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Assessment of factors influencing walkability in shopping streets of tourism cities: case of Bursa, Turkey


Purpose
The purpose of this paper is to identify the principal factors affecting walkability from the viewpoint of the inhabitants of Bursa. It is intended to discover whether inhabitants’ conception of factors affecting walkability complies with the factors identified by the authors in regard to literature review.


Design/methodology/approach
Based on several studies about influencing parameters of walkability, three main factors – spatial, social, economic – can be specified affecting the desire to walk by the user. In the content of this study, a conceptual model is developed for the assessment of factors influencing walkability. In this study, two different analysis methods are applied: qualitative approach: observation survey; and quantitative approach: questionnaire survey. By utilizing the conceptual model, a questionnaire is prepared and applied to 200 pedestrians in three streets. Moreover, the questionnaire items were factor analyzed to explore the principal factors affecting walkability from the viewpoint of the inhabitants of Bursa.


Findings
In the literature review part, the factors affecting walkability are defined as accessibility, comfort and use, environmental aesthetics, safety and security and connectivity. However, as a result of the survey applied to pedestrians in Bursa, it has been revealed that the most important factors are “Accessibility,” “Comfort and Use,” “Traffic Safety,” “Crime Security” and “Connectivity,” excluding the factor “Environmental Aesthetics.”


Originality/value
There is a need for studies which assess the factors influencing the walkability in tourism cities in depth. Tourism potential in Bursa, Turkey, has raised since it has been inscribed as a World Heritage Site by UNESCO in 2014. Therefore, walkability became one of the important issues in urban planning decisions for the streets in the historic city center in policies of the local government. The studies that assess the factors influencing walkability and the satisfaction of the pedestrians will open up new visions for urban decision makers. Within the scope of this study, existing historic city center in Bursa has been analyzed in terms of walkability.
