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Regional creative industries in Australia: Exploring Townsville as a case study

ABSTRACT While the creative industries concept is generally well recognized in Australia, regional creative industries have received less attention. This is particularly the case in terms of north-east Australia, which is geographically isolated from the major metropolitan centres. The regional tropical city of Townsville, its economy dominated by government services including a major defence base, is considered the unofficial capital of North Queensland and recognized as a key part of the economic growth plan for the state and nation. The creative industries in this location, however, are yet to be examined in any depth, hence this article reflects a first phase study to explore key features of the sector and the participants involved. Data was obtained through a survey completed by 84 creative industries stakeholders. The findings are significant, including a clear lack of engagement with key government and stakeholder policies, numerous identified opportunities for strategic partnerships with other economic sectors, as well as the potential role of key leadership groups and stakeholders in terms of further growth and development.