unilyzer don't provide competitor data but are useful for showing all of your data in one place on a single dashboard.
- • HootSuite rocks.
- • Even the best paid tools only find, on average, about 65% of your global brand mentions.
Greg Ott, Demandbase
Greg presented on conversion rate optimization. Much of his presentation reflected, indirectly, the capabilities of the Demandbase tool. That's not necessarily a bad thing as it's a pretty cool product, though it is in my view grossly overpriced at $2,500 per month. I think there could be a huge marketing opportunity for the product in the $500-1,000 per month price range.
- • All marketing is now online marketing. Online sources provide 50% of all B2B leads now (sounds low to me) and that figure is projected to rise to 70% within two years.
- • Most b2b websites are still static and one-dimensional. Companies spend 9X as much on attracting visitors to their websites as they do on converting those visitors once they arrive.
- • Most websites are "leaky buckets." They lose half of all visitors at each additional click.
- • Key is to determine who the visitor is as quickly as possible, then serve up relevant content and offers.
- • Think about visitors in terms of company size and industry, then optimize forms and offers for each.
- • To optimize conversions, keep forms as short as possible and test everything: content, offers, specific calls to action, etc.
Kim Albee, Genoo
Kim Albee is the fascinating, high energy leader of Genoo, a marketing automation system for small to midsize companies. Though both Genoo and Eloqua provide marketing automation software, they fit at opposite ends of the market in terms of company size, so they rarely compete. Genoo is more similar to something like ePROneur; both offer hosting, robust CMS capabilities and forms builders. Genoo is stronger in marketing email automation and suitable for smaller companies with reasonably sophisticated internal marketing capabilities. ePROneur on the other hand includes an integrated CRM application is ideal for sales-focused companies who outsource more of their marketing functions.
A few notes from our between-sessions conversation as well as the end-of-day panel session in which Kim participated (along with Greg Ott, Maria Lettman – Director of Social Media at Cargill, and others).
- • Employees need to understand the "rules of the game" for business social media participation; everything from etiquette and strategy to simple things like not including "#in" when posting something in LinkedIn.
- • Lots of agencies offer social media marketing services, but companies are having a hard time right now finding agencies with the bandwidth to do the work.
- • Data is important–but it won't help you to be creative or "think outside the box."
- • In social media, be a voice not an echo. Add value when you pass along information from others.
- • LinkedIn profiles should reflect personality; they should like they are written by individuals, not by the marketing department (though they should all contain some important keywords for consistency).
- • Infuse personality into social media efforts; don't be afraid to "pi** people off." Hmm, be careful with that one.
- • Balance value added vs. selling: help buyers solve problems or think about how to solve them. Share relevant content, even (or particularly) content that isn't your own. Be interesting!
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very bad
on 5/22/2008
This is the opposit what they claim. Range is only 2-3 ft.hurts your ear when wearing. Looks cheap. I wont buy this again.Planning to return. Last but not least the unit have a lot of noice while connecting Read More
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14401-14611 Barton Boulevard Southwest
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Huge Ground Level Condo Located In Parker, Co. Condo Has Updated Kitchen With Granite Tile Countertops And Newer White Cabinets. This Unit Offers 2 Private Bedrooms Separated By A Large Main Living Area, Each Bedroom Has Access To Its Own Separate Full Bathroom. Unit Has Separate Laundry Room, Large Enough For Storage As Well. Nice Patio Area Off Living Room Allows For Great Outdoor Living. The Community Offers All The Amenities That You Are Looking For, Beautiful Clubhouse, Gym, And Community Pool. Fha Case#052-452746. Hud Homes Are Sold 'As-Is' W/No Warranties. Ask Your Agent For Details. Buyer To Verify All Information, Including Hoa
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Regulatory T (Treg) cells are a subpopulation of T cells with the ability to control the responses of both CD4+ and CD8+ T cells. A case-control study was conducted in order to determine the functional attributes of Treg cells within the breast cancer milieu. Triple-color flow cytometry was utilized to study the phenotype expression of CD4+CD25+ Treg cells and CD8+ T cells in autologous tumor-infiltrating lymphocytes (TILs) and peripheral blood lymphocytes (PBLs) derived from 33 patients with stage I-III breast cancer. The prevalence of CD4+CD25+ T cells was significantly higher in TILs than in PBLs. The expressions of FOXP3 and GITR in CD4+CD25+ Treg cells were lower in PBLs than in TILs. Functional studies showed that both granzyme B and perforin were barely expressed in peripheral Treg cells but were highly expressed in Treg cells in the tumor microenvironment. On the contrary, down-regulation of both granzyme B and perforin expressed in the CD8+ cytotoxic T lymphocytes was significantly lower in TILs than in PBLs. Further functional assays demonstrated that Th1 cytokines and cytotoxic molecules were synchronously up-regulated in CD8+ cytotoxic T cells. The in vitro kinetic study showed that adequate activation of TILs derived from breast cancer tissue could restore the appropriate antitumor immune response.
