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Picturing Auschwitz. Multimodality and the attribution of historical significance on Instagram (Imaginando Auschwitz. La multimodalidad y la atribución de significado histórico en Instagram)

ABSTRACT As social media have become a prime means of communication among students, so too are they increasingly used to give meaning to the past. But while history education scholars tend to conceptualize historical meaning-making as acts of narrative emplotment, social media are multimodal by nature, and some platforms — like Instagram — prioritize images over written text. This article focuses on the question of how Instagram users attribute historical significance in posts that feature the Auschwitz-Birkenau Memorial and Museum, by analysing the various ways in which they combine images and captions to give meaning to the past. Subsequently, the potential of multimodal social media representations for history education is explored.