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User Libraries
Here you can find emulation files for the various Focusrite Liquid range. These are additional emulations to expand upon those shipped with the Liquid products. Stock emulations are available on product download pages. Please note the the Liquid Saffire 56 does not have additional emulations available beyond those incorporated into the original hardware.
This is a Unique EQ! The Chandler Limited Channel MKII Abbey Road Special Edition EMI is a recreation of several classic circuits and combines a TG2 preamp section with an equalizer that was redesigned from an equalization circuit used in the TG12410 Transfer or mastering console. It offers very sweet high frequencies with large inductor-based solid low frequencies, and a very high "Q" mid cut section.
One of the most distinctive features of the Pultec EQP-1, apart from its fabulous sonic character, is that it's a passive EQ, using only resistors, capacitors, and inductors to achieve equalization. As no amplifiers or followers are used, the different sections of the EQ interact with each other more than would be the case if active components were used.
Designed by the legendary Saul Walker in the late 60s, the discrete 550A was initially used as a modular OEM equalizer. The industry rapidly embraced the sonic quality of the 550A and it found its way into many custom console designs. The combination of Walker's 2520 op amp, and the "Proportional Q" circuitry provides the user with an uncomplicated way to achieve acoustically superior equalization.
4 band Passive switched EQ. High Boost, Mid Cut, Low Boost, Low Cut. This EQ uses the same circuit as the Abbey Road mastering console and should give the signature Beatles sound.
The MEQ5 produces a warm, smooth and sweet EQ contour, combined with an extremely high-quality tube audio signal path. Like most EQ classics, they are very easy to use: Grab a control, twist it and everything sounds great. The MEQ-5 allows you to boost and cut midrange frequency bands with silky smoothness and a lot of personality.
The VT-737SP parametric equalizer utilizes 100% discrete, Class A, high-voltage transistors are used in the Avalon 737 for optimum sonic performance. It provides the smooth characteristics of an all-passive tube design. The enhanced mid-range bands can be extended by using the X10 frequency multipliers. The output amplifier utilises another dual triode vacuum tube driving a 100% discrete, Class A, high-current, balanced and DC-coupled low noise output amplifier.
The EQH-2 is a program equalizer, very similar to the EQP-1. It was designed to provide a smooth equalization across final mixes or individual tracks. It used high-quality transformers and a tube gain stage which is a push-pull design and as a result offers a much beefier character.
Our very own voice-optimised EQ features fixed bands for breath (high frequency) and mid (mid frequency) that can both be boosted or cut. A warmth band (low frequency) has selectable frequency and gain. There is also an extra band for removing unwanted mid frequencies called absence.
This is a classic (pre Neve) Amek console with a phenomenal track record. It had a very musical 4-band EQ, with low and high shelving and two sweepable mid bands. The Angela provided you with a very smooth and silky sound and plenty of bottom end if required. For those pre-digital heads: The sound is big, warm and very analog.
Born on the 10th of May 1970, the 1073 preamp is most likely the worlds most desirable and famous preamp. Designed for the Wessex A88 console, the module was used extensively during the 70s on a range of Neve consoles. The 1073 is a Class A circuitry module offering 3 bands of EQ with one fixed high frequency band and two switchable bands with cut and boost.
The MASSIVE PASSIVE is a dual-channel, four-band equalizer, with additional high-pass and low-pass filters. "Passive" refers to the EQ design not using any active circuitry. It only consists of metal film resistors, film capacitors and hand-wound inductors, thus giving you a massively beefy sound with super headroom and all-tube make-up gain amplifiers. It allows huge HF boosts without sibilance problems and a lovely fatness without mud.
Our very own voice-optimised EQ features fixed bands for breath (high frequency) and mid (mid frequency) that can both be boosted or cut. A warmth band (low frequency) has selectable frequency and gain. There is also an extra band for removing unwanted mid frequencies called absence.
The AD2055 combines active and passive filter topologies with sonic excellence. It is the perfect solution for two-buss music-program equalization, special instrument EQ, FX applications and ultra high performance mastering studio's. The AD2055 offers high-voltage, large headroom, extended bandwidth and very low noise.
Conceived for the API's consoles, the 550 "B" is a new version of the original 1967 550. The 550B's four EQ bands overlap significantly to act as a problem solver and sweetening device. Each band offers 7 switchable filter frequencies, ranging from 4 to 5 octaves. The "API Proportional-Q? widens the filter bandwidth at minimal settings and narrows it at higher settings.
The EAR 822Q equalizer is a simple passive device. EAR products always put the highest possible sound quality in the forefront. It is a characteristic of the 822Q that subtle equalization is not masked in effect by the distortion that is often the result due to inadequate active filters. The audio circuitry stays true to the EAR principles of simplicity and transparency.
This is one of the first Neve EQ's. A fantastic and yet complex sound hides behind the simplicity of the HF and LF controls and single MID section with switched frequencies. The mid section also significantly affects the HF when switched in, even with no lift or cut. Get used to Kc/s, which is the old term for kHz.
This rare 9-band graphic EQ has bands with fixed frequency but variable cut and boost. All frequency bands are available due to Liquid Mix's drop-down menu options at the bottom of each band. A clean and reliable EQ well known for its sonic purity.
The VT-747SP is a six-band program equalizer that utilises 100% discrete, Class A high-voltage transistors for optimum sonic performance. The six band STEREO program EQ has the smooth characteristics of an all-passive design. The frequency turnover, Q and amplitude ranges for each band provide a natural harmonic balance and the lowest phase change, while offering simple and effective tone control. A great work horse in mixdown and mastering situations.


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Angelina Jolie and her fiance Brad Pitt have donated $50,000 to help buy tents for Syrian refugees.
The actress, who is a United Nations Goodwill Ambassador, is in the Middle East to highlight the plight of those who have escaped Syria amid ongoing fighting between rebels and President Bashar Hafez al-Assad's government forces.
On Wednesday night (05Dec12), she attended a meeting with border officers in neighbouring Jordan and heaped praise on the country's officials for welcoming in refugees.
She said, "The incredible compassion shown to these traumatised refugee families by the Jordanian border guards was extremely moving. Jordan has welcomed the refugees even though it has placed a huge burden on the country. The international community needs to show more solidarity and to support Jordan and the other countries in the region who continue to keep their borders open."
Jolie continued her trip on Thursday (06Dec12) by heading to a refugee camp in Jordan to meet families who had fled their homeland - and now it has emerged the star and her partner have handed over their own cash to help those in need.
A news article posted on the UN Refugee Agency's website reveals Jolie and Pitt donated $50,000 to put towards the purchase of family tents for displaced Syrians.

subset: commoncrawl


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10 Prostitutes Loved by Oscar
Good news for Anne Hathaway. Her Oscar hopes aren't diminished for portraying a shady lady in "Les Misérables." In fact, they're hiked, considering Golden Naked Boy's shameless history of embracing actresses who play strumpets. Previous winners range from comic to dramatic, heroines to villainesses, and they go all the way back to the very first Oscars in 1928.
Click through our gallery to see 10 actresses who have won for working the world's oldest profession. -- By Daniel Montgomery and Tom O'Neil, goldderby.com


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As a professional, you'll want to attend the Katz Roadshow before your competition
does! The Katz Roadshowis
a great (and completely free) opportunity for you to see industry leaders put Festool
power tools to the test in real-world applications, while demonstrating methods
to increase competency and proficiency.
For Festool it serves two purposes; we are educating professionals on what makes
our products work together as a system, while also giving back to the trade community.
Festool understands that it's a combination of advantages created by superior
products, and advanced techniques that ultimately take your work to the next level.
Gary and Mike's presentations exemplify this balance. There are few presentations
that deliver the value obtained from attending the Katz Roadshow.
Gary Katz and Mike Sloggatt, in their respective clinics, teach the techniques they
have hung their hats on for years, stressing the importance of doing it the right
way. They are no strangers to the industry, having enjoyed the success of the Journal
of Light Construction Live clinics and from countless years of successful
work in their private practices in the construction industry. Attend a show to learn from Gary and Mike about how great
tools, combined with great methods can help you to differentiate yourself in the
market, thus making you more attractive to your prospective clients.
We encourage you to
register early to reserve your space.
Head over to theThis is Carpentry website to read an article about the Katz Roadshow events.
© Copyright
Festool USA, Tooltechnic Systems, LLC. All rights reserved. Festool reserves the
right to correct any erroneous information on this site.


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Home » Product Solutions »
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Partner with the team at FASTSIGNS® of Plano, TX to make your signs come to life with innovative ideas.
Whether for a construction site, private property, or just around the building, a regulatory sign from FASTSIGNS® of Plano, TX is perfect for relaying information clearly.
Looking for an out-of-the-box solution for your one-of-a-kind visual communications need? FASTSIGNS® of Plano, TX combines creative thinking with extensive sign knowledge to create unexpected visual communications solutions that get you and your message noticed.
Make your vehicle stand out on the road with a personalized wrap made by FASTSIGNS® of Plano, TX.
Do your visitors and customers have to navigate confusing hospital corridors, puzzling office hallways and unfamiliar campuses? FASTSIGNS® of Plano, TX offers visual communications solutions for wayfinding problems to help eliminate confusion, reduce stress and make your brand more visible.
Let's work together. FASTSIGNS® of Plano, TX can help promote your business with custom yard and site signs.


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JEFFERSON CITY, Mo. -- The Missouri House has approved legislation seeking to honor the late St. Louis Cardinals great Stan Musial and deceased construction worker Andy Gammon by naming a bridge and road after each.
One bill would put Musial's name on the new Interstate 70 bridge at St. Louis if Illinois lawmakers also approved it. Separate legislation would designate a portion of I-70 after Gammon, who died during the construction of the bridge last year.
Tuesday's approval of both bills sends the measure to the Senate, which endorsed a similar proposal this year.
Musial spent his entire 22-year career with the Cardinals and was a seven-time National League batting champion. He died in January.
Associated Press contributed to this report.
All content © Copyright 2000 - 2018 KMOV. All Rights Reserved. For more information on this site, please read our Privacy Policy, and Terms of Service, and Ad Choices.


