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Influence of Beauty Service Workers' Psychological Capital on Their Creative Behavior According to Empowerment and Shared Leadership

This study looks into the influence of psychological capital of beauty service industry workers on their creative behavior and aims to empirically investigate causal relationships between variables by identifying the influence of empowerment and shared leadership, which are the mediator variables. For this purpose, convenient sampling was conducted on beauty service industry workers, and 711 was chosen as the final sample. The sampled data were analyzed using SPSS 24.0 and AMOS 23.0 programs. As a result, psychological capital was confirmed to have influence over empowerment with no direct influence on shared leadership and creative behavior but indirect influence mediated by empowerment on them. It was further confirmed that psychological capital has indirect influence mediated by empowerment and shared leadership. On the other hand, empowerment was found to have an influence on shared leadership and creative behavior, with also shared leadership having a significant influence on creative behavior.