text:
Consider this: The public relations industry might have begun in 1800 BC.
Back then, the Babylonians used stone tablets to educate farmers on how to sow and harvest crops.
In Egypt, scribes documented the deeds of the pharaohs; in Rome, leaders, such as Julius Caesar, wrote biographies to persuade the public to support their political aspirations.
There are numerous examples of persuasive speaking, the art of rhetoric, reputation building, and mediating between rulers and subjects.
Among the most famous was the use of public relations to promote Roman Catholicism during Europe's Counter-Reformation. Pope Gregory XV coined the term "propaganda" when he created Congregatio de propaganda fide (Congregation for propagating the faith), which trained missionaries to spread Catholic doctrine in the face of rising Protestantism. The term did not carry negative connotations until it became associated with government publicity around World War I.
Edward Bernays, the father of public relations and nephew of Sigmund Freud, worked on the women's cigarette smoking campaign in the 1920s. He helped the cigarette industry overcome a social taboo: Women smoking in public.
His client? Lucky Strike.
His campaign? He persuaded fashion designers, charity events, interior designers, and others to make the color green trendy. Because a pack of Lucky Strike cigarettes was green, women would be more likely to carry them because the color was fashionable.
He is reported to have said, "The three main elements of public relations are practically as old as society: Informing people, persuading people, or integrating people with people."
It's no wonder the industry has the perception of being full of liars and spin doctors.
What is PR?
The official definition of public relations, as redefined by PRSA in 2012, is: "Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics."
But try to explain that to someone not in the industry and it goes above their heads (heck, I'm not entirely certain what it means).
People understand what is tangible; media relations—when a story runs in print or airs on television or radio about you, your company, or your product or service—is easy to understand. You can see it, touch it, feel it. It's not something that feels like magic so it's often what is thought of when explaining public relations.
The truth of the matter is, while media relations is an important part of a communications program, there are many other tactics used in a cohesive strategy: Content, email marketing, social media, crisis and reputation management, events, social advertising, investor relations, lobbying and regulatory work, and more.
The Industry Has Changed
Hollywood has not been kind to the PR industry. Wag the Dog depicts a "spin doctor," (played by Robert De Niro) who distracts the public from a sex scandal by hiring a film producer to construct a fake war with Albania.
Samantha Jones of Sex and the City fame was a publicist who threw elaborate parties and spent her evenings club hopping from fabulous event to fabulous event.
And reality TV star Lizzie Grubman did the work of celebrity publicists in Manhattan while the world watched. She and her team of assistants planned nightclub openings, launched albums, and mingled with celebrities and the media.
It's no wonder when interviewing soon-to-be college graduates, you hear reasons they want to go into PR that run the gamut from, "I'm good with people" and "I love to plan a party" to "I'm a night person" and "My family doesn't mind if I go to events and clubs with clients."
What Now?
However, if you run an organization, are on the executive team, or have (or need to have) communications professionals or a firm reporting to you, it's time to prepare your business for a marathon.
You should build a communications program that can withstand the constant changes at Google.
You should consider how ethics may not get you short-term results, but will provide a long-lasting effect.
Learn how the lines between marketing, advertising, digital, and PR are blurring.
And figure out what to do when negative criticism happens online (and it will).
Though academics credit the PR industry for being around since 1929, it's pretty much remained the same for more than 70 years. The real changes came when social media took hold of organizations and changed the way we communicate forever.
It's time to understand those changes, be willing to do things differently, take some risk, and beat the competition.
You can do that with PR.
A highly modified version of this first appeared on the VXSuite blog.
Leave a Reply
47 Comments on "PR: A History Lesson in How We Got Here"
Hey, I think I've read this somewhere; if it were me I'd probably make a book out of it….just sayin'….:).
Definitely changing, good and bad; and now more integrated with other disciplines and platforms now more than ever.
It's nice to see you are carrying the banner for the 'good guys.'
bdorman264 Shhhhh!
belllindsay That IS amazing PR. Kind of scary, too. But it happens all the time in the court of public opinion. He who gets there first gets to tell the story.
I do like Freud's third element: "integrating people with people"
Great blog post. I would say that the lines between marketing, advertising, digital, and PR aren't blurring, they are blurred. Non-existent even. They only exist in people's heads and corporate structure.
The ethics question is an interesting one.
I was interviewing for an agency once, and a question arose around tobacco. They were curious as to whether I'd have working with a client looking to target younger smokers.
I said I couldn't in all good faith work on something like that, as it goes against my own views on smoking and advertising.
I didn't get the gig – but I wasn't disappointed too much, it probably wouldn't have been a good fit anyway.
And I love belllindsay 's example. 🙂
Danny Brown belllindsay
I understand completely Danny. I remember the grief I caught a few years ago, when as publisher of a newspaper, I refused the advertising from a couple of strip clubs. There was a bit of heat from the clubs, but also from corporate who was eyeballing the $$ they felt those ads might bring in.
mattmaldre Great point on the lines between marketing, advertising, digital and PR really being only in people's heads and corporate structure. The smart agencies out there have repositioned themselves as integrated communication shops with PR, content marketing, native advertising, digital media, etc. under one roof. The ones who are sticking with just media relations and events as their go to schtick are going to find it a lot tougher in the next few years.
ClayMorgan It's all about the context, sir. 🙂 belllindsay
A very good lesson.
^lp, I need to borrow a pencil.
Thank you, Bill.
LOL, Jason! Are you also going to copy her homework?
Always a pleasure Gini.
Jason, I'm totally telling on you for not being prepared! DEMERITS!!!
JRHalloran First of all, the girls leaving the class story made me laugh out loud. I always laugh when we interview ready-to-graduate students and they say they want to go into PR because they're good with people. Oy.
I didn't know that about The Prince. Very, very interesting.
Danny Brown Many large agencies will actually have firewalls up for those who don't want to work on accounts like that. There are some people it doesn't bother and others (like you and me) it does.
mattmaldre I agree, Matt. Now if we could just figure out how to get corporate structure to change that.
ginidietrich That's good to know. Yeah, this one didn't, though they were more a medium-sized one.
Who told you that?! #StopSnitching
My dog ate my pencil. 🙁
You forgot the town crier gig. Just saying.
I shocked at the PRSA definition. There is zero requirement that the public's consuming of the communication from Brand and Agency is beneficial for them. You mentioned the Lucky Strike campaign which was only beneficial to the creator and the cigarettes.
So will you tell them or should I?
One good thing about Advertising/Marketing there isn't the nightclub option like PR has. But it darn well should!
what is with people posting here from Farcebook!??!!! @Gini Dietrich are you allowing this breach in protocol?
Danny Brown ClayMorganbelllindsay@Gini Dietrichyet you invented the Happy Meal Danny. sigh
Danny Brown ginidietrichwhy wouldn't you sell cuban cigars to a 6 year old?
ginidietrich bdorman264Hey Bill I found a great book called the Suck of Spin for you
Howie Goldfarb I wouldn't even sell 6 year old cigars to a Cuban. Or something. Wait, what? 🙂 ginidietrich
Howie Goldfarb I am!
Howie Goldfarb We all got into it for the parties.
ginidietrich JRHalloranGive them beanies that say PP on the front for People Person
ginidietrich JRHalloranGini next time someone says that to you ask if they can look you in the eye while lying through their teeth with a poker face on.
Howie Goldfarb Danny Brown ClayMorgan I was wondering when the "Caligula" teasing was going to begin. You people have disappointed me!
I would recommend to you "The Unseen Power: Public Relations: A History" by the late Scot Cutlip. There is an annual conference on Public Relations history at Bournemouth University in the UK. You might learn a little about PR history by visiting their website or by reading the special issues of PR Review that include the top papers from this conference. Where in hell did you get the idea that academics trace the origins of PR to 1929?
VincentHazleton Saw your comment on Ragan, too. I'm kind of astounded at your response. Seems unlike you.
I did a ton of research, have years of experience, and got some feedback from academics before I wrote this (which also is in Spin Sucks, the book). It also is clearly defined on Wikipedia so perhaps it'd be worth your creating a pagination over there. I missed The Unseen Power. Thank you for recommending it.
P.S. We don't allow swearing on the blog so I edited your comment.
ginidietrich Howie Goldfarb Parties? PR gets to party, instead of being the ones organizing them? Why didn't someone tell me!
ginidietrich mattmaldre How about starting by changing the name from "integrated marketing communication" to just "inegrated communication" or "strategic communication?" Once you put marketing in the tagline, you are by default subordinating everything else and inviting turf wars.
I apologize for my unseemly behaviior. It was late in the day and this curmudgeon was a bit cranky.
VincentHazleton Those who expect agreement in any academic discipline are likely to be profoundly disappointed.
Based on that statement, your original comment's point is diluted, no?
No the point is that we should engage and debate. It is for the audience to decide who is correct. I am convinced that my view point is preferable to the other. However, they aren't evil. They are merely wrong.
VincentHazleton Ha! It seemed very unlike you. I've never had anything but pleasant interactions with you so I was surprised. Thank you for pointing me to more research. I've been digging through this morning.
ginidietrich VincentHazleton Gini, I have a copy of the Cutlip book, if you're interested i borrowing it.
[…] I loved my job. I loved the people. And more importantly, I was learning a lot about PR and communications. […]


