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Research on Service Capability Based on Data Mining

The progress and development of the society promotes service industry to grow, and service-oriented enterprises are emerging. However, the lagging service theory makes the development of service economy lack of the corresponding theoretical support. Based on analyzing the sources of corporate profits in service economy era, the paper uses data mining technique to apply customer classification to measurement methods of service capability. The change of service capability not only makes the enterprises position the problem clients accurately and rapidly, but also can timely adjust business strategies, which can increase profits.