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By Happywifehappylife
December 27 2018
Jamie Gibson returns to the Northampton Saints starting XV for Friday's Gallagher Premiership clash against Exeter Chiefs at Franklin's Gardens.
Director of rugby Chris Boyd has made just one change to his line-up, with flanker Gibson – who made his 100th Saints appearance last time out at Sixways – joining Lewis Ludlam and Teimana Harrison in the back row.
Northampton's side is otherwise untouched from last week's win; Dylan Hartley and Alex Waller jointly skipper the side with Paul Hill completing the front row, and Courtney Lawes and David Ribbans continue together in the engine room.
Tom Collins, Taqele Naiyaravoro and Ahsee Tuala make up the back three with Luther Burrell and Piers Francis in the midfield.
And after a man-of-the-match showing against Warriors, scrum-half Cobus Reinach lines up again alongside No.10 Dan Biggar – who will look to top last week's 20-point haul against the top-of-the-table Chiefs.
NORTHAMPTON SAINTS v EXETER CHIEFS
15 Ahsee Tuala
14 Tom Collins
13 Piers Francis
12 Luther Burrell
11 Taqele Naiyaravoro
10 Dan Biggar
9 Cobus Reinach
1 Alex Waller (co-capt)
2 Dylan Hartley (co-capt)
3 Paul Hill
4 David Ribbans
5 Courtney Lawes
6 Jamie Gibson
7 Lewis Ludlam
8 Teimana Harrison
16 Reece Marshall
17 Francois van Wyk
18 Ben Franks
19 Api Ratuniyarawa
20 Tom Wood
21 Heinrich Brüssow
22 Alex Mitchell
23 Fraser Dingwall
Not available for selection:
Ken Pisi (shoulder), Nafi Tuitavake (neck), Andy Symons (knee), Harry Mallinder (knee), James Haskell (ankle), James Craig (concussion), Tom Emery (shoulder), and Mikey Haywood (knee).
Head over to t'Offy for more info
View a Printer Friendly version of this Story.
At Worcester we had lots of possession and territory, but our attack rarely looked like scoring from phase play - apart from Taqele's close one. Hopefully we can be more clinical tomorrow when chances present themselves.
Think Exeter will win.
At Worcester we had lots of possession and territory, but our attack rarely looked like scoring from phase play - apart from Taqele's close one. Hopefully we can be more clinical tomorrow when chances present themselves.
Think Exeter will win.
At Worcester we seemed to do what we all asked for and took the points to build a lead. If we had gone for the corners we might well have scored more trys but the risk of getting nothing was greater. We needed a win more so we played safe.
I think we will try and keep things close in the first half and fight for ever scrap of ball. A LBP would be a good result but if we keep the score low we have a chance to open up late on and grab a try or two.
To me they look really strong, stellar bench with Hill and Slade on it. LBP at best I'd say.


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Buy John Deere 755 Tractor manuals and get Free Shipping. OEM Parts, Owners, Service and Repair Manuals are available. A high quality PDF service manual for a JOHN DEERE 755!. This repair manual download will show you every nut and bolt on your machine and will direct you on every mechanical procedure imaginable. John Deere Tractor 655 755 855 955 756 856 Service Technical Manual 2 Manuals DOWNLOAD HERE.
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Email: [email protected]

subset: commoncrawl


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LG makes "Life Taste Good" for aspiring chefs
- Updated
- 13-09-2010
Johannesburg, 13 September 2009 - LG Electronics, the global leader and technology innovator in consumer electronics announced the winners of its "Life Tastes Good" cooking competition which was held over the weekend at Sandton City.
Competitors countrywide were invited to enter one of two categories, the "LG Quick Fire Challenge" for Hotel and Cooking School Chef students and the LG Team Cooking Competition for teams of two cooks, excluding qualified or professional chefs.
The "Quick Fire" Winner, Nerina van Niekerk received an LG SolarDOM for herself in addition to winning an LG SolarDOM light oven for her cooking school - Capsicum Hotel School. The team category winners, Lourens Engelbrecht and Heinrich Botha received R20,000 in cash, a new LG SolarDOM light oven each and a trip to Korea to participate in the international finals to crown the best global chef.
"South Africa's amateur chefs have a great love affair with this competition," said Dr. Michelle Potgieter, Marketing Director for LG Electronics South Africa. "Our two local winners last year ended up beating contestants from all over the world to bring home the international title, so there is a lot of pressure on this year's team!"
As part of the overall proceedings, South African celebrities, Mnet's "Gary the Tooth Fairy," TV Personality Ashley Hayden and comedian John Vlismas competed against each other to win R25,000 for a charity of their choice. The final winner, John Vlismas presented a marvellous cheese and caramelised onion quiche, chevin and pomegranate salad to clinch the Celebrity title with the prize money being equally split between two charities in the Imizamo Yethu township outside Hout Bay in Cape Town. Half of the prize money will go to the Nothluthando crèche for disabled children, while the other half is destined for Siyazama – a crèche with 65 children and only 2 teachers.


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by Preetam
Some students are lucky enough to have escaped to somewhere warm. Who could blame them? For others, Reading Week is a chance to get caught up on sleep or to watch all 17 seasons of 24 on Netflix. Maybe you're watching the Olympics day and night. Oh ya, there's also the opportunity to use the week in the way it was intended: getting caught up on piles of work, and getting ready for final exams.
Don't look now, but the next six weeks are going to fly by. Most of you will take a week to recover from Reading Week. That takes us into March, which takes us to St. Patrick's Day. Many students take a week to recover from that. Then the days start to get a bit longer, and the weather gets a bit nicer, and before you know it, we're into April and procrastination and exams. Then Boom. School year finished.
That was quick.
Are you already planning for the summer? For next September? Congratulations to those of you who are graduating, and all the best with your next steps in the world. For those who are coming back, what does next year look like? New place for you and your friends? Back to residence life for another year? Final year? New program?
You don't need to plan every step in your life from now until the end of time, but maybe we can help take something off your plate. We've watched an awful lot of students graduate, and we've tried to make their university experience just a wee bit smoother, by offering them a decent, fair and safe place to live.
We've got a brand new building opening in September that's closer to your classes than some residence buildings on campus. State of the art, environmentally conscious, and part of the Guelph Campus Co-op, so it's by students, for students. That's a big deal. If you haven't figured out where you're living next year, there's no need to worry. Apply to Campus Co-op Commons, and be the first to live in the best new student community in Guelph.


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Africa Telecoms is a privately owned telecommunications company started in 2005. We strive in providing a simple and honest service to our loyal customers without any complicated or hidden agendas. We believe in developing the skills and abilities of our employees to provide such services as well as to grow their individuality as a person.
Africa Telecoms focuses on developing and providing tailor-made communication solutions and professional services for Corporate Organizations as well as SMEs. We are currently serving more than 100 renowned organizations throughout South Africa with our communication solutions.
Our motto
To be successful, you don't have to do extraordinary things… Just do ordinary things extraordinarily well!
- Providing tailor-made communication solutions
- Serving South African corporate organizations and SMEs
- Connecting businesses with their clients through telecommunications, IT and IP CCTV solutions
- Striving to be a reputable company leaving a legacy of honest and simple services
- Developing people's skills and abilities to grow their individuality
- Building long term and loyal client relationships


