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While the focus of psychotherapy is on the causes and treatment related to mental health and issues from the past, coaching is focused on making lifestyle changes in the present and goal setting for the future. My clients are generally healthy people (of ALL ages) who want to make changes in their lives and want the support of their own personal coach to help them achieve more in less time.
Some examples of the types of things coaching clients work on include:
Developing strategies to build a healthier and bigger brain
Improving their memory and cognitive function
Strengthening the brain after an injury or stroke
Finding a healthier work-life balance
Building and maintaining healthy relationships
Getting unstuck physically and emotionally
Making an important life transition or achieving short-term objectives
Creating a more fulfilling and meaningful life
Implementing a plan that serves long-term health
Building more play, fun, and adventure into their lives
First we assess where you are and where you want to be. Then I provide you with a roadmap, positive support, feedback, tools, and encouragement. Your autonomy is always respected, while challenging you to think differently or suggest that you try a different or even more radical approach than you normally would. It's never my job try to control a client's thoughts, actions or life, only help guide, encourage and support your best efforts.
Coaching typically works best with a weekly in person, via skype or phone so clients have time to integrate new ways of thinking and behaving in between sessions. After the initial session, you can expect sessions last between 30 to 45 minutes. These will provide you with new learning, challenges and encouragement to continue growing your brain.
Brain growth series 12 weeks
Personalized brain growth program for individuals struggling with memory concerns, cognitive decline or desiring a stronger and bigger brain. This program is a deep dive into what YOUR brain needs do now to be sharper, healthier and think clearer.
Brain booster crash course - 4 weeks
This is an overall brain growth program for those who want to boost their overall general brain function without specializing in certain regions. This is a great way to learn about the brain, what grows and shrinks the brain along with tips, exercises and accountability.
Executive Brain Growth Series - 6 weeks
Personalized brain growth program for your executive team/leadership that gives them individualized and personal ways to grow their brain, increase brain function and build brain reserve. This is tailored to help your executive team think better, smarter and create new neural pathways.
Corporate Brain Boosting - 4 week group learning experience.
Does your team need a boost? Julie provides a group learning experience for groups and teams to build their brains, learn new tools and tricks and improve brain function. This is a fun and interactive class that gives your team the tools to build a bigger brain.
Julie Otte M.A.
Certified Health Educational Specialist
1324 Lake Dr. SE Grand Rapids, MI 49506
Tel: 616.340.5407
Email: firstname.lastname@example.com


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Cute Clown Makeup Tutorial
We asked YouTuber Bethany to create a makeup look to go with this crazy and colorful clown costume. She did not disappoint! Watch her tutorial below to get your own clown look:
More of Bethany's makeup tutorials can be found in our makeup ideas section, and you can view the rest of her work on her YouTube channel and Instagram.
Follow along with the transcript for this video:
Hi everyone! In this tutorial, I'm going to show you how to recreate this easy, cute Halloween clown look. I teamed up with BuyCostumes.com to put out a tutorial every day this week for you guys from Monday through Friday. The costume I'm wearing in this tutorial is the TuTu Lulu The Clown Adult costume with the Circus Sweetie Lollipop wig. Please look in the description box for a direct link to BuyCostumes.com to check out this costume and plenty more. Well I hope you guys enjoy this tutorial and I will see you all tomorrow with another tutorial. Please give this video a thumbs up and I will promise to pie someone else in the face. Now let's begin.
I'm starting off the look by using a white grease paint from my Makeup Forever Flash Palette. I apply that onto my forehead and bring it down to the tip of my nose. This will act as a eyeshadow base for the eyeshadows I will be applying, and also just added tint of that white clown makeup lots of clowns wear. A good alternative to this grease paint is Nyx Double Pencil and Milk, or even white face paint.
Now I'm going to start applying eyeshadows to my face. The first eyeshadow I apply is a hot pink eyeshadow and I use that to contour my cheekbones, and then directly above it I apply a pink eyeshadow and just blend that in. Then around the temple, I blend in a creamcicle orange eyeshadow, so it's kind of like a pastel orange, and then right above the forehead, just around the edge of I,t I blend in a yellow eyeshadow. Then I go back with a purple eyeshadow and use that to really define my cheekbone and then I apply that same purple eyeshadow onto my eyelid.
Make sure you apply that purple eyeshadow along the lower lash line as well, and then directly into the crease I blended in Aqua eyeshadow and directly above that Aqua eyeshadow I blended in a pastel green eyeshadow that I bring all the way up toward my brow bone. Now all the eyeshadows I'm using are all from my 120 Eyeshadow Palette from BH Cosmetics.
Moving onto the face paint, I mix Wolfe's white and purple face paint together to create a lilac color that I used to paint on some eye designs. So I create a triangle above each eye and then an upside down triangle below each eye. And then I also use that face paint to cover up my brows and create just another little design.
Now I paint a bunch of dots wherever I felt like it – so, mainly below my eyes, around my temples and above the brows. I mixed a bunch of face paints together to create the colors I wanted. All the paints I used are from my Wolfe's 12 Hydrocolor appetizer Palette, and it's the essential palette.
If you want to know exactly what face paints I mixed together to get which colors, just look in the description box below. There will be a complete list of that as well as a complete list of all the products that I used. But mainly the colors I mixed together were like pink with white, orange with white, green with white to get those light, pastel colors.
For the dots on the temple I just used Wolfe's Blue, Red, Yellow and Green face paints. I didn't do any mixing there. I chose to apply the darker colors to just the temple because I wanted the look to mainly be light colors but I wanted there to be colors in my makeup that matched the colors in my costume.
I chose to paint my nose pink to keep with the whole cute theme. I first painted a baby pink circle to the tip of my nose and then used a pink eyeshadow to shade around the nose. Then I just drew a little white line going around the nose to bring some dimension to the clown nose.
I wanted there to be a little bit of color on the bottom part of my face so I applied the orange eyeshadow. I applied it to my temple, onto my chin, and to the center of my forehead to balance it out.
And now I apply plenty of mascara to my top and bottom lashes. I use Nyx Two Timer liquid eyeliner to line my lash line, and to draw on some lower lashes, and I drew them a little clownish just on the outer corner. Then I apply fake eyelashes to give me those doll eyes – like big, bright doll eyes.
Now for the lips, I used Nyx Lip Liner and Doll Pink to outline and fill in my lips. You can just use face paint to do this. The problem is that if you drink anything, the face paint will run off. So it's nice to have that lip liner as a base. If the face paint does run, there is still color on your lip. I then use the pink face paint to outline my lips. I drew outside of my natural lip line and extended a line passed the outer corner of each lip to give me the usual over exaggerated clown lip. I used the white face paint to draw a white line on the top and bottom lip. This gives it a cartoony effect and I made sure I blended the white out so it wasn't so white. I did the same thing to the purple designs just added a few white strokes here and there.
And you're finished! I hope you guys enjoyed the tutorial – please give the video a thumbs up if you want to see more Halloween tutorials and remember to check out BuyCostumes.com. While you're at it follow them on all their social media sites for sale updates and coupon codes, because it's all free coupon codes. So I will let the tutorial end and I will see you guys tomorrow with another tutorial. Take care, bye!

subset: commoncrawl


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Day Tour to Abu Simbel from Cairo
Experience for one day tour to Abu Simbel from Cairo by plane and come face to face with the glorious treasures of the Ancient Egyptian Civilization in Abu Simbel Temple, joining your Egyptologist tour guide, then catch your flight back to Cairo and transfer to your hotel.
Tour Location
|Abu Simbel
Pick Up / Drop Off Point
|Your Hotel in Cairo
|1 Day
Tour Availability
|Tour Inclusions:-
|Flight tickets from Cairo to Aswan and return.
Entrance Fees to the sight.
Transfer by a private air-conditioned vehicle.
Private Egyptologist guide during your trip.
Mineral water on board the vehicle during the tour.
All service charges and taxes.
Tour Exclusions:-
|Any extras not mentioned in the program.
|Tour Itinerary:-
Fly from Cairo to Abu Simbel
In the morning we will pick you up from your hotel in Cairo to Cairo airport to fly to Aswan, upon arrival meet your private tour guide accompany you in a modern private A.C. car to visit Abu Simbel temples. This private day tour from Cairo to Abu Simbel provides the most personalized visit to Abu Simbel, in the shortest time possible.
Abu Simbel Temples:
The two Temples of Abu Simbel, with their unique style, are considered to be the masterpieces of ancient Egypt.
The carvings and artwork that decorate both temples are incredible. Hand carved pillars, wall paintings, carvings, statues, and much more, this is must visit a temple.
Tour Reviews
Amazing experience in Aswan, very good trip


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The Alexanders: Pwoin Pwoin Pwoin
The name of The Alexanders' (Alex Metric and Yuksek) new song sounds like a warning horn for a heavy Summer tune. The boys are back with their new single "Pwoin Pwoin Pwoin," a powerful house instrumental track, which crosses between a Detroit beat, the French melodic touch and a slice of UK bass. If you're in the UK, do not miss their gig @ XOYO on August 29th!


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Hands nurture. Hands help. Hands work. Hands hurt. Hands encourage. Hands protect. Hands comfort. Hands hold.
Hands are strong, Hands are soft. Hands are weak. Hands are calloused. Hands are big. Hands are small. Hands are all different colors.
With our hands we wipe away our loved ones tears, we guide our children through life, we touch our newborns skin for the first time, we hold our significant other, we hold tight as we deliver our children, we say hello to our neighbors, and we serve one another.
Hands are powerful.
As you know, Hurricane Harvey has devastated Texas. There are so many people in need and we are here to help. We are currently taking donations for our new drive called Hands for Harvey. All proceeds will go directly to the charity of your choice. We are currently donating to Samaritan's Purse, The American Red Cross, and The Salvation Army. If you would like to contribute please click the link below and give your best. Your helping hands are appreciated.