Department of Surgery, Buddhist Tzu Chi General Hospital, Taipei Branch, Taipei, Taiwan.
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Name: Immunologic research
Ex vivo lymphocyte phenotyping during Plasmodium falciparum sporozoite immunization in humans.
Immunization of malaria-naïve volunteers under chemoprophylaxis with Plasmodium falciparum sporozoites (CPS) efficiently and reproducibly induces sterile protection and thus constitutes an excellent ...
Quantitative and functional analysis of CD69(+) NKG2D(+) T regulatory cells in healthy subjects.
T regulatory (Treg) cells have a key role in immune homeostasis and the pathogenesis of chronic inflammatory and autoimmune diseases. CD69 is an early leukocyte activation molecule that under steady s...
Regulatory B Cells and Mechanisms.
Regulatory B cells have gained prominence in their role as modulators of the immune response against tumors, infectious diseases, and autoimmune diseases, such as systemic lupus erythematosus, rheumat...
Fascin Regulates TLR4/PKC-mediated Translational Activation Through miR-155 and miR-125b, which Targets the 3' Untranslated Region of TNF-α mRNA.
Fascin is a well-known cytoskeletal regulatory protein that, as a substrate of protein kinase C (PKC), is involved in PKC-mediated translational regulation of TNF-α in macrophages stimulated with lip...
Specific combinations of boundary element and Polycomb response element are required for the regulation of the Hox genes in Drosophila melanogaster.
In the bithorax complex of Drosophila melanogaster the chromatin boundary elements (BE) demarcate cis-regulatory domains that regulate Hox genes along the anteroposterior body axis. These elements are...
Rapamycin and Regulatory T Cells in Kidney Transplantation
The immune system response is mediated by the interaction between the antigen presenting cell (APC), CD4+ T helper cells (Th) and CD4+ CD25+ regulatory T cells, a subgroup of CD4+ T cell w...
Importance of CD4+CD25+ly in UC1. Investigation of Difference Between Blood Concentration IL 17, IL 33, Regulatory T ly in Patients With UC and Control Group
Mucosal inflammation in patients with UC is the result of immunosuppression disturbance because decreasing number of regulatory T ly and activation IL 17
Lymphoid follicles, consisting of T-and B cells, are involved in the chronic inflammatory response in COPD. Foxp3 positive regulatory T cells (Tregs) are present in these follicles and may...
Role of Regulatory T Cells in Pathogenesis of Primary IgA Nephropathy
Along structural IgA abnormalities, hyperproduction of IgA is thought to play a role in the pathogenesis of primary IgA nephropathy. CD4+CD25+Fox3P regulatory T cells are instrumental in s...
Combination of gp96-Ig Vaccine, Theophylline and Oxygen for the Treatment of Patients With Advanced, Relapsed or Metastatic Non-Small Cell Lung Cancer
NSCLC tumors are appropriate targets for active immunotherapy, because they are non-immunogenic, which indicates that NSCLC does not stimulate a spontaneous immune response. NSCLC t...
Immunosuppressive Agents
Agents that suppress immune function by one of several mechanisms of action. Classical cytotoxic immunosuppressants act by inhibiting DNA synthesis. Others may act through activation of T-CELLS or by inhibiting the activation of HELPER CELLS. While immunosuppression has been brought about in the past primarily to prevent rejection of transplanted organs, new applications involving mediation of the effects of INTERLEUKINS and other CYTOKINES are emerging.
Cathepsin W
A cysteine endopeptidase found in NATURAL KILLER CELLS and CYTOTOXIC T-LYMPHOCYTES. It may have a specific function in the mechanism or regulation of cytolytic activity of immune cells.
A negative regulatory effect on physiological processes at the molecular, cellular, or systemic level. At the molecular level, the major regulatory sites include membrane receptors, genes (GENE EXPRESSION REGULATION), mRNAs (RNA, MESSENGER), and proteins.
