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Power me Up!: an interactive and physiological perspective on videogames' temporary bonus rewards

The videogame industry has suffered significant modifications in the last years, broadening its horizons towards a more casual market. This market expansion not only brings new opportunities from an interaction point-of-view, but also new challenges with the inclusion of users who are not accustomed to these games. This paper presents part of an ongoing study which aims at providing a better understanding of player behavior both from an interactive and a physiological standpoint. The experiment addressed here assesses how the presence of two different types of bonuses, commonly found in videogames, are capable of altering certain user interaction patterns and how these affect a subset of their physiological signals. Results are accompanied with statistical tests which reinforce the empirical data.