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HR Analytics: A Literature Review and New Conceptual Model

Human resource analytics has emerged as a new trend and challenge in the business context emphasizing the strategic value of Human Resource Management (HRM) to the top management leaders. This paper tries to achieve five objectives: 1) what HR analytics means and its importance, 2) what the process of HR analytics is, 3) possible HR questions that can be answered by HR analytics, 4) a new model for HR analytics, and 5) challenges that exist for HR analytics. A comprehensive literature review analysis was done to achieve the mentioned objectives of the paper. This study is conceptual in nature as it discusses some aspects like definitions, importance, process, models, challenges etc. under HR analytics. HR analytics is an application of research designs and advanced statistical tools for evaluating HR data to find solutions or to make sustainable decisions relating to HR issues based on evidences. Many scholars have identified that contribution of HR analytics in attaining the competitive advantage for the organization is highly considerable.