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Informing user experience design about users: insights from practice

In this paper we explore what type of information from end-users designers find useful for early concept evaluations. We addressed the question through a study where user feedback taken from a real design project was assessed by four designers working in the project. We found that designers consider elaborate feedback indicating clear attitudes and motivations and feedback revealing past experiences of people most valuable. Finally, we discuss the methodology for evaluating the value of user feedback.