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Tuesday, March 31, 2015
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The knowledge we need or we do not need is available today in print and electronic media including the internet. Knowledge of everything is open, not hidden. People say knowledge explosion is on. Yes, when population explodes, knowledge has to explode! That is what happens today. Most of us make use of this available knowledge for our survival and work.
Recently my ayurvedic doctor prescribed medicines for my illness after examining me. I bought them and came home to see what those medicines are? Simply I googled the names of those medicines. Oh, they were there! Not only they were there, it indicated the use of those medicines and their side effects. Even the comments by those who used these medicines were also given. It was amazing.
Thus anyone can click the internet and get what he or she wants. All are available – whether it is science, spirituality, self-help, medicine, engineering, law, literature, music and what not? All are available on line. Books, newspapers, magazines and newsletters are on-lined.
Communicating knowledge to others and sharing written materials including photographs and videos are all possible through internet. One can meet thousands of people in social media like facebook, twitter etc. Getting new friends from all over the world, and renewing contacts of old friends are easy nowadays.
So it is the choice that makes us to enjoy the whole world of knowledge. Indeed what to choose and what not, has become a problem. Everything is available in internet. Who has made it? It is none other than our own kith and kin. Their ability and thinking power have made the world of internet. It is the storehouse of knowledge to provide us all kinds of knowledge.
Teachers and professors were considered to the storehouse of knowledge in olden times. They were highly respected for it. But today even they depend on internet to gather knowledge. Internet is accessible to all – teachers, students, and men and women. Dictionary used to be our reference for words. Every house used to have a bulky dictionary to look into the meaning of difficult words. Dictionary contains needed and unneeded words. It is our choice to pick the needed ones as we do it with internet for knowledge.
Choose what you want, there is the internet. Interestingly internet is available in our smart phones also. They are always with us either in our pockets or inside the lady's handbag, but most of the time the gadget is held in the hand especially by celebrities like politicians, business people and cine actors. Such phones are available with everyone. So knowledge is everyone's hands. No need to depend on someone else. We have the knowledge in our hands and we have to make use of it for our life.
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A young man looking to get married asked his friend. "Every woman I bring home to meet my parents, mother doesn't like." Friend: "Oh, that's easy" replied. "All you have to do is find someone who's just like your mother". Young man: "I did that already, and that one my father didn't like."
A guy asked a beautiful lady standing next to him. 'Nice perfume…which one is it?... I want to gift it to my wife…!! Lady: Don't give her…some idiot will find an excuse to talk to her.
Mohan: My grandfather lived for 96 years and he never used
glasses… Ravi: Yes, I know, some people in my family also drink
directly from the bottle.
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It is our responsibility to take good care of our planet's health. We, people, have already made so much damage to our world that pollution has become one of the major problems of today's society. A variety of animal and plant species have become extinct and others are endangered. The air we breathe is becoming more and more harmful to our health. Junk is cluttering our oceans and threatening ecosystems. We all want to live in a beautiful environment but few of us are taking action to preserve its purity and health. The simplest thing we all can do in order to take care of our planet is to recycle. It reduces the amount of waste which is being sent to landfills, saves energy, reduces greenhouse gas emissions that cause global climate anomalies and it helps sustain the environment for the future generations. These are just a few of the benefits of recycling which can change the world we live in for the better. Another practicable thing we can do is to take care of our planet's natural resources. Renewable energy sources are a great way to make a positive change in the world and preserve our environment.
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1. Problems are just unresolved opportunities.
2. Live within your budget. Better yet, live beneath your means.
3. Happy people are focused more on you-you-you than me-me-me.
4. Don't sell out your integrity because it's almost impossible to buy back.
5. Trust is a must or the relationship will bust.
6. Be willing to ask others for help. It will divide your problem and double your joy.
7. Forgive. Forgiveness is not saying what the other person did was right. It's not about letting them off the hook but letting yourself off the hook.
8. Make promises sparingly and keep them faithfully.
9. Be who you are and stand by your beliefs. Those who mind don't matter and those who matter don't mind.
10. Make the other person feel important. Compliment often. Don't make someone feel smaller than he is; he will make up for it by behaving like a "big shot."
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1. The single most important thing is non-judgmental validation. Seek someone else's thoughts and opinions without judging them.
2. Suspend your ego. Focus on them.
3. Really listen, don't just wait to talk. Ask them questions; don't try to come up with stories to impress.
4. Ask people about what's been challenging them.
5. Establishing a time constraint early in the conversation can put strangers at ease.
6. Smile, chin down, blade your body, palms up, open and upward non-verbal.
7. If you think someone is trying to manipulate you, clarify goals. Don't be hostile or aggressive, but ask them to be straight about what they want.
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Writing and reading decrease our sense of isolation.
They deepen and widen and expand our sense of life: they feed the soul.
When writers make us shake our heads with the exactness of their prose and their truths, and even make us laugh about ourselves or life, our buoyancy is restored.
We are given a shot at dancing with, or at least clapping along with, the absurdity of life, instead of being squashed by it over and over again.
It's like singing on a boat during a terrible storm at sea.
You can't stop the raging storm, but singing can change the hearts and spirits of the people who are together on that ship.
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No one is problem free!
Meet you next month – May, 2015
Professor A. Narayanan, Ph. D., FISPP
E-mail: email@example.com
Ph : 0422 2423017 Mobile : 098422 42301
www.nara.tumblr.com (NARA'S DIGEST)
www.nara2007.blogspot.com (NARA'S NOTEPAD)
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Sunday, March 8, 2015
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Saturday, March 7, 2015
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Financially most educated people are up in India. They count rupees in lakhs and crores. In fact they earn such amounts every month. They are paid sumptuously and also they spend accordingly. Even though, everything like schooling of children, housing, transport, health service, vehicles etc. are costly. They are necessary for everyone. Food is also costly all other basic needs of human beings are expensive everywhere from small to big cities.
For those who are crossing the age of 60 or 70 years – senior citizens – such a culture of handling lakhs and crores is unbelievable. They grew up in an age when the value of money was not like today. No one thought of lakhs and crores in those days. They handled only hundreds and thousands. The value of things was to the order of hundred or thousand rupees at the most. But today we have five hundred and one thousand currency notes which are easily spent when we go for a little shopping.
We do find ads showing watches and cars costing lakhs of rupees. Electronic goods such as smart phones, tablets, TVs are costing more than fifty to hundred thousand rupees. I am sure such ads are unimaginable for the elders who are in their evening hours of their life. Instead of traveling in trains, today people take flights to go for work or vacation with their family members. They spend huge amounts of money. At the same time, there are people who are called 'poor' (aam admi) lives simple and hard life. The ruling parties represent mostly those people and they shed crocodile tears every time. But there are intelligent people among the poor who try to come up in life by joining politics to enjoy the modern-day life. Governments provide employments, health-care, schooling and many other facilities to these 'poor' at a subsidised cost.
The 'poor' learn from the rich, how to become rich. That is the way of life we lead today. Bridging the gap between the 'poor' and the rich is not that easy, but it happens in every country and every time. To those who are old who compare the past with the present, it looks amazing and indigestible at times.
In fact, the world is changing very fast. Is it changing for the better or bad? Some of us who are pessimistic say that it is for bad, whereas those who are optimist say that it is for the better. Change for good often occurs with people who are optimistic with positive thinking and honest. I do think at present we count money in lakhs and crores and in the future certainly it will be in millions and billions as we see in some advanced countries in the world. I don't think the elders of today will not be there to see that sea change!
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In heaven God told all husbands and wives to gather for a meeting. He told the men to stand in two queues… those who are controlled by their wives and those who control their wives! Only one man stood in the second queue…God said "So you control your wife…" Man: "Are you crazy??? My wife told me to stand here."
Teacher: "Anyone who thinks he's stupid may stand up!" Nobody stand up.
Teacher: "I'm sure there are some stupid students over here!"
Sam stands up.
Teacher: "Oh, Sam you think you are stupid?"
Sam: "No, I just feel bad that you're standing alone…"
In a classroom a boy was praying. Teacher asked, why are you praying in the classroom? Boy: Mom advised me that before sleeping you must pray.
Posted by NARA'S NOTEPAD at 11:05 PM No comments:
. . If it feels wrong, don't do it.
2. Say "exactly" what you mean.
3. Don't be a people pleaser.
4. Trust your instincts.
5. Never speak bad about yourself.
6. Never give up on your dreams.
7. Don't be afraid to say "Yes."
8. Don't be afraid to say "No."
9. Be kind to yourself.
10. Let go of what you can't control.
11. Stay away from drama and negativity.
12. Love.
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· Send kind words to others via e-mail, text, mail or call them personally to express your gratitude of having them in your life
· Watch a sunrise or sunset, even better if you can do both in the same day
· Smile
· Watch children play
· Write a poem
· Take a walk
· Feel grateful for everything currently in your life
· Dance as if no one is watching
· Sing out loud
· Accept another person's view as their right to think that way
· Spend the day thinking positive thoughts
· Say a kind word to a stranger
· Love the amazing animal kingdom
· Forgive your childhood traumas
· Let go of fear and doubt
· Trust yourself
· Accept for a day that everything that comes your way as being right and perfect for the moment and is teaching you something
· Visualize the world as a loving place
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Watching cricket with Garfield Myers
West Indies better than we saw last week
Make no mistake about it, for those of us who still believe West Indies cricket is worth supporting, last week's performance in India was like a hammer blow to the belly.
Losing wasn't the issue. After all, West Indies are ranked eighth in Test cricket up against number one ranked India in their backyard.
However, for those of us watching from thousands of miles away, West Indies for the most part seemed unfocused, mentally scrambled, as they went down to what we are being told is India's biggest Test win ever. 'Scatter brain', is how my late father would have described the West Indies approach.
If we stop to think about it there were good reasons for the players to be in a bad place mentally.
First, there was the recent resignation announcement by coach, Stuart Law. Apparently it took not only those of us on the outside by surprise but also the administrators of Cricket West Indies. I am still struggling to wrap my head around Law's decision just before a tour of India and Bangladesh and just nine months before next year's 50-over World Cup in England.
Sure, the coach gave notice and remains with the team until his contract ends. But you are left to wonder how much moral authority he still has.
Then the classy Kemar Roach, West Indies most experienced seamer and its bowling leader had to withdraw from the first Test because of bereavement.
And as if to confirm that trouble comes in threes, captain Jason Holder withdrew just before the start of play because of an ankle injury. We are told that Holder sustained the injury during the pre-tour training camp in Dubai. How is it then that we only knew at the toss that he wouldn't be able to play?
All that said, there is a second Test which starts Thursday night Jamaica time. By whatever means necessary the West Indies must show recognisable improvement, even in defeat. Perhaps the only good thing about losing a Test match in three days is that there is more time for recovery.
Hopefully, the captain, coach, members of the support staff, and the players will have found the wherewithal to lift morale and confidence.
Just a few months ago they were playing good cricket in drawing a Test series with Sri Lanka and dominating Bangladesh in the Caribbean.
Beyond that, they should look back to last year for inspiration. They should remember the England tour when they were written off as 'no hopers' after heavy defeat in the first Test but struck back in the second to record one of the biggest upsets in cricket history.
Likewise memories of their victory over Pakistan at Bridgetown last year after they had lost the first Test at Sabina Park should help. Perhaps my favourite memory of Holder's team is their stirring back to the wall fight when all seemed lost, to draw against India at Sabina in 2016.
Those performances showed that this team is far, far better than we saw last week. In their mind's eye, the players need to go back to those good places and believe in themselves.
My hope is that Holder will play. Even if he is unable to bowl and can only be there as batsman and slip fielder, he should lead the team.
Now you can read the Jamaica Observer ePaper anytime, anywhere. The Jamaica Observer ePaper is available to you at home or at work, and is the same edition as the printed copy available at http://bit.ly/epaperlive
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Transcripts - Lee Sandahl
Lee Sandahl Transcript
Lee Sandahl was born in 1945. Throughout his adult life Standahl worked on the docks as a member of the International Longshore Workers Union. In that capacity, he was periodically hired to work at the OAB and in this interview offers his opinion as a longshoreman of issues that came up while working at the base.
Copyright © 2010 The Regents of the University of California. All
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I don't know what's more exciting: the fact that Purple Lab NYC, the company who made Huge Lips Skinny Hips is launching more products or that their Creatrix, Karen Robinovitz, will be appearing on HSN to sell them in just four days!
I got a sneak peek at Luvah, a purple compact with a universally flattering lip stain on one side and a pearescent gloss on the other that makes your lips look fuller than norm. They're formulated with aphrodesiacs and of course, plumpers, so be ready to pucker up when wearing. To top it off, the gloss will also leave your breath fresh. Karen's been calling it the "ultimate dating tool." I really like the size of the mirror that comes in the compact too.
Luvah is available in two shades, Mama's Boy and Rich Jerk for $24 each. You know you want one! Check out Karen on HSN on February 18th and 19th for Purple Lab NYC's big debut! The company's also launching six other sexy, double-duty products. Check out show times here.