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|WEEK 1: DATE: 20 Feb - 24 Feb 2012
|Trainers : Elaine Pang (TL) & Wong Lind Say
20 Feb 2012
- A total of 21 course participants (CPs) have registered for the CPELT course at BTPN Sabah. The first briefing in the morning was given by the hostel warden, En. Julai who stressed on a few rules to the CPs.
Next, the team leader's (Elaine) briefing covered the following :
S1 : 8.00am-10.00am
Tea break : 10.00-10.30am
S2 : 10.30am – 12.30pm
Lunch break : 12.30-1.30pm
S3 : 1.30pm – 4.15pm
Tea break : 4.15-4.45pm
S1 : 8.00am – 10.00am
Tea break : 10.00-10.30am
S2 : 10.30 am – 11.30am
Lunch break : 11.30am -12.30pm
2. Hostel warden : En. Julai 019- 8049332
3. Caterer : En. Ahmad 019- 8803869
CPELT Sabah Group:
1. Penghulu : En. Mazran 013- 9728429
2. Penghuluwati : Pn. Imelda 013- 8789708
3. Bendahari : Pn. Ivy Lau 016 – 8175168
- The training sessions went on smoothly after the BTPN ICT technician adjusted the settings for the LCD & laptop screen resolution. It was not clear when the lecturers tried to project the slides before 8am. Lindsay covered Topic 1 (2 hours) & Topic 2 (Topic). Topic 3 was continued by me (Elaine) in session 3.
The materials and stationary brought are sufficient for the next 2 weeks. There are extra white A4 paper & poster sheets left behind from the Action Research course held last week at this venue.
- The only problem the trainers realised is that the calling letter for the course did not state for the teachers (CPs) to bring their textbooks and KSSR teachers guidebook. Only 1 teacher had a textbook today. The trainers have asked the teachers to get some text books, at least two books in each group ( 1 for lower primary – KSSR and the other for upper primary – KBSR) by next week. For this week, plan B would be for the trainer to photocopy 5 different units from a Year 1 textbook borrowed from one CP. One unit will be given to each group to refer to during sessions.
Prepared by : Elaine Pang
|21 Feb 2012
- The number of CPs have remained at 21 as of today. Pn. Wanda from JPN Sabah sent a text message to enquire about those who have not turned up. The team leader replied her text message with the names of teachers on the name list who have not registered for the course.
- At 3.00pm, one of the teachers who have not registered, Liaw Seu Tee arrived. She said she received a call from her PPD officer to attend this course although she has not received a calling letter. After discussing a few things about the course with the team leader, she said she has to go back and talk to her headmistress about finding a replacement for her. She is currently a 'Penolong Kanan Ko-Kurikulum' (PK Ko-ko) and also teaching English to examination classes.
- Two teachers have applied for time off today :
1. Zailah bt Abdul Karim – 8.00am -12.30pm : To take her child to a clinic
2. Jasri bin Joe – 3.00pm -4.15pm : To repair the break lining of his car at the Perodua service centre in Donggongon
- One of the teachers, Nuseh Sindeh brought a letter from PPD Kota Belud which stated she has been appointed to be on duty as 'Fisioterapi Pasukan MSSS Zon Selatan from 20-24 Feb 2012. She wanted permission to accompany her pupils for the sports event and be on duty. The team leader contacted Pn. Azizah to double check on the issue. Pn. Azizah replied to remind teachers that they are suppose to be here for the course and not doing school related duties as stated by Dr. Ranjit during his meeting with lecturers on 17 Feb 2012. The team leader has informed the CP.
- The caterer, En.Ahmad met the trainers during lunch break to check on the quality of food etc. The trainers informed him that everything is fine thus far.
The training room & facilities are good at BTPN Sabah. The training room is big enough for group work and the air condition is working well. There are 5 groups of 4-5 CPs per group. The speakers are very clear and the trainer had no difficulty in playing the video for Topic 4. The volume was loud and clear. There is a whiteboard, LCD and a huge screen. There are also tables and at the back of the training room to store course materials and boxes as well as seats for the trainers when they aren't training.
- The training session went on well today and timing is on par as the training schedule for L&S (Week 1). Topics 1-3 have been completed. The remaining activities for Topic 3 was completed by 12.00pm by me (Elaine). Three hours of Topic 4 has been completed today and will be continued tomorrow by Lindsay. All the teachers (CPs) do not have the KSSR handbook with them. Only five of them are teaching Year 1 and have the KSSR syllabus. The trainers have decided to give the CPs the softcopy of the KSSR handbook and the KSSR syllabus.
Prepared by : Elaine Pang
|22 Feb 2012
- There was full attendance today, 21 CPs.
- A CP asked the team leader for a letter from ELTC stating that they are on 'Cuti Belajar'. This is because she has been called back to school every morning at 7.20am before she comes for the CPELT course at 8am and she is expected to return to school on Friday afternoons. The team leader contacted Pn. Wanda to assist and explain to the headmasters and headmistresses. Pn.Wanda replied that her KPP (Ketua Penolong Pengarah) and herself would be coming to the course venue to explain a few things to the CPs.
- The training session continued with Topic 4 by Lindsay until 2.30pm. The trainer reviewed the listening framework in Activity 2 and this was followed by Activity 3 & Activity 4. Since the teachers did not bring their textbooks, the trainer made photocopies of 2 different units from a lower primary (Year 1) and an upper primary (Year 3 or Year 5) textbook and gave them to each group for reference while planning their activities.
At about 2.30pm, I (Elaine) started off with Topic 5 on Speaking Skills. We covered Activity 1 by looking at the KSSR syllabus and KBSR syllabus as well as the units from the textbooks to all groups. We had 5 groups in class. Each group was asked to look at 2 different levels such as the following :
Year 1 & Year 3
Year 1 & Year 5
The class ended at 4.15pm after the group presentations. CPs were reminded to obtain ring files and compile all their notes, handouts and readings.
Prepared by : Elaine Pang
|23 Feb 2012
- There was full attendance today, 21 CPs.
- Topic 5 was continued today for a total of 6 hours and 45 minutes by me (Elaine). As predicted by the two trainers, we might have some extra time, thus we had prepared 5 complete sets of 44 phonemes cards yesterday. Lindsay suggested to teach the CPs to play the 'Fan-N-Pick' game using these phoneme cards. At the last half an hour of the day, I included this game and a worksheet entitled 'Join the dots' as a supplement to the other phonics activities. The worksheet was carried out as an individual task. The trainer had to make photocopies of these worksheets and units of the textbook outside the BTPN, nevertheless it proved to be useful as plan B because there were only 2 copies of textbook among all the teachers. CPs were also given a reading task for tonight, before starting Topic 6 tomorrow. They have to read the article labelled as Appendix 5.7.
- The team leader reminded CPs to submit a photocopy of their IC (Identification card) by tomorrow to the assistant monitor.
- There is no wifi connection to the training room (Bilik Mawar). Sometimes, it is possible to get connected to the internet access from the next room (Bilik Melur). The trainer has contacted the BTPN technician to assist us in getting proper internet connection before the ICT component. He agreed that they would extend the internet access from Bilik Melur to our current training room.
Prepared by : Elaine Pang
|24 Feb 2012
- There was full attendance today, 21 CPs.
-The trainer (Elaine) started with Topic 6 and covered Activity 3 : 'What does a lesson involve?' first. The 'Exploring Metaphors' activity was carried out as the steps in the trainer notes. This was followed by Lindsay section- Activity 1 : Materials Selection & Adaptation and Activity 2 : Listening and Speaking Tasks. The rationale for doing Activity 1 & 2 later is to ensure there is a smooth flow to Activity 4 : Lesson Preparation, which will be done in Week 2, followed by the CPs working on their coursework.
- The team leader met with the caterer, Mr. Ahmad at tea break to inform him the number of CPs who will be staying over the weekend. The discussion came to an agreement that since many CPs would not be having their meal on Saturdays and Sunday (breakfast-lunch), the caterer would use that amount of allocation to give me an extra special meal on the last day of their course.
- The numbers of CPs and trainers who will be taking their meals are as follows :
Dinner - 9 CPs and 2 trainers
Afternoon tea & dinner - 0 (Nil)
Dinner - 9 CPs and 2 trainers
- The hostel room keys of the current trainers will be returned to the office at the Hostel (Asrama Serudung Bayu). The team leader has informed the warden that it would be impossible for the lecturers to pass the room keys to the lecturers coming the following week. Thus, the warden said the BTPN staff would check with Pn. Wanda from JPN Sabah on how the trainers who arrive every Sunday can obtain their keys.
- For further enquiries, trainers can call :
Penyelia asrama - Pn. Nurimah 019-8307985
Warden asrama - En. Julai 019 - 8049332
Prepared by : Elaine Pang
|WEEK 2: DATE: 27 Feb - 2 Mar 2012
|Trainers : Wong Lindsay (TL) & Brandon Tan27 Feb 2012The trainers for this week are Lind Say (CET01) and Brandon (CET08). To continue from last week, Lind Say started the session by recapping the principles and frameworks for listening and speaking as well as the types of adaptation classroom materials. Then, the coursework booklet was given and CPs were briefed on the CET01 coursework and the PMM. The PMM was also downloaded and given to CPs. For the rest of the day, CPs worked in groups of three and worked on their coursework.Total number of CPs remained at 21.Total present: 21 CPs
|28 Feb 2012Time was given for CPs to finish up their lesson plan. At 9am, in groups, CPs presented their lesson plans. Oral feedback from their peers and trainer were given. Once all 7 groups presented their lesson plans, CPs were given time to make the necessary adjustments and finish up their coursework.Total present: 21 CPs
|29 Feb 2012CPs continued with their coursework in the morning. At 9.30am, Brandon took over his session and started with CET08. He completed Topic 1 and Topic 2 as planned in the training schedule. Towards the end of class, Brandon gave a briefing on the coursework for CET08.Total present: 20 CPsAbsent with reason:*
Zubaidah bt Munsidik (went to see a PPD officer regarding her promotion)
