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INVESTIGATION THE PROBLEMS OF DEVELOPMENT THE PROTECTION SYSTEM OF INTELLECTUAL PROPERTY AND THEIR INFLUENCE ON INNOVATIVE ACTIVITY IN AGRO-INDUSTRIAL ENTERPRISES OF UKRAINE

With the development of market relations, the urgency of defining new approaches in the management of scientific and technological progress, which provides innovative development of enterprises. The purpose of the article is to study the problems of development of the intellectual property protection system, their impact on the innovation activities of agricultural enterprises of Ukraine and to develop approaches to effective implementation of innovations in their activities. In the process of writing general theoretical methods were used. The system method was used in the study of theoretical aspects of innovative technologies. The method of analysis is used to characterize the receipt of applications for inventions in Ukraine. With the help of abstract-logical substantiated and presented conclusions and proposals for the development of effective mechanisms for implementing the strategy of innovative development of Ukraine's economy. Currently, the most pressing problem of increasing the competitiveness of the economy and high-quality economic growth is the creation and implementation of a systematic approach to the protection and management of intellectual property in Ukraine to make fuller use of national intellectual results and scientific and technological progress. We believe that although in recent years in Ukraine enough attention has been paid to the problems of development of the intellectual property protection system and its regulatory support, but the implementation of the main provisions of these regulations is inadequate. As evidenced by the dynamics of applications for inventions, so in 2019 they received 3852 against 4495 in 2015, respectively. The number of applications from national applicants during the period under review did not change, and from foreign applicants — decreased by 5.7 %, which in indicates the distrust of the latter to the economic and political situation in Ukraine. Critical assessments of the situation in the domestic sphere of intellectual property protection, in particular objects of industrial property rights, are confirmed by data from international and national official sources. The data presented in the article show that the existing system of intellectual property management is inefficient and does not meet modern priorities of technological development and requirements for economic growth. Taking into account the socio-economic features of today, we have proposed priority organizational and economic measures to develop effective mechanisms to strengthen the role of intellectual property in the implementation of the strategy of innovative development of Ukraine's economy. In particular we need: 1. To promote the gradual creation of a national network of commercialization and transfer of technologies and innovations based on the organization of regional centers. 2. To develop programs and incentives for scientific and technological partnership between government agencies in the academic, sectoral and educational sectors of science and industry. It is also advisable to develop a legal framework for the possibility of establishing a scientific and technological cluster by state organizations and private enterprises. 3. Reduce by 80–75 % the current rates of fees for patenting inventions and utility models. 4. Develop and implement mechanisms of state support for patenting inventions abroad, created in accordance with the priorities of technological development of the country, etc. The proposed recommendations for developing effective mechanisms to strengthen the role of intellectual property in implementing the strategy of innovative development of Ukraine's economy should be adapted to the guidelines of modern economic policy in order to accelerate the restructuring of national policy based on innovative development model and economical knowledges.