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Who Are the Mavens of Bystander Intervention? Implications for the Social Diffusion of Intervention Norms

A recent randomized controlled trial reported that Green Dot (GD)—a bystander intervention training program that targets popular opinion leaders for intensive training—reduced school-level interpersonal violence perpetration and victimization. Expanding GD’s targeted group members to include “mavens” of bystander intervention—those who spread bystander intervention norms to others by communicating with peers—may increase the effectiveness of such training. Self-report data collected from students at the 13 intervention high schools in Kentucky are analyzed to identify characteristics of those who engage in discussions with peers about preventing interpersonal violence. Findings show that students who engage in more frequent bystander behaviors are more likely to have such conversations with peers, but GD participants were no more likely than nonparticipants to discuss preventing interpersonal violence with peers.