Run with the wolves

The name Louve Design did not come out of the blue. It was inspired by the fiercely elegant Gray Wolf, a canine native of the North American wilderness. Louve is the French term for wolf. Both graceful and powerful, we feel a strong connection to this animal and carry its spirit with us in everything that we do. Its soul is and forever will be at the heart of our brand. Here’s why.

Wolves are the epitomes of what it means to be wild and free. They crave freedom more than anything else and live their authentic lives with passion and intensity. Almost impossible to domesticate, they are intelligent creatures with sharp instincts and have an acute sense of awareness when it comes to social relationships. Wolves coexist in structured societies called packs and are extremely committed to those they love. Loyal, they are family-oriented and have incredible communication skills. Moreover, they’ve formed a strong bond with their natural habitat and have a profound respect for their environment. Sometimes considered the kings of the forest, they’ve made the mountains their home and protect their territory with all their might. 

—What Is My Spirit

These characteristics are exactly what we look for in our targeted clientele. As a socially responsible company of the ethical fashion industry, we strive to provide high-quality products to strong female figures who have a thirst for life and thrilling adventures. We offer our clothing to inspiring, bold, unique and authentic women and encourage them to live a healthy and active lifestyle all the while respecting nature. Our garments, comfortable, versatile and trendy, allow these carefully selected individuals to run with the wolves in the mountainous forests, as well as be amongst the common mortals in big cities, holding their own and staying true to themselves.

Like the wolf, we care about the environment and have made it a mission of ours to do whatever we can to protect and restore its beauty. Only using eco-responsible products made out of recycled materials and fabrics, we try to keep our carbon footprint at its lowest. We take great pride in the clothes that we sell and know that the women who wear them feel the same. We don’t fit the industry standards, but that’s what makes us so special, one-of-a-kind. We’ve never been afraid to chase our dreams. We strive to be leaders in our field and hope that like-minded people will follow in our footsteps. 

So, what are you waiting for? Be loyal to your instincts and join our pack! 


Forever and always running wild and free,
Louve Design