Best-bekaar: Skoda, OLX, Myntra, Titan

This week's 'Best' has left us bewildered, to put it mildly

This week's selection of best has left us bewildered. Our 200-member strong panel picks an auto brand and an online classifieds brand's ads as best. But both are based on premises that defy logic.


End ride: OLX

A husband drives his wife back and forth from office every day. Except when he's held back at work. So she's left with no choice but to take a taxi. Eventually, she tells the chauffeur… er, husband that she felt more independent before marriage. So, he sells the sedan on OLX and buys two hatchbacks. The End. Now, 1) Why not drive the car yourself and deliver hubby to office? After all, there are no laws against driving your man to work. 2) By this ad's logic, people who don't own and drive cars (and ride in taxis, occasionally, instead) are not independent. 3) What was our panel smoking?

Fruit of no labour: Skoda Rapid

In the OLX ad a man is part-time husband and full-time personal chauffeur to his wife. In this spot, he doubles up as a delivery man, who went out to get "fruits" but came back to his wife and mansion in a new car. Because it was just too damn irresistible and he can ‘Pay in 2017' as advertised. More than the husband's disturbingly impetuous behaviour, it's the wife's nonchalance that baffles us. Wife: "Whose car is this?" Husband: "It's ours. I just bought it." Wife: "But you'd gone to get fruits, na?" Wonder what he'll get on the next grocery run. A plane, a country, a psychoanalyst? Our panel can't wait to find out.


All puff, no power: Myntra

This spot appeared on the telly with another Myntra ad featuring a heavily pregnant woman telling off her prejudiced boss who happens to be a woman. While the latter is championing the new age woman; this one, too, depicts working, independent women determined to conquer the world. Here's the bother though; the spot features two of the fairer sex who dress to, at the end of the day, impress men. In one case, a date who has to be shown how lucky he is. And in the other, a boardroom full of men. Our panel's sensing mixed signals.

You know nothing: Titan

We’re sure they meant to portray the Titan man as a smooth operator with inimitable style, a man who knows everyone, knows all the hottest spots. A man all the women want to be with and the men want to be. You know the type, a Bond without the license to kill and maim. But to the viewer he probably comes off an insufferable, cocky schmoozer who works at the traffic department because, as the voiceover tells us, he knows everything including exactly when the traffic light turns green. But does “This Man” know that our panel turned all the lights red?

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