|1 Mar 2012Brandon started the session with Topic 3. CPs were given time to practice on producing a podcast. After morning break, Brandon went through with CPs the sample rubrics on producing a podcast and the PMM in detail. Brandon got CPs to create a checklist based on the rubrics and PMM in groups so that they are on the right track and are able to check the quality of their work and are satisfied with their work if they choose to submit the coursework. CPs were then given time to work on their coursework. All groups agreed to remain in their respective groups for this coursework.Total present: 21 CPs
|2 Mar 2012At the beginning of the session, Brandon opened the time for CPs to share any problems that they face after class when they continued their coursework. Brandon and the CPs gave suggestions to rectify the problems. CPs continued with their coursework for the rest of the day.Total present: 21 CPs
|WEEK 3: DATE: 5 Mar - 9 Mar 2012
|Trainers : Er Eng Lee (TL) & Elaine Pang
5 March 2012
- All CPs were present : 21 people
- There was a slight problem in the morning with the air-condition in the training room (Bilik Mawar), there was no power to that source although the lights were working. Elaine called the BTPN officer who then sent the technician to check it out. The air-cons were working 5 minutes later.
- The technician also assisted Eng Lee to make photocopies (10 sheets) of the cubes (short vowels - beginnings & endings) for an activity in Topic 3.
- The trainers noticed that the noodles served for morning breakfast was 'mee hoon kosong'. Thus, they spoke to the caterer during tea break and asked him to add some fish cake/ prawns to the noodles in future. Mr. Ahmad agreed to improve the quality of the food. The trainers also passed the LO for the Action Research course which was held at BTPN Sabah a week before the CPELT course started.
- The sessions went as planned. Elaine covered Topic 1 (Reading Processes) & 2 (The KBSR & KSSR) in sessions one and two until lunch break. After lunch break, Eng Lee did a recap with the CPs on Topic 1 & 2, and then started on Topic 3 (Beginning Skills in Reading). She also put up a word wall which will be up for this week. Some of the words already up today are : chunk, chunking, recycle, review, recap, revisit, collocation, digraph etc. On Friday, a bingo game will be carried out using the list of words on the word wall. Eng Lee also brought copies of the phonemic chart with pictures for all CPs. It was really helpful in getting them to have more practice.
|6 March 2012
- All CPs were present : 21 people
- Sessions went on as scheduled. Topic 3 (by Eng Lee) & Topic 4 (by Elaine) have been completed.
- Course participants were high motivated and asked relevant questions.
- The word wall has built up with important new words such as : teachable moments, inherent vocabulary, scaffolding, authenticity, automaticity, teaching in context, strategies - blending and segmenting.
|7 March 2012
- All 21 CPs were present
- Sessions went on as planned. Topic 5 (by Elaine) was covered.
- The trainer did a recap on Topic 4 before starting on Topic 5.
- After completing Activity 4 & 5, the trainer decided it would be better to get the CPs to demonstrate some of the activities on slide 9 of the powerpoint. One group demonstrated each of the following : choral reading, partner or buddy reading, reader's theatre and shared reading. The trainer got the CPs to identify the purpose of the activity.
- The trainer also ensured CPs were aware that Oral reading fluency comes under reading fluency. The trainer shared some info with CPs, that there is an order of activities that should be used in a sequence to achieve oral reading fluency, as below :
1. Read aloud - teacher models
2. Shared reading - with teacher (repeated oral reading)
3. Guided reading - in groups
- reader's theatre
- partner or buddy reading
4. Independent reading (extensive reading)
- After going through Handout 5.7 and Handout 5.8, the trainer felt that it would be good if CPs tried doing a screening test by marking errors on a reading text (printed) based on a recording of a students reading. Thus, the trainer included an extended activity with an authentic recording of a Year 3 pupil reading the text 'The Straw House' by James Riordon. The trainer had used these materials in the 'Teaching Beginning Reading' course in 2007. The trainer made photocopies of the text and played the recording twice for CPs to mark the errors. Trainer checked the answers with CPs after that and noted CPs had a clearer picture and better understanding of how to administer a screening test for reading in the English class.
|8 March 2012
- 1 CP, Mohd Sharizan was absent. He has left to register for his KDC course. He has filled in the borang pengecualian kuliah and will make a photocopy of his attendance at IPG Tawau.
- The sessions went as planned. Eng Lee covered Topic 6 on Intensive Reading. The trainer covered the Barrett's taxanomy & Blooms Taxanomy in detail. She also linked the sub-skills of reading (skimming, scanning, getting main ideas, predicting, inferencing and drawing conclusions) to the QAR (Question Answer Relationship) teaching strategy and the SQ3R (Survey, Questions, Read, Recall & Repeat) learning strategy. It allowed CPs to make connections to the silent reading skills (reading comprehension) and formulating questions based on the Barrett's taxanomy for teaching and learning in ESL.
|9 March 2012
- 1 CP, Mohd Sharizan was absent. He has started his KDC classes at IPG Tawau.
- Elaine covered Topic 7 on Lesson Planning until Activity 6 (Handout 7.6).
- At tea break (10.30am), the CPs went to the cafeteria and returned saying food was not served. After the trainer checked with the caterer, Mr. Ahmad said in the previous week, the tea break was served later with lunch at 11am. Thus, he didnt realised the tea break would resumed to the original timing decided in Week 1. (refer to log for Week 1). As the caterer had prepared the food, tea was served at 10.40am after a discussion with the caterer.
- After break, the team leader discussed with the CPs and asked them to vote how many of them would like to have a tea break at 10.30am as decided in Week 1. Majority voted and agreed for the tea time to remain at 10.30am. The team leader informed CPs and the class monitor that this timing would stay as a standing order until Week 14 and it shouldnt be changed as other implications might happen. Example, it would cause inconvenience to the caterer when meal times are changed on different weeks. It is logical that trainers and other CPs also need a break in between sessions to rest. Thus, it is not wise to have sessions from 8.00-11.00am non stop and serve the food for tea and lunch at 11.00am.
|WEEK 4: DATE: 12 Mar - 16 Mar 2012
|Trainers: Wong Lind Say (TL) & Elaine Pang
12 March 2012
The trainers for this week are Elaine and Lind Say. Elaine continued with the reading component from the previous week. She continued with Topic 7 and completed Topic 7.7 and 7.8. CPs were then given time to prepare their lesson plan presentation on the following day.
Total present: 18 CPs (8am – 12.30pm), 17 CPs (1.30pm – 4.15pm)
Absent with reason:
|13 March 2012
CPs presented their lesson plan presentation. All seven groups presented. After each presentation, CPs from other groups gave their feedback. Trainers also gave their feedback which includes comments and suggestions for improvement. In the afternoon, Elaine continued the session and completed Topic 8 for the reading component.
Total present: 18 CPs (8am – 12.30pm), 19 CPs (1.30pm – 4.15pm)
Absent with reason:
|14 March 2012
In the morning session, Elaine allotted time for CPs to work on their coursework. After the morning tea break, Lind Say started with Topic 4 for CET 08 – Reading Activities through Hypermedia Text. She completed Topic 4.1 and 4.2 by the end of the day. CPs worked on the practice project of Hina Matsuri.
Total present: 18 CPs (8am – 12.30pm), 19 CPs (1.30pm – 4.15pm)
Absent with reason:
|15 March 2012
CPs continued their practice project in the morning session. Then, Lind Say continued and completed Topic 4.3 and explained the coursework for CET08. CPs worked on their coursework. Towards the end of the day, one of the CPs, Jasri, shared his version of the practice project – Hina Matsuri Festival. He presented the hypermedia differently.
Total present: 19 CPs (8am – 10am), 18 CPs (10.30am – 4.15pm)
Absent with reason:
|16 March 2012
CPs were given time throughout the day to complete their coursework.
Total present: 19 CPs (8am – 11.30am)
Absent with reason:
|WEEK 5: DATE: 19 Mar - 23 Mar 2012
|19 March 2012
Facilitators: Jayanti & Elaine
Total attendance: 21 CPs (full attendance)
Writing began this week with Topic 1 and 2. Sessions included input, discussions and presentations. Journal writing begins today as part of getting the CPs to start writing. The CPs are given 15 minutes at the end of each day to write their reflections which they can continue after class.
Other matters:
Lunch for this week (week 5) has been brought forward to 12 to 1pm as BTPN Sabah is having other courses during this week. The CPs voted and agreed on the new time.
|20 March 2012
Facilitators: Jayanti & Elaine
Total attendance: 21 CPs (full attendance)
The second day saw topic 2 being completed and topic 3 until the section on punctuation (up to Activity 2 only). Additional resources and sample activities for handwriting patterns and cursive writing were sourced from the Internet and given to the participants for extra practice.
|21 March 2012Facilitators: Jayanti & Elaine
Total attendance: 21 CPs
Topics were completed according to schedule. Teachers wrote their journal entries for the last 15 minutes of the class. One of the CP's headmaster came to BTPN requesting that the teacher to submit her students' exam paper. The teacher left in the afternoon and returned later to class.
|22 March 2012Facilitators: Jayanti & Elaine
Total attendance: 20 CPs (8am - 2pm), 19 CPs (2pm - 4.15pm)
1. Ivy Lau Ai Wee (MC)
2. Mohamad Shahrizan bin Mohd Idris (MC)
Topic 4 completed and began with Topic 5. Teachers added to their journal entry for the day.
|23 March 2012Facilitators: Jayanti & Elaine
Total attendance: 19 CPs
1. Ivy Lau Ai Wee (MC)
2. Mohamad Shahrizan bin Mohd Idris (MC
Sessions went well and all topics for this week were covered. The last 20 minutes were spent clarifying and looking through CPs coursework.
|WEEK 6: DATE: 26 Mar - 30 Mar 2012
|26 March 2012
Facilitators: Azidah & Wong Lind Say
|27 March 2012
Facilitators: Azidah & Wong Lind Say
|28 March 2012
Facilitators: Azidah & Wong Lind Say
|29 March 2012
Facilitators: Azidah & Wong Lind Say
|30 March 2012
Facilitators: Azidah & Wong Lind Say
|WEEK 7: DATE: 2 Apr - 6 Apr 2012
|2 April 2012Facilitators: Pn Azizah Hasshim & Wong Lind SayPn Azizah started the session by informing CPs the timetable for this week, which is to complete their coursework as well as to prepare themselves for the examination on Thursday. She also went through with CPs the frameworks for CET01, 02, and 03 as a revision. CPs used the rest of the day to either complete their coursework or revised for the examination. Both facilitators provided assistance when necessary.
