Tell your brand story at a glance

Animated banner ads are moving adverts that can display text and images and link to your website. They are an engaging ad format, allowing you to express your brand or campaign message and make an impression. They can help to increase conversions with potential customers who remember it, as they are more likely to think of your brand when they're ready to buy. Our design team will create a set of animated banner ads which you can use as part of your global advertising campaigns. These can be delivered in a .gif or html5 format.

We can help...

When you want to run a display advertising campaign.

When you want to generate more traffic/conversions from your paid search advertising.

When you have an existing ad template and need to change the text on the ads.

When you want to make a lasting impression on your audience.

When you want your ad to look fresh, catchy and self-explanatory.

When you want your target audience to understand all the highlights of your business/company at a glance.

When you want to maintain consistency in your global campaign strategy.

When you want to convert long complex stories into simple and easy-to-understand images or text.

Why creatives are so important for display and programmatic campaigns

What our clients say

High quality ad creatives and a smooth, clear process

We were delighted with the quality of the creatives we received from Webcertain. The team took time to understand our campaign goals and our brand, both of which were reflected in the ads. There was a clear process and deadlines, which helped the project run smoothly and ensured our timescales were met without any compromise on quality. We have since worked with the team on additional projects and would be confident doing so for any future work.

Why are animated banner ads important?

As brands expand globally in search of new growth opportunities, the diverse number of buyer personas and ways to reach them have risen exponentially, hence, the need stay ahead of your competitors with creative campaigns that help you make that crucial first impression or, convert a potential customer who is at the at final stages of their buyer journey.

A catchy and attractive animation banner ad can help to drive traffic to your website, boost conversions and increase brand engagement, enabling you to get better results from your campaigns. You can also use this type of ad to promote offers, discounts and convey multiple messages to your audience.

Our team of designers work with a range of clients on their international campaigns and will help you to create banner ads that communicate your brand values and can be easily adapted to local target markets, languages and cultural preferences.

After you have provided us with your branding guidelines, we will build and adapt a set of animated banners which you can then use as part of your online campaigns. The banners will be supplied in a .gif or html5 format.

  • .gif banners are used for simple animations and graphics and are made up of 2-10 frames and simple graphics or text. They are therefore best for simple or repetitive animations.
  • html5 banners are used for animation and have no limit on the number of frames. They are therefore best for photographic or more complex designs.

How it works

The process begins by completing a briefing questionnaire to clarify your campaign objectives. This briefing will be visible to all the team members involved with creating the banners and is the foundation for all our quality checks. We will ask you to provide your branding guidelines and will need to know whether you want the banners to be delivered in a .gif or html5 format.

We will create a visual and storyboard to demonstrate the look, feel and style of the animation, as well as the different frames. Any changes requested will be implemented and the visual sent for final approval.

Once you have approved the visual and storyboard, our design team will then create the banners, carefully following your requirements. We will deliver the banners in a .gif or html5 format.

One round of amends is included for the finished banners, however if changes are made to the visual concept after approval, additional charges will apply. 



Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times