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STRATEGIC MANAGEMENT PRACTICES AND ORGANIZATION PERFORMANCE OF DEPOSIT TAKING SACCOS IN KERICHO COUNTY

Purpose: The objective of this study was to assess the influence of strategic management practices and organization performance of deposit taking SACCOs  in Kericho county.Methodology: The study was based on a descriptive research with population of the study being sampled from DT-SACCOs in Kericho County. The study adopted a census sampling technique; thus, the sample size for the study was 80 personnel drawn from the 8 SACCOS operating in Kericho County. The study further utilized primary and secondary data. The research relied on questionnaires in collecting primary data. The study used SPSS 24 in the analysis. The data was analyzed using means, standard deviation, correlation matrix and regression models. This was presented using charts, figures and tables.Results: The findings of the research indicated that there is a positive effect of strategic management practices on the organization performance. The correlation results indicated that employee competency and organization structure had a strong effect on the performance of the SACCOs.Distinctive contribution to theory, practice and policy contribution: The study recommends that the organization should strive to enhance the professional development of the staff members as this will enhance the overall employee productivity. The research further recommends that the financial institutions should engage the personnel in 