A positive regulatory effect on physiological processes at the molecular, cellular, or systemic level. At the molecular level, the major regulatory sites include membrane receptors, genes (GENE EXPRESSION REGULATION), mRNAs (RNA, MESSENGER), and proteins.
Cd8-positive T-lymphocytes
A critical subpopulation of regulatory T-lymphocytes involved in MHC Class I-restricted interactions. They include both cytotoxic T-lymphocytes (T-LYMPHOCYTES, CYTOTOXIC) and CD8+ suppressor T-lymphocytes.
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text: Amanda Bynes' Court Battle With Parents by Free Britney at August 12, 2013 6:46 am. Comments Amanda Bynes and her mom are at odds over her future treatment. Find out the latest details on the actress' legal affairs. Share Tweet Email Edit Delete Follow Amanda Bynes? Facebook Disqus Star: Amanda Bynes Related Videos: Amanda Bynes Videos Related Post: Amanda Bynes: Crying it Out, Doing Better in Treatment Uploaded by: Free Britney Uploaded: August 12, 2013 Duration: 152 seconds


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Julianne Hough and Ryan Seacrest Hit the LA Promise Gala (PHOTOS)
The Idol host and budding entertainment mogul was honored by L.A's Promise, an organization that aims to help support and fund the education, direction and health of one Los Angeles community. Seacrest even took time to let some of the kids involved in the program test out their journalism skills by doing an interview with him, as he tweeted:
"Just got interviewed by these pretty ladies at @LAsPromise.. bright kids :)"
As for Hough, she's about to become a big-time movie star once the remarkably fun remake of Footloose is released in October. Check out a trailer below!


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what driver supports a hp laserjet 4200n printer in windows 7
I am trying to add a laserjet 4200n to my new hp computer. It doesn't seem to be supported by windows 7 every time I try to print I get error printing message.
Re: what driver supports a hp laserjet 4200n printer in windows 7
You have a couple of choices for drivers for this printer:
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First thing is to verify the printer firmware is up to date.
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Facebook's Flop
I just finished reading an article about Facebook's IPO by another Seeking Alpha contributor. He basically stated that greedy, evil bankers and selfish shareholders were the only ones that made money in the deal while the public got ripped off. While I wholeheartedly agree that the only ones who made money in the Facebook deal are the underwriters and shareholders, it was fully disclosed in the company's S-1 that they basically had no plans for the money. I think it actually said their plan was to invest in investment grade fixed income (aka do nothing with it). Did John Q Public get screwed? You bet.
Where my opinion tends to differ is that John Q Public got screwed not because of any sort of deception or wrongdoing, but because Mr Public exhibited outrageous hubris in thinking they know how to invest (meanwhile if you asked about the S-1 they would say "no I drive a c350, not an S-1"). I've seen it. I can't tell you how many people I know who practically sunk their life savings into Facebook stock saying "there is nowhere for it to go but up!", even after my words of warning saying that there is no growth left and they're valued at over 100x earnings. What would I know though? I'm sure a pharmacist and an engineer know more than I (BS & MS in finance with 4 years of industry experience). I'm not saying I know everything, but I know a sucker's bet when I see it.
I also realize those who got ripped off will be the same people standing in Zucotti Park screaming they got ripped off by evil bankers and demanding tighter regulation and their money back. I bet they wouldn't be so upset if Facebook's stock soared to $70.
I guess my main point here is that if you don't understand what you're doing, you have no right to be upset when it doesn't turn out the way you hoped. I'm a financier by training. Every now and then I try to do construction projects around the house. Sometimes they turn out well. Sometimes they don't. I don't get mad at tool manufacturers when I screw up and things don't turn out the way I hoped.
Overall opinion of Facebook as an investment: let's do a quick sanity check. Their 2011 revenue was $3.7 billion. At a $104 billion valuation, that means they're worth 28x revenue. A company of that size should be worth 2-3x revenue if they're high growth. Facebook already has 900 million active users. There are approximately 1.2 billion people in the world with computer and internet access. They need to grow revenues over 2,000% just to be valued correctly. If they grow revenues 1,000% they will have the same revenues as Google.
