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The Effects of Network Properties on the Adoption of Open E-logistic Standards

Based on structural embeddedness theory, this study investigates how network properties – product characteristics, environmental turbulence and tie structure– affect the adoption of open e-logistic standards (OELS). Network properties will influence OELS adoption, which will in turn affect a firm’s operational performance. We collected data from manufacturing companies in mainland China using a survey instrument and 218 valid samples were received. The preliminary results show positive influence of product characteristics and tie structure on OELS adoption. Positive effect of OELS adoption on operational performance are also validated. However, the finding suggests an insignificant effect of environmental turbulence on OELS adoption. Future research aims to explore more interaction effects between different network properties on OELS adoption.