I'm Ivaylo Getov. Most of the time I'm a cofounder and Technical Director of Creative at Luxloop, a creative-technology studio. The rest of the time I'm a Media Artist struggling with the lack of a good word to encapsulate what I do. Some adjectives that have been used to describe me include: Director, Coder, Artist, Photographer, Designer, Programmer, Cinematographer, Producer, Teacher, Consultant, and Karaoke Superstar.