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Sarah, our violinist, will be a bit less visible in 2019 while she works to recover from a long-standing injury. The core Whalebone shows this year will therefore be a great opportunity to see Steve and Char in action as a duo, showcasing new arrangements of both brand new material and lots of old favourites. This new venture for the dynamic duo will use the strapline: 'Whalebone - Totally Plucked' to hint at the guitary-ness of the show and also the rather unplanned, unexpected direction they will be taking. It also made the three of us giggle, so that too.
If you're missing a fix of fiddler, you will be able to catch Sarah at performances of the Flocks of Words collaboration with Kate Innes (details on our Gigs and Tickets page), and we hope she will be back to full strength and as good as new before too long! See you in 2019!


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The great white egret, a species of heron, has nested for the first time in Britain, according to wildlife organisations. The nest site, at … [Read more...]
Great white egret nests in Somerset, UK
Exmoor ponies travel to South Downs reserve
Five Exmoor ponies will be spending their summer at the RSPB's Broadwater Warren nature reserve helping to restore heathland. Over the next 6 … [Read more...]
Chichester Cathedral peregrine falcon chick hatches
The first peregrine falcon chick of the year for Chichester Cathedral appeared this week after several days of anticipation amongst fans. The first … [Read more...]
RSPB Big Garden Birdwatch this weekend!
Don't forget to take part in the 2012 RSPB's Big Garden Birdwatch this weekend. The world's largest wildlife survey - takes place on Saturday … [Read more...]
Don't over trim your holly bush
It's an age-old tradition – using fresh holly branches to adorn your table and give your home a festive look – but conservationists are warning that … [Read more...]
Christmas is an ideal time for bird boxes
If you are stuck for the last minute Christmas gift for the person who has everything, then help is at hand with a birdbox. The RSPB advises that … [Read more...]
Bittern numbers recovering according to research
Britain's loudest bird, once extinct in the UK, has enjoyed its best year since records began, according to a new survey by the RSPB and Natural … [Read more...]
Giant dragonfly found in north Cumbria
Measuring almost 10cm ( 5 inches) long, a green and black dragonfly has been spotted in woodland in north Cumbria. Initial research around the … [Read more...]
'Balconies, boxes and roofs could help tackle loss of UK biodiversity' says RSPB
The RSPB is urging people to create a window box or turn their balconies and rooftops into miniature gardens. A haven for all kinds of … [Read more...]
Lifeline for struggling farmland birds
A study has found that by leaving patches of common ryegrass to go to seed instead of cutting for silage, birds have an abundant supply of seeds to … [Read more...]


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Posts Tagged 'inspiration'
- In: guest posts | People | Writing
- 21 Comments
Sally Cronin is an amazing woman who is a tremendous supporter of other writers and bloggers. So I was so happy to see her here being interviewed by another writer friend of mine, Joy Lennick. Enjoy learning about her very interesting life.
Thank you very much Joy for inviting me over for an interview… it is a great pleasure.
Where you born and what was your first memory?
I was born in Wickham, a village in Hampshire, not far from Portsmouth. My parents lived in a house that my mother grew up in from about the age of 8 years old. Her step-father was the village butcher, with a shop in the main square. We went to Ceylon, as it was called in those days, when I was 18 months old for two years, and my first memories were of noisy monkeys. Small macaques lived all around us in the forest, and they would come into the house at any opportunity to thieve food, my father's cigarettes and my mother's jewellry. I also have vivid memories of the scents and sunshine, and I remember swimming at a very early age in my…
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Posted April 6, 2018on:
- In: Family | guest posts | History | Inspiration | Memories
- 19 Comments
I am honoured to have my story about my inspiring great-grandmothers featured on Bernadette's blog. Some of you may have read it before but if you haven't, please pop over and have a read and leave a comment if you wish.
"We can have feminist icons, but the real heroines are just quietly doing what is needed." Osyth
The following post was written by Darlene Foster who writes at Darlenefoster.wordpress.com. It is the tale of her two great-grandmothers who made a fulfilling life for themselves and their families while enduring great hardships. What struck me about this story, of these two real heroines, was that Darlene said that because of the legacy of these women it has given her the confidence and courage to know that she can thrive under any circumstance.
A Tale of Two Katharinas, a Legacy of Strong Women
"People will not look forward to posterity who never look backward to their ancestors." Edmund Burke
I was fortunate to know both of my maternal great-grandmothers. They passed away when I was in my early teens but I remember them well. They were formidable women with hearts of gold. One…
View original post 980 more words
- In: Inspiration | quotes
- 30 Comments
This is me some days!! Thanks for this Lynn.
- In: Books | guest posts | Writing
- 29 Comments
Book six in the Amanda Travels series, Amanda in New Mexico – Ghosts in the Wind has been officially released on Amazon, Kobo and other sites. A recent reviewer stated: This story combines a good young adult adventure story with hints of the paranormal while also providing some well placed educational material lightly in the text and great ideas for other young people to aspire to.
Thank you to everyone who has already purchased a copy of the book. I do hope you enjoy reading it as much as I enjoyed writing it. If you like the story, a short review would be most welcome.
To celebrate, we are featuring a fabulous giveaway that includes a copy of the book, a colouring book, the cutest little ghost stuffy, cookie cutters and an Amazon gift certificate. All in time for Halloween!!
You can enter this great giveaway here:
Please note it's only available to US & Canadian entries. Any international winners will be granted digital copies of the full Amanda Travels series.
And there´s more! I was honoured to be invited to be a guest on The Maltese Tiger´s Tips From a Pro. My responses to his excellent questions.
Do you think that creative writers need to pursue a formal education, or can you learn the craft on your own?
Foster: I think creative writers need to continue learning as long as they breathe. But I don't believe they need a formal education, although it certainly doesn't hurt. But not having a formal education should never stop one from writing. There are so many ways to learn and improve the craft of writing. Reading everything you can get your hands on will always be the best teacher. I'm a great believer in workshops and seminars, both in person and online. Critique groups also provide a fount of knowledge. Hanging around other writers, not just those who write in your genre, can teach you so much. Every time I attend a writers' conference, I come away feeling like I just received a degree.
What kind of research do you do when writing a book or story?
Foster: I usually start my research during my travels by being curious, taking a lot of pictures, keeping notes and chatting with people. When I return home and start the story, I do more detailed research on certain topics I plan to include in the book, usually on the internet.
Read the rest of the interview here and leave a comment if you wish.
Don´t forget to enter the giveaway http://www.rafflecopter.com/rafl/display/4e6fad2120/?
I hope everyone is having a super autumn, whether you are basking in the sun or enjoying the freshly fallen snow, it is always a lovely time of the year. Life is good!
- In: guest posts | Inspiration | Writing
- 15 Comments
I am featured today on the wonderful blogsite Mother Daughter Book Reviews where I discuss how my photographs inspire my writing.
How Photographs Can Inspire Ideas
by Darlene Foster
As a writer of children's books, I am often asked where I get ideas for my stories. I'm inspired by my travels for the most part and eager to share what I have seen and learned with my young readers. I start with a place, somewhere interesting, and include an adventure or a mystery for my main character, Amanda, to solve. Although I have the main idea, I often get stuck while putting the story together.
Read more of the article here
Inspired by Dreams of Travel
Posted January 11, 2014on:
- In: Books | Dreams | guest posts | Inspiration | Writing
- 9 Comments
Today I am guest blogging over at T.B. Markinson's blog Making My Mark
Inspired by Dreams of Travel by Darlene Foster
I recently met Darlene via her blog. Most of you know I love to travel, so when I discovered that her books were centered on traveling and introducing new people, places, and cultures to a younger audience I had to find out more. Darlene was kind enough to agree to guest post. I was inspired when I read her post and I hope you will be as well. And now here's Darlene:
Read more: http://tbmarkinson.wordpress.com/2014/01/10/inspired-by-dreams-of-travel-by-darlene-foster/
Drop by and make a comment.
While there, check out TB's other blog site The 50 Year Project where she challenges herself to visit 192 countries, read 1,001 books, and watch the top 100 movies. I love this idea of listing places, books and movies one plans to experience in the next 50 years.
TB is also an author (boy do we have a lot in common!)
Check out her latest book Marionette
We Cannot Create Alone
Posted April 12, 2011on:
- In: Writing
- 10 Comments
I thought perhaps I was spending too much time on social networking and not enough time on my writing lately. But then I thought about all the wonderful new friends I have made on Facebook, Twitter, LinkedIn and various blog sites. I have learned so much from other writers, readers and interesting people. I have acquired many new ideas that help me with my writing. That's when I realized that whenever we are creating, we need others for inspiration and motivation.
I was at a friend's birthday party recently where I only knew the birthday girl. I walked away with a number of ideas for the book I am working on currently, just by talking to her and her wonderful friends.
My publisher asked me to write an acknowledgment page for my next, soon to be print-published book, Amanda in Spain – the Girl in the Painting. As I went through the people I planned to thank, I also realized this was not a project completed on my own. Some say writing is a lonely profession but I disagree, without any collaboration we would have no books worth reading.
So, I want to thank everyone who reads my blog, as you are part of my team, so to speak. I love your comments and observations as they add fuel to the fire and keep me going.
I would love to know, do you believe that we need other people in order to create?
"An artist is a nourisher and a creator who knows that during the act of creation there is collaboration. We do not create alone." Madeleine LˊEngle


