Whats New?

Stay up to date with current information about the company, its products and technologies.

Protect your home appliances with Luxury Water

Luxury Water softener can help to keep your appliances healthy.

Many of us have come to rely on appliances to make our daily lives easier. However, appliances can be costly to purchase and repair so it can be frustrating and worrying when they break down. If you live in a hard water area installing a Luxury Water softener can help to keep your appliances healthy. First, a little of the science behind soft and hard water.


Rainwater is soft when it falls; it only becomes hard when it absorbs minerals from the earth. If it lands in an area where the geology is that of stone like chalk, then it becomes hard. This is because chalk is a soft stone and the water absorbs its minerals easily. In areas where the geology is a hard stone like granite, the water does not absorb many minerals. In these areas, the water remains soft.


While hard water from the tap is usually fine to drink, it can cause problems when it comes to appliances. The minerals present in hard water can build up causing limescale, a white residue. Not only does limescale look unsightly it can hamper the effectiveness of your appliances.


If you live in a hard water area, you many have noticed that your showerhead becomes blocked.  Likewise, you may have noticed the heating element in your kettle becoming encrusted with scale. These are visible effects of limescale. It is likely that the pipes and inner-workings of your appliances are being afflicted in the same way. This can lead to your appliances becoming damaged and working less effectively.


You may have to use harsh chemicals to alleviate the problems caused by limescale. However, by investing in a Luxury Water softener you can prevent limescale build-up. This means less money spent on cleaning products and less time spent using them.


Luxury Water softeners use ion exchange to remove the minerals that cause limescale from the water. First the tablet or block salt in the water softener is dissolved. The positively charged sodium ions cling to the negatively charged resin beads in the water softener’s tank. As hard water passes through the resin, the limescale causing calcium and magnesium ions exchange places with the sodium ions. The calcium and magnesium ions have a stronger positive charge and are therefore more attractive to the resin beads. The resulting softened water can now flow freely through your appliances without the worry of limescale build-up.



Without damaging limescale build-up appliances work more efficiently and last longer. The lack of limescale on their inner-workings your appliances are free to work at maximum efficiency. Your pipes will remain clearer for longer. Your central heating will work more effectively and you can reduce the amount of time it is switched on.


You can discover more about how Luxury Water can help you save time and money at www.luxurywater.co.uk. If you aren’t sure if you live in a hard or soft water area don’t worry we can help. Simply email us with your address and we will send you a free water test strip.

Discover Luxury Water
Are you ready to start enjoying the benefits of Luxury Water?
Request a Callback


Thank you for requesting a callback from BWT!
