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The Price Insurance Demand of Rice Producers in the Vietnamese Mekong Delta

Using the dichotomous choice contingent valuation method, this chapter helps shed light on the potential for marker-based insurance schemes in Vietnam by empirically exploring the demand for minimum price insurance among rice households. The study showed that the majority of rice farmers accepted the guaranteed price of VND 4,500 per kg, and their accepted insurance fee was about 13% of the guaranteed price and 30% of the break-even price. Farmers growing rice under a monoculture system were less likely to pay for the proposed insurance service, while those with access to any formal credits were more likely to pay for it.