Category Archives: The Entrepreneurial Instinct

Forbes: Is Entrepreneurship In Your Genes?

monica mehta entrepreneurial instinct forbes


Adam Carolla: Learning to Bet on Yourself

monicamehta adamcarollaLoved chatting in studio with Adam Carolla about my father’s struggles immigrating to America, how he made it big, the research behind taking risks, and the importance of betting on yourself.   Adam ends the show with a huge rant about terrible kids’ programming.  Listen at

Entrepreneur Mag: Why Our Brains Like Short-Term Goals



Amex OPEN: Is Brain Science the Key to Your Success?




Read more on the OPEN forum

INC Magazine: Day Dream Your Way To Success. Really!

By Monica Mehta.  What we can learn from Susie Crippen, who used visualization to quit her waitressing job, get out of debt, and build JBrand in an $80MM jeans empire.

For the entrepreneurial underdog, day dreaming with your eyes open can hold the key to realizing the seemingly unacheiveable. Your mind actually has a hard time distinguishing things you are doing now from actions you anticipate and memories of the past. That’s why visualization is so powerful. As you visualize yourself accomplishing a goal, your brain can’t really tell if you’re remembering something you’ve already done or planning for something you will do.


MSNBC (VIDEO): Can Instinct Make You a Better Entrepreneur?

Plenty of entrepreneurs skip the years of planning, business school and still find success.  Is it a fluke or a different kind of formula? MSNBC Your Business host JJ Ramberg chats with Monica Mehta about her new book The Entrepreneurial Instinct and the role of instinct in entrepreneurial success.

Forbes: Training Your Mind to Become Entrepreneurial

By Dan Schwabel


