text:
2x13 0.1" Header IDC26 Breakout Board
- Dual row 0.1" spaced male pin header
- 26 Pins (2 x 13) 0.1" pitch
- Solder pad connection space for all 26 lines
- Screw terminal for each of the 26 lines
- Supports addition of 0.1" pitch pin headers
- Rubber feet or DIN rail mount
Scroll to Buy
See Also: More Breakout Boards, IDC 0.1" Header Connectors, Ribbon Cable
General Description
This IDC26 breakout board brings all 26 pins of its male dual row header out to screw terminal blocks, providing quick and secure connections. Each pin is also brought to solder pads (5 per pin) at 0.1" (2.54mm) spacing, allowing the easy addition of pin headers. Please note that the breakout boards are manufactured with a connection between each connector pin and the corresponding terminal block position; no soldering of any type is necessary. The solder pads simply provide an area for making optional connections to additional headers or other components.
This breakout board is perfect for production applications as well as experimentation and prototype work. It is well-suited for interfacing with data acquisition equipment or any other devices that use a 2x13 26-position header connector. One such application is the Raspberry Pi GPIO board, some of which use a 2x13 header for their I/O pins.
A dual row header is sometimes referred to as an "IDC Header", "IDC connector", or "ribbon cable connector". A breakout board is sometimes referred to as a "transition module", "terminal board", "terminal block", "breakout box", "breakout adapter", "terminator", or "interface module".
Product Documents
|Part #
|Data Sheet
|IGES Model
|STEP Model
|2x13 0.1" Header, DIN Mount
|2x13 0.1" Header, Feet
Mounting OptionsThese products are available in two different mounting variants. Product numbers ending with -DIN come with DIN clips already installed and ready to snap onto 35mm or 32mm DIN rail. Product numbers ending with -FT have stick-on rubber feet installed on the bottom side, allowing for benchtop use or panel mounting. For panel mounting, we suggest 1/4" nylon standoffs under the mounting holes, and #6 screws.
Click image to enlarge.
Rail not included
Click image to enlarge.
Product Details
- Dual row 0.1" spaced male pin header
- 26 Pins (2 x 13) 0.1" pitch
- Ejector latches on header provide secure connection and quick disconnection
- Screw terminal for each of the 26 lines
- Solder pad connection holes, five (5) per pin
- Supports addition of 0.1" pitch pin headers
- Screw terminals accomodate wire sizes from 16AWG to 26AWG
- Approximate dimensions: 2.0" x 4.9"
- Rubber feet or DIN rail mount
|Need a quality screwdriver for your breakout boards? Winford sells Wiha screwdrivers!
Pricing and Ordering
|Buy Now
|2x13 (26 pins) 0.1" Dual Row Header Breakout Board, Long Ejector, Screw Terminals, DIN Rail Mount
|2x13 (26 pins) 0.1" Dual Row Header Breakout Board, Long Ejector, Screw Terminals, Feet
(Old#: BRK2X13-DIN)
RoHS: Yes
Buy Now:
(Old#: BRK2X13)
RoHS: Yes
Buy Now:
All of the above items are normally stocked. Please call us if you need to verify availability for a specific quantity, or for pricing at higher quantities. Please visit our ordering page for our ordering policies and a list of ordering methods.


text:
How important is objectivity in journalism? To what extent is it an achievable goal?
Objectivity is a dominant ideology of modern journalism that should be instigated in all journalistic practice. It underscores notions of unbiased, fairness and factual content within the media. Objectivity is expressing or dealing with facts or conditions as perceived without distortion by personal feelings, prejudices or interpretations. "News can be defined as factual accounts and explanations of current or recent events of wider relevance to the given public." (D. Mcquail 2013) This essay will examine the definition of objectivity within the publishing industry and as a journalist, how objectivity became such a crucial necessity within the media industry by the way it is challenged and the potential use of it in the future with regards to the explosion of social media and its inherent subjectivity. This essay will also touch base with coverage of sensitive subjects in the media and examining the possible reasons behind journalists expressing their own opinion on important subjects such as politics and how it effects their audience by including their opinion instead of factual content.
The dictionary defines the word objective as being, "impartial, absent from bias and fair". Denis Mcquail said; "A theoretically contested term applied to news, although in 'common-sense' terms it sums up a number of the qualities that make for trust and reliability on the part of the news audience. These include factual accuracy, lack of bias, separation of fact from comment, transparency about sources, and not taking sides." (D. Mcquail 2010) Which is a good way of defining the actual need of objectivity within journalism. To be objective is an important and fundamental goal in the journalistic process as it is important to be able to inform the public of all the facts in an unbiased manner for the audience to be able to make a general decision for themselves without being lenient towards the journalist's personal opinion of the matter that is being discussed within the article.
To discuss this subject properly, one must go back to the beginning of journalism and examine the origins of the journalistic morality that we know of today. The printing press that was invented by Johannes Gutenberg was originally made with the intention of expanding knowledge across the country. Later, to be used to make pamphlets which was then developed into newspapers that we know of today. Through the Victorian times, there is evidence of the first issue that developed within journalism and its lack of objectivity. Potentially being recorded evidence of the news industry omitting information and publishing falsehoods as facts through a journal in the Victorian Times; "…Mr Jones asked me to write a report for the Peoples Paper. I had taken no notes, and suggested this as an insuperable difficulty." This objection was brushed aside at once by Mr jones saying: "Finlen, and I will write our own reports; you write the speeches and the rest. Don't trouble to recollect what they said; send me three or four columns of what they ought to have said." (E. Royle 1990) Indeed, as early as the 1880's the practices of journalists were being almost encouraged to create false facts and omit information, insinuates the idea of objectivity within the journalist's practice was not yet introduced. It has been said that journalists did not introduce the word "objective" in their work until the 1920's. (R. Streckfuss 1990)
By then, the evolution of journalism was moved with the development and expansion of technology. Potentially, objectivity in Journalism may have been introduced due to the evolution of technology and the increased freedom for the public to access their own evidence and their own facts. It may have encouraged the news industry to attempt to create a façade of sincerity in a way to gain the readers trust. Once telegrams, radio, television and then the internet was introduced, the news industry and the way that people retrieve and receive news had changed. Especially within social media and its ability to share articles and news stories at a fast pace. Moreover, the audience count has increased and the potential risk of scrutiny through what is being published has increased as well. Michael William explained that, "even the content that is now being released has changed; stories have become shorter, requiring a different style of writing to accommodate the need for adding further content as the story develops. Even headlines have had to change… to fit in with 'search engines optimisation' rendering them more prosaic in many instances." (M. Williams 2014). Objectivity seems to become a more crucial aim for journalists due to the fact that, as technology develops, the intelligence of their readers increases as well.
As the way we receive news evolves, so does the style of which news corporations dispatch it. Objectivity may be a journalist's strategy to meet deadlines and avoid defamation in its own way, objectivity becomes a routine and the news becomes a factor of entertainment selectively reporting on opinions and events. Schudson argues that, "objectivity is reduced to a set of conventions that reduce journalists' responsibilities of their own words." (M Schudson 1978) Something that has become apparent in the 21st century within the news industry, is the broadcasting of entertainment disguised in a news format. For example, Fox News' way of reporting is more leaning towards a form of entertainment where the main priority is to release entertaining and outrageous 'news stories' without any thought towards unbiased opinions or if the information that they are claiming as truth, has any evidence to back up their reports. "At any other network, accusation of bias might even lead to some soul-searching and behavioural adjustment. At Fox, by contrast, complaints of unfairness prompt only hoots of derision and demands for "evidence" and "proof," which when presented is brushed off and ignored." (J. Weisberg 2009) With such a large audience base, it is concerning that journalists are willing to abandon the moral justice of reporting the news in a fair and objective manner for the sake of their audiences' opinion. "Television news has is in the business of entertainment, like any other television product, attempting to pull audiences for commercial not journalistic reasons." (J. Langer 1998)
One of the most poignant topics for news outlets to ignore their priority as a journalist of objectivity is regarding political affairs. It could be suggested that most news outlets are more likely to express their channel's preference of whether they're a right-winged or a left-winged based news company. This could be due to the owner of the company's political preference that in a way, influences the news company's control over how they report on political affairs either that, or it could potentially be because of the commercial gain through reporting on subjects that will encourage the audience to read or watch that specific news company.
Surely it would be easier for everyone if journalists were completely un-biased. If they were to just report the facts and report the news as it is given to them. However, one of the issues that may occur is the inevitability that the journalist will side with one opinion more than another when covering a story. It is the natural urge of human nature to want to be liked by their peers, colleagues or audiences. People read certain newspapers more than others because it reports in the way that they are leaning to. One does not read a newspaper that they know will not report in the side that the reader disagrees or wants further information on, as it is not human nature for us to do so. We strongly feel the need to be liked and accepted by those who we surround ourselves with (S.M Gentry 2017). Because of this, it may explain the reason behind journalists omitting certain parts of information when reporting on a news story, when they are aware of the majority audience that will read their articles. They will want to side with what their audience will agree with, to garner acceptance as well as potential commercialised financial gain. Due to this, there is a problematic flaw in the goal of journalists aiming to be completely objective when there are so many obstacles that they are expected to face when attempting to report a completely unbiased article for fear of not being accepted by the public and their peers.
Furthermore, it raises the question; can a journalist be truthful and opinionated at the same time? An example to prove the lack of objectivity within journalism, is the coverage on President Donald Trump's election over the world of media in 2016, as well as his first one hundred days as President of the United States. A lot of coverage about Donald Trump seemed to report it in a way that would be humorous and sometimes openly poking fun at the presidential candidate- now President, making it appear, that the news organisations were judging Trump, which in its own way, bring to bear, their opinion on their audience. Some would argue that there is always a way to report on a story by objectively releasing the facts in a reported manner without subjecting the piece to your own opinion.
However, others like Hadley Freeman would say that; "Some news organisations still struggle to understand that words that sound judgmental can also be the objective truth. So we get phrases like "President Trump entertained dignitaries at Mar-a-Lago" instead of "President Trump forced some high-ranking politicians to come to his shoddy golf club and rambled at them incoherently"; or "President Trump made a strong and surprising announcement yesterday", for which read, "President Trump tweeted something so deranged yesterday even your racist uncle thought he might have gone a bit far." (H. Freeman 2017)" She is explaining that sometimes the objective truth can be one of a judgemental opinion as well. It is yet again an example of how objectivity has in a way, been excused to be partnered in with a journalist's opinion. Freeman is saying that it is possible to be opinionated but at the same time truthful. However, you could argue that this, in its own way, is not being 100% objective as the journalist is expressing their opinion. Thus, influencing the reader's opinion and output of their own views of what they have just read.
This introduces to my next point, the scientific studies of 'The Hawthorne Effect', also known as the 'Observer Effect' the definition of which, is when people modify their behaviour due to the conscious awareness that they are being observed. (R. Gillespie 1991) This experiment may prove the theory that to be able to report an objective story is nearly impossible as no matter what the journalist does, they will be effecting the act of others just by being present. From this, are you not reporting the actual truth but instead, reporting the truth that others want you to see. Can we ever be objective when there is no way to prove that the sources you use and the interviews you take are the genuine truth from that specific person when they are aware they are being observed? To be completely objective is a near paradox. A journalist cannot expect to be objective, because to be objective, is to observe, but to observe, is to be involved. "Sources have limited perspectives… how do we decide which sources to trust?" (E.H Carr 1961) A journalist is always going to be reporting from their own perception of what happened or they are going to be retrieving their information through sources which is still, an observation from an individual that is limited to just that individually witnessed perspective. However hard, a journalist may try to be objective, every stand point has its limits. To be a journalist, one needs, "the imaginative understanding of the people they are talking about" (E.H Carr 1961), Journalists have duties to provide information to the public that educates and enlightens their readers without influencing or advocating a movement in their leaning towards a certain topic but this may prove impossible.
To the extent of whether 'objectivity' is an achievable goal for journalist of the 21st century, is a matter of opinion. It should be a journalist's goal to be as objective as humanly possible whenever reporting on factual content whether the journalist agrees with the matter or not, it should be their priority to report the facts and nothing more. Leaving their personal opinions to general discussion on their own time. The effect of the news industry is as influential as ever to the public. With over 3,636,941,100 people, with access to the internet (internet Live Stats), it makes the reliance on journalists following the practice of objectivity more imperative than ever. Despite this, evidence that has been shown within this essay, proves that this is not practiced within the larger news corporations around the world. Which leaves with the conclusion that objectivity is an unachievable goal, but should be practised throughout a journalist's career to the utmost extent of their ability to ensure that the facts that they are reporting, are true and can be proven, should the need arise, with evidence.
- Richard Streckfuss. (1990) Objectivity in Journalism: A search and Reassessment. Available from: http://www.mmc.twitbookclub.org/MMC910/Readings/Week%2009/Objectivity%20in%20Journalistm.pdf [Accessed 17th May 2017]
- Denis Mcquail (2010) Mcquail's Mass communications theory. (6th edition) Los Angeles SAGE Publications Ltd.
- Edward Royal. Laurel Brake (ed.), Aled Jones (ed.) & Lionel Madden (ed.). 1990. Investigating Victorian Journalism. Chpt 4, Newspapers and Periodicals in Historical Research. [The Agnostic journal 1893 1st July] Hampshire, The Macmillan Press.
- Michael Williams. Peter J. Anderson (ed.) & George Ogola (ed.) 2014. The future of Quality News Journalism. (Chpt 6, Pg. 109) New York, Routledge Publishing.
- Jason Weisberg. (17.10.2009) Ignore Fox. Available from: http://www.slate.com/articles/news_and_politics/the_big_idea/2009/10/ignore_fox.html [Accessed 18th May 2017]
- John Langer. James Curran (ed.) 1998. Tabloid Television. Popular Journalism and the 'other news'. (Chapter 1) London, Routledge publishing.
- Steven M. Gentry PhD. (2017) The need to relate and feel accepted. Available from: http://www.utahcountycounselors.com/patient-resources/learning-library/the-need-to-relate-and-feel-accepted/ [Accessed 17th May 2017] Utah. Psychological assessment & treatment Specialists.
- Hadley freeman. (29.04.2017) 100 days of Trump and he's not the only one who has learned a lot. The guardian. Available from: https://www.theguardian.com/commentisfree/2017/apr/29/hadley-freeman-donald-trump-100-days [Accessed: 17th May 2017]
- Richard Gillespie. (1991) Manufacturing Knowledge. A history of Hawthorne Experiments. United States of America, Cambridge University Press.
- Edward Hallett Carr. (1961) What Is history? New York, Random House.
- Denis Mcquail. (2013) Journalism and Society. Los Angeles, SAGE Publications Ltd.
- Michael Schudson (1978) Discovering the News. A Social History of American Newspapers. United States of America, Basic books Ltd.
- Internet Live Stats. (2017) Available on: http://www.internetlivestats.com/internet-users/ [Accessed on: 18th May 2017.]

