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Raw Carrot Cake
It's moist; it's quick and full of yummy goodness. This raw carrot cake is perfect to have with a cup of tea with the girls. Is it low in fat? No, not so much. Is it high in good fats? Yes absolutely. They are also refined sugar free, refined flour free… and vegan!
Cashew and walnut frosting 200g of cashews 140g of unsweetened almond milk 4 medjool dates (pitted) seeds of ½ a vanilla pod
Carrot cake 300g oats 320g of carrots 180g of medjool dates (pitted) 50g of almonds 2-3 tsp of cinnamon 1tsp of ground ginger 1/3 tsp of nutmeg 1 handful of walnuts, bashed up a bit zest of ½ an orange
First start with the cashews. Pop them in a jug and then pour boiling water over them and let them sit for about one hour minimum and overnight maximum (some of them will bob to the top but that's okay).
Whilst your cashews are bobbing and soaking, make the cake base. Put the oats, carrots, dates, almonds, cinnamon, nutmeg and ground ginger into a food processor and blitz it all together until it is totally combined.
Line an eight inch square tin with baking parchment so that it overlaps the sides of the tin. Then plonk your mixture in to it.
Then flatten it down using either the back of a large spoon to make it level, flat and even.
Now onto the frosting. Drain the cashews off well and put them in to a blender/nutribullet. Add your almond milk, dates and vanilla and continue to blitz it until it is smooth and creamy. It will have flecks of brown in it (dates) and black (vanilla) and may even have a greyish tinge, but that's all good and it's all very tasty.
Then smooth it out again with the palette knife or spoon so that it's nice and flat, about 1cm thick.
Sprinkle over the walnuts and the orange and pop it in the freezer for about one hour.
Take the carrot cake out of the freezer after an hour. The frosting and base should not be frozen, but it will make it easier to cut after an hour long sabbatical in the freezer.
Spicedfox x


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Maurice Berger,a pharmacist from paris found Lampe Berger in 1987. Trying to find a process to purify the air due to poor ventilation and plague in the hospitals. He discovered the Lampe Berger oil diffusers by looking for the beneficial effect of the catalytic combustion of a specific product, ozoalcohol. The burner is able to release ozoalcohol at the temperature of 60°c. This is considered as a new invention of the era. He then patented the catalytic burner and ozoalchohol.
Although initially it was used only by the medical world for its antibacterial feature, the Lampe Berger diffusers came to interest the greatest designers of the time: Lalique, Galle, the Daum crystal glass works and Baccarat .The Lampe Berger also became a feature at the salons of the Belle Epoque too. Lampe Berger was also initially without fragrance. By adding various fragrance with essential oils extracted from plants such as Lavander, Sandalwood, Eucalyptus, Pythre, Oceane, Rose and many more.
Today, Lampe Berger has become more like a household product either as an ionizer, antibacterial or for aroma therapy.
Click below picture to enlarge.

subset: commoncrawl


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Vancouver International Airport has launched a new, $20,000 scholarship for women pursuing an education in business following the retirement of its chair of the board of directors.
After 15 years at the airport, Mary Jordan is retiring next month. The scholarship is named after her and aims to recognize Jordan's contributions to the airport.
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"On behalf of Vancouver Airport Authority, we are extremely grateful for Mary's many contributions to our organization," said Craig Richmond, president and CEO of the Vancouver Airport Authority in a press release.
"Mary presided over a period of significant and unprecedented growth at the airport and played an instrumental role in the success of the organization. She embodies the values of an exemplary leader and has been a true visionary for our team."
Before her time at YVR, Jordan had a long career in the airline industry, working as a senior executive for North American airlines.
"It's been a privilege to serve on the board of directors and as the chair of the board at Vancouver Airport Authority—I am proud of the work our team has accomplished over the past 15 years as we have grown YVR into a world-class sustainable hub, all while providing social and economic benefits to our community," Jordan said.
"I'm so touched and honoured that the Airport Authority has created a scholarship in my name to support women in business. I look forward to YVR's bright future and staying engaged as an alumni director."
The annual scholarship will be given to a woman or female-identified, full time student studying in B.C. Students in a third, fourth, fifth year of a business program or in their first year of a master's are eligible.
This year's application will open on May 15.


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Our 1-inch pins and 3.5-inch patches are now available. Wearing them around will help us get the word out about the Lawson Trek -- plus it will make all your friends admit how cool you actually have been for all this time.Thanks! We're also at work on a poster showing Lawson's and my route and giving some history, and that should be ready sometime in summer or fall 2019, to go along with the museum exhibit about Lawson's journey and my retracing that we're developing for the City of Raleigh Museum. Stay tuned!
We've turned The Lawson Trek into a book. Using the blog and my research as a starting point, A Delicious Country: Rediscovering the Carolinas along the Route of John Lawson's 1700 Expedition expands on all the work to make a full, book-length narrative. Check out information about it here, and you can order it from University of North Carolina Press here or from Amazon here.
Commemorative Patch


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Scott Peltin
In today's complex and often overwhelming world, one thing we have found at Tignum is that the simplest solutions are almost always the best. What makes them the best is that they are useable, memorable, actionable, and clever.
Recently during a coaching call, I was discussing with a top executive client the need to implement some simple transitions between her meetings. Like so many clients, she was finding her day to be a melting pot of meeting after meeting where she often could find herself mentally in another meeting rather than the one she was attending. As we discussed the menu of Tignum approaches for building in transitions, I could quickly tell that time was her major constraint and any solution that required more than 30 seconds was going to surely fall into the "nice to do" pile.
Today I received a photo of her simple solution to two very real challenges she was facing. The first was setting clear intentions for each meeting to improve her presence and prevent that dreadful performance we have discussed previously, intentional deficit disorder. The second was her need for a quick mental transition to help her maximize her presence, focus, and engagement for the meeting she was going in to.
Her solution is a simple sticker on her computer with the letters This stands for Who Do I Want To Be In This Next Meeting. Before each meeting she quickly looks at this on her computer and before she dials in (or walks into the room) she sets a few clear and achievable intentions.
Simplicity is always amazing. As always, I'd love to hear your thoughts.


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Top 5 Extensions to Manage Your PrestaShop Store
By eMagicOne on 4/24/2013 best prestashop tools , modules , prestashop extensions
Being one of favorite ecommerce store management systems, PrestaShop comes with lots of features useful for store handling. Although, at some point you may get in the situation that you want to add some functionality and the tools that offer these or that options are not free. Thus, you need to shell out some money, but how not to waste them and select the solution exactly needed and working like a charm?
In Addons section of PrestaShop there are listed more than 1,5 thousands of different PrestaShop extensions. That's a huge number and it isn't easy to figure out which one is right. Some of them serve for making your store more attractive and improving design, others for advertising, there are also the ones that help working with store information administration.
In this article it will be discussed perfect tools for your store content handling.
Store Manager for PrestaShopCost: $349 Pro version (for bigger merchandises), $199 Standard version (for smaller businesses)
Requirements: Windows + PrestaShop 1.5.x, 1.4.x, 1.3.6
This should be one of the first modules shop owner installs. This is basic and one of the most important tools for easier store management. The software is PC-based and the owners who are using Windows operating system can easily download and install it without any difficult modifications in files of shopping cart itself. The application has powerful filtering and search system and item can be found basically using any product detail. Built-in PrestaShop import Wizard enables you to perform upload of data from the files of .txt, .ods, .xls, .xml, .csv, .xlsx formats. Convenient ability to import images from remote URLs is included. Advanced Mass Changer instrument for bulk alterations of masses of goods in a few seconds. There are many more useful features you can benefit from.
One more assets of the software is that is was recognized by PrestaShop users and it was awarded as Best Module in 2012.
Automated Product ImportCost: $199
Requirements: Store Manager for PrestaShop
With this helpful addon you will be able to synchronize store information directly with your suppliers and perform automated updates of your content. You do not need to track your inventory all the time, as it will be actual all the time. Moreover, you can do any data modifications right in the process of PrestaShop import, lets say price mark-ups and sell for the price you decide, not your provider offers.
eBay IntegrationCost: $119
Requirements: Store Manager for PrestaShop
All you know that the more places your products are listed, the higher are the chances that item will be noticed and bought by the shoppers. Lots of people prefer shopping at big auctions, like eBay, where the selection is wider. Thus, interacting with eBay and placing your products there can be really great idea, since additional sales channel is definitely a plus.
QuickBooks IntegrationCost: $129
Requirements: Store Manager for PrestaShop
With this PrestaShop extension you can have your products, customers and orders under control, synchronizing them with powerful accounting system. Thus, your information will always be accurate and in order.
ICEcat Product Catalogue IntegrationCost: $119
Requirements: Store Manager for PrestaShop
This helpful module allows you to skip the step of writing descriptions for your products or searching for suitable images. These and other details can be found and added to your goods from IceCat catalog. The information you get there is relevant and images are high-quality.
All the mentioned modules are compatible to new upgraded PrestaShop 1.5.x version. In case you haven't tried these PrestaShop extensions yet, then together with hundreds of satisfied users, we are definitely recommending them.
In case you are already among the ones, who tried them out, share with us your opinion what is your favorite PrestaShop module in the comments.