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More Telstra towers planned to boost coverage in Broken Hill
As negotiations drag on around plans for a third communications tower in Broken Hill, a Telstra spokesman says the company will soon apply for approval to build a fourth.
Council last month rejected the telco's bid to relax radiation monitoring requirements for its planned McCulloch Street tower, a move the company could appeal.
But spokesman Scott Curtin said a city the size of Broken Hill needs four towers for adequate coverage, double the current number.
To continue reading the article: click here. (abc.net.au)
NBN Co to trial faster fixed wireless services
NBN Co, the entity charged with building and operating Australia's national broadband network (NBN) has announced a trial of 25-50Mbps downloads and 5-20Mbps uploads on its fixed wireless network.
The trial is for wholesale speeds: retailers will have the choice of creating products at this speed, or ignoring it.
The network-builder says 25-50Mbps is expected to launch in the fourth quarter of 2015 and that the pilot "is expected to conclude 20 business days after the commercial launch".
To continue reading the article: click here. (theregister.co.uk)
2015 Mid Year Update
For the first half of 2015 Optus was the clear winner upgrading 2026 towers total and adding 349 new towers to their network bring their total tower number to 5716. In Low Band 4G optus is also the clear winner with 2082 towers active with 700mhz 4G. Overall Optus now has 3825 active 4G towers nation wide which makes them the largest 4G network in the country! Its been a seller start to the year for Optus however time will tell if they will be able to continue their pace for the remainder of the year. The fact that Optus missed out on Black-spot funding seems quite strange given that Vodafone was even able to pick up 70 towers in the program. Clearly Optus has other plans as they have admitted "Depth" is their key focus moving forward, and deploying towers in rural areas is the only way that issue can be solved.
Second place has to go to Vodafone, they managed 115 new towers and upgraded 1548 towers for the first half of 2015. That brings their total to 4979 which really isn't that far behind optus overall. In Low Band 4G Vodafone is using 850Mhz and has 1543 towers deployed with 2646 towers having 4G services overall. Since Vodafone does not have any 4G services in rural areas those towers are obviously in metro areas. A few active 1800mhz towers are starting to popup for vodafone in rural areas but dont appear available to the general public, possibly waiting on licensing or a larger deployment. As mentioned earlier Vodafone won 70 black-spot sites with NSW and TAS being the big winners for Vodafone with 42 and 17 respectively QLD also picked up 7 sites.
Telstra has been the big surprise lagging behind both Optus and Vodafone. Adding only 145 towers to their network and upgrading only 836 sites. They are also now lagging behind optus in 4G having only 750 low band 700mhz sites and a total of 3444 4G sites nation wide. Obviously depth is something Telstra still has a clear advantage with 7340 towers, way ahead of Optus and possibly not something Optus could challenge in the near term. Telstra also won 429 black-spot sites with a further 200 Micro 4G (lte1800Mhz only, attached to exchange buildings) sites to be announced soon. Currently Telstra has 9 active Micro 4G sites with 42 additional proposals. WA was the clear winner in the black-spot program for Telstra with VIC and NSW also doing well, the clear looser was SA as they didn't add any additional funding to the program.
Its been a big half year for NBN also, activating 444 sites nation wide. They currently have 1706 active or proposed sites and their current target was increased from 1600 to 2100 sites total. In order to reach their 2100 target there are still around 400 proposal missing however proposals are still being added every week.
End Of June Update
In the past couple weeks, the biggest news is that Optus has slowed their pace to around that of Vodafone and Telstra. Vodafone took the lead with 98 site updates and 12 new sites. Telstra upgraded 89 sites and added 13 new sites while Optus lagged behind with 85 site upgrades and 10 new sites.
Almost all of Telstra upgrades were for 700mhz with a few 2600mhz upgrades and a couple 1800mhz upgrades also. Vodafone's main focus continues to be 850mhz with 4G being deployed in metro areas and 3G in rural areas. Optus remains focused on 700mhz, 2300mhz and 2600mhz with some 1800mhz also being deployed.
NBN also slowed their pace dramatically only activating 7 towers but they did add an additional 28 proposals banging their total to 1706. NBN also continue to switch some of their tower proposals from 2300mhz to 3500mhz.
Optus misses out on mobile blackspot funding
Telstra to build 429 of 499 base stations.
Australia's second largest mobile network provider Optus has failed to secure any funding to build new mobile towers in regional blackspots under a $385 million infrastructure program co-funded by the Commonwealth, states and telcos.
Overall, the program will see the construction of 499 new base stations, providing 68,600 square kilometres of additional mobile coverage.
The Commonwealth invited competitive bids from the three mobile network providers - Telstra, Optus and Vodafone - to secure a slice of $100 million it would contribute to building new base stations across the states and territories.
To continue reading the article: click here. (itnews.com.au)
Zero SA dollars, entire regions miss out on tower commitments
The South Australian Government has not contributed any money to the black spot program and as a result only 11 new towers will be built in the state.
In comparison, Western Australia will see construction of 130 towers, Victoria 110, Queensland 68 and Tasmania 31.
Many farmers in the south-east of SA, who do not even own a mobile phone because it is useless at their home address, will not have a need to buy one any time soon.
To continue reading the article: click here. (abc.net.au)
Mid June Update
In the past couple weeks, Telstra's pace remains unchanged upgrading 74 sites and adding 8 new sites. Optus adds a new milestone, passing 2000 700mhz sites. Optus increases their pace slightly with 165 sites upgraded and but only 16 new sites added. Vodafone continues their 850mhz roll out with 4G in metro areas and 3G in rural areas, upgrading 103 sites and adding 5 new sites.
The big news this time around is NBN switching a bunch of towers with 2300mhz proposals to 3500mhz proposals (removing 2300mhz). There is a cluster of them around Colac VIC, I'm not exactly sure why those towers have been switched, there were a couple of others in other states also one in QLD and the other in WA. NBN also added a milestone of their own passing 1000 active sites. NBN added 23 more proposals and activated 43 sites 25 of those in NSW alone.
End Of May Update
In the past 2 or so weeks, Telstra has continued adding proposals for mostly 700Mhz site upgrades with 140 proposals, however this has not yet translated into a ramp up in activations. Telstra continues to plod along at the same rate adding 14 new sites, and upgrading 70 sites.
The big change this time around is Vodafone outdoing Optus, Vodafone upgraded 134 sites with 59 of those in Victoria alone, mostly adding 850LTE to their sites, I'm guessing this is a second round of 850mhz deployment by Vodafone filling some of the gaps of the initial round some time ago. Vodafone also added 14 new towers which is on par with Telstra.
Optus has slowed their rate this time upgrading only 127 sites compared with 177 for the previous period and 251 prior to that. This seems like a definite trend but they are still outpacing Telstra by almost 2 to 1. The rate at which Optus is adding new towers however is not slowing down, adding 34 new sites compared with 24 and 37 new sites in previous periods. Most of the new sites Optus are deploying are mostly on existing Vodafone sites, however as time goes on I'm seeing more Optus services added to existing Telstra sites as well as wholly new sites (with a few new sites jointly shared with vodafone). Optus is going to run out of Vodafone sites to add it services, and this also doesn't solve their "Depth" issue in rural and remote areas, so it will be interesting to see how Optus tackles that problem longer term. You would think Optus would do some kind of deal with NBN, as backhaul and tower deployment is a significant cost and something NBN already has in place (or soon will) in many of the locations Optus would benefit greatly from. Alternatively thats a great bargaining chip to use in any negotiations with Telstra. Using as much existing infrastructure as possible is the only way Optus can really fix their "Depth" issue with any real speed and/or cost benefit.
NBN in the past few weeks has continued their current passe activating 58 sites as well as adding proposals for a further 9 sites. That brings their total to 1674 with their current goal being 2100 sites.
ACMA opts for limits in upcoming 1800MHz auction
Boost for regional 4G services.
The federal government will offer key 1800MHz spectrum in regional Australia to interested buyers in a move that will provide a boost to regional 4G services.
But against recommendations by Telstra, the Australian Communications and Media Authority will only allow bidders to purchase a maximum 2 x 25MHz chunks of spectrum of the 2 x 60MHz for sale at the auction - a position Telstra's rivals Optus and Vodafone had lobbied for.
To continue reading the article: click here. (itnews.com.au)


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New Halloween Short Film, Halloween House
With almost 60 short films to their collective credit, Scared Stiff has made perhaps their best short film yet, Halloween House. In this short, a crooked haunted house owner has a strange visitor who teaches him the true horrors of Halloween. Halloween House was filmed at Fright Haven in Stratford, CT, which is an actual running haunted house. The short is dedicated to composer John "Dolo" Ragin, who composed the soundtrack to thirty of Scared Stiff's previous short films and who passed away days before filming commenced.
Enjoy the short, and HAPPY HALLOWEEN!!
Stay Bloody!!


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Carrier's fourth annual World Cold Chain Summit to Reduce Food Loss took to Vietnam in March and during its first session, the three keynote talks focused on food loss and waste… (Read Part 1 for more info on the event.)
A group shot of everyone who attended the event in Vietnam.
Keynote sessions
The first session of the day covered three keynote talks on food loss and waste (FLW) and agricultural issues in Asia and Vietnam. Dr Tony Shih-Hsun Hsu, professor, Department of Agricultural Economics, National Taiwan University, started this segment with an overview of the Asia-Pacific Economic Cooperation (APEC), a forum which encompasses 21 economies from the Pacific Rim that promote free trade, and their efforts on food loss and waste reduction.
Dr Hsu noted that reducing food losses has been "repeatedly underscored as one of the primary tasks" to safeguarding the food security of APEC economies. Impressively, APEC nations have set a near-term goal to reduce food loss and waste by 10% by 2020 compared to 2011-2012 levels. APEC economies are engaged in a multi-year project to strengthen public-private partnerships to reduce food loss and waste in the supply chain by identifying key issues to be addressed, seeking best practices in the private and public sectors, and finding practical solutions while enhancing capacity-building. They seek to understand food loss and waste through three lenses – systemic (viewing food loss and waste as an integral part of the food system), sustainability (social, environmental, and economic dimensions), and food security (a focus on human consumption).
Dr Hsu stated that the APEC economies are using the FAO-methodology to address food loss and waste at all levels of the food supply chain – from production and harvest to consumption. He pointed to high loss percentages of fruits, vegetables, fish and meat in the pre-consumption stage due to the lack of adequate cold chain infrastructure and noted that they are using resources such as the ReFED report to view costs and benefits of interventions (with a focus on 'no regret' options – ie. only winners, no losers).
Speakers and delegates networking at the dinner event.
In addition, he displayed summary results in cost-benefit format for a 10% reduction in APEC food loss and waste, noting positive net annual economic value, substantial reductions in greenhouse gas emissions and water consumption, and sharp increases in meals recovered and jobs created. In closing, he stressed the APEC economies' commitment to 10% food loss and waste (FLW) reduction now, while a call to action for the 50% reduction goal specified in UN sustainable development goals (SDG) target 12.3 will occur at a June conference in Taipei.
Julien Brun, managing partner, CEL Consulting, a firm specialising in emerging supply chains, followed with preliminary survey results quantifying food loss in Vietnam. Brun gave a broad "flyover" of the farming sector in Vietnam, noting that some 42% of its population (of 92 million) is engaged at some level in the food chain, representing 18% of GDP. He also noted that the average size of farms is small (ex. 0.4 hectares for the average fruit farm), the food supply chain is fragmented, and there is considerable room to improve efficiency and traceability. He stressed a key aspect of food in Vietnam – It is predominantly 'fresh' while processed food is limited – and with the absence of an extensive cold chain, perishability is high.
Brun's survey of 150 farmers revealed that 32% of fruits and vegetables, 14% of meat, and 12% of fish and seafood products failed to reach market due to spoilage, leading him to conclude that nearly 60% of food produced in Vietnam is not consumed. Despite these losses, Brun found that only 14% of surveyed food chain actors (farmers, collectors, distributors) make use of a cold chain, resulting in substantial lost revenue, lost time, wasted water, and greenhouse gas emissions. In terms of land use, Brun estimates that 11% of Vietnam's land is used to produce food that is not consumed – an area roughly the size of North Carolina. He summarised by urging collective action to address the structural issues behind these numbers.
Julien Brun, managing partner, CEL Consulting, a firm specialising in emerging supply chains, shared preliminary survey results quantifying food loss in Vietnam.
Nguyen Duc Loc, acting director of Southern Centre of Agriculture Policy and Strategy (SCAP) / Institute of Policy and Strategy for Agriculture and Rural Development (IPSARD) gave the third keynote address, discussing issues in development of the agri-cold chain in modern Vietnam. Loc started with positive factors related to agriculture in Vietnam, including recent high growth rates, supply surplus, and a sharp increase in trade as the country's agricultural sector has been rapidly integrated into the world economy through the addition of free trade agreements (now 12 with 56 countries). He then cited several challenges facing the sector, including a weakening of growth and competitiveness (due to small scale, scattered production, negative impacts of climate change, and strong competition associated with international integration), low development of supporting industries (for example, Vietnam's food retail network is very small compared to other Asian countries), and a multitude of bottlenecks in the value chain of Vietnamese agriculture, including high input costs stemming from overuse of fertilizers and inefficient use of water, low-quality, inefficient production due to the small-scale, scattered nature of the growers, high transaction costs and high post-harvest losses, low technology processing, and low-quality, low-priced exports.
Loc noted that inefficient logistics led to reduced competitiveness for Vietnamese products, and that a restructuring plan is in place to enhance market orientation (promoting key products of advantage), reorganise production to increase scale and promote value chain linkages, and strongly promote the application of science and technology within Vietnam's agricultural system. Future plans involve the restructuring of resources and labour around products and markets aligned with advantages for Vietnam.
Part 3 coming soon…