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Skills Matrix
Source: MeritTracbusiness Updated: Aug 05, 2007 22:52 IST
Why are assessments important?
The key to all this is the aptitude of personnel and their expertise in performing given job roles efficiently. Though there is not much customer interface associated with this industry, it has roles which need lot of technical expertise which is best measured holistically through the use of scientifically designed assessments rather than through personal interviews.
What are the job roles for which assessments are used?
Assessments have traditionally been used in this industry for selecting maintenance personnel like engineers by objectively measuring their domain knowledge. Specific assessments on CAD /CAM (computer aided design/computer aided manufacturing) engineering and design engineering, have also been deployed to select personnel for critical job roles. Again only thorough experts in the assessments space can develop these high-end assessments.
What are the skills required?
Most skilled shop-floor job roles demand a thorough understanding of the subject along with high analytical abilities, attention to detail, learning ability and problem-solving skills. This is critical in such roles with a zero "error tolerance".
What are the assessments used?
Skilled shop-floor employees & are being used to hire people for designing roles as well. The assessments of skilled shop floor employees rides on assessment suites containing analytical tests along with engineering tests for specific subject disciplines like electrical, electronics and mechanical engineering. More specialised assessments can also be used for testing candidates in specific areas like CAD/CAM.
Skills assessments can be made on parameters like numerical ability and attention to detail, which assume importance for roles on the shop-floor. Some companies also use psychometric assessments to gauge the employees' capabilities to handle stress and monotony.
(Source: MeritTrac)
First Published: Aug 05, 2007 22:51 IST


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Design Museum Boston Summer Series
The Boston Summer Series will be hosted at the outdoor amphitheater at Assembly Row in Somerville, MA. The series will consist of 3 events, each focused on a theme related to urban design (urban planning, landscape architecture, transportation, etc). Enjoy the teaser trailer and come check out this amazing series!
07/24 • 6:30pm - Urban Design Keynote: Christine McLaren
08/29 • 6:30pm - Urban Design Film: The Human Scale: Andreas Dalsgaard
09/25 • 6:30pm - Urban Design Panel Discussion


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Salary Range$26.02 - $42.93 Hourly$54,121.60 - $89,294.40 Annually
This is a highly professional and responsible position incorporating a multi-faceted set of responsibilities. Responsible administrative position coordinating various programs, activities, and publications in order to provide information to the public. Acts as a liaison between the County, the media, and community groups and individual residents and businesses. Coordinates the production and dissemination of public information using various mediums including print, Internet, radio, TV, social media and public presentations.
Bachelor's degree in communications, journalism, political science or a related field and 4 years of professional experience as a public information officer or in in public relations, journalism, public administration or related field. Experience in crisis communications or public safety information will be considered.Complete details can be found in the Member Services area of the 3CMA Website.
Copyright © 2014 3CMA. All Rights Reserved.
PO Box 20278, Washington, DC 20041


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A Natural Passion for Caring
1419 Dulwich Court Lawrenceville GA 30043
for a local advisor
A Natural Passion for Caring is a senior care home located in the suburban city of Lawrenceville, GA and in Gwinnett county. Lawrenceville is just a short 30 mile drive to the downtown city of Atlanta; which is also the capital of Georgia. The group home setting is in a convenient location, within walking distance to the Trophy Club of Apalachee Golf Course, offering enjoyment for the golf enthusiasts. It is also a short walk to a few shopping centers. The great location and the close proximity to the large city of Atlanta makes Lawrenceville a nice place to call your home.
A Natural Passion for Caring cares about the safety and the security of its residents. We ensure that our seniors receive the best and most qualified care possible. Our qualified and caring staff members are available 24/7, with a licensed nurse on-call. The senior living community is local to medical offices, for further safety. Additionally, the entire community is secure, including the resident parking.
In addition to the great location and the qualified staff, A Natural Passion for Caring values the comfort and the level of care of its seniors. We provide the following amenities:
- Devotional services available
- Private bedroom and bath are available
- Regularly scheduled events on-site, including craft and game nights
- Indoor common area, great for entertaining guests in
A Natural Passion for Caring is proud of the level of care, compassion and respect that it is able to provide to you.
Pricing at A Natural Passion for Caring
By clicking Unlock All Pricing , you agree to the terms and conditions of our Privacy Policy. You also consent that we, or our partner providers, may reach out to you using a system that can auto-dial; however, you do not need to consent to this to use our service.
*Prices quoted are monthly rental charges and are provided by the communities themselves. Actual prices may differ due to one-time fees, timing and care services required. Speak with your Senior Living Advisor to learn more.
Reviews of A Natural Passion for Caring
Community Details at A Natural Passion for Caring
Senior Housing Types Provided at A Natural Passion for Caring
The features and amenities that are displayed on this page contain marketing information provided by the community. A Place for Mom has not confirmed the completeness of the provided information, and cannot guarantee its accuracy.
To conduct a complete investigation, seniors and their families should:
- Tour any listed location to confirm the accuracy of the community description;
- Confirm that the community offers services that are required for the senior's specific needs and budget; and
- Check additional licensing and state audit information.
If you become aware of any information that should be updated or noted, please contact A Place for Mom.


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In this West African folk tale, a hunter named Ama meets a magical singing tortoise in the forest. He promises not to tell anyone about the tortoise's talent, but breaks his word and must face the consequences. Narration, whimsical costumes and traditional African masks make The Singing Tortoise a great introduction to dance. Nashville Ballet will present TWO performances of The Singing Tortoise on Saturday, January 28: 10 a.m. & 11:30 a.m.
Back to All Events
Earlier Event: January 19Dance me a Story: The Singing Tortoise
Later Event: February 4DANCE ME A STORY: THE SINGING TORTOISE


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I'm a golfer. I keep saying those words. However, in Oregon, I'm a fair weather golfer, and fair weather has not been friendly to western Oregonians this year. I've read that we have had one full year worth of rain in just 3 1/2 months. Cabin fever is real for mediocre golfers like myself.
We had a break and the sun spent a day with us, reminding the dreary that hope for summer is not lost.


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Andean Bee Specimen
Andean Bee Specimen
Shadow box entomology specimen inspired by the Andean Bee Butterfly by Erica Williams.
In classical antiquity it was believed that the soul left the body in the shape of a butterfly. The soft fluttering of a butterflies wings, like the flickering brightness of flame, was a symbol for the lightness of wandering spirits that would pass through the underworld on their night journey.
Featuring a solid black wood frame, each specimen features a delicately pinned butterfly with transparent wings articulated to reflect real butterfly's wings. Mounted on a black background with raised levels of flowers and glittering celestial bodies, each shadow box enchants from every angle.
Artist Edition of 4
Black background with red artist seal (artist edition only)
Metallic moons and/or stars (not included in main edition)
Signed and numbered by the artist in gold ink
Materials and Specs:
Maple wood
Mohawk - Skin paper
Brass brads
Two Hole Mount
Height - 9.25"
Width - 9.25"
Depth - 2.875"


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JGPC has a number of different industry clients who require development approval for new or expanded industrial uses. Industry approvals often involve consideration of Environmentally Relevant Activities (ERAs) and accordingly, require a strong understanding of the Environmental Protection Act 1994, and interrelationship with the Planning Act 2016 and Planning Regulation 2017.
JGPC has extensive experience with managing the related technical disciplines that are often required to support applications for industrial uses. These include air quality, noise, traffic, stormwater management and related building requirements. JGPC consistently provides expert planning advice regarding the approval process and strategies needed to obtain successful approval outcomes for their clients.
BP, Commercial Road, Newstead
JGPC was appointed by BP Australia to obtain approval for a rebuild of the Newstead service station to achieve design standards and an improved convenience store offer.
JGPC managed the approval process which involved active negotiations associated with air quality.
Assessing Authority
Brisbane City Council
Key Issues
> Traffic
> Air quality
> Acoustics
BP, Latrobe Street, East Brisbane
JGPC prepared, lodged and managed the development approvals for the BP Latrobe project. This involved obtaining development approval for the removal of a pre 1911 dwelling to a recipient site, and a development approval for a new service station and a separate shop tenancy.
The approval process required careful consideration of traffic management, air quality, pre 1911 house removal and trunk widening works.
Assessing Authority
Brisbane City Council
Key Issues
> Traffic
> Stormwater
> Air quality
> Acoustics
> Landscaping
Burnside Road, Stapylton
Pearl Global is a newly establishing industry on the eastern seaboard who has pioneered a new and innovative tyre recycling processes. Out of 50 million tyres in Australia only 2.55 million are recycled. The tyre recycling process recovers resources from the recycling tyre process including oils, steel and char/ carbon (for use in the cement industry). The process involves a thermal desorption technology developed in Perth. This technology has strong interest domestically and internationally.
JGPC obtained planning and ERA approvals for Pearl Global's site on the Gold Coast, addressing issues such as traffic, bushfire, air and noise pollution, and fire engineering. The proposed development included obtaining approvals for a High and Medium impact industry and associated ERAs.
Assessing Authority
Gold Coast City Council
Department of Environment and Heritage Protection
Key Issues
Fire engineering
Traffic and access
Building design
Evans Road, Salisbury
EGR are a leading Australian and international auto product manufacturer providing domestic and international plastic moulded and manufactured accessories for major car manufacturers. Starting right here in Brisbane, EGR now export to major car makers in Germany with their products competing across the globe to win major contracts with car manufacturers.
The EGR approval required ERA approval, and comprised JGPC carrying out important negotiation with the State government and Brisbane City Council to address issues such as air quality, noise, parking and access.
Assessing Authority
Brisbane City Council
Department of Environment and Heritage Protection
Key Issues
Traffic and parking
Air quality


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Assistant Professor, San Jose State University/
We are recruiting for a tenure-track Assistant Professor with expertise in the Psychology of Diversity to join our Psychology Department at San José State University. The area of specialization is open, with preference for applicants with expertise in social, clinical, and/or developmental psychology. For full consideration, application materials should be submitted by November 30, 2018. The full position description can be found here: http://www.sjsu.edu/up/docs/fac-tenure-opps/fac-tenure-opps-fall-2018/Psychology%20of%20Diversity%20Position%20Announcement.pdf
A member of the 23-campus CSU system, San José State University enrolls approximately 30,000 students, a significant percentage of whom are members of minority groups. The University is committed to increasing the diversity of its faculty so our disciplines, students, and the community can benefit from multiple ethnic and gender perspectives.


