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Confession and signification: the systematic inscription of body consciousness.

Formulas designed to reduce the overweight body flourish in American culture, yet 98% of all weight loss efforts end in failure. Numerous experts note that women, more frequently than men, are overweight and have greater difficulty adhering to reducing diets. I analyze the discourse of weight loss by taking up Foucault's concepts of confession and surveillance. Specifically, I argue that reducing techniques weave the language of science, deviance, and theology to fuel the perpetuation of a wholly transparent female subject. The weight conscious woman is divided within herself (mind versus body), and must, ironically, become and remain body conscious to alleviate body consciousness. Foucault's work, by describing the means by which bodies are inscribed in discursive practice, provides the diagnostic tools needed to assess the relation of dogma (reducing discourse) and individual (female body in need of alteration).