So, if you buy Facebook, you're betting:
A) They will be worth more than Google in the near future
B) The number of global computer users will grow at an explosive rate (because remember, you can only access Facebook if you have a computer with internet access)
C) Facebook's revenue will grow 2,000%+ in the near term
D) The world won't move on to some other form of social media
E) Social media will still exist in the long-term
F) Facebook will be able to successfully be able to monetize mobile users
To be clear, I do not believe it. I'm calling their bluff. The company went public to cash out shareholders. Good for them they were able to pull it off. They were the lesser fools. We still don't know what social media is. Facebook could be the next Google (or Google of its industry). It could also be the next AOL.Tags: FB
Occupy Main StreetSince the financial crisis of 2008 I, along with every other financial professional, have been made to feel like some sort of villain from a James Bond movie. People have this image in their head of us sitting in our volcano lair, eating caviar, drinking champagne and thinking of evil ways to screw the common citizen. I suppose ignorance is bliss.Although Occupy Wall Street protestors' angst is well-justified, it is also extremely misplaced. I believe this comes from a thorough misunderstanding of what exactly it is that financiers do in combination with a bogus witch hunt lead by politicians and the media. In extremely broad generalities, we do one thing: we connect those with money looking to make investments to those who don't have money and need investment (while taking a fee, of course). If two parties want to get a deal done, it is our job to make sure it happens. Is it our concern if it is a bad deal? No. If I won't facilitate the deal because of some unreasonable moral standard, then someone else will and take what would have been my commission. Making a bad investment is exercising your free will, why should I deny you that right? As long as both parties understand the risks, my responsibility ends there. There is nothing inherently evil about that.You think we do more than connect businesses to investors? Let's take a look at some finance professions:Investment banking: raising funds by simply taking money from willing investors and giving it to a company looking for capital.Fund managing: taking a pool of money from willing investors and deciding how to allocate it amongst different investments.Brokers: providing clients with investment products by connecting them to the financial markets.Maybe you could argue that something like prop trading is sinister, since they're not really financing anything but instead shorting and trading derivatives. I would argue they are helping to efficiently price the market by assisting with price discovery. High-frequency quant funds also account for the majority of market liquidity, which is extraordinarily valuable.I'm not writing to justify the actions of those like Bernie Madoff (who actually DID do something wrong). Being mad at the finance industry as a whole based on the illegal and immoral actions of a few is like being mad at the energy industry because a few Enron executives committed fraud. To say these guys are getting away with it? That's a lie. The SEC is handing out harsher punishments than ever. Madoff got life in prison and forfeiture of the vast majority of his net worth (not to say he didn't hide some of it in some bank in Lichtenstein, because he probably did). Raj Rajaratnam got 11 years in prison and had to pay a $98.2 million fine out of his own pocket (not the firm's pocket) for making a few trades with insider information (by comparison, Martha Stewart only got a few months for insider trading).You may be asking yourself who is to blame for the financial crisis if it wasn't financial professionals. Although I do think some responsibility lies with the banks for loosening lending standards, the majority of it lies with consumers. That's right, consumers. Consumers are the ones who committed fraud on their loan applications then overextended themselves on a mortgage they never had any chance of paying back (by some accounts there were cab drivers claiming they made $140k a year to obtain loans there is no way they could afford). Consumers are the ones who ran up credit card debt, not by buying life necessities such as food and clothing because their paycheck isn't big enough to survive, but by buying items like big screen TVs, iPhones, and jet skis. I understand that some responsible homeowners and borrowers ended up defaulting, but it was caused by a domino effect set off by irresponsible borrowers (for an illustration, please see crisisofcredit.com).I know how you're going to rebut that argument: "yes, but there were predatory lending practices and no one understood what they were agreeing to". First off, if you were lied to, you have a legitimate claim, the end. Second, if you truly just didn't understand what you were agreeing to, then why did you sign a contract? The idea that there were "predatory lenders" is kind of a joke. Do you know what the job of a mortgage broker is? It's to sell mortgages. The tactics they employ are no different than that of a used car salesman. It's their job to sell. It's your responsibility to understand what it is you're agreeing to. If I tried to sell you a cyanide sandwich, would you eat it? Granted it may have been immoral for me to feed you poison, you made the conscious and informed decision (as