subset: commoncrawl


text: Patrol Camps were held in a different style this year, with all the troop going to the same site, Dunham Massey, and running their own programmes. Another change this year was the weather, with rain, rain, and more rain it didn't take long for the site to change from a nice grassy field into a swamp, and with possibly the lowest overnight temperatures for 3HG on camp this year, the weekend turned more into a survival exercise than anything else. Still there were plenty of highlights and as some leaders have been known to say in the past plenty of 'Character Building'.


text:
This is a paid press release, which contains forward looking statements, and should be treated as advertising or promotional material. Bitcoin.com does not endorse nor support this product/service. Bitcoin.com is not responsible for or liable for any content, accuracy or quality within the press release. Tokenbox co-founder, Vladimir Smerkis, announced that the first 10 funds… View Article
Source link


text: 27 Most Romantic Cities In The World Photo credit: CC license by David Berkowitz 4. Buenos Aires, Argentina As the capital of Argentina, Buenos Aires features an eclectic blend of modern restaurants and hot to trot nightclub spots. Yet the Old World charm and grace of the city matched by seasoned tango performances keep the atmosphere flowing with lustful vibes. Prev4 of 29Next From Around The Web Facebook Comments comments


text:
Trouble viewing? Read this email on the web.
Since last Monday, we have emphasized how poverty in Ohio is growing because of job loss in the Great Recession, stagnating wages, and low-paying jobs. This shift has made more of our children, families, seniors, and people with disabilities vulnerable and insecure.
Scott Britton, Gayle Channing Tenenbaum, and I have also highlighted stories from our neighbors who are struggling through no fault of their own. Click here to read the stories of Joe Fabiano, Jennifer Guthrie, Jayney Wooley, and Shelly Papenfuse. In short, every story illustrates how health, human service, and early care & education programs offered hope and a greater sense of security in a time of need.
Over the last two weeks, hundreds of our supporters have helped us elevate these stories and our message to prioritize investing in basic human needs for people.
As a result of calls and letters from advocates in the field, like you, and the work of our partner organizations, Senate leaders are reexamining programs such as PASSPORT, behavioral health, and Help Me Grow as they prepare for a vote. The bill is expected to be voted out of the Finance Committee on Tuesday, June 7 and on the Senate floor either June 8 or 9.
But we still have work to do.
Will you call your senator and Senate Finance Committee Chairman Chris Widener (614-466-3780) and send the following urgent message?
Prefer to send an email rather than call? Click here to email your senator and Senator Widener.
Next week's tentative Finance Committee schedule is available here.
If you wish to testify during public testimony, you are asked to submit a witness slip to the Chairman's office as soon as possible. Witnesses are asked to limit prepared remarks to 2-3 minutes and bring 40 hard copies of testimony with them on the day they testify. You may direct questions and witness slips to Daniel Hurley in the Chairman's office, firstname.lastname@example.com. Please also note that amendments to the substitute bill are due to the Chairman's office no later than 12:00pm on Friday, June 3, 2011.
Today's message concludes our two-week push to make a difference. Enjoy the holiday weekend, and thanks for advocating for strong communities, better lives, and Ohio's future!
Will Petrik, Outreach Director
Copyright ©2011 Advocates for Ohio's Future
510 East Mound Street, Suite 200
Columbus, OH 43215
You have received this email through your subscription to Advocates for Ohio's Future's email list. If you did not subscribe, or would no longer like to receive email updates, unsubscribe here.


text:
I'm so excited!!! The past couple of weeks have been hectic but also very fun and exciting. Nothing beats being busy with something you love, really. Just in case you still don't know what I'm rambling about; the First edition of "Healthy Hair Meetup O.A.U./Ile-Ife for relaxed & natural hair", tomorrow, Saturday, 28th of January, 2017.
Time: 12 noon
Venue: SHG common room, SHG Hostel, Women's village,
Obafemi Awolowo University,
This event is sponsored by AfrobyNature & HairvolutionbyBee Lounge.
Facilitators & Topics
Laide Ademulegun (C.E.O. AfrobyNature)
- Basics of Healthy Hair Care
- Choosing Your Hair Products: how to know what works.
'Bobola Alomoge (Owner, HairvolutionbyBee Lounge)
- Building a Hair Regimen
- Debunking Hair Myths
- Salon day out/ Demo
- Talks
- Free product testing
- Games
- Styling tutorials
- Raffle draw
- Shopping and so on.
Afrobynature is a natural hair care brand founded by Laide Ademulegun. Formally established on Dec 2014 to educate individuals on effective hair grooming through our online platform and to provide quality and affordable natural hair care products ranging from natural hair cleansers, natural oils, stylers and conditioners.
The amazing testimonies from Our over 2000 customers has made this haircare journey worthwhile, and has been the major driving force behind our success story.
We present afrobynature to you, your affordable and quality natural hair care solutions provider.
HairvolutionbyBee Lounge is a Hair/Beauty salon specialised in healthy hair care, styling and products for both natural and relaxed hair.
Mission: To help everyone achieve their goals of having thick, long and healthy hair and scalp by nuturing damaged hair to health and maintaining healthy hair, while also giving necessary advice and guidance.
Vision: To be one of the leading healthy hair care providers in Nigeria.
Our stylists that have been tutored on healthy hair care practices in addition to their professional skills.
Services offered include:
- Hair & Scalp treatments
- Protective styling (Crochet Braids, Braids, Ghana weaving, faux locs etc)
- Cut/trim
- Chemical services (Relaxer touch-up, colour)
- Blow out, Straightening & Silk press
- Natural hair styling (Up dos, Two strand twists, Bantu knots, Finger/Comb coils)
- Ayurveda treatments (Henna, Amla, Bentonite clay etc)
- Sale of hair care products, tools and accessories
Come let's have fun ladies!


