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STUDENTS OF ACADEMY OF ART LEARN AND EXPLAIN THE CIRCULAR ECONOMY THROUGH CREATIVITY AND COMPUTER ART

As part of the Computer Art course, students were assigned the exercise of developing a digital artwork that illustrates the “Circular Economy”. The aim of this project is to raise awareness in society about the reuse of waste, the so-called "closed cycle" or "regenerative cycle", through creativity and Computer Art. Through examples and direct experience, students were encouraged to learn to solve the problems of multimedia design and to develop a creative process. Through new media they "organized" their idea, and took the following steps: research, observe, analyze, experiment, create a prototype, make test and evaluate the communicative capacity of the work, using "ingenious and open attitude" to be able to reach the set objectives. Students have been encouraged to develop shared skills in teamwork and to collaborate: communicating with others to achieve goals on schedule and according to the project guidelines. Students, through their artworks, have tried to make the theme of recycling accessible and simple to a wide audience, especially to children, who are able to absorb information easily. Students interpreted the theme by composing a fantastic story, illustrated using new technologies, and tried to focus on the information. They made short films, virtual and printed illustrations, interactive games with augmented reality. The idea was to disseminate the contents in elementary schools. The students of the Academy of Art interacted with the children through their artworks, noting the communicative capacity of their artworks. In a first phase the children learned about the “Circular Economy” through short films, illustrations, interactive games, with the students of the Academy of Art. In a second phase with the respective teachers, each classroom became a small "class recycling" workshop. Any packaging used was recycled and regenerated. It is the concept of transformation that "from everything can be born a new thing". In each class the children learned what the packaging is and after having recycled them in categories, for example, paper, aluminum, plastic, they reused them creatively to create new objects displayed in a showcase of "class recycling".