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An Exploratory Study on Adoption of Complex Networked Technologies : The Case of the eXtensible Markup Language ( XML ) Specifications

This paper provides insight into the forces shaping the adoption of XML technologies by organizations. Unstructured interviews were conducted with four global organizations and, despite the small number of study participants, some interesting cross-industry patterns worthy of further study emerge. Among them are indications that a lack of recognized industry standards slows market adoption of XML technologies, and that organizations are building internal expertise in anticipation of future standards-based work. Balance of power in customer/supplier relationships also emerges as a significant element. Further study is necessary in order to ascertain the presence of these effects and their extent across industries.