text:
Navajo Class Fleet Tug:
- Laid down, date unknown, at Charleston Shipbuilding and Dry Dock Co., Charleston, S.C.
- Launched, 7 January 1943
- Commissioned USS Bannock (AT-81), 28 June 1943, Lt. Sam P. Morgan in command
- Reclassified as a Fleet Ocean Tug (ATF-81), 15 May 1944
- During WWII USS Bannock was first assigned to Europe-Africa-Middle East Theater and later to the Asiatic-Pacific Theater and participated in the following campaigns:
European Campaigns Asiatic-Pacific Campaigns Invasion of Normandy, 6 June to 21 July 1944
Task Group 122.3 - Salvage and Fire Fighting Group (Wreck Dispersal Vessel)
Okinawa Gunto operation
Assault and occupation of Okinawa Gunto, 7 May to ?
- Decommissioned, 12 February 1947, at Orange, TX.
- Laid up in the Atlantic Reserve Fleet, Texas Group, Orange
- Recommissioned, 11 September 1951
- Decommissioned, 25 November 1955
- Laid up in the Reserve Fleet
- Struck from the Naval Register, date unknown
- Transferred (sold) to Italy, 1 May 1979, under the Security Assistance Program
- Final Disposition, discarded by Italy, fate unknown
- USS Bannock received two battle stars for her service during World War II
Displacement 1,580 t.(lt) 1,675 t.(fl)
Length 205'
Beam 38' 6"
Draft 15' 3"
Speed 16.t kts. (trial)
ComplementOfficers 5Enlisted 80
Largest Boom Capacity 20 t.
Armamentone single 3"/50 dual purpose gun mounttwo single 40mm AA gun mountstwo single 20mm AA gun mounts
Fuel Capacity Diesel 2,260Bbls
Propulsionfour General Motors 12-278A Diesel-electric main engines driving four General Electric generatorsShips Service Generators three General Motors 3-268A Diesel auxiliary services enginestwo 100Kw 120V D.C.one 60Kw 120V D.C.single Fairbanks Morse Main Reduction Gearsingle propeller, 3,600shp


text:
It's been a while since I last published a post. But since I'm having Instagram silence* today I thought I'd post today's mani here. I think one reason that I stopped blogging was that I thought it was too time consuming but today I posted from my smart phone and it was so easy … so maybe I'll start writing posts again.
*due to the annonced changes of the Instagram feed a lot of nail artist, including me, are boycotting Instagram for 24 hours.
As a "nail artist" you can get inspiration from anything and this time I got inspired by my Adidas sneakers 😉
I actually got these as a Christmas gift from my husband but recently began wearing them (finally spring is coming to Sweden).
Adidas Stan Smith by Rita Ora is crispy white sneakers with gold and navy blue details and this I picked up in my mani.
White is Barry M Gelly Hi Shine in "Cotton".
Blue is Ciaté "Knee highs" which I topped with matte top coat (Cirque Colors Matte Look™ Top Coat) and dotted glossy top coat with a dotting tool.
Gold is OPI "Love.Angel.Music.Baby" which dries with a satin finish.
I'm so in love with this mani and hope you like it too.


text:
This photo of a family's four generations of beautiful women is our BN Living Sweet Spot today.
Instagram user @hirohairhaven shared these pictures she took featuring her grandmother, her mother, herself and her newly born baby girls.
It's a wonderful thing to have four generations in the family celebrating life together.
See more BN Sweet Spot here


