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A New South Vision

Chapter 1 explores the motives behind the expositions. New South boosters at the fairs presented an argument for an industrial, modern, and imperial South. They exhibited the region as future-oriented, open to northern investment and industrial development. At the same time, the expositions were not singular spaces. The fairs looked to the future, while celebrating the region’s past. They praised the machine, while remaining ambiguous about its true effects. Architecture suggested the stability and achievements of the past and yet subtly condemned the modern city. Despite these contradictions, the Atlanta and Nashville expositions did present a fairly unified vision. A dream that made few excuses for the southern past, the fairs spread bourgeois values in the present and suggested a future in which a class and racial hierarchy joined to form a peaceful yet powerful New South.