Why Sales Isn’t Always King (when to say no to sales)

Our Brief Fling With Payroll More than a few years ago, when STORM was finding out first hand that we still needed to educate the market about flexible benefits, we were scrambling on ways on how to generate more sales. I had an idea. "Let's offer payroll!" My several justifications were many: to be known as both…


Why Startups ARE For Everyone, part 2

(Part one of this series can be found here) In part 1, I talk about how the combination of how EVERYONE having something special to offer and the current technology infrastructure now enable ANYONE to build her own startup. So the question is: why isn't everyone rushing to do so? Here are 3 factors why: 1) The…


Why Startups ARE For Everyone, part 1



My New Faburrito

Every Tuesday night, my prayer group would choose a restaurant around the Eastwood/Ortigas area to eat in. Last week, we chose this Mexican place called Faburrito, located at the Robinson's Supermarket area in Eastwood. Ever the entrepreneur, the first thing I thought was, "bad location, little traffic." This particular branch (I understand there's another one at the…

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