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2 Fayette schools incumbents face opposition in fall election
Two incumbent members of the Fayette County Board of Education will face opposition in this fall's general election.
Two seats on the board — District 2 and District 4 — will be contested in the Nov. 2 race.
In District 2, incumbent Kirk Tinsley will face Thomas Duncan Jr. and Douglas Barnett.
Incumbent Amanda Ferguson will face Rick Queen in District 4.
Ferguson was elected to the school board in 2006. Queen, 50, a Realtor and parent, has served on site-based councils and school district committees.
Tinsley, 55, was appointed to the school board in late 2008 to complete an unexpired term. Barnett, 34, a lawyer, was among parents who criticized the school district's handling of redistricting last winter. Duncan, 47, was an unsuccessful candidate for the school board in 2006.
Tuesday was the filing deadline for the school board seats.


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A collection of seven townhouses within this enclave ensures privacy and exclusivity while offering easy access to the Eastern Freeway and the Maroondah Highway. Large in size, akin to homes in the area, these Mont Albert North residences are suited to families, featuring three and four bedrooms as well as an internal elevator.
A timeless and sophisticated offering from Conrad Architects brings together 14 select residences, defined by a generosity of space and beautifully crafted detail that goes well beyond expectations for contemporary apartment design. Located in Malvern, Hub Property Group is pleased to be appointed as the project manager.
Located in leafy Ivanhoe, IVA blends the contemporary with traditional to fit in with the existing streetscape at Livingstone Street. The project features a range of two and three-bedroom apartments and is a collaborative effort with Hub Property Group and Kincaid Projects.
Exclusivity at its finest, and situated on an acclaimed Toorak street, these seven residences are at the heart of everything Toorak has to offer. Premium is an understatement, a world of luxury awaits. Currently in town planning.
Situated in the tightly held suburb of Balwyn, Blossom comprises of seven luxurious townhouses and is a collaborative effort between Hub Property Group and Acre Landscaping.
Design driven, yet intuitively classic, Blossom presents homes sensitive to the rituals of modern lifestyles, without ever compromising on style.
Click here for PAST PROJECTS
If you would like any further information in collaborating with us on any of our projects don't hesitate to contact us.


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Recent Posts
Part 1 can be read here Last week, we spoke about the risks and the benefits of storing up treasures both in this world and in the next. This week we are going to speak about what real treasure is, … Continue reading
Think about a fellow Christian in your church with whom you struggle. What character quality would make life easier, more enjoyable and breed the greatest amount of success for improving the harmony of that relationship? Now consider a Christian in … Continue reading
Last Wednesday, we celebrated the 4th of July. That great day of BBQ's, fireworks and the commemoration of our national freedom and independence. Because of the holiday, I took time to read some sermons that men preached early in our … Continue reading
Have you ever been so certain of the path you were to take that you started moving forward only to have questions and doubts arise later? That seems to be my universal experience. Often in my life, whether it is … Continue reading
Who is Jesus? We have been exploring various answers to that Question over the past few weeks, and today will be no different, except that today the question is clearly asked by the disciples, What kind of man is this? … Continue reading
Family is a loaded word, pregnant with meaning, ideas, images, hopes and regrets. One of my favorite pictures of family comes from the film My Big Fat Greek Wedding. Who has seen it? It is a hilarious, romantic comedy from … Continue reading
This past Advent season we looked at some contrasting pairs of words describing Jesus and his ministry. He is the Prophet and the prophesied, the King and the servant, the Priest and the sacrifice, the one who is coming and … Continue reading
Today, Thanksgiving 2009, we are going to explore the familiar story of the feeding of the 5000, which is recorded in all 4 gospel narratives. It is one of the only passages which all four writers include in their accounts, … Continue reading


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Even before I got engaged, or before I was dating anyone for that matter, I would always think about who the girls would be that would stand by my side for my big day. When it came time to officially ask them to be my bridesmaids I was beyond excited! I needed to ask them in the perfect way!! What better way than a "Will you be my bridesmaid?" gift box. It's the least I could do knowing how much money and time they were about to spend on me.
Next step was deciding what to put in this gift box. Generally, when gift box giving I like to have what I call an "anchor". This is a larger gift that takes up a good amount of space in the gift box and ties the gift box together.
I used Sugarfina "Will you be my bridesmaid?" candy set as my anchor. I am obsessed with Sugarfina. Candy has never looked so good and I always feel like I am giving something significant when I include a sugarfina cube in my gift to someone. This set specifically has three cubes. The first cube says "Will you" and is their signiture Champagne Bears. The second cube says "be my" and is "pink diamonds". The third cube says "Bridesmaid?" and is champagne bubbles. Any bridesmaid would LOVE to receive one of these. Plus you cannot beat the cute slider box with the outer sleeve. Presentation on point!!
Next, I knew I needed something that said "bridesmaid" of course! I thought the bridesmaid pouches I found were perfect! The font, the color, the tassel all just did it for me! And I knew they would do it for my girls as well. :). TIP: Grab some monogram charms from Michaels. Your girls are going to want to use them for lots of wedding events they will be at all together and you don't want them getting mixed up. I have two girls with the same initial and I gave them each a different color gemstone additionally so that they could tell the difference!
Now for some pampering!! Since they will be spending so much time on me, I thought I would force them to spend some time on themselves too! Got to love a good bath bomb, so that was a clear choice. I went with the "Celebrate Good Times" bath bomb. The name was appropriate and the scent is to die for. The ingredients are natural jojoba and olive oil, lemongrass essential oil, & milk bath. Added bonus is that there is a surprise in the bath bomb! I have to tell the secret because it's SO cool! It is a multi-colored water-activated light.
I also included a sunflower mask sheet because they are so fun! I loved the way the color worked with the rest of the items in the gift box. Plus, these masks are fabulous! They contains 12 seperate slices that can be used for spot treatment wherever you need nourishment! You can use on your face, neck, arms or legs.
Lastly and probably the most necessary...I included a hangover shower shot! Shower shots are made from essential oils, herbs and flowers that are handpicked from an island farm in Maine. You drop these into the shower and the steam releasing the amazing scents. This one is made with lemon, grapefruit, cedarwood, juniper, and lavender to help with head and tummy aches. Perfect final touch to let the ladies know what they were in for ;)
Then, I put all these beautiful items in our "Will you be my bridesmaid?" boxes on a bed of crinkle!
I think my girls ADORED these boxes and the goodies that were inside. I was so happy to hear about them using all the different items and seeing them use their bridesmaid pouch!
All of these items are available at Bell Farm Shop! This article was written August of 2018 so please call ahead for availability if a significant amount of time has gone by and you are reading this article. :)


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My chosen aesthetic is generally light and bright, so when I kept finding myself pinning pictures of black bedrooms, I surprised even myself. But there is just something so chic and luxurious about a well-lit bedroom with dark, dark walls.
Now for me, the term well-lit is very important. I'm not interested in sleeping in a dark dungeon. But with the large windows, white ceiling and light carpet/furnishings, I totally dig that bedroom.
I would say the first time I fell in love with the concept was when Domino Mag covered Jenna Lyons (JCrew's creative genius) and her brownstone a few years back. I could not stop staring at the photos, tore them out (this was before Pinterest, people), and continue to stare at them to this day.
I mean, it just doesn't get much cooler than this! The top one is more of a deep navy, which is still amaaaazing, and the bottom one includes that divine bathtub that I want to soak away in with a glass of champagne. Right now.
How about this beauty? So cool. The use of the natural woven blind is a great complement to the matte black. And then there's the fact that they used my favorite Dwell Studio Chinoiserie Duvet. Kinda making me want to paint my walls right now.
Jordan Ferney, of Oh Happy Day, took the plunge, and I love how it turned out:
The swing is just killer. Love the layered rugs. Notice how she even painted the trim black, which is a cool choice that has major impact. It works because she kept the coved ceiling and the bedding white. Great contrast happening. Here's another angle:
This one was was featured in Elle Decor:
I love how masculine it is. I imagine some fab clothing designer in silk pajamas sleeps there. The leather chair is fantastic, as are the sconces and the muted photographs hung gallery-style above the bed. Not too shabby.
The black wall in this one serves as the perfect backdrop for that fab vintage trunk and typewriter. These people obviously don't have children. If that was our room, Joel and I would wake up each morning to the sound of our little girl pounding away on that typewriter so that it would 'ding' at the end of each line. We have to protect ourselves from such things. Self-preservation over style.
This one has a similar feel with the use of a dark gray/blue. That's just about my favorite color at the moment. I also love that round, white tulip table as a nightstand and the beautiful suzani on the bed. Super chic.
It's a daring move, but one that I doubt you'll regret if you have a room with some great natural light. I'd love to see pictures of your dark-hued bedrooms, so please send them on. I'll feature them in a Readers Reside post soon.


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Antique Persian Silk Tabriz Haji Jalili Rug 49830
Magnificent And Extremely Fine Antique Persian Silk Tabriz Haji Jalili Rug, Country of Origin / Rug Type: Persian Rug, Circa Date: 1880's – This fine Persian Haji Jalili Tabriz rug was woven silk pile on a silk foundation. This breathtaking example was woven by the great master rug weavers in the renewed Persian carpet making center of Tabriz.
This exquisite antique Persian Haji Jalili Tabriz rug is indicative of the quality and beauty one would expect to see in the best examples of antique Persian carpets. The fact that the Persian rug weavers used silk as the material for both the foundation and pile is how they were able to weave this unusually fine rug.
The magnificent use of contrasting colors and the play of negative space vs extremely intricate patterns, gives this antique silk rug an artistic look and feel that is rarely matched. The light neutral colors and fine patterns of the floral medallion rest so peacefully against the solid rust colored background of the field. This fascinating juxtaposition creates a quite and soothing feel while the luminosity of the silk ads a happy shimmer that radiates from the rug outwards and a magnificent display of colors and texture.
This antique Persian silk Tabriz Haji Jalili rug is a breathtaking example of what the antique rugs aspire to be. This rug is not just a decorative item, it is a magnificent work of textile arts. Luxurious rugs such as this are so few and far between. They were usually custom ordered by people who demanded the best and had the financial capability to pay for it.
While this antique Persian silk Tabriz Haji Jalili rug was woven to be used on the floor. That said, this piece is so spectacular that it could be easily used as an artistic wall hanging Tapestry. But regardless of how you decide to incorporate this piece in your home and life, it is sure to bestow many years of pure joy and wonderment.


