Top 4 Myths about Cloud Storage

When I hear people talk about cloud storage, or data backup in general, I always hear a lot of misconceptions. Especially when it comes to uploading files onto the cloud, people don’t always know the implications, or they think they already know everything about it.

In this digital age, Cloud storage is a model of networked enterprise storage where third parties store their data in virtualized pool of servers. It is the perfect blend of greater accessibility and reliability; strong protection for data backup, rapid deployment and archives.

Following are few of the myths that people still have about online cloud storage:


Myth #1: It’s Impossible to Maintain the Privacy of Data Stored in the Cloud

 This might be the most pervasive and most damaging myth facing cloud computing today. By its very nature, the cloud leaves data exposed at some point, open to prying eyes of people who shouldn’t see it, right? Isn’t this the biggest drawback with cloud computing in general? The answer to both questions is, “No—provided the cloud-based backup and recovery platform is set up correctly.” Yes, a leaky cloud can rain data into places where it shouldn’t fall, but proper encryption properly implemented can keep data airtight even in a cloud environment. Here’s how.

Truth: Properly Encrypted Data Is Equally Secure Anywhere—Including the Cloud The first question any IT organization should ask when looking to back up data in the cloud revolves around how a cloud provider secures that data. How does the service provider encrypt it? Multipoint encryption is absolutely critical to data protection, a point many organizations either don’t understand or choose to ignore.


Myth #2: Cloud Is Not Eco-Friendly

Online Cloud storage requires the use of pooled infrastructure of servers instead of just one. It means more servers are used with bigger demand for power. On the contrary, cloud is actually driving the adoption of green technologies like wind or solar power.

Myth #3: One Backup is Enough

Well…not really. One backup is clearly not enough. You need at least one local backup and one backup in the cloud to have decent protection against data loss.  The first and probably easiest step is to backup files locally on an external hard drive. But don’t let that (false) sense of security fool you.

You need another backup method to get your files safe. Some might call us paranoid, but we actually have at least three (if not four) backups. Redundancy is good!


Myth #4: Cloud Backups Are Too Expensive

The truth is, cloud backups are extremely affordable. This becomes even more true if you consider how expensive it is to try to recover data if you don’t back up.

If you lose your data and do not have a backup, you may have to pay someone to try to recover it. This can costs hundreds or even thousands of dollars. Of course, if your computer is stolen or completely destroyed, the data may be unrecoverable. This can leave you without important documents like tax returns, not to mention thousands of dollars worth of music and priceless memories like pictures and video.

In contrast, an unlimited backup for your computer costs as little as $4 a month from some providers. That’s less than a Grande Pumpkin Spice Latte from Starbucks. So yea, cloud backups are pretty affordable.