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Impact of Local Action Groups on Improving Professional Competences of Rural Residents

Trainings, which are perceived as the process of acquiring new knowledge, skills and abilities or enhancing and upgrading those already possessed are undoubtedly the basic tools for human resources development. It is recognized that trainings should lead to improving skills and increasing qualifications and competences. Access to trainings is limited in rural areas due to geographic coverage and financial reasons (charges). The solution may be trainings and courses organized by LAGs in cooperation with other entities in the areas where they operate. The aim of the article was to assess the activities of the Krasnik Land LAG in terms of effectiveness of organized trainings, increasing the competences of local entrepreneurs in areas where LAG operates. The research also sought to determine the impact of trainings in customer satisfaction management on the level of customer satisfaction of rural entrepreneurs taking part in the training. The Servqual method and statistical program, Statistica 13PL, were used to analyse the results. The most important results include two positive gaps in the area of responsiveness and empathy for the evaluation of trainings organized by the LAG. LAG respondents also highly rated the selection of the proper training companies. Building social capital in the rural areas is the condition for stimulating the involvement of the local community in the development of the region and better use of its resources. It should be emphasized that training organized by the LAG is very popular among residents running businesses in the analysed 9 municipalities. Respondents pointed out free admission to trainings, topics important for the development of their businesses related to the development of their region.