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ASIC's market integrity report - 1 July 2016 to 31 December 2016/
ASIC has released its latest market integrity report, covering the second half of 2016. The report details the Australian Securities and Investment Commission (ASIC) activity.
What has ASIC been up to?
- Looking at ASX stability and making recommendations on tech risks going forward
- Improving compliance standards by imposing licence conditions
- Investigating confidential information and conflicts of interest, and providing recommendations for improvements
- Ensuring systems and controls for market integrity are in place and enforced
- Improving 'cleanliness' and leaks from the market
- Acting to deter market manipulations and insider trading
- Giving out infringement notices via the Markets Disciplinary Panel (MDP)
ASIC has laid out its plans for the coming year, with the priorities being:
- Company culture and conduct risks
- Confidential information handling and conflicts of interest
- Technology risk and cyber resilience
- Market innovation


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From Fairfax County Public Schools:
On Thursday, December 22, Maria Kopsidas, creator and owner of Cookology, which offers hands-on classes taught by professionally trained chefs for all skill levels inside Dulles Town Center mall, wanted to give back for the holiday season and chose Loudoun Free Clinics.
One in every eight babies is born premature. Fairfax County has made November Prematurity Awareness Month to bring attention to this issue and hopefully decrease these preterm births.
From Fairfax County:
Prematurity Awareness Month
If You Are Pregnant
Prematurity Facts
From the National Foundation for Cancer Research:
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Chantilly, Va. – The NoVA Wonders professional basketball team, member of the American Basketball Association and based in northern Virginia, is participating in a nationwide fundraiser from the National Foundation for Cancer Research entitled "Shoot for the Cure." The campaign invites basketball teams around the country to participate by committing to donate proceeds from at least one game or special event to NFCR.
OCCASIONALLY CAKE THINKS PINK…Alexandria Cake Shop Supports Inova Mount Vernon's Breast Cancer Institute
Occasionally Cake of Alexandria, Va. donated a $500, breast-cancer-awareness cake, decked in pink, decorated with the renowned pink ribbon in support of the 2nd Annual Toast to a Cure, Breast Cancer Fundraising event. Hosted by Inova Mount Vernon Hospital's Breast Care Institute to raise monies for its Breast Cancer Community Education Fund, the event raised approximately $9,000. For more information on Occasionally Cake, call 703-780-CAKE or visit www.occasionallycake.com for more information.
SNAP Recipients Buy $10 in Tokens and Get an Additional $10 Courtesy of Inova
Inova Health System Buy Fresh, Buy Local program, which is part of Inova's healthy weight management and children's obesity prevention program, has joined with the Old Town Manassas Farmer's Market by matching SNAP (SupplementalNutrition Assistance Program) funds dollar for dollar up to $10. So if a SNAP recipient buys $10 in tokens, they will get an additional $10 courtesy of Inova. Inova can fund up to $2,000 a year. The program will run now through Sat., Nov. 5, 2011 and Saturdays only from Sat., Nov. 26 through Sat., Mar. 31, 2012. For more information, visit www.visitmanassas.org.
The Bungalow
nzone Sports Complex
University of North America
W*USA9, 4100 Wisconsin Ave NW, Washington, DC 20016
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NEW YORK (CBS.MW) - Retail behemoth Wal-Mart hit its mark Thursday, reporting December same-store sales in line with Wall Street expectations while holiday sales at other retailers were mixed.
Costco Wholesale, J.C. Penney, and American Eagle Outfitters all reported strong sales for the period. But December proved to be the cruelest month for Pier 1, Zale and Cost Plus, as those retailers slashed quarterly earnings projections after inspecting holiday sales results.
Overall figures showed that chain store sales rose 2.7 percent, according to estimates from the International Council of Shopping Centers.
December sales at Wal-Mart WMT, -0.10% stores open longer than a year grew 3 percent, matching the Bentonville, Ark., company's forecasts, but down from the 4.3 percent growth in same-store sales in December 2003.
Wal-Mart said Thursday it doesn't see the pace picking up significantly in January, and forecast same-store sales growth of 2 to 4 percent for this month. Wal-Mart shares rose 1.4 percent to $54.05
Costco COST, +1.54% said comparable-store sales in the five weeks ended Jan. 2 climbed 9 percent, with U.S. comparable sales up 8 percent and international comparable sales rising 12 percent.
The company said higher gasoline prices lifted comparable sales by 0.75 percentage point, and foreign-exchange movements, in particular with the Canadian dollar and the British pound, boosted comparable sales by 1.6 percentage points.
Shares ended the day higher by 1.4 percent at $47.90.
Target Corp. TGT, +3.22% shares slid 5.4 percent to $48.50, after it said December same-store sales rose 5.1 percent. But it warned that fourth-quarter results would come in below the average estimate of analysts polled by Thomson First Call for earnings from continuing operations of 94 cents per share.
Electronics retailer Best Buy BBY, +1.39%, citing a surge in sales of MP3 players, digital TVs and digital cameras, affirmed its fourth-quarter earnings estimate of $1.56-$1.66 a share after reporting a December same-store sale rise of 2.5 percent. Thomson First Call's consensus estimate is for earnings of $1.61 per share. Shares were last down 4.4 percent at $55.50.
J.C. Penney JCP, -3.26% shares climbed 0.3 percent to $40.78, after it said it'll hit the high end of its $1 to $1.05 earnings-per-share target for the fourth quarter, including a one-time charge of 8 cents per share.
A survey of analysts by Thomson First Call is forecasting earnings of $1.05 per share for the Plano, Texas-based retailer. J.C. Penney reported a decrease of 1.2 percent in December same-store sales, but a rise of 3.1 percent in same-store sales in the combined months of November and December.
American Eagle Outfitters shares climbed 5.3 percent to $50.48, after it said same-store sales for the month increased 33 percent. The clothing retailer raised its fourth-quarter outlook for earnings from continuing operations to between $1.30 and $1.31 a share from its previous forecast of $1.08 to $1.10 a share.
Holiday results at American Eagle AEOS were "remarkably strong, as are initial reads on spring merchandise," according to Credit Suisse First Boston analysts.
Pier 1 PIR, +22.62% said same-store sales in December fell 8.8 percent as total sales dropped 3.5 percent from last year to $289.6 million. Fourth-quarter earnings will now come in at 31 cents to 38 cents, below the consensus from Thomson First Call of 45 cents per share. Shares fell 2.1 percent to $18.36.
Jewelry retailer Zale Corp., ZLC, -1.06% on the back of a same-store sales decline of 0.7 percent, indicated that fiscal second-quarter earnings would miss expectations, coming in at $1.88 to $1.91 a share, compared with Thomson First Call's estimate of $2.01 per share. Zale shares fell 7.9 percent to $26.56.
TJX Cos. TJX, +2.58%, while reporting a rise of 6 percent in same-store sales, said soft sales in certain divisions led to higher-than-planned markdowns. It now expects fourth-quarter earnings at the low end of its previous projection of 39 to 42 cents a share. Thomson First Call's consensus is 40 cents.
TJX shares gained a penny to $24.67.
Additional markdowns, weak sales and a shift to lower-margin consumables also took their toll at Cost Plus, CPWM which warned that fiscal fourth-quarter earnings would be $1.06 a share, below prior projections of $1.32 a share.
The discount retailer said same-store sales for the quarter ending January are expected to decline 1.5 percent from year-earlier levels, compared with a prior forecast of a 2.5 percent increase. Shares slid 5 percent at $28.21.
Charming Shoppes Inc. CHRS, +0.18%, a women's apparel chain, said disappointing December sales, which dropped by 3 percent year over year, would cut fourth-quarter earnings to 5 cents to 7 cents a share.
The Bensalem, Pa., company had previously estimated earnings of 8 cents to 10 cents a share. Shares plunged 10.2 percent to $8.30.
Ann Taylor Stores ANN, +0.30% jumped 12.4 percent to $23.14 even after the New York-based women's clothier reported same-store sales were down 1.5 percent for December.
Ann Taylor expected the sales figure to be down more, given soft holiday sales and a tough comparison with 2003 same-store sales, which were up 26.2 percent.
Bon-Ton Stores BONT also jumped as the York, Pa.-based department store operator reported a 6.6 percent jump in same-store sales. Bon-Ton shares climbed 11.3 percent to $16.13.
After reporting same-store sales data late Wednesday, Hot Topic HOTT jumped 7.6 percent to $17.75. The company also was upgraded to "buy" by Sanders Morris Harris. Hot Topic same-store sales actually declined by 6.2 percent during December, but overall sales rose 8 percent.


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We might be known for hockey, but a great soccer match gets Canadian blood pumping fast too. While the Canadian men's team doesn't have a great record with the FIFA World Cup Championships (we've only qualified once, in 1986), we know how to have fun while taking in a game. Thanks to our great track record for hosting events, Edmonton might even get the chance to host part of the 2026 World Cup.
So what makes us worthy of the potential honor? Both on-field and off-field, a host city has to be prepared to give fans a good time. Edmonton is known for accommodating successful FIFA events, including part of the 2015 Women's World Cup, so it's a logical choice for FIFA organizers. Still, it would be the first time Edmonton – or any Canadian city – has hosted the Men's World Cup.
Commonwealth is the obvious venue choice in Edmonton, but Calgary has proposed McMahon Stadium for the game venue as well. Space-wise, we certainly have Calgary beat; where McMahon can only hold 35,650 flag-waving, decked out soccer fans, Commonwealth can pack a whopping 56,335 die-hard soccer enthusiasts in.
Unfortunately, we aren't just competing with Calgary for the chance at hosting. First, North America has to win the bid, which commentators say is likely to happen. After that hurdle is jumped, FIFA organizers say there are over 49 stadiums shortlisted in 44 cities across Canada, the US, and Mexico. Other Canadian cities that made the list include Montreal, Ottawa, Regina, Toronto, and Vancouver. Luckily, Edmonton's stadium is the second largest among the Canadian stadiums shortlisted, so we could have a good chance at being chosen.
Of course, 2026 is a long way off, so there's no need to speculate too much. Edmonton planners should know by the end of September if it's a possibility, but the final decision on the hosting cities won't be announced until June 2018. The good news for all of Canada is that tradition has dictated that the host country's team automatically qualifies, so we could see red and white flying across the field either way!