text:
The Definitive Guide To:
Creating Content That Can Go Viral
And Doing Everything You Can To Make Sure It Does
This report is designed to walk you through an entire process that should be virtually guaranteed to help you create something that goes viral.
Introduction - Why You Should Read This Report
Everything from planning your content, to how it gets distributed to the widest possible "seed" audience, to even "content association" will be discussed.
Understand that because this is meant to be a "definitive guide" I go into a fair bit of detail. If you want to know how to "go viral" and enjoy the massive traffic that can happen as a result, sit back and enjoy.
Actually, one thing before I go into the report itself.
I am not going to cover "viral idiocy" in this report. Lots of people do lots of stupid things in an effort to capture their fifteen seconds of fame. Idiocy and/or stupidity doesn't lend itself well to turning traffic into sales/money.
Therefore, this report is going to focus on methods and techniques that will let you leverage your viral content into a better reputation, growing market authority, more sales, and more money.
Chapter 1 - Getting Started
(or Introduction part 2)
+Corbett Barr of Think Traffic calls it "writing epic shit." Honestly there is simply no better way to put it than that which is why I started the actual report content with two separate links to Corbett's site (the second goes to an article about writing epically).
I've also talked about this somewhat extensively both on my own blog and on articles I've written for SEO chat, about "being worthy."
Before we get into a discussion about content types, or content creation, or anything else, let me say this:Mediocre junk doesn't go viral.
If you want to go viral, start with an understanding that you've got to be "epic", that you've got to create something worthy of going viral. Something that if half the planet got their hands on it, you'd be damn proud to call your own and not just because half the planet got it.
The point here is that you don't want to just create something "as good as" something someone else did that may have gone viral. You want to create something truly "epic".
You want to create something so incredibly great people can't help but talk about it. Seth Godin calls this a "purple cow."
Imagine for a minute you were driving down a road, and there grazing on the side was a nearly neon bright purple cow. That would be something so unique and incredible that you couldn't help but talk about it for probably days after you saw it.
If you want something to go viral, you want to create a proverbial purple cow. Something so great and unique that people can't help but talk about it.
Once you've decided from the very beginning that you're going to be worthy of the attention (and dare I say it, admiration) of a bucket full of people, we can talk about what actually helps something to go viral.
The "SEO Guide to Creating Viral Linkbait" has a FANTASTIC chart about what it means to truly create something that goes viral (on the next page).
Notice that there's only one surefire way of getting something done and that's to have all of the pieces of the puzzle. An awesome concept, a great "USP" or unique selling proposition, excited market participants, available resources to do the job, great design, an "outreach plan" so that other experts in the space will spread it, and an easy mechanism for spreading the content.
Chapter 2 - Movers & ShakersThe next thing, before you even go any further, is to identify who the "movers and shakers" are within your market.
Who are the bloggers, forum owners, and social media "stars" that can share your content to their people?
If you don't know exactly who these people are then stop now and find out first.
Here's the thing, your viral content needs to be spread and often that's done by people in your market, or somehow related to it, that have blogs, forums, or active social media presences.
If you don't know who these people are, or if you'd like to expand your reach, there are numerous services that can help with that.
http://ontolo.com dramatically assists with finding sites and the link as does http://buzzstream.com. However I personally really like the Link Acquisition Assistant from SEOmoz. Those tools are designed to help you find sites which you then use to find the people. You can also point http://xenu.com at your competitors sites and find out who's linking to them.
Which brings me to something important:
You aren't looking for "sites"
you are looking for people
you are looking for people
However, it's by finding the blogs, forums, and social media profiles that you get to the people.
You should also consider checking out the Competitor Analysis for LinkBuilding by SEOmoz as well. This is a fantastic resource that can help you find a bunch of people you can contact.
You'll also want to check out http://BoardReader.com which is a forum specific search engine you can use to find out who the active forum participants are in your market. Additionally there is the social site http://www.quora.com which has quite a number of bloggers and journalists (who are amazing sources of links). Just search for profiles with one of those words in their profile.
In a nutshell, what you're trying to do is build the largest database of people related to your market as possible.
However, if you're smart, you'll do one more piece of analysis. You want to see how often the people in your database share something that is then shared by their followers. In other words, you're looking for "network hubs".
Ask yourself if the site is popular with other twitter users or social media folks. In other words, is there anyone out there sharing what they do.
The more sharing you see, the more you want to craft a customized method of contact and the more you want to follow up. Getting even just a few larger "network hubs" to share out your content can push it into the hands of the most folks and cause the most amount of discussion.
The Wider Your Viral Content Is Initially Distributed The Broader Of An Audience It Will Reach
Once you've done that, it's time to start building a database of relevant journalists in the relevant print media as well. Often journalists are desperately seeking things to write about and you can be a bit of a savior for them at the same time your score some major links for yourself.
Journalistics has an article on finding journalists on twitter as well as "helping them find experts" (meaning you through something they call "expert engine).
You want to start cultivating lists of journalists relevant to your viral content. This often starts by getting twitter, facebook, Quora, or G+ profile pages and using that to contact them.
However you need to get the journalists on the phone to find out what their schedules are as this may dictate your own deadlines.
However a true pro will actually meet with a journalist face to face when ever possible.
That's when you can also find out about what they have coming up that may fuel viral content ideas for the future. Basically, buy them lunch, be a resource, help them out, and they'll help you out.
The reason this section is all the way up here, before we've even started talking about content creation is the fact that the cultivation of resources like this takes time. It's relationship building.
And this is done offline much more than it is done online. You want to talk to these folks on the phone, and face-to-face as often as possible. Attend conventions, go to meetups, and just take them out to lunch or dinner.
Now here's the thing about building these relationships. You want people that will share. You're looking for the sharers. Contacting someone with 200,000 followers that won't share your content out doesn't do you any good.
People with social media accounts where 80% of their posts are them sharing other people's stuff, even if they only have 1,000 followers is much better.
You're looking for people willing to share others content. Building your relationships with those folks is simply incalculable.
Build Your Linking and Journalist Relationships Now
Chapter 3 - Idea-lizeBefore you can create anything, especially anything of a good enough quality to be called epic, you've got to brainstorm some ideas and plan out what you're going to do.
At this point you need to understand something. There are lots of places where you can find information about "link bait". In some ways (a lot of them actually) the process of creating link bait is the same as the process to create something that goes viral. In fact the very best pieces of link bait go viral and how viral a piece of link bait becomes is actually a gauge of its success.
Having said that, some link bait is create solely for the purpose of generating the links for the search engine optimization perspective. I'd rather you not do that. Instead, you want to create something that can stand on its own and is good enough to literally expand the perception of the market that you're a genuine market authority.
BrainstormingBefore you should even have a brainstorming session everyone needs to know what's going on.
What kinds of things are people in general finding interesting along with what the hot topics are in your market?
Everyone should spend some time before the brainstorming session doing a little research.
Easily the way to start getting your finger on the pulse of what people are thinking right now is http://whatthetrend.com which uses twitter to produce it's results. That means what this service shows is literally real time information which makes it absolutely invaluable.
In fact, there are several places that you should go and do research for this and my own personal list is below:
|http://www.google.com/trends/ (Lets you see trends based on what people are searching for on Google)
http://whatthetrend.com/ (twitter term trending that I just talked about)
http://news.yahoo.com/blogs/trending-now/ (What's trending in the news and other sources and in some ways better than Google Trends)
http://www.google.com/intl/en/press/zeitgeist2010/regions/us/ (The Google Zeitgeist can give an impressive array of information)
http://www.google.com/trends/hottrends (This is a "sort of" curated list of the hottest trends going on with search right now)
http://pulse.ebay.com/ (This will tell you what's hot in the market place and often gives some great ideas even if the results have nothing to do with your specific market)
http://technorati.com/ (Technorati is a massive blog search engine so you can see what's being talked about)
http://trend.icerocket.com/ (a Technorati competitor with a slightly different take on blog search that can also provide you some unique insight into what's being discussed right now in the blogosphere)
http://www.PopURLS.com (This is basically your one-stop shopping for best of and most popular lists. It includes feeds from numerous social media sites, including Digg.com, Reddit.com, YouTube.com, News.Google.com, and a whole lot more. Seriously, this should be your FIRST stop).
Now don't stop there.
You see, there are actually entire trend watching communities out there that can provide a wealth of information and ideas.
In fact I personally get ideas from the communities about as often as I do from my own research.
|www.TrendHunter.com gives a daily report of some new and interesting concepts, which can spark your more creative side. They also have a information that will teach you how to spot trends, a community where you can become a "Trend Hunter" and create your own trend portfolio, and a ton of different web applications for your social media site of choice (Facebook, Twitter….).
www.TrendWatching.com This site starts with its own curated list of interesting trends that it collects. However, the site focuses its effors on its "monthly briefings". but you will want to check out their tips on trend watching.
www.SpringWise.com This is a great site that posts some interesting trend ideas via daily blog posts. Seriously entirely new businesses could be started with some of their ideas, they are that good. This is one of my personal favorites.
www.TheCoolHunter.net This site reports weekly on new trends. What I like about this site is that you can send them information as well as them sending you their weekly updates. This makes the trends reported here truly a "communal" effort which means some of the trends will be dramatically different from other sites.
There is a TON of stuff out there regarding brainstorming and even some debate regarding the best ways to go about it. To me, I think a very limited number of bounds need to be placed on your brainstorming session. During this session you're looking to come up first with the content your viral initiative will cover. In fact, that's the first rule for your initial brainstorming session.
The Rules1) limit to either talking about what content will be created
2) Strict time limits. Each person has 5 seconds to spit out some kind of idea and each person has to say something for an idea. Often I'm after "titles" for the piece that will be created as that will drive much of the later content.
I like 5 to 7 people in the brainstorming session, with each person getting six different times to give ideas.
Each person will get 5 seconds (or more if they have several ideas, but they have 5 seconds to give some kind of idea) and then the next person will go and the next. I like to set a total time for the "throw ideas out there" portion so that gets each person in the brainstorming session gets 6 "times" of being visited and asked to contribute something (and when it's time for someone to give an idea, more than one is fine).
Understand what that means. Even if each person only gives one idea each of the times they are visited and even if I only have five people, that means 30 different ideas. Something can be come up with. Now imagine that there's seven people and people are giving more than one idea each time they come up for a turn (which is what happens most of the time because ideas from a different person will fuel their own creativity) and now you're talking 50 to upwards of 100 ideas.
Once that's done, it's time to pare them down.
Start by considering the implications of your titles.
Also, as a point of something to think about when doing this the farther "out there" you can be the better (remember, the idea is to create something people will talk about). Having said that, if your brand or persona requires a certain level of seriousness then you may need to dial it back a little.
Also consider your market as well. If you're in a super serious market, then some outlandish piece of viral content may not go viral at all as no one in your market will want to associate with it.
The idea here is to create something that people want to talk about with and several people in your market will even want to be associated with when they share it out.
Now, one important thing about this brain storming session is that there are no bad ideas.
You want to throw stuff out there and you want to encourage others to throw stuff out there. Further you need to make sure that no one is teased, laughed at, or anything else for any idea they give. You want ideas and the more ideas you get the better.
Often the best pieces of viral content will come from combining odd ideas together that may not have seemed all that great when the idea was given.
Scott Berkun has a great article on how to run a brainstorming meeting.
What's the hook?When planning your viral initiative, there's got to be something interesting, eye-catching, some reason why people would want to not only take their time to look at what you have … but to feel good about sharing it.
You need to realize that attention spans on the web are abysmally short.
Seriously, you've got about the time it takes to glance at a headline or a subject line. That's how long you've got.
A glance.
You need a hook that will drive curiosity enough that people will, once they've given you the glance, decide to look farther.
Some great "hooks" comes from an article by 7boats where they list (among others):
- interviews
- case studies
- original research.
The 14 most common types of hooks are:
- Numbered lists
- Infographics
- Comics
- Interviews
- Case studies
- Videos
- Data/statistics/facts/figures
- Data Visualizations (charts & graphs)
- Quizzes
- Special reports
- Controversial statements
- Apps for mobile devices (these are new but becoming hot)
- Software
- Flash games
Where's the barb?Now that you've hooked them, you have 5 to 30 seconds to give them something that will keep their attention. Almost like a barb on a hook.
It's the thing that keeps people sticking to your content and enjoying it.
It starts by asking yourself, "is this interesting enough that I'd read it if I didn't know who created it?"
In other words, once someone has gotten past the headline, will it be read beyond that? Is there something interesting, unique, or compelling that they'll want to continue looking?
Is there some kind of interesting story
that you can tell?
Can you weave in some kind of "strange intersection"?
If you're a lawyer wondering if Bella shouldn't maybe sue the werewolf pack.
Or if you're a fitness person if Jennifer Anniston shouldn't gain a little weight.
Or perhaps if you're a firearms manufacturer if Selene from the Underworld movies should be using better guns … e.g. "Is Selene packing the wrong heat?"
Or can you in some way be controversial?
Can you say something that some people will strongly disagree with while others agree with enough to defend the detractors? Controversy can spark insane amounts of sharing and virality.
You just need to be aware that you've got to have a thick skin to do this one. The people that disagree with you may all too often not be nice about it.
|I remember some time ago (probably 4 or 5 years ago at this point) an SEO expert that I can no longer remember the name of said that Google was going to start tracking clicks through websites as a means of determining how things should rank.
People went nuts. Some of the biggest names in the search optimization business at the time thought he was off his rocker and said that Google had no such way of doing anything like that. This SEO guy was positively filleted by others in the space at the same time his notoriety grew extremely quickly.
Then along came Google Analytics and guess what … they did exactly what the guy said they would. Tracking clicks through websites became one way that Google determined which links should ACTUALLY carry link juice and which shouldn't. The SEO expert proved to be right (though it did take longer for Google to implement than the guy said it would) and to this day I've never seen anyone ever admit they were wrong.
Today we have Search+ Your World and Google has gone far beyond anything those folks said would be possible.
Long story short, if you're going to go the controversy route then understand that you can gain notoriety quickly … but you may not necessarily like the attention either.
How Will You Deliver It?
What I'm really getting at here is how will your viral content be given out.
Will it be an:
- article
- special report
- full blown "manifesto"
- massive guide like this is
- quiz
- video
- perhaps a cartoon, or even an app
- or …
literally there are an endless number of ideas. Just keep in mind something, if you want people to talk about your viral content then you really kind of need to deliver your content in a way no one else is doing it.
Ideally, you want to present something new, or present something old in a new way.
But Don't Create Anything Yet
Let me say this however, during this phase of your viral initiative you just want to plan things out.
The reason you should plan first before you create anything is that you can plan anything.
Planning is limited only by your imagination. That means you can make your viral "thing" almost anything. It can be much grander and much better that way.
Not only that, but before investing time and effort into the project, why not begin your outreach now?
Contact the other folks in your industry that have a large following and discuss your idea with them.
If you want to create a piece of viral content then getting buy-in from other folks in your industry that you are hoping will spread the content early in the development process is a good thing. Besides, you never know what ideas they will have that will improve the project.
This could almost be looked at like a secondary brainstorming effort. Since it's the other bloggers/social media players that you're going to be looking to help spread what you've created, getting early buy in and their own ideas and input on it can only help make things happen.
+Rand Fishkin of SEOmoz has a fantastic whiteboard video where he talks about increasing the odds of your content going viral.
In that video he not only talks about running your content by your influencers to get their ideas, but also talks about getting their direct opinions on the project. Doing an interview with them.
Basically, actually getting their formal input directly into your project.
He also describes other methods for improving the odds of your content going viral so you will definitely want to see the video.
Not only that, but to create something "epic", something "worthy" of going viral, you're probably going to need to do some detailed research so you definitely shouldn't be creating anything yet.
Chapter 4 - ResearchGoing back to the "SEO Guide to Creating Viral Linkbait" they have this to say: In general, look for data sources rather than information sources. If you can find data sources that publish fresh, new data regularly, then being the first mover to do something interesting with the latest 'annual population figures' or something has advantages over rehashing previously published information.
I can't tell you how crucial this is.
For one thing, taking the time to find data sources can often mean the generation of still more ideas for more viral content.
For another, most pieces of viral content are either written reports, infographics, or videos and most of those are going to need some kind of hard data to back them up.
Now the SEO Guide I've linked to a couple of times already gives a number of sources for your data. I'm not giving sources in this report because the sources you need will vary greatly depending on what you're wanting to create.
What you need to do is make sure that the data that you're using is from a reputable source. A great piece of viral content can absolutely kill your reputation if you use bad data or if the way you're using the data isn't correct or valid.
Once you have some data, the next step is to create "visualizations" of the data; charts, graphs, that sort of thing (just use excel, numbers, or even google docs for this). Often when the data is visualized you'll find further interesting trends or outliers that you can talk or write about.
Which brings me to writing about your data. You could just describe what the visualization says that you're putting into your content. But besides being boring it misses the point.
Why not instead start by asking a question and use that to lead into a story that is then followed by a shocking statistic?
In other words, write in a way that leads your readers through the data visualizations.
Now go back, and rewrite it. Consider what I said earlier: attention spans on the web are short. Most people are just going to skim what you wrote. If you want people to fondly receive your content then it has to be digestible very quickly.
That means to write with bullet points, and other things that can allow someone to skim your content and still get the "gist".
- Short
- Concise
- To the point
Short sentences.
That can be consumed quickly and easily.
Not that doesn't mean that you can't write something longer with a bit more "meat" to it, but that needs to be broken up with graphics, bullets, headlines, and so on. In other words, it should be able to be consumed at a skim, and in further detail for those that want the whole story. Make sense?
At this point I suppose you could start writing. But honestly that'd be a mistake.
Grab a whiteboard or a legal pad and layout what your piece of viral content will look like at a high level.
- What graphics will you have created?
- If there's going to be headlines, can any of those be done as graphics?
- Will you really need a set style or can you "mix things up" graphically a little to keep things interesting?
What's important is to lay the thing out, just a wire frame is good enough for this point.
Seriously, the point to this piece is to make sure that your content is not only visually appealing, but also keeps people interested. Something can be visually appealing, but if it's the same thing, for too long, even appealing gets boring.
So how (and when) will you change things up?
What will you do to not only keep your content appealing, but also keep in interesting? Again, laying out a wire frame of what you'll do and when is a crucial step.
Outsourcing A Graphic ArtistIf you don't have a graphic artist, or the one you do have is busy on other projects, then your best bet is to outsource this piece.
Understand something, hiring an artist isn't much different from hiring any other skill or profession.
Just because you don't clearly understand what they will do doesn't mean you can't clearly understand the kind of result you want.
What you will need to do for any graphics you want is give a description of what you're looking for. Is there something similar to the graphic you want that you can show as an example?
The more descriptive you can be about each piece of art you want, the better.
And here's the thing, with many kinds of graphics there are numerous examples you can find, especially at a major site like http://fotolia.com or one of the other large stock images sites.
Now, this is stock imagery that we're talking about and if you want something unique to your piece that means employing an artist. That doesn't mean you can't take some of those stock images and explain how you would like them to be different
- What colors do you want?
- Or perhaps you want several of an image together (like this report's title)
Take examples and simply explain how you would like them to be different or more appropriate for what you're doing. The more descriptive you can be the more likely you will get the exact kind of image that you're looking for.
It is in the imagery that something merely good can become great; so you want to seriously think about this piece of the puzzle.
Having said that, you want to be careful. Give an artist a single thing to work on and make sure that they're doing the kind of work you want before giving them anything else to work on this way you know the person you've hired will produce great work for the rest of your project as well.
Now you just put it all together.
It Takes TimeBy now you've probably come to the inescapable reality that producing something great is actually a lot of work. Folks, there is no doubt about it … it is.
It's also very worth it!
Now at this point I want to say something that might leave you gritting your teeth because I waited until now to say it … viral content that is a "blend of media types" is seriously killer stuff.
As an example, embed video into anything written. Include copius use of cartoons in your videos. Or cartoons in your written work, along with graphs and data visualizations.
In other words, take the time to create something epic.
Further, while this takes even more time, I want to share another strategy with you that's proven in multiple niches to be amazingly effective.
Very often there are a lot of struggling smaller players. Many of them are pretty good and really know their stuff. What if instead of gaining a bunch of insight from just a few big dogs you instead created a major post with input from a large number of smaller players.
What you'll find is that every single one of those smaller players will then link to the content when it's created giving you a surprisingly large reach very quickly.
And to be clear, it's far easier to get those folks to work with you than it is some huge top 5 influencer in your market that is getting 50 such requests every single day.
In other words, by working with smaller folks you help them out at the same time you're helping yourself out making it a win for everyone.
Chapter 6 - DistributionAs I said earlier, the wider you can distribute your content, the better.
If you've followed my earlier advice, you've already started talking to people about what you're creating. In fact hopefully you've gotten their direct input and contribution.
It's tempting to want to jump the gun and send something out at this point but don't do that yet.
Your link partners should know what you're doing, they're on board, and possibly are even excited to be associated with the project. What you want to do now this:
Get Your Link Partners To All Share Your Content
On The Exact Same Day
On The Exact Same Day
Ideally this is the exact same day that your content will in some way be linked to or talked about in the print media.
The idea here is two fold:
- Your content will suddenly appear everywhere at once (which will help to stoke conversation)
- None of your big dogs will seem to simply be copying any of the others. This helps them out as well.
And again, when you start to distribute your content, remember that getting several "sneezers" who will share your content is better than distributing to massive people that won't.
In fact, this whole concept of making sure that you are putting your content out through people that will share it is a major reason why I'm going to say …
You Must Be On And Share Through Google+In fact I would say that this should be the place you consider starting your viral efforts because there is much more sharing that I see going on at G+ than on any other social network.
Not only that, but it's much easier to seem as if your content is everywhere on a smaller network. In other words, it's easier to make what seems to be a big splash which can then carry over to the other social media platforms.
And that my friends mean using +Daniel Treadwell's "Google+ Your Blog" plugin for wordpress. There are both free and paid versions, but seriously the paid version gives some hardcore, no joke KILLER functionality, and when you figure it's only 10 bucks I say that what you get is money well spent.
Having said that, because the Google+ community is so small, they will know if you're just faking it which means you out to consider going on a "Google+ Diet". That's where, at least during the planning, production, and distribution phases of your viral content, you focus your efforts ONLY on Google+, and use the other networks simply to repost.
Not only that, but thanks to the fact that Google+ is a smaller community, it becomes far easier to connect with people that will share you content and to build a following yourself.
Louis Gray has an incredible post "10 Great Ways To Get Discovered On Google+." With a smaller network, you can:
- embrace the community more fully
- Speak from your experience without being drowned out by everyone else
- Have a sense of humor that won't look like another "me too"
- Gain the attention of others through mentions of them and their stuff in your own content
- Embrace "Hangouts" (some of the most cool functionality of G+)
- Break news.
Now that's just a seriously hacked to bits and summarized version of Louis' post which goes into much more detail and provides some incredible examples as well. Here's the other, and it kind of goes without saying but I'm going to anyway.
When you create something truly great, tell everyone you possibly can about it. Talk about it on your YouTube Channels, tweet about it, write G+ posts about it, and tweet it. Share on Pintrest and Quora. Sheesh, talk about it on the elevator!
Which brings me to something.
Your content needs an easy to remember URL to get at it.
This way even if you're just talking to someone and you bring it up, the URL should be something they can remember so that they can take a look when they're back in front of a computer.
Secondly, and this is nearly as important as anything else in this report, you must make sure that sharing your content is as easy as possible.
Next, I want to circle back around to something somewhat important.
The smaller social networks like Pintrest, Quora, and especially Google+ really are the places to be focusing your efforts. It's so much easier to get noticed and to be heavily shared in those places. If your content is also easily shared on the other social networks through sharing buttons then the excitement on one should eventually spread to the other.
Next, once your content is create and once your sharers are sharing … keep the discussion going.
- Write posts with excerpts from the full content and then link to the actual thing.
- Create videos and talk about the full content and link to it.
- Talk about it until people are sick of hearing about it and then talk about it some more.
Once you're building a following, you are not done yet!!!
Now follow that up with more viral awesomeness and continue to "spread your fame."
Here's the thing. The first time you do this it may not get you much attention.
Sure, it'll get you some, but probably not a bunch.
If you follow that up with something else awesome following the same steps in this report, you'll find you can spread your content a little farther … a little wider.
Do it again, and you'll get farther still.
Soon producing epic content will become a habit and getting that content into the hands of hundreds of thousands will be a piece of cake.
The StepsWith the details and information out of the way, I'd like to give you the steps without all the other stuff in there.
Build your database of people
Build your database of possibly interested journalists
Contact and talk to the people and journalists (just let them know you've got something coming)
Research what's going on out in your market and the general public
Brainstorm ideas with 5 to 7 people
Decide on your "hook" and your "barbs"
Research for data and sources
Decide on how that content will be structured (report, video, etc)
Contact your resources and reach out to people that may be interested in sharing and let them look over what you have. Get them involved early as contributors to the project
Create a wire frame design of your content
Decide on unique graphics and data visualizations
BibliographyBefore I get filleted by any academicians out there, I am well aware that just laying out the links isn't exactly an appropriate "MLA" cite. However, I wanted to give people credit where it's due. Below are the various and sundry places that this guide was generated from. I'd like to take this time now to thank each of them for their work in this area which contributed greatly to this definitive guide.
Others (as noted in the About page of this guide) also contributed heavily as well, but via so much content that linking to any one thing would have been a challenge.
Not only that, but let me highly suggest checking out these source documents and reading them for yourself to further expand your knowledge and capability in creating viral content.
Google+ Your Blog http://www.minimali.se/google+blog/ from +Daniel Treadwell
Louis Gray 10 Great Ways to Get Discovered on Google+