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Untitled #8 by style-scum featuring a flower crown headband
Today's post features a set I just posted over on Polyvore! This one is an outfit (plus some filler!) that I put together that I think embodies this, like, 70s or 80s nostalgia from an adolescent perspective that grew up in the 90s. It's a bit of a hard feeling to really describe, but I think what I just said is about as close as we're gonna get.
I really like the look of having something monochromatic with little pops of color here and there, so this is like that gone wild. I also really love the look of varsity jackets, they make me think of 90s teen movies which is why I threw it in there. I also really like platform sneakers and I've always wanted a pair, so they ended up in there simply because I like them. Also, the bracelet reminds me of one my friend had strung together for me when the two of us were having an "art day" a few months ago. I brought over a jar full of beads, some paint & brushes, an instant camera and some other supplies in a bag, and she decided she wanted to make me a bracelet and necklace set out of the beads. It was probably the cutest thing anyone has ever done for me, but I digress. The bracelet reminded me of that, which brought out nostalgic and sort of bohemian vibes for me so that's how that ended up in there.


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Whether you're a former pointe ballerina or about as graceful as Shrek, barre classes are a great way to achieve a low-impact burn. Though the workout utilizes the ballet barre as a tool, the exercise is far from a dance. Instead, mega-popular franchises like Pure Barre focus on tiny (I'm talking inches) movements that target muscles you probably don't even realize you have. Sound like something you're interested in? Here's THE SWEAT SCENE's lowdown on Pure Barre's signature class.
Though Pure Barre classes are indeed strenuous, they are neither sweat-inducing, nor heart-pumping. In other words, cardio junkies may want to look elsewhere. If you're one for sculpting and toning, Pure Barre's classes are likely more your cup of tea (or green juice?). That's not to say Pure Barre's classes won't deliver a burn, though. Thanks to their use of light weights and resistant rubber balls, Pure Barre classes have the ability to leave clients (the good kind of) sore for days.
The space isn't the only consistent factor in Pure Barre's winning formula – the workout itself remains consistent across studios, as well. For instance, each class follows the same order, working the arms first, then the thighs, followed by "the seat," and finally concluding with the core.
The arms section typically combines body weight exercises (such as forearm and side planks and tricep pushups) with weighted ones. Arm exercises largely make use of two- or three-pound weights. Sound wimpy? They're not. Pure Barre makes sure clients feel those additional pounds by way of repeated movements that target biceps, triceps, and shoulders. It's not uncommon for clients to drop the weights altogether and continue doing the movements without them.
The class's thigh section (my personal weakness) is done entirely at the barre. Clients often engage in multiple variations of barre-assisted squats – hands rest lightly on top of the barre, lower body bends into a seated position and moves "up an inch, down an inch," with everything tucked tight (i.e. thighs squeezing a rubber ball placed between the legs, core pulling in, hips tucked, the whole shabang). Heels are also often raised off the floor for added calf work as clients squeeze side to side, or pulse their knees outwards for an inner thigh workout. It is these mini-movements that prove the source of the burn, reaching (and burning) less-used muscles.
After clients' thighs are sufficiently fatigued, Pure Barre classes address "the seat," aka the booty. Seat exercises repeat different variations of leg lifts and circles – both at the barre and on the floor – that require clients to "lift," "hold," and "freeze" in order to achieve the "Pure Barre smile," which describes the line where the top of the leg meets the backside (can you tell Pure Barre likes euphemisms?).
Last, but not least comes core work. Be prepared for barre-assisted moves with your back against the wall, as well as six minutes of crunch-like exercises on the floor that fire up the oblique muscles (aka side abs). Finally, class ends with a brief stretching section amidst dimmed lights paired with a calming song.
Wear leggings! This class is a mix between yoga, pilates and more so, you want to be comfortable in a variety of positions. Definitely wear some "sticky socks" so your feet don't slip and slide. Make sure you arrive at least ten minutes early for your first class so you can fill out a waiver and get the equipment you need.
Pure Barre studios are relatively subdued in comparison to other trending workout destinations. In other words, there are neither flashing neon lights nor TVs announcing class participants' effort input, and the music is not blasting loud enough for clients to request earplugs. Yet Pure Barre offers a kind of reliability that clients can trust – in fact, the franchise opened its 300th studio in the U.S. in April 2015 and has plans to expand internationally. Every studio looks the same, from the grey carpet (which no shoes are allowed on) to the wooden cubbies, storefront with branded merchandise, and peppy instructor always present.
For the anti-cardio girl who wants to sculpt and tone without getting drenched in sweat, Pure Barre may just be your new best friend.
Instructor Ratings*
|Class Name
|Regular Pure Barre Class
|A general Pure Barre class is 55 minutes long and consists of the following breakdown.
|Breaking Down the Barre
|If you are a new or Veteran Pure Barre client looking to deepen your understanding of the technique, this class is for you. We provide the tools you need to take your Pure Barre workout to a deeper level. The best part? It's free!
|Intensive: Fab Abs
|This 75 minute workout offers the Pure Barre total body workout, but with additional intense abdominal work to burn away fat and leave you with toned, sculpted, sexy abs.
|Intensive: Slenderize Outer Thighs
|This 75 minute workout offers the Pure Barre total body workout, but with additional intense seat work to taper in that stubborn outer thigh area and tighten up the waist.
|Intensive: Lifted Seat
|This 75 minute workout offers the Pure Barre total body workout, but with additional intense seat work to lift, tighten, and tone your seat by the end of class.
|Intensive: Bye Bye Inner Thighs
|This 75 minute workout offers the Pure Barre total body workout, but with additional intense thigh work to sculpt the inner thighs, leaving them slender and sexy.
|Pure Barre Platform
|Pure Barre Platform is a new fast-paced class designed to optimize cardiovascular results and increase total body strength. This heart-pumping class combines quick bursts of high intensity, yet low impact cardio work with periods of lower intensity muscle-sculpting movements. These 55 minutes of high energy, fun and intense interval training at the barre will help you burn calories, jump-start your metabolism, and increase your overall endurance. It is the perfect cardio complement to your Pure Barre class to help you achieve even greater results, while still holding onto the traditional pieces and parts of a Pure Barre class that we all know and love. Check out a sneak peek below! You can also read more about Pure Barre Platform here.
Pure Barre Atlanta Druid Hills Sweat Scale*
✓ Free Towels
✓ Free Water
✓ Equipment Rentals
✓ Equipment Purchase required
✓ Showers
✓ Hair ties
✓ Mints
✓ Hand Sanitizer
✓ Lockers
✓ Lockers with locks
✓ Boutique
✗ Free Towels
✗ Free Water
✗ Equipment Rentals
✗ Equipment Purchase required
✗ Showers
✗ Hair ties
✗ Mints
✗ Hand Sanitizer
✗ Lockers
✗ Lockers with locks
✗ Boutique
2951 North Druid Hills Road
Atlanta, GA 30329
Mon-Sun: 10am-6pm
Instagram: @purebarredruidhills


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The past few weeks have been hard for all of us. Processing the pain rippling out of Baton Rouge, Dallas, and Falcon Heights has been devastating, and in our own city of Chicago, the violence continues.
There is something we can do.
By talking to one another - sharing our experiences, our burdens, our fears, we can focus on finding ways to help one another. Whether that means joining an organization that promotes civil rights, volunteering for a community that isn't your own, or just providing an open ear, it all starts with conversation.
We hope to begin this Saturday. In partnership with My Block, My Hood, My City, they are hosting a City-Wide Potluck at Vice District Brewing in the South Loop.
By bringing our cultures and histories to the table, we hope to promote friendship and empathy between Chicagoans that may not otherwise meet.
Your job is to bring authentic flavor from your neighborhood, a dish that represents your experience of Chicago. We welcome indigenous food, hidden gem snacks, food from famed franchises - whatever is indicative of your neighborhood.


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Heres a fun Fishing-Themed Word Find for the Kids!
Click to open in a new window, then print it out.
You can cross off the words as you find them.
Well, I aint a kid, and I aint in a car ride, but I liked that word search puzzle. It was fun.
There's lotsa words in there that didn't make the list.
Let there be fire!


