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A CASE STUDY ANALYSIS OF SUSTAINABLE MANUFACTURING PRACTICEIN MALAYSIAN MANUFACTURING FIRM

The aim of the present study is to explore the implementation ofsustainable manufacturing practice in Malaysian manufacturing firms. Inspecific, there are three research questions that guide the study such as: (i) which type of sustainable manufacturing practice is being implemented by the studied firms?;(ii) why do the studied firmstend to implement sustainable manufacturing practice in theiroperations?;and (iii) what are the impacts of implementing sustainable manufacturing practice on the firms. An electrical and electronic firm located in Penang was chosen as the study sample, and the data was collectedfrom the firmby using semi-structured questions.A manager who had both technical and management knowledge and experience inoperational and business activitiesin the chosen firm was interviewed.The interview was recorded,transcribed, and analysedbased on the research questions.Thefindings of the present study discover the varioustypes of sustainable manufacturing practices beingimplemented by the firm, two drivers (i.e. internal and external drivers) that motivate the firm to implement sustainable manufacturing practice, andthe impacts of sustainable manufacturing implementation in the aspect of economic, environmental, and social sustainability of the firm. The present study is very useful as it offers some theoretical and practical contributions.