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Content Authoring in an XML-based and Author Friendly Environment

Publishers are automating the publishing streets to facilitate Printing and Publishing on Demand (PPoD). Besides the traditional hardcopy publications, a wide variety of products are added to their product line, such as Web-sites, Portfolio, leaflets, e-books, DVD, video, audio, etc. To achieve this, content should be reusable for publication on different media and platforms. Authoring content digitally already has become an integrated part of writing and a number of authoring environments are available to support the author in this process. However, to enable reusability of content in the context of a publishing street, content should be created in a medium neutral fashion. The eXtensible Markup Language (XML) allows for the separation of content and presentation, but also influences the authoring process radically. This research discusses two process models for structured content creation that should be integrated in the authoring environment of a publishing street. The aim of these models is to ensure that authors are not restrained in their creativity while producing medium neutral (structured) content, i.e. to maintain both a high level of productivity and satisfaction. The first method uses a wizard-based approach that guides the author through the content authoring process in a didactically approved manner. The second method supports the authoring of structured content without restricting the author to follow a certain procedure, such that the author can create content components in an arbitrary order. The methods have been integrated into two experimental environments for content creation. To compare both environments with respect to effectiveness, efficiency and user satisfaction two experiments