text: I really loved spending this Christmas at The Barrow House. Our family had it all to ourselves, as it was closed to the public, and we gathered in the barn. It was so beautiful with a huge tree and wood burning stove—I had to take pictures! My future brother-in-law, Dean Maroulakos, did all the holiday decorations. He's so talented! As the day went on, we took advantage of the photo booth and moved from room to room to sit by the different fireplaces and chat in smaller groups. It was very laid back and cozy, which is my kind of holiday.


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The military say that seven of the dead are soldiers and eight are civilians.
Army spokesman Col Manjinder Singh said that the soldiers were killed in the Uri sector when an army patrol was swept away by cascading snow.
Col Manjinder told the BBC that five soldiers and eight civilians who worked as porters were buried under the snow.
He said that another two soldiers were killed by an avalanche in Machhil sector.
The BBC's Altaf Hussain in the state's summer capital, Srinagar, says that rescue operations have been suspended until Thursday morning.
Our correspondent says that there have been numerous avalanches in the area around the LoC in recent days and many villages have been left inaccessible and without electricity.
What are these?
Most Popular Now | 56,514 people are reading stories on the site right now.";


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Burglars caught on camera!
Police have since released two still shots of the suspects and are now relying on the public to assist in identifying them.
It is not clear when exactly the burglary took place and where in Pasea Estate.
"Police are asking for the public's assistance in identifying the individuals in the photos captured by surveillance cameras during a burglary in Pasea Estate," the Royal Virgin Islands Police Force (RVIPF) stated in a press release today, February 13, 2018.
Persons with information into the identity of these individuals are asked to contact the RVIPF Intelligence Unit at 368-9339.
21 Responses to "Burglars caught on camera!"
clear enough (13/02/2018, 11:20) Like (24) Dislike (0) ReplyDon't know who it is but a mother knows her child even in the dark. If his mother sees this pic she will known in a flash.
HAHA (13/02/2018, 11:34) Like (9) Dislike (1) ReplyDumb thieve
NezRez (13/02/2018, 15:03) Like (7) Dislike (0) ReplyWe rely on dumb thieves to get caught. Hope someone ID them quickly. We should all have cameras in our places.
one eye (13/02/2018, 11:50) Like (3) Dislike (1) ReplyRed handed
resident (13/02/2018, 11:51) Like (26) Dislike (1) ReplyCome on now, the police cannot do this alone, we as a community need to co-operate and assist the officers.
wize up (13/02/2018, 12:17) Like (16) Dislike (0) Reply2-shots in their spine(sorry) some of us working so hard just to make ends meet and these young punks simply do and in most instances getting away with dumb fu($......no love lost but do the right thing !!!!!
Gumption. Official (13/02/2018, 12:41) Like (9) Dislike (0) ReplySick punks- make a prime example out of them. If they wasn't caught on cam they would have keep going yet strong feelings it's the their first time stealing to be (LIT) to look FLY etc.- what a shame they have brought to their family. While others work hard and invest others out joyriding and sealing.
qc (13/02/2018, 13:05) Like (5) Dislike (2) Replylook the devil dey
The TRUTH (13/02/2018, 13:53) Like (21) Dislike (18) ReplyReal talk, people does wanna help, BUT the COPS are the most corrupt people on the island...they work for the real big drug bosses...so if you tip them off the word will get around that its you...and your life will be in danger...the cops do the most thiefing and sell the most drugs...i even know of a cop that robbed a super market while on duty
Hmmm (13/02/2018, 15:10) Like (1) Dislike (3) ReplyIs it someone for you on the pictures why you are in your feelings so much about whats not the matter at hand?
@THE TRUTH (14/02/2018, 21:41) Like (5) Dislike (0) ReplyI believe you. I witness officers not doing the right thing too. Its sad but most crimes are not solved bc the community can not trust the cops. They WILL rat you out and sit back and watch your life disentegrate like they had nothing to do with it.
Just saying (13/02/2018, 14:24) Like (12) Dislike (0) ReplyNow they are on camera as plain as day. Parent/parents, please escort your son/sons to the nearest police station and turn them in. Any one can recognize them on camera.The one in the crocks and shorts the camera caught a good picture of him. LOL. The hoodie turn on him this time. Stupid Kid.
So true (13/02/2018, 18:30) Like (5) Dislike (0) ReplySmile dude, you are on candid camera.There is no way the police can't catch his A%/. The camera got a real good picture of dude.
eye in the sky (13/02/2018, 14:27) Like (10) Dislike (0) ReplyCongrats! Cameras get results!!
he from baugus bay (13/02/2018, 14:57) Like (5) Dislike (3) Reply
all these dumb c*nts aint doing crime because they don't have or because them have to feed them starving family or child...(not to say the act is legitimized under those circumstances)...they doing it for fame they choose to live that life and be unproductive in tis life....they chose to quite school...they choose not to get a job or 2....so when they die the way they do..it is my conclusion that they choose to die the way they do....sad but tru..
TolaBanker (13/02/2018, 16:13) Like (5) Dislike (4) ReplyWait he ain from Z6ne 6?
hey (13/02/2018, 20:48) Like (4) Dislike (0) ReplyZone6, East Side, West Side wherever he is from, his cards got peeped. Click, Click the cameras caught a good picture. Cameras don't lie. LOLLLLLLOLLLLL. The CROCKS bandit.
Duo (14/02/2018, 07:46) Like (4) Dislike (0) ReplyOne look like a woman, with she hand flip so .
Marie (14/02/2018, 12:01) Like (2) Dislike (0) ReplyWith the picture so clear, they should be arrested already. If i knew them, they would be in HMP by now. Don't want to work but steal everything we work so hard for.
Hmm (14/02/2018, 12:03) Like (3) Dislike (1) Replyspanish
Lawyer (19/02/2018, 12:37) Like (0) Dislike (0) ReplyHis name is Dominicano!!