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UC Hastings College of the Law partnered with the Japan Society of Northern California (JSNC) and the Pacific Pension Institute (PPI) to present a conference about Japanese corporate governance October 18, 2013. More than 120 people attended the day-long event.
The conference took place at UC Hastings. Keynote speakers included Professor Hideki Kanda of the University of Tokyo and Professor Bruce Aronson of Hitotsubashi University in Tokyo. The panelists were comprised of representatives from Sumitomo Mitsui Trust Bank, Morgan Stanley, White & Case LLP, and Skadden, Arps, Slate, Meagher & Flom LLP, among other organizations; Professors Eric Sibbitt, Jodi Short, and Abraham Cable of UC Hastings participated as discussants.
"This conference was a wonderful opportunity for anyone with interest in corporate law, capital markets, or Japanese law," said UC Hastings Professor Setsuo Miyazawa. "Students had the opportunity to meet lawyers from leading corporations, law firms, and other conference participants."
Download the agenda for "Capital Markets and the Law in Japan: Legal Reforms & Corporate Governance."


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The basics of it were this. Django Template (almost any templating language with inheritance will work). The first is a base template, several hundred lines long, and within is a neat little block like:
<button type="button" onclick="{% block buttonoverride %}some_javascript_function();{% endblock %}">CLICKY ME</button>
Then there is the template that inherits from the base, also several hundred lines long. It gets to a point like:
<script type="text/javascript> //this function does stuff //because i like to describe functions in english //because i write so terrible, name my variables so poorly, have no sense of data structures //that you cannot figure out wtf my original task was //there's blocks of code here that i comment out as well //because i'm too scared to press the delete button out of fear that i might need to //copy paste {% block buttonoverride %}javascript_function_that_actually_executes_LOL_gl_finding_this(){%endblock%} //some of this old code that's commented out. I mean, most people ignore this stuff //or even worse delete these without thinking. Because why would you, it's a comment //who would ever put functional code inside a comment, is that even possible? Oh wait.. function javascript_resumes(){ var do_more = "mind_numbing_stuff"; var loopvar = 0 while(loopvar < 1) console.out.log('LOL You'll never find the problem'); } </script>
Now, this post completely gives away the fact that I've hidden functional code inside a comment. However, imagine that instead of a bunch of sarcastic code it's actual business logic that conforms to the rest of the way the terribly written project works. Now imagine a low level "experienced" developer who commits the sins you see on this forum try to debug a minor problem with that function.
So, yeah, code review.


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Shots of my Karakura High version of Madarame Ikkaku from Bleach. One day to be joined by full Shinagami outfit Ikkaku.
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Jessica Alba was left horrified after taking her daughter Honor to watch her first kids' movie Escape From Planet Earth because the four year old couldn't tell the difference between live action and animation.
The Sin City star voices villain Lena Thackleman, a scheming big-headed blue alien, in the animated adventure and she was excited to show her eldest child the finished product.
She tells the New York Daily News, "Rarely do I get an opportunity to make a move that my kids can see. When it comes to me doing movies, she'll come on the set and pretty much think I sit in a trailer and get different hair and make-up done. She has no idea. So it's nice to show her this is what I do."
However, Jessica Alba didn't quite expect the reaction she received: "She did ask me, though, after she saw it, 'Mummy, was it hot when you wore that mask?' Was it hot? I was like, 'Oh, my God, she doesn't know the difference between live action and animation!'"
Jessica Alba isn't the only celebrity in the movie - Brendan Fraser, Ricky Gervais, Sofia Vergara, Sarah Jessica Parker and Jane Lynch also lend their vocal talents to characters in the film.


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APEAAssociation for Petroleum and Explosives Administration
Working for a safer environment
The APEA is a UK based organisation, drawing membership from all quarters of the petroleum industry, including Regulators from National and Local Government Authorities, Oil Companies, Equipment Manufacturers and Suppliers, Service and Installation Organisations, Training Establishments and many others. It is seen to be unique in representing all sides of the industry and in providing a forum for debate and the generation of technical guidance.
The APEA was founded in 1958 by some 30 enthusiasts and their objectives still hold true today:
- The advancement of scientific and technical knowledge
- The supply and interchange of information
- Uniformity of standards interpretation and application
PO Box 106, Saffron Walden CB11 3XT, Essex, United Kingdom
Telephone: 0345 603 5507 | email: firstname.lastname@example.com
View the APEA Awards
2017 Winners here
View and download the APEA Live 2017 photographs here


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The California Bar and the American Bar Associations encourage lawyers to devote at least 50 hours annually to the provision of pro bono legal services to indigent individuals or to non-profits whose primary purpose is the provision of legal services to or on behalf of the poor or disadvantaged or to non-profits whose mission is to improve the law and legal system or to increase access to justice for all. At UC Hastings, we believe this commitment to the delivery of legal services is an integral and intensely satisfying part of your legal education and enhances the development of your professional identity.
In California, the unmet legal need of indigent individuals is overwhelming. For every 8,361 indigent Californians, there is one legal services attorney. To put this in a visual, for the attendees at AT&T Park at full capacity, there would be just five attorneys. You can be a part of reducing this gap in the delivery of legal services, now by signing the Pro Bono Pledge.
(Read about the reasons current students have prioritized Pro Bono)
Members of the Public Seeking Pro Bono Legal Assistance
UC Hastings does not have a legal services program available to the public; we do not provide individuals with advice or representation. If you are seeking legal assistance, please contact the Volunteer Legal Services Program (VLSP)of the San Francisco Bar Association at (415) 989-1616.


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|Institution Type:
|Campus Setting:
|Rocky Mountains Small city
|Highest Degree Offered:
|Associate's degree
|Level of Institution:
|At least 2 but less than 4 years
Casper College has provided me with the opportunity to further my education, develop my social skills, and become an overall well rounded student. The faculty that has assisted me…
this is a great college! nice campus, friendly students, small classes, and professors that are willing to help in any way they can so that you can achieve your goal.…
this is a small town school with great facilities. you can learn amazing things with their great programs and all for a very low price!…
I am so glad that I attended Casper College for the first two years of my education, and if it were a four-year school, I would stay the whole time.…
A great school that's inexpensive and gives you the complete university experience with a small college feel. New buildings and new programs, with the help of the UW/CC programs make…
With a mission of student success, Casper College provides educational opportunities to improve quality of life and sustainable community building and citizenship. The college is a premier public comprehensive two-year institution that provides academic transfer, vocational, continuing education and basic skills education for the citizens of Casper, Natrona County, the State of Wyoming and the World.
Casper College has a variety of activities and organizations for students to participate in. Resident Assistants in the dorms organize programs throughout the semester for everyone to participate in and those not staying on-campus can look for other activities around campus. There can never be a dull moment.Read More


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NBC Makes Viewers Wait For Prime-Time, Still Manages To Spoil U.S. Swimmer's Big Win Before Event Airs
NBC is already ticking its viewers off by making them wait for prime-time coverage to watch some of the most popular events on TV as well as delaying Internet streams of said events. But it isn't just the Internet news coverage and social networks fans need to stay away from if they don't want to have the results revealed before they can watch — turns out NBC found a way to spoil the fun minutes before broadcasting a big swimming moment last night.
Warning — in case you still haven't watched last night's swimming events, we're about to tell you what happened.
Right before NBC was set to air the women's 100-meter backstroke where U.S. swimmer Missy Franklin won the gold, the network ran a promo for this morning's Today show featuring none other than gold-medal winner Missy Franklin. But in the land of viewers who abstained from the Internet in order to enjoy the watching experience NBC forced them to wait for, the race she won the gold for hadn't even happened yet.
According to Entertainment Weekly, the promo announced: "When you're 17 years old and win your first gold medal, there's nobody you'd rather share it with," and showed footage of Franklin standing on the medal stand with her gold medal, as well as reuniting with her parents. Surprise ruined.
So just stay away from the Internet and keep your eyes and ears shut while watching NBC right up until the moment the event starts. Although at this rate, NBC might find a way to spoil the surprise even then.
*Thanks for the tip, Jessica!
NBC spoils their own time-delayed Olympic coverage [EW.com]
Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


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It's a meteorite. No, it's a rock. No, it's a meteorite!
The hard, gray, golfball-sized entity found in the side yard of a Novato pastor's house, proclaimed Sunday to be a meteorite and then quickly re-identified as just a rock, has once again been identified as a space rock.
Peter Jenniskens, a NASA-affiliated scientist at the Seti Institute in Mountain View, on Sunday identified the rock as a fragment from the meteor shower that exploded over the Bay Area last week. Further examination led him to recant, but metal flecks in a second such rock found in Novato this week changed his mind.
"Not having seen this type of meteorite before made it very difficult to make that call," Jenniskens said Thursday. But when a meteorite hunter sliced open a similar rock and found tiny bits of metal, "that confirmed it," he said. Both were meteorites.
The second meteorite was discovered by Brien Cook of Sacramento, a meteorite hunter who makes his living scouting out the space rocks. Cook found the stone, which resembled the first one, in Novato 2.5 miles from the original find.
Lisa Webber, 61, a nurse at the University of California at San Francisco Medical Center, found the first rock Saturday in the side yard of the home she shares with her pastor husband, Kent Webber, on St. Francis Avenue in Novato's Pleasant Valley neighborhood.
Webber was pleased that the rock turned out to be a meteorite after all.
"It's great that it's real. It makes sense: It looks strange, it's magnetic and everything fit in with the ding in my roof," the nurse said Thursday.
The rock left a dent in the Webbers' roof and when she tested it at the suggestion of a neighbor, it turned out to be magnetic. These elements suggested a meteorite — the space rocks are magnetic — and led to Webber calling Jenniskens, who had put out a call for any rocks found in her area.
"When I was presented with this rock it did not look like an ordinary chondrite," Jenniskens said. A chondrite is a type of meteor, and "ordinary chondrite" is a term of art used to describe it, something like the phrase "the common cold."
"Ordinary chondrites are called ordinary because they are the most common meteorite we find on Earth," said Kees Welten, a research chemist at the University of California at Berkeley Space Lab who focuses on meteorites.
Jenniskens said he has sent off thin slices of both rocks to Professor Alan Rubin of the Institute of Geophysics and Planetary Physics at UCLA, a noted meteorite expert. While Jenniskens is now sure both rocks are meteorites, he is not completely sure what kind they are.
"The plan is for Alan to examine this and tell exactly what we're looking at," Jenniskens said. "It's a very diverse rock, very complex."
According to Welten, "Ninety-nine percent of the time it's easy to identify a meteor, but there is a 1 percent where it's tricky." The chemist said it's likely there are more such meteorites in the Novato area.
"If you are out walking your dog, you should keep an eye out," Welten said.
Continuing to stalk the elusive meteor fragments, Jenniskens will catch a ride on the zeppelin "Eureka," owned by Airship Ventures, over the trajectory of the fireball Friday to see if there are crash zones for larger chunks of the meteor.
Contact Janis Mara via email at firstname.lastname@example.com. Follow her at Twitter.com/jmara.