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2017 is over, and what a year it was! The Jerks look back on the biggest stories of the year in sports and geek culture, from the Mayweather-McGregor fight, to the NFL anthem protests, Wonder Woman making history and Disney buying up everything. Plus, what we learned this year (and what pissed us off), and bold predictions for 2018! T2J: The bad habit you should never resolve to quit!
Tag Archives: Fantastic Four
Episode 123: Stanton to the Yankees, Rousey to the WWE, Fox Going to Disney and DC Films Going…Somewhere
The Jerks break down a lot of big news, from the Yankees trading for baseball's top home run hitter, to the vicious hit on Texans quarterback Tom Savage (and what happened later), and Ronda Rousey likely joining the WWE. Plus, we discuss Disney buying 21st Century Fox, a big shakeup at DC Films and Quentin Tarantino possibly directing a Star Trek movie! T2J: A major acquisition for any mobile device!
Volume 6, Episode 10: The Cubs, the Mets, Die Hard, and the Fantastic Four
The Sus-Man's Mets are still playing baseball in October, but are they in the way of the Cubs and their destiny? Plus, the NFL is just the worst (ask Cam Heyward) and the Head Ball Coach hangs up his visor (for now). The Jerks also run down the big Fantastic Four non-trade non-story, the Hulk showing up in the next Thor movie, and the big mistake Robert Kirkman may have made with The Walking Dead. Those Two Jerks–Like Carl Grimes, we don't stay in the house, either!
Volume 6, Episode 6: NFL Violence, First-Place Mets, and the Superman Sequel
We called it Episode 5, but it's really Episode 6! The Jerks run down violent acts both on and off the field in the NFL, Ric's big TV debut on Fan Face Off, the New York Mets in first place (?!), and a big drug suspension in the UFC. Plus, more nonsense from the stars of Batman v. Superman, wild rumors about the Man of Steel sequel, and Unicron on grabbing that sweet, sweet IMAX cash. Those Two Jerks: Where Tuesday and Sunday are basically the same!
Volume 6, Episode 1: Geno's Jaw, Trank's Fantastic Four, and Those Awful Patriots Fans
It's a jawbreaker of an episode as the Jerks talk about the latest calamity facing the New York Jets, Rex Ryan's spite-based coaching style, Pats fans cyber-bullying a courtroom sketch artist, Ronda Rousey's desire to be a superhero, and the non-disaster that was Fantastic Four. It's jerk-tastic!
Volume 5, Episode 8: Jesse Eisenberg and the Suicide Squad on Pluto
You can send a probe to Pluto for less than what it costs to build a new NFL stadium, but you can get this episode for free and learn about both! Plus, a recap of the MLB All-Star Game, the Jerks riff on The Espys, and the latest on Fedor Emelianenko's comeback. We're also talking about Warner Brothers' contempt for the very Suicide Squad fans whose money they want, Jesse Eisenberg's sense of "hyperbole," and we examine how the hell this Last Starfighter television series will incorporate virtual reality technology. It's Jerk-tastic!
Volume 5, Episode 7: Who Wants a Chimichanga?
Luke Ridnour had a bad week, but the Jerks sure didn't! We're talking the rash of fireworks injuries in the NFL, UFC 189, and a version of baseball our fight sports correspondent can get behind. Oh, right, there was also COMIC-CON this week! Complete coverage of all the big news, including the Star Wars panel, that Batman v. Superman trailer, and the Deadpool footage. Plus, Unicron talks about that Ghostbusters photo, and we rundown the week in non Comic-Con geek news! T2J: We make the tasteless fireworks jokes, so you don't have to!


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Apartments for Rent near Helfrich Park Stem Academy - 12 Rentals available
$800 - $1,240
(812) 618-0412
- 1-3 Beds
- 1-2.5 Baths
Goebel Commercial Realty, Inc. (aka MG Property Management)Last updated 25 Aug 2019(812) 401-7070
- 1-3 Beds
- 1 Bath
Helfrich Park Stem Academy Overview2603 West Maryland Street, Evansville, IN 47712 , Tel: +1 (812) 435-8246 Evansville Vanderburgh Sch Corp
- GreatSchools Rating
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Type: Public Middle School
Grades: 6-8
School data provided by GreatSchools School data provided by GreatSchools. The GreatSchools Rating is a simple tool for parents to compare schools based on test scores, student academic growth, and college readiness. It compares schools across the state, where the highest rated schools in the state are designated as 'Above Average' and the lowest 'Below Average'.
Helfrich Park Stem Academy Ratings & Reviews
Average Rent in Indiana
- Indiana Average Rental Price, August 2019$905/mo
Indiana Apartment Rent Ranges
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Indiana Education Statistics
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- Some College25%
- Associate Degree8%
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Apartments and homes for rent near Helfrich Park Stem Academy
Your child's education is your top priority. We know that because—well, you're looking at this page, aren't you? If you think your kid would feel right at home at Helfrich Park Stem Academy, and you are contemplating moving closer so the little rascal will never miss a class, we have some good news for you and your family.
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Social (Media) Responsibility: Dare greatly, play safely.
Having spent 8 years working in advertising, social responsibility is a concept I have became all-too familiar with. Social responsibility means that individuals and companies have a duty to act in the best interests of their environments and society as a whole. As conscientious marketers at 72andSunny (the agency I previously worked for), we were constantly trying to create work that not only increased sales and brand awareness, but also impacted culture in positive ways. I may not be in advertising anymore, but my practice of social responsibility hasn't changed. If anything, I'm realizing it's more important than ever that I set an example of the behavior I hope to see in media and culture.
With the rise of adventurism on social media, it seems that everyone is competing to "one up" each other with the most extreme photo in the perpetual pursuit to get more likes. Influencers and followers alike are battling it out for who can stand closer to the edge, step further out of bounds and chart the most dangerous locales (guilty). The trend of "getting the shot" has transcended abilities because it's not just the professional photographers and experienced outdoors people that are hopping on the adventure bandwagon, it's literally everyone! Inexperienced adventure seekers are emulating top Instagram accounts, trying to capture shots that garner the most popularity.
I learned a valuable lesson recently while on a hike in Park City, Utah, with my boyfriend Dylan. We were visiting my good friends Chris and Jen and per usual, Dylan and I were looking for an afternoon adventure with a good excuse to take some pretty pics for the ol' IG. Unfamiliar with Park City and it's surroundings, we picked an ambiguous lake on a map and decided to check it out. Since we drove to Park City from Colorado, we had our inflatable stand up paddle boards in tow and hoped it would make for an extra special afternoon if we hauled the boards to the lake and paddled around in the snow melt. As we got closer to the trailhead, we discovered the lake was rather popular, so we parked away from crowds and bee-lined it straight up the lift line.
The hike itself was simple enough, an easy two-mile climb up the ski hill. About 3/4 of the way up, we hit a trail marker pointing us in the direction of three different lakes; we were headed towards Mary Lake. Half a mile later we reached the lake, a glittering greenish-blue pool of water surrounded by beautiful granite rock formations. It was Saturday afternoon and the lake was swarming with people escaping the Salt Lake City heat; swimming and cliff jumping. But right before our eyes was a sign that clearly read "NO SWIMMING." It turns out Mary Lake is actually a reservoir and serves as Park City's source of drinking water. This came as a major disappointment not just because this meant we weren't going to be able to paddle the lake, but because so many people were blatantly dismissing the sign; swimming and cliff jumping off the rocks.
Dylan and I found a spot to chill, ate our lunch and weighed our risks of breaking the rules, too. "Technically, stand up paddle boarding isn't swimming" we tried to rationalize, as we saw teenagers and adults alike frolicking in the water. "What's going to happen, there's no one here monitoring us." But for some very important reason our collective conscience was sitting heavy on our shoulders and then it became very clear. Dylan and I are incredibly fortunate that we've created a lifestyle that allows us to get out, explore and share the world and with others through photography and social media. With that privilege though comes the social responsibility I feel obligated to uphold. What kind of influencers would we be if we're influencing people to break the rules, ignore the signs and potentially risk their lives and the lives of others just to "get the shot." As a lover of the great outdoors, I want to treat our playground with respect and protect it, but more importantly I want to keep the Grammers and folks who look up to adventure influencers safe. As stewards for the brands, hobbies and lands we admire, Dylan and I decided the risk was not worth the reward of getting the shot and thought there would be greater reward in sharing this valuable lesson.
Dear wilderness lovers and adventure enthusiasts, I urge you to continue exploring, dare greatly, take risks and share your findings with the world. But be safe, be smart, be respectful and consider the example you might be setting for those to follow in your footsteps.