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TIPS on Inflation
The surge of government borrowing in both the United States and abroad has raised serious inflation concerns for many investors. The higher interest charges the government will have to pay, they reason, will push interest rates up, in order to keep our bonds competitive and attractive to investors. Given the current high unemployment rate, though, core inflation, which is driven by wage increases and rising commodity prices, seems a distant worry. Still, long term investors have legitimate concerns about inflation in the future and the damage it can do to investments and purchasing power.
There is a good deal of conflicting information concerning what investment policy or strategy is most effective in an inflationary environment. Many investors believe that stock market investments represent the best hedge against inflation, although severe inflation is generally bad for both companies and their stockholders, and the markets in general. Gold is often considered an inflation hedge, although it has proven a pretty imprecise one in the past. The most effective means of hedging against inflation, we think, became available to investors when the US Government began issuing two types of bonds; Treasury Inflation Protected Securities, or TIPS, and I Bonds, a savings bond. Both of these bonds are specifically designed to provide inflation protection.
TIPS have some unique characteristics. Unlike ordinary bonds, whose maturity value is fixed, the maturity value of TIPS is adjusted according to changes in the CPI, or consumer price index. When the CPI rises, the principal of a TIPS bond increases. Conversely, when the CPI decreases, the principal of the bond will decrease. At maturity, you receive the adjusted principal or the original principal, whichever is greater.
Since TIPS have a fixed coupon rate, the interest payments will also increase (or decrease) with changes in the CPI. Here's a simple example. You own a $10,000 TIPS with a 2% coupon. Your initial annual interest payment would be 2% of 10,000, or $200. During the following year the CPI has increased by 3%. Your new bond principal is $10,300. Your coupon rate is still 2%, but it is now applied against the new inflation adjusted principal of $10,300, so your new interest payment is 2% of $10,300, or $206.
TIPS are issued in maturities of 5, 10 and 30 years, in increments of $100, with the initial interest rate determined by auction. They can be purchased directly through the US TreasuryDirect program, or through banks, brokers or bond dealers on the secondary market. TIPS do not have to be held to maturity; there is an active secondary market, and the bondholder can sell at a market price based upon the coupon and maturity of the bond, current inflation expectations, and current interest rates. This might be more (or less) than their original purchase price.
I Bonds are US savings bonds, but specifically designed to provide inflation protection. They are available online in electronic format through the TreasuryDirect program, as well as in paper form through banks, credit unions, and most savings institutions. Unlike TIPS, I Bonds cannot be bought or sold in the secondary market. Purchase limits are in effect for I Bonds; they are $5,000 per Social Security number, for any calendar year. Electronic bonds can be purchased in amounts of $25 or more, while paper bonds are issued in denominations of $50, $75, $100, $200, $500, $1,000, and $5,000. Like TIPS, the rate of return on an I Bond is a combination of a fixed coupon rate, set at purchase, and the inflation component, which is adjusted semi-annually each May and November. The adjustment is based on changes in the consumer price index. Interest on I Bonds accrues over the life of the bond, which can be up to 30 years. I Bonds can be redeemed after a one year holding period and up to a five year holding period by paying a penalty equal to the most recent 3 months interest. There is no penalty after 5 years. The current interest rate on I bonds is .97%, which will be valid through October 31, 2010
You should also be aware of the special tax treatments of these bonds; in the case of TIPS, it may affect your choice of accounts in which to purchase them. While the current interest portion of TIPS returns is paid to you each year and is taxable that year, the change in value due to the inflation component is also taxable the year it is received, although no payment is involved. Investors can avoid this "phantom tax" problem by holding TIPS bonds in a sheltered account such as an IRA. Taxes on I Bonds can be deferred until maturity, or declared annually. Interest on both types of bonds is subject to Federal tax, but exempt from state tax. Additional information, along with current rates and offerings, can be found on the Government's website www.Treasurydirect.gov.


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Dauphin Island is a charming town nestled between Mobile Bay and the Gulf. Many call the island and its spectacular scenery and breathtaking sunsets home. More still feel the magnetic call to come back year after year, to relax on its beaches, spy rare birds, and catch dinner out of the Gulf. As this fragile island continues to develop we must make thoughtful decisions to ensure the treasured heritage of the island is passed on for future generations to enjoy.
Currently a proposed development threatens important wetlands and tidal marsh on the island. The developer plans to build condominiums, and a large commercial marina in Aloe Bay. This project, planned on a fragile undeveloped shallow bay, will destroy wetlands and fill in water bottoms home to several important species. After reviewing the proposal and talking with community members, Mobile Baykeeper is urging the Corps to DENY this proposal.
We sent the Corps our concerns. Mainly, we believe that the harm to Dauphin Island and the community resulting from this project is greater than any benefits it would bring.
Before this development can go forward, the Corps has to decide if this project is in your interest. Below we have summarized the reasons why we believe the project is not in the public's interest. If you are concerned with the impact of this project, the Corps needs to hear from you. Please take action and submit comments by 5pm, Thursday November 1st. You can use the form at the bottom of this page to send a letter we've drafted that summarizes the concerns we have with the project or use the bulleted list below to write your own letter.
Our Main Comments Include:
Dauphin Island is a fragile environment, containing nurseries and spawning grounds that are important for many species we love to fish and eat. The proposed project would dredge nearly eight acres and fill in nearly 1/2 of an acre of water bottoms. These actions will harm these areas and the species that rely on them.
The project proposes to fill wetlands. Wetlands are a natural sponge, soaking up floodwaters; during large storms they serve as a natural barrier against wave energy, keeping houses and roads protected from storm surge. This is especially important on Dauphin Island so beaches, condos, houses, restaurants, and roads are kept intact for future generations.
The project also has several indirect impacts. With a new condominium complex and marina, increased auto, boat, and foot traffic will occur on the island. We want to see these impacts recognized and minimized.
**For these reasons, Baykeeper believes this project is not in the best interest of the public and calls for its denial by the Corps. We also suggest the Corps host a public hearing to allow all voices to be heard.
You can send your comments using the form below, by emailing Ms. Leslie Turney U.S. Army Corps of Engineers, or by mail at USACE, Mobile District, Regulatory Division, Attention: Ms. Leslie E. Turney, Post Office Box 2288, Mobile, Alabama 36628-0001, with a copy to the ADEM, Coastal Section, 3664 Dauphin Street, Suite B, Mobile, Alabama 36608. Comments must be received by 5:00 PM on Nov 1.


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ECLECTIC, COOL & COLOURFUL REFURBISHMENT OF A FAMILY HOME IN NORTH OXFORD by Element Studios.
Working for the art critic and author, Will Gompertz and his wife Kate on the refurbishment of their family home in North Oxford was not only a massive undertaking but also an exciting journey involving books, colour and an eclectic collection of furniture, all needing to be seamlessly accommodated into a totally upgraded home.
This was an extensive renovation of a 3-storey detached family home. The ground floor was significantly enlarged, enabling a re-think of the layout and usage of the whole space, and upwards throughout the house.
The client wanted to keep the warmth and feel of the house, but bring it up to date with clean lines, contemporary lighting and some clever design ideas. It goes without saying that there were many books requiring storage, and the library shelving forms an important and very visual pivot point within the ground floor plan. With its dark enclosing walls and real fire this space creates a cosy work environment which is independent and yet still very much a part of the house.
Getting the lighting right is always a top priority for us at Element Studios. This is the one thing that can really lift a home and its contents out of the ordinary. We spend a lot of time sourcing just the right fitting for each focal point, whether it be general ambience lighting for mood, or specific task lighting for a snug reading corner. See how we've incorporated great lighting in the images below.
Part of the challenge and enjoyment of our work is looking at ways to incorporate the client's own furniture into an updated home. To us, this is an important aspect of any job because it's a major part of the personality and spirit of a place, and we spend a lot of time really getting to know our clients and what they love. At Element Studios we like to re-invent furniture.
Successful interior design is not always about going out and buying new stuff from designer shops, often it's about being clever with what you're given.
Through our expert contacts, we arranged for old furniture to be re-upholstered with vibrant coloured fabric. These pops of colour, bring a more modern feel into the scheme.
The focus of family life is usually around the kitchen, and Will and Kate were no exception. They wanted to open up this space and link it with a TV and dining area and through to the living room, where a real fire was important. Equally vital to the scheme was a grand entrance-hall and a big utility room to swallow the clutter of family life.
Upstairs, we introduced a different vibe. Bedrooms and bathrooms were given a more traditional, cosy feel with carefully sourced wallpaper, elaborate chandeliers, bedside lighting and beds adorned with throws and comfy cushions. The client's own furniture has been carefully placed and sits happily within this new setting.
Photography - @paullmcraig


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Living Life Out Loud: Being the "Extra" Friend
"You're so extra!" Extra what? That's up the imagination.
Is it an insult? Is it a compliment? No one knows. Welcome to 2017 where nothing a millennial says makes sense anymore, and I am LIVING for it.
I personally take being called "extra" a compliment. In fact, I have made it my goal to be the Most Extra Ever. How will I accomplish this you might ask? Well the secret is, I already am!
In high school, everyone knows each other and you can be judged for almost anything. Living in fear based on how you dress, act, or exist, isn't a fun feeling, and being "extra" probably isn't a good thing.
Meanwhile, in college, you are free to be whoever you want to be and the more "out-there" you are, the more likely you are to have a good time.
I have taken the liberty to stop living my life in fear and start living as extra as possible, and from some help from me, you too can be extra as h*ck.
Step 1: Acquire Glitter
This is essential to having an amazing day. Wake up, sprinkle some glitter in your hair, pop some in the inner corner of your eyelids, and keep a handful in your pockets for emergency surprises, and Voila! you're already leaps and bounds ahead of others. Not only are you extra as hell, it's scientifically proven that you're going to be 326% happier now that you're adding a little sparkle to your step (and to those who trail behind you).
Step 2: Purchase a fur vest
I personally purchased my fur vest from the kid's section in Target. Does that get me bonus points? Of course, it does! Even more bonus points? It's pink. Now I'm not saying that you also need to purchase a ridiculously colored fur vest, but I am currently in the lead for being the most extra, so it's up to you. With this fur vest, you will take the world by storm and look amazing while doing it.
Step 3: Delete your filter
Don't let anyone or anything stop you from expressing yourself. Say what you want to say. Do what you want to do. Live life out loud, loud enough for those around you to stare and wonder why they aren't as happy as you are. Be who YOU want to be, and do the most. The only way to be the most extra ever is to let loose and not let anything stand in your way.
With these three simple steps, you will be well on your way to being extra af. Of course, I couldn't give away all my secrets, but hopefully these treat you well because they are the essentials. Don't live your life in fear of judgement. Let everything out, because if your personality shines, you will open those around you and ultimately change the world. Just remember to never leave home without your glitter, and you'll do just fine.


