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Using game elements to motivate environmentally reponsible behaviour

This paper describes the application of game elements in improving environmentally responsible behaviour in domestic energy consumption. A product that implements game elements was designed for families with children. The product is based on a EU founded project called SOFIA that aims to connect the physical world to the information world through smart objects. A short evaluation was done on the relevance of applying game elements to improve environmentally responsible behaviour. The evaluation showed that the design had a positive effect on raising the awareness of children about their ERB.