|3 April 2012Facilitators: Pn Azizah Hasshim & Wong Lind SayCPs continued with either their coursework or revision throughout the day. Both facilitators provided assistance when necessary.
|4 April 2012Facilitators: Pn Azizah Hasshim & Wong Lind SayCPs continued with either their coursework or revision throughout the day. Both facilitators provided assistance when necessary. In the afternoon, all the tables and chairs arranged and CPs checked their seating arrangement and examination slip. CPs were informed of the structure of the examination paper also. By the end of the day, all CPs handed in their coursework for CET 01, 02, 03 and 08.
|5 April 2012
Facilitators: Pn Azizah Hasshim & Wong Lind SayExamination day. All CPs were present, including those who had to resit from the last cohort. The examination went on as planned.
|6 April 2012Facilitators: Pn Azizah Hasshim & Wong Lind SayPublic Holiday - Good Friday.
|WEEK 8: DATE: 9 - 13 April 2012
|Trainers : Elaine Pang (TL) & Noor Azmira bt Amran
Attendance : 19 out of 21
2 CPs were absent : Hamidah bt Ismail & Sylvia Tay
The team leader discussed with CPs in the morning about the timing of the sessions for this week. Since Wednesday (11 April) is a public holiday, the 6 hours for that day will be covered on Monday, Tuesday & Thursday. The CPs have agreed to start the session earlier and extend the hours for these 3 days. Thus, training hours for the 3 days will be as follows. Session 1 (S1) : 7.45-10.00am, Session 2 (S2) : 10.15 - 12.30pm and Session 3 (S3) : 1.30-5.00pm. The time for Friday remains the same from 8.00-11.30pm.
Azmira also asked the CPs if they had any feedback about the food served in terms of quantity and quality, as the trainers will be meeting the caterer in the evening to hand over the LO and discuss about matters pertaining to the food.
Content :
|Attendance :
19 out of 21 (8.00am-2.00pm)
17 out of 21 (2.30- 4.30pm)
2 CPs were absent : Mohd Sharizan b. Mohd Idris & Zubaidah bt. Munsidik
2 CPs took time off from 2-4pm : Jasri b. Joe & Samir b. Abd Shani
As the caterers met with the caterer, Mr. Ahmad yesterday evening to pass the LO to him, they also gave him a list of suggestions from the course participants regarding the food. There was a slight improvement as 2 varieties of fruits were served during dinner last night.
Content :
|Public Holiday
|Attendance :
19 out of 21 (8.00am-2.00pm)
20 our of 21 (2.30-4.30pm)
2 CPs were absent in the morning : Ivy Lau & Hamidah Ismail
Hamidah's car broke down & she had to go to the workshop. She attended S3 in the afternoon.
|Attendance :
All CPs present
|WEEK 9: DATE: 16 Apr - 20 Apr 2012
|Trainers: Sheila Adelina & Wong Lind Say
Monday 16 April 2012
Completion of Topic 5 by Sheila and CPs were briefed on the coursework. Topic 6 conducted by Lindsay Wong.
Total present: 20/21 CPs (8am – 10am), 19/21 CPs (10.30am – 4.15pm)
Absent with reason:
|17 April 2012
CPs started on their coursework and worked on it for the first two session. In the afternoon, the first group presented their work. The other CPs and trainers provided feedback.
Total present: 20/21 CPs (8am – 4.15pm)
Absent with reason:
|18 April 2012
The other groups took turns to present their lesson plans. Other CPs and trainers provided feedback. Presentation went on for the whole day.
Total present: 18/21 CPs (8am – 4.15pm)
Absent with reason:
|19 April 2012
CPs were given the rest of the day to work on their coursework. Trainers provided assistance whenever necessary.
Total present: 19/21 CPs (8am – 1.30pm), 18/21 CPs (2.30pm – 4.15pm)
Absent with reason:
|20 April 2012
CPs were given more time to complete their coursework. Trainers provided assistance whenever necessary. By the end of the session, all CPs handed in their coursework. Sheila brought back CPs' coursework.
Total present: 21/21 CPs
|WEEK 10: DATE: 23 Apr - 27 Apr 2012
|Trainers: Ananda Kumar & Wong Lind Say
Monday 23 April 2012
The A&E component was introduced. Topic 1 was covered until Topic 1.5 and 1.6.
Total present:20/21 CPs (8am – 2.30pm), 19/21 CPs (2.30pm - 3.30pm)
Absent with reason:
|Tuesday 24 April 2012
The trainers covered Topic 1.7 and 1.8 from Topic 1. After the break and in the afternoon, Topic 2 was covered.
Total present: 20/21 CPs (8am – 10am), 21/21 CPs (10.30am – 4.15pm)
Absent with reason:
|Wednesday 25 April 2012
The trainers began the day by recapping on what CPs have learnt so far. Then, CPs were taught on Topic 3.1.
Total present: 21/21 CPs (8am – 4.15pm)
|Thursday 23 April 2012
Topic 3.2 was covered - Assessing the Speaking Skills. CPs had a fun time reacting out the 5 models in SBOA.
Total present: 19/21 CPs (8am – 10am), 20/21 CPs (10.30am – 4.15pm)
Absent with reason:
|Friday 23 April 2012
Topic 3.3 was covered. At the end of the session, CPs were briefed on their coursework - CET 07.
Total present: 20/21 CPs (8am – 11.30am)
|WEEK 11: DATE: 30 April - 4 May 2012 (Trainers : Wong Lind Say & Elaine Pang Ling Ling)
|30 April 2012 (Monday)
Trainer : Wong Lind Say
Attendance : 15/20 CPs (8am-10am), 16/21CPs (10.00am-4.15pm)
Absent :
Lindsay started on Topic 3.4 (Assessing the Writing Skills) with Activity 1. She managed to complete Activity 2, 3 4 and 5 by session 3. She also went through the coursework with CPs.
Prepared by : Elaine Pang
|1 May 2012 (Tuesday)
Labour Day : Public Holiday
|2 May 2012 (Wednesday)
Trainer : Elaine Pang
Attendance : 19 CPs (8.00-9.00am), 20CPs (9.00-11.30am), 18 CPs (11.30 am-4.15pm)
Absent :
Trainer covered all the eleven activities in Topic 4 from Session 1-3. CPs were given time to work on their coursework beginning 3.30pm. Some of them had completed the MCQ in the reading section ask asked the trainer to check their questions.
Prepared by : Elaine Pang
|3 May 2012 (Thursday)
Trainer : Elaine Pang
Attendance : 20CPs
Absent :
CPs have started working on their A&E coursework individually. Trainer assists those who need clarification and to check their questions for the reading or writing section.
Prepared by : Elaine Pang
|4 May 2012 (Friday)
Trainer : Elaine Pang
Attendance : 18/21 CPs
Absent :
CPs continue to work on their A&E coursework. Most of them have completed the section for Reading and have moved on to the Writing task.
Prepared by : Elaine Pang
|DAILY LOG Trainers: Brandon Tan Chee Seng & Elaine Pang Ling Ling
|WEEK 12: DATE: 7 May - 11 May 2012
|7 May 2012 (Monday)
8.00-9.00 a.m. - 17/21
Absentee:(1) Mary Emerlda (Hospital Appointment - Document submitted)
9.00-2.00 p.m. - 18/21
Absentee:(1)Hamidah bt Ismail (Hospital Appointment- Document submitted)
8.00-4.15 p.m. - 19/21
Absentees: (1) Jasri b. Joe (Paternal leave) (2) Zubaidah bt Munoidik (Assisted husband at the hospital - Document submitted)
Food & Accommodation - Good
|8 May 2012 (Tuesday)
8.00-11.30 a.m. - 17/21
Absentees:(1) Jasri b. Joe (Paternal leave) (2) Mary Imerlda Anak Bangga (Hospital Appointment - Document submitted)
(3) Mohammad Shahrizan bin Mohd Idris (4) Zubaidah bt Munoidik (Assisted husband at the hospital - Document submitted)
11.30-2.30 p.m. - 18/21
Absentees:(1) Jasri b. Joe (Paternal leave) (2) Mohammad Shahrizan bin Mohd Idris
(3) Zubaidah bt Munoidik (Assisted husband at the hospital - Document submitted)
2.30-4.15 p.m. - 17/21
Absentees:(1) Jasri b. Joe (Paternal leave) (2) Imerlda binti Fanny (Hospital Appointment - Document submitted)
(3) Mohammad Shahrizan bin Mohd Idris (4) Zubaidah bt Munoidik (Assisted husband at the hospital - Document submitted)
Food & Accommodation - Good
|9 May 2012 (Wednesday)
8.00-9.00 a.m. - 19/21
Absentees:(1) Jasri b. Joe (Paternal leave) (2) Hamidah binti Ismail
9.30-4.15 p.m. - 20/21
Absentee:(1) Jasri b. Joe (Paternal leave)
Food & Accommodation - Good
|10 May 2012 (Thursday)
8.00-12.30 p.m. - 20/21
Absentee:(1) Jasri b. Joe (Paternal leave)
1.30-4.15 p.m. - 19/21
Absentees:(1) Jasri b. Joe (Paternal leave) (2) Nuseh Sindeh - Document submitted
Food & Accommodation - Good
|11 May 2012 (Friday)
8.00-11.30 p.m. - 18/21
Absentees:(1) Jasri b. Joe (Paternal leave) (2) Nuseh Sindeh - Document submitted
(3) Zubaidah bt Munoidik (Assisted husband at the hospital - Document submitted)
Food & Accommodation - Good
|WEEK 13: DATE: 14 May - 18 May 2012 Lecturers: En Roger Chin and En Mohd Razali
Roger started the session by giving a briefing on coursework and oral presentation assignment in the morning and continued to finish topic 1. Razali came in to continue with topic 2. The responce from the CPs was very good. All the session went very well. The day ended at activity 4.
Talked to the monitor about the closing ceremony on Friday the following week.
2 Cps were absent. They were on MC
1. Pn Jusiah
2. Pn Zubaidah.
Session started with activity 5 by Roger giving some explanation on the forum activity. Forum went very well with a lively and active participation from participants. The day ended with some discussion on Dr Sofi's article and some reflection activitry. The Penghulu was briefed on the plan for the closiong ceremony.
Lunch time and tea break were shortened to give to make up for the teachers day celebration on the third day.
All present on that day.
Day 3 started with some further explanation on oral presentation. Then they were given time for the sit in their group and continued working on their presentation. THe day session ended at 1.30 to give a way to teacher'd day celebration. The program ended at 3.40 pm. Was a good one!
All present.
Cps were given time to work and do their final preparation. 10.30 am all the 9 group would start presenting their work. In the afternoon. They are start planning for their coursework. At the same they were allowed to ask qiestions on theit LYL coursework.
The students continued working on their assignment.
1. Pn Mary- Hospital
2. Pn Zubaidah- Hospital
3. Ms Ivy- Sitting for an exam.
Day ended around 11 am.
For next group of trainers, pls bring blue tac and multi-coloured paper for the week.
|WEEK 14: DATE: 21 May - 25 May 2012
|Trainers: Abu Bakar Ahmad & Wong Lind SayMonday 21 May 2012
CPs sat for the Cambridge Placement Test. Most of the morning session was taken up to set up for the Versant Placement Test. But there were technical difficulties - wrong tokens. In the afternoon, CPs were given time to work on their assignment.
Total present: 19/21 CPs (8am – 4.15pm)
Absent with reason:
|Tuesday 22 May 2012
CPs sat for the Versant Placement Test. In the afternoon, CPs were given time to work on their assignment.
Total present: 19/21 CPs (8am - 4.15pm)
Absent with reason:
|Wednesday 23 May 2012
CPs had the phonics session for the whole day. They were exposed to other activities that can be carried out in the classroom. Most of the activities in the module have been done previously throughout the CPELT course.
Total present: 17/21 CPs (8am - 4.15pm)
Absent with reason:
|Thursday 24 May 2012
CPs had the Language Arts session for the first two sessions. In the afternoon, CPs cleared the room and got the room ready for the closing ceremony on Friday.
Total present: 20/21 CPs (8am – 10am), 21/21 (10.30am - 4.15pm)
Absent with reason:
|Friday 25 May 2012
Closing ceremony of CPELT.
Total present: 21/21 CPs (8am – 11.30am)

