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OPTIMIZATION OF THE LOGISTICS PROCESSES OF TRADING ENTERPRISES DURING THE POST-PANDEMIC PERIOD

Abstract: Companies are chasing the most efficient and modern logistics processes, constantly developing in improving both goods and services to win in the fight for attention and loyalty of customers. Logistics processes have a significant impact on the economy of the enterprise, form its financial indicators, affect the market position of the economic entity. Procurement, warehousing, distribution, transportation should be analyzed and evaluated for efficiency.