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It Isn’t Always Rational

Although labor studies research has commonly looked to sociology, history, and economics for new perspectives, behavioral psychology has largely been underutilized. This article provides a popular psychological model of behavior and examples of its application in issues of interest to labor, specifically the Employee Free Choice Act and the auto industry “rescue.” It is the authors’ belief that considering such models will provide a different viewpoint through which to analyze labor issues and promote further integration of psychology and labor studies.