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No new Vita games reviewed in the latest issue of Famitsu, but a raft of decent scoring PSP titles should keep Sony in the charts. With amnesia and paranoia on the list, looks like Japan is in for a bit of a head-shake, but leading the way is the sequel to the popular 7th Dragon 2020, a cute lizard-busting action RPG from Imageepoch and Sega.
That score is probably down to all the marketing and stories Famitsu has been running, but hey, we all know the drill. The original sold around 125,000 in its first week, so expect a not too dissimilar number when its released next week.
Amnesia Crowd is an Otomate production with typical emo whining and I haven't a clue about Sakuran Paranoia other than its an adventure.
7th Dragon 2020-II (PSP) – 9/9/9/9
Amnesia Crowd (PSP) – 8/8/8/8
Getsuei no Kusari: Sakuran Paranoia (PSP) – 7/7/7/7


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Toronto, Canada, June 17, 2012 – Two of the most dynamic actors from the Caribbean will delight four major Canadian cities with comedic humour over the holiday weekend. Keith 'Shebada' Ramsay, Andrea 'Delcita' Wright, and a talented cast of Jamaica's finest actors will perform in Paul O. Beale's hit play, The Politicians. This play will be staged in Toronto, Hamilton, Scarborough, and Brampton on June 29 – July 2, 2012.
The Politicians highlights some aspects of Jamaican politics and many social issues with a witty feel to the contentment of ecstatic audiences. The play depicts a capsule of the political arena over the past 50 years and also explores many social issues affecting Jamaicans. The Politicians is humorously written by Paul O.Beale who states, "As a person who is as old as Independent Jamaica, I have seen the politics unfold over the years. I have seen the extremes; I have seen transformations, fundamental legislative changes, and social upheavals that now define the nation. It is with all these 'wonderful' experiences that I was able to pen this play."
Beale, with over 30 years experience, has written successful plays such as Granny Rule, The Unda Mi Nose series, The Maama Man Series, Like father Like Son, Di Driva, Bashment Granny 2, Money Worries, Ova Mi Dead Body, The Plumber, and others.
Thousands of patrons in Jamaica, St. Vincent, Antigua, Georgia, South Florida, Maryland, and Connecticut have been delighted with this comedic experience. The Politicians' dynamic supporting cast, which includes Johnny Daley, Michael Nicholson, Junior Williams, Abigail Grant, Stacey-Ann Brissett, and Patrick Smith, is eager to entertain patrons in the Greater Toronto Area of Canada. To purchase advance tickets to the Politicians in Toronto and to find ticket outlets please visit http://www.dohevents.com or email email@example.com.
About DOH Events
DOH Events is the online brand of DOH Productions Inc., a Toronto-area event production company. DOH Productions produces and promotes secular and non-secular events and markets music entertainment events and the performing arts performances. The company currently produces stage plays, concerts, films, and other family-oriented content. DOH Productions, Inc., partners with entertainers and actors to provide gratifying and uplifting entertainment for all to enjoy. You can learn more at http://www.dohevents.com
Oraldeen Haughton
DOH Productions, Inc
Toronto, Canada
647-787-6612 or 416-668-1094


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My top tips for luxury places to holiday
Hmmm, you've reached an older feature - let's get you up to date! Read our latest Fave Places features here.
One of my favourite posts on Muddy Stilettos – to read and to write – is the My Favourite Places feature. The people I interview are always really interesting (some famous, some not) and I regularly find out about new places to visit in Bucks & Oxon I've never heard of before, so I get a lot of inspiration from it.
It's not a slot I thought I'd ever do myself, but Abode2 magazine asked me a few months back if I'd recount my favourite places not locally, but around the world. Cue dreamy moments remembering some wonderful times when I fitted into a tiny bikini and didn't have the mortgage the size of Wales! *sigh*
She sent me the pdf of the feature yesterday, so if you're having a quiet 5 minutes and want to know my tips for great places to stay around the world, have a gander below.
Tell us what you think
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May Book of the Month- I've Been Thinking
As a prominent woman juggling many roles, Maria Shriver knows just how surprising, unpredictable, and stressful everyday life can be. In her new book, I'VE BEEN THINKING, Maria shares her reflections for those seeking wisdom, guidance, encouragement, and inspiration on the road to a meaningful life.
In this moving and powerful book, which is inspired by the messages Shriver shares in her popular e-newsletter, The Sunday Paper, she offers up lessons she's learned along the way and meditations she's kept by her side as touchstones to help her negotiate the challenges that arise in all our lives. She shares inspiring quotes, prayers, and reflections designed to get readers thinking, get them feeling, get them laughing, and get them through in one piece in their journey to what she calls The Open Field—a place of acceptance, purpose, and passion, a place of joy.
Maria Shriver
Maria Shriver is the mother of four, a Peabody Award-winning and Emmy Award-winning journalist and producer, the author of six New York Times bestselling books and a bestselling coloring book, an NBC News Special Anchor, and founder of The Women's Alzheimer's Movement. She shares further reflections, newstories, viewpoints, and more in her weekly newsletter, The Sunday Paper. When she's not thinking or writing, she can be found hanging with her kids.


