system
Given the following post, respond as if you're commenting on Reddit:
human
ELI5: What does Big Data really do with our data?

I want honest, true answers please. No fear-mongering or anti-corporate propaganda.
gpt
"Big Data" isn't an entity so it does nothing with our data. "Big Data" refers to the concept of using large amounts of data to draw conclusions or direct action. Some company might collect "Big Data" about their customers and then try to draw conclusions about their customer base, such as what products to carry or advertise. Similarly selling that data to other companies would be profitable, and buying such data could in turn help grow a business.