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Nelsonville Community Meeting on Hydraulic Fracturing
When: May 26, 2012, 1 – 3 p.m.
Where: Nelsonville Public Library, Large meeting room Continue reading
More pics
Nelsonville Community Meeting on Hydraulic Fracturing
When: May 26, 2012, 1 – 3 p.m.
Where: Nelsonville Public Library, Large meeting room Continue reading
Posted in Community Disruption, Fracking Boom, Health, Leases
Athens City Council should be applauded for making efforts to protect the Athens wellhead zone (the area of the aquifer supplying our water) from possible contamination due to industrial activities such as unconventional fracking, especially given that no other governmental agency seems to be making such efforts. Continue reading
Posted in Community Disruption, Health, Regulations
Tagged Haliburton Loophole, regulation, water contamination, water monitoring
Oil and gas corporations, their trade associations, mass media outlets like the Wall Street Journal and Time magazine, and numerous pundits continue to report there is a new day unfolding in the energy future of the U.S. Indeed, they sometimes say it's a revolution in the making. It's now feasible to mine hitherto unreachable or unprofitable sources of "unconventional" oil and gas. As a result, massive, environmentally devastating mining of tar sands in Canada expands, with a proposed and controversial pipeline to carry the partly processed oil from Alberto to Texas. Drilling for oil in the Gulf of Mexico, the Arctic, multiple off-shore locations drill ever-more deeply into the ocean floor and beneath it. As far as mining for shale gas and oil goes, the situation is described with words such as gushers, or bonanzas, or energy independence.
Posted in Fracking Boom, Global Warming, Health, Security
Tagged externalization


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New Brew System online and first packaged beer delivered.
An important moment for us, last week and this week sees our first deliveries of finished beer from our new brew system. Starting with Alskute IPA, other editions will follow. Available at Munkkällaren, Black Sheep Arms, Fröjel Resort and later in the week at Amarillo.


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Getting stuck in Evernote task management? Tired of tagging with dates? Why not try a more intuitive way to manage your daily work tasks.
As a maker & startup cofounder, I use to create several to-do lists every week in Evernote. But it's getting messy over time. It's hard to see what is missing and the progress of my overall objective.
Why should you try TimeList?
Features helping you stay productive every single day
Organize your daily tasks on a timeline. Focus on your daily work.
Less is more. Separate your notes & documents from your works. Focus on finishing your tasks.
Toggle to check your performance with 1 click. Check how much you've done in the week.
Replace daily stand-up meetings with our timeline. Easily check how your team is performing, whether it's remote or in office. Some coworkers just don't like to repeat what they're working on for the week!
We're pre-selling the paid plan at 70% off! It will go up to the original listed price ($48 / year) when it's officially launched. No worries. You'll be charged when it's actually finished!
Feel free to contact us if your questions are not addressed below:
TimeList is a to-do list app where you can pin your tasks on a timeline.
Since I am solo bootstrapping, I want every day to be productive and my daily tasks will align with my overall objective. Also, my Evernote is messy with to-do lists. Hope it can be cleared with TimeList.
Yes, we plan to get 10 - 20 pre-orders by the end of 2018. After that, we will develop the basic and paid version for our backers. We expect the basic and paid version can be finished by 3 - 4 months.
I am Benny Chan and my company is called SillyCube Technology Ltd. Since 2009 we have been providing mobile apps and website development in Hong Kong. Now, I am pivoting the company to be product-based.
You can contact me via firstname.lastname@example.com. I'd love to hear from you! ;-)
Most to-do list apps don't organize your tasks by time. TimeList organizes your tasks by date. Also, I don't want over-planning because I want to get my work done. There is really no time to do shit.
Some features in my plan (Not in a particular order):
You can email us via firstname.lastname@example.com. Let us know what features you're interested!
Yes, please refer to our pricing plans for more details! We need your support to move forward. 💪🏽🔥
We'll be working with you and other backers to finish it up and personalize it as much as possible for you!


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Thank you for your review - it might not appear on the site right away as we check all reviews for naughty words, but you should see it if you check back in a couple of days.
We really appreciate you writing reviews, it helps all the members of A Drop of Art to connect with the art they love the most!
Explicit, beautifully detailed and often brightly coloured, these works, produced between 1600 and 1900, inspired Toulouse-Lautrec, Rodin and Picasso. Within Japan, shunga has continued to influence manga, anime and Japanese tattoo art. The exhibition sheds new light on this taboo art form within Japanese social and cultural history. Parental guidance advised for visitors under 16.
You need to be logged-in to do that - please login here to your Drop of Art account - if you don't have an account you can Register for free!


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I've been working on a long term project on the local effects of global warming. Some of these are here on the website and some were recently shown at Mindport in downtown Bellingham. Well, next week some will be at the new Sylvia Art Center next to the museum downtown.
They should be up for the next gallery walk on April 7th.
Here's what I just wrote to accompany this:
We have many problems in this country and the world but most pale next to the rapid warming of the planet. If we foul the nest to the point that no one can live here nothing else will matter.
One of the keys to solving any problem is creating awareness. I was approached by Warren Sheay, a local climate activist, about dramatizing the potential effects of global warming here in Whatcom County. I jumped at the chance. I saw it not only as a technical challenge but also as a way to demonstrate how the path we're on could change the place we call home.
These pairs of images are what things look like now and what might happen in the not too distant future. Depending on our actions today, these might be an optimistic scenario.
If you're downtown, stop by and check it out.
More next week


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The right way to hug is left.
Amma is a living saint, she has hugged so many people - over 28 million according to her website .
I also love to hug but never really thought about the right way to do it. Thankfully one of my students Toshi has corrected the error of my ways.
"Heart to heart is the way. Your left arm over their right shoulder so your hearts are connected."
Hugging now feels even better.
Pass it on. With all your heart.


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You might have read or heard the line that my system or computer does not get a virus because it runs on Linux.
Have you?
Do you believe it?
If yes, let me have the privilege of unveiling the reality to you. It is no more than a myth.
No other operating system can beat Linux on the security options, but this does not imply that it is shielded from any of the security issues.
How it stands poles apart from the rest of the OS and servers?
The key reason behind it is that it falls under the category of least targeted. But still, the data, intellectual property, and time are to be saved from the hackers. To achieve this, all you need to do is to practice the tips and tricks and secure your Linux server from any sort of risks and vulnerabilities.
1. Data Communication Encryption-
Any message you send, any song you share with someone is open to monitoring. Yes, but it can be controlled with the help of the concept of encryption.
Use passwords or use keys and certificates to protect your data.
How to do it?
• Use virtual private network, lightweight SSL VPN. You can also use tunnelling for the security of the private network.
• For transferring file, you can shield your data by using rsync, or sftp.
• Mounting remote server files system is also an option
2. Get habitual of limited software-
Flooding the computer system with all sorts of web services is one of the common mistakes we all do. Minimize the software number to protect your data from vulnerabilities.
What to do?
Delete all the unwanted set of packages and use RPM package manager to have an idea of the number of the set of software packages on your system.
3. Keep your system away from Telnet, FTP and Rlogin-
The critical problem with the use of the FTP, Telnet, or other related commands is there capturing by someone using a packet sniffer.
What to do?
Use any from the following-
FTPS, SFTP or OpenSSH
How would they be beneficial?
These common solutions will help in adding SSL or TLS encryption to FTP.
4. Avoid running outdated Linux Kernel and Software-
Linux itself helps its users in keeping the server up to date through its upgrade versions. Make sure you upgrade the system to apply security patches without wasting any time.
What can you do?
Incorporate RPM package manager is your usage. For example, apt-get, yum, Red Hat, Fedora etc.
5. Use Linux Security Extensions-
To safeguard your Linux system from compromised or misconfigured programs, use Linux security or SELinux.
How is it helpful?
SELinux program protects the Linux kernel with the help of security policies. Also, it provides MAC (Mandatory Access Control). It aids in protecting the system from flawed applications destroying the system.
6. Use a strong password-
For the creation and the maintenance of the user accounts, use usermod/ useradd commands. For this, you need to have a strong password policy.
What should you do to strengthen your password?
Use at least 8 characters, and it must be a mixture of numbers, special character, alphabets, lower& upper alphabets.
Restrict the use of the previously used passwords.
7. Root Login should be inactivated-
Make sure you never log in as the root user. Every time you need the implementation of the root level commands, you can use Sudo for it. It allows auditing and tracking features along with increasing the security of the system.
8. Enable Firewall-
One of the most flexible firewall utilities for the Linux system is Iptables. The main disadvantage of using this firewall is that it comes with CLI, command line interface. The experts can still make the best use but not the beginners.
GUI is the alternative to this. Under this, the availabilities are Firestarter and Gufw.
What's the primary benefit of using it?
• Easy and quick firewall configuration
• Hassle removal made easy
Follow these 8 tips to safeguard your Linux system and face no security issues.a


