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At Kulture Digital, we believe that every business, no matter the size, should have at least one professional video as part of their digital marketing strategy. For example, an overview brand video of the company, a promotional or explainer video for a product or service, customer testimonials, answers to common questions, or a combination. In short, the possibilities are endless, and the results are always the same: more leads.

Kulture Delivers

Robust and consistent branding can elevate a brand to the next level. A fantastic digital campaign bringing potential customers to a perfectly designed website with a killer video has exponentially more power when combined. If you remove one of those pieces, the branding falters.

Here at Kulture Digital, that’s how we approach marketing. When you get all the facets working together, it’s far more valuable than the sum of its parts.

Contact us today so that we can excite you by showing you what your business can do in the future.

Video Production News From Kulture Digital

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Kulture Digital - Austin Experts In Web Design, Video Production, Digital Advertising
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Video is Engaging

Your business has a story to tell, and there is no better way to tell that story than with a phenomenal video. Video is the best way to get people to connect to your company on a personal level. Most importantly, it humanizes your brand and assures your target audience that you are not just another faceless company.

Video is a Great Teacher

Studies have shown that videos get processed by the brain MUCH faster than text. In other words, you can give viewers a lot of information in a shorter amount of time. Subsequently, it is far easier to explain complex ideas with video because you can use animation and motion graphics to bring concepts to life. Therefore, things that would take many paragraphs to TRY to explain can be easily, and effectively, shared much quicker with video.

Video Boosts Conversions and Sale

Because video is so good at humanizing a brand, it eventually leads to trust. Consequently, once a potential customer believes you, they are much more likely to buy your product or service. After that, they are also much more likely to share your amazing video with their friends on social media. This sharing increases traffic to your site, which in turn increases your sales and conversions. Additionally, all this new traffic and social sharing will improve your SEO.

Google LOVES Videos

The amount of time that a visitor spends on your website is an essential factor that Google uses to determine your rank in search results. In short, Google figures that the longer people spend on your site, the more authoritative your content is. Moreover, there is also evidence that websites with videos are much more likely to show up at the top of search results.

People WANT Video

Most people would rather watch a video about a product than read a lengthy article about it. Likewise, with more and more people using a phone as their primary tool for online browsing, a video makes the most sense. It’s much easier for them to watch videos than it is for them to try to read tiny text on their phone screens. To sum up: Video is more accessible, better, and more engaging.

Are You Ready For Amazing and Professional Video Production with Kulture Digital?

While we focus on digital advertising, web design, and video production, it’s not all that we do. At Kulture Digital, we want to be your one-stop digital shop. Contact us today so that we can excite you by showing you what YOU can do in the future.


Video Production FAQ

What Are the 3 Stages of Video Production?

Professional video production can be broken down into 3 stages. The first stage is pre-production, where the video is planned and locations are found. The next stage is the actual shoot. The final stage is post-production, where editing, graphics, and additional sound is added.

What do Video Production Companies do?

A professional video production company handles all aspects of a video shoot. Every step from conception, to scripting, to shoot locations, to filming, to editing, to delivery of final video.

How Much do Video Production Companies Charge?

Every shoot is different and there are many factors involved. At Kulture Digital, we handle everything from a single-person shoot to a full crew production. Contact us to talk about the specifics of your shoot.

What Are the Steps in Video Production?

The first step is pre-production, where the video is planned and locations are found. The next step is the actual shoot. The final step is post-production, where editing, graphics, and additional sound is added.

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