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The Basement (2018)
A seemingly innocent man is abducted by a notorious L.A. serial killer, who forces his victims to switch roles with him so that he can enact his own capture, torture and murder.
Danger One (2018)
While transporting a dying man to the hospital, two paramedics find a million dollars in cash sewn into his clothing. When the man dies, they decide to keep it, setting them on a path for a hellish night of violence and mayhem.
Mandy (2018)
Mandy is set in the primal wilderness of 1983 where Red Miller, a broken and haunted man hunts an unhinged religious sect who slaughtered the love of his life.
Armed (2018)
A former U.S. Marshall struggling to put his life together after a case gone wrong. A former colleague reappears in his life and explains all of the survivors of the man's unit are suffering the same symptoms and that there may be a larger conspiracy at hand.
The Purge S01E02
Set in an altered United States, several unrelated people discover how far they will go to survive a night where all crime is legal for 12 hours.
The Purge S01E01
Set in an altered United States, several unrelated people discover how far they will go to survive a night where all crime is legal for 12 hours.
Uncle Drew (2018)
After draining his life savings to enter a team in the Rucker Classic street ball tournament in Harlem, Dax (Lil Rel Howery) is dealt a series of unfortunate setbacks, including losing his team to his longtime rival (Nick Kroll). Desperate to win the tournament and the cash prize, Dax stumbles upon the man, the myth, the legend UNCLE DREW (NBA All-Star Kyrie Irving) and convinces him to return to the court one more time. The two men embark on a road trip to round up Drew's old basketball squad (Shaquille O'Neal, Chris Webber, Reggie Miller, Nate Robinson, and Lisa Leslie) and prove that a group of septuagenarians can still win the big one. After a successful five years as a fan-favorite digital episodic series, originally conceived by Pepsi, UNCLE DREW, will hit theaters June 29, 2018. UNCLE DREW is a Summit Entertainment release produced by Temple Hill in association with PepsiCo's Creators League Studios.
Fatal Crossing (2018)
High-flying tech entrepreneur Carson drinks to cope with the weight of expectation for his new company and the burden of providing for his sick father. When he wakes up in blackout with blood all over his car on the same morning a fatal hit-and- run is reported, his world spirals as he tries to build a relationship with June, the girlfriend of the victim who suspects that he might be the killer.
Jane (2017)
The life and work of the renowned primatology scientist, Jane Goodall, especially on her research about chimpanzees.
Sgt. Stubby: An American Hero (2018)
The true story of a stray dog who joins his new master on the battlefields of the First World War. For his valorous actions, Sgt. Stubby is still recognized as the most decorated dog in American history.
His Girl Friday (1940)
A newspaper editor uses every trick in the book to keep his ace reporter ex-wife from remarrying.
Castle Rock S01E10
Based on the stories of Stephen King, the series will intertwine characters and themes from the fictional town of Castle Rock.
Wrecked S03E06
When a plane crashes on a deserted island on the way to Thailand, the remaining survivors of the crash struggle to get along and heads clash as they have differing views on how to stay alive and how they will get off the island.
wrecked S03E05
When a plane crashes on a deserted island on the way to Thailand, the remaining survivors of the crash struggle to get along and heads clash as they have differing views on how to stay alive and how they will get off the island.
The Outpost S01E08
Talon, the lone survivor of the Blackbloods, sets off to track her family's killers, and discovers her supernatural powers, which she must learn to harness.
Mayans M.C. S01E02
Set in a post-Jax Teller world, "Mayans MC" sees EZ Reyes, a former golden boy now fresh out of prison, as a prospect in the Mayan MC charter on the California-Mexico border who must carve out his new outlaw identity.
Mayans M.C. S01E01
Set in a post-Jax Teller world, "Mayans MC" sees EZ Reyes, a former golden boy now fresh out of prison, as a prospect in the Mayan MC charter on the California-Mexico border who must carve out his new outlaw identity.
Hearts Beat Loud (2018)
A father and daughter form an unlikely songwriting duo in the summer before she leaves for college.
Alright Now (2018)
A rock musician enrolls in college after she breaks up with her boyfriend and her band falls apart.
Slice (2018)
When a pizza delivery driver is murdered on the job, the city searches for someone to blame: ghosts? drug dealers? a disgraced werewolf?
The Children Act (2017)
As her marriage crumbles, a judge must decide a case involving a teenage boy who is refusing a blood transfusion on religious principle.
Hunt For The Skinwalker (2018)
Hunt For The Skinwalker is a documentary about the most intensive scientific study of a UFO and paranormal hotspot in human history.
Final Score (2018)
After deadly terrorists abduct his niece at a soccer match, an ex-soldier with lethal fighting skills wages a one-man war to save her and prevent mass destruction.
Furlough (2018)
When an inmate is granted one weekend out of prison to see her dying mother, a rookie correction officer struggles to keep her under control.
The Sitter (2017)
When Charlotte - a beautiful, broke student - is offered a job cat-sitting in a vast Georgian manor house over a long weekend, at £200 per night, she can't believe her luck, but her employers are far from being the harmless eccentrics that they appear to be.
Women and Sometimes Men (2018)
Sara has some questions. Engaged for one day, she decides to call off her marriage. Quirky and beautiful, she is working on being bold. Having had a short relationship with a woman in college, Sara seeks that feeling again. How can she have a woman's touch without giving up men entirely? This question launches Sara on a bittersweet journey filled with self discovery, sexual awakening, beautiful women and sometimes men.
Papillon (2018)
Wrongfully convicted for murder, Henri Charriere forms an unlikely relationship with fellow inmate and quirky convicted counterfeiter Louis Dega, in an attempt to escape from the notorious penal colony on Devil's Island.
The Krays Dead Man Walking (2018)
Inspired by true events, the shocking story of London's most feared and notorious brothers Reggie and Ronnie Kray as they break Frank 'The Mad Axeman' Mitchell from Dartmoor Prison in December 1966.
My Daddy's in Heaven (2017)
Becca, Adam and their 5-year-old daughter Acie are a perfect family until a tragic accident during a 4th of July celebration kills their father. Struggling with grief, Becky decides she needs to leave the family farm and all its memories. She leaves Acie with her grandfather Ben and visits with her friend from school, June. With all the best intent, June offers Becky plenty of distraction from her family life. Fueled by her anger at G*d and loss of faith, Becky starts drinking and making other self-destructive choices. Then, after Becky is arrested, Ben threatens to keep Acie until Becky is back on track. A chance encounter in a bus station with a traveler gives Becky what she needs to restore her faith and reunite with her family.
The Lotus (2018)
In the not so distant future, biochemical technology has advanced in unexpected ways. Unfortunately, it has fallen into the hands of the wrong man, a brilliant young biochemist by the name of Jacob, who believes the world is a better place without humanity. Jacob decides to take matters into his own hands by beginning the process to wipe everyone out. Staging biochemical attacks through out the city, the virus is released, infecting millions in a matter of seconds, causing chaos and destruction everywhere. Cee is at her sister's wedding when the virus hits, infecting everyone and killing dozens of her loved ones. Fighting to survive as long as she can, she meets a mysterious man by the name of Caleb, an employee of the world's largest biochemical engineering company, who reveals the origin of the virus. An attack separates Cee from Caleb and she is picked up by people intent on stopping the virus.
A Song for the Living (2018)
In a secluded mountain town a young man unwittingly falls in love with a mysterious funeral director who is guarding a dark secret.
The Ballerina (2017)
A man and his 9-year-old daughter disappear into the swampy Virginia backwoods. Haunted by tragedy and destitution, they must both face the painful past if they are to ever have a future.
The Keeping Hours (2017)
10 years after the death of their son, a divorced couple is suddenly reunited by supernatural events that offer them a chance at forgiveness.
Godard Mon Amour (2017)
During the making of one of his films, French film director Jean-Luc Godard falls in love with 17-year old actress Anne Wiazemsky and later marries her.
The Child in Time (2017)
The life of a children's book author is turned upside down when his daughter goes missing.
Office Uprising (2018)
An employee at a weapons factory discovers that an energy drink turns his co-workers into zombies
BlacKkKlansman (2018)
Ron Stallworth, an African-American police officer from Colorado, successfully manages to infiltrate the local Ku Klux Klan with the help of a white surrogate, who eventually becomes head of the local branch.
A.X.L. is a top-secret, robotic dog who develops a special friendship with Miles and will go to any length to protect his new companion.
Bite Club S01E04
Two detectives who survive a shark attack, join forces to hunt a serial killer that is also hunting them.
Butterfly Caught (2017)
Three beautiful aspiring actresses embark on a mission to break into the competitive Los Angeles acting scene, only to discover the road leading to stardom comes at a price.


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CONCORD � New Hampshire agreed Friday to conduct full hand re-counts of Tuesday's Democratic and Republican presidential primaries.
CONCORD � New Hampshire agreed Friday to conduct full hand re-counts of Tuesday's Democratic and Republican presidential primaries.
Ohio Democrat Rep. Dennis Kucinich, who received less than 2 percent of the Democratic vote, and Albert Howard of Michigan, who received about 44 votes statewide in the GOP primary, each paid a $2,000 fee to start the process, officials said.
Both candidates agreed in writing late Friday to pay the full cost of the re-counts, Secretary of State William Gardner said. Both could back out when they get the estimates, expected next week.
Candidates who finish more than 3 percentage points behind the winner must pay the estimated full cost of a re-count before it can begin. The cost is refunded if the requester wins or is shown to be within 1 percentage point of the winner.
Deputy Secretary of State David Scanlan said re-counts could start Jan. 16.
Kucinich cited "serious and credible reports, allegations and rumors" in requesting the Democratic re-count. Howard did not explain his request.
Scanlan said he is confident re-counts will verify the accuracy of the results.
The last time New Hampshire did a statewide re-count of a presidential primary was in 1980. It partially re-counted the 2004 general election at the request of Ralph Nader. Nader halted the re-count when partial results persuaded him the official count was accurate.


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Thursday, May 01, 2008
On Snoop Dogg: Fighting Gang Violence with Intolerence Won't Work
Monterey County Board of Supervisors and the crusty residents of this here county are really showing their general disconnect with youth culture in regards to Snoop Dogg's performance at the Monterey Music Summit.
In today's paper, The Herald reported that summit promoter Joe Fletcher was told that the supes could keep the event from taking place "if Snoop was on the bill." Among their concerns was the spat of gang violence currently plauging nearby Salinas and the sometimes violent messages sent in Snoop's lyrics.
So their counter to gang violence is veiled cultural intolerance? That's the vibe I'm catching from this.
First off, as in any debate involving defense of rap music, I gotta be straight up and say some of Snoop's lyrics are inescusable. This is the guy who penned "Bitches Ain't Shit" and "A Nigga Wit A Gun." We're not talking Bob Dylan here.
At the same time, Snoop has matured as an artist and performer. He's re-invented himself as this sort of West Coast ghetto good will ambassador, accentuating some of the more positive aspects of 'hood and hip-hop culture.
He was a coach for his son's pee-wee football team; he's got his own E! Network reality series depicting his life as a father, husband and family man. He's set to appear on the soap opera "All My Children."
He's become a hood-icon from the D-Boys to the Desparate Housewives.
Critics, of course, will point to his violent past as an excuse to hate on his seeming calmer present. He was acquitted of murder charges in 1996. He was arrested for carrying a concealed weapon, a folding metal baton he claimed was a movie prop, at a Los Angeles Airport in 2004. Recently, he was held but later released after his entourage was involved in a scuffle with security at a London airport.
Snoop's persona as a certified gangsta (he's claimed Long Beach Crip membership since his early days) is what carries over into his mainstream reputation. That gives the crusties plenty of ammo to work with.
But believe it or not, Snoop's gangsta persona is not even considered real anymore within the United States Ghetto network. Not to say he's soft of lost his touch, but cholos and thug world over know that Snoop is a character as harmless as the cartoon beagle that provided his namesake.
When you mention Snoop Dogg to your local vato loco, he might smile and nod his head in appreciation, rattle off a song or two that he likes.
No one is going to say that Snoop's music will incite violence. Period.
It's kind of like being afraid of the Rolling Stones in the aftermath of Altemont. Are you going to be worried that a Hell's Angel biker will shank you if you go to a Stones concert?
More seriously, it's a problem that county officials think they know what's right for residents when it comes to entertainment options. For years, the people in this county have complained about the lack of entertainment options, pop music in particular, available to them.
Now, when we have a superstar of Snoop's caliber helping make the area a potential hot bed for pop music acts, we're saying no way? It's too dangerous?
What really scares me is that while county supes and Peninsula residents who cite Salinas's gang problem as a reason to cance the show. Are they worried that it will cause more violence in Salinas, or are they worried that the violence in Salinas will somehow migrate to Laguna Seca? Are they worried Salinas gangsters will show up en masse to ruin it for everyone? What gives?
And since the Monterey Sheriff's Office has become involved, are they worried they won't be able to handle Salinas residents showing up? Shouldn't the Sheriff's Office be prepared and trained well enough for an event like this? No one cries fould when 200,000 people bombard the county during Rodeo and Grand Prix week. All of a sudden Snoop is showing up and the Sheriff's office isn't prepared to handle it's own residents?
No matter what the outcome, the powers that be are really showing their inability to gauge the response of youth popular culture. Snoop's appearance should be a wake-up call that local leader's fears are not in tune with the reality of its residents.
If they're worried that Snoop's appearance will fuel gang violence, what does that say about their ability to solve the gang problem by itself?
Posted by Marc Cabrera at 1:48 PM
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In a precedential decision, the Federal Circuit reaffirmed that the Patent Trial and Appeal's Board (PTAB) is required to explicitly state motivations to combine prior-art references in claim rejections for obviousness. Rejections that rely on mere statements that a person of ordinary skill in the art reading the prior-art references would understand that the combination would have allowed for claimed features is not enough.
In Apple v. Personal Web Technologies, LLC, Case No. 2016-1174 (Fed. Cir. Feb. 14, 2017), Apple successfully petitioned for Inter Partes Review (IPR) of six claims of Personal Web's Patent No. 7,802,310 (the '310 patent). The '310 patent claims methods of locating data and controlling access to data by giving a data file a substantially unique name that depends on the relevant file's content.
Apple argued claims 24, 32, 70, 81, 82, and 86 were unpatentable under 35 U.S.C. § 103 in view of two prior- art references (U.S. Patent No. 5,649,196 to Woodhill and U.S. Patent No. 7,359,881 to Stefik). The PTAB agreed, and ruled that the Woodhill and Stefik features could be combined to provide the access control claimed by PersonalWeb.
On appeal, the Federal Circuit affirmed the PTAB's claim construction, but vacated the Board's obviousness determination as "inadequate." The Court found that the Board did not sufficiently explain and support its findings that the prior art (1) disclosed all elements of the challenged claims and(2) that a relevant skilled artisan would have had a motivation to combine the prior art references to produce the claimed '310 invention with a reasonable expectation of success.
The Federal Circuit explained that, to "allow effective judicial review, . . . the Board is obligated to 'provide an administrative record showing the evidence on which the findings are based, accompanies by the agency's reasoning in reaching its conclusions.'" Id. at 8–9. Thus, for a sustainable obviousness determination, the Board had to make findings, supported by evidence and explanation, on two points:
First, the Board had to find in [the prior art references] all of the elements of the '310 patent claims at issue. [. . .]
Second, the Board had to find that a person of ordinary skill in the art would have been motivated to combine the prior art in the way claimed by the '310 patent claims at issue and had a reasonable expectation of success in doing so.
Apple, Case No. 2016-1174 at 7–8.
In this case, the Court found the Board failed to provide this explanation and support because the Board's Decision was conclusory; "the Board nowhere clearly explained, or cited evidence showing, how the combination of the two references was supposed to work." Id. at 12.
The Court instructed that "the amount of explanation needed will vary from case to case, depending on the complexity of the matter and the issues raised in the record." Id. at 8. For example, a brief explanation may be sufficient if "the technology is simple and familiar and the prior art is clear in its language and easily understood." Id. at 12.
But where the technology or prior-art is complex or obscure, as in this case, "a clear, evidence-supported account of the contemplated workings of the combination" is a "prerequisite to adequately explaining and supporting a conclusion that a relevant skilled artisan would have been motivated to make the combination and reasonably expect success in doing so." Id.
The Federal Circuit vacated the PTAB's Final Written Decision and remanded for the Board to reconsider the merits of the obviousness challenge.
The Federal Circuit does not often reverse or vacate PTAB decisions. However, this decision is one of a series of similar cases in which the Federal Circuit has demonstrated an increasing willingness to send decisions back to the Board for a more detailed analysis. We're starting to think this song is about you, PTAB. Don't you? Don't you?
The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.


