With a constantly innovating world of knowledge events, associations are facing new challenges every day. How can organisations reach professionals and convince them to attend their events? Our CEO Jelmer van Ast zooms in on 3 current trends and provides some tips to address them successfully.

Less time, new demands, more expectations: Professionals have growing requirements when they choose events to attend.
Event technology, such as event apps, can be very valuable to meet these requirements and make your association attractive for professionals.
Interested in how an event app can assist your organisation in addressing more challenges?