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MobileWorks: A Mobile Crowdsourcing Platform for Workers at the Bottom of the Pyramid

Existing crowdsourcing markets are often inaccessible to workers living at the bottom of the economic pyramid. We present MobileWorks, a mobile phone-based crowdsourcing platform intended to provide employment to developing world users. MobileWorks provides human optical character recognition (OCR) tasks that can be completed by workers on low-end mobile phones through a web browser. To address the limited screen resolution available on low-end phones, MobileWorks divides documents into many small pieces and sends each piece to a different worker. An initial pilot study with 10 users over a two month period revealed that it is feasible to do basic OCR tasks using a simple mobile web-based application. We find that workers using Mobile Works average 120 tasks per hour at an accuracy rate of 99% using a multiple entry solution. In addition, users had a positive experience with MobileWorks: all study participants would recommend MobileWorks to friends and family.