subset: commoncrawl


text:
Privacy in focus for the FTC
Brill knows that other federal agencies are getting involved in the issue of privacy, considering sector-specific matters, but, she says, the FTC is concerned with the entirety of the issue, and has been since 2002.
AT&T files motion to dismiss FTC throttling case
Even if AT&T is successful in removing FTC case, action from FCC could follow quickly
Is patent reform really what's needed?
There is speculation building whether patent reform legislation is still needed because recent court rulings apparently address many of the concerns that were leading to the push for a new law.
Enforcement of FDA qualified health claims: Who's on the case?
A recent false advertising case against Gerber promises to shed light on whether competitors, consumers, the FTC, the FDA or perhaps nobody at all is on the case when it comes to challenging overstated qualified health claims.
Year in review: Top IP trends of 2014
Click through the slideshow below to take a trip back in time and see the biggest stories of 2014 in the intellectual property space.
The importance of clear and conspicuous disclosures in national advertising and social media campaigns
Assuming disclosures are required, such as to identify product limitations or additional purchase requirements, the sufficiency of the advertisements should be evaluated by analyzing whether they pass the four P's test.
A pivotal year for patent reform
For corporate and IP counsel, 2014 was the year of patent reform, as the landscape shifted from good ideas into practical actions. Those actions are still taking shape, and it's unclear how comprehensive, effective and sustainable they will be. Nevertheless, legislative and regulatory patent reform was finally in play.
The Privacy Puzzle
FTC Commissioner Julie Brill recently spoke with InsideCounsel about the FTC's stance on data security, privacy and how today's increasingly connected world puts both businesses and consumers at risk.
Commissioner Julie Brill says FTC will go after patent trolls
According to Brill, the FTC is nearly done with its study of PAEs, and after the data is in, the Commission will act on any unfair business practices in this arena.
Ring Pops gets Rocked by allegations of COPPA violations
The groups claim that Ring Pops did not obtain parents' consent before collecting, then publishing, photos and social media names of children that could be younger than 13.


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Elkhart, INUSA
August 5, 2009
Because I am disappointed in the direction my country is taking.
Others should join the meeting for the same reason I did. We need to put our time and money where our complaining mouths are. We need to have accurate information on the serious issues that our beloved country is facing today.
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A Leaven In The World . . . Jesus Gave Witness In The Public Square
By FR. KEVIN M. CUSICK "Seems to me that Jesus wants us to love our neighbors and leave the judging up to Him." This is a typical response of many people when they encounter the Church and her members witnessing to their faith by speaking out on moral teachings in the public square. Christian witness in a visible, public way to the existence of God and to His teachings began with the life, teachings, and mission of Jesus Christ our Lord, particularly as He gave His life on the cross for the salvation of the world. He continues to witness today through His members and, in fact, demands of them that they take up their cross for love of Him.…Continue Reading


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After the Bell
Before the Bell
Jim Cramer's Daily Booyah
Midday Bell
Top 10
Winners & Losers
SOURCE Verizon Communications
Joe Atkinson, a technology, infocomm, entertainment and media advisory leader at PricewaterhouseCoopers, says its all fueled by access to markets and consumers.
Yahoo!'s sale of its operating business shows what the week's deals look like.
Microsoft may have dodged a bullet by having its $45-billion hostile offer for Yahoo! turned down by the Web pioneer.
Verizon must find a way to incorporate Yahoo assets into a larger strategy, but that won't be easy.
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text:
When I say weekly reading, I mean every designer should read this every week.
IoT Readings
Some great readings from back when IoT was called ubicomp and the same breathless anticipation of continuous technological disruption that we have today was even less grounded.
Some Critical Thoughts to Inspire People Active in the Internet of Things
John Maeda's Annual Design In Tech Report
Probably the best and most polished one yet, John Maeda's annual report on the state of design in the tech industry is out. There is an emphasis on eduction and a helpful breakdown of the kinds of design that are emerging.
2015 Reading List
Regrettably another year goes by in which I've read more books than I've posted posts to this site. That said, some awesome fiction, non-fiction and biographies.
The Wright Brothers
By David McCullough – great read for anyone interested in product development. The cool intensity with which these men worked to kickstart manned flight is inspiring. Also worth noting the backdrop within which they worked.
Between The World And Me
Ta-Nehisi Coates – a critical and heart-rending letter from a father to his son, I found this very moving. I hope to see this as required reading in schools.
Being Mortal: Medicine and What Matters in the End
Gawande, Atul – thoughtful and sobering look at end of life and how our society (mis)manages it.
Independence Lost: Lives on the Edge of the American Revolution
DuVal, Kathleen – only got about 1/3 through this, but intend to keep at it.
Understanding Iraq: The Whole Sweep of Iraqi History, from Genghis Khan's Mongols to the Ottoman Turks to the British Mandate to the American Occupation.
Polk, William R. – I read this along with my daughter for her class, and found it really engrossing. American and Western foreign policy can be deeply shameful.
One Summer: America, 1927
Bryson, Bill – I couldn't finish this. Interesting, but highly repetitive and loaded with random trivia that ended up occluding the main theme.
Sapiens: A Brief History of Humankind
Harari, Yuval Noah – I absolutely was riveted for the first 2/3 of this unusual history of mankind. The last 1/3 really let me down, though.
The Girl in the Spider's Web: A Lisbeth Salander novel, continuing Stieg Larsson's Millennium Series
Lagercrantz, David – more tightly written than anything Stieg Larsson wrote.
H Is For Hawk
Macdonald, Helen – deeply interesting and funny at times.
Fortune Smiles: Stories
Johnson, Adam – intense and disturbing stories.
The Water Knife: A novel
Bacigalupi, Paolo
The Narrow Road to the Deep North: A novel
Flanagan, Richard – Intense novel of POWS captured by Japan in WW2. Beautifully written, with a love story to boot.
I Am Pilgrim: A Thriller
Hayes, Terry – perfect for the beach with a beer in hand.
Area X: The Southern Reach Trilogy: Annihilation; Authority; Acceptance
VanderMeer, Jeff
The Martian
Weir, Andy – Super fast and fun read, but definitely not a great work of fiction.
Notable Articles
The Black Family in the Age of Mass Incarceration
Ta-Nehisi Coates was on fire this year. Very important read.
Paradigms Lost
Excellent essay on how to properly look at science.
It's Not Climate Change — It's Everything Change — Matter — Medium
The end of capitalism has begun
Quick overview of what the post-captalist era is looking like.
Great Collection of Product Design Blog Posts
From the folks who do a weekly product design email, there's a great collection of some of the more valuable posts (wish it was a little easier to read, tho).
Moving Beyond Design Thinking
This has to be one of the clearest articulations of Design Thinking I've come across in a while. In the course of talking about moving beyond Design Thinking to something the authors call "intervention", they do an excellent job of embedding an explanation in the context of how it should be used and built upon.
The principles of this approach are clear and consistent. Intervention is a multistep process—consisting of many small steps, not a few big ones. Along the entire journey interactions with the users of a complex artifact are essential to weeding out bad designs and building confidence in the success of good ones.
Slipped Crown
Stephen Johnson zeroes in on some of the challenges using the Apple Watch, and specifically the Digital Crown (the main controller for the device, which sits on the side like an analog watch). I don't own one, nor have I had an opportunity to use one.
Johnson seems to have nailed the problem by observing that there's no safe place for a user to navigate to and "reset". For a lot of users, and especially those who are just learning, memorable linear pathways from a consistent starting point are what they want. Like learning a city subway stop by subway stop, once those pathways have been learned, users can branch out and discover new features.
I'm always fascinated by how product decisions get made, and in this case, how Apple may have compromised their usual clarity when it came to defining the behavior of a critical interface element. I don't know if this anything more than a stumble for Apple, a sign of them letting technological complexity get out of hand and dictate the user experience. It is certainly intentional and on the other hand may reflect a new outlook for how Apple approaches user experiences.
Interaction Design and Sci-Fi
I recently had the pleasure of speaking to Prof. Robert Thomas' Collaborative Design For Innovation class at Georgetown University. The curriculum is fantastic – something I could keep studying for a long time – and Robert and his class were welcoming and attentive. Afterwards, one of the students I was speaking with noted that I had listed a number of fiction – science fiction in particular – works in my annual reading list, and asked why.
At the very core of their practice, designers are clearly tasked with imagining the future state of a product or service. Herb Simon said that "The process of design is a continual cycle of generating alternatives and testing to evaluate them." I've always had a fondness for speculative fiction, and it informs my ability to create and iterate solutions by training my mind to think beyond present realities and imagine different ways of doing things, big and small. When I was in graduate school at Carnegie Mellon's School of Design, Neal Stephenson's Diamond Age was required reading. One of the greatest science fiction authors, Arthur C. Clarke, was also credited with inventing a number of significant scientific breakthroughs. In much the same way, I enjoy traveling to different countries where I can experience a significant culture shock.
I highly recommend that designers read science fiction periodically. It doesn't need to be stereotypical rockets-and-lasers stuff, either: there's quite a bit of work being produced today that is excellent. I came across a few readings related to this that might be worth digging into for more inspiration:
Why Todays Inventors Need To Read More Science Fiction and mentioned in there is Sophia Bruekner's class on scifi
2014 Reading List
A good year for fiction, especially of the science variety. I thoroughly enjoyed The Moor's Account based on both the concept of the book as well as the story itself. I especially enjoy how Ian McEwan paints his characters, and The Children Act did not let me down. The Sixth Extinction was less in depth and more accessible than Elizabeth Kolbert's New Yorker articles, but the breadth captures the scope of the disaster humans are making of the planet. The Serial podcast was memorable for its storytelling, although it ended up putting a big dent in my reading time.
The Children Act
Ian McEwan
The Son
Philipp Meyer
All the Light We Cannot See
Anthony Doerr
The Moor's Account
Laila Lalami
Station Eleven
Emily St. John Mandel
The Book of Strange New Things
Michel Faber
Howard Jacobson
Gone Girl
Gillian Flynn
Tenth of December
George Saunders
On Such a Full Sea
Chang-Rae Lee
Denis Johnson
How We Got to Now: Six Innovations That Made the Modern World
Steven Johnson
The Sixth Extinction: An Unnatural History
Elizabeth Kolbert
Creative Confidence: Unleashing the Creative Potential (unfinished)
Tom Kelley
Factory Man: How One Furniture Maker Battled Offshoring, Stayed Local – and Helped Save an American Town
Beth Macy
Maphead: Charting the Wide, Weird World of Geography Wonks
Ken Jennings
Notable Articles
The Case For Reparations – Ta-Nehisi Coates
Reza Aslan on What the New Atheists Get Wrong About Islam
How Fossilized Ideas Live on Even in Science – Andrew Crumey
How To Get Beyond The Parasite Economy – Eric Garland
Silicon Valley's Youth Problem – Yiren Lu
The Mammoth Cometh
The Collateral Damage of a Teenager
How Bad Products Get Made
This article recounts how the Pontiac Aztec, perhaps the most notable automotive failure in recent history, came to be. I suggest reading the whole thing as a lesson in how bad products get made. A few things stood out as significant to me:
Targets and goals that aren't grounded in actual user needs:
"Wagoner and the automotive strategy board decreed that henceforth, 40 percent of all new GM products would be "innovative." That started a trend toward setting internal goals that meant nothing to the customer."
I've emphasized that a clear vision and support from upper management is an absolute necessity, but leading by dictate is often disastrous:
We've all made up our minds that the Aztek is gonna be a winner. It's gonna astound the world. I don't want any negative comments about this vehicle. None. Anybody who has bad opinions about it, I want them off the team.
Adhering to first principles you've established with customer input is critical. And the manifestation of those – the design – is something that's arrived at through a process of invention:
Many people in the car business do not understand that a vehicle has an image. To them, a vehicle is a collection of attributes. If your attributes are better than the other guy's attributes, you're gonna win. It's engineer thinking, along totally rational lines.


