You can send individual invitations to encourage customers to activate an account. After sending the invitation, they will receive an email to create their own password. Shopify Tutorial Invite customers to create accounts

Your customers’ accounts can include personal information, past orders, and existing orders. This can help to make the checkout process much easier by populating address details during checkout. 

Watch the video below to learn how to invite customers to create accounts:

 Shopify Tutorial Invite customers to create accounts

How to create customer groups on Shopify

  1. Step 1: Search or filter customer list.

    First, you can search the customers or you can filter your customer list by clicking Filters. There are lots of options for you to filter with. For example, when we filter with tagged with and add facebook, customers using tag facebook will appear. You can look at the picture of the instruction below to better your understanding.

  2. Step 2: Select Save search.
    Next, you can choose Save search on the right of the page.
  3. Step 3: Type the name for your search result.

    Then, type the name for your search result to continue.

  4. Step 4: Create customer groups.
    In fact, you can choose to save a search under the two option which is save as a new group or just overwrite an existing save search.
  5. Step 5: Choose Save.

    Don’t forget to choose Save to save your search and at the same time, create a new customer group.

    Take note that customer groups can be automatically updated, therefore, customers can be added or deleted from their group, which depends on the filters or search terms used to make the customer group.


A group of the customer can be easily created on Shopify to help you manage your customers effectively. These above steps on how to create customer groups are not too hard to follow. You can create multiple customer groups and then send them discounts to offer various promotions. This can help you save your time and reach close to the customers.

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