text:
Powerful self understanding. Thank you so much.
I have a friend with Mars in the 12th conjunct her Rising and she seems to others to be very confident and strong, but inside she actually deals with self-worth issues a lot. Our Ascendants are strange because they are about how others perceive us. They also show us how we should present ourselves to the world this life to pull off our purposes. I have wasted time this life fighting my ASC. I didn't like having a Taurus Rising because I am an Aquarius Sun, Leo Moon with Scorpio Saturn on the Descendant. Taurus Rising seemed dull and too material. Fixed squares and oppositions are famous for these sorts of stubborn inner and outer battles, of course.
Mars in Libra conjunct your Rising isn't who you are, but how you should package yourself to pull off who you are. It is the frame, not the picture - so to speak.
Libra Risings are here to create beauty and harmony and manage people well. Having Mars conjunct your Rising means that others see you as strong and a pioneer and a natural boss - adroit! Naturally classy.
Try playing with Mars conjunct Libra in the best sense. Create beauty with gusto; be daring in putting forward your plans to harmonize and balance people and systems. Aesthetic revolutions!
I think your creating our new Guide to Astrology section here at MW is a great example of what I am talking about. Please feel free to revolutionize this place some more! Just keep me posted so I, Her-Grand-Fixitiness, don't inadvertently get in your way!
Usually "fake it to make it" is not my favorite MO - but with Mars conjunct ASC I suspect you need to leap first and compulse about it later. You aren't really faking at all. You really are a fantastic and ADROIT manager and artist. Worse case, folks think you are bossy. You have a Leo Sun as well as Mars conjunct Ascendant. So calculate that in, Libra Rising, and adjust.
Whatcha feel/think?