text:
New York, NYUSA
Hometown: New York
May 27, 2012
No answer yet
My fourth grade teacher started reading the first book to our class, and the rest is history.
I've always liked PoA and GoF best, but I can't ever pick which one is better than the other. I like PoA because of the mystery surrounding Sirius, and because of the time traveling antics. I like GoF because it gives a taste of what the wizarding world is like in other countries, and I like the competition aspect.
No answer yet
I've been a Harry Potter fan since fourth grade, and anxiously waited for each book and movie to come out. I also played quidditch in college - my favorite positions are keeper and beater, but I do make a fair chaser as well.
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Resentment of Sadr Simmers in Najaf
Fighting between followers of Muqtada al-Sadr and U.S. forces left much of Najaf heavily damaged. Sadr described the fighting as a struggle to defend the holy city. But in Najaf, a backlash is growing against the young cleric and his violent tactics. NPR's Peter Kenyon reports.
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The Boys Town Hearing and Balance Center integrates current research findings with our world-renowned expertise to provide patients with the most comprehensive hearing healthcare for both children and adults. We match individual hearing needs with the highest performing digital hearing aids available.
Boys Town Medical Campus - Downtown Clinic555 North 30th StreetOmaha, NE 68131(402) 498-6520
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Ear, Nose and Throat Clinic320 McKenzie AvenueSuite 202Council Bluffs, IA 51503(712) 256-5272


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While Russia's president congratulated President Barack Obama for winning the Nobel Peace Prize, Republicans see the award as so outrageous that they're using it to raise campaign money.
Obama won the prize "for awesomeness," says the mocking GOP fundraising letter. Obama's honor shows "how meaningless a once honorable and respected award has become," says the letter, signed by Michael S. Steele, chairman of the Republican National Committee.
Russian President Dmitry Medvedev had a different view. He said the award will encourage further U.S.-Russian cooperation.
"I hope this decision would serve as an additional incentive for our common work to form a new climate in world politics and promote initiatives which are fundamentally important for global security," Medvedev said in a letter to Obama.
Former Cuban leader Fidel Castro also weighed in. He called the Nobel award a "positive step," although he said it was more a repudiation of former President George W. Bush than a recognition of anything concrete Obama has done.
Steele said Obama hasn't accomplished enough to deserve the prize. Numerous Democrats and independents have expressed similar views, although generally in less bombastic terms.
Asking for contributions to the RNC of $25 to $1,000, Steele wrote that "the Democrats and their international leftist allies want America made subservient to the agenda of global redistribution and control. And truly patriotic Americans like you and our Republican Party are the only thing standing in their way."
Russians Praise, GOP Mocks, Obama's Peace Prize
© 2009 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.


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V. Bozeman: Written Atmospheric Movements
Entertainment Jun 1, 2016 0
V.'s early love of music began on Sundays at church in South Central Los Angeles, where the gospel choir...
Marcus Strickland teams with producer Meshell Ndegeocello on "Nihil Novi"
EntertainmentJazz April 7, 2016 0
Nihil Novi, the remarkable Blue Note/Revive Music debut by Marcus Strickland's Twi-Life, is set for an April 15 release. The album is available for... Read more
Sugar Ray Leonard will serve as the Keynote Speaker at the MMRF 2016 Chicago Awards Dinner
activistEducationNewsphilanthropy April 7, 2016 0
Boxing legend Sugar Ray Leonard, whose father is living with multiple myeloma, will serve as the evening's... Read more
Two new music releases celebrate the 90th birthday of Miles Davis
EntertainmentFilmJazz March 10, 2016 0
Columbia/Legacy will commemorate the 90th birthday of globally renowned music innovator Miles Davis with the release of two very special new Miles... Read more
Optimizing Your Network
BusinessWorkplace/Careers March 10, 2016 0
An executive's network is a critical tool for their career. As an executive advances, their network is the primary source for career opportunities. In fact, outplacement experts suggest that ~85%... Read more
Carmelo Anthony teams with Macy's & Nickelodeon for New Boys Line
BusinessMovers & ShakersNBASports March 3, 2016 0
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Film Production Open House - Digital Professional Institute
Digital Professional Institute
Wednesday, April 9, 2014 from 5:30 PM to 7:00 PM (PDT)
Who's Going
San Francisco, California
London, United Kingdom
Florence, Italy
Event Details
Do you want to take your ideas to the next level? Have a story or product that needs to be shown to the world? Want to get your message out there, but don't know where to start?
Join the team at the Digital Professional institute and see how you can learn cutting-edge film production skills from leading experts in the industry!
Learn about our upcoming 10-week courses and 5-Day Bootcamps in Video & Post Production, starting the week of April 21st.
What: Open House with the Digital Professional Institute
Where: Tribeca Flashpoint Academy
Located on the 5th floor of the Burnham Center at 111 W. Washington St (between Clark and LaSalle)
When: Wednesday, April 9th
6:00PM – Registration and Light Refreshments
6:30PM – Meet our instructors and learn about our courses
Who: Our industry leading DPI instructors, TFA staff and YOU!
When & Where
Tribeca Flashpoint Media Arts Academy
28 N Clark St
Wednesday, April 9, 2014 from 5:30 PM to 7:00 PM (PDT)
Add to my calendar
Digital Professional Institute
The Digital Professional Institute (DPI) sets the standard in digital skills training and education, serving corporations, universities, high schools and individuals through campus-based and online courses and training. Featuring project-based classes taught by practicing industry experts, DPI combines the focus of a bootcamp with the services of a traditional college to train students in the digital skills demanded by today's businesses.
Come out and #LearnDigital!
For more information, visitwww.digitalprofessionalinstitute.com.


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This is one of our all-time favorite new recipes. We had the spices on hand that we purchased from a specialty shop in Vermont. It can easily be ordered online. I doubled the amount of ginger and garlic listed for even more flavor. It was way too spicy for my 5 year old, but my husband and I have been eating it for days. Well worth stirring in chopped parsley before serving. It adds a punch of freshness.
Ethiopian-Spiced Chicken Stew
From EatingWell: January/February 2012
This spicy chicken stew, generously seasoned with the Ethiopian spice mix berbere, is loaded with tomato and red lentils. Depending on brand, berbere spice blend can be rather spicy. For a less spicy stew, start with 3 tablespoons spice blend rather than 5.
29 Reviews for Ethiopian-Spiced Chicken Stew
I followed this recipe exactly. I'm not familiar with berbere so I used it exactly as indicated. Five tablespoons of it rendered the dish inedible. I'll make the same recipe today but I'll try one tablespoon of berbere. Though I and my family like spicy and even very hot foods, the result here tells me something is way off. Perhaps there are different strengths of berbere?
Followed this recipe to the letter but used the berbere substitute tip (Garam masala) instead of the real mccoy. We thought it was a very good recipe, nice and spicy, dark and a little drier than the usual homemade curries we make which was a thumbs up. Cooked 500g of boneless chicken thighs for about 7.5hrs on low which was fine but the leftovers kinda disappeared when we reheated it a day or so late so maybe 6.5hrs is better for us.
It would benefit everyone if Eating Well modified the ingredient list to show 3-5 Tbsp of the Berbere spice (instead of putting it in a note). I made it with 5 Tbsp of Penzey's Berbere and we're eating it over brown rice, but it would be too hot for most people. I will make it again- with 3 Tbsp Berbere. I also added a couple of carrots in large pieces. We liked the fact that it was stew-like and the lentils weren't distinguishable.
my husband made this for us yesterday - he is a wonderful cook so imagine his surprise when we couldn't eat it- the berbere at 5 tbsps is way over the top- it was unedible - thank goodness for chinese take out - i would like him to try it again but in all honesty the recipe would probably be perfect at 1 tsps of the berbere - as one other person commented "eating well" should definitely caution about this spice


