Social Marketing Annoying

I miss the good old days when a Twitter follow notice was from a person. Now, it seems everyone is a professional whatever, consultant in whoknowsit, and designer and entrepreneur in almost everything imaginable.

What’s with the follow-back fad? I follow people because I like their Tweets.

Marketing through social blogs and media wastes money. It’s the new telemarketing.

People don’t follow you because you merely because you follow them—that doesn’t make sense from a leadership perspective or a tweetership perspective.

People are interested in your Twitter account because they are interested in your company, not interested in your company merely because you have a Twitter account.

People get interested in your company because they heard about your company over lunch with a friend or because they saw your Tweet get retweeted by their friends. So, a social presence on Twitter doesn’t mean that you follow a thousand people who don’t know you, but that they retweet you.  · · · →

Dislike Dislike Button

Are you kidding?

Maybe you got the Facebook invite. The “Dislike” button has been debated since Facebook first made it’s transition from Zuckerberg’s memory to the database of his computer.

After three invites… No. I’m not doing the Dislike Button.

Besides, everyone should know that Facebook’s “Like” button doesn’t actually mean “like”. It means, “Push this through aggregated RSS 2.0 and Atom feeds and use limited permissions to promote it in the Facebook database.”

Dah! I mean, don’t we all know that?

So, if that’s what “Like” means… then what in the world would “Dislike” mean?

Would it count a tally, like on YouTube? Would it block feeds? Would it make sure everyone in the world knows about the article, sees the link, and can comment on the title of something I “disliked”, yet still offered free advertising for it? Do I really need to know if you dislike something? Do I really care?  · · · →