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Mobile donation in America

Mobile donation has gained mainstream media attention since the Haiti Earthquake Relief in 2010. Yet, there is still a lack of research on mobile donation as a new venue of technology-mediated civic engagement. Using nationally representative survey data, this research examines the variations in mobile donation by mobile phone usage patterns and user characteristics such as age, race, and socioeconomic status. Results show that the diversity of mobile phone use and the frequency of relational mobile communication are positively associated with mobile donation. As importantly, mobile donation helps to overcome age, race and SES gaps, giving members of disadvantaged social groups a more accessible tool for civic engagement. Internet donation and mobile donation complement rather than compete with each other.