



Activision boss Bobby Kotick's told Reuters that global economic gloom means console-makers should get their machines below $199 to see "mass" results.

"The price on platforms today has still not gotten down to mass-market price points and I think when you're in the economic circumstances that the world has found itself in, there really is a difference between a $199 game system and a $299 game system," he said.

Kotick added that he didn't expect such a move, presumably talking primarily about PS3.


"We're just scratching the surface of opportunity as a publisher in Europe. There's a lot more that we can do," he said.


Lots more through there.

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