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St. Anne Parish offers Reconciliation inside the church the first Friday of the month between 11:30 and 11:50 a.m. and every Saturday from 4:15 to 5:00 p.m. Also, you may contact the Parish Office at 713.526.3276 to arrange an appointment.
Receive the Holy Spirit. If you forgive sins, they are forgiven; if you hold them bound, they are held bound." John 20:22-23
Through the Sacrament of Penance, the Church not only acts as the sacrament of the Lord's mercy but the Church also identifies herself as a sinful community on a journey to the reign of God. In this admission of sin, the Church prays: "Forgive us our sins for we too forgive all who do us wrong." Luke 11:4
The liturgical process for conversion, repentance and forgiveness goes on continually within the Church and has taken many different forms over the years. Second Vatican Council called for the rite and formulae for the sacrament to be revised so that it could become more accessible and meaningful to the faithful.
The Constitution on the Sacred Liturgy, n.72 as well as the Dogmatic Constitution on the Church asserts that the purpose of the sacrament is to "receive the mercy of God" and to be "reconciled with the Church whom (sinners) have wounded by their sin, and who, by her charity, her example and her prayer, collaborates in their conversion." (n. 11)
The celebration of the sacrament of Penance is "always an act in which the Church proclaims its faith, gives thanks to God for the freedom with which Christ has made us free, and offers its life as a spiritual sacrifice in praise of God's glory, as it hastens to meet the Lord Jesus." (Introduction to the new RITE, n.7)
Forgiveness and healing: Matthew 9:2-8; Mark 2:5-12;Luke 5:20-26
Preaching of Apostles: Acts 2:38; 5:31;10:43; 13:38; 26:18
Council of Trent: Doctrine on the Sacrament of Penance


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I am a proud Oriental Trading Ambassador and receive products to facilitate my posts. All opinions are my own.
Happy Fall Y'all! What did we do on a beautiful, but 90 degree, first day of Fall? We welcomed the new season by trying on new Halloween costumes! The girls have been begging to do their Halloween costume shopping for weeks now.
A few weeks ago we started browsing Oriental Trading's girl's costumes looking for the perfect costumes. We order our costumes from Oriental Trading every year, and the selection is awesome. We have never had an issue finding the exact costume we want.
Ellie is really into Disney's Descendants right now. She wants to watch at least one of the two movies on an almost daily basis, and her obsession flowed into her Halloween costume. She's going to be Mal, the daughter of Maleficent.
I thought it was going to be hard to pick a costume for Aubrey this year being that she's 4 and changing her mind constantly. She surprised me by deciding on her costume months ago and sticking to it. At her birthday party, in June, she let everyone know she's going to be a butterfly. But, not just any butterfly will do. It has to be a monarch butterfly. Y'all, I'm going to have my hands full dressing this one in the coming years. I can already see the piles of discarded outfits that aren't "just right" piling up on her bedroom floor, on her bed…help me now!
Aubrey was sitting in my lap helping me scroll through costumes on the website when she let out a gasp. Her eyes lit up and she pointed at her perfect monarch butterfly. She proceeded to dance around the room singing, "oh yeah oh yeah my butterfly, oh yeah!" And thanks to the great selection of affordable costumes from Oriental Trading, my child is going to be the most joyful little monarch butterfly on the block!
I still have to buy Aubrey a new pair of black flats and prepare myself to dye Ellie's hair purple temporarily. And there's the matter of keeping the kids from wearing their costumes every day from now 'til Halloween!
If you have boys, there is a great selection of boy's costumes as well including superheroes, minions, and so much more. And the baby costumes? Too adorable! I don't want any more babies, but so many of the adorable baby and toddler costumes make me wish my girls were still that little!
Have your kids chosen costumes yet? Whether you're looking for a specific costume or needing ideas, Oriental Trading has you covered!
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Networking is bullshit. It's the most necessary piece of bullshit I've ever seen, especially in Los Angeles, but then again, strong words for strong feelings. So while you're wading through the crap, congratulations, you're doing something that's supposed to help you. Let's see if there's any way to make sense of it.
Everyone has their reason for networking. I generally try to see who's out there, who's new, and meet up/keep up connections with people I've met before. Personally, organic relationships mean more to me than schmoozing someone I've talked to for five minutes; however, I've met some of my best friends while "networking". Adjust your attitude to be positive. Think hard on what you want out of this. Usually people are either trying to strengthen their existing network within the position they currently hold or they want to leave their job and try something else. Everyone wants something. That can be overwhelming. That also causes a distant look of disinterest in the eyes of the person you're talking to once they've realized you can't service them. Brush it off and move on. Stay focused on why you're there.
Don't Go With Your Friends
I was given the advice that you can go with one other person, then divide and conquer. It's easier to invade a conversation as one person than with a group of four people. That being said, I get intimidated by large groups of people, like, "how do I burst in and say hi without being super awkward?" But the whole point of the event is for you to meet people. Go from one group to the next. When you meet up with your friend or get stuck later, you can introduce your buddy to people you've met and vice versa.
Two Drink Limit
You want something to eliminate that awkward feeling of "what do I do with my hands?" But don't drink past the point of no return. Instead of trusting your instincts, limit your alcohol consumption by a finite amount.
Confidence Is Key
If you don't seem confident, if you don't take yourself seriously, why would anyone else? As they say, fake it till you make it. Do not focus on your assessment of what you're doing with your career or what you've done. Instead, present yourself in a confident manner without judgement. Everyone has hard feelings about themselves. I have friends who've sold scripts, who write for TV shows, who work at amazing companies, and maybe it's the creative field we work in, but they all teeter between thinking they're awesome and that other feeling where everything they write and do is shit. Don't let your feelings get in the way of how you project yourself and what you're trying to accomplish.
Plan Your Introduction
Try hard so it doesn't seem like you're trying that hard. This is great for nervous or socially awkward people. That way when someone asks the famed "so what do you do?" then you can answer with something other than "um" or "oh my god help me." Sometimes I forget that I, too, am an interesting person. I cringed as I wrote that, but referring back to tip #1, I'm fucking awesome and you can suck it…overcompensating but back to the point. Before the last networking event I went to, I literally had a friend tell me what to say about myself because I couldn't think of anything. I'm not even going to tell you what it was now because I still feel awkward about it.
Try any combination of…
Your Education + Your Job + Your Skill Set + What You're Working On + What You're Trying To Get Into
Make An Impression
There are two parts to this. Focus on the other person. Actually listen to what they're saying. Everyone has their own path, their own interests, and their reason for being there. Find out what those things are. They might not be compatible with your desires, but that's not the immediate point. What? Why not? Because you want to make genuine connections with people. Who knows, they might have a friend who is doing what you want to do or maybe you do something their friend wants to do. Also, you're NOT spending 10 minutes with every person. This is a networking event. Meet everyone – get in and out – 5 minutes max.
The other part of this is how to be memorable in five minutes or less. Yet to master this, I have what I'd like to call Brown Haired, White Girl syndrome. I blend into a crowd like white on rice. People who have met me and had full on conversations, sometimes played games with me or shared life experiences with me, do not remember who I am. I get it happening about 2-3 times (I've done it to other people), but beyond that, say around the fourth time you reintroduce yourself, I start to become hostile. Do you not remember that time we played cricket until Paulo shot Stephen in the eye over a fouled pitch? I cried into your arms until our shared friend Tiffany took us home. No? That's because of Brown Haired, White Girl Syndrome. You've replaced me with a Sara, Stephanie, or Sandra. My point is, don't be me. Be memorable. And once you've figured that out, tell me how the f*** you did it.
Keep Up Your Network
Not everyone uses business cards. We have our phones – add people on Facebook or LinkedIn. The point of exchanging information is not so that the other person has your info, it's so you have theirs. Follow up with them a couple days after the networking event and to create an impression then. "Hey we met at _____? I'd love to get coffee or drinks (to talk about ____). What days work for you?" Personalize it more if you like. At least here in L.A., it's standard to just ask someone to drinks, it's not weird; it's common place. Don't feel self-conscious about it.


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Christian Service of Celebration
The preacher will be Jayne Ozanne who is a leading gay evangelical who works to ensure full inclusion of all LGBTQI Christians at every level of the church.
The service will be led by Revd Leonora Wassell, Equality,Diversity and Inclusion Officer for The Leeds Methodist District and Revd Heston Groenewald, Vicar of All Hallows' Church.
We come together to celebrate the Diversity which God created and loves.
Human sexuality is a gift from God to be accepted, enjoyed and affirmed. We believe that the diversity created by God is to be embraced and celebrated. As LGBTQI Christians and Allies we wish to celebrate and affirm all who are taking part in Leeds Pride and are proud to stand alongside all. When we stand together Love wins.
date and time
Sunday 7th August 2016, 10:30am - 12:00pm
Cosmopolitan Hotel
Explore other Fringe Events
Fancy a little something a little alternative and on the Fringe of Leeds LGBT Pride?
Explore the satellite events taking place across the city during Leeds LGBT Pride 2016.


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I remember how for our wedding day 18 years ago, my husband and I chose life verses to be shared and spoken over us as a couple.
That day was such as special time, but I admit moving away from the practice of refreshing my mind with these life-giving words! So more recently, I've chosen some Scriptures to pray over myself as a wife.
The idea is to think and meditate on these, and with God's help, to put them into action!
Here are 3 Scriptures to Improve Your Marriage
Philippians 2: 3-4 "Do nothing out of selfish ambition or vain conceit. Rather, in humility value others above yourselves, not looking to your own interests but each of you to the interests of the others."
Oh my, aren't we prone to keeping score and making sure our own needs are cared for?
Now, I'm not promoting sinful actions, but talking more about our sometimes preoccupation with self. As wives, we can be tempted to look at what we're doing compared to what he's doing and taking a tally.
Instead, the encouragement is to look to our own interests, AND to the interests of others. We don't need to ignore ourselves, but definitely we want to steer clear of thinking only of our wants.
Our husbands need to us to care for them too! What is eating at him? What is he facing and needing support in? How can you care for his interests today as well as your own?
Today, think of your spouse's concerns as well.
James 1: 19 "...Everyone should be quick to listen, slow to speak and slow to become angry"
The women in our congregation are memorizing James 1 this fall, and so I've rehearsed this verse often! Putting it into practice, especially the slow to speak part (ahem), is a more of a challenge.
How about you?
I encourage you today to pause more, listen more, and wait for your husband to speak without interrupting him and offering the 20 questions salute when he walks in the door.
Give him room and space in conversation.
I Chronicles 16:11 "Look to the LORD and his strength; seek his face always"
Long ago, I read somewhere that when your husband isn't doing all you'd desire, to design him by prayer.
This simply means to intentionally pray over him all of those wonderful things you'd like to see! Definitely an act of faith, and yet, after sharing our concerns, instead of nagging on and on…we do better to step back and pray the request instead.
So often, we're looking at our spouses for change. Yet, we must also look to the Lord! He the one who will ultimately bring about change in our husband.
Today, pray earnestly, seek the face of God, and look to Him for answers for your marriage!
image credit; post by Daniele of Domestic Serenity
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Is Jamal hachrosh spoke to graduates of ORT braude to bcarmialaium
Tuesday Nam is Jamal hachrosh against graduates of ORT braude Karmiel in graduation ceremony
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Is the key word in social development. ORT braude College is a symbol and an example for this entry "
Said hachrosh speech is. "The city of Karmiel located a reputable institution that serves as a role model.
Coexistence and integration. As head of the Executive to improve police services to the Arab public, I see
Importance in integrating minorities in the workforce and above this stage to join the police.
Significant service and challenging. There is no doubt that higher education and values education are great ball recipe
Impacts and advancement of society in Israel ".
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Translated from Hebrew