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Last week, we kicked off the first installment in our Vision Zero blog series, Design for our Lives, in which we argued that urban design is and can be a matter of life and death (in fact, sadly, 1 in 100 of us might end up on the death side of that equation in the US). The personal story of loss I shared that could have easily been prevented by a coat of paint - applied to create a midblock crossing - has clearly resonated with many of you. Accordingly, this series will continue to include personal stories along side the "facts" to present a more robust, compelling narrative about the power of place and why urban design needs to be more fully incorporated into the Vision Zero movement. So today, we revisit my home state, Florida, where I've been visiting for the past 12 days...and what it was like to reimmerse myself into my carless teenage years in Miami.
Oh Oslo, You Had Me At Trams...
I can't quite describe the shell shock of landing into MIA from the Nordics...Overwhelming heat and humidity aside, these two places could not be more polar (sorry, couldn't resist!) opposite. Arriving in Oslo is a blissfully easy and pleasant experience, from catching one of many trains heading into the center of town straight from the airport, to boarding a tram from the central train station to my stop, steps from the apartment I called home for two months. Worst part was lugging my bags up two flights of stairs.
There's no place like home?
Contrast that with a ridiculously long walk on MIA's "people" mover (i.e., moving walkways) that pretend to fit two people side by side - so one can walk on the left and the other stand on the right - but really don't, so you end up stuck behind people who for whatever reason are perfectly happy standing while a revolving beltway moves them at what has got to be like 1mph OR you attempt to bypass them on the side of the moving walkway, only to realize someone has brilliantly rolled out carpet that makes it nearly impossible to wheel your luggage. Gosh, I'm exhausted and I haven't even left the airport. Next, you take an actual people mover (I guess you can call it an elevated tram line, maybe?) to the Miami Intermodal Center, which includes the car rental center - because there's just no other way to get around Miami. I settle into a compact car (after the rental agency, which I won't name, nearly forced me into a pick-up truck or a minivan! I was like, yeah, you might not want to rent one of those to someone who hasn't owned a car in 11 years) and brave the highway. Multiple mistaken turns off the freeway and countless landscapes of strip malls later, I arrive at my cousin's house, an hour before my mother's birthday dinner reservation (which we of course have to get back into the car to get to). Good news though, no lugging bags!
Looking for Walks in All the Wrong Places
But the most striking difference between Oslo and Miami is decidedly not the discrepant "user experiences" of each city's airport to town "transportation system" - it's the widely different experiences at street level that make a movement like Vision Zero that much more important in the States than Scandinavia, where it originated. You see, apparently, the frustrating airport to Cuban-mother-birthday-dinner transfer was not enough of a re-entry shock. For some reason, I decided that I needed to "reacquaint" myself with my "Miami story" of how terrifying it is to cross the street. So I decided to walk from where I was staying to a CVS about 7 blocks away (no biggie, right?), as I had to get a few things there anyway.
It's the Density, Stupid
Well, it turns out that 7 blocks in Miami equates to 1.4 miles, which is a blip on the radar that is the Westchester neighborhood where I grew up. Contrast that to Oslo, where I lived 1 mile - roughly 20 blocks and two neighborhoods - away from the Katapult Accelerator program (e.g., my coworking space). This, my friends - commonly known as building density - is one of the most fundamental reasons why my Miami walk is both incredibly tedious and inefficient, and why nobody (except the other two "brave" souls I encountered on my way) does it. Compactness is not only a critical ingredient for convenient walking, it's a crucial part of indeed getting to vision zero that often is not considered or focused on...
the Devil is in the (Urban Design) Details
Next up, street design. Boy, where do I even start. Let's begin with how annoying it is that there isn't a pedestrian cut through that allows you to get from my cousin's complex straight to the street. As with many other loops and lollipop configurations, cul de sacs are only convenient when you're not forced to go out of your way to access something you can literally see from your street. In this case, it literally adds .6 miles to my walk just to get to the same point I could have gotten to if there had been a pedestrian access point. That particular distance, along a boring stretch of backyard fences was especially frustrating for me as I braved the Miami heat to get personally reacquainted with the horror that is walking in Miami. But at least it was a two lane road, albeit one that was at least 50% too wide - you could have another lane there easily (hello, bike lane?).
Not my kind of tightrope
Now, speaking of road widths, most of my walk, unfortunately, was along what amounts to a 6-lane, and at some points seven lane, highway, with cars whipping by you at 40mph - IF they are actually obeying the speed limit. It was not uncommon to feel a different kind of wind at your step at points where some 2 ton vehicle decided it was OK to go 50mph. I can honestly say, I was petrified pretty much the entire walk. I literally felt I was putting my life on the line, just to bring you guys this blog (I mean, I love my readers but I was beyond terrified). The sidewalks really were pencil-thin, and without any buffers whatsoever, I felt like at any point, some distracted driver could "accidentally" swerve right into me. I don't know about you but a few inches of curb height doesn't really do it for me, safety wise. And let's not forget about the sitting targets waiting at the bus stops, inches from the curb. Come on Miami, we can - and must - do better!
Playing a Real Life Game of Frogger
And then there was crossing the street. I decided it would be safer to cross the street as soon as I could, as there happened to be a "feeder" road on the south side of the street, which would allow me to walk alongside a slower residential two-way street - plus the CVS was on the north side anyway. Of course, I was required to activate the pedestrian signal and wait my turn to receive 20 seconds to cross a seven lane stretch of road. I'm a frequent, New York City style walker and I barely made it across in time, especially since I purposely waited a second or two to make sure I made eye contact with the car in the right hand turning lane, lest they ignore the almost laughable "no turn on red when pedestrians in the crosswalk" signal. I would have videotaped this, but I was honestly too terrified to.
You call this design?
Ok, now onto safer pastures...the feeder road. It was here where I came across the only two other pedestrians I encountered on my walk - round trip included. They clearly were seeking shelter from the behemoth that is Bird Road (the 6-7 lane road) as well (and interestingly were both carrying bags - no one does this walk for pleasure!). But don't get me wrong, while I definitely felt more safe on this side road, it was not more convenient. I came across several barriers along the sidewalk, including overgrown bushes and cars parked way to close to the edge of the sidewalk. But I think the funniest - but actually, saddest - "design feature" I came across was this curbcut - I guess there was a two for one special on drainage ditches and curbcuts? Not to mention the fact that they are placed in the most ridiculous place - why do we have to go all around the curve just to cross? Seriously, Miami. But at least one of the blocks had it on both sides...the next intersection...apparently someone decided this is where the sidewalk ends for our disabled or mobility limited friends.
Bike to Bus?
As I got closer to my destination (yes, this is long, but no where near as long and torturous as it felt actually walking this stretch of road), I started to notice something very curious, that my cousin had mentioned to me previously. Every single bus stop had a few bicycles parked next to it - dockless bikeshares to be exact. I found this to be so interesting, and asked a young boy waiting for the bus if he had ridden there, but he had not...So I'm conjecturing here, but people are likely taking the bikes to the bus stops to avoid the inconveniences I have been pointing out - I mean, the inconveniences are the same, but at least you get through them faster! I'll have to leave this particular novelty to another blog post, but I thought this phenomenon was something some of you would be quite fascinated by...
Talking 'bout my destination?
So, I finally got to CVS, after crossing a slightly less ominous 4-lane road, and finding the pedestrian access point - to the the CVS parking lot - about 150 ft from the intersection. It would have been better, clearly, had it been diagonal to the intersection, but they'd be designing for like the three people intrepid enough to walk here - or more realistically, the people who have no other choice but to walk there (and this is truly where the biggest problem lies with this disastrous street design). Done with my errands, and mostly cooled off, I thought I was done with the worst of it, until I realized I basically had to redo that entire walk to get back. Uber anyone? And that return trip was when I really did fear for my life.
Comedic Relief?
I decided to get back on the south side of the road - to fully experience the entire walk. Word of advice - don't ever ever ever walk along a six lane road going with the direction of traffic. I felt like I had a target on my back. I couldn't tell how many cars were coming, how fast they were going, how close to the sidewalk they were driving. And the worst part was crossing over the incessant driveways that fed into the two strip malls I was walking along. These have got to be one of the most anti-pedestrian street design features. I literally had to stop and look back each time I was about to cross a driveway to make sure there wasn't a car about to turn into the parking lot. Every. Single. Time. 22 times to be exact. 22 driveways along a stretch of road .8 miles long. That's one driveway every 192 feet. That's one driveway every 44 seconds...Having to walk this defensively, looking over your shoulder, literally, more than once a minute, that amounts to a LOT of stress. Meanwhile cars are just zipping away in their nice air-conditioned mini (or not so mini) echo chambers. My only saving grace, a "lady" in a bright orange dress, with whom I could not resist taking a selfie with - gotta have some comic relief I guess...(seriously though, what the hell - like we don't have enough distractions!).
It's not about Zero Sum...
Ok, by now, I'm dripping in sweat - and not just because it was 90 degrees outside. I got back to my cousin's house and while I'm not religious, thanked God that I had survived the walk (and I'm not exaggerating - on a drive later that day, I saw an accident where clearly the car - or at least the cars entire front bumper and frame - had been propelled onto the sidewalk along that same stretch of road). This is beyond undignified (I didn't even bother getting into how ugly and boring the walk was because of other poor urban design features). This is pretty much criminal. Or at least should be. Dying on this road as a pedestrian - it's a real possibility. And yet the only ones that are typically blamed are the driver - and yes, often even the pedestrian. But the missing bad actor in all of this - it's the public sector. They designed this road this way. They prioritized the vehicle, at the expense of the pedestrian and bicyclist. But this doesn't have to be a zero-sum game - and that's really the message that's at the heart of Vision Zero.
Of course it's Nordic!
Vision Zero is a campaign to "eliminate all traffic fatalities and severe injuries, while increasing safe, healthy, equitable mobility for all." As our infographic mentioned, having originated in Sweden in 1997 when Vision Zero was passed by Parliament, the fundamental philosophy behind the law was to adopt a more collectivist approach to collision prevention. Rather than placing the full blame for casualties on the driver or pedestrian - where they distracted? On the phone? Taking risks? - Vision Zero advocates for a shared responsibility for street safety. Accepting human nature and our tendency to make mistakes, the Swedes looked at how to redesign the transportation system to account for reality.
Changing the rules of the game
Today, the Vision Zero movement has expanded internationally, growing support over the past two decades among pedestrian advocates, urban planners, health experts, and politicians alike. It's centered around two key principles: 1) Rather than accept that human error - and thus traffic injuries - are inevitable (i.e., see traffic collisions as "accidents"), the Vision Zero movement accepts this and seeks to improve traffic policy and roadway designs to help eliminate or reduce the severity of injuries; and 2) They adopt a transdisciplinary approach to address the complexities of roadway design and traffic collisions. Accordingly, drawing inspiration from industries such aviation and nuclear power, Vision Zero asserts that all traffic injuries are preventable, and that road system designers must consider user error in creating the system: both road users and designers share responsibility for its safety. Currently, there are 34 cities in the U.S. that have adopted Vision Zero and most are working to eliminate traffic deaths through data-informed policies.
But how well is Vision Zero actually working? What policies and design measures - besides simply reducing speed limits - are being implemented? Are these changes made ad-hoc? Are they part of an overall strategy? What's the decision-making process behind identifying and prioritizing these changes? Is the effectiveness of these interventions being measured and how are success metrics defined when you're talking about life and thankfully relatively few deaths (at least on an intersection basis). Which cities have been most "successful" at achieving Vision Zero goals? How is design truly being considered in the Vision Zero equation? So many questions - which is why we'll pick this up in the next installment.
Again, urban design is about life and death
In the meantime, we'll leave you with yet another reason why we must get the answers to these questions right (if last week's blog and my Miami misadventure didn't convince you enough) as soon as possible. So it turns out that the same day I went on my sojourn in Miami, at exactly the same time, a young mother and her 2 year old had ventured out for a stroll, this time just a few blocks away from where I'm staying now, in Tampa. Attempting to cross 4-lane, 40-mph Bayshore Boulevard - an iconic winding road that hugs Tampa's bay with a nice area for pedestrians (once you get across) - they were struck and killed by three teenagers speeding - racing really - in their fast cars...They've since lowered the speed limit to 35mph. But we know that's nearly not enough. Design isn't about lowering speed limits. (Tampa's Transportation Department knows too, by the way, and actually already have plans for a much more ped and bike friendly design for the flagship road). But that's why we're urging citymakers to Design for Our Lives...Bottom line, it's beyond eerie, and terribly tragic, that that easily could have been me...or you...It's personal, for all of us.
Once again, if you don't want to wait till our next blog to find out how State of Place can help save lives and truly get to Vision Zero (we collect data on all of these horrid design features - and more, 290 to be exact, that can be used to create precise, prioritized and targeted interventions - without you having to actually go out and walk these awful streets), schedule a demo or try it now!


