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GeoMobCon: A Mobility-Contact-Aware Geocast Scheme for Urban VANETs

Geocast, which consists of delivering messages to a specific location, has become an important technique with the accelerated development of the location-based services in mobile networks. Geocast in the automotive domain is of particular interest, enabling many promising applications, such as geographic advertising, location-based traffic alerts, etc. Different from the conventional geocast algorithms focusing on the distance-based approaches, in this paper, we propose a node mobility-aware and node contact-aware geocast algorithm (GeoMobCon) for urban vehicular ad hoc networks from the delay-tolerant network perspective to better deal with the high mobility and transient connectivity issues. Different levels and aspects of vehicle mobility information and self-maintained contact information are employed, making GeoMobCon simple, scalable, and communication and computation effective. Practical issues are well considered by introducing real-world trace analysis, trace-driven simulation, and efficient buffer management. Extensive performance comparisons with other protocols have been conducted to show the advantages of GeoMobCon.