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Election Management System – Election Awaaz
Election management system Pre -Election Activities
An effort by Election Awaaz India's First ISO 9001:2000 Certified Co in providing Election Technology to enhance your Winning Chances and to strengthen your position. This system will help you to be in total command of your elections. Manage your Constituency as well as your polling booths minutely.
This system is designed to carry out the various activities in connection with the elections to enable the contestant have a tension free, minimized cost election.
Further it will help the candidate to have the true picture and build up his relationship with the voters, booth level agents and prominent people related to elections. Now it's the time to act, you got the resources we have the sources.
Constituency Management Software
Keeping pace with time and technology, Election Awaaz has evolved a feasible mechanism for the candidates/political parties to manage the Constituency through software. The Constituency Management Software of the Election Awaaz will help candidates/political parties in managing data of the whole constituency.
The main advantages of his software are:
(1) Time saving
(2) Easy to use
(3) Cost Effective
(4) Classification of data according to needs of candidate.
For more info please Visit: – http://electiongurus.com/
Why Awaaz India Media Pvt. Ltd. for Online Image Enhancement through Social Media
- 35 years of Rich and vast experience.
- Dedicated team of current 600 members across the countryand expanding further.
- 100 Member dedicated and exclusive team for this project.
- 100%.SECRECY in OPERATIONS.
- One stop destination for all your needs to connect with voters forever.
- Reference can be provided on request. (Verbal/Written).
Social Media and Business – Awaaz India Media
Role of social media in business and consumer market in India cannot be undermined. It is the change in consumers' behavior that is changing the role of social media in India. With time, use of social media has seen a drastic change from just used for fun to fun plus knowledge and marketing. For business purposes, Facebook is the most important social media platform as there is customers' engagement, followed by Twitter, YouTube and blogging. Social media is used by brands to build communities for interaction and spreading news.
So not only individuals but every organization, be it big or small, has an online presence on Facebook, Twitter, Pinterest, YouTube channels and other related social media platforms. 95.7% of organizations in India use social media to build communities, 76.1% for highlighting brand news, platform specific parameters such as number of likes, share, comments, people taking about the company are considered by 81% of the organizations to measure their success. As far as the budget is concerned, most of the organizations set budget below INR 10 million on their social media spending that makes 1-5% of their total marketing budget. Social media interaction provides useful information about the behavior of the customers to the organization on regular basis.
How many types of Voters ?
Know the Types of Voters with Election Awaaz
- Positive
- Negative
- and Neutral
Our efforts help you firstly in IDENTIFYING the voters then SEGREGATING them into Positive, Negative and Neutral and then make efforts to convert Negative Votes to Neutral (so that minimum harm is to you) then converting Neutral to Positive votes and then to ensure Positive Voters VOTE FOR YOU on the VOTING DAY.
How to Plan your Election
A political campaign can be an exciting experience. A great deal will happen between the day you think of starting the campaign and Election Day and with a little forethought and planning, you can be prepared for all the twists and turns and, in many cases, control the situation. Election Awaaz has designed a campaign that can bring down the electioneering COST and improve the REACH & VISIBILITY. This Campaign is designed to help you anticipate what will happen and be better prepared.
Micromanagement in Elections is very very important aspect in today's parlance and Election Awaaz suggest all the candidates to give special attention towards Micromanegement as this alone can be the game changer.
While the given political landscape is an important factor in any campaign, in many cases the most important factor – the difference between winning and losing – is what goes on inside the campaign.
There are three types of political campaigns that have nearly no chance to achieve victory on Election Day due to their own internal failures.
The first is the campaign that does not have a persuasive message to deliver to voters and does not have a clear idea of which voters it wants to persuade. This type of campaign lacks direction from the beginning and the situation will only get worse.
Second is the campaign that has a concise, persuasive message and a clear idea of which voters it can persuade but lacks a reasonable plan of what to do between now and Election Day to persuade these voters. This type of campaign wastes time, money and people as it wanders aimlessly toward Election Day. It is often distracted by the day's events, by things the opponent's campaign does or by things the press says, spending more time reacting to outside factors than promoting its own agenda.
Finally, the third kind of campaign is one that has a clear message, a clear idea of its voters and a plan to get to Election Day but it fails to follow through on the plan, not doing the hard work day after day to get elected. This is a lazy campaign that makes excuses as to why it cannot do what it knows must be done and in the end makes excuses as to why it lost.
The winning political campaign is most often the one that takes the time to target voters develops a persuasive message and follows through on a reasonable plan to contact and those voters. Micromanagement campaign is designed by Mr. J.P. Singh a veteran of last 09 Elections with a good track record of WINNING. The technology for a winning campaign is provided by Election Awaaz and strategy if required by the candidate can be provided by Election Gurus.com
This campaign is created to assist political parties and candidates in taking important steps needed to create and ordinary campaign into a winning campaign. One has to have a session with the Awaaz India team you should read through the entire pages once so that you to have understanding of the whole process. You should then go through the pages step by step, answering all the questions and filling in all the worksheets. In this way, you will have a good start on writing a campaign plan.
A written campaign plan, like the plan for building a house, defines the overall political landscape, the strategy and resources required to get to Election Day. As with construction plans, this campaign plan should serve as a guide to be referred to when questions arise. Progress can be measured against this outline. You could build a house without plans, but you would make a lot of mistakes, you would waste a lot of materials, time, and money and you probably would not be satisfied with the results. It is the same for the political campaign without a written plan.
While it is true that every campaign is unique, there are some basic principles that can be applied to any election campaign. These pages are created to help you apply these basic principles to your unique campaign.
The basics of any election campaign are deceptively simple. All campaigns must repeatedly communicate a persuasive message to people who will vote. This is "the golden rule" of politics. A political campaign is a communication process – find the right message, target that message to the right group of voters, and repeat that message again and again.
for contact Please Click
Improve Quality of Electioneering- Decrease usage of Black Money
Micromanagement is today very essential in Elections to INCREASE the REACH &VISIBILITY, and to improve the relationship amongst VOTERS, PARTY WORKERS and CANDIDATE through the use of it. This is the best and COST effective method to CONNECT all three of the above concerned, Improve Satisfaction amongst them with BETTER Planning. All this can be done through easy to use software solution with improved VISIBILITY, while controlling the real time movement of campaigning team, rating the team as per tasks accomplished, conducting Real Time SURVEY regarding various issues, making voters more informed than before about the candidate and party's plans and other information, while substantially lowering the COST of ELECTIONEERING. Implementing this would enable weeding out the use of black money usage considerably in the elections.
Elections can be planned well – executed well-by the use of Micromanagement of numbers segregated through Information Technology developed by ElectionAwaaz.com guided by ElectionGurus.com extended electioneering arms of
Awaaz India Media (P) Ltd. – awaazindia.tv
Data is segregated of the constituency into various heads and fields and fed into the basic software alongwith information about the previous election, booth wise. Each booth has around 100-1200 app. Voters – groups among the VOTERS are formed to have easy reach to the final voter. Various information required for maintaining constant contact with the end VOTER and every household in the constituency and the leader's activities and information regarding visits function events etc. (Pre-election and post-election) is stored for reference at proper time. It is further utilized to track every interaction with the voter and amongst party cadre with the candidate and creating groups of influential voters etc. As elections is mainly a numbers exercise these voters are based on the information classified as positive, negative and natural. This information can be used effectively through mobile at no cost for the Group users. Further Greetings can be there for special occasions like birthdays & marriage anniversary etc. Dialogue amongst the Group can be initiated and meetings etc. can be planned and relevant info shared through this mobile based software application.


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Customer Reviews
Fits so comfortably!
I dig my workout shirts to be a little baggy and a men's small is perfect. I love C&K shirts. The material and feel is perf. I have a few and the quality is also amazing. I'm a lifer. Thank you.
Product was awesome! And so was the delivery!! Trying out the coffee is next!!


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Clip: Season 3 Episode 4 | 1m 7s
Tensions mount between Albert and Lord Palmerston when Albert shares some news in this exclusive scene from Episode 4.
Aired: 02/03/19Video has closed captioning.
The full episode is no longer available for online streaming. Why?
Please continue to enjoy extra(s) from this episode. The full episode is still available for purchase through the "Buy Now" links.


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I am preparing to do my MA dissertation first thing in the New Year and for this we are going to make some mood boards. So just a quick request really that if you have any spare magazines please that you could drop these off in the office at the nursery.
Lifestyle type magazines, or weekend type supplements of all shapes and sizes will be really appreciated.
Thank you for your help.


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'North Korea Jamming' Hits South Korea Flights
Jamming signals thought to be from North Korea have affected GPS navigation on at least 250 flights, South Korean officials say.
Nine South Korean and nine foreign airlines have been affected since Saturday, the Transport Ministry said.
The flights had to rely on alternative navigation systems but were in no danger, the ministry added.
The South has accused the North - with which it remains technically at war - of similar incidents in the past.
"We've confirmed the GPS [global positioning system] jamming signals have been stemming from the North," Lee Kyung-woo, deputy director at Seoul's Korea Communications Commission, was quoted by Agence-France Presse news agency as saying.
The transport ministry has not set out who was to blame. But director Kim Choon-oh told the agency the GPS disruption was noticeable at Incheon international airport.
He said there was "no serious threat to the safety of flights because planes are using other navigation devices".
South Korea has accused Pyongyang of jamming before, in August 2010 and March 2011.
Ongoing conflict
Tension on the Korean peninsula remains high following Pyongyang's failed rocket launch over the Yellow Sea on 13 April.
Pyongyang said at the time it was putting a satellite into orbit but critics said the launch was a disguised test of missile technology banned under UN resolutions.
The two countries remain technically at war after the 1950-53 Korean War ended in a truce.
On 23 April, the North warned of "unprecedented" action against the South, saying a special operation to begin "soon" would "reduce its target to ashes".
Last week, South Korea said there were signs that North Korea was planning a third nuclear test. It conducted its last nuclear test in 2009 amid the uproar over its missile tests earlier that year.
Re: 'North Korea Jamming' Hits South Korea Flights
wow NK really wants to start a war.. they're like the fat bully in elementary school who fucks with you covertly under the teacher's nose, just to see what you'll do, possibly hoping you'll make the first agressive move.
Re: 'North Korea Jamming' Hits South Korea Flights
North Korea won't do jack shit. They have an enormous army. I think it is currently the largest in the world; however their military technology and equipment is from the 1950's and 60's. They know they will get fucked up if they attack. The only reason they threaten to invade/attack is to receive food aid for their starving population.
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Re: 'North Korea Jamming' Hits South Korea Flights