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Why Food Vouchers Are a Policy Worth Considering in Developing Countries
Date Published:
Motivated, in part, by a desire to curb growing budget deficits, many countries are replacing broad subsidies with policies aimed more directly at the needy. But what form should the targeted aid take? A new paper* by researchers at the International Food Policy Research Institute (IFPRI), a think-tank, suggests that might have been a mistake. The authors analysed the results of an experiment conducted by the World Food Programme in Ecuador in 2011, which compared handouts of food, cash and vouchers—all conditional on attending nutrition classes..


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Featured News - Current News - Archived News - News Categories
VA Western New York Healthcare System will be holding an information event at the VA Clinic in Niagara Falls, 2201 Pine Ave., Niagara Falls, from 10 a.m. to 1 p.m. Saturday, Oct. 27.
The event will offer a chance for veterans to see VA health care available in their own community. Blood pressure screening and finger glucose testing, and women's health information will be offered. In addition, flu vaccines will be offered at no cost to veterans enrolled in VA health care. Veterans identification cards will be taken for veterans that meet the eligibility requirements for VA health care.
Veterans are encouraged to attend to learn more about benefits they may have coming to them as the Department of Veterans Affairs and other counselors will be on-hand and available to answer questions. Veterans need to bring their discharge papers along with their financial information from 2011 for accurate benefits counseling. VA offers a wealth of health care options, to include benefits for returning Operation Enduring Freedom/Operation Iraqi Freedom/Operation New Dawn and women's health and My HealtheVet, an online personal secure health record.
For more information call 716-862-8580 or visit www.buffalo.va.gov or http://www.facebook.com/VAWesternNY.


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Bovine Tuberculosis Listening Sessions
From December 8 through 16, 2008, USDA held a series of public meetings, formatted as Listening Sessions , to bring various stakeholders together to discuss challenges and new approaches for tuberculosis control methods and eradication in the United States.
Concept Papers
In October 2009, USDA published two concept papers in the Federal Register that proposed new directions for two of its longstanding disease eradication programs - bovine tuberculosis and brucellosis. These concept papers present USDA's current thinking about changes being considered to address several challenges impeding the eradication of these diseases.
Regulatory Framework
In May 2011, USDA published a regulatory framework that described eight interrelated elements for the TB and brucellosis proposed rule.


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Halloween in the Black Lodge
(picture from adaytimesinner on deviant art)
I had a grand theme planned for this year. Several large sculpting projects. One huge build.
When September 1st hit, I realized I wasn't going to have the time or the budget to execute the plan this year (but maybe next year). As the start of September crept closer to mid-September, I started to panic. I couldn't decide on what to do. Finally I asked myself "if you could incorporate any theme into your Halloween party decor, just for your own enjoyment (as opposed to what I think would look really cool), what would it be?"
Well, THAT'S easy. Twin Peaks.
And just like that, this year's theme was decided.
I'm a big Twin Peaks fan. I would drop everything and run away with Agent Dale Cooper in a heartbeat. I've been to the real Twin Peaks (twice), sat in the real Double R Diner, and had coffee black as midnight on a moonless night with a plate of cherry pie.
I've refined the theme a bit, of course. I could do a general Twin Peaks party, but I wanted to stay true to the Halloween element. I'm designing the decor around the Black Lodge/White Lodge concept (for those who never watched the show, basically it's believed there are good and bad realms the spirit must to pass through, and where evil/goodness presides).
Everything in the main room is black or white (Lodge vs Lodge, Good vs Evil) with some silver/grey pieces (to show the in-between and the living world). No one will know what the symbolism is, but I will, and sometimes it's only important for the haunter to know the story behind the design because while the audience may not know the tale, they will appreciate the effect and the sense of consistency.
It's also a good excuse to focus on owls (the owls are not what they seem).
And of course there will be...well...you'll just have to wait and see.
p.s. if you've never seen Twin Peaks, you should remedy this. It's on Netflix.ca right now.
Twin Peaks
I watched the whole series again last October leading up to Halloween. It was the perfect time of year! I wanted to do a Twin Peaks theme in my living room but only got round to buying lots of plaid blankets. Looking forward to seeing more shots of your theme!
Post new comment


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Understanding Material Safety Data Sheets
User's Guide To Material Safety Data Sheets (MSDS)
Manufacturers are required to provide Material Safety Data Sheets (MSDSs) to summarize the health and safety information about their products. In many cases, manufacturers automatically send an MSDS whenever a hazardous substance is ordered.
Your department is required to keep MSDSs readily available at all times for the hazardous material used in your workplace, including research laboratories. A central file of MSDSs for the University is maintained at the Environmental Health and Safety office.
To Obtain MSDSs
Ask your supervisor or department head where your MSDS files are kept. If the department does not have the particular MSDS you are looking for, ask your supervisor or department head to secure one from the manufacturer. If that does not work out, contact the Environmental Health and Safety office.
Using MSDSs
Below is a very brief summary of the information that Labor and Industries requires to be on a MSDS. For assistance with interpreting and applying this information to your work situation, consult with your supervisor. It is your supervisor's responsibility to be certain that you understand the information as it applies to your work. The following headings are similar to those required on the MSDS, but the arrangement of the various sections may vary.
The product name on the MSDS is the same as that shown on the container label of the substance, whether trade name or generic chemical name. This section should also contains the manufacturer's name, address, emergency telephone number, the preparation date, and revision date if any. The section might also include synonyms, the chemical group, and the Chemical Abstracts Service (CAS) number of the material.
Hazardous Ingredients
The chemical and common names of each hazardous component that makes up at least 1% of the product must be listed, except that any component being a carcinogen must be listed if it is at least 0.1% of the mixture. This section also includes threshold limit values, permissible exposure limits and other such information. These may not be proven safe levels of exposure. If the exposure limit is not listed, do not assume that the chemical is safe. Check with your supervisor or the Environmental Health and Safety office for further information.
Physical/Chemical Characteristics
This section of the MSDS provides the general characteristics of the product, such as vapor pressure, vapor density, appearance, odor, and other general characteristics. Consider these properties as well as how you work with a hazardous material to evaluate the risks, which vary greatly depending on how a material is used.
Fire and Explosion Hazard Data
This section includes flash point and flammability limits. The flash point means the minimum temperature at which a liquid gives off vapors within a test vessel in sufficient concentration to form an ignitable mixture with air. The lower the flash point, the greater the risk of fire or explosion.
The flammability limits are the concentrations below or above which ignition will not occur, where the mixture is too "lean" or too "rich" to ignite. This section may also include information on the proper extinguishing agent(s) to use in extinguishing a fire and recommendations on fire fighting.
Reactivity Data
Reactivity in this context is the tendency for a material to chemically change or break down and to become more dangerous. This information should include a list of incompatible materials to avoid and conditions to avoid, such as light and heat.
Health Hazard Data
This section includes the health hazards of the material, its short term (acute) and long term (chronic) effects, routes of entry into the body, and symptoms. It states whether or not the chemical is listed as a carcinogen or potential carcinogen. It should list medical conditions generally aggravated by exposure and the emergency first-aid procedures to follow in case of exposure.
If you need health hazard information that is not on an MSDS or if you are concerned that you may have been exposed to a hazardous material, contact the Environmental Health and Safety office for information and advice.
Precautions for Safe Handling and Use
This section provides brief information on handling a leak or spill. In any case of a leak or spill, notify the Environmental Health and Safety office. In addition to the recommendations on the MSDS, we can advise you on specific procedures and provide protective equipment.
The person who creates a spill is responsible for the cleanup, although only if proper personal protective equipment is available and the person is trained and qualified to use it. Some spills may require assistance of trained personnel. The Environmental Health and Safety office will give advice and, in some cases, supply cleanup materials or personnel.
Control Measures
In addition to the recommendations on the MSDS, the Environmental Health and Safety office can answer specific questions regarding ventilation and personal protective equipment for normal working conditions and emergencies. Suitable control measures are based on how a material is used.


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ASTM D7860-14 Torque Retention for Child Resistant Packaging
The test methods described in ASTM D7860-14 are intended to measure torque retention properties of threaded closures such as child-resistant and non-child resistant medical packaging.
Reported results of ASTM D7860-14 include the application torque range and average application torque per test specimen, as well as the removal torque range and average removal torque per test specimen. In addition to these parameters, it is required to report axial applied force for closures if applicable.
An Electromechanical system with a torsion add-on can be used to perform these tests. The torsion add-on can be added to any 5900 single column testing machine to add rotational capabilities. The system operates on Instron's Bluehill® 3 Software with TestProfiler. Bluehill 3 is able to performed closed-loop control for axial testing and measures axial displacement, rotary displacement, axial load and torque. A biaxial Dynacell load cell is mounted to the base of the machine. Advanced screw action grips are used to grip the bottle and bottle cap. A slight axial load can be placed on the bottle cap to push it down before rotation begins.
Torsion Add On for Electromechanical Systems
Simple multi-axis testing is often necessary to test the performance of medical devices, such as bone screws, luer locks, wires, child-proof medicine bottles, and tubing. Like much of the medical device design industry, new products and materials are being used to advance the industry and often require stringent testing per ASTM and ISO standards. Some of these standards, such as ASTM F543 for testing bone screws, requires that the test is performed with both axial and torsion control. The Instron® Torsion Add-On for Electromechanical Universal Testing Systems is designed for simple, simultaneous axial and torsional testing of devices and/or components, but can be used for purely uni-axial or torsional testing. The Torsion Add-On easily mounts to any new Instron 594X or can be retrofitted in the field on existing 594X frames. The torsion drive is mounted above the machine's crosshead and all required electronics are mounted to the single column, thus maintaining the frame's small footprint.
- Ürünler
- 9/7/2017


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Academic Rigor
Dorm Life
Food and Dining
Bang for the buck
Clubs and Activities
Campus Safety
Southwestern is really small compared to other colleges. For a liberal arts degree, there is one instructional building. If you're looking for a small college, SWCC is a good choice for you.
To find more tips for prospective students, what to do for fun and whether this school is great for a particular type of student read the 7 reviews for Southwestern Community College
Curious about something that isn't answered here? Feel free to ask Southwestern Community College a question
School is decent online. Classes have little extra curricular assistance. Little to no secondary help.Read More
SWCC is really friendly, outgoing. They seam to really care about there students. They process paperwork rather quickly.Read More
Swcc. Is. Awesome.Read More
Swcc is a good school teachers are great and so are the students. The town is too small for my taste. But even after the tornado we are back to school in less than 2 days, its a great place to be!Read More


text: Dr. King delivers this address after returning from his trip to Oslo, Norway. A recognition dinner is held in his hometown of Atlanta, Georgia as an honor for receiving the Nobel Peace Prize. King thanks supporters, family, and friends, however, accepts the award on behalf of the many people struggling for justice and civil rights. He states that oppressed people can only stay oppressed for so long because "the yearning for freedom eventually manifests itself."


