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The winner takes all: Standardization and console games

Drawing on media economics and critical theory and political economy, this paper will provide a critical reading of the blockbuster video game. While blockbuster games are considered to be highly innovative by constantly pushing technological boundaries, they are also considered to be formulaic and its themes and game mechanics fairly predictable. The hit-driven nature of contemporary console publishing translates into a particular mode of cultural production and circulation affecting all aspects of the video game's cultural form.