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Why are they watching me?

Artistic performance
MA Graphic Design Communication

Society is facing new challenges driven by the level of naïve trust users have with social media. After the scandal with Cambridge Analytica a new era of thinking has emerged and the right for privacy and protection online has become a priority for public debate.


As the author I aim to track down and reveal the massive storage of information from my own social media accounts and document the reactions when this is shared with others.


How can we modify our behaviours with social media and what will become of our digital personas in the future?



MA Graphic Design Communication

Chelsea college of Arts, University of the Arts London


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