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Office of Marketing and Communications
Marketing and Communications
Office: Marketing and Communications
Division: Advancement
Location: Champlin House
Telephone Number: (315) 792-3047
Services Provided:
- Communicate Utica College's mission, goals, and accomplishments to the College's constituencies, including prospective students, alumni, faculty and staff, friends of the College, and the general public.
- Develop, implement, and assess the College's integrated marketing strategies.
- Write, design, and produce alumni magazine, newsletters, brochures, faculty/staff/student directory, and other printed materials.
- Maintain the College's graphic identity (logo, seal, letterhead, business cards, etc.).
- Handle requests for photography.
- Write and distribute news releases and story ideas to newspapers, television stations, and radio stations, coordinate news conferences, handle inquiries from reporters.
- Write, edit, and manage Utica College's Web site pages.
- Serve as a "front line" source of information for the general public as well as faculty and staff.
- Advise College personnel on public relations matters.
Kelly Adams
Assistant Vice-President for Advancement / Marketing and Communications
(315) 792-3315
Jamie Callari
Graphic Designer
(315) 223-2582
Mary Donofrio
Director of News and New Media
(315) 792-3828
Christine LeoGrande
Director of Media Relations
(315) 223-2519
Ryan Mortensen
Web Developer
(315) 792-3330
Joe Perry
Director of Creative Services and Senior Writer
(315) 792-3026
Kevin Waldron Director of Graphic Design
(315) 792-3336


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Michael De Santa
|Michael De Santa
|Full Name
|Michael De Santa
Michael Townley (birth name, until 2004)
|Date of Birth
|Date of Death
|2013 (optional)
|Age at Death
|De Santa House in Rockford Hills, Los Santos
Amanda De Santa (wife)
Jimmy De Santa (son)
Tracey De Santa (daughter)
|Main Affiliations
Trevor Philips (until 2004, again in 2013)
Bradley Snider (until 2004)
Lester Crest (until 2004, again in 2013)
Dave Norton (2004 - 2013)
Isiah Friedlander (2013)
Hayden Dubose
Melinda Dubose
Franklin Clinton (2013)
Solomon Richards (2013)
Black Tailgater
White Marquis (stolen)
Player's Choice
|Voiced by
|Ned Luke
Michael De Santa (born in 1965 as Michael Townley) is a character in the HD Universe who appears as one of the three protagonists in Grand Theft Auto V. He is a retired bank robber forced to return to his criminal activity due to a lack of money while remaining under the protection of FIB agent Dave Norton. He is the husband of Amanda and father of both Jimmy and Tracey. He is voiced by Ned Luke.
Character history
Michael De Santa, born Michael Townley in 1965, was born into a tough life, telling Isiah Friedlander that crime was his only opportunity in life after his early promise as a high school footballer ended, the reason for which is unknown. He performed his first robbery in 1988 and took $10,000 from a small franchise in Carcer City. He continued in this vain throughout the 1990s eventually teaming up with the likes of Trevor Philips and Bradley Snider along the American-Canadian border. The three eventually team up to perform a bank robbery in Ludendorff, North Yankton. Michael, however, decides to turn states evidence after discovering that the FIB discover their plans.
At some point prior to 1993 he meets his future wife Amanda and has two children: Jimmy and Tracey. The robbery goes ahead as planned, however, during the getaway their vehicle is hit by a train. While on foot, Bradley and Michael are shot by FIB Agent Dave Norton, who later claims the credit for stopping the robbery. Bradley dies but Michael is saved, entering into an off the books witness protection program, while Trevor flees the area and evades the police. Norton plans a funeral for Michael, attended by his wife Amanda.
Michael, Amanda and their two children are subsequently moved into a large house in Rockford Hills, Los Santos with a substantial sum of money some time after 2006. The family continue under to live under the protection of Agent Norton, paying him a five figure sum each month in return for his help. Family life in the De Santa house begins to break down with each family member frequently arguing with one another while both Jimmy and Tracey are limited in their usage of social media such as Lifeinvader. Amanda also begins to spend heavily between 2004 and 2013, depleting their resources, while also having numerous extra-marital affairs with various people including tennis coach Kyle Chavis and yoga teacher Fabien LaRouche. She also rents out their home to pornographic film star Freddie Slade in 2012, without Michael's knowledge. He also hires a maid and groundsman to enjoy his retirement.
In 2013 Michael, enjoying his retirement, is treated by psychologist Isiah Friedlander from his office in Vespucci Beach where he briefly meets repossession agents Franklin Clinton and Lamar Davis. Franklin later breaks into the De Santa house to repossess a vehicle bought by Jimmy. Michael, hiding in the back seat, forces Franklin to drive into the salesroom of Premium Deluxe Motorsport resulting in Franklin and Lamar being fired.
Franklin, a gang affiliate, returns to the De Santa house in the hope of finding some employment. Michael, however, discovers Amanda's affair with her tennis coach. Michael and Franklin then destroy Natalia Zverovna's house, believing it to be Chavis', and are confronted by Mexican-American 'legitimate businessman' Martin Madrazo. The two are 'convinced' to repay the money, $2.5 million, and Michael agrees to teach Franklin the basics of his trade. The two work together almost immediately after, rescuing Jimmy from Michael's boat, which Jimmy had attempted to sell in a deal that turned into a robbery.
The two, alongside a driver, gunman and hacker of the players choosing, pull off a robbery at Vangelico's Fine Jewelry. While leaving, however, Michael uses a phrase he had used nine years prior, which is recognised by Trevor Philips in his trailer in Sandy Shores, Blaine County, just north of Los Santos. Agent Norton visits Michael to warn him against getting back into the criminal underworld. Michael and his family are later watched by Wade Hebert, who joins Trevor in his trip to Los Santos to confront Michael. Trevor later visits Michael at his home and the two rescue his Michael's daughter Tracey from humiliating herself on reality television show Fame or Shame.
Agent Norton and fellow corrupt agents Steve Haines and Andreas Sanchez then force Michael into infiltrating a morgue to retrieve the body of Ferdinand Kerimov and later, along with Franklin and Trevor, to kidnap Kerimov from the IAA building in the middle of interrogation. Kerimov is later tortured by Trevor while Michael, using the information, kills terror suspect Jahir Tavan. Despite his return to criminal activity, much to the disgust of his wife, he attempts to repair their relationship by taking part in a yoga lesson with Fabien LaRouche and later takes Jimmy to a fast food restaurant. Jimmy adds drugs to his drink and convinces his father to drink some causing his driving to become erratic. Amanda, upon learning this, leaves Michael and moves in with Fabien with Jimmy and Tracey.
Without his family and house staff, Michael's house becomes increasingly unkept while he steals a piece of military technology, steals IAA bonds and steals two exotic cars with Trevor and Franklin while posing as a police officer. Devin, as he promised Michael, results in Michael meeting his idol Solomon Richards, a film director. He then destroys a private plane owned by Javier Madrazo on orders from his uncle Martin. While killing Javier Madrazo, Trevor returns to the Madrazo house and kidnaps Martin's wife Patricia. The two, along with Patricia, are then forced into hiding at Trevor's trailer in Sandy Shores. The Triads, looking for Trevor, locate the two while they are in hiding.
Michael, Trevor and Franklin, with help from Lester Crest, perform a heist at the Blaine County Savings Bank in Paleto Bay and acquire funds for a planned terrorist attack on the FIB building, which FIB agents Haines, Norton and Sanchez wish them to perform to acquire more funding. Their feud with Merryweather Consulting Services, who had been guarding a piece of military equipment they had stolen, continued when Michael and Trevor steal numerous pieces of art being guarded by Merryweather mercenaries while being transported. Agents Haines and Norton then return to demand Michael's help to infiltrate the Humane Labs and Research factory where they are supposedly manufacturing a powerful neurotoxin.
Trevor, during his time with Michael, had slowly begun to piece together the events of nine years ago, and flies back to Ludendorff, North Yankton to dig up Michael's official grave. Michael follows him to try and prevent him discovering the truth but fails with Trevor discovering Bradley Snider's corpse. He flees the area, promising to kill Michael at a later date, and the Triads move in. Michael is eventually kidnapped and returned to Los Santos, with Triad boss Wei Cheng threatening to kill Michael if Trevor does not give up his business, not realising they were now feuding. Franklin manages to rescue Michael before he is killed and, along with Franklin and two accomplices, Michael successfully commits the terrorist attack on the FIB building.
Shortly before he performs the terrorist attack he helps Solomon complete his latest film by convincing the lead actors to return to the set and retrieving an analogue film reel copy being taken to a remote offshore location by Molly Schultz to make an insurance claim. He then meets up with Agents Haines, Norton and Sanchez who had planned on killing him until Agent Sanchez reveals he is undercover and gathering evidence against the two corrupt agents. Michael, with help from Trevor Philips, helps Agent Norton escape while Agent Haines escapes on his own despite being shot in the leg.
He then helps Franklin and Trevor to rescue Lamar Davis, despite his on going feud with Trevor, and then reunites his family. He and Jimmy attend Meltdowns premiere. While in attendance Devin Weston, who had taken a disliking to Michael, warns him that Merryweather mercenaries had been sent to his house to kill his wife and daughter. Michael and Jimmy return home with Michael killing the Merryweather mercenaries and his family. He is then knocked over and teabagged by Jimmy, believing him to a Merryweather mercenary. Michael sends his family into hiding and performs one last job by robbing the Union Depository. Michael receives a substantial cut and his family returns home.
The player can then decide on how to finish the game by either: killing Trevor, killing Michael or saving both. If the player decides to kill Trevor, Michael helps Franklin by ramming Trevor's vehicle into an oil tanker allowing Franklin to set it and Trevor on fire. If the player kills Michael, then Franklin chases him to a factory and half way up one of the chimney stacks, pushing him over a small barrier with an angry Trevor telling Franklin he is dead to him now. If the player decides to save Michael and Trevor, the three systematically take out each of their enemies: Steve Haines, Stretch, Wei Cheng, Devin Weston, Merryweather mercenaries and a number of FIB agents. Michael is sent to kill Stretch and later meets Franklin and Trevor, pushing Devin's car, with Devin in the boot, off a small cliff and into the Pacific Ocean. The three then agree to remain friends but end their professional relationship.
Mission appearances
- Prologue
- Franklin and Lamar
- Complications (Boss)
- Father/Son (Boss)
- Marriage Counseling (Boss)
- Daddy's Little Girl (Boss)
- The Good Husband
- Doting Dad
- Parenting 101
- Friend Request
- Casing the Jewel Store
- Carbine Rifles (if choosing the loud option for robbing Vangelico's Fine Jewelry)
- BZ Gas Grenades (if choosing the smart option for robbing Vangelico's Fine Jewelry)
- The Jewel Store Job
- Mr. Philips (Boss)
- Fame or Shame (Boss)
- Did Somebody Say Yoga?
- Dead Man Walking
- Three's Company
- By the Book
- The Merryweather Heist
- Trash Truck (can be completed by Michael, Franklin or Trevor)
- Boiler Suits (can be completed by Michael, Franklin or Trevor)
- Masks (can be completed by Michael, Franklin or Trevor)
- Tow Truck (can be completed by Michael, Franklin or Trevor)
- I Fought the Law
- Mr. Richards
- Caida Libre
- Minor Turbulence (Boss)
- Derailed
- Paleto Score Setup
- Military Hardware (can be completed by Michael, Franklin or Trevor)
- Monkey Business
- The Paleto Score
- Surveying the Score
- Stingers (can be completed by Michael, Franklin or Trevor)
- Gauntlet (can be completed by Michael, Franklin or Trevor)
- Driller (can be completed by Michael, Franklin or Trevor)
- Sidetracked (can be completed by Michael, Franklin or Trevor)
- Bury the Hatchet (Boss)
- Reuniting the Family (Boss)
- Cleaning Out the Bureau
- Fresh Meat
- Lamar Down
- The Wrap Up
- The Ballad of Rocco
- Legal Trouble
- Meltdown
- The Bureau Raid
- The Big Score
- Something Sensible (one of the ending options)
- The Time's Come (one of the ending options, killed)
- The Third Way (one of the ending options)
- GTA V Strangers and Freaks
- A Starlet in Vinewood (can be completed by Michael, Franklin or Trevor)
- Grass Roots - Michael
- Exercising Demons - Michael
- Seeking the Truth
- Accepting the Truth
- Assuming the Truth
- Chasing the Truth
- Bearing the Truth
- Delivering the Truth
- Exercising the Truth
- Unknowing the Truth
Murders committed
- Jay Norris (on orders from Lester Crest)
- Tahir Javan (on orders from Steve Haines and Dave Norton)
- Walton O'Neil (killed for attempting to exact revenge on Trevor Philips)
- Wyatt O'Neil (killed for attempting to exact revenge on Trevor Philips)
- Gianni (killed for attempting to stop Solomon Richards completing Meltdown)
- Rocco Pelosi (killed for attempting to stop Solomon Richards from completing Meltdown)
- Trevor Philips (if the player chooses to kill Trevor but does not kill him as Franklin)
- Stretch (if the player chooses to save Michael and Trevor)
- Devin Weston (if the player chooses to save Michael and Trevor)
- Optional murders
- Simeon Yetarian (can be killed during a random event)
- United Liberty Paper Contact (can be killed during The Wrap Up)
- Isiah Friedlander (can be killed during his final visit with Isiah Friedlander)
- Abigail Mathers (can be killed during Death at Sea)
Special ability
Michael's special ability is the ability to slow down time allowing him to become more accurate while shooting enemies. It is an ability known as BulletTime as stated by Rockstar Games and the official Guidebook. Another Rockstar Games character is famous for this trademarked ability: Max Payne. This ability is also very similar to "Dead-Eye", the state of mind that characters Red Harlow and John Marston can enter while shooting in Red Dead Revolver and Red Dead Redemption.
- There is a real person called Michael Townley in the witness protection scheme in the United States.
- Michael appeared in the first trailer as the narrator, which was released two years prior to the game. Franklin Clinton also appeared in the trailer.
- Michael is the only GTA protagonist to have a wife and children during their respective appearances in GTA.
- Until the release of the Game Informer issue on GTA V, his name was rumored to be Albert De Silva, due to a leaked casting list.
- In The Paleto Score, Michael states that his first robbery was $10,000 from a small franchise in Carcer City in 1988.
- Michael is the second protagonist to be unlocked after Franklin.
- Michael is the oldest protagonist of the series.
- Michael is a fan of older Vinewood films and paraphrases a quote from Arthur Penny's Sanitorium while performing a robbery in Ludendorff and again while robbing a jewellers in Los Santos.
- Michael's special ability is similar to one in Max Payne called "Bullet time" and one from Red Dead Redemption called "Dead-eye".
- An antagonist in Read Dead Redemption (Vicente De Santa) shares the same last name as Michael.
- If the player fails to kill Michael, he will headbutt Franklin and fall to his death.
- Trevor, Lester and Jimmy all state that he is 45 years old during the events of GTA V despite the date of birth on his tombstone reading 1965, making him 48 years old.
Michael (right) with Franklin Clinton and Trevor Philips.
Artwork of Michael (right) with Trevor Philips and Franklin Clinton.
Michael's trailer
|Franklin's Trailer