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Fire Damage Restoration in Charlotte, NC
Harm from smoke and fires can linger on your home or business for years. Contents indoors may warp from the high temperatures while smoke and ash that linger sometimes aggravate breathing problems. If the fire is large enough, you might encounter costly repairs coming your way. Paul Davis Restoration of Charlotte, a high-quality restoration group, can be your ideal in the days after fire or smoke damage.
What We Do
Damage from Fire – Fires harm whatever they come in contact with, no matter the value. When our team arrives, we examine the depth of your fire and smoke damage from top to bottom, mend your property, and restore your damaged items. This isn't all. Our services also consist of water and mold damage treatment. Whatever your situation is, you can rely on Paul Davis Restoration to work quickly to mend the damage.
Smoke Damage – Fire alone can deal a lot of damage, but it isn't the only thing you should watch for. Smoke tends to hang around in tight areas for a long time and may permanently stain the air on your property. With smoke and ash in the air, it can be difficult to take in air inside the affected sections. This makes removing smoke damage quickly a requirement. Our team has the equipment to neutralize the smells and sanitize the air. Have you experienced smoke damage recently? If so, now is the time to call your local Paul Davis team.
Why Paul Davis Restoration?
Paul Davis Restoration of Charlotte has the tools to help you get back to normal after a fire. Our staff of professionals accurately assess the damage then act accordingly based on our knowledge and experience. To find out more about Paul Davis Restoration of Charlotte, please contact us today.


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The Grand Hustle - Tip "T.I." Harris Interview/
Tip "T.I. Harris is pretty much one of the busiest guys around! The Grammy-Winning® Rapper, Actor and Entrepreneur now has a new competition TV series on BET called The Grand Hustle where 16 business-minded women and men vie for the opportunity of a lifetime!Read More


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Victor works at the nexus of media, marketing and technology, helping companies tackle online and mobile opportunities, serving as a strategic adviser and providing business development assistance.
He has been on the cutting edge of media and technology since launching his career on Wall Street. Starting as the only PC-wielding member of an M&A investment banking team, he was an early adopter of the cell phone in 1988, an entrepreneur with a digital out-of-home video network for airports and retail in 2006, and chief operating officer of the first publisher of original magazine content for the iPad.
To all of his endeavors, he brings experience from roles across multiple industries and solid academic credentials, with JD/MBA degrees from Columbia University and a BA from Harvard.
He has been bridging traditional and digital media both at large, established companies and in entrepreneurial ventures. Even in traditional companies, he sought out unconventional and innovative opportunities and found creative solutions:
• IBM: he managed $1.7 billion in private equity and was one of the first investors in funds such as Blackstone.
• PepsiCo: he was head of M&A, pursuing food/beverage concepts.
• ABC Television: he did venture capital for the network before creating the first business plan for ABCNews.com in 1996.
• Time Inc.: As head of strategic planning, he led their largest acquisition in a decade while helping the magazines bring their world-renowned content to the web before the first Internet bubble popped.
Arnaldo Carrera previously was the Chief Operating Officer at Tricap Partners & Co., where he was responsible for day-to-day operations at the firm. In this capacity, he worked with the Merchant Banking professionals in managing the various direct private equity transactions and buyside advisory assignments at the firm.
Arnaldo has been a Managing Partner at Strategic Business Alliance, a consulting firm that assists cross-border companies expand operations into foreign markets, most notably Latin America. In addition, he served as Chief Information Officer at Safra National Bank, one of the largest family-owned financial services firm, where he oversaw the firm's asset management operations. He has held similar assignments with JP Morgan Chase & Co., Bankers Trust Company, and CIBC. Arnaldo is an entrepreneur, having started and funded several start-up companies during his career.
Arnaldo holds a BS in Economics and Physics from Rutgers University and an MS in Management Engineering from the N.J. Institute of Technology. He also completed executive education programs at NYU's Stern School of Business and IBM's Advanced Business Institute. Born and raised in Brazil, he has lived in the U.S. for over 40 years and is fluent in Portuguese and English. He currently serves on the board of the Brazil-Florida Business Council in Tampa, Florida.
A Founding Member of TradePost USA, Andrew has focused on helping clients promote and sell their products or services for 26 years.
Prior to founding Tradepost USA, Andrew served as CEO of FIC Global Advisors, a B2B 360 Marketing and Distribution firm serving the Sourced Services sector. Prior to Founding FIC, Andrew served as EVP of Sales and Marketing of Boca Raton based Outsourceworld starting in 2005. Andrew advanced to the expanded role as President of Outsourceworld in 2007. Andrew's primary focus at Outsourceworld was government level engagement, primarily through commerce and investment promotion agencies, as well as regional ICT associations, working within the ICT enabled sourced services sector. Andrew forged relationships in over 30 countries including India, China, Malaysia, Vietnam, Poland and the Czech Republic.
Prior to Outsourceworld, Andrew served as Regional Sales Director for Qwest Communications, a Denver Colorado based Telecom and Internet Backbone provider. Andrew was responsible for Sales in a 13-state region in the Mid-Atlantic and Mid-West.
Megan A. Williams is an international relations professional with over a decade of experience in international business, multinational organizations and government relations. Megan has worked in many diverse roles including running and establishing her own successful consulting company.
Additionally, she has worked for the World Bank, the American Chamber of Commerce and the United States Government. In these roles, she has worked to implement policies, promoted trade and investment and fostered bilateral relationships between the United States, international businesses and governments.
Megan has extensive global work and business experience with significant research in international conflict analysis, negotiation and mediation. She holds a Masters of Arts degree in International Relations with a concentration in Conflict Management and holds a Bachelor of Arts degree in Sociology and International Relations.
Paul Garrin is a hands-on IT leader skilled in the implementation and execution of computerized systems, IT operations, human capital, process improvement, and the engagement of technology professionals. For the past 22 years, he has been an ambulatory, hospital, health system CIO and a multi-industry CIO consultant.
Prior IT experience was in the financial services industry where he worked as an AVP, IT Director, project manager and developer. Highly process oriented with superb communication skills and a clear focus on, IT road maps, architecture, operations, project management, governance, compliance and budget.
Paul holds Bachelors from Fordham University in Political Science with studies in Computer Science, and a Masters from Fordham University in Public Affairs with a concentration in Statistics and is fluent in French.
In her position at TradePost, Dawn edits, maintains and publishes content for the TradePost website and newsletter with input from internal stakeholders, delivering news that may point our clients in new directions as they make important business decisions.
Prior to taking up her position at TradePost, Dawn has been playing a leading role in directing the design and implementation of internal and client-facing communication at FIC Global Advisors for over 10 years. She has guided her team in the curation and editing of content for web, newsletters and other marketing collateral.
An experienced facilitator of international conference attendance and trade missions, Dawn has been providing organization and support for groups who participate in trade events in the U.S. and overseas since 2008.
With a Master of Arts in Teaching (MAT) and a Post-Graduate Diploma in Education (DipEd), Dawn's undergraduate studies were in English and Geography. For 15 years she was CEO of Aurora Fae Writers and served on the English and Student Development faculties at Kirkwood Community College for 18 years.
Professional with strong knowledge of international business practices, government relations, trade policy, market intelligence including a good overall comprehension of the challenges and opportunities, particularly those affecting U.S. – Brazil trade relations. Patricia has over six years of extensive experience in performing a range of services to support trade between USA and Brazil, also assisting foreign companies to expand or start a new business in the USA. Patricia Bartels holds a MBA Certificate in Foreign Trade and International Relations from FGV, São Paulo, a Journalism degree from University Cruzeiro do Sul, São Paulo and have lived in Brazil, Chile and USA, her native language is Portuguese and she speaks fluent English and Spanish.
Patricia Bartels previous professional experience include five years as Trade and FDI Specialist for Georgia Department of Economic Development in Brazil and two years as Commercial Assistant in the US Department of Commerce, in the US General Consulate in São Paulo.
Cellphone: (504) 444-2599
At TradePost, Debora evaluates and interprets data and generates reports from information in the database. She provides feedback and suggestions for improvements and enhancements to the system and participates in the identification of content.
Debora has more than 15 years of experience working in various sectors including IT, ITES and BPO. She started her career with document management outsourcing provider Lason Inc. and held marketing positions at Indchem Software Technologies Ltd. and Net Vision Cybertech (P) Ltd.
Debora plays a vital role at Tradepost USA charged with analyzing metrics, collecting data and publishing content for the website and newsletter. Debora works closely with the core team by identifying and applying the right tools to deliver the best results.
Debora has a Master's degree in Commerce and an Honors Diploma in Systems Management.
Iulian has more than seven years of experience in web design and illustration, project management, creative direction and online advertising, and over 10 years of experience in copy typing, transcribing and copywriting.
At TradePost USA Iulian is responsible for numerous creative tasks, including designing, developing, testing, managing and maintaining the organization's website as well as print and digital print media and testing.
Prior to joining Tradepost USA Iulian worked as a copy typing transcriber, copywriter and art director for various European media and advertising firms including Medea BPO, ESE-European Support for Education, and Perspektive Vision.