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Witchcraft 101: 9 Tips for a Solitary Practice
There are many self-initiated witches. Solitary Witchcraft is not the only path to witchcraft out there, it just happens to be the only path I have any experience with. Solitary witchcraft is a valid, if challenging, path to take when entering the world of magic. There is little guidance available to those who strike out on their own. You will need to do a lot of self-discovery. Here are a few tips for those who have decided to go alone. Hopefully, this offers solitary witches some support as to where to start.
1. Solitary witches aren't actually alone.
There are many resources available on the Internet to help guide and teach us. There is immeasurable amounts of information and opportunities to connect with like-minded individuals. Here are a few sites to check out:
ME! I am happy to help answer any questions or chat about witchcraft. It's one of my favorite topics.
It's important to note that not all sites are trustworthy, so just googling information could lead to trouble. Make sure to cross-reference any information you find online with at least two other sources. And trust your intuition.
2. Clarify your intentions.
Start by asking yourself this question: "Why am I interested in self-initiation and a solitary practice?" There is not only one right answer to this and you will find your answer through your own experiences, hard work, creativity, persistence, determination, and wisdom. Even if you answer today, the answer to this question will likely change and grow as you do. Continue to check back in with yourself with this question so that you don't lose track of your intent. A healthy spiritual practice can help you recharge, cope with stress, resolve crises, and guide your choices. If your solitary practice is not providing you with these things, you may need to re-evaluate why you're doing it.
3. Gather your resources.
You are going to need to read. You are going to need to read a lot. Diversify your sources and your content. Try to mix in traditional texts in with modern witchcraft so you don't miss out on the original intention of folk traditions. You're looking for wisdom here. Try to use anything you read about soon after. This is a use it or lose it journey in education.
4. Adapt without losing context.
Once you have a basic framework to use for your practice, add things that fit into your vision. If you learn something that you like, try it out. Make sure you give it a chance to teach you, and don't force anything that's not working.
5. Keep track of sources.
Whether you are sharing information publicly or keeping it private, make sure you write down the source. Not only is it important to give credit to the author, you may need to come back to it later to clarify something and you will have forgotten where it came from. Being honest with yourself is an important part of magical and spiritual growth. Respect your own creativity, maintain your personal integrity, and you will find your practice is more meaningful and natural.
6. Document your core beliefs.
Sign it, date it, and place it in your journal or Book of Shadows. Choose a time each year to re- examine it. A good time to do this may be the start of the witches year at Samhain (November 1st in the northern hemisphere), the start of the astrological year when the sun moves into Aquarius (January 19th), or New Years Day of the Gregorian Calendar (January 1st). You decide. When you look at this document again, think about what you meant when you wrote it and what you've learned since then. Your mindset might not have changed at all over the year or you may find that you have taken your practice in a completely new direction and need to rewrite it entirely.
7. Don't compare yourself to others.
Having a solitary practice means that you get to work at your own pace and modify everything to suit your own needs. Measuring your progress against other people is a waste of time and energy. You have a unique perspective and process. Focus on creativity and sincerity to guide you and you will have a successful practice.
8. Approach your craft as a healing path.
Solitary work is ideal for self-transformation and personal healing. Notice (and document) the way your practice changes over time. As healing occurs, as changes take place, as you become more fully integrated and whole, your rituals will become more balanced and holistic as well.
9. Consider sharing with others.
Solitary work is very personal, so it's totally valid to keep your work to yourself. Besides, what worked for you may not work for another. But, if it feels right to you, take some time to share some of your success. Even though you work alone, doesn't mean you can't help others on their path. On that note, if you do share your secrets, be sure to respect the freedom of others to pursue their own path. You may find that people take your knowledge and alter it to fit their own path. If you find that others come to you, or that you are asked to share more details, it's okay to say no. You are under no obligation to take on the task of becoming a teacher or guide or mentor.
This content is part of my FREE ecourse called Witchcraft 101. Click the button below to enroll and access the video lessons and workpages that are designed to help you understand and learn to control your innate power. It's time to build a foundation for your magic and grow your self confidence so that your magic works more consistently.
Or… Pay What You Can
It's important to me that people have access to this information in this course. Please pay what you can. And, if you can't pay me, be sure to pay it forward. Gift me a…
This post is part of a series. Follow the entire Witchcraft 101 collection:
Continue your journey and share your experiences on the Mumbles & Things Facebook page.


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Chrissy Teigen Manages To Make A Mom Joke While Riding Disney's Splash Mountain — PHOTO
Can Chrissy Teigen do anything without making it hilariously great? Apparently not. Over the weekend, the Sports Illustrated model went to Disneyland, so of course she documented the experience for Instagram. The best part of the trip was when Teigen shared a snapshot from her trip down Splash Mountain and the caption will make you LOL. Beneath a photo where she's screaming and clutching her chest, she wrote, "MY MILK." Yup, she's definitely talking about her breast milk. In typical Teigen fashion, she's funny and real with her followers about the struggles of new motherhood.
Unsurprisingly, Teigen hasn't been shy about breastfeeding in the past. She even shared a photo, where she was feeding Luna, all while getting ready for a photoshoot. It's not surprising that she has to multitask, given how busy the model is. Plus, in a recent interview with Entertainment Tonight, Teigen talked about the demanding schedule parenting entails. She said,
The feeding schedule surprised me a lot. If you kind of do the math, you're kind of breastfeeding for 10 hours a day total. It's very loving and sweet, but it's not easy. It's hard to work your entire day around getting her the nourishment she needs because they are just little animals.
It sounds like no matter what, she puts Luna first. But still, it's great to see her enjoying her time in Disney. Here's hoping people don't criticize her for going out and having fun, like that instance when Teigen went to dinner and got bashed, as if she abandoned her child (which was not the case). Anyway, enough negativity — let's focus on happy memories. Here's the Splash Mountain photo:
And because she's such a jokester, here's one more pic from Teigen and John Legend's Disney trip. It's pretty perfect and highlights her love of food.
Who can blame her for having the churro stand be her favorite ride at Disney? I'd rather wait in a long line for a snack than a rollercoaster any day, so I totally feel Teigen on that one.
Since these are only a few photos from the Disney trip, I can only imagine how fun — and funny — the whole adventure was. The FOMO is officially real.


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Last updated 1 year ago
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- Dressing:
- 1/4 cup olive oil
- 3 tablespoons red wine vinegar
- 1 tablespoon dried Italian oregano
- 1/2 teaspoon salt
- 1/2 teaspoon crushed red pepper
- Orzo Salad:
- 1 pound orzo
- Salt
- 1/2 pint cherry tomatoes, halved
- 1 Persian cucumber, diced
- 1/4 red onion, diced
- 1 pound small mozzarella balls
- In a small bowl, whisk together the dressing ingredients. Give it a taste and adjust the salt and crushed red pepper to your liking. I added a bit more crushed red pepper.
- Bring a pot of salted water to a boil and cook the orzo per the package's instructions, about 7 minutes. Drain and rinse under cold water immediately. Transfer to the fridge to chill, about 15 minutes. To a bowl or back to the pot, add the orzo. Top with the cherry tomatoes, cucumber, red onion, mozzarella balls and pour the dressing over it. Toss until evenly coated. Give it a taste and adjust the salt according to your liking. This is great for a party and is awesome for a make-ahead dish. Right before serving add a splash of olive oil (sometimes the pasta absorbs the dressing) and adjust the seasoning to your liking.


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UV-1900 UV-Vis Spectrophotometer
Double-beam UV-VIS Spectrophotometer Enhances Usability, Performance and Compliance
Hardware Design Based on Ergonomics
The control panel design is based on ergonomics and positioned at the very best viewing angle for the user. Users can operate easily with any posture. In addition, a stylus pen is equipped next to the panel, so users can switch easily between operations using their fingers or the stylus pen.


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We are proud to announce our next resident artist, Laura McMillian, who will be in Chattanooga for the month of March and part of April.
Drawing influence and inspiration from costumes for parties and folk celebrations, McMillian's work is "a complex pastiche of source material including field notes, drawings, video, and sound. I consider storytelling a highly political act where we remember the ways humanity is ceaselessly connected instead of divided...Creating a specific time and place through artistic means was discovered in childhood through my first visit to Mother Goose Village at Rock City and rekindled as an adult when I entered New York's underground party scene."
McMillian will be using her time in Chattanooga to craft a 'love letter' to Chattanooga with an installation complete with sound, performance, and costume to express her artistic journey that began as a child on Lookout Mountain. Sounds promising! More news coming soon!
View more of McMillian's work at her website.


text: Networking Night (YWiB x FACL x AVE Network) Tuesday, June 5, 2018 5:30 PM 8:00 PM 17:30 20:00 Raw Bar 119 12 Avenue Southwest Calgary, AB, T2R 0G8 Canada (map) Google Calendar ICS YWiB x FACL x AVE NetworkAdd to CalendarWe invite you to join us for a casual, networking night for the young professionals to celebrate the beginning of the summer, meet some great new people in the city and grow your network. This event is co-hosted by three non-profit organization groups. All are welcome to attend. Refreshments will be provided and your ticket purchase includes one drink ticket. We hope to see you there! Tickets Source:: https://www.eventbrite.ca/e/networking-night-ywib-x-facl-x-ave-network-tickets-45793109423


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We provide service for desktops running any edition of Windows, Mac OS, or Linux Distribution!
Brisbane Computer Solutions is proud to serve Brisbane with cost-effective, fast, and quality desktop and laptop computer repair services. We quickly and effectively diagnose the source of your computer woes and provide an honest assessment of ALL possible repair options. Our success depends on your satisfaction. You can depend on us to provide the best solutions in a timely and cost-effective manner.
Desktop Support Services Repair: We perform complete repair services, resolving any hardware or software issue with your laptop or desktop. To ensure that we address all issues and give you a lasting repair, we do a full hardware and software diagnostic regimen before doing any repairs.
Common Desktop Repair Services:
- Power supply replacement
- Motherboard replacement
- Upgrades
- Data Recovery, data transfer
- Virus and malware removal
- Windows and Mac OS repair and reinstallation
- Memory (RAM) replacement and upgrades
- Migration to new case
- CPU replacement or upgrades
- Cooling enhancement
On-Site Assistance & Repair: We will come to you to provide the same great service that you would receive in our store. Visit our Contact page or give us a call at 1300 844 753.
Data Recovery: We perform data recovery and data backup services on hard drives, flash drives, or any other form of portable storage. We can transfer the data to you via external hard drive, remote server, USB drive, DVD, or any method that suits your needs.
Hardware & Software Upgrades: Need faster performance, more memory, or the latest software? Let Brisbane Computer Solutions upgrade your computer and optimise your computing experience.
Networking Solutions: We can help you network your home or small office computers for enhanced usability and productivity.
Remember that our desktop repair services are available on-site, for your convenience.