text: Chapora Beach is counted amongst the most popular as well as the most visited beaches of Goa. It is situated at a distance of approximately 10 km from Mapusa. One of the major attractions of the beach is its boat building and fishing legacy, which seems to be perfectly merged with its booming tourism industry.


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Whether you prefer quick eats or fine dining, you're sure to enjoy Bon Voyage / Bon Appétit: Menus from the Canadian Pacific Railway Company's Ships, Trains, Planes, and Hotels, RBSC's new exhibition of eye-catching and mouth-watering Canadian Pacific Railway Company menus dating from the 1890s through the 1980s from the renowned Wallace B. Chung and Madeline H. Chung Collection.
The exhibition, which will be on display until the end of December 2014, is free and open to the public Monday through Friday from 10 a.m. to 4 p.m. in the Chung Collection exhibition in Rare Books and Special Collections, level one, Irving K. Barber Learning Centre.
Read more about the exhibition and its guest curator, historian Larry Wong, here!


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Drawn and Quartered By the Storm
Enlightenment (or Secular) Humanism… also referred to by some as the Cult of Narcissism…, is, in the final analysis, a philosophical prescription for disaster predicated as it is upon earthbound assumptions arrived at without the warrant and wisdom of Divine Revelation. Such an ill-conceived religiously held, philosophical edifice will crack and collapse under its own hubristic , Self-centered weight.
The shifting sands of "progress" , the constant winds of change, the rising tides of subjectivism, and our overconfidence in the flesh and "our own understanding", will eventually bring down the foundationless house of cards.
When autonomous and purely secular man, oblivious to his own idolatry, proudly pits himself against Creator God, chaos is at the door. When the pot begins to ignore and/or dictate rules of engagement to the Potter, the outcome is never good.
The final lines of "The Creed" (a poem by Steve Turner written in the 1970's) states the "enlightened" humanist's predicament well:
If Chance be the Father of all flesh,
disaster is His rainbow in the sky.
And when you hear "State of Emergency", "Sniper Kills Ten", "Troops on Rampage",
"Youths Go Looting", "Bomb Blasts School",
it is but the sound of man worshiping his maker.*
In the middle of the 8th century B.C., God speaking through the prophet Hosea, put it this way:
"With their silver and gold
they make idols for themselves
to their own destruction.
Samaria, throw out your calf-idol!.....
….It will be broken in pieces….
They sow the wind
and reap the whirlwind." —Hosea 8: 5…7
Sowing seeds.. (our idols of destruction)… to the wind does have consequences....
Drawn and Quartered By the Storm
We esteem our Humanism!
It's the best, sir, that we've got…
Long ago we thought that God was,
But today we know God's not.
Join the Nihilist Revival!
Come along with us….Pretend!
Help us tear down all these fences,
Join us in the streets, my friend!
Those "commandments"?...We debunked 'em…
Mass confusion 's now the norm,
We're now drawn by Nietzsche's Nature,
We'll be quartered by the storm.
It's the joke that Satan's playing,
It's the dead end now complete,
It's the age-old burning question,
It's a riot in the street.
As we Babylon in darkness,
Who's to say that's not "OK"?
Like, "Whatever!", man,…it's harmless!
(And the devil has his way.)
Give us Grace to see the Truth, Lord…
Help us see the sin we're in,
Take us to the Cross of Calv'ry
Where redemption must begin.
"It is in vain, O men, that you seek within yourselves the cure of all your miseries. All your insight only leads you to the knowledge that it is not in yourselves that you will discover the true and the good…"
—Blaise Pascal


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The Global Warming Prevention Headquarters (chief: Prime Minister Shinzo Abe) of the Japanese government compiled the "Anti-global Warming Plan" March 15, 2016.
The plan has been discussed mainly at joint meetings of the Central Environment Council and the Industrial Structure Council. The plan is expected to be approved by the Cabinet after the public comment period that will last until April 13, 2016.
In the plan, the goals of greenhouse gas reduction were set for short-, middle- and long-terms, which are (1) a reduction of 3.8% in fiscal 2020, compared with fiscal 2005, (2) a reduction of 26.0% in fiscal 2030, compared with fiscal 2013 (or a reduction of 25.4%, compared with fiscal 2005), and (3) a reduction of 80% by 2050, respectively.
The goal of reducing greenhouse gas emissions by 26% in fiscal 2030 was originally mentioned in the "intended nationally determined contributions" that Japan submitted to the bureau of United Nations Framework Convention on Climate Change. The reduction of 80% in 2050 is becoming an international consensus partly because Japan agreed to "reduce greenhouse gas by 50% on a global basis and by more than 80% in advanced countries by 2050" at the L'Aquila Summit, which took place in 2009.
The Anti-global Warming Plan was formed in accordance with that trend.


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Eureka! The light switch is finally found. No separate switch for a ceiling fan, I muse. A buzz alerts me that there is a fan (of sorts). It comes on along with the admittedly adequate light, but I suspect that it will be inadequate for mist control.
OK, I'll get my facial stubble softened, get back out of the shower and shave before the bathroom is enveloped in a pea soup fog. Disrobing, I position the postage stamp sized foot towel on the floor and prepare to face the next challenge: operating this particular style of plumbing fixtures.
Hmm…rotating, single handle main control…but what is that little toggle lever below it? I'll worry about that momentarily. First, I must crane my neck downward and squint. OK, it looks like hot is left and cold is right as usual. Wait! You know sometimes these things get installed backwards! Careful…
Pushing the shower head as far back toward the wall as possible, I notice another lever on it. I'll deal with that after figuring out the toggle lever below the main handle, which I now gingerly rotate counter clockwise. Whew, good! The water is coming out of the tub spout, not the shower head. Strangely, it remains quite cold although by now I have moved the handle ninety degrees, hoping for a tepid water temperature which I can "fine tune."
A minute…two minutes elapse. OK, the hot water must be traveling from somewhere deep in the bowels of the hotel, be patient. A couple more minutes go by. The title lyrics of Foreigner's pop oldie pop into my head. "You're as cold as ice!"
Yep, the hot/cold indicators must be wrong! Hot must be on the right! I rotate the handle accordingly. See the last three sentences of the preceding paragraph…
As the frigid incoming water reaches ankle depth, I reject the impulse to abandon shower. No, I will not wildly twist every visible control, including the one which I assume is for the drain. I'll deal with that after I address the lever on the shower head and the one just below the main handle. Think, man! THINK!
Got it! Let's try turning the main handle counter clockwise again, passing that ninety degree point! What's this? A hint of warmth? Quickly I turn the handle as far in that same direction as it will go. Immediately I become thankful for the temp of the now upper ankle depth water. It prevents my feet getting first degree burns from the scalding torrent now emerging from the tub spout.
OK, easing the main handle back clockwise I reach that aaah…just right point. But now I must change plans for addressing the other controls. I flip the one I assumed is for the drain. Hmm…no discernible decrease in the water level, but it does not seem to be increasing either. Let that alone for now.
OK, this lever below the main handle must redirect the incoming water from the tub spout to the shower head. Yes! Yes! But why is the now just right temp water not coming therefrom in a way conducive to good hygiene? How can I wash here and there with this throbbing dribble? No, the shower head does not detach. Must figure out how to get the water stream just right as well.
Throbbing dribble becomes useless sprinkle. Useless sprinkle becomes piercing miniature fire hose. Finally, the right setting. But wait! I need a reasonably clear mirror to shave! Now knowing how to control the water temperature, I bravely increase it and hold my stubbly face in the stream as long as I can stand it.
Confident that I can remember the expertise I have just learned by trial and error, I turn the water off, step out onto the postage stamp sized foot towel and look at the mirror. OK, dimmed but I think I can still see well enough to shave.
Then I realize that the width of sink counter is far greater than that to which I am accustomed at home. Will this extra challenge to myopic vision result in an accidental incursion into my beard or 'stache? Will I leave some miscellaneous growth on one cheek? Maybe I can put on my glasses…no! They are hopelessly fogged up.
Meanwhile, I'm losing the heat induced softness of what I must peremptorily scrape off of my face at my wife's request, despite my forlorn idea that vacation time is NO SHAVING time. Just slap on the shaving cream, go for it and hope for the best…
OK, back into the stall. Fear not, this account does not include a fall. That happened a few days ago walking outside, and is a story for another day. Like a past master, I am quickly under the just right temp and just rightly streaming water in moments. Scrub a dub…rinse…voila! Showered!
Uh-oh. What about the now over ankle depth water in the tub? Still one more control to vanquish. I look closely right above the drain. What's this? It appears to be a diminutive funnel. More lyrics to muse. "There's a hole, there's a hole, there's a hole in the bottom of the sea…"
Will I get all the way to flea on the fly on the nose on the frog on the bump on the log before the tub is empty? Let's try turning the drain lever the other way. The funnel vanishes. OK, evidently it's just slow. Get out, dry off, dress and check that out later.
I'm about to make that investigation…just before five A.M. on Friday March 24th here at a motel in southern Virginia. But before I do so, I must remind myself and any reading this who have had a similar experience.
To this day for many people on Earth, the idea of running water located steps away from one's comfortable bed is a far fetched one. That the water could be hot and cold or a mixture of the two would make them even more incredulous. Let us consider this, be thankful, and live as those who have received much. Luke 12:48.