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16 Oct 2011 10:19:33 AM
Bellator 54 Recap: Shlemenko & Vianna Advance, Big Rig is Bellator Bound
Shlemenko vs. Rogers from last night's Bellator 54
If last night's Bellator 54 in Atlantic City, New Jersey was a preview of things to come, then under no condition should you skip the finale of this season's middleweight tournament. Unless you don't like watching exciting brawls and devastating knockouts. In that case, I really don't know why you're here in the first place.
Alexander Shlemenko and Brian Rogers both promised a knockout before the fight, and it quickly became apparent that neither man planned on breaking that promise. A back and forth battle from the opening seconds, the fight saw each fighter land hard shots to his opponent. In the second round, however, Shlemenko's superior clinch game helped him get the better of Rogers, as Shlemenko rocked Rogers with knees to the head before the referee stopped the fight. Alexander Shlemenko is now 42-7 in his MMA career, and 6-1 in Bellator.
The evening's co-main event, Vitor Vianna took home a quick TKO over Bryan Baker. From the start of the fight, Baker showed little respect for Vianna's striking. Bryan Baker chose to throw bombs at Vianna in hopes of getting a quick finish. Bryan Baker chose poorly.Read More DIGG THIS


text:
A Novel
Goodnight Nobody
A Novel
For Kate Klein, a semi-accidental mother of three, suburbia has been full of unpleasant surprises. Her once-loving husband is hardly ever home. The supermommies on the playground routinely snub her. Her days are spent carpooling and enduring endless games of Candy Land, and at night, most of her orgasms are of the do-it-yourself variety.
When a fellow mother is murdered, Kate finds that the unsolved mystery is the most exciting thing to happen in Upchurch, Connecticut, since her neighbors broke ground for a guesthouse and cracked their septic tank. Even though the local police chief warns her that crime-fighting's a job best left to the professionals, Kate launches an unofficial investigation -- from 8:45 to 11:30 on Mondays, Wednesdays, and Fridays, when her kids are in nursery school.
As Kate is drawn deeper into the murdered woman's past, she begins to uncover the secrets and lies behind Upchurch's picket-fence facade -- and considers the choices and compromises all modern women make as they navigate between marriage and independence, small towns and big cities, being a mother and having a life of one's own.
- Washington Square Press |
- 400 pages |
- May 2006
Browse Related Books
Hear an Excerpt
Reading Group Guide
Jennifer Weiner
Life in suburban Upchurch is anything but picturesque for Kate Klein. Along with three small children and a husband who is hardly at home, Kate has to contend with living up to the standards set by her fellow Upchurch mothers. They're designer-clad, perfectly coiffed -- at the playground -- and feed their kids organic food. They make motherhood look effortless while Kate, with uncombed hair and a stash of bribe lollipops, "hasn't done one single thing right" since moving from Manhattan to this small Connecticut town.
When Kate arrives for lunch at the home of Kitty Cavanaugh and finds the Upchurch mom murdered, she's jolted from her malaise and sets out to uncover the killer. As her investigation heats up, Kate finds out not only that Kitty had a few dark secrets but that they had a mutual acquaintance -- a man from Kate's past who will lead her to reexamine the life she's chosen.
In Goodnight Nobody, Jennifer Weiner brings together two compelling tales -- an engrossing murder mystery and a poignant story about one woman's quest to save her sanity and sense of self amidst the challenges of motherhood, marriage, and suburbia.
Questions & Topics for Discussion
1. Even when it becomes increasingly dangerous -- a threatening note is left on her windshield, her neighbor Lexi Hagen-Holdt disappears -- Kate continues her search for the truth. Discuss what compels Kate to get involved in solving K see more