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The next big release of the year 'Tamasha' starring Ranbir Kapoor and Deepika Padukone is up for hitting the screens on November 27, 2015. And, of course the makers are leaving no stone unturned in making it a money spinner.
Recently, a video was shared by the official Twitter handle of the film featuring Deepika along with Ranbir and Imtiaz Ali. The video is quite funny and shows what the 'Publicity Ka Tamasha' is all about.
Check out here:
rn rn
Publicity Gyanrnrn
#PublicityKaTamasha... Ranbir - Deepika exchange notes on film publicity.Imtiaz Ali #RanbirKapoor Deepika Padukone A.R. Rahman #IrshadKamil #SajidNadiadwalaNadiadwala Grandson Entertainment Pvt. Ltd. UTV Motion PicturesrnPosted by Tamasha on Wednesday, November 4, 2015


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Islamic finance products can enhance the financial system's stability but shortcomings in their standardisation and liquidity management must be tackled, European Central Bank policymaker Yves Mersch said on Thursday.
A lack of liquidity tools is seen as one of the key challenges to the emerging Islamic finance industry, which is worth $1 trillion, with sharia banks handicapped partly due to the limited range of products they can invest in.
Mersch said Islamic banks' lack of exposure to "opaque and complex assets" and their absence of excessive leverage should protect them from financial crises. Reliance on deposits rather than wholesale funding added another layer of stability.
"On the other hand, the asset-based and risk-sharing nature of Islamic finance can make the business model more vulnerable to second round effects of a financial crisis," added Mersch, pointing to greater exposure to downturns in the "real economy".
"Moreover, the lack of product standardisation and the missing harmonisation of Islamic standards in general pose risks to the management of liquidity," Mersch, an ECB Governing Council member, added in the text of a speech to be given at the Euro Finance Week conference in Frankfurt.
Islamic banking is overhauling rules that govern the conduct of its influential sharia advisers, with competition for investor dollars and a growing market putting pressure on the once-arcane industry to adopt clearer, more uniform guidelines.
Key to these challenges is the small number of scholars advising a growing number of banks on increasingly complex financing structures, raising issues such as transparency of rulings, independence of advisers and how to groom new scholars.
But varying sharia standards, different regulatory approaches and vast disparities in development across markets stand in the way of reforms to streamline and boost supervision, which are critical to growth.
For all the latest banking and finance news from the UAE and Gulf countries, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page, which is updated daily.
Subscribe to Arabian Business' newsletter to receive the latest breaking news and business stories in Dubai,the UAE and the GCC straight to your inbox.


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[News] Arctic Monkeys Set Release Date Of New Single For RSD
Sheffield's Arctic Monkeys are set to release their new album Suck It And See on June 6th and it features 12 tracks. We've already got an initial taste with the surprise video from nowhere for "Brick By Brick". Today comes news that they are set to release a white label 7" on Record Store Day aka April 16th. The single will be the track "Don't Sit Down 'Cause I've Moved Your Chair" and will come with "Brick By Brick" as the B-Side. I'm eager to hear the new material and with word that Josh Homme has a hand on at least one track it's sure to be a treat for our ears.
As we reported on back in February the boys will play two large homecoming gigs in June at Don Valley Bowl along with festival dates this summer including V Festival, T in the Park and a string of American Dates. To find out more check out their office website tour diary here.


