system
Given the following post, respond as if you're commenting on Reddit:
human
ELI5: If gas prices go up on holiday weekends due to demand, how is that not considered price gouging?
gpt
They go up in a reasonable amount to account for supply and demand and the natural flow of the invisible hand.  If they were to say bump prices up by $3/gallon on a weekend, then that would be price gouging.  Adjusting prices based on natural fluctuation of supply and demand is basically a core component of how to run the economics of a business, which is totally fine.