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Jes Hathaway is the editor in chief of National Fisherman magazine and NationalFisherman.com.
Written by Adrianne Madden
Thursday, 29 March 2012
In downtown Portland, Maine, we're preparing for the bizarre vortex that will become of our Arts District when President Obama and rapper Snoop Dogg hold simultaneous events across the street from each other tomorrow evening.
While odd combinations like this often lead to major headaches with traffic, security and parking, they also give us an opportunity to re-evaluate our surroundings and see them with an outsider's perspective.
That's how I felt when I read that Gloucester, Mass., fishermen showed up on a red carpet for the premiere of "Wicked Tuna," the latest commercial fishing reality series. This one is available on the National Geographic cable channel, as well as online.
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Written by Adrianne Madden
Thursday, 22 March 2012
The Pacific Coast Federation of Fishermen's Association released a statement this morning in response to the gathering of commercial and recreational fishermen in Washington, D.C., yesterday. Association president (and NF Highliner) Dave Bitts said the true problem in fishery management is not the Magnuson-Stevens Act but flawed policies that fail to properly fund fishery science, as well as the privatization of public fish resources.
Regardless of the specific reason many fishermen arrived at Capitol Hill yesterday, the result was a large crowd of American workers showing their strength in numbers and getting in front of federal policymakers.
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Written by Adrianne Madden
Friday, 16 March 2012
It's been a busy week in New England.
I kicked it off in Boston for the International Boston Seafood Show on Monday and Tuesday, where the big talk was sustainability and promoting healthy fisheries.
Oddly enough, I spent a lot of time in Boston talking about Alaska seafood. And specifically Alaska salmon, which in many ways is swimming upstream once again in moving forward with a third-party FAO-based certification program that's not the Marine Stewardship Council.
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Written by Adrianne Madden
Wednesday, 07 March 2012
I just can't imagine it's a coincidence that the day I open up a Roger Berkowitz blog about eating farmed seafood in moderation I also stumble upon an article about an Indiana man whose death may have been complicated by his consumption of tainted farmed shrimp.
I've long been on a personal crusade to encourage friends, family and even strangers to eat wild fish whenever they can. People complain about the watery taste of some farmed fish. My reply is, simply, "It's not natural, so why should it taste like it?"
For my friends who live in the middle of the country who can't always get local freshwater fish, I tend to recommend IQF or FAS wild American fish and shellfish because of the consistency in quality.
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Written by Adrianne Madden
Wednesday, 29 February 2012
Today I'm preparing to head north to Rockport, Maine, for the Maine Fishermen's Forum. As is often the case for this show, I'll be driving through a late-winter snow storm, and quite possibly coming home in one. As usual in Maine, March is coming in like a lion.
But worse than the weather forecast is the outlook for fishermen in New England. Yesterday, we found that we will lose another senior member of Congress who has also been an advocate for fishermen and fishing communities.
Sen. Olympia Snowe (R-Maine) announced that she will not seek re-election this year, citing out-of-control political partisanship in Washington. Rep. Barney Frank (D-Mass.) stated late last year that he will be retiring from Congress.
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Written by Adrianne Madden
Friday, 24 February 2012
Or a ticket. Or a ride. Whatever you do, get yourself to Washington, D.C., for the March 21 Keep Fishermen Fishing rally.
Fishermen from around the country, both commercial and recreational, will gather in support of sensible reform of the Magnuson-Stevens Act.
The act's rebuilding guidelines require that any species designated overfished must be managed in such a way that the biomass is able to be deemed recovered within 10 years. That 10-year rule is arbitrary and has no basis in fishery science.
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Written by Adrianne Madden
Friday, 17 February 2012
The Atlantic States Marine Fisheries Commission group that regulates the northern shrimp fleet voted Wednesday to shut down fishing for the season.
It's been a rough year for northern New England's shrimpers, most of whom are also suffering in their other fishery — Northeast groundfish.
Limited quotas in the groundfish trawl fleet, especially since the implementation of catch share management in 2010, have spiked participation in the winter shrimp fishery, which is open access.
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Written by Adrianne Madden
Friday, 10 February 2012
Among the top things that make me cringe is seeing any government pour resources into a project for the sake of PR or remove public access to resources that provide valuable wages, especially in remote parts of the country.
Today I heard about a meeting that will take place this evening in Port Lavaca, Texas, between commercial oystermen and representatives from the U.S. Coast Guard and Texas Parks and Wildlife.
The reason for the meeting is an attempt to discover why state and federal authorities showed up in droves on the opening day of the state's oyster season — a season that has been delayed by three months because of a lengthy red tide outbreak.
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Written by Adrianne Madden
Friday, 03 February 2012
This week, Alaska fishery managers proved once again why the region has such an excellent reputation for fishery management.
Halibut fishermen face another severe cut to their quotas this year, and within a week of the International Pacific Halibut Commission's announcement, the North Pacific Fishery Management Council is addressing the fleetwide concern about halibut bycatch and discards in other fisheries.
The commercial halibut fleet is of course also concerned about the effects of the guided sport industry exceeding the guideline harvest level year over year.
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Written by Adrianne Madden
Friday, 27 January 2012
It appears that NMFS may have to tweak its policy from using the best available science to the most recently available science.
A 2008 study showed a very optimistic outlook for Northeast cod, which jived with what fishermen were reporting. But the most recent stock study indicates a drastically different picture of the stock, which is in sharp contrast with what fishermen are reporting.
When so many livelihoods are caught in the balance between contradictory assessments, managers must take care rather than taking drastic measures. Unexplainable swings in a biomass that fishermen have been avoiding in order to allow it to rebuild on the 10-year guideline are not the best available science. The current assessment saddles the entire industry, from bureaucrats to managers to fishermen, with question marks that could bring down entire communities.
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Page 22 of 38
The Northeast Trawl Advisory Panel working group is scheduled to meet Aug. 2 in Boston to discuss using commercial fishing vessels to supplement current stock assessment surveys conducted by the Northeast Fisheries Science Center.Read more...
Pat Fiorelli, the long-serving public affairs officer for the New England Fishery Management Council, will step down at the end of July.Read more...


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Flat between Bastille and the Marais
Maximální počet hostů4
Počet místností1
Velikost30 m²
Floor No.
- Vhodné pro rodiny s dětmi
- Kuchyně
- Televize
|Rue Sedaine, 75011 Paris, Francie
|Typ nemovitosti
|Ident. objektu
|Acceptance rate
|Response time
|A few hours
|Calendar updated
This flat is located inside Paris, very near the Bastille – Marais areas. Bastille and Marais are located only 10 minutes by walk. The flat has easy connections with the major tourists attractions such as the Louvre Museum and Notre Dame (10 minutes), Champs Elysées (20 minutes). It can be reach easily by every airports and train stations. The flat is very quiet overlooking a courtyard. The flat is very bright. Walking distances from the apartment are: 3 minutes for the nearest metro station (metro stop Voltaire) and bus. The area is safe and quiet. For several days or more, benefit from the large space of the apartment with a living room with a fully equipped kitchen, an "almost" separated bedroom located on a mezzanine. The bathroom is fully equipped. The flat has been fully renovated in June 2007. So flat and equipement are brand new.
|Příjezd po
|Check-in before
|Odjezd před
|Stornovací podmínky
We stayed in this spacious appartment for 4 days (weekend). The location is perfect, nearby parking space, subway and shopping area of Les Halles - Beaubourg.
It's a 10 min. walk to Quartier Latin, Place des Vosges (Marais). The only remarks we have are a loud neighbour (below the appartment) who, when drunk, likes to play music all night long and a sofa which cannot be considered as a bed. Besides this, I would recommend this appartment.
Nice place close to the station but was a little small for 3 people. Hosts were nice and provided good directions to pick up the key.
Everything would be OK except the fact that someone has enetered our flat while we were sightseeing and has left us a message that they also have booked this flat for same days. Don`t know whos fault is it but it shouldn't happened.
Nice appartment and very central situated! The neighbourhood was very quiet.
// Family Astrom
It is a nice apartment in a very good area. Very central. We enjoyed the atmospere of the apartment, good choice of furniture. It was very quiet and contained everything we needed. The only thing we didn't like was the bathroom which looked kind of moldy.
The location of the flat is fantastically close to the Arc de Triomphe with a lovely bakery at the top of the nearest metro stairs. However I believe there are many disadvantages to this flat. The process by which you collect the keys in one paiftar the city & then travel to the flat in another part of the city (using 4 entrance codes in total!) could be improved. Also, we were disappointed with the flat itself. It was not clean, the bathroom had hairs in it & the extractor fan was clogged with dust. There was only one wine glass which was cracked! You had to be very careful when sitting on the sofa bed when it was a bed as one side buckled. The flat is not a light & airy flat if that is what you are looking for.
NICE SMALL FLAT - PERFECT FOR 4 Persons, very central with shopping possibilities and Bars and also 200 meter to next Metro !! We had a perfect stay
Nicely decorated appartment. Lots of space for your stuff and spacious enough for us (two adults, two kids), even when friends came to visit. Unfortunately, some things were broken on arrival. They were however quickly fixed after e-mailing this. Walking distance to the metro is fine. Appartment is on the third floor, no elevator, so be sure not to bring to heavy bags.
The apartment was fine, and well located close to metro, restaurants etc., however the bathroom was quite old and small. If you are on the older side (thankfully none of us were) climbing over the bath to get into the shower would be a challenge! The wire for the upstairs heater was cut so those staying there froze the first night. We requested blankets but had to go past the office (in a cab) to pick these up ourselves. Very inconvenient. Staff were nice and easy to deal with, except for the blanket incident and the fact we had to chase up the email directions for how to get the keys, which we received one day before arrival.
This was the most horrible experience I have ever had. After booking and paying an extra price for included cleaning for this flat, we arrived to a dirty apartment with dust and hair all over the floor and the most disgusting bathroom with a wet towel lying on the floor. We called the host a several times and she promised to send someone but no one came. If you think this is the worst part, the next four days of our stay we had no WIFI, no warm water and electricity coming and going. On top of all this, when we called the emergency phone nr they would either not answer at all our hang up on us when trying to tell them to help us. The ONLY good thing was the location of the flat. It is in a lively and beautiful area with many cafés, restaurants and minimarkets just around the corner. And also the metro connections were very good. But I would never book this or any other flat that is owned by this user. Because despite expecting the worst of it, it was worse than worst.
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text: 000 FXUS63 KDTX 291948 AFDDTX Area Forecast Discussion National Weather Service Detroit/Pontiac MI 348 PM EDT FRI JUL 29 2016 .DISCUSSION... Upper level trough over the western Great Lakes will guide the forecast through most of the weekend. This feature lies in between the dominate ridge over the southwestern US and upper low over Quebec. Relatively weak flow in the vicinity of the trough will result in slow forward propagation the next couple days. As for the rest of today and into the overnight, scattered showers and thunderstorms will continue to pop up within the band of high theta e air across the southern half of the lower peninsula. With the surface front over the Ohio Valley, there is no real low level forcing to key in on for more organized convective development. Instead we have a wave in the mid levels currently advecting across southern MI with a more prominent wave expected overnight. The weak flow previously mentioned is quite evident in the nearly stationary storm motion with current convection. The mid level wave entering the CWA will give cells a boost to the east. But in the meantime any storm that goes up could result in brief heavy downpours and localized flooding as PWATs remain high. Hard to give any area likely pops or high as activity is quite sparse so will continue with chance wording until activity looks worthy of more. The upper level shortwave will release from the trough tonight and hires models advertise the greatest height falls will track across central Ohio with the deformation region skirting southern MI. This lines up well with the current activity on radar across northern IL and IN. Will increase pops south of I94 to around 50 and watch how it persists with the loss of daytime heating. Another area to watch tonight will be across the Saginaw Valley. There is a band of isentropic ascent between 300-310K that has been active all day producing scattered showers. It was most active last night with the aid of nocturnal instability and models again try to light up that layer tonight. The upper level trough will track eastward across the area on Saturday. Like the shortwaves, it will remain mostly to our south with the northern periphery clipping southern MI. Timing looks to be in the afternoon and evening which could increase coverage through the latter half of the day. Again, not getting too detailed at this point as we deal with a weakly forced environment. System will be pulling away on Sunday but models have it lingering a bit longer over southeastern lower MI so will keep a slight chance mention on Sunday for now. High pressure seems to be the dominating theme across Southeast Michigan for most of the week resulting in fairly quiet weather. Moisture looks to stay out west until the end of the work week when a low pressure system tracks across the area bringing the next chance for precipitation. High temperatures will follow a warming trend and reach into the upper 80`s by the end of the week. && .MARINE... Fresh northeast winds 20 knots focused over central and southern Lake Huron this into tonight will allow for elevated wave heights in the nearshore waters through late this evening. Small Craft Advisories remain in effect for significant wave heights in excess of 4 feet. Northeast winds will continue into the weekend, but should hover more around 10 knots, allowing for significant wave heights in the 2 to 4 foot range. && .PREV DISCUSSION... Issued at 1236 PM EDT Fri Jul 29 2016 AVIATION... Muddled forecast scenario today. Increasing height falls and instability will increase the chance for tstorms during peak heating. Probability decreases further north due to stable flow off of Lake Huron. Deformation will maintain VFR clouds centered over KMBS/KFNT through the day with iso-sct shower activity possible. For the Detroit area, tstorm chances will remain ill-defined, but will increase during the day. Any storms that form will move slowly, so there is concern that the marine immediately west of Lake Erie, which has already begun to cu up, may serve as a focus for quasi- stationary convection. Confidence is low attm, so will hold the line with a tempo TS for this afternoon. Loosely organized activity over SW lower should become more progressive through the aftn as well. //DTW Threshold Probabilities... * Low for thunderstorms impacting kdtw this afternoon and evening. * Low for cigs aob 5kft. && .DTX WATCHES/WARNINGS/ADVISORIES... MI...Beach Hazards Statement until 10 PM EDT this evening FOR MIZ048-049- 055-063. Lake Huron...Small Craft Advisory until 10 PM EDT this evening FOR LHZ421-422- 441>443. Lake St Clair...NONE. Michigan waters of Lake Erie...NONE. && $$ DISCUSSION...DRK/DE MARINE.......JVC AVIATION.....JVC You can obtain your latest National Weather Service forecasts online at www.weather.gov/detroit.


