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Exploring USAID's democracy promotion in Bosnia and Afghanistan: a ‘cookie-cutter approach’?

US democracy promotion is integral to the pursuit of the grand project of the American Mission. By promoting democracy America makes its role one of international engagement as opposed to one of isolation. The first part of this paper examines the political and cultural aspects of US democracy promotion in the post-Cold War era through the bi-polar framework of the case-specific versus one-size-fits-all. To better understand USAID's democracy promotion policy, the second part takes this framework and applies it to its political reform strategy in Bosnia under the Clinton administration from 1995 to 2000 and Afghanistan under the Bush administration from 2001 to 2008. This paper confirms that America's democracy promotion simultaneously employed both the case-specific and one-size-fits-all approaches. USAID programmes and projects did at times respond to local conditions but nevertheless appear to employ a blueprint design.