text:
Lucy Briggs Sexy Blonde in Silk Teddy and Black Stockings
Beautiful Lucy Briggs is here to add some spice to your day. The blonde babe from London uses the Only Silk and Satin camera to put on a sensual show for you. Clad in a pink silk cami and shorts with black lace edging and black thigh high stockings, she gives you a warm smile and then climbs into bed. Lucy slowly lets down her slim shoulder straps and the top falls away from her full natural breasts. Once those rosy nipples are exposed, she gets to work on wiggling out of her shorts and then rolls around on the sheets in only her panties and hosiery.
Click Here for the Complete Photo Gallery of Lucy Briggs at Only Silk and Satin
Click Here for Only Silk and Satin Photos and Videos of Models in Silk Lingerie


text:
Visit The MENTOR Network's Website
Charitable Foundation
Our Mission
Foundation Leadership
Grant Selection Committees
Grant Programs
Community Partners
Partner Profiles
Growing Brighter Futures
Community Rowing Inc. Truly is a "For All"
Valuable Skills Taught at Farmsteads of New England
Discovering Justice's Stand Up for Your Rights
Opening Up the World Through Basketball
YMCA of OC Connecting with Youth in Foster Care
Man's Best Friend Soothes the Wounds of War
Connecting is Just a CliC Away
TOP DOG'S Training is Worth a Treat
Partner Profile Archive
Growing Brighter Futures
Meet our Partners
Community Champions
Stepping Stones
Meet a Stepping Stones Grant Recipient
Our Impact
Foundation Milestones
Where We Give
50-State CHARTBOOK
Philanthropy Report
Visit The MENTOR Network's Website
Partner Profiles
View all Community Partners
Community Partners: Making a Difference Across the Country
Valuable Skills Taught at Farmsteads of New England
Through a grant from The MENTOR Network Charitable Foundation Farmsteads of New England developed a new vocational program for individuals with autism and other developmental disabilities.
Learn More
Community Rowing Inc. Truly is "For All"
Grants from The MENTOR Network Charitable Foundation have helped Community Rowing, Inc. expand their programming for veterans with brain and spinal cord injuries and people with disabilities.
Learn More
Growing Brighter Futures
Today, Roses for Autism – a program of Ability Beyond Disability – employs 22 full-time and part-time workers in an inclusive environment, with 30 percent of the farm's employees on the Autism spectrum. The Program offers assessments and vocational training for young people, age 16 and older, and for adults.
Learn More
Discovering Justice: Stand Up for Your Rights Program
Thanks in part to a grant from The MENTOR Network Charitable Foundation, Discovering Justice was able to expand its Stand Up for Your Rights program including new curriculum focused on the First Amendment.
Learn More
Opening Up the World Through Basketball
Hoops Sagrado, a nonprofit supported by the Foundation, creates connections between youth at-risk from the D.C. area and their peers in the highlands of Guatemala using basketball to foster leadership, teamwork and development.
Learn More
Connecting with Youth in Foster Care at the YMCA of Orange County
For its work with youth at risk and the development of their Foster Mentoring program, the YMCA of Orange County was recognized as a 2013 Community Partner of The MENTOR Network Charitable Foundation.
Learn More
Man's Best Friend Soothes the Wounds of War
Meeting the rehabilitation needs of these brave men and women is now a national responsibility. Government agencies, veterans organizations and nonprofit and private service providers like The MENTOR Network are responding with innovative approaches.
Learn More
Connecting is Just a CliC Away
Developed by the Brain Injury Services of Southwest Virginia, Community Living Connection—or CLiC—is an innovative online program that provides services and fosters relationships among brain injury survivors.
Learn More
TOP DOG's Training is Worth a Treat
The Foundation supports TOP DOG an organization dedicated to teaching people with disabilities—including those with brain and spinal cord injuries—how to train their own dogs to become fully certified service animals.
Learn More


text:
Bronze MemberWhat's this << Back to search results
Contact Details
Name: Aaron Roach
Tel: 020 8938 3085
Email: firstname.lastname@example.com
Website: http://www.aaronroach.net
Address: 14 Hagley Road, WS15 2AL Rugeley
Second Office: , West Midlands, UK
UK, West Midlands, Rugeley,
Aaron Roach
15 Clients & Projects 0 Reviews
0 Stars | Write Review
We provides affordable website design and online marketing solutions for your business
Languages Spoken: English
Employees: 1-5 Established: 2010 Joined: 2015
We are a UK based Website Design company, creating websites for all size businesses and organisations at affordable prices.
Industry SectorsHealth & Beauty, Manufacturers & Engineers, Professional Services, Educational, Building & Construction, Not for profit / Charity, Media & Communication, Food & Drink, Sports & Leisure
Tends to work withStartup, Small-Medium Enterprise (SME), Public Sector, Non-profit Organisation, Entrepreneur
General location of clients:United Kingdom
We Recommend:Hosting company: Budget Hosting Solutions
Recent Projects
Rugeley & District Community First Responders
Rugeley and District First Responders are a Rugeley based charity with volunteers who give their time freely to help care for people and save lives in their community. Read More
Chaceberry Limited
Chaceberry Executive Coaching is a results focused process helping you as a business executive to establish and achieve those specific stretching goals that will make the biggest impact on your life both at work and at home. Read More
Jason Old School BMX Parts
Jason Old School BMX Parts sells BMX parts online, with mainly imports which are hard to come by from the USA. Read More
Q : Describe your company in 5 words.
A : Affordable dependable & solution provider
Q : How was your company name chosen?
A : Zephi means overcomer. I believe it is our job to overcome challenges, and in turn provide the solutions.
Keeping Your Website up to date in 2015
Updating your website is vital to the credibility of your business and the performance of the site itself. Here we look at 5 very good reasons for keeping your site up to date.
4 Keys to Marketing a Charity
Many organisations believe Marketing is driving sales, conversions and leads, and that Marketing within a charity isn't appropriate. In this article, i'd like to showcase a few key areas to help market your charity to help in driving donations and building relationships with your stakeholders.


text:
'Amazing Atoms' win ITT Challenge
To mark the 30th Anniversary of the Institute of Technology, Tralee a secondary schools problem solving competition entitled â¿¿ITT Challengeâ¿¿ was held on Wednesday, 23rd April in the Institute of Technology, Tralee.
A team of three pupils from Hazelwood College Dromcollogher, Co Limerick were announced as the winners of the â¿¿ITT Challengeâ¿¿. The winning team called â¿¿Amazing Atomsâ¿¿ included Michael Byrnes, Maire Flanagan and Anita Lucey. They battled it out against teams of three from Kerry, Cork and Limerick to win the title.
The â¿¿ITT Challengeâ¿¿ offered pupils from 1st and 2nd year the opportunity to shine in a challenging evening of fun. Students were given a unique opportunity to test their problem solving skills in a range of areas and a chance to win some really great prizes.
The â¿¿ITT Challengeâ¿¿ proved a huge hit with teachers, pupils and parents alike with the Challenge striking the right balance of education and fun for all involved.
The event was kindly sponsored by Dell, Ladden Construction Ltd and O⿿Mahony⿿s Booksellers. The winning team were presented with ⿬50 book tokens and a Dell laptop and printer for their school. All participants were presented with pens and hats on the evening.


text:
- Topics
- Features
- Shopping Guide
- Projects
- Firm Projects
- Reader Projects
- Forums
- About Us
What happens to decommissioned school buses? With their utilitarian seating, they are unsuited for commercial bus use, dissuading fleets from acquiring them. Yet they still offer long wheelbases and plenty of hauling space. With such functionality, should the roadworthy among them be sitting idle in junkyards?
The answer, for a subset of creative and handy people, is no. Here are some rather interesting ways to repurpose these orange behemoths:
If you're interested in buying a decommissioned school bus, you'd probably be shocked to see that bids start at about $100 on this GovDeals auction site. Realistically, by the time the bidding closes the vehicles sell in the thousands, but depending on what your hacking plans and capabilities are, they still might be worth it.
So many cool vehicles here! I want to see more of that Cherokee pickup conversion.
The rumor is, it got started like this: 1. Japanese motorcycle racing enthusiasts needed a way to transport their bikes to the track. 2. Someone realized that the handful of secondhand Dodge cargo vans imported to Japan were perfect for the job--large enough to carry a bike, but stilly
When car companies introduce new vehicles, they typically host media drives for journalists as a way to generate buzz and reviews in advance of dealership sales to the public. The majority of the time spent on these drive programs is experimental, mostly driving and eating (a lot of eating). Additionally,
As designers we need to expose ourselves to outstanding physical creations, both for general inspiration and background education. So I prize any website that can show me a lot of beautiful things at once, particularly when they vary greatly in design yet all belong to the same category. One such
"Bar talk prototypes" are our term for when a design project sounds like it was conceived by folks sitting on bar stools, several beers deep. The most recent example: "Dude…what if a customer orders a pizza, and the delivery vehicle could make the pizza on the way to the customer's
Don't have an account? Join Now
Create a Core77 Account
Already have an account? Sign In
By creating a Core77 account you confirm that you accept the Terms of Use
Please enter your email and we will send an email to reset your password.