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Category Archives: Jo Knowles
I'm the author of LESSONS FROM A DEAD GIRL, JUMPING OFF SWINGS, PEARL, and SEE YOU AT HARRY'S (Spring 2012).
Jo Knowles: Swamp Walk-A Monday Morning Warm-Up
From: Jo Knowles
October 08, 2012 at 08:19AM
This weekend I visited my family in New Hampshire. My sister took us on a fun little hike in Center Harbor at the Chamberlain-Reynolds Memorial Forest. It was beautiful!
Here are two photos I took of the trail:
For today's Monday Morning Warm-Up, imagine you're a child facing this path. What would go through your mind as you began your journey down the wooded walkway? What would you see? Hear? Smell? Wonder? What would come next?
Jo Knowles: Banned Books Week: Memory Lane
From: Jo Knowles
October 03, 2012 at 11:18AM
In honor of Banned Books Week, here are a bunch of essay-ish sorts of things I've written about censorship, being banned, and hope for the future. I particularly love the haiku's many of you wrote way back when. Those were amazing!
"Dear Anonymous: Keep on Shining" http://jbknowles.livejournal.com/434403.html
"My Essay for Gay YA" http://jbknowles.livejournal.com/413098.html
"What is the Opposite of "Clean"? Part II" http://jbknowles.livejournal.com/390702.html
"I Could Use A Hug About Now" http://jbknowles.livejournal.com/346163.html
"Is it censorship? And a Poetry Friday Haiku Extravaganza!" http://jbknowles.livejournal.com/342629.html
"It was the best of times, it was the worst of times" http://jbknowles.livejournal.com/340750.html
"Challenges" http://jbknowles.livejournal.com/339620.html
Jo Knowles: A little challenge for you this week-with a PRIZE!
From: Jo Knowles
September 24, 2012 at 07:42AM
For today's Monday Morning Warm-Up, I'm switching things up a little. Today I am going to ask you to commit to writing a few short phrases every day for the next 4 days. It won't be hard, I promise.
Here is the challenge:
Start noticing more.
Yup, it's that easy. Almost.
Today, look with new eyes at your world.
What do you see that's always been there, but that you never looked closely at?
What small phrase do you overhear, or even say, that catches you off guard?
What do you smell that you only smell this time of year? That reminds you of where you are in this big world?
Every day for the next 4 days, write down 3-5 things you notice. They can be small, they can be big. But they must be short phrases of a few words for each observation. (The challenge is to use as few words for each as possible to convey something bigger.)
Each day, add 3-5 more observations to your list.
By Thursday night at 8pm EST and NO LATER, leave your list in the comments section below and I will post it here for Poetry Friday.
In order to be listed you must:
1. Leave your list in the comments below.
2. Give me a name you'd like me to use (it can be just a first name if you'd like).
3. Provide a link to your web site or blog if you'd like it to be included (not required).
Sound fun?
I think so!!
ALSO: For everyone who participates, I will put your name in a drawing to win a signed copy of SEE YOU AT HARRY'S!
Shop Indie Bookstores
There will also be ANOTHER prize of temporary BE tattoos for up to 10 other participants.
So, who wants to join me? 🙂
Jo Knowles: Gratitude
From: Jo Knowles
September 10, 2012 at 04:09PM
I think this may have been the best birthday I've ever had. And it lasted all weekend! Friday night dear friends arrived so that they could get up the next morning and join in my 5-mile birthday run.
For some inspiration, we all put on BE tattoos (if you've read SEE YOU AT HARRY'S, you know the significance 😀 ). My friend David also sent me a joke gift with a funny message:
Here we are at the starting line (aka, the road in front of our house):
And here are some pretty shots of the run. The view was spectacular. (Photos here on out courtesy of my pal Erica)
Coming up on the last mile, there was this sign on the side of the road, secretly placed there by my dear friend Katy:
The little note on the side says, "You can do it!" I really really needed to see those words. And yes, I totally teared up. THANK YOU KATY! Then, Erica pulled out her iPhone and played the theme music to ROCKY and we all ran the last half quarter mile doing the Rocky fist pump.
And then… we finished at our church:
When we got home, the power went out and we couldn't shower! Since we couldn't run water, it was also hard to get ready for our music party planned for that night. So… we took our stinky selves downtown and walked around, and then came back home and played SORRY!. The power finally came back about 1.5 hours before the party was to start, so everyone took quick power showers and we managed to be ready by the time the first guests arrived. 🙂
Here are some friends making music in the living room:
It was a great day. I felt loved. I felt proud. And I felt really excited to have raised some money for a great cause! Thank you to all my friends who cheered us on, who donated, and who were there with us in spirit. Here's me, feeling very full of joy (and maybe a little too much wine). Please don't ask about that thing on my neck. ;-P
The next morning, we all got up and had a little breakfast, and then went for a 1.5 mile walk. It felt great to stretch those stiff muscles! And to say hi to the cows, our constant (albeit somewhat unenthusiastic) cheerleaders.
Monday Morning Warm-Up:
Think of a meaningful goal you can reach by your next birthday. Maybe one that is good for you, as well as good for someone else. Write it down. You don't have to tell anyone else what it is. But know you've got cheerleaders if you need them (and I don't mean the cows!). xo
Jo Knowles: Not much to say…
From: Jo Knowles
September 06, 2012 at 09:26AM
Just kid of embarrassed that in the past two weeks my only posts here were wordless, with photos of my cats.
But hey! JoNoWriMo+1.5 will be starting SOON. Deets to come.
Jo Knowles: Wordless Wednesday: Paws touching paws
From: Jo Knowles
August 29, 2012 at 07:03AM
Jo Knowles: Monday Morning Warm-Up: What's the story?
From: Jo Knowles
August 27, 2012 at 08:25AM
Jo Knowles: Some things I've learned about running and writing
From: Jo Knowles
August 20, 2012 at 12:53PM
I feel like I am constantly telling people that my struggles and triumphs with running (I use the word "running" but really, it's an embarrassingly slow jog) mirror my struggles and triumphs with writing. But as I inch ever closer to reaching my running goals of
a) running all the way up a certain hellish hill on my route and
b) running 5 miles on my birthday
and reaching my writing goals of
a) finishing this messy first draft and
b) figuring out what the heck I'm trying to do with it by my birthday
the parallels seem to be uncannily close. Is uncannily a word?
Anyway, I thought I'd share some observations. I know they are painfully obvious in most ways, but I think a few might be a good reminder to anyone who might be struggling with a physical or writing-related goal. So, here they are. 🙂
1. It's OK to be slow.
On running: I am a very slow runner.
On writing: I am a very slow writer.
What I've learned: As long as I finish, it doesn't matter. I've learned to accept my pace and stop comparing myself to everyone else. If I try to keep up with someone when I run, I get out of breath and feel like a failure, even if it's not true. If I try to write more than 1,000 words a day, I get sloppy, and feel like I'm writing just to fill the page, instead of finding meaning in my work. Instead, I've learned to embrace my own process and be be happy about my progress, no matter how slow.
Embrace your inner tortoise!
2. YOU have to do the work.
On running: No one can run for me.
On writing: No one else can write my book.
What I've learned: Cute running pants or fancy software programs are fun and shiny, but they aren't going to make you run or write any faster, farther, or better.
Just do the work!
3. Making yourself accountable, well, does.
On running: Making myself accountable by sharing my goals publicly helps me get on the road 3x/week.
On writing: Sharing my word-count goals helps me put my butt in the chair and get the work done.
What I've learned: When I make Facebook or Twitter updates stating my running or writing goals, I feel more obligated to meet them because I want others trying to do similar things to succeed, too. I want them to say, "If Jo can do it, so can I! Not, "Well, Jo didn't do it, so I'm not going to either."
Follow through!
4. Some days, it's really hard, but that's not an excuse to not do the work.
On running: A lot of times I just don't feel like going out there because I know how hard it's going to be. I'm afraid of failure.
On writing: A lot of times I just don't feel like facing my file because I know how hard it's going to be. I'm afraid of failure.
What I've learned: But there has never been a time when I've regretted running or writing, unlike the real regret I feel when I don't. There is no failure in doing the work. It's all part of the process.
Face your fear!
5. Little bits add up to a lot!
On running: When I first started out, running for 1 minute was hard. Seriously. But I followed the Couch to 5K program, and every week I did a little bit more. Now I run for 45-50 minutes!
On writing: When I start a new novel, I feel both excited and overwhelmed. But by writing 1,000 words per day, I've been able to get a first draft done faster than I ever have.
What I've learned: We are capable of truly remarkable things when we commit to them. Even small steps will eventually get you where you need to go.
Take those steps!
6. A support network makes all the difference.
On running: When I announced I was doing the Couch to 5K program last fall, several of my friends joined in. We formed a group and checked in several times a week to share our progress, and ask each other questions about how to deal with various aches, pains and challenges. Without them, I am sure I wouldn't have stuck with it.
On writing: Every day before I start writing, I check in with my writing partners and we share our goals for the day. We cheer each other on, and comfort each other through the rough patches. Without them, I am sure I wouldn't have stuck with it.
What I've learned: I love my friends. I need my friends.
Be a good friend!
7. It feels soooooooo good to finish!
On running: Sometimes it's all I can do do put on my sneakers and go outside. When I start running, my legs feel like they are made of lead. I feel like there is no way I will reach my goal. But then my breathing evens out and my legs warm up and I'm doing it! When I reach my driveway at the end, I feel shocked and thrilled. This is the first time in 25 years that I have gotten regular exercise. If someone told me last year I'd be running 3.5-4 miles, I would have laughed and secretly thought they were crazy.
On writing: Sometimes it's all I can do to open my file. When I start writing, every word feels forced and stupid. I feel like there is no way I will ever finish the book. But then I get through the mire and find the heart of what I was looking for, and I'm doing it! When I finish a chapter, I feel shocked and thrilled. When I finish a draft, I feel like I am walking on air. If someone told me when I first started writing that I would sell six books, I would have laughed and secretly thought they were crazy.
What I've learned: Instead of laughing when someone believes in you, say thank you. Then prove them right. And then have a little laugh at yourself.
Believe the believers!
8. It also feels great to help others.
On running: I am equally excited and thrilled when my friends reach a running goal.
On writing: I am equally excited and thrilled when my friends reach a writing goal. Better yet, when they sell a book!
What I've learned: Just as your friends have a tremendous influence on your confidence, your well-being, and your happiness, YOU have the same influence on them! Show your support. Lift them up. Tell them you believe in them, too. When it comes to happy friendship moments, there is nothing–nothing nothing nothing–better than hearing a dear friend share their good news and seeing the disbelief and thrill on their faces. We are in this together. When a friend succeeds, you succeed.
Be supportive!
I'm sure there are many, many more parallels that I will think of later. Maybe I'll add them. But for now… I need to go face my fears, believe, and open my file. 🙂
Monday Morning Warm-Up:
What activities/challenges in your life parallel your writing?
Jo Knowles: Teachers Write 11: Snapshot
From: Jo Knowles
August 13, 2012 at 08:35AM
Hi Teachers!
Last week I didn't realize when I posted that it was the "last week" of Teachers Write! And I had a final writing exercise waiting just for that week! So, I'm sharing it today. 🙂
This is actually a slightly recycled prompt, but I think fitting for the journey we've all shared this summer.
1. Find a photo or image from this summers' writing journey that represents your experience participating in Teachers Write.
2. Describe the scene by making a "list poem" of the feelings, thoughts, insights, struggles, triumphs, discoveries, friendships, etc. of your experience.
3. Share your poem on your own blog. Better yet, share with Kate and all the others who made Teachers Write possible! 🙂
Here is the original post I based this exercise on. This could be a fun back-to-school exercise to do with kids, choosing their best summer memory. Or an end-of-school exercise, choosing their best classroom memory. It helps the writers see how important tiny images/details are in conveying the depth and deeper meaning of the "big picture."
1. Find a photo that makes you happy.
Photo stolen from my friend Katy. 🙂
2. Describe the scene by making a "list poem" of the feelings, thoughts, smells, sights, tastes, etc. of the captured moment.
a table spread with warm dishes
from 7 different homes
piles of boots and shoes by the door
6 guitars
2 ukeleles
song books scattered across the coffee table
a plate of pumpkin whoopie pies and cake balls
balanced on a copy of Rise Up Singing
there is a carefully-guarded glass of pomegranate cosmos under the chair
and someone is sipping whiskey from a coffee mug
a glass of wine keeps the cosmos company
and all over, there are scattered juice boxes left half full
by the herd of children that runs upstairs
there is singing off key
on key
off key
the children stop to dance
and sometimes sing
then off they go back upstairs
they sneak a cake ball from the table
and a hug from a parent
heads gather around an ipad screen
searching for songs on YouTube
or is that Angry Birds they're playing?
someone doesn't admit she still isn't sure what that is
we date ourselves with songs from the 80's
there might have been Guns N Roses
and Neil Diamond? No, not possible
but there is laughter
and the warmth from a wood stove
and from the arm of a friend slung tight around a shoulder
there is music loud
and music quiet
a boy gets brave and sings his favorite song to loving ears
there are hugs good-bye
and promises for another gathering
there's an open door
and black sky
and spits of white
and jokes that it can't be what we know it is
there is a quiet drive home
and talks of how nice it is
to have such dear friends
3. Share yours on your own blog. Leave a comment with the link so we can find it! 🙂
Have a great school year, everyone!!!
Jo Knowles: Way to go Anne Marie!!!
From: Jo Knowles
August 07, 2012 at 07:15AM
Happy Birthday to Vampirina!!!!!
When Anne Marie Pace shared the F&G's with me many months ago, I predicted BIG THINGS for this book. I stand by my prediction. With a nod to Elloise, this book has a certain nostalgic quality to it that reminds you of the magic a picture book holds. This one is really special.
Congratulations, annemariepace!!!!!!
Jo Knowles: Teachers Write 9: FearLess
From: Jo Knowles
July 30, 2012 at 08:22AM
I've been staying with my sister for the past few days and on arrival, found this message in the driveway:
Even though I know my niece was not writing this for me, I can't help but think each time I see it, that the universe is trying to tell me something. There's something about that capital L. It's as if it's telling me to both Fear Less and be fearless.
All summer I've been working on a new novel and all summer I have been a bit fearFUL of where this novel wants to take me. And then here was this message, FearLess. Almost reminding me that this is what I must be if I want to get it right. And not only that, but it's OK. So stop worrying and just do it.
For today's Monday Morning Warm-Up, I wanted to share this message with you, too. Because I think a lot of times when we're writing, we let fear slip in without even knowing it. And we don't write what our hearts truly need to.
Today, think about what your fears are in regard to whatever you're working on. Write them on a piece of paper, or on a file somewhere. Half the battle in overcoming your fears is to name them.
Then, put them away and open a new file or take out a new piece of paper. Write the word FEARLESS on it. OR, print a copy of this photo (my niece won't mind). Put your word next to your laptop or somewhere you'll see it when you're writing today, and…
Fear less. And be FearLess.
Jo Knowles: Want to polish your first page? Come to my workshop! :-)
From: Jo Knowles
July 24, 2012 at 07:42AM
Jo Knowles: Teachers Write 7: Pick One!
From: Jo Knowles
July 16, 2012 at 08:26AM
As I've mentioned, every summer I help teach a writing camp for 2 weeks. It's for students in grades 7-12 and many return year after year and I get to watch them grow up and it is, simply put, wonderful.
During camp, we have an easel set up where campers can write down phrases for writing prompts. At the beginning of each camp session, we all write to a prompt that speaks to us. Here is a photo of our prompt board:
For Today's exercise, choose one! Share! And as always, have fun. 🙂
Jo Knowles: "Earphones Award!"
From: Jo Knowles
July 11, 2012 at 08:08AM
I was so excited to receive the following Tweet from Kate Rudd, the narrator for the audio book of See You at Harry's this morning:
Very excited that @JoKnowles See You at Harry's audio received the @AudioFileMag earphones award. This story seized my heart completely!
Hooray! I haven't been able to listen to the entire audio book, but that has nothing to do with Kate. She does an AMAZING job. I truly couldn't be happier. But it is very hard to hear your work read to you. With every new chapter you're afraid you'll hear a mistake. Or a sentence that makes you cringe. It's why I never read my books after they are published, other than when I'm asked to read short excerpts at book events.
Here is the review:
Thanks Kate, for your incredible narration!
Jo Knowles: Teachers Write 4: Choose one
From: Jo Knowles
June 25, 2012 at 07:57AM
Greetings, teachers! I hope you're all having a great summer! I am on vacation in Maine with my family so this is going to be a short post, as it is supposed to rain today but it's not raining YET and I have to get out on the beach and search for sea glass while I can. 🙂
Monday Morning Warm-Up:
I took the photo below soon after we arrived at the rental house. This is my son and his cousins. They ALWAYS jump into the ocean first thing, no matter how cold. Sometimes they don't even change into their bathing suits first! But here they are, and I just love how they seem to be deep in thought.
So today, for something a little different, choose one child and write from his or her point of view. Set up the scene–not the obvious one, but the secondary story. Is he or she worried? Scared? Sad? Mad? See if you can incorporate some back story into the description. Throw in some dialog, too. Explore how there are two things happening at once here: the current situation (being in the water), and the one in the child's head. Like in real life, there are almost always two things happening at once. Conveying this in writing is a challenge, but can make an internal moment where you're describing a lot of "thinking" more active by showing what's going on around the character in that same moment. Have fun!