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November 2, 2009
Philadelphia, Pa. -- Penn Medicine will lead a new national $45 million clinical trial to test whether testosterone therapy can favorably affect certain conditions affecting older men. Low serum testosterone may contribute to a number of problems affecting older men, including decreased ability to walk, loss of muscle mass and strength, decreased vitality, decreased sexual function, impaired cognition, cardiovascular disease and anemia. While testosterone normally decreases with age, in some men, low levels of testosterone may contribute to these debilitating conditions.
The Testosterone Trial will include five separate studies. At each of the 12 sites, men 65 and older with low serum testosterone and at least one of the following conditions -- anemia, decreased physical function, low vitality, impaired cognition or reduced sexual function -- will be randomly assigned to participate in a treatment group or a control group. Treatment groups will be given a testosterone gel that is applied to the torso, abdomen, or upper arms; control groups will receive a placebo gel. Serum testosterone will be measured monthly for the first three months and quarterly thereafter up to one year. Participants will be tested on a wide range of measures to evaluate physical function, vitality, cognition, cardiovascular disease, and sexual function.
The University of Pennsylvania School of Medicine is the lead institution for the trial and will serve as coordinating center. Peter J. Snyder, M.D., Professor of Medicine in the Division of Endocrinology, Diabetes and Metabolism at Penn, is the principal investigator and will oversee trial activities. "This is an unprecedented opportunity for older men to learn more about themselves and at the same time help find out if testosterone will improve some of the afflictions of old age," said Dr. Snyder.
A 2004 report by the Institute of Medicine, "Testosterone and Aging: Clinical Research Directions," noted several important unanswered questions about the effects of testosterone therapy. Researchers aim to answer these questions by testing the effectiveness of testosterone therapy in older men with low testosterone levels and one of the following conditions: impaired walking, low vitality, sexual or cognitive dysfunction. A key consideration is the use of testosterone as a therapy for certain conditions, rather than as a preventive measure.
"This study is important because testosterone products have been marketed for many years as treatments for a variety of conditions," said Evan C. Hadley, M.D., director of NIA's Division of Geriatrics and Clinical Gerontology, which is the primary funder of the trial. "We hope this trial will establish whether testosterone therapy results in clear benefits for older men."
The NIA is the primary source of support for this trial. Additional funding is being provided by the National Heart, Lung, and Blood Institute (NHLBI); the National Institute on Neurological Disorders and Stroke (NINDS); the Eunice Kennedy Shriver National Institute of Child Health and Human Development (NICHD) and Solvay Pharmaceuticals, which is also supplying the study drug.
No comments have been made.
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DOVER, N.H. — Former Gov. Jeanne Shaheen was on stage with Senator Hillary Rodham Clinton at a half-filled community center gymnasium, basking in the cheers of her supporters as she offered up, yet again, the generic message of change that has served Democrats so well this year — and has put Republican Senate candidates on the defensive in 11 states across the country.
"Everywhere I go, people are struggling," Mrs. Shaheen, the Democratic candidate for Senate, said on Tuesday. "Health care and the cost of college are increasingly unaffordable. Wages are stagnant. Home values are dropping. Energy costs are still at record highs, and our debt and our deficit are soaring. But we don't have to stand for it. We can tackle these challenges head on, and we can make a difference."
Mrs. Shaheen, who is in a bitter rematch with Senator John E. Sununu, one of the most vulnerable Republican incumbents in the country, did not offer much in the way of specifics. For weeks, polls have shown no need for her to do so, and with just days left in the race, she was not taking any risks. All year, her main theme has been to tie Mr. Sununu to President Bush, and it seems to be working.
"I think she looked at the numbers, the same numbers that we were all looking at, and decided that she never, ever, had to go out on a limb this year," said Dante J. Scala, an associate professor of political science at the University of New Hampshire. "All she had to do this year was present herself as a plausible, suitable alternative to the incumbent."
"She has run a very low-risk campaign," Professor Scala added.
But in a state that prides itself on spirited political discourse, lack of specificity can be its own risk. "Shaheen's campaign has been a vapid series of Democratic sound bites without new ideas or systematic thinking about how the economy, war, health care, the deficit and energy link to one another," The Portsmouth Herald wrote, endorsing Mr. Sununu on Thursday.Continue reading the main story
Such endorsements are likely to have minimal impact in this increasingly Democratic state, where recent polls show Senator Barack Obama pulling far ahead in the presidential race.
Mrs. Shaheen's risk-averse approach to the issues helps explain why a cartoon posted on the politickerNH.com Web site ridicules Mrs. Shaheen as the driver of a car stopped at a green light, refusing to move without knowing what the polls say.
Her campaign is taking every step to prevent slip-ups. When a staff member saw Mrs. Shaheen's husband, William Shaheen, talking to a reporter after the rally in Dover, the Shaheens' youngest daughter, Molly, 22, was sent running over. "Daddy," she said, pulling him away, "I need to speak to you really badly."
The New Hampshire race is emblematic of Senate contests around the nation that have Democrats within reach of the 60-seat majority needed to break filibusters. And in many ways, Mrs. Shaheen, 61, is the archetypal candidate, a seasoned politician with wide name recognition and great fund-raising prowess.
Democratic Senate contenders this year include three former governors (in New Hampshire, Mississippi and Virginia), two well-known representatives (in New Mexico and Colorado), and a popular mayor (Mark Begich of Anchorage, in Alaska). Polls show Democrats ahead in all of these states except Mississippi.
On the issues, Mrs. Shaheen has hewed closely to the national Democratic agenda. She supports wider domestic oil drilling and more nuclear power but as part of an energy policy focused primarily on renewable sources. She generally supports Mr. Obama's health care plan, and has called for swift redeployment of troops from Iraq. She originally supported Mr. Bush's tax cuts but now favors repealing them.
Some political analysts say it is odd to see Mrs. Shaheen so carefully in line with her party, given that she was elected three times as governor and ran for Senate in 2002 as a centrist, much more in the mold of Bill Clinton than Mr. Obama. If elected, her votes might well reflect those moderate tendencies rather than the more left-leaning politics of the voters who have increased the ranks of New Hampshire's Democrats in recent years.
"The issue for New Hampshire's quirky, flinty voters, is fundamentally who is Jeanne Shaheen?" said James W. Pindell, the managing editor of politickerNH.com. "For many voters, the idea that you are voting for a Democratic agenda is good enough."
Perhaps no issue underscores Mrs. Shaheen's cautious approach more than her position on the $700 billion financial bailout. She waited until after the package was approved by Congress to announce that she would have opposed it because it lacked sufficient taxpayer protections. Mr. Sununu voted for it.
Mrs. Shaheen's campaign said her opposition to the bailout showed a willingness to break with the Democratic leadership. "She has never shied from disagreeing with her party," said Kate Bedingfield, a spokeswoman.
Still, in a televised debate on Thursday night, Mrs. Shaheen struggled with a question from Mr. Sununu challenging her over independence: "Jeanne, can you give an example of a national issue where you opposed the leadership of your party?" Mrs. Shaheen stumbled a bit as she described her opposition to efforts by President Clinton to ban road construction in forests and limit logging, a view that aligned her with the timber industry and put her at odds with environmental groups.
In a previous debate, Mrs. Shaheen stumbled on a similar question, submitted by Skipper W. Morris, an independent voter from Nashua who said he favored centrist politicians. "Help me decide which of you will be more independent," Mr. Morris said.
Mrs. Shaheen restated her main talking points, and in an interview later, Mr. Morris said she had lost his vote. "She basically just spouted the party line," he said.
Throughout Thursday's debate, Mr. Sununu accused Mrs. Shaheen of taking politically expedient positions, especially in response to a question about one of his campaign's advertisements, which quoted her in 2002 expressing support for the Iraq war and Mr. Bush's tax cuts.
"This isn't an ad about whether you supported Iraq," he said. "This is an ad about integrity, about taking one position when it's politically convenient because you think it's popular and then changing your position later on."
But if Mrs. Shaheen can seem less comfortable in front of an audience, Mr. Sununu, 44, often comes across as abrasive. He scolded a moderator for not giving him enough time to answer. When questions about negative advertising began with a clip of one of his opponent's advertisements, he sniped, "I certainly hope you are charging Jeanne Shaheen for the air time."
And while Mr. Sununu, an engineer educated at M.I.T., often sounds as if he is lecturing, Mrs. Shaheen is a disciplined campaigner — though stilted and awkward at times — who is rarely ruffled and methodically drives home her points.
She calmly explained why she had changed her views on the Iraq war, a sentiment shared by many voters in New Hampshire, where intense antiwar sentiment led to a Democratic sweep in 2006. And she quickly returned to tying Mr. Sununu to Mr. Bush.
"Unfortunately, what we have seen from John Sununu is that he has continued to support George Bush's position on the war in Iraq, down the line with every vote, with every appropriation," she said.
And when Mr. Sununu demanded to know why 15 newspapers that endorsed her in 2002 were now supporting him, Mrs. Shaheen shot him a rare sly smile.
"I don't know," she said. "But I hope they help you in the same way they helped me in 2002."Continue reading the main story


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Ellen Datus, 65
After a courageous battle with cancer, Ellen Lois Datus, age 65, passed away in Broken Bow, the evening of Tuesday, Oct. 1. She was surrounded by her husband, Edwin, and daughters Michelle, Melinda and Stephanie. Born in 1948 in Chambers, to Chloe Ellen McKay Harley and Duane McKay, Ellen was drawn to a life of service to others. Her biggest calling was taking care of people, especially her family. At home, she was a selfless, loyal and loving wife, mother of three, step-mother of five and grandmother of 15. During her career as a compassionate and dedicated social worker at Health and Human Services, Central Nebraska Community Services, Golden Living Center and Central Plains Center for Services, she guided and enriched the lives of countless members of the Broken Bow community. She is preceded in death by her parents; infant brother, Mark Layne McKay; and husband of 12 years, Duane Mosbarger. Ellen is survived by her devoted husband of 19 years, Edwin Datus; beloved daughters, Michelle Bjornsen Sandal (Toby) of Beatrice, Melinda Bjornsen Prentice of Broken Bow, and Stephanie Bjornsen Myrberg (Tim) of Elkhorn; loving step-children, Geoff Datus (Jenee) of Fenton, Mo., Geri Datus-Ward (Jason) of Plymouth, Minn., Deb Spector (Michael) of Denver, Colo., Darcy LaRosche of Denver, Colo., and Dawn Wiegert (Kyle) of Fremont; 15 grandchildren, and a brother, Ron (Jan) McKay of David City. The funeral service was held Saturday, Oct. 5, at United Methodist Church in Broken Bow, with interment at Westerville Cemetery. Memorials may be made to Our Savior Lutheran Church, 1221 South E Street, Broken Bow, NE. Govier Brothers Mortuary of Broken Bow was in charge of arrangements.Published in Custer County Chief, Oct. 10, 2013


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Reviewed By Brandon n (Ventura, CA) Reviewed for a 2003 Ford Ranger —7/30/2015 8:28 PM
The keys look good and strong. They are just made at a different angle which raises the car 2.25 inches just by putting it in and tightening the key bts to the factory position. I made mine lift 2.5 and there is still alot of bolt left to turn so you have potential here. I bought pro comp 9000 shocks and the ride quality is about the same. Very good product.