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Understanding Sources
What is a Source?
A Source is where PODs originate from. In other words, PODs start their journey in Shuttle in a Source. For example, when someone fills out a form, completes a call in Invoca, or completes a LiveChat session, this data comes into Shuttle through Source.
Types of Sources
Source Screen
Navigate to the Source screen by choosing "Sources" from Shuttle's menu. The Sources screen will show you a list of all the Sources in your Shuttle organization.
The screen will display the following:
- Search: Search for the Source you're looking for.
- Sources: Lists all current Sources.
- Add New Source: Create a new Source. (Learn how to create a new Source.)
Source Details
When you select a specific Source, you'll be able to see that Source's details. Source details include:
On the Mapping tab, you will have options for mapping incoming Source fields to their corresponding Relay fields. This will give you the ability to map PODs to several Destinations later on.
(Learn how to map Source fields.)
On the Routing tab, you will determine the business logic for routing PODs to Destinations. By default, all PODs coming into a Source will be routed to the corresponding Destination.
(Learn how to setup routing.)
Form Builder
On the Form Builder tab, you can build a custom form for this Source. This tab will stay blank if no custom form is made for that Source.
(Learn how to use Form Builder.)


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Jose Mourinho has received former Manchester United captain Bryan Robson's support amid growing scrutiny on his position after the club's poor start.
United boss Mourinho suffered the heaviest home loss of his managerial career on Monday when Tottenham won 3-0 at Old Trafford.
That result came eight days after United had been beaten 3-2 by Brighton and Hove Albion and they are already six points adrift of Liverpool, Chelsea and Spurs in the Premier League table.
Mourinho was defiant after the Spurs defeat, highlighting how he had won more Premier League titles than his 19 counterparts in the division combined, and Robson insists United cannot listen to those supporters who are calling for a managerial change.
"It's too easy," the two-time Premier League winner told MUTV.
"The minority of fans in clubs will be asking for the manager's head after a few bad results and it's often they speak the loudest.
United now more than ever 🔴 pic.twitter.com/pO80TeZOw7
— David de Gea (@D_DeGea) August 28, 2018
"The track record that Jose has holds up. After three games, you don't talk about sacking the manager, you encourage and back him."
United were unraveled in the second half against Spurs as their central-defensive issues were once again exposed.
Mourinho had handed out with the pairing of Eric Bailly and Victor Lindelof following their struggles against Brighton, but his decision to select midfielder Ander Herrera in an unorthodox back three backfired.
The United boss later conceded he was unsure what his best defence should look like and Robson is keen for Mourinho to select a settled unit.
"What I'd like to see is Jose picking two centre halves he trusts and see them for a run of games," Robson added.
"We need two defenders who know each other properly. Like Rio [Ferdinand] and [Nemanja] Vidic and others but the centre halves have also always been in the team. It would be nice to see that for a run of games and get clean sheets."
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- Delivering high quality protein, a good source of fiber, and great taste in each bar, they are designed especially for everyday athletes. Enjoy the convenience of these grab and go bars to help replenish muscles and recover with ease post-workout or as a snack any time of day.
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text: The day has come. Leaping in and trying to make this dream happen. My broke sister Anya lent us her gorg Bronx Apartment and I had team of friends behind me as we tried to find the best ways to capture our furry friends in a scripted context. Dog for the day way Olaf, a real rescue on loan from my friend Zulema and man was a champ. Just a bucket of gratitude over here.


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What People Said about our Retreat "Beyond Adoption: You"
If it wasn't for Haley Radke and her podcast Adoptees On, none of this would have happened. I had heard Pam Cordano talk on the show about healing, and Pam had heard me talk about me, and then Pam called me and did a Write or Die over the phone, and the next thing you know we decided we were both on the planet to do healing retreats and we were on Adoptees On together, talking to Haley about adoption and healing and our wild dreams for transforming the lives of adopted people.
The coolest thing is we did more than just talk about it, dream about it: we did it.
This weekend we had our first one: Beyond Adoption: You, and it was amazing. I feel like a gave birth to an experience.
I am both exhausted and exhilarated, and every bit of me is buzzing.
We are going to have a second retreat this April in Berkeley again, and then we plan to hit the road. We both love to travel, and we want to take this retreat all over the country and then all over the world.
I'm not going to tell you about the retreat here. I'm going to let you hear from the ten people who trusted us enough to sign up for retreat numero uno. The ten adopted people who were brave enough to enter into the unknown with hope and faith that something wonderful would happen.
Do you know what it's like to work with such courage and willingness to just leap? I do. It's like finally finding the perfect dance partners, the perfect sparring partners, the perfect tennis partners. It's like watching birds soar. It's like watching waves break.
You get the idea.
It's awesome.
Here's what the ten attendees had to say about the whole experience:
This retreat was unbelievably helpful and beneficial. Anne and Pam were outstanding hosts, leaders, facilitators, and healers. Their ability to make people feel comfortable, encouraged, heard, and supported at any given moment or situation was absolutely life changing! I highly recommend this retreat to anybody that might be considering it.
Anne and Pam are so gracious, kind, intelligent, challenging, informed, creative, flexible, and FUN!! And they really understand the depth and scope of the adoption experience.
Loved all the writing exercises that drew us out.
As an adopted woman, I have often felt alone and without a community where I felt accepted completely. Attending Beyond Adoption: You, I truly felt connected, accepted, seen, held, and loved, and I have never had such deep belly laughs as I have had with this group: Anne brings depth, pure beauty, and a gift of understanding that allowed each person to see things in a new way. Pam brings her soft strength, light, and sound clinical wisdom to each moment. Come to you and come to this retreat.
Janet Nordine
Some thoughts about Pam and Anne's adoptee retreat:
One main thought is that I am leaving here really wanting to make myself "big" instead of seeing myself as being small. I wish it was longer! I have learned a lot and would do it again.
A Very Satisfied Adoptee
It's very easy for adult adoptees to find venues to tell the same old story. What is rare and hard and valuable is to find that safe space with encouraging questions and prompts in order to articulate a new narrative, a story, which is at once authentic and hopeful, a way forward. Anne and Pam have done that.
Pam and Anne are fostering a new narrative, engendering a fresh adoption story which is hopeful and healing and forward looking.
Stuart Watson
This retreat was the first time I was able to step away from the brokenness I felt in adoption and into something that allowed me to experience wholeness.
There was something so powerful about being surrounded by people who truly understand the experience of the adoptee.
Pam and Anne provided a beautiful and safe space to share in a way I've not been able to before.
Kristin Jones
Transformative. Create the foundation of a new beginning. Just f**king do it! You're worth it.
This retreat was a safe haven for my adoptee self. Anne and Pam were very attentive to each individual, ensuring that everyone left with at least a few new experiences and a few gold nuggets. They went with the flow of the group and the experience was amazing and well worth the time and travel. I hope to do it again soon.
This retreat will be one of my most treasured memories and I have met so many wonderful people that I hold in my heart. It is an experience not to be missed!
This retreat was a tremendous experience. I felt immediately comfortable which I do not usually feel in groups unless I am leading them. As I sat, pieces of my puzzle clunked into place in ways I have not felt before. Lots of tears and even more laughter. Life changing!
Kate Murphy
Come to be seen. Come to be heard. Come to be supported. Come to laugh. Come to cry. But most importantly, come to be held.
The healing retreat this weekend was the most powerfully emotional experience I've had centered around being an adult adoptee. I appreciated being pushed, held, and asked to expand beyond my defaults.
This time shared in such an intimate, small group has changed me.
Thank you, Anne and Pam.
To find out more about our retreats, visit our Facebook page https://www.facebook.com/beyondadoption/


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Kausar Rasul
Fitness and Nutrition Expert, Licensed Zumba, Zumba kids and Zumba Strong instructor, & Founder of Golden Sneaker
My Zumba classes were born out of a deeply personal need: as a biochemist by profession, I left my career to raise my firstborn. Though it was the best decision of my life, my energy levels were plummeting and I felt lackluster about my body. As I sifted through options for places where my baby and I could both reset and recharge—play-dates, mommy and me classes, and meet-ups in the park—I found virtually no fitness classes for mothers who didn't want to leave their children behind, without forking over a fortune. It's a realization that triggered the creation of Mommy & Me Zumba classes in 2014. Moms exercised while the kids played and danced, well within eyeshot. After an 18-month hiatus following the birth of my second child, I returned in 2016, with a modified approach to my initial endeavor. Zumba (Kid-Friendly) included hired babysitters, who watched children while classes were in session. The result was an unbeatable stress-reliever for moms, and a safe and enjoyable environment for their children. Thanks to its success, I was able to expand my menu of classes to feature Zumba Kids, Zumbini, and Slim-Down Challenges, in collaboration with A Green Unicorn. In 2017 I decided to go back to school and joined Fit Chicks Academy for Fitness and Nutrition Expert program. And upon graduation I was able to launch Personal training and Macros Based Nutrition Coaching!
Today, my very own fitness company, A Golden Sneaker, which I launched in 2017, is an energizing and convenient platform which is a close-knit community of supportive friends, and a guilt-free pick-me-up for moms, committed to restoring their confidence, endurance and sanity.
Click to see certifications
On the left is me in 2016. Who took care of everyone in the family. Trying to fix my sons severe eczema and allergies holistically. Taking care of a demanding toddler. But never had or made time for my own health. I gained 20 lbs 6 months after I gave birth because I was stressed, my hormones were imbalanced, always grumpy and moody. I was an emotional/ binge eater, I felt like a failure most of the time because I felt like crap about my body and I wasn't able to fix my sons skin issues, he was in constant pain so was I, I was depressed. This cycle continued for a while, and I continued to gain weight until I was able to take charge, educate myself about how food works in my body. Macros based dieting saved my life. I lost 35 lb without restricting myself of any food chains.
Macros based diet or IIFYM is a Nutritional strategy that stands for If It Fits Your Macros . It helps users lose weight by tracking macronutrients ( protein , fat, and carbohydrates) without restricting food choices. Macros are the only place calories come from so by hitting macros, users inherently hit weight loss calories. There are several apps that track macros especially My Fitness Pal. You add your macros based on your goals and you can track them on daily basis,
I am ready to help other women out there who are struggling the same way I did. Contact me for your FREE 30 min Macros Coaching Guide!
Collaboration with A Green Unicorn
I met Dougmary back in 2014 in my Mommy and Me Zumba class. 4 years later I have a pleasure of working with her. Dougmary is Certified Fitness and Nutrition Expert.
Together we established BFF Zone- ' A rescue method for moms to fit in their old outfits by breaking old habits & making new BFFs with same goals'. Click here to learn more!