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Price Point Strategy
What is your price point strategy?
Or for many internet entrepreneurs, maybe I should be asking if you even have a strategy to your price points?
If you look at my business, you'll see I have products at multiple different price points:
Low Priced Lead Generators
Do you really think I see www.ChooseYourMarket.com as a major income generator?
No I don't. It's a lead generator. The product is using the $7 secrets script so that affiliates can promote it and keep 100% of the money (all buyers are able to promote it).
As a sidenote, I originally priced it at $7. I tested it against $9.95 and $10. Ten dollars even has been the best price for it by far (I'm going to be testing it a little higher soon as well such as $12 and $15).
This product is a "self liquidating" lead generator. When I use it for any type of advertising, my only goal is to try and break even. Generate a lead for free (that's why it comes with 100% affiliate commissions). I will have a couple of similar products offered like this soon.
Those products are not my business. They simply lead generators.
Have you ever ordered from a infomercial?
If so, you know they have a whole series of upsells (often 5 or more) once they get you on the phone. Without those sales, they'd be losing a fortune on the front end from all the leads they're generating. The real money comes in how they follow-up on those leads with higher ticket and continuity items in the future by mail and phone.
Low to Medium Ticket Product Sales
A majority of my "products" fall into this category from the $50 to $200 range.
For example, www.MyBloggingMastery.com and www.MyEmailMastery.com are both in this price range.
These are low ticket products still, but I also consider them the "bread-and-butter" price point in my business. They can be sold directly from a website. You'll see I often link directly to these items from my blog and in some of my advertising instead of using a squeeze page to get the email.
While at times I will have email followups in place for products like this, they're not as essential as they come in for the next type of product.
Medium to Higher Ticket
Currently you don't see any what I'd consider "high ticket" products being offered here. The Internet Lifestyle Retirement System is still in medium ticket range although it's at the point where it requires more than just the sales copy to make the sale.
You'll notice it has a free training video. Plus I give away a free report. There are email followups.
I also do interviews and/or teleconferences with others when they want to offer it to their audience. So often it's not just a straight sell except for when my customers from the first two categories buy this as one of their backend items.
I know some of my readers probably think $500 is high ticket. It is at the very beginning of that. You'll see many products in the $1,000 to $2,000 range. I've worked with some information producers who have products and seminars in the $5,000 to $10,000 range.
Once you move up to that level, now you're moving into real high ticket products. Imagine what a $5,000 sale does to your business math. You only need 200 of those to produce a million dollar income (instead of 10,000 $100 products). Instantly you're able to afford more on your advertising across the board.
The closest I have currently to a higher ticket in this business are my coaching services at $500 and $1,000 a month. I have clients who have been with me for 2 years straight now (although they came in at a little lower prices since I never raise the price on active clients).
We try to put some type of continuity income in every business I work with. In this business, this is the paid monthly newsletter. You could also use a monthly membership site or even a CD/DVD of the month club.
The concept is you always have a strong income source that's residual every single month. You know you have ______ coming in next month even before you make a single sale of one of your other products.
That is your base income in your business.
What is your price point strategy?
- Sell High Ticket Items For Big Profits
- 4 Income Streams in Every Business
- Crash Course on Lead Generation
- Coaching Price Increase
- Do You Have a Product or a Business?


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Travel Tips
Travel Tip: How the Sharing Economy Works for Business Travelers
The "sharing economy" has been front page news lately. That's where regular people like you and me share our cars or even our homes, and use mobile technology to get the word out.
For travelers, it can mean saving a lot of money. Now you can save if you're traveling for business.
Uber, the ridesharing service, just launched Uber for Business. That means business travelers can use the app to get a ride right away, instead of waiting for a taxi or booking an expensive car service.
The receipt and expense information goes right to the company account, not your personal card.
If you thought going on a business trip meant only staying in a hotel, think again. Airbnb has just opened up to travelers with corporate accounts.
What's the benefit of that? It means staying in a home instead of a hotel when you're on the road for work.
Whether you're on the road for two days or two months, having access to things like your own kitchen and local services like grocery stores can make a huge difference.
For more information, visit the Car Travel and Hotels & Accommodations Archives.
Keep reading for more travel tips.


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Notebook: Alex Cobb frustrated by oblique setback
ST. PETERSBURG, Fla. — Alex Cobb worked through a two-month rehab last summer in recovering from a mild concussion. He faces a similar absence in healing from a left oblique strain, and that frustrates him.
"It has definitely been a struggle to compare the two," Cobb said.
The Tampa Bay Rays right-hander was placed on the 15-day disabled list April 13 with the strain. Cobb said he's receiving treatment and will progress to rotational work Tuesday. If all goes well, he could start throwing six or seven days afterward.
Cobb's frustration is understood. He entered the season as the Rays' No. 2 starter, behind ace left-hander David Price. After a rocky five-inning outing against the Toronto Blue Jays in his first start April 1, he allowed no runs and a combined seven hits in seven-inning appearances against the Texas Rangers on April 6 and Cincinnati Reds on April 12.
"It's such a lengthy rehab process," Cobb said. "And if you really think about it, the healing process itself is probably not that long. If I was a position player or a bullpen guy, I'd be able to let this heal — build up one or two innings in three or four days and come back and play. But I'm going to have to start all over. I have to throw bullpens, live BP, maybe one or two, maybe three, rehab starts. That's the really frustrating part."
Cobb described the situation as a "perfect storm" of factors that led to his injury. He said he learned from conversations with Ron Porterfield, the Rays' head athletic trainer, that there's no one thing he could have done to prevent the strain.
"Just talking to Ron, it's just a few things that led to it — that perfect storm just kind of happened," Cobb said. "There's no rhyme or reason to it. There's no one thing that we can say, 'Hey, you've got to fix this to make it not happen again.'"
Cobb is one of three Rays rotation members on the DL, joining right-hander Jeremy Hellickson (arthroscopic right elbow surgery) and left-hander Matt Moore (Tommy John surgery). He said the additions of left-handers Cesar Ramos and Erik Bedard as starters could pay dividends later.
Tampa Bay Rays news
"I think, in hindsight, it's going to be huge for us as a team for the younger guys and guys who haven't got a lot of opportunities to start in this league," Cobb said. "It's going to be huge for their growth and for us as a team. Having them go through this growing process, come August and September and, hopefully, in October, it will be extremely beneficial to us."
Hellickson started feeling sore after tossing about 10-15 curveballs on the Rays' recent trip to Kansas City from April 7-9. He took about a week off from throwing, but he said the pain only lasted a few days. Since, he said he has felt fine playing catch.
Hellickson is rehabbing from his elbow surgery, which took place Jan. 29. He said he threw from 90 feet Sunday. He still anticipates an early June return.
"Everyone says to expect at least one setback," Hellickson said. "Hopefully, this was it. I don't even look at it as a setback. Like I said, I felt fine just playing catch. I didn't respond to the curveball like I wanted. I just took a few extra days off."
Outfielder Desmond Jennings said he's improving from a groin injury that has limited him to a bench role in recent days. Jennings sustained the injury in the first inning of a loss to the Baltimore Orioles last Monday at Camden Yards.
Jennings, who's hitting .264 with one home run and five RBI this season, planned to test his groin by running Sunday. There's a chance he could return to the lineup when the Rays begin a three-game series against the Minnesota Twins on Tuesday at Tropicana Field.
"It's good," Jennings said. "It's a lot better from that day. It's getting better every day."
Tampa Bay Rays on FOX Sports Sun
Left-hander C.J. Riefenhauser was living a buzz after making his major-league debut Saturday night in a 16-1 victory over the New York Yankees.
The 24-year-old received the promotion from Triple-A Durham early Saturday morning, after right-hander Brad Boxberger was optioned to Durham. Riefenhauser, who rooted for the Yankees as a boy, allowed no runs and no hits in 1 1/3 innings against New York.
He said he received 114 congratulatory text messages. But the best "message" might have been a video. He said he received a clip from friends at a bar watching the game in his native Mahopac, N.Y., where all the patrons erupted when he entered in the seventh inning.
"It was definitely easier than the night before," Riefenhauser said of falling asleep. "But I was looking at the ceiling just trying to replay everything over and over again. Like I said, couldn't write it up any better."
The Yankees' pitching woes in their loss Saturday allowed for an interesting situation to unfold in the eighth inning. Shortstop Dean Anna was tapped to pitch after his manager, Joe Girardi, exhausted all options for the night.
Anna entertained with "fastballs" that were clocked at 72 mph and slower while allowing two runs and three hits in the inning. Price was asked his opinion of Anna's showing.
"What he did was extremely tough," said Price, who starts Tuesday. "To come in and to essentially lob the ball the way that he did and still be able to throw strikes like that, I don't know how many pitchers would be able to do that. It's tough."
You can follow Andrew Astleford on Twitter @aastleford or email him at firstname.lastname@example.com.


