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SWOT Analysis of the Community Extension Services Conducted by Hospitality and Tourism Management Programs: Strategies for Service Enhancement

For almost nine years now, Bulacan State University (BulSU) Hagonoy Campus, Hagonoy, Bulacan, Philippines has been conducting community extension services in partnership with the different Local Government Units (LGUs) and Nongovernment Organizations (NGOs) within the locality of Hagonoy, Bulacan. 
 
The Community Extension Services offered by the Campus are anchored in the Research-Based Extension Agenda of the University. They are aligned with local, regional, and national development thrusts such as CHED (Commission on Higher Education) priority 2011-2016, DOST (Department of Science and Technology) Harmonized National Research and Development Agenda 2017-2020, Philippine Development Plan 2017-2020, Central Luzon Development Plan 2017-2020, Provincial 7-Point Agenda and DSWD (Department of Social Welfare and Development) Thrust and Priorities. 
Although there was no study regarding the community extensions accomplished by the Campus, interviews and surveys conducted confirmed that some of the activities were now the beneficiaries' livelihood and uplifted their living conditions. 
 
To further strengthen the community extension services Bulacan State University - Hagonoy Campus, the researchers sought to analyze and examine the strengths, weaknesses, opportunities, and threats in implementing, monitoring, and evaluating its extension services as a basis for service enhancement.