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Modelling Digital Blended Engineering Entrepreneurship

This paper aims to provide a unique model of digital blended engineering entrepreneurship. A configuration of digital technology, digital engineering, and co-operative intelligence are working in synergy to influence modern digital entrepreneurial environment. This paper offers a snapshot modelling of digital blended engineering entrepreneur. It inclines on the logic that the entry, survival, innovation, and growth of modern entrepreneur is entrenched within a coalesced platform of digital awareness, competence, and adroitness in digital manipulation. Therefore, the paper contributes by developing a novel seven-concept model of digital blended engineering entrepreneurship. The underlying concepts of the seven model are digital awareness, Digital influence, digital competence, digital sorting and sieving, digital product choice, digital engineering innovation, and digital engineering entrepreneurship. This model provides an agenda for further research in digital entrepreneurship literature.