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Tender Peony pattern on Lomonosov Porcelain bone china cups , click here to watch!
Bone China Tea Set Pink Marietal 8.12 fl.oz/240 ml 2pc
Enjoy a steaming cup of hot tea or coffee with the Lomonosov Porcelain "Marietal Rose" Bone China. Made from white bone china, this whimsical tea cup and saucer was made at the imperial Russian porcelain factory in St. Petersburg. It will be a perfect gift for avid tea and coffee drinkers. It's also a perfect addition to any porcelain drinkware collection.
- The item is HAND PAINTED. Embellished with 22-karat gold. Hand wash is recommended.
- The original Lomonosov factory logo is on the bottom of each piece. Genuine Article - 100% Guaranteed.
- Material: bone china porcelain. Made in Russia by the Imperial Lomonosov Porcelain Factory.
- Capacity 8.12 fl.oz/240 ml; Cup measures: L 4.7", W 3.7", H 3; Saucer measures: Diameter 6.5", height 0.8"
SKU: ps1208
Pattern designer:
Shape designer:
Shipping Weight: 500 gr. (17.64 oz) (1.1 lbs)
Approximate Shipping: $8.95 (Standard delivery Worldwide)
List price: $144.00
Ask-a-Question About This Product


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UXC subsidiary, Eclipse Computing, has partnered with people management solutions developer, PayGlobal, to manage its local client base.
Eclipse director of business development, Martin Wildsmith, said the reseller began working with NZ-based PayGlobal about four years ago, on-selling its payroll offerings.
"They built up their own direct business and what we decided to do was merge those two teams and client bases together," he said.
"PayGlobal is going to focus more on developing the software, and leave someone like ourselves, that is very customer-focused, to deliver and implement it."
Wildsmith estimated that Eclipse had about 50 customers in the local market.
PayGlobal has about 70 customers. All 16 employees would be offered roles within Eclipse, which has about 220 staff.
"We have eight offices around the country so we are much better set up to support big and national customers, whereas PayGlobal weren't keen to open up offices all around the country to look after their customers," Wildsmith said.
"I can have more people across the country. Therefore clients get access to people who are local and know the product well. The other good thing for us is we can also invest more in selling software and a bigger client base, meaning that we can also grow the business faster."