an adult exercising your own power of free will that we are extremely fortunate to have in this country) to eat it.What happened to personal accountability? When did we stop being responsible for our own actions? I see that everywhere in today's society and it isn't limited to our finances. We need the FCC to censor everything because no one wants the responsibility of controlling what their children watch on TV. Some cities are banning the use of trans fat in food because people don't want to be responsible for their own eating habits. We have the US government regulating what drugs we can use because we think everyone is incapable of using responsibly (yes, alcohol and nicotine are every bit as much of a drug as meth or heroine is). I'm not saying that I would chose to do meth while eating a jar of trans fat with a spoon, because I wouldn't. I chose to be responsible for my own actions. I see doing meth and eating excessive amounts of trans fat every bit as irresponsible as taking out a loan I have no intention of ever paying back.Yes, some borrowers did take out loans they never had any intention of paying back. Paul McCulley, former right-hand man to PIMCO's Bill Gross, outlined 3 types of mortgages that homeowners take out.1) Hedge Units (fixed-rate, prime mortgages). These are taken out by responsible borrowers that put a reasonable amount of equity down.2) Speculation Units (interest-only loans). These are taken out by homeowners that are betting on interest rates falling and will roll into a fixed-rate mortgage once rates fall.3) Ponzi Units (negative-amortization, adjustable rate mortgages). These are loans given to sub-prime borrowers who put zero equity down. These have a negative amortization feature, which means if you miss a payment it is acceptable. That interest you missed now gets rolled into the mortgage as new principal. This means for a homeowner to actually become delinquent they have to miss quite a few payments. After becoming delinquent, it takes about a year to get a homeowner evicted. So if you buy a house and have no skin in the game, you just got 1-2 years of free rent.I know your next argument, too. Your next argument is "we bailed out the banks while they invested in hedge funds and paid themselves bonuses". Let me break this statement down. First, banks had to be bailed out because irresponsible borrowers defaulted. If banks weren't bailed out, things would be exponentially worse than they are now. Imagine if there was a global collapse of the financial system. You go to the ATM and it won't spit out cash, you have no way of accessing any of your money, you can't pay your bills, and the global economy comes to a dead halt. Imagine what would have happened next. It would have been like something out of the Book of Revelation. Next part of the statement: "investing in hedge funds". When you have a 2 trillion dollar balance sheet and have $20 billion invested in hedge funds, that wasn't the root cause of the problem, trust me. Paying huge bonuses? Let's get one thing straight: if you're getting a bonus, it's because you performed. At an investment bank, it is typical for a group to keep half the money it makes. So, if an investment banking group generates $100 million in fees, the group will be paid $50 million. It's in their contract. Now I can sincerely understand why someone would be upset that bankers are being paid bonuses after their institution was bailed out but we need to think about this. If a banker who is a big producer for the bank is not given a bonus after he generates a ton of money for the firm, he's going to leave and go to another bank. That will only make the problem worse because now the bank, which needs to repay the bailout money, just lost a big earner.Why do you think congress was leading a witch hunt against banks? They're doing that because banking executives don't comprise the majority of voters. Do you really think that a politician would ever point the finger at the vast majority of voters? Of course not. That's political suicide.In hindsight, yes, banks should have lent more responsibly. In hindsight, maybe they should have performed more due diligence when extending credit and created tougher lending standards. Then there would have been protests for banks not giving loans to people who need it. If you weren't in the streets in 2005 calling for tougher lending standards and criticizing irresponsible borrowers, then why are you doing it now? Furthermore, why are you only attacking the banks for lending irresponsibly and not the borrowers for borrowing irresponsibly? It's a two way street and you can't force someone to borrow.I understand a lot of people fell on hard times in the past few years. A lot of good, responsible homeowners lost their homes, their jobs, their retirement funds, and maybe more. I was part of the unfortunate class of 2009, which meant I was SOL when it came to the job search. I looked for a job for over 2 years before I found one (August 2008-September 2010). The job I found was in San Diego, 3,000 miles away from my home in Massachusetts. After less than 6 months of work, my company went bankrupt and everyone lost their jobs. So, after a 2-year job search and only less than 6 months of employment, I was out of work, 3,000 miles away from anyone who could help me and unable to collect unemployment (because I missed the cutoff for work requirement by a week). I had to draw on my credit cards, blow through my savings, and empty what little I had built in my 