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Gaze work in political media interviews

This article analyses the orientation of gaze as a significant communicative resource in televised political interviews. The study explores how interviewees use their gaze, in coordination with talk, in receiving and answering adversarial questions. It is guided by conversation analysis (CA), Goffman’s work on gaze in interaction, and the approach on embodied actions developed primarily by Goodwin. Gaze is described as a flexible recipient and speaker resource available for stance-taking, the downgrading and upgrading of actions, and the claiming of the floor. The study is based on taped and transcribed data from two formats of election campaign interviews on Swedish television, including 350 question and response sequences.