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A webometric analysis of Australian Universities using staff and size dependent web impact factors (WIF)

This study describes how search engines (SE) can be employed for automated, efficient data gathering for Webometric studies using predictable URLs. It then compares the usage of staffrelated Web Impact Factors (WIFs) to sizerelated impact factors for a ranking of Australian universities, showing that rankings based on staffrelated WIFs correlate much better with an established ranking from the Melbourne Institute than commonly used sizedependent WIFs. In fact sizedependent WIFs do not correlate with the Melbourne ranking at all. It also compares WIF data for Australian Universities provided by Smith (1999) for a longitudinal comparison of the WIF of Australian Universities over the last decade. It shows that sizedependent WIF values declined for most Australian universities over the last ten years, while staffdependent WIFs rose.