401(k) to survive. My credit rating has been damaged, my net worth has been materially affected, and I'm still recovering. I have just as much a right to be upset as anyone. My anger isn't directed at Wall Street, it's directed at everyone who exercised material irresponsibility that created this mess.Have you been reading headlines lately? Wall Street is anticipating 200,000 job cuts in 2012. It's tough being in finance. We have zero job stability and a lot of us are under an insane amount of pressure when we are actually employed. The services we provide are essential to the rest of global commerce. Remember in the Fall of 2008 when all hell broke loose? When, in 1 day, JP Morgan acquired WaMu, Bank of America acquired Merrill Lynch, and Lehman filed bankruptcy. Bankers had to work around the clock for days to get those deals done. When was the last time a construction worker couldn't sleep for 48 straight hours to get a project done? When was the last time a nurse had to log over 100 hours in a work week to help prevent a global meltdown? I'm not saying no one else's job is stressful but a life in finance is not the glamorous lifestyle you see romanticized in movies. It's volatile and extremely stressful. No one would go into finance unless we got paid the way we did. With bigger risks come bigger returns.The services we provide are more important than maybe you realize. Chances are, you work for a company that took some sort of outside funding, whether it is a loan or an equity investment. Chances are, you took out a loan to buy your house. Who do you think services your retirement account? You think you could do a better job than fund managers? Well then manage your own account, but good luck trying to access the capital markets without a broker. Most of the goods you use on a day-to-day basis were created by corporations that wouldn't have been able to make those goods if we hadn't raised capital for them to do so. Do your kids attend public schools? Well chances are that school was built with financing obtained through a municipal bond offering. That money doesn't fall from the sky; it is raised by investment bankers. You need us, whether you like it or not.You want to live in a world without finance? Move to Chad. I've heard it is wonderful there. Or maybe you think communism is a better alternative to capitalism? Cool, well, you can always move to Russia. I hear Russia is the bee's knees and is the land of opportunity, sunshine, happiness, and rainbows.You don't see out of work bankers occupying Main Street for the irresponsible borrowing that is the root cause of this global mess. You don't see us pointing the finger at borrowers and calling for them to be stripped of all their worldly possessions in order to repay the mortgage for the house they're underwater on.Everyone says this depression (yes, we ARE in a depression) was caused by corporate greed. It was caused by greed, I'll give you that. Whose greed was greedier? The household making under $100k a year that falsified a loan application to get a $500k mortgage or the banker that over-levered his bank? The consumer that bought a 72-inch flat screen on credit or the hedge fund manager that invested on 90% margin? It's the same greed. We're all guilty of it. In the words of Gordon Gekko, "we're all drinking the same Kool-Aide".Everyone talks about "the economy" like it's some beast from Greek mythology. "Economy: Zeus's 2-headed house cat". The economy is me, you, our output, our consumption, our savings, our investment, and our decisions. You can be mad at the banks for over-levering and not doing a better job of seeing this crisis coming, but where were you in the high-flying times preceding 2008? Were you in Zuccotti Park holding up signs saying "stop borrowing irresponsibly"? I doubt it. You were probably too busy enjoying the ride up. I suppose everyone becomes an expert in hindsight.
Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours.


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Do you prefer a Halloween desktop that is a little more edgy? Then the Ticket to Fear theme may be just what you are looking for. The theme comes with eight wallpapers full of creepy goodness to make your desktop a window into a haunted world.
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Dexters Laboratory [Wallpaper Abyss]
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Gifts for the Cocktail Enthusiast
From artisanal spirits to top-of-the-line barware, we've rounded up our favorite bartending essentials for anyone who loves a serious cocktail.
Rocky Mountain Whiskey
More ∨
Tincup is lightly spicy like Kentucky bourbon, with a gentle oakiness. The cap cleverly doubles as a cup. From $28 for 750 ml; tincupwhiskey.com.


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Dr. Eugenia F. Zimmerman graduated from the Virginia Commonwealth University SOM in 1998. She works in Raleigh, NC and 2 other locations and specializes in Physical Medicine & Rehabilitation. Dr. Zimmerman is affiliated with Betsy Johnson Hospital, Rex Hospital and Wakemed Cary Hospital.
Physical Medicine & Rehabilitation
Medical School: Virginia Commonwealth University SOM; Graduated 1998
*This physician has multiple office locations. See Office Information for details.
3001 Edwards Mill Rd Ste 200
Raleigh, NC 27612
3100 Duraleigh Rd Ste 100
Raleigh, NC 27612
100 Perkins Dr Ste 100
Chapel Hill, NC 27514
3100 Duraleigh Rd Ste 100
Raleigh, NC 27612
3480 Wake Forest Rd Ste 208
Raleigh, NC 27609