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Constipation –
Treating with JWLABS Model A at Liver 13 Acupuncture Point
I've had great results addressing constipation using the location of the acupuncture point, Liver 13 – on the right side, with the JWLABS Model A3 Rife Machine. I used the Liver protocol with all four levels. During the very last five minutes of level 4, I began to notice "movement" in the lower stomach area and by the time I finished level 4, I made a run for the bathroom! My husband did the same protocol with the same results. Constipation was much relieved.
Liver 13 is the thirteenth point along the main acupuncture channel of the Liver.
It lies at the tip of the 11th rib, or just inferior and anterior to it.
ACTIONS of Liver 13
Regulates interaction between Liver and Spleen
Releases Qi stagnation, including that caused by the Liver
Harmonizes the middle and lower jiao
Strengthens the Spleen
This is a great point for treating irritable bowel pain and for enabling the feces to move, thus averting constipation:
I placed one pad on the right side (Liv 13) of the body and the other pad on ST36 which is one the leg. You could place the second pad on the palm of the hand or any other place that is comfortable. I would recommend that you place the second pad on the opposite side of the body.
ST 36 is located below the knee cap, about 3 inches, lateral side of the bone about 1/2 inch.
Dr. Beverly K. Cowan, DAOM, Dipl.OM (NCCAOM)
Doctor of Acupuncture and Oriental Medicine
Note: This information is offered for experimental use only. We do not diagnose or prescribe for medical conditions, and we recommend that you see your health practitioner before proceeding with your experimentation with Rife technology.
To learn about the Basic Effects of using Model A, see: https://jwlabs.com/jwlabs-rife-video-series/
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Walter Williams a fellow photographer, traveler, adventurer, all around manly man, and former marine. Walter was recently featured on Zeus Men Co's blog, they are a company that produces beard care products. Not only does he have a giant beard, but Walter is my oldest brother and for the past few months we've been working on photographing his lifestyle. He is quite the outdoors man and we wanted that to show in the pictures we shot of him. He's done an amazing job getting photographed and he has even edited some of the pictures I've shot of him. In the upcoming fall (2014) we have some more outdoorsy work planned not only photographs but some short videos as well. To check out the blog of Walter on Zeus's website follow this link http://www.zeusmen.com/beard-blog/2014/8/28/beard-profile-walter-williams-aka-salty-walty .
Walter is pictured below click or tap the image to cycle through photos.


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Re: ChilliJez Aquaponic Mission: wrapping it up.
Posted: Sun Oct 18, 2015 11:05 am
Great harvest Jeremy. I would be pleased with 4.5 kg of fish.
The Original & Best Wealth Of Chilli Knowledge
chilliman64 wrote:hey mate - how are those fish doing? any plans on getting any more to harvest at some stage?
Heefy wrote:Very lucky escape. Good work indeed getting them back.
Mark, I don't know if you ever heard of the Tamworth 2? A couple of escapee pigs on the way to the abattoir that ended up having long semi-celebrity lives.Dickie wrote:Sounds like fun!
Tom, Nothing is patronising. You will know immeasurably more than I do and I'll be delighted to benefit from any wisdom you have to share.fishmantom wrote: ↑Sat Feb 11, 2017 9:38 pmAll looks so cool, sorry I didn't comment sooner. I don't want to sound patronizing as looks like everything is going brilliant but if you have any fishy problems or need anything fish related let me know. I trained in aquatics and we had a small tillapia unit at college, so done a bit with them and also work in aquatics shop so have access to useful bits and bobs sometimes (information and physical stuff).
Also maybe try some kale overwinter next year i have had some growing in a hydro soil hybrid all winter outside and its continuously growing all winter
Happy growing! and fish keeping
Where's the box did I miss something or did you miss a picture.ChilliJez wrote: ↑Sun Feb 12, 2017 1:31 am...
Here's the box with 2 x 15mm inlet holes not visible, 3 x overflow holes on the opposite side and a drain in the base leading to a syphon. It took a degree of messing around but that is now working. Tomorrow I find out how much I can drop the grow bead and make up the pipework to test the system proper.
I haven't seen anyone do this with AP before. A step into the dark but I believe it should work.


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Principles of Public Relations that are Worth Knowing For
Public relation is how a business makes a connection with the community, consumers and other parties involved. Even a small and still unrecognized business has to make a name in the industry to survive and maintain a good reputation.
By working with experts such as the famous PR specialist Ronn Torossian, it's a lot easier to define PR strategies and methods that'll work. Practicing good public relations means observing certain principles that can give a positive impression and good reputation to a company. To have the upper hand, outlined here are few things to keep in mind.
Contact Information
PR experts such as Ronn Torossian are often contacted to ensure that the company would have connections with every news outlet, internally, externally or both. Gathering the basic contact details such as names, phone numbers and even the email addresses of the best media personalities give better chance to a company to earn more attention and provide interesting stories that people will love.
Target info
Using a press release can be very expensive. But when the company has identified the target audience, it's a lot easier to determine their demographic profile. From that studying their likes and dislikes hobbies, patterns and behaviors will unlikely take time. Of course, with this kind of job, you'll need someone like Ronn Torossian.
Create a positive impression
In order to make that possible, you'll need to stay active. You should be very active on your website, social media platforms and other means of communication (online or printed ones), so the clients can easily remember you. Spare some time for seminars, training, and other relevant activities to be recognized as an active and effective member of several organizations.
Do not deceive the public
This is the worst kind of thing to do. Before you disclose information, make sure that every detail is honest and correct to the best of your knowledge. DO NOT LIE. Even if you're covering up an issue for a good reason, sugarcoating your words would not present a positive result eventually.
Once your deception is revealed, there's a high possibility of immediate failure – a business event that most business owners won't wish to occur.
Correct use of tools matter
Real PR specialist s would make use of every available tool (interviews, seminars, press release, etc.) to reach the objective and achieve the target audience. However, since there are different tools that you and your team can use, it pays to at least know how to take advantage of each of them.
Don't just use and present them without any concrete plan in mind. You'll need good PR strategies in addition to tools to leave a powerful impact on everyone – without any exception, of course.
Be good at timing
Some PR methods are not just suited to all kinds of situations. So, before you get too excited, study everything. Think things ahead of time. That way, you can prevent unwanted situations to happen.


