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Contemporary Perspectives on Higher Education Quality Management

Quality management is considered a very important factor for the long-term success of each and every organization. The links between quality management and organizational performance can never be overemphasized. Quality management in both goods and services industries gives a company a distinct competitive advantage over its competitors in the market place. Market share can also be gained or lost over the level of quality management in an organization; that is if an organization's quality management process is poor, the market share is lost, and conversely, if it is quality management is good, a market share is gained. Quality is, therefore, a competitive priority for any serious organization. Quality management is the only factor that ensures an organization's survival and growth especially in institutions of higher learning and other service organizations. Quality management focuses on meeting consumers' needs, meeting the competition, improving continuously, and extending these concerns to all phases of business.