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The Management Ethos

The pseudoscientific notion that humans are machines or computing robots has led to the spread of a manipulative way of being in both personal life and politics. This manipulative ethic is a “management ethos.” On the personal level, modern people increasingly try to gain control of their lives using a panoply of supposedly scientifically validated self-help methods and techniques. This chapter examines the influence of scientism on practices such as dating and efforts to enhance personal charisma. Many of these methods unwittingly turn courtship into a form of mass consumer shopping, replacing alternative ways of perceiving one’s deepest attachments. In political life, there has been a tremendous spread of technocratic forms of authority. Technocracy is a form of rule that replaces democratic rule by ordinary people with government by experts. Richard Thaler and Cass Sunstein’s popular book Nudge is criticized as an example of technocracy and the management ethos usurping democratic life.