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SALT LAKE CITY, April 18 (UPI) -- When superstorm Sandy hit in October, the impact of its waves on the seafloor were detected by seismometers across much of the United States, scientists say.
"We detected seismic waves created by the ocean's waves both hitting the East Coast and smashing into each other," with the most intense seismic activity recorded when Sandy turned toward Long Island, New York and New Jersey, Keith Koper, director of the University of Utah Seismograph Stations, said.
Oner Sufri, a Utah doctoral student who co-authored a study with Koper, was in Salt Lake City Thursday for the Seismological Society of America's annual meeting.
"We were able to track the hurricane by looking at the 'microseisms' [relatively small seismic waves] generated by Sandy," Sufri said. "As the storm turned west-northwest, the seismometers lit up."
Some of the shaking was caused by waves hitting the East Coast but much more was the result of waves colliding with other waves in the ocean, setting up "standing waves" that reach the seafloor and transmit energy to it, Sufri and Koper said.
Sandy's microseisms ranged from roughly 2 to 3 on an earthquake magnitude scale, Koper said, adding a conversion is difficult because earthquakes pack a quick punch while storms unleash their energy for many hours.
While seismologists didn't track Sandy in real time, he said, the seismographic data of the storm suggests it might be possible to help track ocean storms in the future using their seismicity.


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STATE COLLEGE, Pa. - January 25, 2013 --Penn State says its department of industrial and manufacturing engineering has received a $2.5 million donation from anonymous donors that will support energy research.
The Centre Daily Times reports the university announced the donation Thursday. It will establish a faculty chair and the money will be made available to the person selected for that position.
Department head Paul Griffin says the money will pay for new energy courses and equipment. He says it will also help develop an annual workshop and support students working in the field.
School officials say the donation comes from an alumnus of the department and his wife. They did not want to be identified.
Information from: Centre Daily Times, http://www.centredaily.com


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Last year OCZ Technology acquired SSD controller maker Indilinx. Some months later the company launched its first post-acquisition SSD based on Indilinx silicon, the Octane series. Currently OCZ is offering the Vertex 4, an SSD based on its Indilinx Everest 2 silicon.
With the Vertex 4, OCZ is releasing an SSD without a SandForce controller inside, unveiling that the future for the company is Indilinx.
We expect to se the Vertex 4 to perform better than the OCtane. Although they both use 25nm IMFT MLC NAND, their firmware is different, with minimal shared code between the two series. We also expect the Vertex 4 to offer high random write performance regardless of the nature of the data (compressible or incompressible), as the company promises.
The Vertex 4 is available in capacities of 128GB, 256GB and 512GB. MSRP is competitive with other 6Gbps drives on the market today. You'll have to spend $130 for the 128GB version, $220 for 256GB and $580 for 512GB.
OCZ is also offering an 64GB version of the drive that can be used as a cache drive along with your HDD. This one retails online for $80.
The Vertex 4 series is backed by a 5-year warranty.
We have in our labs the Vertex 4 SSD 128GB (#VTX4-25SAT3-128G), which promises to offer sequential reading / writing speeds of up to 550MB/s / 420MB/s, along with impressive random read/write performance, as you see in the following table.


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Southern Pacific Club-Lounge No.2979 was originally built in 1912 by the Pullman Car
Company as a baggage-club car. This car was one of six cars (Nos.2975-2980) converted to a
54-seat club-lounge configuration in 1940. The club-lounge cars were used on premier
trains such as The Overland, The Lark, and The Cascade.
These cars were used frequently as protection cars for diners such as the triple-unit
Cascade Club. Whenever the streamlined diner was out of commission, a club-lounge
could be paired with a rebuilt heavyweight diner to provide comparable meal service for
the train.
SP-2979 has comfortable lounge seats with tables where passengers can enjoy spirits,
a light meal, or a game of cards. In the center of the car is a circular mahogany bar
framed by etched glass and mirrors. The car also features customized ashtrays with
heavy bases designed not to tip over during travel.
The Golden Gate Railroad Museum acquired the club-lounge car in 1989 from the Charles Krug
Winery in Napa Valley, where it had been used as a wine-tasting car. During its time at the
winery, the car was near a sprinkler system which caused corrosion of the vestibule end.
The GGRM has completed a full restoration of this historic car to reflect its 1954
appearance, although some updates have been made in order to make the car more comfortable
and reliable for active service. The following list highlights the work that was
performed during the restoration.
The SP-2979 is now available for first-class charters during GGRM operations on the
Niles Canyon Railway. Please note that the SP-2979 is not wheelchair accessible due to
the narrow aisles and doorways of this antique equipment.
Copyright © 2017 Golden Gate Railroad Museum.
All Rights Reserved.


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Now that we've put some names to faces around here, we want some of your ideas. To enter to win Day 10 of the 25 Days of Tegra, you'll need to visit us with Google Currents and give a suggestion for a new channel we should add.
The Prize: Motorola Xoom WiFi
Highlights of the device include a 10.1 inch display, dual-core NVIDIA Tegra 2 processor, 32 GB of internal storage, 1GB RAM, a 5 MP rear camera, a 2 MP front camera, 8.02.11 b/g/n/ Wi-Fi connectivity all under a layer of Corning Gorilla Glass.
Contest Rules
This contest is open to residents of the United States, Canada, Europe and Australia. Entries will be accepted for 23 hours after the contest goes live. We'll announce the winner on the calendar page and on our Twitter account as soon as we draw.
How to win
If you hadn't heard, today Android and Me launched onto Google Currents. You can subscribe to the And Me Current Edition by clicking this link with your mobile device. If you'd like some more info, you can read the post I put up earlier today.
To enter to win today, simply add our Current Edition to your library, have a look around, then come back here with a suggestion for us.
We've already got some standard channels like the latest news, devices, apps, and the like, along with some special rotating categories that feature specific authors or giveaways. We plan on updating the channels quite frequently, and since our users are such a big part of what we do around here, we wanted some input from you guys about what you'd like to see.
Alas, we know that Currents isn't quite available in all areas yet, but if you're location is listed in the rules above, you're eligible to enter. Just make sure you study the original post and offer up a good suggestion.
Winner announced, comments closed
Congratulations to our winner, Eric. If that's not you, keep an eye on the 25 Days of Tegra page for more chances to win!


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FORT LAUDERDALE, Fla. (AP) — A Brazilian man accused of sexually assaulting a teenage girl on a cruise ship is being held in the Broward County Jail without bail.
Broward Circuit Judge Matthew Destry ordered 20-year-old Luiz Scavone to be held without bail Friday. Scavone's attorney declined to comment on the ruling Sunday when reached by The Associated Press.
Scavone is charged with lewd and lascivious battery on a victim younger than 16 and older than 12. He has denied the allegations.
The South Florida Sun-Sentinel reports the judge was concerned that Scavone would flee to South America if allowed out on bail.
Scavone's 15-year-old brother also faces charges in the case. Prosecutors say both lured the girl from Iowa to a private room on Royal Caribbean's Allure of the Seas on Jan. 3.
Copyright 2012 The Associated Press.


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Michael A. Kelly '76 of San Francisco has been selected as the CAL-ABOTA 2014 Trial Lawyer of the Year.
Recognized as the highest honor a California trial lawyer can receive, the CAL-ABOTA TLOY is awarded annually to a recipient who exhibits the best traits of a trial lawyer – excellence in advocacy, a distinguished career and a reputation for civility, ethics and fair play.
Beginning in 1962, the American Board of Trial Advocates (ABOTA) National Executive Committee decided to select an outstanding California lawyer to honor on an annual basis. Kelly's selection was made by representatives from California's eight ABOTA chapters, each of whom had nominated an individual for consideration.
The criteria for the award requires that: 1. The person be an excellent advocate; 2. That the person have a distinguished career; 3. That the person have a superb reputation of civility, ethics and fair play; and 4. That the person have participated in one or more outstanding trial results.
Recognition as the CAL-ABOTA Trial Lawyer of the Year also includes a donation made to the law school of the recipient's choice. Kelly has directed that the 2014 donation be made to the Trial Advocacy Program at UC Hastings. He will be honored at the annual CAL-ABOTA conference held in Hawaii in November 2014.
"Mike Kelly has long been one of the most prominent trial lawyers in California," said UC Hastings Chancellor & Dean Frank H. Wu. "His fame is increasingly international. When Japanese lawyers started to conduct jury trials, they invited Mike to visit to train them in techniques. We're so proud of his ongoing association with UC Hastings, including his generous support for our programs oriented toward Japan."
Kelly has been involved in the prosecution of plaintiffs-side tort claims since 1978. He is a member of the most prestigious, invitation-only, honorary legal societies including the Inner Circle of Advocates, the American College of Trial Lawyers, the International Academy of Trial Layers and the International Society of Barristers (for whom he served as President in 2013), as well as a four-time Trial Lawyer of the Year nominee of the San Francisco Trial Lawyers Association.
In 2013, Kelly helped obtain the first plaintiff's verdict on behalf of an injured consumer in the nationwide ASR litigation against Johnson & Johnson arising from its failed metal-on-metal hip. In 2012 he was presented the Robert Cartwright award by the Consumer Attorneys of California for his advocacy teaching. In 2011, he was honored by the National Institute of Trail Advocacy with its Robert Oliphant Award, recognizing his pro-bono contributions to advocacy training. He has been listed among the Best Lawyers in America for 17 consecutive years. He has been a "Top Ten" Northern California Super Lawyer five times in the last seven years. He holds an "AV" rating (highest rating) from Martindale Hubble and has served as an invited speaker at more than 200 continuing education seminars for attorneys across the country and outside the United States on subjects ranging from civil trial practice to cross-examination, evidence, opening statement and final argument.
From 1981 through 2001, Kelly was a member of the teaching faculty at UC Hastings, where he taught trial practice, evidence advocacy and personal injury litigation. In 2009 and 2010 he traveled to Japan to assist with the training of Japanese trial lawyers in connection with that country's newly adopted modified jury trial system. He has also made multiple visits to England, Ireland and Scotland to help in the training of solicitors and in 2008, he traveled to the Republic of Georgia to train new lawyers in that country's fledgling adversarial system.
CAL-ABOTA is dedicated to the preservation of the 7th Amendment right to civil jury trial; the right of all citizens access to the courts; an independent judiciary; a code of professionalism and principles of civility which have elevated the standards of integrity, honor and ethics in the profession and, comprehensive civic education in our public schools to guarantee that students have a full understanding of their rights and responsibilities under the Constitution.