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Dorothy Lavon "Hathcock" Roberts, of Hot Springs, formerly of Prattsville, passed away on Feb. 8, 2019, due to complications of Parkinson's disease. She was born Feb. 10, 1936, in Lono, Ark., to the late George Woody Hathcock and Rose Etta Strube Hathcock. In addition to her parents, she was preceded in death by her sisters, Adell Henderson, Virta Lou Swayze and Josephine Murberger; one brother, Hershell Hathcock; and her granddaughter, Wendy Williams. She was a member of Sweet Home Missionary Baptist Church. She enjoyed quilting, arts and crafts, camping, and in her younger days was quite a dancer. Most of all she enjoyed spending time with her family.
She is survived by her husband of 68 years, whom she loved dearly, Bennie Ray Roberts, of Hot Springs; her daughters, Benna Williams (Dennis) and Belva Bailey, all of Hot Springs; sons, Marvin Roberts (Betty Wright), of Prattsville, and Eddie Roberts (Trish), of Bismarck; sisters, Beaula Kelley, of Prattsville, and Pat Hicks, of Benton; and many special nieces, nephews, friends and very special caregivers, Brenda Hammock and Patty Payne, whom she loved. She also leaves behind eight grandchildren; seven great-grandchildren; two step-great-grandchildren; and one great-great-grandson.
Funeral services will be held by Eld. Don Goodman and Eld. Jace Roberts at Sweet Home Missionary Baptist Church at 2 p.m. Monday, Feb. 11, 2019, with a visitation one hour prior to the service. Interment will follow in Jacobs Cemetery.
Pallbearers will be son-in-law, Dennis Williams; grandchildren, Ben Roberts, Melanie Roberts, Crystal Taylor, Alissa Minshew and Felicia McNeely; and great-grandchildren, Eli McNeely and Zac Hager.
In lieu of flowers donations may be made to Jacobs Cemetery Association c/o Heather Dunn 203 Grant 481 Prattsville, AR 72129 or Sweet Home Church 281 Grant 48, Prattsville, AR 72129.
Arrangements by Buie Funeral Home of Sheridan (870) 942-3231. Sign online guestbook at https://www.buiefuneralhome.com.Obits on 02/10/2019
Print Headline: Dorothy L. Roberts


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Online courses
Yoga at Home
Soon you´ll find online courses here, that will include yoga, diet suggestions, and other things you can incorporate in your daily life, that will make a huge difference!
Right now I´m working on the recordings and material. So meanwhile, you can start with the free 3 step health strategy and get more information and inspiration in the continuous articles. You can also schedule a 1-on-1 session.
Audios, videos and interactive courses soon to come! Very exciting! ☺
Book a workshop in your city
If you want to book a workshop in your city, you´re welcome to contact me for more information. Geographically I live in Sweden, but I can also have workshops in other countries.
If you want a workshop (or 1-On-1) in Brasil it´s possible to schedule every January/february.
(In English or interpretation in Portugese, in São Paulo area)
Send me a request and I´ll send you an offer!
The program can look like this:
Included in the workshop is always audio with the yoga sessions and also written material. My vision is that you always should have the possibility to work on your own at home after the workshop!
The daily yoga practice and changing lifestyle is very important for your health!
Helen Kåselöv is a yoga teacher and yoga therapist and the founder of Healing from within with yoga & food (former Yoga for Endometriosis & Pelvic pain). Helen has a history of severe endometriosis and is today helping women with endometriosis, PCOS, uterine fibroids and other pelvic pain online, with yoga, nutrition and other lifestyle changes. Using yoga both as a tool in different kinds of healing programs, pain management, yoga has become the foundation in her work. "Yoga can help you in so many ways: Physically, mentally, spiritually and as a personal development tool."


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Why singles don't date
Half of all singles don't date
Research has shown that half of those who report their relationship status as single haven't been on a date in 2 years. As a matchmaker I would have to agree. In fact I would suggest that it's potentially higher as the research was conducted by e harmony. How many of you have got that single friend, who's often amazing but still single? Or maybe that person is you! The question to ask them or yourself is – do you date?
Fear of dating
It has been said that there is a fear of dating. That fear will usually come from an internal story being told. Here is a tiny selection of some I've heard
- They wont look anything like their picture – yes this is a real risk of online dating.
- serial killers find victims on dates – that is the most common reason for women not dating!
- I've not got the time
- Fear of rejection
The last one is the most realistic. While the picture one happens it's only going to waste time, not impact feelings. The real chance of meeting a serial killer on a first date?! About the same as being struck by lightning. However the chance of going on a date, liking them but not getting that call back? That is REAL. As for the time one, that is a pure EXCUSE! We all have time for dating.
Fear is no excuse!
The fear of rejection is no excuse for not dating! While I'm a huge advocate for proactive time alone between relationships, significant relationships. Hiding on your sofa or behind a computer working does not count. If you are single and ready for a relationship there is no excuse for not dating. None.
Get real about dating and reduce that fear
Have you seen the articles I've written about what a date is and most importantly what he AIM of a first date is. Once you understand these key things this could well reduce your nerves a whole lot. Some nerves is a very good thing but to hide and avoid dating completely? Well that is just being a cop-out and denying yourself a chance of happiness.
Security or fakes?
If your fear is truly based on the concern of security or fakers then working with a matchmaker takes all of that away. We meet ALL members, open or private face too face before you do. Yes that's right we sit opposite them, complete back ground checks before you date.
If you would like to learn more about dating to build your confidence then sign up for our free news letter that is packed with practice dating and relationship advice


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By Rebecca Meiser, Contributor, Shopping Centers Today
In one of the more striking images from Westfield Corp.'s spring campaign dubbed "Come Play," a 20-something woman in a ruffle-sleeved, emerald-colored dress sits at a fancy dinner table. In one hand she holds a champagne glass. In the other she grasps a children's bubble wand — with which she sends up a stream of bubbles that drift off toward the ocean.
All the advertisements in Westfield's new campaign, which launched nationally during the first week of May, picture adults adorned in apparel and accessories from Westfield retailers and engaged in some sort of child's play. "What I think is unique about this campaign is that we are a shopping center company, but we are not talking about shopping in the campaign," said Heather Vandenberghe, Westfield's chief marketing officer for U.S. business. "There's a call to action visually, but we don't talk about shopping; we talk about the way you are going to feel when you are at the property."
The official tagline is, "Shop, Eat, Drink & Play." As with other shopping center firms across the globe, much of the Westfield marketing strategy in recent years has been aimed at helping reposition shopping centers as destinations, and not just somewhere to go for retail shopping. "We want to celebrate the creativity of what we're putting forward with our properties," said Vandenberghe. For the recent story line, Westfield chose to focus mostly on the "play" aspect of its brand. "In spring you are coming out of the doldrums of winter, and you want to be outside and playing," said Vandenberghe.
The campaign was unveiled in April at City Year, an educational fundraising gala in Los Angeles, of which Westfield was a sponsor. In keeping with the theme, the marketing team came up with the idea of having an electronic-claw toy-grabbing machine. Instead of toys, though, the team asked retailers for gift cards and giveaways that the attendees could try to win. The lines for a turn were long. "My daughter kept trying for a gift card to [shoes and apparel seller] Vans all night, which she loves," Vandenberghe said. "She was very unhappy that she never won."
Westfield will bring the toy-grabbing machine to several of its properties this spring. The company will also be launching hopscotch competitions and large-scale ticktacktoe games. This on-site engagement aspect of advertising has long been important to shopping center marketing strategies for drawing traffic, says Karen Fluharty, founding partner and chief strategist of Montville, N.J.–based Strategy & Style Marketing Group. In the past, though, marketers were unable to collect much data on a promotion's overall return on investment, Fluharty notes — beyond checking for any increase in the day-to-day sales receipts, or accounting for the number of shoppers volunteering personal contact information. They were unable to tell if these shoppers ever returned after the promotion's end, or how much of an effect the marketing had on shopper loyalty to the center. But advances in offline marketing-attribution systems — which use such things as "geo-fencing" digital technology — can track the movements of shoppers after they have left a promotion, by means of the GPS systems on their phones.
"Offline attribution is the coolest thing ever for marketers," Fluharty said. "Say we're opening a Vera Bradley store in the Lake George [N.Y.] market; we are then able to draw a digital 'geo-fence' around the Vera Bradley store or the entire shopping center. We then create digital advertising. Once a customer opens that digital ad on their mobile device, we are able to capture that device ID. We can then tell you after 45 days [that] x number of consumers saw and opened the ad, and the number of consumers who crossed your lease line with that phone in their hand or pocket."
"Marketing has long been thought of as an art, not a science. But now we are finally able to apply technology and science to the marketing of shopping centers." (-Karen Fluharty)
Offline attribution works most effectively when a center has something new, fresh and newsworthy to offer, like the ticktacktoe board or the toy-claw promotion, Fluharty says. And today marketers are able to show, in real numbers, the effect of that promotion or event or opening. "For marketers, developers and asset managers, that means we can take a certain dollar amount — say we spent $30,000 to promote something within a shopping center, and say that, as a result, x number of people responded," she said. "That's somewhat of the holy grail for CFOs, who are looking at marketing budgets and asking, 'How do we know this works?' Marketing has long been thought of as an art, not a science. But now we are finally able to apply technology and science to the marketing of shopping centers."
And this is exactly what shopping centers are looking for with their new campaigns. "We are looking for engagement," Vandenberghe said. "We want to see increases in the number of people on social media engaging with us. We are looking to increase dwell times and [to] get people into the properties. After that, it's up to the retailers to do the rest."