text:
President Obama is expected, without delay, to sign into law the first large-scale reform to U.S. patent laws in 60 years.
It brings U.S. law into line with most international practices, and is designed to quash patent trolling, cut red tape, and spur innovation.
Late last night the Senate voted 89-9 to pass the America Invents Act that would radically reshape patent laws, and President Obama is expected to sign it without delay. It's the first such significant bill in 60 years, and it has one key component: It moves the onus from merely "inventing" a patentable idea first to becoming the person who actually files for an innovation first.
If the subtlely of this eludes you, then here's what the big hopes are for the act: By making this structural change about who gets assigned a patent, U.S. law will line up better with international law (which may simplify global-scale IP problems). It may simplify red tape, let the USPTO tackle a massive backlog of patent applications that're snarled in existing red tape, and it could disable a class of patent troll who documents an idea but never applies for a patent until someone else does, replicating their invention.
Whew. Okay, before we explore that in greater depth, some quick backstory.
A patent represents a legal line in the sand that says "I own this" after an inventor innovates a new object, process, or design. Patents are there, in many ways, to protect the rights of the inventor to make a profit from their inventions, and to stop a competitor with better funding (but less original thinking) from quickly taking the idea to market. Current U.S. law works very much like this, with the emphasis on "first to invent" or otherwise demonstrate an innovation, thus "bookmarking" the idea, and giving a window for the inventor to get a creative business plan in action to bring the innovation into reality.
But "first to invent" has some big pitfalls, including the ability of an inventor to totally gut the hopes of someone else with a similar or identical idea, and who then files for a patent–because the original inventor, without necessarily having to make any move toward realizing the innovation, can claim they invented it. A complex legal battle may then ensue, and perhaps the second filer may choose to settle privately, license the idea, or fight the situation in an expensive court case.
This trolling completely destroys the idea that a successful new thing is built on 1% inspiration and 99% perspiration–a troll, perhaps even a rich troll who's made money from previous innovations they've dreamed up (or, more materialistically, bought from someone), can simply keep the legal upper hand by saying they're the real innovator without actually building anything.
In the newly reformed laws under the AI Act, the legal ownership of a patent is conferred on the entity that's the first to file for the innovation. Since this costs money, an inventor has more of an incentive, after having a radical idea, to file a patent and then try to turn it into something that can earn revenue. Whereas the inventor who merely dreams up a neat idea but does nothing with it has less recourse to cry foul at a later date. The idea is to stimulate more geniune innovation, and prevent too much money and time being wasted in court cases that in no way advance the state of technology or the revenue-earning potential of the U.S. Supporters have claimed the reduced red tape and boosted innovation could create up to 200,000 jobs.
IBM, among others, has already responded to the news positively–as one of the biggest, most numerous patenters in action at the moment, it's a key stakeholder. The company notes that it's long been a proponent of reform, and applauds the "common sense" bill and thinks the law places the country in a position to "spur innovation and economic growth." It's worth noting that IBM seems to patent more ideas than anyone else, and thus the law to some extent protects its position against "first to invent" claims, rather than facilitating IBM's own patenting processes (apart from reducing complications).
The bill is also unlikely to impact ongoing disputes between giant firms like Samsung and Apple, or the recent acquisition of Motorola's patent portfolio by Google–in these cases it's not necessarily the vailidity of the patent that's being questioned (though in the Apple case Samsung is trying to devalue Apple's design patent on the iPad by claiming, bizarrely, prior art exists in the form of a movie prop from Kubrick's 2001 movie) but rather that a peer is violating a patent that's been granted to protect a genuine innovation.
Bookmark this page for "Patent Reform" and check back regularly as these articles update on a very frequent basis. The view is set to "news". Try clicking on "video" and "2" for more articles.


text:
An evening with Shashi Aunty (Meenu's post)
Last night, along with my adorable fiancé A., I was able to go to the world-wide premiere of Akbar Khan's Taj Mahal- An Epic Love Story. A. is a budding film (fillum) star waiting for his big break in Hindi films. He had been cast in the role of a messenger and had approximately two or three lines. Being the devoted fiancé and star-struck NRI that I am, I was quite jazzed to go to the premiere. I dressed in a sexy black dress, puffed my hair and pouted my lips- who knows, maybe I would be 'discovered'. Kidding. Kind of.
Before we arrived at
We walked in on Kabir Bedi giving an interview with his daughter, the ever-drag-queen-esque, Pooja Bedi to Zoom TV's Suchitra Pillai. And as we walked in the other stars begin to arrive: Randhir Kapoor, Shotgun Sinha + Wifey, Pooja Batra (gorgeous), Kim Sharma (hello
For those who know my and the Vikster's fascination with Shashi Aunty will recall lines like the unforgettable "Aaj mera gala kharab hai". And "Mere bete nu duffer bolday ho? Onjvi, he doesn't know
"Oh god, I am getting claustrophobic".
"Even the director looks lost here".
"I don't want to sit now because I have to sit for another bloody 3 hours"
"Where is the lift, I am scared of the escalator"
"Should we get some cocktails?"
"That Kabir Bedi can drink anyone under the table."
Then we looked over and Zulfi Syed had officially arrived with his co-star- Shahwar Ali, um, I mean Sonia Jehan. Wow, this woman is gorgeous. They have a total role reversal thing going. Sonia looks manlier than Zulfi any day. Zulfi, by the way was looking amazingly well for someone who's car had just flipped on the way from Pune 5 days ago. Slightly suspect.
FINALLY, at around the magnum opus begins. We start with when Aurangzeb is about to kill his brothers for the right to be Shahen Shah. Arbaaz Khan does a decent job, but his fake mole is too distracting. Kabir Bedi and Manisha Koirala start off and then the flashback begins. I admire this guy's effort, but he really used some cheesy computer effects that took away from the timelessness of the piece. Also, I believe there were some historical liberties taken (who doesn't in Bollywood?). I really thought Pooja Batra did a fantastic job as Noor Jahan- but was she really getting hot and heavy with Mahabat Khan, the advisor and betrayer? Maybe you historical buffs can help a sister out. Kim Sharma really overdid it, the acting that is. She really looks like an alien and I can't stop thinking about it. Also, even in her 'classical Urdu' she sounds like she is talking to that guy from Mohabattein.
Sonia encapsulates a classical beauty that you don't see in many actresses these days, so I think she might have a hard time breaking into the current genre of anorexic babes who aren't really that interesting. Also, she maybe a little butch for some of the more feminine male co-stars out there. Speaking of masculine/feminine, Bobby Darling also did an appearance there and had a teeny-tiny role in the film. By the way, Nigar Khan the Deported made a cameo as the Queen of Iran and DAMN is she nasty! Sorry to be critical, but I had to avert eyes immediately when there was a love scene between her and Zulfi. I am sure Shahwar Ali was jealous. It looked like gay porn. Not that I've seen that many. It was really bad; someone should tell her she looks like a duck. (Vikster: I wouldn't mind seeing Zulfi and Shahwar in some gay porn..I've already seen them making out at Out of the Blue)
By the end, we realized A.'s role was cut out. He said that was ok, since it might flop; but I am sure he was a bit disappointed, I know I was. My man is a good actor!
Anyways, Shashi Aunty's part came before the interval so she left for home in Powai. The movie finally ended at and A. and I headed home to thaw ourselves. Although the magnum opus is truly nothing in front of the old "Taj Mahal" or "Mughal-E-Azam", I will always remember my night with Shashi Aunty. Oh, and I got her to give an autograph for my Vikster.
Onjvi, we are fraaands, no?
(Vikster: OMG! Meenu! Best gift EVER! Next time? Pack me the delish Aussie cousin played by Randeep Hooda to go!)


text:
Sticky ~ Email list for Freebies~
Wednesday, September 5, 2012
Tuesday Alchemy anything goes!! + free sentiment
25 comments:
Gorgeous card from outside and inside, Marion! Super sweet image. Love the colour palette and your design.ReplyDelete
Thank you for another amazing freebie. Very much appreciated.
Michaela xx
Oh, Your Christmas Card is so Sweet! Just Love It! I just became a follower of yours! Thanks so much for visiting my blog and leaving a Sweet comment and Thank you for the freebie. :0)ReplyDelete
What a sweet card, it's so cuteReplyDelete
hugs Linda
Fabulous card - beautiful papers and great sentiment. TFSReplyDelete
You went above and beyond on this festive card! Thanks for joining us at Holly Jolly!ReplyDelete
Cute card! Thanks for the wonderful sentiment.ReplyDelete
- AnonymousSeptember 6, 2012 at 7:43 PM
Thanks. This is great! :)ReplyDelete
Lovely card. The sentiment is so true!ReplyDelete
Thanks for joining us at Creative Card Crew.
So much lovely work-inside and out! Love the sentiment,perfect for chocaholics =) Thanks for sharing it with us. AverilReplyDelete
Pretty card. Lots of great details. Thank you for joining us at Holly Jolly this week. JudyReplyDelete
Thank you so much for this post. I want to let you know that I posted a link to your blog in CBH Digital Scrapbooking Freebies (please, notice the new url for my blog), under the Page 2 post on Sep. 07, 2012. Thanks again.ReplyDelete
i LOVE the poinsettias, and the little envis inside the card, nice job! thanks for joing us at inky impressions challenge blog, good luck on the draw!ReplyDelete
nanetteyf dt member
so cute! Thanks for playing along with us at Inky Impressions....Fabi xxxxReplyDelete
Love your card! It is so pretty! Thank you so much for the adorable digi sentiment circle! I love it! :)ReplyDelete
What a super card - love the backing paper and your oh-so-cute image is delicious! How generous to share that sentiment too!ReplyDelete
Alison x
What a fabulous project - perfect for our anything goes challenge over at MMCS - thanks for playing along & good luck xReplyDelete
((hugs)) Suzie xoxo
Lovely card. Really like the way that you have done the inside of the cardReplyDelete
Thanks for joining us for our Christmas challenge at The Creative Card Crew
Margaret xx
Thanks a lot for the cute freebie!ReplyDelete
Big Hugs
Marion this is so beautifully designed and the colours and embellishments work so well together. Thanks some much for the free sentiment. Wishing you a fab Monday.ReplyDelete
{Doing Life – my personal blog}
Gorgeous card....thanks for joining Inky Impressions!ReplyDelete
xxx Margreet
Awww...such a sweet card!ReplyDelete
Thanks for playing at the ABC Christmas Challenge!
Helen x
- AnonymousSeptember 18, 2012 at 8:19 AM
Lovely bright cheery card, thanks for playing along at the ABC Christmas challenge this time, hugs Samantha xReplyDelete
This is a wonderful card!! Can you tell me the name of the bear? I've looked in the shop and don't find him under the Beary Sweet Collection. Thanks for all you share!ReplyDelete
You can find it here http://colorinkdigistamps.blogspot.gr/2012/11/chocolate-bear-from-beary-sweet.htmlDelete
thank you
Sweetie the Cup Jingle Bear can be found here sorry for all the misunderstanding!!! very very late when I wrote the above message lol!!Delete
thank you