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Last week, we hosted a series of webinars with the best PPC marketing experts.
Our guests revealed the most effective techniques and strategies for attracting the right customers, choosing proper keywords, setting geo-targeting and other crucial aspects of managing PPC campaigns.
Read on for some great tips and advices from PPC specialists!
PPC Week Q&A
Tani Kopliku, Senior Search & Data Consultant, Zazzle Media, @tanikopliku
Louise Cranstone: If a campaign has used location targeting in the campaign, and selects to use Google Partners as part of the search network, are the ads only displayed in that target location for users visiting Partner sites, or does it show across the Partner network, outside of the selected location target zone?
Gianpaolo Lorusso: Ads should be seen according to the AdWords location settings even if search partners are selected. The default setting consider both users in the selected area OR using local terms regarding the selected area. If you do not change the default setting and are targeting searches for keywords that include local terms like "hotel in Paris" as long as users use these terms in the query your ads will be shown also outside the targeted area.
Tani Kopliku: The short answer is yes. Google supports location targeting for their Search Partner network.
Google uses different methods of verification for location targeting which you can select within the location targeting section of the campaign settings.
Depending on the one you have chosen Google will use that as a filter to verify if an add should be served on the search partner network.
Daniela Lurascu: How can you attract the right type of customer?
Gianpaolo Lorusso: Using the right keywords or targeting methods ;-)
Be specific. Search campaigns are not meant for branding purposes. Display ones have a lot of cross targeting options. Test them all. Together and/or separately.
Tani Kopliku: From a PPC perspective, 90% of the time the right type of customer is the one that converts into business. So a lead, a sale, a download or any other action that you are tracking as a PPC goal.
So targeting is crucial. You want to make sure you have the geo-targeting setup correctly before starting you campaign. Also you want to make sure that you make use of demographic targeting if you're campaign is targeted to a specific demographic and you can choose from the following targeting groups:
- Age
- Gender
- Parental status
Typically speaking the best way to identify your right customer is looking at the exact search query report to understand the explicit keywords that are sending through these clicks from these users. And also a very important factor here is to be able to understand the needs of the customers through these keywords.
Make sure you can track these keywords right inside your CRM so that you can see which ones drive the most value and you can also assign a value to the keywords in terms of importance they represent to the business.
You can then focus your organic search efforts also towards these keywords and generate relevant content that responds to the needs of you customers that drive revenue.
Yuvaraj Rajendran: I am from Travelauto. We are into global car rental business. As the industry is very competitive, can I only choose exact match keywords with higher volume of searches suggested by Google keyword tool. Which gives good conversions - exact match or broad match?
Tani Kopliku: Hi there.
You will need to identify the keywords or groups of keywords that are actually driving your car rentals per country.
Use Value Track to pull in the keywords into the URL and use Google Tag Manager's Data Layers to pull keywords within the signup form and into your CRM so that you can identify keywords that are worth for your business.
These groups should then make your core investment. As for Conversion Rates, exact match keywords will most definitely be the one to use. However this depends on the type of the keywords as if you simply target [rent a car] it may not have a high conversion rate as [rent a car in London] or [rent car London] and so on.
Paul Vickers: I would like to know how to use PPC for Affiliate marketing. Especially when the owning company will have bigger budgets and can limit main keywords
Tani Kopliku: The way to do this is testing small groups of keywords at the time.
Analyze the company's paid search keyword strategy through SEMrush and filter out the brand keywords.
What you want to identify is non-brand keywords that the company is putting sufficient budegts behind then by using Keyword Tool IO and Keyword Planner develop some campaigns around these topics.
Due to limited budgets test one campaign at a time to make learnings. Find out which keywords work back then pause the rest optimise the ads to perfection to include these converting keywords then move on to the next campaign.
Candice King: What is a good source to find out CR by industry?
Gianpaolo Lorusso, Web Marketing & Usability Professional, @Gianps
Gianpaolo Lorusso: There are several international sites that publish reports about web marketing sectorial performances, like Marketing Sherpa or E-consultancy. In general you could say that a good CR for an e-commerce site is around 1% or above, in lead generation you should go around 10% or above.
Tani Kopliku: Using conversion rate averages to see whether you're doing should be used very cautiously. I say this because even within any industry there are niches where the user has positive and negative intents about a product purchase.
Positive intent is something that they want to purchase and is associated with a positive feeling like – present, personal shopping etc.
Other intent within the same industry can mean a negative intent, where the user has to purchase an item by necessity and is in desperate need therefore the consideration process may change here dramatically which can impact conversion rates.
Initially you should always aim at having a good ROI on your campaigns and then constantly strive to improve your conversion rates.
As for resources as I mentioned above I don't usually use any and have always know the averages as very rough guide to mention when discussing new campaigns but again this can largely differs by the way campaigns are built, the offer, the landing page experience and so on and so forth.
This is a good visual representation of the AdWord performance per industry.
Also I personally like Which Test Won, which is a repository of A/B split testing landing pages, which you can view per industry and it can give you a good idea of conversion per industry also.
Kunle Campbell, eCommerce Growth Consultant , 2X eCommerce, @KunleTCambell
Daria Modzelewska: How do you effectively use PPC campaigns in the e-commerce B2B sector?
Kunle Campbell: In B2B ecommerce PPC, ad quality fundamentals remain the same: i.e. work on improving your quality score, landing pages and CTR.
From an ad format standpoint, B2B AdWords advertisers should utilise these ad types: Text ads (with sitelink and callout extensions), Remarketing and Product Listing Ads.
B2B eCommerce advertisers should have at least two campaign objectives:
- Lead Generation
- eCommerce Sales (which is likely for samples that could lead unto bigger orders)
So set up campaigns to address each of the objectives above.
Lead generation campaigns are best handled by text ads and remarketing.
Product Listing Ads (PLAs) will most likely be the key drivers of sales to your product catalog as they convert relatively higher than other ad formats in eCommerce.
Setting up a remarketing campaign is a no-brainer but execution is key here; campaign and goal diversification is crucial.
Structure your remarketing campaigns on a page grouping structure i.e. so that visitors that have visited a set of pages, are served specific ads.
Also work on dynamic PLA ads for your e-commerce product catalog.
Finally control as much real estate in the SERPs.
Candice King: What us a good source to find out conversion rate by industry?
Kunle Campbell: You'd struggle to get specific and accurate figures by industry. That said, there was a benchmark report conducted by MarketingSherpa that reveals average website conversion rates by industry (on a broad basis).
I believe you cannot go more specific than the above.
You should also bear in mind that the definition of a 'conversion' differs according to campaign type.
A conversion for a newsletter subscription differs from a conversion of a lead that has a few questions and might be interested in doing business.
A ball park figure for a lead generation campaign with lead-gen landing pages set up is 10%.
Luca Senatore, Head of Strategy, Genie Goals, @LucaSenatore
Louise Cranstone: If a campaign has used location targeting in the campaign, and selects to use Google Partners as part of the search network, are the ads only displayed in that target location for users visiting Partner sites, or does itshow across the Partner network, outside of the selected location target zone?
Luca Senatore: Assuming they have the advanced location options set to "People in my targeted location" the search partners traffic will be targeted to that location
Daniela Iurascu: How can you attract the right type of customer?
Luca Senatore: This is a very good question. We feel that the one should first ask oneself who the "right type of customer" is. Who is the typical person what buys what we sell? How old are the likely to be? What earnings? Gender? Do they live in a specific type of location (seaside, mountains, city, posh part of the city etc). Then we should be clear about our USPs (unique selling points); is price our strength? Fast delivery? Customer service? Brand experience?
Once we have that, we'd tailor not only the adcopy but also the keywords accordingly. For example, if we sell jewelry and our USPs are fast delivery, custom made-one-of-a-kind products and brand, thenwe might want to negative-match words like "cheap," "discount," "wholesale" and also use words like "prestigious," "unique," etc. in our adcopy. We might want to focus on locations where the average household earning is higher and we also need to make sure that our landing pages are consistent with our proposition. This is just the tip of the iceberg but ticking these boxes will put you in a very small group of retailers who are actually taking these basic, but important steps.
You could also look at your existing traffic in Analytics and see who already comes to your site. You cold create segments as well to look at converting visitors, direct visitors, organic visitors etc. to get a really good idea of who the "right" customer is.
Mark Miglinczy: Would you recommend using Googles first page bids? and what would you recommend as a good bidding strategy to test new keywords?
Gianpaolo Lorusso: Unless you are doing some branding campaigns, I recommend to bid higher on keywords that convert. As long as you spend less than you are earning you will never be mistaken. The position of ads should vary accordingly.
Luca Senatore: Once we've taken the steps required to ensure that you are targetting the right audience with the right keywords, tailored ads and landing pages which are user friendly and relevant to your PPC strategy, we'd strongly recommend to invest as much as possible, up to 100% of your margins, to drive as much visits to the landing pages as possible. This is the quickest way to 1.) see what works and what requires adjustment and 2.) drive the most revenue which you can then optimize by cutting waste and take advantage of various segmentation and optimization strategies. Also worth noting that the first page bid estimate only takes in to account Google search and not Search Partners (hence why you can still get a lot of traffic when your biz is "below the first page").
Daria Modzelewska: How to effectively use PPC campaigns in e-commerce B2B sector?
Gianpaolo Lorusso: Targeting B2B users can be very difficult. Always use strict matching correspondences and words made up with "manufacturer" or "producers" + business specifications, otherwise you will target final users too.
All remarketing applications here can be very effective in these cases, both in display and search networks.
Luca Senatore: Most of the principles used in B2C would translate well in B2B. The main differences in our experience are: day-part bidding whereby you would probably bid more during working hours that you would outside them and your adcopy where you might want to use the sector jargon mentioning USPs which are relevant to businesses.
Yuvaraj Rajendran: I am from Travelauto. We are into global car rental business. As the industry is very competitive, can I only choose exact match keywords with higher volume of searches suggested by google keyword tool. Which gives good conversions - exact match or broad match?
Gianpaolo Lorusso: Broad matches are very useful in keywords discovery campaigns. When you identify your "gold mines" you have necessarily to target them with the closest match types possible, unless of course you already have high quality scores. If you are lucky enough to get a 8 to 10 QS grade with a wider match correspondence, it is very unlikely that simply changing matching types will increase it.
Luca Senatore: We strongly recommend to use all matches and then tailor your bidding strategy. Broad modifier (+) is invaluable if used properly. Broad modifier is a great way of discovering new, cheap, high converting keywords. The "head terms" which the Google keyword tool suggests are usually expensive and competitive.
Paul Vickers: I would like to know how to use PPC for Affiliate marketing. Especially when the owning company will have bigger budgets and can limit main keywords.
Luca Senatore: Quite a broad question! Answer is the same as above though really. Find lucrative niches which the big guys are missing by "being lazy" with there account setup.
Candice King: What is a good source to find out CR by industry?
Luca Senatore: Not sure we can give you an answer on this one as CR is heavily dependent on individual factors such as landing page UX, product range, photography, location and many more.
Siraj Uddin: For a starter, where can I find complete resources to learn PPC, and which is the critical stage in creating the PPC campaign especially Adwords campaign.
Gianpaolo Lorusso: There are several good sources of information about PPC industry, besides Google's edu channels themselves. I personally would suggest PPChero and Certified Knowledge (a project by Brad Geddes, who in my opinion is one of the best AdWords professionals in the world). In creating search campaigns the critical stages are deciding the campaign structure (be pertinent with your site's structure), select keywords (be specific) and write ads (ask yourself: why should someone click on my ad instead of those of my competitors?).
Luca Senatore: Google AdWords qualifications are a great place to start. Or, even better, join a great company like Genie! The most critical stage of building successful PPC campaigns is to have a methodology that you believe in and follow. Account structure, bidding strategy, adcopy strategy, segmentation, etc are all vital.
Damien Hamilton: Is this a good indicator to also set up remarketing for searrch ads?
Luca Senatore: RLSA are important and should be implemented once the basics are established. It is always worth setting up RLSAs as you will likely find that users which have connected with your brand already are more likely to convert.
George Haslett: how would you determine the optimal bids for your keywords based on multiple conversions with different long and short term values?
Gianpaolo Lorusso: Ah! This is not a question, it is an online consultancy! ;-)
There is not a short answer on that, but I would never set a fixed max conversion cost as a limit, I would rather focus on "out of scale" conversion costs or "black budget holes" (as I defined them in the webinar). You should also never forget that measuring conversions online is not an exact science and having real numbers before taking decisions (data statistical significance) is absolutely necessary.
Luca Senatore: Not sure I know the difference between "long and short term values." If the LTV (life time value) of a customer is known, then I'd use that to assign a value to each new customer paying less attention to the initial purchase value. Alwaysneed to establish the LTV, give each conversion a value (newsletter signups etc,) using historic data to work out the true vale of a keyword.
Ciaran Murphy, Senior Digital Marketer, Director of People, Wolfgang Digital, @WolfgangDigital
Ciaran Murphy: You can choose to run campaigns with only exact match keywords. This decision is entirely yours. Bear in mind that your ads will only show for searches that exactly match this keyword and that you will not show for any variations on this keyword. The question of conversions depends on the keyword itself. If the exact match keyword is a keyword that is lower down the purchase funnel and you direct the user to a relevant landing page than this keyword should convert well. If you use broad match keywords with appropriate use of negative keywords you can also drive traffic that will convert well.I am from Travelauto. We are into global car rental business. As the industry is very competitive, can I only choose exact match keywords with higher volume of searches suggested by the Google Keyword tool. Which gives good conversions - exact match or broad match?
If you are conscious of budget I would recommend using exact match keyword campaigns and broad and phrase match campaigns. This way you can place most of your budget on the exact match campaign whilst testing the effectiveness of the using broad and phrase match keywords. Additionally, broad match keywords will also offer you keyword suggestions, from the search query report, that you may not have considered. And these keywords may lead to lots of conversions.
Siraj Uddin: For a starter, where can I find complete resources to learn PPC, and which is the criticalstage in creating the PPC campaign especially AdWords campaign.
Ciaran Murphy: You can use a number of different resources. Google's own exam center. Here you can study for the different AdWords exams and Google provides all the information you need to pass these exams.
I recommend creating a campaign alongside studying for the exams as you get to place the theory into practice.
When creating a campaign it is important to decide on the right keywords and bids but also to create compelling ad texts to ensure users click on your ads. You should structure your account well segmenting by location that you are targeting and creating campaigns and adgroups around closely related keywords. Once the campaign is created and live it is critical to monitor the performance. Use the search query report to see what search terms are triggering your ads. If there are search terms here that are not relevant then add them as negatives. Monitor your bids to ensure that the ads are showing in a position that matches your budget.
Finally, you can stay up to date on AdWords by using the AdWords Blogs and using online resources like State of Digital, Search Engine Land and SEMrush.
Do you have any additional thoughts or advice on the PPC topics covered here? Please comment.


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Brake Service $80+/axle
- Removal, cleaning, servicing of brake pad cradle.
- Lubrication and servicing of caliper sliders.
- Cleaning and sanding of wheel hub surface.
- Lubrication of wheel hub surface.
Every brake lubrication service includes the following procedures:
- Inspection of brake pad and brake shoe depth and condition.
- Inspection of caliper flex hose for cracks.
- Removal, cleaning, servicing of brake pad cradle.
- Inspection and servicing of caliper.
- Lubrication and servicing of caliper sliders.
- Cleaning and lubrication of hub surface.
- Cleaning and lubrication of brake shoes on backing plate.
- Thoroughly clean drum surface, and remove corrosion to prevent noise.
- Adjustment to parking brake cable (if necessary).
Lubricating brakes isn't just a matter of slathering some oil or grease. Special lubricants are required because of the conditions under which brakes operate. Brake lubricants keep your brakes from making squealing or screeching noises due to vibrations, and they reduce wear and tear so your brakes will last longer.
Brake Replacement
It's dangerous to wait too long to change your brake pads. As the brakes are applied repeatedly over thousands of kilometers, the brake pads gradually wear down, reducing their ability to stop the car.
Modern disc brakes include a part called a wear indicator. A wear indicator is a small piece of metal attached to the brake pad that contacts the brake rotor when the pad material has been worn down to a certain level. When the wear indicator grinds against the rotor, it makes a squealing noise as you apply the brakes. This noise is a signal which tells you it's time to have your brakes examined.
When it comes to your brakes, we only use the highest quality of parts and lubricants. Upon request, we have original or aftermarket brake pads and rotors available. With every brake pad and rotor replacement, our licensed technicians perform a brake lubrication service.