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L'Oreal will spend $1.2 billion to buy IT Cosmetics
The acquisition will add more than 300 products to L'Oreal's lineup.
L'Oreal will spend $1.2 billion to buy IT Cosmetics
The acquisition will add more than 300 products to L'Oreal's lineup.
Photo-based marketing platform Olapic will join Monotype
Monotype, which specializes in typefaces,says its purchase of Olapic will bolster its marketing and design expertise.
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Beverly Main Streets
Beverly Main Streets is a non-profit, volunteer-led organization focused on making downtown Beverly a great place to run a business, live, work, shop, dine and visit. Our mission is to promote and enhance Beverly's downtown economic vitality, cultural and historic resources and quality of life. We have 100+ volunteers serving on our committees and at our events such as Arts Fest, THE BLOCK parties, Beverly Restaurant Week, Beverly's New Year and more.
Wylie Inn and Conference Center
Situated on a picturesque stretch of the Atlantic Coast on Bostons North Shore, the Wylie Inn and Conference Center at Endicott College offers well appointed, comfortable accommodations with an on-site café restaurant and bar; state of the art IACC certified conference center and an elegant social event venue, Tupper Manor.


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Most Recent Articles In Financial
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LOS ANGELES — Kelly Gray is taking the next step in her double life.
Gray, who departed St. John in July 2005 amid upheaval at the $400 million knitwear giant founded by her parents, is launching a women's wear collection and a men's jewelry collection at Royal Underground, the rock 'n' roll-inspired contemporary men's wear company she started in August with Mötley Crüe bassist Nikki Sixx. A women's jewelry line may not be far behind.
And she's balancing all that with her return to St. John as a creative consultant.
Speaking on one of her two cell phones in a dusty trailer in the middle of the El Mirage desert, near Palm Springs, Calif., where she and Sixx were shooting their third lifestyle book, Gray told WWD, "We are absolutely in the middle of nowhere and it is just spectacular."
The setting may recall some of the far-flung locales of the iconic St. John ads in which Gray starred for more than two decades. Now, however, Gray, 40, is back in front of the camera with a newfound edge. Asked why they chose the desert (the shoots for the first two men's seasons took place in London and India), Gray replied: "It was the only place they'd let us light on fire. We have panthers and pyrotechnics on the set."
Needless to say, there were no knit suits in sight. "I'm wearing our first women's pieces: a black peacoat and not much underneath, since it's about 80 degrees out; one of our scarves, and a pair of jeans," she said.
She also was sporting a pair of black boots, though Royal Underground does not produce footwear. "I have to wear something on my feet, as a rather large scorpion wandered by a few minutes ago," she said.
To design her latest collection, which she did from a bunk on the Mötley Crüe tour bus in the winter, Gray's work clothes consisted of a pair of Converse Chuck Taylors, jeans and "whatever I slept in the night before. It's fairly different from my St. John life."
Like the Royal Underground men's collection, the 25- to 40-piece women's collection will consist of leather jackets, cashmere sweaters, T-shirts and jeans, as well as dresses and skirts ranging from $100 to $1,200 retail.
This story first appeared in the April 5, 2007 issue of WWD. Subscribe Today.
Gray said she hopes the lines will launch in the same doors where the men's collection sells: Bloomingdale's, Neiman Marcus, Nordstrom, and specialty retailers like Boogie's in Aspen and Holt Renfrew in Canada.
The line will ship between August and October.
"We just by chance started Royal Underground with men's wear, but we had always planned on exploring more categories," Gray said.
She handed the phone to Sixx, an amateur photographer who is shooting the lifestyle book with lensman Paul Brown. "Since we launched, it's been my dream to design a lifestyle collection," he said. "Customers were asking for women's clothes, and women have been buying extra smalls of the men's pieces. When I'm in stores, people always ask, 'Where can I get what you're wearing?"'
Sixx, who has been passionate about fashion since he was in high school, said, "I am absolutely involved in the design of the women's collection. I like a certain way women wear clothes and I have a lot of opinions. I enjoy it all. For me, it's almost more exciting to design women's because with men, there is a limit to how far they can make everything go, fashion-wise, though we have been able to educate men to dress cooler."
Gray and Sixx said the inspiration for the line was the French Revolution and artwork from the time period. "It has the same edgy identity as the men's line, but with a little more of a designed fashion sensibility, which is my background," said Gray.
Added Sixx: "We definitely do not want to fit into a niche that is conservative."
Ditto for the 20-piece silver and gold men's jewelry line, designed with Santa Monica-based jeweler and King Baby designer Mitchell Binder. "I love jewelry and wear it every day," Sixx said. "It's hard to find big, chunky, cool stuff that is very rock 'n' roll and can reach people. Like the clothing we design, it's what we like and what we believe is cool."
Gray declined to give sales projections for the privately held company, but said Royal Underground has doubled the number of men's doors after its first two seasons to more than 50.
Although Gray and Sixx banter and complete each other's sentences like an old married couple, Gray said there is no romance involved. "We are friends and business partners, and, hopefully, that's a lifetime relationship."
Sixx added, "We agree and we have our tug-of-wars. It's just like writing a song."
Gray said, "I call him my fashion husband."
In fact, the first pieces in the men's jewelry collection were his and hers wedding bands. "I can't speak for Nikki because I don't see him that often, but I wear mine every day — it reminds me not to put anything else on [my finger]," Gray laughed.
As for the personal nature of the lifestyle books, which can be viewed on the company's Web site, Gray said the diary entries, likes and dislikes and heartfelt notes were key in building a relationship with her company and customers. "The text was almost more important than the imagery. If you are wearing our clothes and reading about our lifestyle, you're invested in it. My father taught me the most important team was your sales team and those are the people we wanted to reach."


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HoneywellRead MoreSecond to none in the washer-dryer world, the unbelievable combos at this store will make doing laundry lovable. Upgrade your appliances with something smaller and more compact from Honeywell. For top-of-the-line large appliances that will last a long time, look no further than Honeywell. You won't need to plan ahead for parking when you travel to Honeywell.1000 Woodcock RdOrlando, FL US


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GLM 12280 replacement parts
Will this fit my 87 merc 150 xr2?
Please call in with the original part number to match up or with your serial number for your engine so we can look up your engine diagram and check.
Will this fit a 1972 merc outdrive SN?
We will need the engine model for your 1972 Mercruiser to match up correct kit, along with serial number.
This product ships in 1 business day.
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