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When we got a call from the home owners the ask was to work some magic and make it spacious ... more spacious! Extra square footage? No - extra space from the existing! So we went on a journey of discovering and analysing what we had and what we wanted to create off it! We crawled under jackets in the closets, we climbed on stairs, looked behind every door, peeped into all the junk drawers as well as stuck our heads up the fireplace shaft! And find we did, space, like no other space!
We overturned the whole house, upstairs, downstairs and took out every inch of floor space and wall surface that could be made functional & spacious. The young couple with two active boys who played every game & did every activity had an abundance of everyday use items that needed to find a home, a designated home so it was not constantly in the way to stumble over. Things needed to stay in spaces where they could be easily accessed, family pictures needed ample shelf space as there were more coming. We also suggested that they needed some display cases where they could show their china & wine glasses and fine items that was so underestimated hiding behind dark doors!
With lots of enthusiasm from the homeowners, their active participation into the Design Process, their proactive geniuses into choosing finsihes, fixtures and collaborating in the vision that we had for the home, we finally came out with areas in the home that is a far cry from what was there, or what wasn't there! Now the space is finally finished and the homeowners are slowly getting settled we are happy to see that they are enjoying the space in their daily lives!


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Elucidating the solid, liquid and gaseous products from batch pyrolysis of cotton-gin trash.
MetadataShow full item record
Cotton-gin trash (CGT) was pyrolyzed at different temperatures and reaction times using an externally-heated batch reactor. The average yields of output products (solid/char, liquid/bio-oil, and gaseous) were determined. The heating value (HV) of CGT was measured to be around 15-16 MJ kg- 1 (6500-7000 Btu lb-1). In the first set of tests, CGT was pyrolyzed at 600, 700, and 800°C and at 30, 45, and 60 min reaction period. The maximum char yield of 40% by weight (wt.%) was determined at 600°C and 30 min settings, however, the HV of char was low and almost similar to the HV of CGT. A maximum gas yield of 40 wt.% was measured at 800°C and 60 min and the highest liquid yield of 30 wt.% was determined at 800°C and 30 min. In the modified pyrolysis test, the effects of temperature (500, 600, 700, and 800°C) on the product yield and other properties were investigated. The experiment was performed using the same reactor purged with nitrogen at a rate of 1000 cm3 min-1. Gas yield increased as temperature was increased while the effect was opposite on char yield. The maximum char yield of 38 wt.% was determined at 500°C and 30 min. The char had the largest fraction in the energy output (70-83%) followed by gas (10-20%) and bio-oil (7- 9%). Maximum gas yield of 35 wt.% was determined at 800°C. The average yield of CO, H2 and total hydrocarbons (THC) generally increased with increased temperature but CO2 production decreased. Methane, ethane, and propane dominated the THC. The bio-oil yield at 600°C was the highest at about 30 wt.% among the temperature settings. The HV of bio-oil was low (2-5 MJ kg-1) due to minimal non-HC compounds and high moisture content (MC). A simple energy balance of the process was performed. The process was considered energy intensive due to the high amount of energy input (6100 kJ) while generating a maximum energy output of only 10%. After disregarding the energy used for preparation and pyrolysis, the energy losses ranged from 30-46% while the energy of the output represent between 55-70% of the input energy from CGT.
Aquino, Froilan Ludana (2007). Elucidating the solid, liquid and gaseous products from batch pyrolysis of cotton-gin trash.. Master's thesis, Texas A&M University. Available electronically from http : / /hdl .handle .net /1969 .1 /ETD -TAMU -2425.


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Mother in Law
Nicola Milan and her Mother Judy have worked together to pen Monster In-Law a tongue in cheek look at the different relationships between mother and daughter in laws.
The book identifies seven different kinds of mother in laws or MILS.
First cab off the rank is the needy mother in law.
"He doesn't like to be alone; she likes to have you round there, doing things for her so your life becomes inexplicably meshed with hers."
Next is the busy body.
"The busy body mother in law and she's the nosy one likes to live vicariously through you."
At number three is the enemy Mother in law.
"She just doesn't like you no she just hates you not a lot you can do she's never going to be on your side she'll do everything to undermine you."
The cling on mother in law comes in at number four.
"We found that this is one that a lot of women have she's the one that doesn't want to accept the fact that her baby boy has grown up and she doesn't want to accept the fact that you are now the woman in his life."
Then there's the mother in law who just wants grand kids.
Then there's the super woman mother in law.
"She's actually quite nice but she's just better at you at everything, she just makes you feel like a bit of a failure."
And finally the Narcissist mother in law.
Monster in Law - A Survival Guide"
Where to buy the book:
EBook on Milan's Mischief website
Hardcopy on Amazon website


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Time: approximately 3 minutes per card (175 tags x 3 minutes = almost 9 hours!)
Budget for Materials: $200.00
- Paper tags
- Spool/Roll of ribbon
- Calligraphy nib, pen and Ink: see my DIY Calligraphy Starter Kit blog
- Scissors
- Guest list!
Tips and Tricks
- Always order about 10% extra tags to account for mistakes.
- Make sure the tags are made with smooth paper. The rougher it is, the more the nib will snag when writing.
- Ribbon rolls can be found cheaper in the garment district in NYC!
- Larger number of paper tags may need to be ordered at a place like Paper Presentation
- If you have extra time and want to save money, you can order a tag punch like this one and purchase large paper sheets to cut them out yourself


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When beginning to discuss creating a local marketing strategy with our clients I like to break this down into two easy parts. Let's look at them like this….
[Local Marketing] [Strategy]
Local Marketing
Pretty easy concept to understand. This is simply focusing your marketing efforts in a certain geographical location. This can be advertising promotions, inventory, products, services or events. It can be creating content that people in your local area might be interested in. But, the basics of local marketing is simply marketing in your local area. This local part is really important to those businesses that need customers to visit their brick and mortar locations and those that service homes/businesses in certain areas. If your market is worldwide, then your marketing strategy wouldn't focus solely on a geographical area.
The strategy is where I see many businesses begin to go down the wrong marketing path. While discussing strategy I am beginning to hear common misconceptions about what strategy is. Many businesses seem to think of strategy as a goal. Others think of strategy as one tool they will market with. Both groups would be wrong.
John Jantsch of Duct Tape Marketing fame has,what I believe is, the simplest definition of strategy:
"A How, Not a What"
Of course there is more to a local marketing strategy then just breaking down the phrase itself. To have a strategy you need to have a goal, figure out the tactics you're going to use
If our strategy is the "how" then our marketing goal is our "what". Goals are usually why we are trying to come up with a local marketing strategy in the first place. When speaking to business owners many have the same basic goal. The goal that I hear often is to increase the number of new customers coming through the door to purchase goods or services. That's a pretty big goal to have! However, with a goal stated you can now work on the "how" you're going to make it happen. As stated above this how will become our strategy.
Once you have a decided upon goal you will then begin to work on the strategy to make your goal a reality. It's usually at this time in the strategy conversation that you will begin to touch on the different things you will need to move your strategy forward. Those "things" will often be the tactics you use in reaching your goals. Tactics are simply the actions and tools you are using to implement your strategy to meet your goals.
Quick Example
Let's imagine that we are new owners of a local gym. You've spent tons of money in getting the gym ready for your customers. I mean, the equipment is in great shape, your membership prices are competitive in the market, you offer different fitness classes, and you even have great amenities like tanning, massage, etc. The only problem is so does every other gym in the area.
Your goal is to increase the number of new members joining the gym.
Your strategy is gain new members,but not just any member. You have done a little research and have discovered that the members that bring the most profit to your gym are not professional bodybuilders or trainers, but rather mothers who are looking to stay in shape at a gym they feel comfortable visiting three times a week. With this ideal member profile now in place, you will now determine how to appeal to this group. After a little more research you realize you have products and services that are important to mothers, such as your on-site daycare, that you do not communicate effectively in your marketing communications.
To make sure that your message of what you offer mothers is front and center, one of the tactics you take is to run a social media campaign directed to these potential members. You highlight the products and services you believe these members would appreciate and also separate you from your competitors. You also spend time educating them about your gym and getting these new prospective members to feel comfortable with your gym by showcasing behind the scenes videos that show that the members of your gym feel like they're a big extended family.
Goal- Increase the number of new customers.
Strategy- Find your ideal audience and then create or showcase products or services that separate you from competitors.
Tactics- Social Media, Website content, Online Ads focused on gym, gym members, and amenities that your ideal member feels are important.
No goals, strategy or tactics in the world will succeed if your prospective local customers don't Know, Like, and Trust your business. Your business should always have a overall local marketing strategy to get the community to know, like, and trust your business. This way when you really focus on a goal, like gaining more customers, the groundwork of K.L.T has been consistently done. So, if you don't have a deeper local marketing strategy and goal then by default you should be working on K.L.T.!