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How Effective is Personalization in Persuasive Interventions for Reducing Sedentary Behavior and Promoting Physical Activity: A Systematic Review

The use of persuasive systems and devices to reduce sedentary lifestyles and encourage individuals to be more physically active is progressively gaining interest. This paper presents a 13 years review (from 2006 to 2019) of personalized persuasive technologies (PTs) for promoting physical activity (PA) and discouraging sedentary behavior (SB). Moreover, we deconstructed the various implementations and operationalizations of the personalization in these PTs and compared their effectiveness. Specifically, this paper aims to (1) shed light on the multiple ways of implementing personalization in these PTs to promote PA and reducing SB, (2) evaluate the effectiveness of personalized PTs for promoting PA and decreasing SB, (3) highlight trends and offer suggestions for research in the area of personalizing PTs.