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|By Pat Romanski
Article Rating:
|February 3, 2009 09:30 PM EST
Ulitzer.com, which initially made the headlines with its "job descriptions from the future," announced today that it will launch its Ulitzer "beta" site with more than 16,000 authors and more than 1 million original articles, published in more than 5,000 topic-specific online journals. Each journal offers up to 14 content-specific sections, written by the world's most-respected authors in their fields. All Ulitzer authors will earn 100% of their Google AdSense revenue. See author index here.
All approved Ulizter authors can post a variety of story types:
01) Article
02) Blog
03) Book Excerpt
04) Book Review
05) Case Study
06) Feedback
07) Interview
08) News
09) Opinion
10) Podcast
11) Product Review
12) Tutorial
13) Video
14 Whitepaper
Within one year after its beta launch date, Ulitzer is projecting to serve more than 100,000 authors with over 10 million original articles. Ulitzer topics are projected to grow from 5,000 to more than 50,000 als in the same time period. Becoming a Ulitzer author requires a simple approval process or an invitation from an existing Ulitzer author. New author applications are typically answered within 6-24 hours.
Ulitzer topics are grouped under 25 categories. See topic index here.
01) Aerospace and Defense
02) Agriculture
03) Automotive
04) Chemicals
05) Internet, Computers & Software
06) Education and Training
07) Electronics and Semiconductors
08) Energy and Utilities
09) Environment
10) Financial Services
11) Food and Beverage
12) Government
13) Lifestyle and Leisure
14) Manufacturing and Production
15) PR, Media and Entertainment
16) Medical and Healthcare
17) Pharmaceuticals and Biotech
18) Professional Services
19) Real Estate and Construction
20) Religion
21) Retail
22) Sports
23) Telecom
24) Transportation and Logistics
25) Travel and Hospitality
SYS-CON Media is now accepting press releases and byline proposals through Ulitzer. Once you become an approved Ulitzer author, you will have the opportunity to post your stories and articles on all relevant SYS-CON sites.
Ulitzer is the newest tool for PR agencies, companies and individuals to post stories and blogs that introduce others to your stories, press releases and company information.
Simple, Step-by-step Instructions
To become an official Ulitzer author today, just take these four easy steps:
1. Register as a user here.
2. You will receive an email with your password and a link to sign in.
3. Sign in, change password and save here.
4. Click 'Become an Author' on the top left of the page. Create your page.
You are an official Ulitzer author!
Now that you're in the driver's seat you can post stories and create new topic sites for you and your clients as well as puiblish your news releases and by lined articles for syndication. Please follow recent news on Ulitzer here and all other information on Ulitzer here.
Ulitzer Will Change the Public Relations Game Once and Forever
Ulitzer will also change the "public relations" business the way we know it today. Typical account manager will have a Ulitzer author page. He/she will publish client "news" under appropriate topics. PR firms will also have their own home "topic" page ina ddition to various client topics.
Ulitzer enables PR firms to easily submit articles, press releases, by line stories and blog entries for their clients.
About Ulitzer.com
Initiating news coverage on any topic or launching a magazine at Ulitzer.com, which is currently in pre-beta, is designed to be as easy as boiling an egg and doesn't take much longer. For details of how to become a Ulitzer user, please contact editorial (at) sys-con.com. Once you've been handed the keys, you will be able to associate your future Web presence to whichever topic or topics suit you best.
By 2015, three out of five books will be published at Ulitzer. TIME, The New York Times, and Scientific American will be replaced by Ulitzer in the next five years!
- Red Hat Named "Platinum Sponsor" of Virtualization Conference & Expo
- Ulitzer to Give Drupal 6.0 Its Biggest Scalability Challenge Yet
- Software AG Named "Gold Sponsor" of SOA World Conference & Expo 2009 East
- Adaptivity "Platinum Plus Sponsor" of Cloud Expo
- VMware Virtualization News Live Coverage Initiated on Ulitzer
- Best-Selling Author Scott McKain Joins Ulitzer
- Cloud Expo New York: The Growing Big Data Tools Landscape
- Top Sales Executive to Share His Insights on Ulitzer
- Rackspace Hosting Named "Platinum Plus Sponsor" of Cloud Expo New York
- Citrix Reports 14% Annual Growth for Fiscal Year


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This design is based on the motif of the Fair Isle sweaters, known for their geometric patterns and colorful wool yarns. "Lampaat" is Finnish for "sheep", and the name, Fair Isles, is said to have it's origins in Norwegian, meaning islands of sheep.
Shipping / Returns, Refunds / Sizing Information Materials: Wool, nylon, polyurethane.
These socks use washable Merino wool yarn. Of course, wool is well known for its breathability, making it a superb choice for winter and actually any time that you want your feet not to get too moist.


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Request for Resumes Principal Investigator/Project Manager, Columbus, Ohio
Ohio Valley Archaeology, Inc.
Request for Resumes
Principal Investigator/Project Manager
General Description
-Manage projects and project status
-Prepare and edit Phase I-III cultural resource management reports
-Prepare state archaeological site forms
-Write reports, records searches, conduct background research, etc.
-Fieldwork (role versatility)
-Network and interact with clients
-Assistance with scopes of work, budgeting, project management
-Must have a Master's Degree in Archaeology/Anthropology
-Minimum 5 years experience managing Section 106/110 regulatory cultural resources projects
-Knowledge of North American prehistoric and historic-period archaeology
-Ability to do research and artifact analysis
-Ability to work and communicate professionally with state and federal agency personnel
-Strong leadership and communication skills
-Ability to work professionally with clients
-Strong editing skills
Other Responsibilities
The position requires the regular use of Trimble GPS, ArcGIS, transit/total stations, draw programs, office-based data processing, ability to travel (locally and out of state when required), ability to work outdoors in all kinds of weather, physical endurance to conduct archaeological field investigations in remote and challenging environments, ability to carry equipment (shovel and screen, GPS unit, cameras) while conducting fieldwork, ability to read and understand maps, ability to prepare field records and drawings, and ability to manage field teams.
OVAI is an EEO employer. Candidates must have valid driver's license and be able to drive. Candidates must be able to pass a drug test and background check.
To learn more about Ohio Valley Archaeology, Inc., please view our website at www.ovaigroup.com
Please submit your resume, writing sample, letter of interest, and compensation expectations to email@example.com or in writing to:
Ohio Valley Archaeology, Inc., Attn: Jennifer Pecora, 4889 Sinclair Road, Suite 210, Columbus, Ohio 43229.
|Next topic: "Field Techs/Crew Leaders--Modoc National Forest"
|Previous topic: "Staff Archaeologist - Department of Natural Resources Jasonville, IN"
|Looking for something else? Show recent posts in Employment-Listings


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Source: AndroidCentral
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News coming out of Star Wars Celebration just now is that Hasbro have unveiled the first 6″ Black Series Ahsoka Tano figure. Based on her older self from Star Wars Rebels and in realistic sculpting this is hugely welcome news by collectors and Ahsoka fans alike!
The news was broken by the good gurs over at Rebelscum.com. Click here to check out the prototype gallery of the long awaited Ahsoka Tano 6″ action figure!
(Via Rebelscum.com)


text: As CEO, CFSI, it gives me great pleasure to inform that Children's Film Society, India in association with Shibnathpur Yuba Sangha screened 75 shows of CFSI films in schools Jalpaiguri district of West Bengal covering around 21,000 child audience for the period from 22.12.2014 to 20.02.2015. To name a few schools where shows were held – Dangapara Primary School, Madakpara Joychandpur Primary School, Bangabari Mujnal Pry. School, Paschim Falakara S.S. Pry. School, North Khairbari Pry. School, Matajhara Primary School, Dalimpur Hemanumayee Pry. School, Raypur B.F.P.Pry. School etc.


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What's behind the name Supergoop!
Amanda Baldwin (AB): "I think that the brand is all about protecting the skin and 90 per cent of the signs of ageing come from the sun and then the other 10 per cent comes from other environmental aggressors from around us. All of our products are easy to fit into your routine and we only use clean ingredients that feel really good on the skin so I think everybody should have at least one product in their routine. We are also about options that fit whatever one's lifestyle is."
What are some of the harmful effects of UV rays that many women are not aware of?
AB: Basically – without scaring anybody too much – everything that we don't like about our skin comes from the sun. So wrinkles, dark spots – all those things that we associate with ageing are sort of the beauty aspect of it. But actually, our brand was created by the health aspect of it. So UVA and UVB rays cause skin cancer, which is one of the more common types of cancer. While we don't really talk about it from a marketing point of view, it is the reason why this brand was created.
Three must-have products from the brand
AB: "We really believe that everybody needs a basic product in their morning routine to protect their skin from the sun so I'd recommend the Unseen Sunscreen, which is just a great way to keep your skincare and makeup routine the way you love it and it just slides right in between. We also believe that every woman needs something to reapply her SPF throughout the day so the Invincible Setting Powder is great. And lastly, a product for your body like our Everyday Sunscreen as your hands and arms are constantly exposed when you're outside."


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Text Message Marketing: Back to the Basics
Text messaging is an extremely common method of communication, as almost everyone has a cellphone or smartphone these days, so it is an important platform to reach potential consumers. Text message marketing basics include things such as the gathering of personal cellphone numbers of individuals, the generation of an appropriate and captivating message to distribute to all the collected numbers, and a way in which consumers can follow through on the message to see more information about the product or service being offered (typically in the form of a URL or a telephone number for the business or service provider). Let's review each of the basic stages in this simplified process of reaching out and touching all of your customers.
Gathering Cellphone Numbers
There is a wide array of options for one to begin gathering personal cellphone numbers, but the most common method of doing this would likely be having individuals register on the business' webpage, and require their cellphone number to complete the registration. This allows for an automated collection of user information – most importantly, their cellphone numbers, to later be used for mass text message marketing. Offering a special goodie in exchange for a cell phone number is also a good idea. Customers see free, and if they like your brand, they'll be more than willing to hand over the digits to you.
Generating an Appropriate and Captivating Message
The message should be brief, concise, but attention-grabbing. I feel that keeping the message content fewer than 255 characters will help reliably display the message on a variety of different mobile phone platforms and service providers. The message should be easy to understand, and the wording and delivery of the marketing message itself should be carefully disguised in a way that doesn't necessarily inform consumers that it is a marketing message and thus immediately deleted. It could start with a phrase like, "hey there!" or a similar greeting, so that the individual would first have to open the entire message instead of judging the content off of the first few words that appear before the message is opened to be viewed in its entirety. Some companies are even taking things a step further to connect personally with their customers, greeting them by name with the text message!
Linking back to the Service/Product
Make sure the service or the product that is being advertised has a follow-through URL or phone number so that individuals that receive the message can find out additional information about the product or service so that they may purchase it. It is hopeless to imagine that an entire sales pitch for a particular item could be expressed within 255 characters in a text message, so giving the consumer a URL to follow or a phone number to dial to learn more if they are interested is essential. In the world of marketing this is known as a call to action, and without a call to action the entire marketing scheme is doomed for failure.
Learning the Basics
While text message marketing is highly effective for businesses small and large, there are a lot of steps required to make it that awesome. It is important to gather an understanding of these thing before attempting to start your own text marketing campaign. However, these are the basics, the simple marketing techniques that you must know before attempting to move on to bigger things.
Text message marketing has been around for several years now, and companies across the world are discovering how wonderful it really is. After you learn the basics those very same discoveries will come your way, too.