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Internal/External Control of Reinforcement and Women's Participation in Direct Social Action

This study sought to investigate the relationship between a personality variable, internal/external control of reinforcement, and women's participation in the 1973 consumers' meat boycott. Internals, as determiners of their own fate, are expected to be more active in this socio-economic event. The results suggest the I/E scale's power to predict boycott behavior is weak.