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A Celebration of Indian Food and a Giveaway
And now for submission guidelines: Submit your most cherished Indian creation from any region of India. It can be an appetizer or sweet snack, spice blend, chutney or sauce, legume dish, soup, salad, grain dish, vegetable dish, bread, dessert or snack, beverage or an Indian-style fusion dish. Please note that I will only accept one entry from participants and the recipe must be vegetarian. Your post must include a photo that I will include in the roundup. A link to this post is also required. I look forward to your creations.
The deadline for entries is November 30th. Please send your recipe to herdcreature(at)hotmail(dot)com.
Congratulations to the winner of No Croutons Required October's squash challenge. So many creative and nourishing dishes and the choice was as usual difficult, but we have a winner. Congratulations to Janet of The Taste Space who submitted this gorgeous Butternut Squash, Coconut, and Lentil Stew. Good job Janet and Rob and I was most excited to read that Janet is acquiring more legumes as she wants to cook more from 660 Curries.
The theme for November's No Croutons Required will be hosted by Jacqueline and Dom of Belleau Kitchen. They are teaming up this month and the challenge is to select a random soup recipe from one of your cookbooks. Please only submit vegetarian friendly recipes. You can submit your recipe to Jacqueline or Dom or both.
Serve it up in No Croutons Required
15 comments:
- janet @ the taste space said...
Wow- a double whammy of events this month. Since I've been learning a lot more about Indian cooking, I will be looking forward to the round-up. :)
Thanks for the shout-out! :)
- November 1, 2011 at 5:15 PM
- Miri said...
The round up is surely going to be smashing! And I gave a giveaway on my blog too!
- November 2, 2011 at 10:09 PM
- FacelessFood said...
Hi, Great idea...I've emailed you my entry.
- November 3, 2011 at 10:12 AM
- Elena said...
Great post. I like your blog.
- November 3, 2011 at 11:22 AM
- Kavi... said...
Oh WOW!:D Indian!!!! Yay! I have a lot of entries. But will send the best one towards the end of this month! :-)
- November 5, 2011 at 9:27 AM
- Raghavan Iyer said...
Thank you so much for the shout out Lisa and all your support over the years- it makes me happy to see folks enjoy cooking from the book.
- November 16, 2011 at 11:56 PM
- Uma said...
Thanks for inviting me to this wonderful event Lisa! I will definitely send an entry pretty soon.
Uma@Trendy Relish
- November 17, 2011 at 12:53 AM
- killerontheplate said...
What an interesting idea for the event..I am still new on the blogosphere so have a lot on my hands but I will surely contribute to your Indian Event Soon!!
- November 17, 2011 at 2:29 AM
- Keen on Food said...
Hi Lisa - we're trying to think of our favourite recipe right now, no easy task but really excited to see the entries!
Theresa & Adam
- November 17, 2011 at 7:39 AM
- Torviewtoronto said...
happy hosting sent an entry to the event
- November 21, 2011 at 9:27 PM
- Geetha said...
Lovely theme for the event, Lisa. Have just sent you my entry. Looking forward to the roundup.
- November 25, 2011 at 5:37 PM
- Reeta said...
Just sent you my entry Lisa...
Happy Hosting.
- November 28, 2011 at 10:30 PM
- Soma said...
Just mailed you my entry Lisa. Looking forward to the round up.
- November 30, 2011 at 9:02 AM
- Mansi said...
Hi Lisa, just emailed you my entry! hope you got it:)
- November 30, 2011 at 5:32 PM
- Kris said...
Oho, my... I am growing very hungry and nostalgic for my favourite Indian restaurant in Montreal. These recipes look fantastic! I have bookmarked not only this page but several of the individual recipes for future creation and, more importantly, consumption. Many thanks to you and to your contributors!
- December 10, 2011 at 12:30 AM


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The Oreo super bowl ad is often held up to be the perfect example of agile marketing in action.
In truth there have been a number of similarly effective and timely tweets from brands but Oreo grabs all the plaudits for some reason, probably due to the fact that it coincided with one of the world's biggest sporting events.
Adidas is one example of a brand that consistently produces effective marketing tweets that give the impression of being off the cuff and reactive to events, even though they were clearly planned ahead of time.
For example, just last night Adidas' UK marketing team tweeted an image congratulating Andy Murray on winning the prestigious BBC Sports Personality of the Year award.
It included a tongue-in-cheek strapline making light of the fact that Murray is occasionally criticised for being a dour Scot and at the time of writing had received almost 13,000 retweets in just over 12 hours.
Congratulations @andy_murray! #allinformurray pic.twitter.com/3WT0F9pYhD
— adidas UK (@adidasUK) December 15, 2013
Adidas chose not to include the hashtag #SPOTY which is associated with the awards and was trending in the UK on Sunday evening. This may have gained it even more exposure, though may also have made it look like Adidas was endorsing the awards.
Adidas' reactive tweets generally centre around its #Allin campaign and celebrate the achievements of its sponsored athletes.
This means that Saturdays tend to be busy due to the brand's deals with a number of Premier League football teams.
To be honest I'm unsure whether Adidas' tweets should be classified as agile marketing as the images have largely all been prepared ahead of time and probably just sit in a Jpeg library somewhere.
However they are an excellent demonstration of how brands can take advantage of the instantaneous nature of Twitter by planning ahead of time and creating a calendar of relevant events.
Furthermore, Adidas also makes great use of the new preview window on Twitter which automatically displays part of the image in the user's feed.
By designing an image that perfectly fits the preview box brands can get their message across without their followers having to expand the tweet, so it basically acts like a small banner ad.
I've previously blogged 10 brands that are hijacking Twitter feeds with the new preview images, and Adidas is a prime example of this new trend.
Here are five other examples of its new marketing tactic...
Suarez's goals
Liverpool's Luis Suarez scored two fluky goals against Tottenham yesterday, prompting this celebratory tweet.
Unstoppable! Luis Suarez is #allin! pic.twitter.com/KFGFyZVPbG
— adidas UK (@adidasUK) December 15, 2013
Fernandinho wins man of the match
On Saturday Manchester City midfielder Fernandinho scored two goals against Arsenal and won man of the match.
Brazilian magic! Well played @fernaoficial. Man of the match in a classic! pic.twitter.com/hmSgye42uP
— adidas UK (@adidasUK) December 14, 2013
All Blacks go undefeated
New Zealand's national rugby team ended the year undefeated after winning all 14 of its test matches, finishing with a 24-22 victory over Ireland in Dublin.
14 wins all in. http://t.co/2k1nhDM2lD pic.twitter.com/id3hrmKZ4U
— adidas UK (@adidasUK) November 25, 2013
The Little Master plays 200 international cricket matches
Earlier this year Indian cricket player Sachin Tendulkar retired after reaching 200 test caps.
The Little Master. pic.twitter.com/ZFZedMMWQ7
— adidas UK (@adidasUK) November 14, 2013
Arsenal's star men
This tweet congratulated Mesut Ozil and Aaron Ramsey on combining for yet another Arsenal goal.
Ozil assists, Ramsey scores. We might hear that a few times this season. pic.twitter.com/7i0k5N7y2L
— adidas UK (@adidasUK) November 2, 2013
Comments (8)
Agree, David - I wouldn't class this as agile marketing as they'd pre-planned to the point of having it projected outside the First Direct Arena as people were leaving the venue:
@Sam, good spot, thanks for pointing that out. I guess it's reactive or even just well-timed marketing rather than agile. However I'm not going to suggest we create a new buzzword as I think we already have enough ;)
"Liverpool's Luis Suarez scored two fluky goals against Tottenham yesterday"
Spurs supporter David? Two excellent goals and three assists!
Great article. Adidas seem to have mastered this reactive type of marketing. I would still class their efforts as agile even though there is a little planning involved before the event.
Though I'm still deciding whether or not the term 'agile marketing' makes me want to cringe, what you're describing is much like the definition of luck: it's when preparation meets opportunity.
However, in an 'off the cuff' situation, there's still preparation involved---searching or waiting for the right moment, having the right cast of characters assembled behind the scenes, and creative materials ready to go. There's still that element of creative wizardry when someone comes up with a killer idea (and executes on it) that has huge impact. But this happens few and far between. Brands having been trying to pull another Oreo all year and I can't say there's been one example that has come close.
In fact most of these brands (including the examples you used in this post) have been trying (really hard!) to create their own Oreo moment using pre-planned content. Not that having a plan and ready content is a bad thing. But as far as passing that off as instantaneous genius---not so much. It doesn't feel quite as authentic because the situations Adidas prepared for could be easily anticipated.
While the Adidas examples are examples of good, timely, well-prepared content, they're missing that element of serendipity and unexpectedness.
So TL: DR: while 'agile' content takes more preparation than one might think (it's not all 'magic'), the situations that make that content really successful are difficult (if not impossible) to manufacture.
For me the really interesting part up in Leeds was how a little bit of humour (especially after Murray's slightly awkward and in the end tearful award presentation) resulted in hundred of people desperately trying to get a picture of the Adidas sign.
Given it was tweeted loads of times itself (and the number of people commenting 'how did they know he was going to win' despite the bookies having him as 1-50 favourite!), this demonstrates to me that getting the content and timing both right can have really positive effects...
The awesomeness of being able to Interact with fans and sponsored athletes is a good thing. Let's face it. Many of us could not care less about the products these companies such as Adidas promote, but we care about the athletes. In my case, I am happy for Tendulkar and celebrate him, while I weep for the hapless West Indies Cricket team.