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REVIEWS AND REMARKS

THE AUTHOR EVENT PRIMER: HOW TO PLAN, EXECUTE AND ENJOY AUTHOR EVENTS. Langemack, Chapple. Westport, CT: Libraries Unlimited, 2007, 188 pp., $35.00, ISBN: 1-5915-8302-0, ISBN13 978-1-5915-8302-8. Reviewed by E. Lorene Flanders In The Author Event Primer, Chapple Langemack, Senior Managing Librarian at the Bellevue Regional Library of the Kings County Library System near Seattle, outlines important considerations for planning, conducting, and evaluating author visits to libraries. Seasoned with colorful anecdotes drawn from the author’s experience and those of colleagues, the book is chock-full of practical advice for planning author events big and small. Langemack approaches the topic as an experienced planner who fully understands the many aspects of organizing library programs. Though her work has been in the public library realm, she stresses cooperation with bookstores, academic and school libraries, arts organizations, and community groups, emphasizing how joint efforts can strengthen author programs and provide outreach to targeted audiences. As a basis for planning, she suggests developing a rationale for such events to address their purpose, and provides ideas for identifying authors through web site sleuthing, agents and publishers. She provides valuable insight from the perspective of authors and publishers, including an example of an author’s tour schedule, and she discusses the issue of costs from the