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Technology strategic planning for an R&D institute: The case of Taiwan Textile Research Institute

Taiwan Textile Research Institute (TTRI), a government-sponsored R&D institute in Taiwan, has conducted a technology strategic planning in September, 2009 to find its future R&D directions from 2011 to 2015. The Cross-SWOT methodology, which is analogous to TOWS [1], developed by IBM was adopted to arrange a series of educational seminars and brainstorming workshops for TTRI managing team. The information of global opportunities and threats (O/T) was collected from five aspects, i.e. social, technological, economic, ecological, and political (STEEP), whereas, the strengths and weaknesses (S/W) were identified by comparing TTRI with its five benchmarking organizations based on organizational capabilities.