text:
Stone and Billie Jean King expected to attend European premiere of tennis drama.
Battle Of The Sexes, starring Emma Stone and Steve Carell, is to screen as the American Express Gala at the 61st BFI London Film Festival (Oct 4-15).
The film will receive its European premiere on October 7 at London's Odeon Leicester Square, with Stone, Andrea Riseborough, Elisabeth Shue, directors Valerie Faris and Jonathan Dayton and Billie Jean King expected to attend.
Battle Of The Sexes tells the true life story of the 1973 tennis match between women's world champion Billie Jean King (Emma Stone) and ex-men's-champ and serial hustler Bobby Riggs (Steve Carell).
Their match, billed as the 'Battle Of The Sexes', was one of the most watched sporting events of all time.
Andrea Riseborough, Sarah Silverman, Bill Pullman, Alan Cumming and Elisabeth Shue co-star in the Fox Searchlight Pictures production, which is directed by Jonathan Dayton and Valerie Faris from a screenplay by Simon Beaufoy.
There will also be screenings of the film with highlights from the festival premiere taking place at cinemas across the UK on October 10.
Battle Of The Sexes is produced by Cloud Eight Films' Christian Colson and Decibel Films' Danny Boyle, the team behind Slumdog Millionaire, 127 Hours and Steve Jobs, and Robert Graf, who previously collaborated with the directors on Ruby Sparks.
BFI London Film Festival director Clare Stewart said: "This playful, funny and moving film is a rousing tribute to Billie Jean King whose impact on gender politics was as powerful as her legendary forehand."
Twentieth Century Fox will release the film across the UK and Ireland on November 24.
As previously announced, LFF will open with Breathe directed by Andy Serkis and starring Andrew Garfield and Claire Foy. The full programme will be announced on August 31.


text:
One of the most frustrating but critical areas to troubleshoot is the realm of database consistency, since it often involves two tiers and functionality that PowerBuilder typically lets you treat as "under the covers" that you'll never have to look at.
This is a common and potentially frustrating message that is supposed to be used by the DataWindow's logical record locking. The intended use is that when another user has updated a record you have already retrieved, you won't be allowed to update the same record without re-retrieving it. While the WHERE clause in the Update Properties of the DataWindow defines the degree of logical locking implemented, and changing this property may make the symptom go away, changing it away from a more liberal level of logical record locking may be a quick fix that avoids understanding the problem and will likely cause other problems in the future. A change in the level of logical record locking should be made with careful planning and made universally.
The basic cause of this message is:
The first thing to examine when you get this message is to ensure that it doesn't actually reflect a concurrency issue. Things to check for concurrency conflicts include:
Insert or update triggers that affect columns used in the WHERE clause will cause this problem. If a DataWindow generates an INSERT or an UPDATE, the DataWindow will continue on with the understanding that the values that it last sent to the database are on the record in question. The next time that DataWindow generates an UPDATE statement to modify that record, it will use those values in the WHERE clause. If a trigger has modified those values, the WHERE clause will not match the record.
This is the most common problematic cause of this message that I've seen. If a value in the DataWindow is changed and the status is changed to NotModified through PowerScript functions, then the new value is going to be used as the row's original value in the WHERE clause. Other considerations should be given to programmatic manipulation of status flags, and the effect they have on the SQL that the DataWindow generates.
The most common objective I've seen when developers try to manipulate status flags is actually trying to imitate what the Initial Values attribute of a column does natively. When Initial Values on one or more columns is set, and a row is inserted into the DataWindow, those values are set in the DataWindow columns, but their status flags remain NotModified! until the first column is changed. At that point, all columns with Initial Values set are changed to Modified! so that they are included in the generated SQL statements. Using this, either setting Initial Value at design or run time, you can set up default values for columns which, by themselves, will not trigger the generation of a SQL statement on Update(), but will be included if the user modifies a field so that the rest of the row requires an INSERT. Besides simplicity, this approach has an advantage over flag manipulation of not influencing the original values buffer, which many developers will do inadvertently.
This is a common message after deployment. This happens when your application is trying to connect. What PowerBuilder is doing at this moment is getting the first three letters of the DBMS attribute of the transaction object, and trying to find the DLL PBXXXY0.DLL, where XXX is the first three letters from the DBMS attribute, and Y is the PowerBuilder version number. This is the PowerBuilder database driver for that particular DBMS. When PowerBuilder can't find this DLL, it throws this message. This usually means one of the following:
Monitoring the SQL that a DataWindow generates should be key in monitoring the SQL that is being sent to the database (most of your database access is being done with DataWindows, one would hope). Putting a null operation (integer i; i=1) and setting a breakpoint on it will will allow you to view the SQL being generated. This is yet another place where having a common DataWindow control ancestor, and a common datastore ancestor, will be an advantage, as you'll only have to set one or two breakpoints to be sure you're catching all the SQLPreview events. If you don't understand how the DataWindow is including certain columns or getting certain values, put in debugging code to dump values from the primary (or more specifically, the buffer argument to the event) and the original buffer, as well as the status flags.
Database tracing, as described in the Troubleshooting chapter of the Connecting to your Database manual, takes things up a couple of notches. Not only does this trace embedded SQL, but it traces SQL that is automatically generated by PowerBuilder and is left as transparent to the PowerBuilder developer. The database trace should be a log of everything that is passed to the database client software.
While PowerBuilder gives you a complete picture of what gets generated in and passed out of a PowerBuilder application, it shouldn't be viewed as a complete picture. What is most important is what the database receives. If what the database receives doesn't correlate to what PowerBuilder is sending, an examination of DBMS client software and server settings may be in order. You should become familiar with the tools your DBMS offers.


text:
From medical applications like helping dermatologists diagnose skin cancer to teaching robots to get a better grip on the world around them, deep learning neural networks can carry out some pretty impressive tasks. Could mind reading be among them?
Impact Lab
» Currently browsing: brains
Frighteningly accurate 'mind reading' A.I. is able to scan brains and guess what you're thinking
Artificial intelligence can now predict suicide with incredible accuracy
When someone commits suicide, their family and friends can be left with the heartbreaking and answerless question of what they could have done differently. Colin Walsh, data scientist at Vanderbilt University Medical Center, hopes his work in predicting suicide risk will give people the opportunity to ask "what can I do?" while there's still a […]
Artificial synapse bridges the gap to brainier computers
The human brain is nature's most powerful processor, so it's not surprising that developing computers that mimic it has been a long-term goal. Neural networks, the artificial intelligence systems that learn in a very human-like way, are the closest models we have, and now Stanford scientists have developed an organic artificial synapse, inching us closer to making computers […]
Do certain sounds enrage you? Neurologists know why
If the sound of a co-worker repeatedly clicking his pen can send you into a flaming furor, take heart: You're not being hypersensitive, and you're not alone. Neurologists in the UK have spotted physical differences in the brains of people with this sound-related rage, although whether these differences are the cause or the result of […]
Students are zapping their brains for a boost
Last October, Matt Herich was listening to the news while he drove door to door delivering pizzas. A story came on the radio about a technology that sends an electric current through your brain to possibly make you better at some things — moving, remembering, learning. He was fascinated.
Humans can now move robots just by thinking
Most robotic arm systems required a very complex and very invasive brain implant… until now. Researchers at the University of Minnesota have created a new system that requires only a sexy helmet and a bit of thinking, paving the way to truly mind-controlled robotic tools.
Scientists can remove fears from your brain
Can't stand the sight of anything with eight legs? New technology could cure arachnophobes as scientists have worked out how to remove specific fears from the human brain.
Electrodes let you taste and chew in virtual reality
You're having dinner in a virtual reality game. The banquet scene in front of you looks so real that your mouth is watering. Normally, you would be disappointed, but not this time. You approach the food, stick out your tongue – and taste the flavours on display. You move your jaw to chew – and […]
Job security won't exist in the age of 'superintelligence'
Coined in 1956 by John McCarthy, it was originally intended to define an independent machine agent that can take actions to maximize success toward a particular goal, with human-like functions such as learning and problem solving. AI can be broadly categorized as ANI (artificial narrow intelligence), AGI (artificial general intelligence) and ASI (artificial superintelligence). Almost […]
The Pot-Belly of Ignorance
What you eat makes a huge difference in how optimally your body operates. And what you spend time reading and learning equally affects how effectively your mind operates. Increasingly, we're filling our heads with soundbites, the mental equivalent of junk. Over a day or even a week, the changes, like those to our belly, are […]