A Special Animal

Tuesday, January 20, 2009

Hiring people for events and exhibits marketing is very hard!

First, there are very few schools that offer exhibition marketing and management as a course.

Second, the industry is an exciting industry but demands hard work, which only a few people are willing to undergo.

So each and everytime, I am faced with an applicant aspiring to be part of the industry, almost always I am like facing a white wall.

There was a time that we ranked number 3 in Asia in tradeshow and exhibition, now where are somewhere in the 50 and above.

As competition becomes tougher and as other government realized faster the importance of exhibition in the country's development, our industry in our country becomes deep in the abyss of uncertainty and...

the more it is hard to find people talented, energetic, knowledgeable and visionary in charting the way of exhibition and expo in our country.

I hope there is light at the end of this dark tunnel.

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